[Manila, June 7, 2024] — Samsung Electronics announced the launch of its first month-long celebration of gaming excellence in Southeast Asia through its first campus edition of the company’s Galaxy Gaming Academy, which focuses on mobile gaming and Odyssey Cup Campus League, which spotlights PC gaming.

Starting from 20 May 2024, the month-long festivity is dedicated to uniting the vibrant student gaming communities across Southeast Asia, its latest initiative arising from Samsung’s steadfast commitment to shaping the future of competitive gaming.

Galaxy Gaming Academy: A Platform for Aspiring Champions

Launched in 2023, Galaxy Gaming Academy aims to support amateur mobile gamers in their gaming journey by providing them with training and a platform to elevate their skills. Targeted at student gamers, the Galaxy Gaming Academy Campus Series offers a unique platform for teams from Indonesia, Malaysia, Philippines and Singapore, to showcase their abilities in the dynamic 5v5 Multiplayer Online Battle Arena (MOBA) of Mobile Legends Bang Bang (MLBB). 

The Samsung Galaxy S24 Ultra mobile phone, which features a powerful processor, vibrant visuals, and seamless connectivity to capture every strategic move and victory, ensures an immersive and highly engaging gaming experience.

Odyssey Cup Campus League: Fostering Competitive Spirit

Building on the success of the Odyssey Cup, the Odyssey Cup Campus League is dedicated to student PC gamers, and provides a platform for up-and-coming professional gamers to exhibit and sharpen their skills. Student teams from Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam will pit against each other in a series of high-stakes challenges, and battle it out in intense 5v5 team clashes within the Real-Time Strategy (RTS) world of Dota 2. 

Samsung is committed to delivering the ultimate gaming experience with flagship gaming monitors: the Odyssey Neo G9 and Odyssey OLED G9. The Odyssey Neo G9 is Samsung’s first dual UHD 57” curved wide screen gaming monitor, delivering stunning visuals and fast response times, while the Odyssey OLED G9 is Samsung’s first DQHD OLED in curved screen of 49” with AI upscaling and incredible fast 0.03ms response time. These monitors aim to provide exceptional visuals and speed for all casual and hardcore gamers.

A Month of Gaming Glory

Throughout the month, participants will have the chance to engage in a variety of tournaments, workshops, and community events that are designed to enhance gaming skills, promote unity, and celebrate gaming culture. They can also enjoy in-game rewards from local gaming partners.

“Samsung’s dedication to innovation extends beyond our products and into the vibrant world of competitive gaming. We are proud to provide a platform through the Galaxy Gaming Academy Campus Series and the Odyssey Cup Campus League that not only showcase incredible talent from the Southeast Asian region, but also bring together a community of students passionate about gaming to compete with top-of-the-line gaming gear,” says Chonhong Ng, VP & Head of Regional Marketing, Samsung Electronics Southeast Asia and Oceania.

Tournament Dates

Country Qualifiers: 1st and 2nd June 2024

Country Finals: 8th, 9th, 15th, 16th June 2024

Regional Playoffs: 21st, 22nd, and 23rd June 2024

Odyssey Cup Campus League

Total Prize Pool: USD 10,000

USD 4,000 – Champion

USD 2,500 – 2nd Place

USD 1,500 – 3rd Place

USD 1,000 – 4th Place

USD 500 – 5th Place

USD 500 – 6th Place

Galaxy Gaming Academy

Total Prize Pool: USD 15,000

USD 7,500 – Champion

USD 3,500 – 2nd Place

USD 2,500 – 3rd Place

USD 1,500 – 4th Place

For more details on Galaxy Gaming Academy and Odyssey Cup, or a live broadcast of the country finals and regional playoffs, please visit https://campusgamingacademy.com/ & https://odysseycup.gg/. 

Manila, Philippines – May 10, 2024 – Get ready for the return of the seventh edition of Samsung LazMall Super Brand Day on 10 May, one of Samsung Electronics Co., Ltd’s biggest sales held in partnership with Lazada, Southeast Asia’s pioneer eCommerce platform. Themed “It’s A Big Deal”, the campaign signals to consumers the unparalleled shopping experiences to come, complete with special, supersized deals and offers on Samsung’s next-generation innovations.

Consumers interested in elevating their lifestyles with the latest electronics and looking for the best time to buy can now take advantage of these bigger-than-ever deals available across Samsung’s wide range of products including Galaxy mobile devices such as the Galaxy S Series, Galaxy Z Series, Galaxy A Series, Galaxy Tablets and  Wearables and Samsung appliances.

For all interested in premium mobile AI experiences, seize the opportunity to cart out mobile devices such as the Galaxy S23 Series, Galaxy Z Flip5, Galaxy Z Fold5, and Galaxy Tab S9 Series, which now come with the latest Galaxy AI features to transform your everyday communications and productivity. Galaxy fans can also look forward to online-exclusive colors for Galaxy smartphones, as well as special offers on a whole range of products,  from best-selling Samsung TVs, Soundbars, and Gaming Monitor to Bespoke Refrigerators and Washer Dryers that have an Add Wash and AI Control,  available on the Samsung official LazMall Flagship Store.

For shoppers who love real-time deals, tune into Livestream sessions to win attractive giveaways on the Samsung LazLive account. To further engage shoppers, Samsung will be revealing a Super Big Discount code through an interactive artwork, which consumers can look out for on Samsung’s official social media channels. Shoppers are also invited to join the store membership on the Samsung official LazMall Flagship Store and earn members-only discounts and offers.

Shawn Kwon, Vice President and Head of Regional Online Business for Samsung Electronics, Southeast Asia and Oceania said, “We are committed to being consumer-focused and are constantly adapting to better meet the needs of evolving shopping behaviors and preferences. Today’s young and discerning Southeast Asian consumers crave true innovation and value. Hence, in close partnership with Lazada, this year’s LazMall Super Brand Day stands out as a truly special occasion, offering unparalleled deals and promotions that cannot be missed. The theme “It’s a Big Deal’ aims to excite consumers to maximize the best deals on Samsung’s latest cutting-edge innovations.”

Highlights of Samsung’s LazMall Super Brand Day in the Philippines include:

• Save up to 10% on the Galaxy S23 Series, Galaxy Z Flip5, or Galaxy Z Fold5.
• Enjoy the following offers with the Galaxy A Series: Up to 30% off on the Galaxy A15 and 15% off on the Galaxy A25 5G with a FREE Card Slot Case worth ₱990 for every purchase; 15% off the Galaxy A35 5G and a FREE Silicon Case worth ₱1390, a FREE Silicon case with every purchase of Galaxy A55 5G and 20% off the Galaxy A05 or the Galaxy A05s. Each purchase of a Galaxy A also comes with a free Travel Adapter.
• Save up to 50% off on the Galaxy wearables like the Galaxy Watch6 44mm, Watch6 Classic 43mm, Watch6 Classic 47mm, Galaxy Watch5 Pro 45mm, Galaxy Watch4 40mm, Galaxy Buds2, Galaxy Buds FE, and Galaxy Buds2 Pro.
• Get up to 25% off on the Galaxy Tab S8 Ultra 5G, Galaxy Tab S8 5G, and Galaxy Tab S7 FE WiFi and LTE
• Get up to 42% off on the Samsung Crystal UHD AU7002 4K Smart TV, 29% off for the C-Series Soundbar 2.0ch with built-in Subwoofer, and up to 37% off on Samsung Odyssey G5 27″ 2K QHD Gaming Monitor. Avail of free shipping plus additional discount vouchers when you buy select products at the Samsung Consumer Electronics store on Lazada.
• Revamp your kitchen with up to ₱10,392 off plus special vouchers & free shipping when you buy the Samsung Bespoke Top Mount Freezer Refrigerator with AI Energy in Clean White + Clean Pink, 10.8 cu.ft. Get up to 18% off and additional discounts, plus free shipping when you purchase the Samsung 35L Smart Oven with HotBlast Technology.
• Get up to ₱14,232 off plus special vouchers & free shipping when you purchase the Samsung Laundry Washer Dryer 8.5/6.0kg WD6500T.
• Save up to ₱7,545 off, get special vouchers, and enjoy free shipping on the Samsung Bespoke WindFree Air Conditioner Wall-mount Auto Cooling 1.0 HP and get up to 34% off plus special vouchers for Samsung Air Purifier Smart Wi-Fi Connectivity 90 sqm.
• Don’t miss out on the LazLive on 10 May and stand a chance to win a ₱500 off voucher.
• Enjoy the Galaxy Highest Spender Raffle – The top 3 highest spenders get a chance to win the Galaxy S22 Series (Galaxy S22 Ultra for the top spender, Galaxy S22+ for the second top spender, and Galaxy S22 for the third top spender).
• Special 5% off voucher – On top of Galaxy discounts, freebies, and voucher codes, shoppers can expect an additional 5% off voucher, claimable on the Samsung Flagship Store
• Samsung Super Brand Day Pop-up Booth at the LazadaPH office – drop by to get special Galaxy deals, exclusive for Lazada employees

Find out more about Samsung’s LazMall Super Brand Day at https://lazada.com.ph/shop/samsung-official-store. Download the Lazada App on the Google Play Store or App Store to visit the Samsung official LazMall Flagship Store today!

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