Samsung Philippines and Catriona Gray officially welcomed the Galaxy S26 series to the Philippines at the Everyday with Galaxy AI event. (Ecosystem Product Marketing Manager Michelle Tee, Mobile Experience Business Manager Minhyuck Kim, President of Samsung Philippines Roman Han, #TeamGalaxy Catriona Gray, Head of Corporate Marketing Jun Guevara, Flagship Product Marketing Manager MJ Marfori, Flagship Product Marketing Manager Isabelle Kim)

Samsung set the stage for a hi-fi lifestyle as it unveiled the new Galaxy S26 Series and Galaxy Buds4 Series at the “Everyday with Galaxy AI” Mall Experience. Held at the SM Mall of Asia Music Hall, the event allowed everyone to witness firsthand how Galaxy AI seamlessly weaves into a more refined and innovative daily routine.

From testing out features in the experience zones to the nostalgic live performances of OPM band Over October and #TeamGalaxy’s Catriona Gray sharing her story on stage—this unforgettable experience showcased exactly how to inspire the kind of smarter daily life you’ll always want to seek after.

Samsung Philippines hosted the ‘Everyday with Galaxy AI’ event at SM Mall of Asia to introduce their latest innovations — the Galaxy S26 Series and Galaxy Buds4 Series.

Joining the festivities was beauty queen, youth advocate, and TV Personality #TeamGalaxy Catriona Gray, who joined the stage to share her amazement at how the Galaxy S26 Series feels so intuitive. She highlighted the Galaxy AI features that make her everyday life feel effortlessly inspiring.

To cap the night off, Galaxy fans and avid supporters gathered to catch OPM indie-pop band Over October, who set a relaxed, high-energy vibe with nostalgic hits like “Ikot” and “Dahan”.

Over October closed the Everyday with Galaxy AI event with a live performance and a selfie using the Galaxy S26 Ultra. It was a successful night celebrating the arrival of the Galaxy S26 series in the Philippines.

While enjoying their brews at the Galaxy AI Café, the community discovered how Galaxy AI keeps life organized and secure—featuring Now Nudge which offers new intuitive ways to get you through your day and the new Privacy Display, which ensures sensitive information remains for your eyes only.

Everyone got a hands-on look at the Creative Studio AI features, which allow users to unleash a better eye for photography. Fans explored how to refine their shots with Generative Edit and Photo Assist, showing how easy it is to smooth out every photo with just a few taps. Beyond editing, the Nightography Experience Zone invited everyone to test the Nightography Video and Super Steady to capture cinematic content amidst dark settings and vibrant neon lights.

In the Life in Hi-Fi zone, visitors got their first hands-on experience with the Galaxy Buds4 and Buds4 Pro series, leaving many impressed by the premium design and how it feels both sleek and secure for all-day wear. With Galaxy AI integration, users tested the Adaptive Controls, navigating their music and calls with a simple nod or headshake. Combined with Live Translate and Ambient Sound, the Galaxy Buds4 Series proved to be the ultimate companion for an immersive, uninterrupted audio experience.

At the Unbeatable Gaming Zone, gamers felt the sheer speed of the Snapdragon® 8 Elite Gen 5 on the Galaxy S26 Ultra and the Exynos 2600 on the Galaxy S26 and S26+, experiencing smooth visuals and zero lag, all while the new thermal architecture kept the devices cool under pressure.

The excitement reached the Pre-order Now zone. For those who went all-in on the Galaxy S26 Series, the rewards were truly epic. Beyond exclusive on-site promos and flexible payment plans, the event concluded with the announcement of the grand raffle winners. One lucky winner took home a brand-new BYD Seal 5 DM-i, while others secured their spots at the highly anticipated SEVENTEEN concert on March 21 when they pre-order in select stores. It was the perfect “double win”—an upgraded lifestyle paired with a once-in-a-lifetime experience.

Samsung is also set to bring this experience to other locations soon! Visit the ‘Everyday with Galaxy AI’ in Pampanga from March 7 to 8 at SM City Clark and in Cebu from March 14 to 15 at SM Seaside Cebu for more exciting pre-order deals.

At the Everyday with Galaxy AI event in MOA, MJ Marfori, Samsung Philippines’ Flagship Product Marketing Manager, shared the best ways to upgrade to the Galaxy S26 series. Samsung makes it easier for everyone to switch to the newest AI-integrated devices.

The Samsung Galaxy S26 Series is available for pre-order until March 18 through samsung.com, Samsung Experience Stores, Authorized Samsung Stores, Lazada, Shopee, Abenson.com, and MemoXpress Online.

Pre-order now to instantly double your storage, a value of up to ₱14,000. Take advantage of incredible savings up to 18% and enjoy 0% installment plans for up to 36 months with major bank partners like UnionBank, BDO, BPI, Metrobank, HSBC, and PNB. Plus, find up to 14% off with 0% installment up to 24 months through Eastwest, Security Bank, HSBC, and Chinabank at authorized stores. Online shoppers can also grab up to 18% savings on cash price offers at Samsung.com until March 8, Abenson.com, Lazada, and Shopee.**

No credit card? With Samsung Finance+, you can save up to ₱15,000 with 0% processing fee and 0% installment for up to 24 months,* or choose Home Credit for a 36-month plan at a super low 1% add-on rate per month. For ultimate peace of mind, Samsung Care+ is offering 25% off on 2-year unlimited repair coverage for accidental and liquid damage, and replacements worldwide.
To find out more about the Galaxy S26 Series and Buds4 Series, visit:

● Galaxy S26 Ultra: https://www.samsung.com/ph/smartphones/galaxy-s26-ultra/buy/?modelCode=SM-S948BZVCPHL
● Galaxy S26+: https://www.samsung.com/ph/smartphones/galaxy-s26-ultra/buy/?modelCode=SM-S948BZVCPHL
● Galaxy S26: https://www.samsung.com/ph/smartphones/galaxy-s26/buy/?modelCode=SM-S942BZDQPHL
● Galaxy Buds4 Pro https://www.samsung.com/ph/audio-sound/galaxy-buds4-pro/buy/?modelCode=SM-R640NZDAASA
● Galaxy Buds4: https://www.samsung.com/ph/audio-sound/galaxy-buds4-pro/buy/?modelCode=SM-R540NZKAASA

For more information, follow @SamsungPH on Facebook, Twitter, and Instagram, or visit https://www.samsung.com/ph/

Step into your Ultra Self with “Unfold Your Story,” where curiosity meets candor, and every conversation sparks insight. Presented by Samsung, the podcast offers a deep dive into honest, and thought-provoking dialogues with creators, experts, and cultural voices shaping the way we live, think, and create content.

Hosted by #TeamGalaxy’s Erwan Heussaff, Jaz Reyes, and Nico Bolzico and featuring other creatives from #TeamGalaxy, the episodes dive into real, relatable conversations about personal growth, self-discovery, and the role of innovation not only in content creation but in everyday life. Listeners will also discover how Galaxy AI—Samsung’s suite of intelligent tools—empowers the guests to unlock their full potential.

With countless hours of content consumed by Filipinos every day, success can seem instant—effortless, even. But behind the lens lies a deeper story: one of grit, growth, and the unseen hustle. From uncovering your “why,” carving a path that’s uniquely yours to staying authentic in a world of trends, “Unfold Your Story” is a must-listen podcast that invites listeners to explore what it truly means to be their Ultra Self — the most authentic, empowered, and creative version of who they are.

Unfolding the secrets in finding purpose beyond passion, the premiere episode tackles how to recover from burnout, fight imposter syndrome and reignite the creative spark that often dims in the face of pressure and perfectionism relevant to listeners in their late 20s to 40s. It features Life Coach Mara Banson who will share insights in navigating “new adulthood,” while Jun Guevara, Head of Mobile Experience at Samsung Electronics Philippines Corporation, shared how the brand supports people through this transformative life stage.

It also tackles how Galaxy AI features like Gemini Live, elevate productivity through natural conversations that adapt to everyday life. With Gemini Live, users can interact freely and access real-time information, upload images, or use the camera for instant suggestions. On the Galaxy Z Fold 7, one of Samsung’s latest foldable innovations, these features come to life, showing how Samsung’s most advanced devices are built to integrate seamlessly into any lifestyle.

In Episode 2, the spotlight turns to Janine Gutierrez, an award-winning actress who has earned Best Actress honors at both the FAMAS and Gawad Urian Awards, and was recognized as a Rising Star at the 20th New York Asian Film Festival.  Coming from a prominent showbiz family, Janine opens up about the pressures of legacy, the journey of carving her own path and shares how someone can build their own identity and bloom on their own terms, even when it doesn’t follow the expected path.

The podcast also highlights how modern tools, including Galaxy AI, are transforming creative processes. Whether it’s running lines with voice assistants or using AI to simulate a character’s tone and delivery, technology is becoming an invaluable partner in artistic and personal development.

In the food content sphere, Ryan Reyes, better known as Ninong Ry, is always known for his relatable, light, and humorous content that ranges from classic Filipino dishes to quirky kitchen hacks. He’s a chef, vlogger, and digital creator who has captured millions of followers and created a loyal community of “inaanak,” with his no-frills, laugh-out-loud approach to cooking.

But staying relevant and creative is difficult. In the final episode, Ninong Ry opens up about what it takes to remain inspired, honest, and raw in a space where trends and algorithms often dominate, and where innovation is a constant demand for creators like him.

Tune in to “Unfold Your Story” to hear all the episodes anytime and anywhere on Spotify. You can also watch the series by visiting Samsung official Youtube channel and Facebook Page.

For more updates on the latest episodes and exclusive content, visit Samsung’s official website at www.samsung.com/ph and follow Samsung Philippines on Facebook, Instagram, and YouTube.

#TeamGalaxy Erwan, Nico, Catriona, and AC find their true AI companion with the Galaxy S25 series.

MANILA, Philippines – Samsung recently unpacked the future at the recent Galaxy AI Future Lab held in Bonifacio Global City, Taguig. The event highlighted the groundbreaking AI features of the Galaxy S25 series – Galaxy S25 Ultra, Galaxy S25+ and Galaxy S25 – with helpful personal insights from the members of #TeamGalaxy.

#TeamGalaxy were definitely excited about Samsung’s latest flagship phones, which offer unprecedented performance and a perfect camera experience.

#TeamGalaxy Ninong Ry, Ry, and Denisse share their favorite features on the Galaxy S25 series.

Content creation like never before

Miss Universe 2018 Catriona Gray loves how the Now Brief syncs with her Samsung Health and other apps which lets her have a well-rounded day.

Miss Universe 2018 Catriona Gray praises the upgrades of the Galaxy S25 series, especially with content creation. She says, “For me, the Galaxy S25 Series has powered up by combining improved specs in their software with incredible cameras. As a content creator and creative, having a device that’s able to capture every moment – may it be a super zoomed in crisp night shot at a concert, a high-res selfie or a macro product shot – and with the new Pro Visual Engine & Virtual aperture is incredible”.

Dancer and actress, AC Bonifacio loves using her phone for concerts, making the Galaxy S25 Ultra the perfect phone for her.

Moreover, the new Audio Eraser feature resolves the biggest struggle of many content creators and even concert-goers. This unique AI feature identifies various sounds such as crowd, traffic, and natural noises and allows you to lower the volume or eliminate the unwanted ones. Dancer and actress AC Bonifacio agreed, “That is always my main problem when I go to concerts. I always want to record but I want to sing my heart out, and I wanna enjoy it with my friends, and Samsung got us that way to be able to do both and still be able to post stories.”

Content creator, Ry Velasco gushes over the LOG video setting as it helps her shoot content creatively.

Talking about concerts, this series also boasts enhanced Nightography, which is also perfect for capturing moments even in the dark. Content creator Ry Velasco expressed in excitement, “Usually madilim sa mga concerts and minsan kailangan mo pa i-adjust yung exposure and magkakaroon ng texture [noise]. Then sa concerts, bawal yung big cameras, so feeling ko yun [Galaxy S25 series] yung pinaka-perfect phone for that.” (Usually, it’s dark in concerts and sometimes you still have to adjust the exposure which creates noise. Then in concerts big cameras are prohibited, so I feel like the Galaxy S25 series is the most perfect phone for that.)

Internet personality Denisse Sy finds the 50MP wide-angle camera upgrade as a pleasant surprise as a content creator.

The increased zoom range and the new 50MP ultra-wide camera are a huge help for people who are always on-the-go like internet personality and influencer Denisse Sy who shared, “The upgrade that struck me the most is the jump from a 12 megapixel to 50 megapixel. So as a user of the back camera, almost all of my content is always shot on that. So knowing that this is reliable, knowing that my 0.6 is always crisp, it’s vibrant, it’s clear, I know that I will always have the best footage. So I’m so excited for that one.”

Your true AI Companion for productivity

Agribusiness entrepreneur and Creative Content Strategist Nico Bolzico shares how Gemini Live helps him accomplish multiple tasks simultaneously

If you are a busy person and need a boost in productivity, Galaxy AI has your back! Agribusiness entrepreneur, co-founder of Bolzico Beef, Chingolo Restaurant, and Petchola pet food Nico Bolzico shared how the Galaxy S25 Series has helped him with his day-to-day activities via Gemini Live. “It allows you to move from app to app in a seamless way. If you are doing more than one thing, like the family, taking my kids to school, or if I have to go to Chingolo the restaurant, and I have to deal with some stuff in other projects, it’s very easy to have the Galaxy S25 Series because you can easily send commands,” he said.

James Beard Awardee and founder of The Fat Kid Inside Studios Erwan Heussaff finds the Now Brief helpful for planning for his activities.

The latest Now Brief feature assists you in getting your job done in the most efficient and productive way. Erwan Heussaff, James Beard Awardee and founder of The Fat Kid Inside Studios and co-founder Chingolo Restaurant with Nico Bolzico, shared, “Nowadays, the most time consuming aspect of my work is the planning and all the admin stuff. My least favorite thing to do, but probably the most important. So having the Now Brief which provides personalized daily briefings including weather updates, meeting reminders, and traffic conditions, stands out for its utility in daily planning. Just helps start my day”.

Food content creator Ninong Ry shares how the Now Brief can help his team maximize productivity such as helping them plan better for content shoots.

Meanwhile, Ninong Ry relates his insights on the Now Brief in terms of his content-making experience. He said, “Nand’yan din ‘yung sasabihin niya sa’yo kung uulan ba ngayon. Very essential ‘yun ah. Lalo na kung mayroon kaming outside shoot lalo ‘yung mga camping shoots namin. Para kung uulan, hindi nalang kami tutuloy. Mag-sustudio shoot nalang kami. So sobrang essential talaga niyon para sa amin”. (The feature says if it’s going to rain today. That’s very essential for our team particularly during outside or camping shoots since it informs us on the weather report for that day. So in case it rains, we proceed shooting at the studio).

Overall, the features of the Galaxy S25 Series are a big yes for the #TeamGalaxy, just like how it will be for all its users. From making better content with its videography and photography AI features to more saved time and more tasks accomplished with the Gemini Live and Now Brief, the Galaxy S25 Series is the true AI companion.

Buy the Galaxy S25 series now and save up to 8,000 when you trade in your old device. Go to samsung.com/ph or visit any Samsung Experience Store and authorized stores near you!

Learn more about the Galaxy S25 series and buy now by visiting https://www.samsung.com/ph/smartphones/galaxy-s25-ultra/buy/.

Terms and conditions apply. DTI Fair Trade Permit No. FTEB-210417, 211068 Series of 2025.

Events host Katz Salao, Samsung Electronics Philippines Corporation (SEPCO) Product Marketing Manager for Flagship Isabelle Kim, Head of Product Marketing for Mobile Experience Jun Guevara, #TeamGalaxy Catriona Gray, Mobile Experience Business Director Daniel Choi, Product Marketing Manager for Flagship MJ Marfori, Head of Corporate Marketing Yna Quimson, and Marketing Communications Manager for Flagship Lyza Samartino with their Galaxy S25 Ultra.

Taking a step into the future with Galaxy AI, Samsung recently held the Galaxy AI Future Lab, a week-long event held at the BGC Amphitheater that showcased the future of work, travel, and concerts enhanced with Galaxy AI. The event allowed guests to experience the Galaxy S25 series firsthand, including Miss Universe 2018 and #TeamGalaxy member, Catriona Gray.

The global advocate and powerhouse content creator took the stage at the culminating night of the event and shared her experience with the incredible Galaxy S25 series. Get the rundown on what Catriona loves about her new Galaxy device!

The Ultimate AI Assistant & Staying Organized Across Apps

For Catriona, her Galaxy S25 is the ultimate tool to help her stay on top of everything.

“Honestly, I don’t know how I managed before the Galaxy S25. The Galaxy AI is like having a personal assistant, an ultimate AI companion in my pocket. I’ve seen how it’s adapting to my schedule and routines, so I don’t have to think about the little things. It just makes life easier!” she exclaimed.

Event host, Katz Salao, Miss Universe 2018 and #TeamGalaxy member, Catriona Gray, and Samsung Electronics Philippines Corporation (SEPCO) Product Marketing Manager for Flagship, MJ Marfori talk about the Galaxy S25 series at the Galaxy AI Future Lab event in BGC.

This is made possible through one of the newest features of the Galaxy S25 series – the Now Brief, which automatically compiles your most important notifications, reminders, schedules, and to-do lists into one easily accessible place. Now Brief is an intelligent summary delivered to empower users with insights for living.

#TeamGalaxy Catriona Gray matching with her Galaxy S25 Ultra in Titanium Silverblue.

The Galaxy S25 series also offers the Seamless Actions Across Apps feature is pretty handy, which can help users perform complex tasks, using cross-apps (native & 3rd party app) and multi device actions. User can give multiple commands all at the same time and the Galaxy S25’s human-like agent understands natural conversations and will proceed multiple actions at once. This will help them accomplish tasks much faster and easier – without jumping from one app to another.

“If I’m traveling, it’s even more helpful. I can be on a shoot and get a quick notification about an event or meeting, and in just a few taps, I can save it to my calendar, add it to my notes or even send the details of the location to my team! Very seamless indeed!” she said.

Effortless Content Creation with a Perfect Camera Experience

As a content creator and creative, having a device that’s able to capture every moment – may it be a super zoomed in crisp night shot at a concert, a high-res selfie or a macro product shot – is essential for Catriona. And when it comes to content creation, the S25 series definitely delivers with an upgraded 50MP ultrawide camera, and a slew of new Galaxy AI features.

#TeamGalaxy Catriona Gray looking radiant with her Galaxy S25 Ultra.

“The 200MP camera is so sharp that it captures every little detail, even when I’m just snapping a photo of something random, like the view from my hotel window. And the Nightography feature? Total game-changer. I love going to evening events or shooting videos at night, and the phone just adapts. I get clear, crisp pictures without needing extra lighting or anything,” shared Catriona.

Galaxy S25 series also actively utilizes AI solutions to take portrait photography and Nightography videos to the next level. In particular, users will be able to take more sophisticated portraits, which are the most popular photos taken by users. The camera accurately identifies the subject it illuminates and analyzes the surrounding lighting environment in real time and even accurately expresses skin tones that are prone to distortion when there are multiple light sources.

The Definitive Concert Phone gets better with Audio Eraser

The Galaxy S25 series has long been a favorite for concert goers but it just got better with a new feature that would allow users to remove noise so they can enjoy their favorite performances in all its glory – the Audio Eraser. This new on-device feature uses AI to recognize common noises like crowds and wind and eliminates or tones down that sound in videos, removing unwanted noise in the background, “video bombers” or even super strong winds if the video was taken outdoors.

Concert-ready. #TeamGalaxy Catriona Gray singing her heart out while enjoying Ben&Ben’s performance during the culminating event of the Galaxy AI Future Lab in BGC.

“I can’t wait to use this feature for my travels, or any content creation process. This might be one of the major reasons I can convince my family, friends and fans to switch or upgrade to the Galaxy S25!” Catriona exclaimed.

The new standard of AI phone as a true AI companion

The Galaxy AI Future Lab allowed guests to discover the standard of an AI phone as a true AI companion, while enjoying dazzling performances from the country’s hottest musical acts, plus the chance to take home exclusive prizes. ENGENEs even got the chance to get the limited edition ENHYPEN pre-order bundle available exclusively at samsung.com and get ready for their upcoming ‘WALK THE LINE IN BULACAN’ concert.

Pre-order the Galaxy S25 series until February 13, 2025, and enjoy savings of up to P48,000. Get a FREE double-storage upgrade from 256GB to 512GB, valued at up to P9,000. Plus, secure a 30% discount on select Galaxy Watch or Buds, and enjoy 50% off a 1-year Samsung Care+ plan, worth up to P1,999. As an added bonus, Samsung is offering trade-in incentives of up to P12,000 for your older devices.

Learn more about the Galaxy S25 series and pre-order until February 13 by visiting https://www.samsung.com/ph/smartphones/galaxy-s25-ultra/buy/.

Terms and conditions apply. DTI Fair Trade Permit No. FTEB-210464, Series of 2025.

 PARIS, FRANCE – AUGUST 03: (L-R) Silver medalist Artem Dolgopyat of Team Israel, Gold medalist Carlos Edriel Yulo of Team Philippines and Bronze medalist Jake Jarman of Team Great Britain pose for a selfie on the podium during the medal ceremony for the Artistic Gymnastics Men’s Floor Exercise Final on day eight of the Olympic Games Paris 2024 at Bercy Arena on August 03, 2024 in Paris, France. (Photo by Julian Finney/Getty Images)

Paris, France, 2024 – A historic feat for the Philippines as Filipino gymnast and #TeamGalaxy member Carlos Yulo makes history by bagging two gold medals. Fellow gymnasts came together for a group selfie with the Galaxy Z Flip6 to celebrate their winning moment on the podium. 

A true world class athlete, Carlos Yulo proves that “Open Always Wins” through years of hard work, dedication and excellent performances on the competition grounds. As a global sponsor, Samsung also provided an exclusive Galaxy Z Flip6 Olympic Edition for Paris 2024 athletes. Samsung launched their “Open always wins” global campaign earlier this year to emphasize its belief in openness that enables new perspectives and infinite possibilities. 

In the Philippines, Samsung also brought to life its commitment to empowering through technology as it partnered with the Philippine Olympics Committee (POC) as the official mobile partner of the Filipino athletes competing in the Paris 2024 Olympics.

Samsung Galaxy Campus Student Ambassadors pose as they celebrate becoming the first batch graduates of the program.

Samsung highlighted its commitment to education and youth development, empowering student creators, tech innovators, and sustainability advocates as the first Galaxy Campus Student Ambassador Program reached its culmination.

Launched in October 2023, the Galaxy Campus Student Ambassador Program is part of Samsung’s prestigious global initiative, offering a groundbreaking opportunity for student creators to immerse themselves in the world of technology and content creation. The 6 month program is designed to be a vibrant platform for the best and the brightest to engage with Samsung’s cutting-edge innovations, top content creators and Samsung tech industry experts.

Following a rigorous selection process, 50 university students emerged as the first batch of Galaxy Campus Student Ambassadors, chosen from a pool of thousands of applicants nationwide.

Alongside one of the world’s leading tech giants, these young talents delved into immersive experiences, which included exclusive preview events and product launches such as the introduction of Samsung’s first AI-powered phone, collaborative content creation workshops with Team Galaxy, and participation in environmental advocacies like the Galaxy Earth Run.

Min Su Chu, President of Samsung Electronics Philippines, delivers his opening remarks.

After 6 months of sharpening their tech skills, the Galaxy Campus Student ambassadors celebrated the culmination of their journey with Samsung at a festive graduation event. Samsung Electronics Philippines (SEPCO) President Min Su Chu congratulated the Galaxy Campus Ambassadors for successfully completing the program in his opening remarks, followed by Marketing Communications Manager Dominic Nacorda, who highlighted the program’s milestones. #TeamGalaxy member Bella Racelis then took the stage to share insights into the world of content creation, and how it has the potential to not just influence but help young people express themselves in a most creative way.

#TeamGalaxy Bella Racelis captivates the crowd on stage and shares her experience and journey as a content creator.

Graduates received certificates from Samsung Philippines, with top students honored for their exceptional performance. The batch’s valedictorian, Iemerie John Maguit, gave a moving speech that highlighted their batch’s journey and the lessons they have learned and put to heart during the Galaxy Campus program.

“Through content missions, extravagant events, and Galaxy gadgets, these three pillars became our focus, and today, I am happy and honored to be part of the pioneer batch of Galaxy Campus Philippines, having come this far after taking a big leap of faith at the end of 2023,” Iemerie said.”

“Leaders of tomorrow!” Head of SEPCO MX Product Marketing, Jun Guevara, Project Manager for MX Retail Marketing Group, J.S. Kwon, SEPCO President, Min Su Chu, and SEPCO MX Business Director, Daniel Choi together with the Samsung Galaxy Campus Student Ambassador Batch 1 Valedictorian, Iemerie Jom Manguit, pose for a photo in celebration of their momentous achievement.

“I realized the best thing in Galaxy Campus weren’t the devices we received, the events we were invited to, or the exposure we had on social media. The best thing in Galaxy Campus was you, guys. Thank you for providing a creative space where everyone can share their stories,” he shared.

The memorable night ended with inspiring words from Samsung’s Head of Corporate Marketing, Yna Quimson, who shared her good wishes for the graduates in their future career followed by a photo-op with all of them.

Samsung’s Head of Corporate Marketing, Yna Quimson, closes the program with her words of inspiration.

This celebration also heralded the expansion of the initiative as Samsung completes the search for the second batch of Galaxy Campus ambassadors. Marking its deep commitment to the program, Samsung is doubling the number of participants to one hundred individuals, extending this transformative opportunity to more talents.

Samsung Galaxy Campus Graduates are all smiles as they celebrate their graduation from the Samsung Galaxy Campus Student Ambassador Program.

SEPCO President Min Su Chu shared, “It gives us so much pride to see our first batch of Galaxy Campus Student Ambassadors in the Philippines graduate from this program, and their passion for tech and learning highlight the immense potential of today’s youth. As we expand this program, we look forward to nurturing more talent and empowering young Filipinos in tech and creativity.”

Find out more about the exciting activities of the Samsung Galaxy Campus ambassadors at https://www.samsung.com/ph/galaxy-campus/ or follow https://www.facebook.com/SamsungPH/

These celebrities flexed new ways to create awesome content, sharing their favorite features of the new Galaxy A55 5G and Galaxy A35 5G.

Capturing Awesome summer moments

As content creators, these GenZ stars love discovering tools to capture their awesome moments with the Galaxy A55 5G and A35 5G. These features include Dual Recording that helps you record yourself and your POV, Stable HDR, for smooth on-the-go videos through optical image stabilization (OIS) and video digital image stabilization (VDIS) and Single Take, which uses AI to capture up to 14 photos and videos in just a few seconds, letting you pick the perfect shot.

Singer-songwriter Adie, for instance, raved about the Dual Recording feature on the Galaxy A55 5G and A35 5G. “Ang cool lang nung idea while using the front camera you pwede mo ding gamitin yung back camera at the same time,” (The idea is just cool, while using the front camera, you can also use the back camera at the same time.) Adie said.

Donny and Belle, on the other hand, love the Single Take feature of their phones. Belle shares, “I love the Single Take. Kasi you can take multiple photos and videos sa Single Take. So ang ganda lang na you have so many choices.” (I love the Single Take feature. Because you can take multiple photos and videos with Single Take. So it’s great that you have so many choices.)

“And it’s not blurry,” Donny chimed in.

Getting Creative with Content

These Galaxy A55 5G and A35 5G come with an awesome suite of content creation tools, enhanced by One UI 6.1. Enjoy Remaster Tools for better photos and GIFs, Eraser Tools to remove unwanted objects, and a built-in Studio Video Editor for easy, on-the-go editing.

Donny’s favorite One UI 6.1 feature is the Photo Remaster. He shared, “The moment you take a photo, you put on the Photo Remaster mode, you could see the photo literally become so much more HD when you swipe it that way. Super nice to have, super convenient.”

Meanwhile, Belle loves the ease of using Object Eraser to help her get the cleanest shot, “I think it’s really convenient. Ang hirap humanap ng ganon, like, na phone na aalisin talaga yung unwanted objects.” (I think it’s really convenient. It’s hard to find something like that, like, a phone that really removes unwanted objects.)

The Galaxy A55 5G and A35 5G also come in vibrant colors that perfectly suit these GenZ artists’ vibes. Belle adores how the Awesome Lilac is so elegant, saying, “It’s so Belle,” while Donny shared that Ice Blue was his hue of choice.

For Adie, he loves the timeless look of the phone, with the Navy Blue being his favorite. “Wala parang si Paraluman, ang timeless talaga eh. So ayun, kahuma-humaling,” (It’s like Paraluman, really timeless. So there, it’s captivating), he shared.

Built for Awesome Summer Adventures

The Galaxy A55 5G and A35 5G are packed with top-notch security and durability, making them the awesome buddies for your summer adventures!

Samsung Knox Vault is a trusted multi-layered security system that keeps your entire Galaxy ecosystem safe, with secure hardware, real-time threat detection, and collaborative vulnerability defense. Plus, the phones feature a Splash-Resistant Camera with an IP67 rating, making them dust and water-resistant—they can even handle being submerged in 1 meter of water for up to 30 minutes!

Donny shared how the phone being dust-proof was one of his favorite features. “When I go outdoors to try new hobbies like hiking and camping, it’s like a requirement that your phone is dustproof so it can be as efficient as possible! In terms of content, we can shoot anywhere. We can shoot outdoors, you can shoot indoors, when it’s raining or something or like when we’re gonna go out for a swim, a road trip, the mountains or whatever. Any type of content you want, it’s built for it!”

This summer is also full of all-day endeavors for these GenZ stars, that’s why they need phones that can keep up with their busy pace. Belle loves the long battery life, especially crucial during long shooting days. “The battery life is so long, especially pag nasa taping kami– it really helps,” (The battery life is so long, especially when we’re on set – it really helps), she said. 

Adie echoed this sentiment, saying, “Yung [long] battery life niya, very helpful yun sa mga artist na katulad ko, Let’s say may naisip na idea or lyrics, kailangan ma-sulat siya agad kasi minsan nagfa-fade yun eh. And at the same time yung melodies na naiisip mo for that song, yun din kailangan mo i-record.” (The long battery life is very helpful for artists like me. Let’s say you have a sudden idea or lyrics, you need to write it down quickly because sometimes it fades away. And at the same time, you also need to record the melodies you think of for that song.)

Donny, Belle and Adie are all loving these awesome phones, and now it’s your opportunity to #CreateAwesome like your favorite #TeamGalaxy stars! The Galaxy A55 5G is available for ₱24,990 (8+256GB), while the Galaxy A35 5G is ₱20,990 (8+256GB). A 128GB variant is only available through Globe Telecom and Smart Communications. 

Buy now and enjoy a Free Travel Adapter worth ₱1,190. You can get these phones with 0% interest for up to 18 months on Home Credit and 0% for up to 12 months on credit card, with an additional P5,000 off when you trade in your existing handset for a new Galaxy A55 or A35 5G.

To learn more about the Samsung Galaxy A55 5G, Galaxy A35 5G, and other Galaxy smartphones simply visit the Samsung Newsroom, Samsung Mobile Press, and Samsung.com.

Guests enjoyed kilig-worthy moments with their idols as the Awesome Summer Fan Fest featured amazing performances from the latest members of Team Galaxy – BINI and Adie.

Samsung brought summer fun to the city at this free event where guests got to experience Samsung’s latest Galaxy A Series devices through exciting activities. They not only got to take home fun giveaways after completing their awesome passports, but they even got the chance to meet and greet the newest members of Team Galaxy!

Donny Pangilinan and Belle Mariano’s fans got the chance to see their favorite love team up close at the Awesome Fan Fest.

Awesome moments with Team Galaxy

Nation’s girl group BINI

Fans of this generation’s acoustic OPM heartthrob, Adie, the nation’s girl group, BINI and iconic Gen Z love team Donny Pangilinan and Belle Mariano certainly took home kilig-worthy memories as watched awesome performances and interviews with their idols who have joined Team Galaxy.

Acoustic OPM heart-throb Adie

Those who purchased a Samsung Galaxy A55 5G or A35 5G even got the chance to take a photo and interact with these awesome stars!

Exploring fun content creation at Awesome Creative Studio

Creating Awesome Content is so much easier at the Awesome Creative Studio.

Guests got to take home memorable snaps that they could easily customize at the Awesome Creative Studio, where they learned all about exclusive One UI customization tools that come with the Galaxy A55 5G and A35 5G. These features included enhancing portraits like a pro with the Photo Remaster feature, removing clutter and shadows via Object Eraser, and making content even more unique with Custom Stickers.

Experience Super-steady videos at Bridge to Awesome Zone

The Bridge to Awesome highlighted how guests can achieve steady videos with the Super HDR capability of the Samsung Galaxy A55 5G

Guests were invited to take a walk on the fun side at the Bridge to Awesome adventure zone. They could capture every exhilarating moment with the incredible stability of the Galaxy A55 5G and A35 5G, which has Stable HDR that ensured that their videos were super-steady – no shaky cam vids here!

With the Dual Recording feature, they could also simultaneously showcase their awesome reactions along with the action, while the Single Take feature allowed them to unleash their creative side by making it super easy to get up to 14 different types of photos and videos in just 3-10 seconds of filming.

Discover Awesome next-level security at the Knox Vault Quest

Guests were also able to learn more about the next-level mobile security included in the Galaxy A55 5G and A35 5G through Samsung Knox Vault at the Knox Vault Quest zone. Samsung Knox is a trusted multi-layered security technology that provides complete protection across the Galaxy ecosystem through secure hardware, real-time threat detection, and collaborative vulnerability defense.

At the booth, guests were able to test their mental and physical skills first by searching for a hidden key that revealed a locked device then entering the igloo to find a passcode to unlock the phone.

Make this summer a season of awesome

Keep the fun going all summer long as awesome freebies still await this April when you purchase the Galaxy A55 5G or Galaxy A35 5G from now until April 18, 2024*. Enjoy a FREE Buds FE worth ₱5,490 and a FREE Travel Adapter worth ₱1,190 with every purchase, plus up to additional ₱5,000 off when you trade-in your old phone.

Or take home awesome Samsung wearables and accessories at an amazing price with other bundle deals – get 30% off on the Galaxy Fit3, Galaxy Buds2 Pro and Galaxy Buds2, and 20% off on the Galaxy Watch6 Series, Watch5 Pro, and Buds FE. Buy the Galaxy A55 5G and A35 5G at Samsung.com or any authorized retail stores.

Learn more about the Samsung Galaxy A55 5G, Galaxy A35 5G and other Galaxy smartphones by visiting the Samsung Newsroom, Samsung Mobile Press and Samsung.com.

*Terms and conditions apply. DTI Fair Trade Permit No. FTEB-187533 Series of 2024 and DTI Fair Trade Permit No. FTEB-187534 Series of 2024.

Are you ready for a Galaxy of Awesome? Samsung is ready to bring the heat with the Awesome Summer Fanfest happening this April 13-14, 2024 at SM North EDSA Annex! 

Mark your calendars as Samsung brings summer fun to the city at this free event where you can try Samsung’s latest A-series phone through exciting activities. Splash into awesomeness as you explore the amazing features of the Galaxy A55 5G and A35 5G at the Awesome Adventure Zones. Snap Tiktok and IG-worthy pics and vids inside the colorful content areas, and bring home exciting giveaways. 

You also have the chance to get up-close with your favorite celebrities! Simply purchase a Galaxy A55 5G or Galaxy A35 5G until April 10, 2024 in any Samsung authorized stores and get a chance to win meet and greet tickets for your beloved #TeamGalaxy stars such as fan favorite love team Donny Pangilinan and Belle Mariano, the nation’s shining girl group, BINI and Gen Z OPM sensation Adie.

You won’t have to travel far to experience an awesome summer! Here are all the reasons for you to visit the Samsung Awesome Summer Fanfest: 

Awesome music and kilig-worthy moments

Prepare your hearts and dance moves at the Fanfest, for when you buy a Samsung Galaxy A55 5G or A35 5G until April 10, 2024, you get a chance to be meet this generation’s acoustic OPM heartthrob, Adie, or groove with the rising P-Pop girl group, BINI on April 13.

On April 14, be ready for all the awesome feels as the Galaxy A Series awesome ambassadors #TeamGalaxy Donny Pangilingan and Belle Mariano, or simply DonBelle graces the stage for some truly kilig-worthy performances. Bonus! If you buy your Galaxy A55 5G or A35 5G on the day of the event, you can get a guaranteed photo op with these awesome stars!

Record both ways worry-free at the Shoot n’ Splash Zone

Relive your childhood days at the Shoot n’ Splash zone! Grab a water gun and dive into the excitement of summer with the Galaxy A55 5G and A35 5G. Put these phones to the test and take your best shot as they can withstand water splashes thanks to their IP67 rating. This feature allows you to fully enjoy your summer trips without worries as these phones are built to hold out against occasional splashes and it is also dust resistant.

Capture your best angle at the Bridge to Awesome Zone

Cross-over to the thrilling world of adventure at the Bridge to Awesome adventure zone. Capture every exhilarating moment with the incredible stability of the Galaxy A55 5G and A35 5G, ensuring your videos are as steady as can be – even when you are not! 

That’s not all. With the Dual Recording feature, you can simultaneously showcase your awesome reactions and adventurous journey towards the other side with ease! And here’s the kicker – with the Single Take feature, you can unleash your creativity by capturing up to 14 different types of photos and videos in just 3-10 seconds so it’s easy-peasy to pick the finest snap.

Create superb personalized content at the Awesome Creative Studio

Make every snap your own kind of awesome at the Awesome Creative Studio where the exclusive One UI customization tools can make your photos stand-out like never before. Click-away with the Galaxy A55 5G and A35 5G in the booth and enhance your portraits like a pro with the Photo Remaster feature. Say goodbye to pesky shadows with the Object Eraser, ensuring your pics are flawless every time. And the fun doesn’t stop there – get crafty and personalize your content with Custom Stickers, adding that extra touch of pizzazz to your photos.

Complete the Knox Vault Quest and discover awesome next-level security

Discover next-level mobile security from the Galaxy A55 5G and A35 5G brought to you by Samsung Knox Vault at the Knox Vault Quest zone. Samsung Knox is a trusted multi-layered security technology that provides complete protection across the Galaxy ecosystem through secure hardware, real-time threat detection, and collaborative vulnerability defense. But here’s where the fun begins – at the booth, put your skills to the test as you search for the hidden key inside the ball sphere. Can you crack open the ‘Knox Vaults’ and reveal the secrets within?

Bring home the awesome summer vibes with you

But wait, the excitement doesn’t end there! Take the awesomeness home with you and make this summer unforgettable! Purchase your very own Galaxy A55 5G or Galaxy A35 5G on April 13-14 at SM North EDSA Annex and snag an Awesome Summer Kit along with an exclusive DonBelle Summer photo card set – all for FREE! It’s the perfect way to keep the fun going long after the adventure ends.

You can also get even more awesome freebies when you purchase the Galaxy A55 5G or Galaxy A35 5G from now until April 18, 2024*. Enjoy a FREE Buds FE worth ₱5,490 and a FREE Travel Adapter worth ₱1,190 with every purchase, plus up to additional ₱5,000 off when you trade-in your old phone. Or take home  awesome Samsung wearables and accessories at an amazing price with other bundle deals – get 30% off on the Galaxy Fit3, Galaxy Buds2 Pro and Galaxy Buds2, and 20% off on the Galaxy Watch6 Series, Watch5 Pro, and Buds FE. Buy the Galaxy A55 5G and A35 5G at Samsung.com or any authorized retail stores. 

Don’t miss out on the Awesome Summer Fanfest happening this April 13-14, 2024 at SM North EDSA Annex – for more details, follow us at @SamsungPH on Facebook.

Learn more about the Samsung Galaxy A55 5G, Galaxy A35 5G and other Galaxy smartphones by visiting the Samsung Newsroom, Samsung Mobile Press and Samsung.com.  

*Terms and conditions apply. DTI Fair Trade Permit No. FTEB-187533 Series of 2024 and DTI Fair Trade Permit No. FTEB-187534 Series of 2024.

Catriona Gray talks about her favorite features on the new Galaxy S24 series.

Queen of the universe and productivity, Catriona Gray is geeking out over the new AI features of the Galaxy S24 Series. At the launch of Samsung’s latest Galaxy S series, Catriona Gray being the ultimate multi-hyphenate queen, explained how she has found a new productivity and creativity companion – the ultimate all-rounder just like her – the Galaxy S24 Ultra.

Intuitive AI features geared towards productivity and creativity

With an on-the-go lifestyle where she consistently creates content, works on new projects and attends numerous meetings, Catriona loves to capture snippets of her day through the notes app.

“With Notes Assist, I can create custom notebooks with personalized covers and AI analyzes and summarizes the content of the notes. It’s so convenient for a quick revert and it shows me the summary and main points of the whole notebook,” Catriona shares.

Catriona also highlighted her favorite AI features that are perfect for her being productive and creative on-the-go – the circle to search with Google feature, which allows users to select parts of an image or a text and look up information. Users can even select icons from images to copy and paste into the notes app, messages and even use to create stickers.

Breaking boundaries of communication

The Galaxy S24 Series also enhances how devices can connect people from all around the world, making truly borderless communication possible. AI features remove communication hurdles with near-real-time voice and language translations, live language translations through call assist, and seamless live translation chat assistance.

“Just thinking of possibilities with travel, I think we’ve all experienced challenges while traveling and having language barriers at times when wanting to clarify something on an itinerary, or directions,” Catriona shared.

“Now with live chat updates, it allows us to connect, even with phone calls. It allows you to follow along with what the other person is saying. It’s innovative, connecting so many different people from around the world. When you think about a device, a phone, and its initial purpose, it innovated to a level that’s breaking boundaries. In a way, that is a very cool thing.”

Every content creator’s dream come true

The Samsung Galaxy S24 series also sets a new standard for image and video capturing, with upgraded lenses and the integration of the new ProVisual engine. This engine improves color tone, reduces noise and brings out details in every photo, along with making sharing on Instagram and Snapchat seamless. AI also enhanced editing features like AI Zoom, and AI powered object resizing, moving and erasing. Editing applications are also built in-device so content creators no longer need third party applications to work on-the-go.

Catriona shares her experience with video editing on the Galaxy S24 Ultra. “Video editing on this is an absolute dream because the processing power of the S24 is really nice as well, it’s very well rounded.”

For content creators who are passionate about sharing content real time, the integration of the apps gets rid of the challenges of having blurry and low quality images when transferring photos and videos from the phone camera to the application.

Titanium beauty fit for a queen

Catriona’s device of choice is the Samsung Galaxy S24 Ultra in Titanium Gray, “I like the gray, I love that it has a gold sheen, it made me think of jewelry whether you’re a gold or a silver girly, it’s like the best of both worlds, and I can’t get over how lightweight it is!” she shared.

The Galaxy S24 Ultra’s design is made of a new titanium exterior and a 6.8″ flat display and topped with scratch resistant Corning® Gorilla® Armor. This makes the Galaxy S24 Ultra a durable device that can withstand scratches, water, dust and accidental drops. The devices also come in four mesmerizing chic titanium colors – Gray, Black, Violet and Yellow, as well as three online exclusive colors in Blue, Green, and Orange.

Meanwhile, the Galaxy S24 and Galaxy S24+ devices have flat curved edges and a smooth satin finish that comes in trendy classy colors, Cobalt Violet, Amber Yellow, Onyx Black and Marble Gray and online exclusive colors Sapphire Blue, Jade Green, and Sandstone Orange.

A well-rounded device that fits any lifestyle

The Samsung Galaxy S24’s AI technology is the perfect accessible and intuitive device, “The features of AI within the Samsung S24 series are towards productivity and creativity. The AI features in the S24 series allows us to communicate with language translation, summarize articles – it’s not necessarily a super far fetched application of AI, it’s AI simplifying things we were already doing”, Catriona explained.

Whether one wants to be productive, play games, communicate seamlessly while traveling, and create content easily on-the-go, Catriona describes the Samsung Galaxy S24 Series as a perfect fit for any lifestyle. “It’s a tool that fits your lifestyle – whatever that looks like. It’s a well rounded phone, it’s not [just] for the uber techy, it’s not [just] for the uber simplistic – it’s very intuitive. If you give this phone to anyone, they’ll be super happy. It ticks all of the boxes for me!” she shared.

The Samsung Galaxy S24 Series is the perfect companion for multi-hyphenate individuals looking to elevate their daily routines and feel fulfilled at the end of the day and is available through samsung.com, Samsung Experience Stores, Authorized Samsung Stores, Lazada, Shopee, Abenson.com and MemoXpress Online.

To find out more about the Galaxy S24 and S24+, visit: https://www.samsung.com/ph/smartphones/galaxy-s24/

To find out more about the Galaxy S24 Ultra, visit: https://www.samsung.com/ph/smartphones/galaxy-s24-ultra/