<?xml version="1.0" encoding="UTF-8"?><?xml-stylesheet title="XSL_formatting" type="text/xsl" href="https://news.samsung.com/sg/wp-content/plugins/btr_rss/btr_rss.xsl"?><rss version="2.0"
     xmlns:content="http://purl.org/rss/1.0/modules/content/"
     xmlns:wfw="http://wellformedweb.org/CommentAPI/"
     xmlns:dc="http://purl.org/dc/elements/1.1/"
     xmlns:atom="http://www.w3.org/2005/Atom"
     xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
     xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>
	<channel>
		<title>Galaxy A series 5G &#8211; Samsung Newsroom Singapore</title>
		<atom:link href="https://news.samsung.com/sg/tag/galaxy-a-series-5g/feed" rel="self" type="application/rss+xml" />
		<link>https://news.samsung.com/sg</link>
        <image>
            <url>https://img.global.news.samsung.com/image/newlogo/logo_samsung-newsroom_sg.png</url>
            <title>Galaxy A series 5G &#8211; Samsung Newsroom Singapore</title>
            <link>https://news.samsung.com/sg</link>
        </image>
        <currentYear>2024</currentYear>
        <cssFile>https://news.samsung.com/sg/wp-content/plugins/btr_rss/btr_rss_xsl.css</cssFile>
		<description>What's New on Samsung Newsroom</description>
		<lastBuildDate>Wed, 22 Apr 2026 18:53:27 +0000</lastBuildDate>
		<language>en-US</language>
		<sy:updatePeriod>hourly</sy:updatePeriod>
		<sy:updateFrequency>1</sy:updateFrequency>
					<item>
				<title>Samsung Galaxy A55 5G and Galaxy A35 5G: Awesome Innovations and Security Engineered for Everyone</title>
				<link>https://news.samsung.com/sg/samsung-galaxy-a55-5g-and-galaxy-a35-5g-awesome-innovations-and-security-engineered-for-everyone?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Tue, 12 Mar 2024 17:04:36 +0000</pubDate>
						<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Galaxy A series 5G]]></category>
		<category><![CDATA[Galaxy A35 5G]]></category>
		<category><![CDATA[Galaxy A55 5G]]></category>
		<category><![CDATA[Knox Security]]></category>
		<category><![CDATA[Samsung Knox Vault]]></category>
                <guid isPermaLink="false">https://bit.ly/4coWusy</guid>
									<description><![CDATA[With upgraded security features and a more vivid viewing experience, the new Galaxy A series devices democratise mobile experiences for all &#160; Samsung]]></description>
																<content:encoded><![CDATA[<h3 style="text-align: center;"><em>With upgraded security features and a more vivid viewing experience, the new Galaxy A series devices democratise mobile experiences for all </em></h3>
<p><img class="aligncenter wp-image-5087 size-large" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2024/03/Galaxy-A55-A35-5G-1024x724.jpg" alt="" width="1024" height="724" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2024/03/Galaxy-A55-A35-5G-1024x724.jpg 1024w, https://img.global.news.samsung.com/sg/wp-content/uploads/2024/03/Galaxy-A55-A35-5G-796x563.jpg 796w, https://img.global.news.samsung.com/sg/wp-content/uploads/2024/03/Galaxy-A55-A35-5G-768x543.jpg 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2024/03/Galaxy-A55-A35-5G.jpg 1600w" sizes="(max-width: 1024px) 100vw, 1024px" /></p>
<p>&nbsp;</p>
<p>Samsung Electronics Co., Ltd. today unveiled the Galaxy A55 5G and Galaxy A35 5G, two smartphones that demonstrate Samsung’s ongoing commitment to making the best of mobile innovations available to everyone. Both devices come with extensive security features such as Samsung Knox Vault, as well as new photography capabilities inspired by Galaxy’s flagship camera innovations and a stunning display that adjusts to users’ surroundings with Vision Booster.</p>
<p>&nbsp;</p>
<p>“The latest additions to our Galaxy A Series enable a wider group of consumers to experience our flagship features, including enhanced Nightography to capture more vivid pictures in low-light, and a clearer viewing experience with Vision Booster,” said <strong>Ronnie Ng, Vice President, Mobile Experience, Samsung Electronics Singapore</strong>. “And as consumers seek enhanced mobile security features, the inclusion of Samsung Knox Vault on our new Galaxy A55 5G and A35 5G smartphones will offer a greater peace of mind by protecting sensitive data on device, even during unfortunate situations like when the device is lost or stolen.”</p>
<p>&nbsp;</p>
<h3>An Entertainment and Creativity Hub with Versatile Photography and Stunning Display</h3>
<p>With enhanced Nightography, Galaxy A55 5G takes clearer and more vibrant photos even in poor lighting conditions. That means every night-time photo can reach epic new levels. Galaxy A55 5G’s advanced AI Image Signal Processing (ISP) produces stunning low-light images never seen before on the Galaxy A series. It’s not just scenery that looks amazing. Night Portrait mode and 12-bit HDR video makes it easy for users to capture memories with friends and family, no matter the lighting.</p>
<p>&nbsp;</p>
<p>Both Galaxy A55 5G and Galaxy A35 5G offer incredible photography capabilities that Samsung Galaxy is renowned for, including features such as optical image stabilization (OIS) and video digital image stabilization (VDIS) that keep photos and videos crisp even when filming on the go.</p>
<p>&nbsp;</p>
<p>The new devices also continue the Galaxy A series’ tradition of making fun and immersive mobile experiences accessible to all. Users can enjoy watching the latest shows or browsing social media with Super AMOLED displays, showing astonishing clarity in Full High Definition. They can also count on the 6.6-inch<a href="#_ftn1" name="_ftnref1"><span><sup>[1]</sup></span></a> screen on both the Galaxy A55 5G and Galaxy A35 5G looking clear and bright in a range of light conditions thanks to Vision Booster.</p>
<p>&nbsp;</p>
<h3><strong>Democratising Samsung’s Most Powerful Security Innovations to Intelligently Protect More Customers for Longer</strong></h3>
<p>This year, Samsung is bringing one of its most innovative flagship security features, <span><a href="https://www.samsungmobilepress.com/press-releases/samsung-empowers-customers-with-innovative-and-democratized-security-solutions-at-sdc23">Samsung Knox Vault</a></span>, to Galaxy A series users for the very first time, including on the new Galaxy A55 5G and Galaxy A35 5G. A hardware-based and tamper-resistant security solution, <span><a href="https://www.samsungmobilepress.com/feature-stories/samsung-brings-next-level-security-to-galaxy-s21-series-with-samsung-knox-vault">Samsung Knox Vault</a></span> offers comprehensive protection against both hardware and software attacks by constructing a secure execution environment that is physically isolated from the system’s main processor and memory. It can help protect the most critical data on a device, including lock screen credentials, such as PIN codes, passwords and patterns. <span><a href="https://www.samsungmobilepress.com/feature-stories/samsung-brings-next-level-security-to-galaxy-s21-series-with-samsung-knox-vault">Samsung Knox Vault</a></span><span> also </span>protects device encryption keys, encrypting users’ private data stored in the device. Only a user who has the correct lock screen credentials can access their data, even if the device is lost or stolen.</p>
<p>&nbsp;</p>
<p>The Galaxy A55 5G and Galaxy A35 5G are also secured by Samsung Knox, Galaxy’s multi-layer security platform. One of the most trusted security platforms in the world, Samsung Knox is designed to safeguard critical information and protect against vulnerabilities with end-to-end secure hardware, real-time threat detection and collaborative protection, taking a holistic approach across the entire Galaxy ecosystem.</p>
<p>&nbsp;</p>
<p>For even more ways to stay protected, the Galaxy A55 5G and Galaxy A35 5G offers <span><a href="https://www.samsungmobilepress.com/press-releases/protect-your-device-your-way-with-samsung-auto-blocker">Auto Blocker</a></span>, an opt-in package of additional security measures. When switched on, Auto Blocker can block app installations from unauthorised sources, provide app security checks to scan for potential malware and block potentially malicious commands and software installations to your device while connected by USB cable. New Galaxy A series users will also have access to Galaxy’s <span><a href="https://www.samsungmobilepress.com/feature-stories/putting-data-transparency-back-in-consumers-hands-with-the-latest-galaxy-security-and-privacy-dashboard">Security and Privacy Dashboard</a></span>, making it easier than ever to see and control what is happening to their data and withdraw any permissions whenever they choose. They can also enjoy Private Sharing (part of Quick Share), which enables the secure and encrypted sharing of private files containing important personal or financial information. To ensure confidentiality, users can control the recipient’s access permissions and the file’s expiration date, while also choosing to limit screenshots or downloads.</p>
<p>&nbsp;</p>
<p>The new Galaxy A series smartphones demonstrate Samsung’s commitment to ensure Galaxy devices remain secure and up-to-date for longer. With the Galaxy A55 5G and Galaxy A35 5G, users will continue to benefit from up to four generations of Android OS and One UI upgrades and five years of security updates, optimising the lifecycle of the devices by keeping them equipped with all the latest Galaxy and Android features.</p>
<p>&nbsp;</p>
<h3><strong>Seamless Connection with the Ever-Expanding Samsung Galaxy Ecosystem</strong></h3>
<p>The Galaxy A55 5G and Galaxy A35 5G are fully compatible with the Galaxy ecosystem giving users a smooth and integrated experience across a range of Galaxy devices. Users can keep up with their fitness goals by connecting the Galaxy Watch6 to their Galaxy A series smartphone. And, thanks to Auto Switch, incoming calls will be automatically switched to connected Galaxy Buds FE for enhanced convenience.</p>
<p>&nbsp;</p>
<h3><strong>Local Pricing and Availability </strong></h3>
<p>The new Galaxy A55 5G and A35 5G will be available in Singapore from <strong>15 March 2024, Friday</strong>, and will be available for purchase via selected telecommunication operators, <a href="https://www.samsung.com/sg/smartphones/galaxy-a/">Samsung Online Store</a>, Samsung Experience Stores, Samsung Official Store in <a href="https://www.lazada.sg/samsung/">Lazada</a>, <a href="https://shopee.sg/samsung_sg">Shopee</a> and <a href="https://www.ishopchangi.com/en/brand/samsung">iShopChangi</a> and major consumer electronics &amp; IT stores.</p>
<p>&nbsp;</p>
<p>The respective recommended retail prices for the devices are as follow:</p>
<p>&nbsp;</p>
<table width="83%">
<tbody>
<tr>
<td width="23%"><strong>Model</strong></td>
<td width="40%"><strong>Colour</strong></td>
<td width="13%"><strong>Built-in Memory<a href="#_ftn2" name="_ftnref2"><sup>[2]</sup></a></strong></td>
<td width="21%"><strong>RRP </strong></p>
<p><strong>(including GST)</strong></td>
</tr>
<tr>
<td width="23%">Galaxy A35 5G</td>
<td width="40%">Awesome Iceblue, Awesome Lilac, Awesome Lemon, Awesome Navy</td>
<td width="13%">128GB</td>
<td width="21%">$528</td>
</tr>
<tr>
<td rowspan="2" width="23%">Galaxy A55 5G</td>
<td rowspan="2" width="40%">Awesome Iceblue, Awesome Lilac, Awesome Lemon, Awesome Navy</td>
<td width="13%">128GB</td>
<td width="21%">$618</td>
</tr>
<tr>
<td width="13%">256GB</td>
<td width="21%">$698</td>
</tr>
</tbody>
</table>
<p>&nbsp;</p>
<p>From 15 March 2024 to 26 April 2024, consumers who purchase the new Galaxy A55 5G and A35 5G will receive a complimentary 25W Power Adapter (worth $38), as well as the following complimentary gifts with purchase via Samsung Online Store, Samsung Experience Stores and selected consumer electronics &amp; IT stores<a href="#_ftn3" name="_ftnref3"><span><sup>[3]</sup></span></a>:</p>
<ul>
<li><strong>Galaxy A35 5G: </strong>$80 store voucher</li>
<li><strong>Galaxy A55 5G: </strong>Galaxy Buds FE (worth $159)</li>
</ul>
<p>&nbsp;</p>
<p>For more details on the available launch promo, please visit the respective channel pages.</p>
<p>&nbsp;</p>
<p>For more information, please visit:</p>
<ul>
<li><strong>Galaxy A35 5G:</strong> <span><a href="https://www.samsung.com/sg/smartphones/galaxy-a/galaxy-a35-5g-awesome-iceblue-128gb-sm-a356elbdxsp">https://www.samsung.com/sg/smartphones/galaxy-a/galaxy-a35-5g-awesome-iceblue-128gb-sm-a356elbdxsp</a></span></li>
<li><strong>Galaxy A55 5G: </strong><span><a href="https://www.samsung.com/sg/smartphones/galaxy-a/galaxy-a55-5g-awesome-iceblue-256gb-sm-a556elbaxsp">https://www.samsung.com/sg/smartphones/galaxy-a/galaxy-a55-5g-awesome-iceblue-256gb-sm-a556elbaxsp</a></span></li>
</ul>
<p>&nbsp;</p>
<p>To find out more about the other Samsung Galaxy updates, please visit the <span><a href="https://news.samsung.com/sg/">Samsung Singapore Newsroom</a></span>.</p>
<p>&nbsp;</p>
<p><strong>Specifications:</strong></p>
<table width="595">
<tbody>
<tr>
<td colspan="2" width="595"><strong>Galaxy A55 5G</strong></td>
</tr>
<tr>
<td rowspan="2" width="94"><strong>Display  </strong></td>
<td width="501">6.6-inch FHD+</p>
<p>Super AMOLED Display</p>
<p>Up to 120Hz refresh rate</p>
<p>Vision Booster</td>
</tr>
<tr>
<td width="501"><em>* Measured diagonally, the screen size is 6.6-inch in the full rectangle and 6.4-inch with accounting for the rounded corners; actual viewable area is less due to the rounded corners and camera hole.</em></td>
</tr>
<tr>
<td rowspan="2" width="94"><strong>Dimensions &amp; Weight</strong><strong> </strong></td>
<td width="501">161.1 x 77.4 x 8.2mm, 213g</td>
</tr>
<tr>
<td width="501">*Device weight may vary by market.</td>
</tr>
<tr>
<td width="94"><strong>Camera</strong><strong> </strong></td>
<td width="501">12MP Ultra-Wide Camera</p>
<p>·       F2.2</p>
<p>50MP Main Camera</p>
<p>·       F1.8, AF, OIS</p>
<p>5MP Macro Camera</p>
<p>·       F2.4</p>
<p>32MP Front Camera</p>
<p>·       F2.2</td>
</tr>
<tr>
<td rowspan="2" width="94"><strong>Memory</strong><strong> </strong></p>
<p><strong>&amp; Storage</strong></td>
<td width="501">8GB + 128GB</p>
<p>8GB + 256GB</td>
</tr>
<tr>
<td width="501"><em>* Storage options and availability may vary by carrier, market or region. Actual storage availability may vary depending on pre-installed software.</em></td>
</tr>
<tr>
<td rowspan="2" width="94"><strong>Battery</strong><strong> </strong></td>
<td width="501">5,000mAh (typical)</td>
</tr>
<tr>
<td width="501"><em>*Typical value tested under third-party laboratory conditions. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 4,905mAh. Actual battery life may vary depending on network environment, usage patterns and other factors.</em></td>
</tr>
<tr>
<td width="94"><strong>OS</strong><strong> </strong></td>
<td width="501">Android 14</p>
<p>One UI 6.1</td>
</tr>
<tr>
<td width="94"><strong>Security</strong><strong> </strong></td>
<td width="501">Samsung Knox</td>
</tr>
</tbody>
</table>
<p>&nbsp;</p>
<table width="595">
<tbody>
<tr>
<td colspan="2" width="595"><strong>Galaxy A35 5G</strong></td>
</tr>
<tr>
<td rowspan="2" width="94"><strong>Display  </strong></td>
<td width="501">6.6-inch FHD+</p>
<p>Super AMOLED Display</p>
<p>Up to 120Hz refresh rate</p>
<p>Vision Booster</td>
</tr>
<tr>
<td width="501"><em>* Measured diagonally, the screen size is 6.6-inch in the full rectangle and 6.4-inch with accounting for the rounded corners; actual viewable area is less due to the rounded corners and camera hole.</em></td>
</tr>
<tr>
<td width="94"><strong>Dimensions &amp; Weight</strong><strong> </strong></td>
<td width="501">161.7 x 78.0 x 8.2mm, 209g</td>
</tr>
<tr>
<td width="94"><strong>Camera</strong><strong> </strong></td>
<td width="501">8MP Ultra-Wide Camera</p>
<p>·       F2.2</p>
<p>50MP Main Camera</p>
<p>·       F1.8, AF, OIS</p>
<p>5MP Macro Camera</p>
<p>·       F2.4</p>
<p>13MP Front Camera</p>
<p>·       F2.2</td>
</tr>
<tr>
<td rowspan="2" width="94"><strong>Memory</strong><strong> </strong></p>
<p><strong>&amp; Storage</strong></td>
<td width="501">8GB + 128GB</td>
</tr>
<tr>
<td width="501"><em>* Storage options and availability may vary by carrier, market or region. Actual storage availability may vary depending on pre-installed software.</em></td>
</tr>
<tr>
<td rowspan="2" width="94"><strong>Battery</strong><strong> </strong></td>
<td width="501">5,000mAh (typical)</td>
</tr>
<tr>
<td width="501"><em>*Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 4,905mAh. Actual battery life may vary depending on network environment, usage patterns and other factors.</em></td>
</tr>
<tr>
<td width="94"><strong>OS</strong><strong> </strong></td>
<td width="501">Android 14</p>
<p>One UI 6.1</td>
</tr>
<tr>
<td width="94"><strong>Security</strong><strong> </strong></td>
<td width="501">Samsung Knox</td>
</tr>
</tbody>
</table>
<p>*Specifications may vary by market.</p>
<p>*All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice.</p>
<hr />
<p><sup><a href="#_ftnref1" name="_ftn1"><span>[1]</span></a> Measured diagonally, the screen size is 6.6-inch in the full rectangle and 6.4-inch with accounting for the rounded corners; actual viewable area is less due to the rounded corners and camera hole.</sup></p>
<p><sup><a href="#_ftnref2" name="_ftn2"><span>[2]</span></a> Actual user-accessible internal memory is less than specified total memory due to storage of the operating system, the software used to operate device features, and other built-in applications, and may vary after software updates/upgrades.</sup></p>
<p><sup><a href="#_ftnref3" name="_ftn3"><span>[3]</span></a> While stocks last. Terms &amp; <span>c</span>onditions apply.</sup></p>
]]></content:encoded>
																				</item>
					<item>
				<title>What’s Your Awesome Personality?</title>
				<link>https://news.samsung.com/sg/whats-your-awesome-personality?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Wed, 03 May 2023 11:32:01 +0000</pubDate>
						<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Awesome Lime]]></category>
		<category><![CDATA[Awesome Silver]]></category>
		<category><![CDATA[Awesome Violet]]></category>
		<category><![CDATA[Awesome White]]></category>
		<category><![CDATA[Galaxy A series 5G]]></category>
		<category><![CDATA[Galaxy A34 5G]]></category>
		<category><![CDATA[Galaxy A54 5G]]></category>
		<category><![CDATA[Quiz]]></category>
                <guid isPermaLink="false">https://bit.ly/3p4EXBP</guid>
									<description><![CDATA[The latest innovative smartphones from the Galaxy A series comes in five awesome colors to fit your every style, alongside improved camera capabilities, a]]></description>
																<content:encoded><![CDATA[<p>The latest innovative smartphones from the <strong>Galaxy A</strong> <strong>series</strong> comes in five awesome colors to fit your every style, alongside improved camera capabilities, a longer-lasting battery and more to help you do more of what you love.</p>
<p>&nbsp;</p>
<p>In this fun personality quiz, find out the perfect companion for you – be it the Galaxy A34 in Awesome Lime or the Galaxy A54 5G in Awesome Violet – and style your Awesome life experiences your way!</p>
<p><span> </span></p>
<p><img class="alignnone size-full wp-image-3532" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-1.png" alt="Whats Your Awesome Personality Main 1" width="1500" height="2667" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-1.png 1500w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-1-317x563.png 317w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-1-768x1366.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-1-576x1024.png 576w" sizes="(max-width: 1500px) 100vw, 1500px" /></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-3550" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-2.png" alt="Whats Your Awesome Personality Main 2" width="1500" height="2667" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-2.png 1500w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-2-317x563.png 317w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-2-768x1366.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-2-576x1024.png 576w" sizes="(max-width: 1500px) 100vw, 1500px" /></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-3533" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-3.png" alt="Whats Your Awesome Personality Main 3" width="1500" height="2667" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-3.png 1500w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-3-317x563.png 317w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-3-768x1366.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-3-576x1024.png 576w" sizes="(max-width: 1500px) 100vw, 1500px" /></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-3535" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-4.png" alt="Whats Your Awesome Personality Main " width="1500" height="2667" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-4.png 1500w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-4-317x563.png 317w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-4-768x1366.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-4-576x1024.png 576w" sizes="(max-width: 1500px) 100vw, 1500px" /></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-3536" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-5.png" alt="Whats Your Awesome Personality Main 5" width="1500" height="2667" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-5.png 1500w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-5-317x563.png 317w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-5-768x1366.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-5-576x1024.png 576w" sizes="(max-width: 1500px) 100vw, 1500px" /></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-3537" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-6.png" alt="Whats Your Awesome Personality Main 6" width="1500" height="2667" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-6.png 1500w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-6-317x563.png 317w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-6-768x1366.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/05/PR_Whats-Your-Awesome-Personality_SEAO-Visual-Story-Image-6-576x1024.png 576w" sizes="(max-width: 1500px) 100vw, 1500px" /></p>
]]></content:encoded>
																				</item>
					<item>
				<title>The latest addition to Samsung Galaxy A Series is More Than Just Your Phone, It&#8217;s Your Awesome Companion</title>
				<link>https://news.samsung.com/sg/the-latest-addition-to-samsung-galaxy-a-series-is-more-than-just-your-phone-its-your-awesome-companion?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Mon, 10 Apr 2023 10:15:10 +0000</pubDate>
						<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Awesome Graphite]]></category>
		<category><![CDATA[Awesome Lime]]></category>
		<category><![CDATA[Awesome Silver]]></category>
		<category><![CDATA[Awesome Violet]]></category>
		<category><![CDATA[Awesome White]]></category>
		<category><![CDATA[Galaxy A Series]]></category>
		<category><![CDATA[Galaxy A series 5G]]></category>
		<category><![CDATA[Galaxy A14 5G]]></category>
		<category><![CDATA[Galaxy A34 5G]]></category>
		<category><![CDATA[Galaxy A54 5G]]></category>
                <guid isPermaLink="false">https://bit.ly/3GzeSR1</guid>
									<description><![CDATA[&#160; We can all agree that our smartphones have become more than just accessories or tools. From expressing ourselves, to connecting with others, and]]></description>
																<content:encoded><![CDATA[<p><img class="alignnone size-large wp-image-3480" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-1-1024x683.jpg" alt="PR_The Galaxy A Series Is More Than Just Your Phone, It_s Your Awesome Companion_SEAO Feature Story - Image 1" width="1024" height="683" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-1-1024x683.jpg 1024w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-1-845x563.jpg 845w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-1-768x512.jpg 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></p>
<p>&nbsp;</p>
<p>We can all agree that our smartphones have become more than just accessories or tools. From expressing ourselves, to connecting with others, and sometimes even escaping from the hustle and bustle of the world around us, our smartphones have become a key part of our daily lives.</p>
<p>&nbsp;</p>
<p>Samsung’s latest <strong>Galaxy A Series</strong>, the <strong>Galaxy A54 5G</strong> and the <strong>Galaxy A34 5G</strong>, is here to audition to be, not only your next smartphone but also for the role of awesome companion that goes the extra mile to transform everyday work and play. Plus, the Galaxy A Series features awesome specs for a power-packed smartphone experience at an accessible price point for all.</p>
<p>&nbsp;</p>
<p>The newest addition to the Galaxy A Series will be available in Singapore from <strong>Friday, 7 April</strong>.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<table>
<tbody>
<tr>
<td colspan="2" width="566">
<h3><strong>The Galaxy A Series Is More Than Just Your Phone, </strong><strong>It’s Your Awesome Companion</strong></h3>
<p>From shooting steady and crisp videos to just doing more of what you love, the Galaxy A Series goes beyond just being your smartphone to make your everyday all the more awesome.</td>
</tr>
<tr>
<td width="244"><img class="alignnone size-large wp-image-3481" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-2-1024x1024.png" alt="PR_The Galaxy A Series Is More Than Just Your Phone, It_s Your Awesome Companion_SEAO Feature Story - Image 2" width="1024" height="1024" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-2-1024x1024.png 1024w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-2-563x563.png 563w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-2-768x768.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-2.png 1080w" sizes="(max-width: 1024px) 100vw, 1024px" /></td>
<td width="321">
<h3><strong>Your Awesome Late-Night Friend</strong></h3>
<p>&nbsp;</p>
<p>Have late night plans? The Galaxy A Series helps capture every special memory day or night. Now with Samsung Galaxy’s leading Nightography and AI capabilities, you’ll be able to capture astonishing detail of everything from parties to late-night supper sessions with friends with the Galaxy A54 5G and Galaxy A34 5G.</p>
<p>&nbsp;</p>
<p>Have shaky hands? These smartphones feature improved optical image stabilisation (OIS) and video digital stabilization (VDIS) that allow you to capture awesome content confidently, with amazing clarity to impress your friends. Get your photos social media-ready with the enhanced editing tools on both the Galaxy A54 5G and Galaxy A34 5G to remove unwanted shadows and reflections with just a swipe!</td>
</tr>
<tr>
<td width="244"><img class="alignnone size-large wp-image-3483" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-4-1-1024x1024.png" alt="PR_The Galaxy A Series Is More Than Just Your Phone, It_s Your Awesome Companion_SEAO Feature Story - Image 4 " width="1024" height="1024" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-4-1-1024x1024.png 1024w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-4-1-563x563.png 563w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-4-1-768x768.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-4-1.png 1080w" sizes="(max-width: 1024px) 100vw, 1024px" /></td>
<td width="321">
<h3><strong>Your Awesome Workout Motivator</strong></h3>
<p>&nbsp;</p>
<p>Prioritising your health in 2023? Your Galaxy A Series will be an awesome workout partner to help motivate you on your journey to get fit.</p>
<p>&nbsp;</p>
<p>If you like taking on the great outdoors, your Galaxy A Series pairs well with the Galaxy Watch5 to enhance your next walk, run, hike, or cycle. You can exercise with confidence, knowing that your Galaxy A54 5G or Galaxy A34 5G is equipped with IP67 water resistance and dust protection.</p>
<p>&nbsp;</p>
<p>Plus, maximise your workout tracking with the Galaxy Watch5 which helps count your steps, calories, and even up to over 90 exercise types, so your progress doesn’t go unnoticed!</td>
</tr>
<tr>
<td width="244"><img class="alignnone size-large wp-image-3482" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-3-1024x1024.png" alt="PR_The Galaxy A Series Is More Than Just Your Phone, It_s Your Awesome Companion_SEAO Feature Story - Image 3" width="1024" height="1024" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-3-1024x1024.png 1024w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-3-563x563.png 563w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-3-768x768.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-3.png 1080w" sizes="(max-width: 1024px) 100vw, 1024px" /></td>
<td width="321">
<h3><strong>Your Awesome K-Drama Buddy</strong></h3>
<p>&nbsp;</p>
<p>Can’t seem to get enough of that hit K-Drama series everyone is watching? Your awesome K-Drama buddy has got your back!</p>
<p>&nbsp;</p>
<p>The spacious Super AMOLED displays on the Galaxy A54 5G (6.4-inch<a href="#_ftn1" name="_ftnref1"><sup>[1]</sup></a>) and Galaxy A34 5G (6.6-inch<a href="#_ftn2" name="_ftnref2"><sup>[2]</sup></a>), make it so much easier for you to catch your favorite K-Drama on the go. Whether you’re on a bus or in a cafe, the Galaxy A Series’ enhanced Vision Booster and 120Hz refresh rate ensures clear visibility as you move under different lighting conditions.</p>
<p>&nbsp;</p>
<p>Both smartphones also have a long-lasting 5,000mAh<a href="#_ftn3" name="_ftnref3"><sup>[3]</sup></a> battery that lasts more than two days<a href="#_ftn4" name="_ftnref4"><span><sup>[4]</sup></span></a>, letting you binge all your exciting k-drama episodes at one go. Now, you also can enjoy hours of entertainment on your Galaxy A Series with a two-month trial of YouTube Premium, for an ad-free and offline play experience with ease<a href="#_ftn5" name="_ftnref5"><sup>[5]</sup></a>.</td>
</tr>
<tr>
<td width="244"><img class="alignnone size-large wp-image-3489" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/A54_5G_infovisuals_Video_1080x1080-1024x1024.png" alt="PR_The Galaxy A Series Is More Than Just Your Phone, It_s Your Awesome Companion_SEAO Feature Story - Image 4" width="1024" height="1024" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/A54_5G_infovisuals_Video_1080x1080-1024x1024.png 1024w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/A54_5G_infovisuals_Video_1080x1080-563x563.png 563w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/A54_5G_infovisuals_Video_1080x1080-768x768.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/A54_5G_infovisuals_Video_1080x1080.png 1080w" sizes="(max-width: 1024px) 100vw, 1024px" /></td>
<td width="321">
<h3><strong>Your Awesome Guard without Compromises</strong></h3>
<p>&nbsp;</p>
<p>Enhanced mobile experiences rely on advanced security and your Galaxy A Series provides just that. With Samsung Knox, your data is kept protected with defence-grade mobile security.</p>
<p>&nbsp;</p>
<p>If you need to work on sensitive and confidential data, play it safe with the Galaxy A54 5G and Galaxy A34 5G’s Private Share<a href="#_ftn6" name="_ftnref6"><sup>[6]</sup></a> feature and share files to designated receivers within time limits and with screenshots disabled, for the ultimate level of privacy and control.</p>
<p>&nbsp;</p>
<p>The Galaxy A Series also provides access to up to four generations of OS upgrades and five years of security updates to ensure it has the latest software and security to maximise your smartphone experience.</td>
</tr>
<tr>
<td width="244"><img class="alignnone size-large wp-image-3484" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-5-1024x1024.png" alt="PR_The Galaxy A Series Is More Than Just Your Phone, It_s Your Awesome Companion_SEAO Feature Story - Image 5" width="1024" height="1024" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-5-1024x1024.png 1024w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-5-563x563.png 563w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-5-768x768.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/04/PR_The-Galaxy-A-Series-Is-More-Than-Just-Your-Phone-It_s-Your-Awesome-Companion_SEAO-Feature-Story-Image-5.png 1080w" sizes="(max-width: 1024px) 100vw, 1024px" /></td>
<td width="321">
<h3><strong>Your Awesome Assistant As You Wish </strong></h3>
<p>Working on a mega project? You can enjoy 100GB of cloud storage with your Galaxy A Series and easily back up photos to OneDrive with a six-month trial of Microsoft 365 Basic<a href="#_ftn7" name="_ftnref7"><sup>[7]</sup></a>. You can also sync your photos and access them seamlessly between Samsung Galaxy devices for added productivity across project meetings with your mates.</p>
<p>&nbsp;</p>
<p>And for those looking for more storage space for all the content you’ve created, the Galaxy A Series features up to 1TB of expandable storage<a href="#_ftn8" name="_ftnref8"><span><sup>[8]</sup></span></a> so you can keep all your memories and key files on hand.</p>
<p>&nbsp;</p>
<p>From staying in the loop with your team and loved ones to keeping your files in the palm of your hand, the Galaxy A Series makes everything easier as an awesome personal assistant.</td>
</tr>
</tbody>
</table>
<p>&nbsp;</p>
<h3></h3>
<h3><strong>Experience the Awesome Today</strong></h3>
<p>&nbsp;</p>
<p>The <strong>Galaxy A54 5G</strong> and <strong>Galaxy A34 5G</strong> will be available in Singapore from <strong>Friday, 7 April 2023</strong> via local telecommunication operators (M1, Singtel and StarHub), Samsung Online Store, Samsung Experience Stores, Samsung Official Store in Lazada, Shopee and major consumer electronics &amp; IT stores.</p>
<p>&nbsp;</p>
<p>In addition, Samsung has expanded its <strong>Galaxy A14</strong> lineup with the introduction of the <strong>Galaxy A14 LTE</strong> variant, also available from <strong>Friday, 7 April 2023</strong>, Samsung Online Store, Samsung Experience Stores, Samsung Official Store in Lazada, Shopee and major consumer electronics &amp; IT stores.</p>
<p>&nbsp;</p>
<p>The respective recommended retail prices for the devices are as follow:</p>
<p>&nbsp;</p>
<table>
<tbody>
<tr>
<td width="176"><strong>Model</strong></td>
<td width="177"><strong>Colour</strong></td>
<td width="99"><strong>Built-in S<a href="#_ftn9" name="_ftnref9"><span><sup>[9]</sup></span></a></strong></td>
<td width="115"><strong>RRP </strong></p>
<p><strong>(including GST)</strong></td>
</tr>
<tr>
<td rowspan="2" width="176">Galaxy A54 5G</td>
<td rowspan="2" width="177">Awesome Lime, Awesome Graphite, Awesome Violet, and Awesome White</td>
<td width="99">256GB</td>
<td width="115">$648</td>
</tr>
<tr>
<td width="99">128GB</td>
<td width="115">$588</td>
</tr>
<tr>
<td rowspan="2" width="176">Galaxy A34 5G</td>
<td rowspan="2" width="177">Awesome Lime, Awesome Graphite, Awesome Violet, and Awesome Silver</td>
<td width="99">256GB</td>
<td width="115">$528</td>
</tr>
<tr>
<td width="99">128GB</td>
<td width="115">$478</td>
</tr>
<tr>
<td width="176">Galaxy A14 LTE</td>
<td width="177">Black, Silver and Dark Red</td>
<td width="99">128GB</td>
<td width="115">$248</td>
</tr>
</tbody>
</table>
<p>&nbsp;</p>
<p>From 7 April 2023 to 6 May 2023, customers who purchase the latest addition to the Galaxy A Series line-up will enjoy the following exclusive<a href="#_ftn10" name="_ftnref10"><span><sup>[10]</sup></span></a> launch promos.</p>
<p>&nbsp;</p>
<ul>
<li><strong>Galaxy A54 5G: </strong>Complimentary Galaxy Buds Live (worth $291), $100 overtrade bonus with trade-in and 50% off 2-year Samsung Care+ (save $51)</li>
<li><strong>Galaxy A34 5G: </strong>Complimentary 25W Travel Adaptor and Clear Case (total worth $66), $100 overtrade bonus with trade-in and 50% off 2-year Samsung Care+ (save $51)</li>
<li><strong>Galaxy A14 LTE: </strong>Complimentary 25W Travel Adaptor and Samsung 3.5mm Earphones (total worth $56)</li>
</ul>
<p><strong> </strong></p>
<p>For more details on the Galaxy A Series, please visit:</p>
<ul>
<li>Galaxy A54 5G: <a href="https://www.samsung.com/sg/smartphones/galaxy-a/galaxy-a54-5g-awesome-lime-128gb-sm-a546elgcxsp">https://www.samsung.com/sg/smartphones/galaxy-a/galaxy-a54-5g-awesome-lime-128gb-sm-a546elgcxsp</a></li>
<li>Galaxy A34 5G: <a href="https://www.samsung.com/sg/smartphones/galaxy-a/galaxy-a34-5g-awesome-violet-128gb-sm-a346elvcxsp">https://www.samsung.com/sg/smartphones/galaxy-a/galaxy-a34-5g-awesome-violet-128gb-sm-a346elvcxsp</a></li>
<li>Galaxy A14 LTE: <a href="http://www.samsung.com/sg/smartphones/galaxy-a/galaxy-a14-burgundy-red-128gb-sm-a145fdrvxsp">http://www.samsung.com/sg/smartphones/galaxy-a/galaxy-a14-burgundy-red-128gb-sm-a145fdrvxsp</a></li>
</ul>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><em><sup><a href="#_ftnref1" name="_ftn1">[1]</a> Measured diagonally, the screen size is 6.4-inch in the full rectangle and 6.3-inch accounting for the rounded corners. The actual viewable area is less due to the rounded corners and camera hole.</sup></em></p>
<p><em><sup><a href="#_ftnref2" name="_ftn2">[2]</a> Measured diagonally, the screen size is 6.6-inch in the full rectangle and 6.4-inch accounting for the rounded corners. The actual viewable area is less due to the rounded corners and camera hole.</sup></em></p>
<p><em><sup><a href="#_ftnref3" name="_ftn3">[3]</a> *Typical value tested under third-party laboratory conditions. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 4,905mAh. Actual battery life may vary depending on network environment, usage patterns and other factors.</sup></em></p>
<p><em><sup><a href="#_ftnref4" name="_ftn4">[4]</a> Actual battery life, charging time, and usage time may vary depending on the network environment, usage patterns, number of calls and messages, charging frequency, and other factors.</sup></em></p>
<p><em><sup><a href="#_ftnref5" name="_ftn5">[5]</a> With eligible purchase. Offer available to new users only (no past trial of YouTube Premium, YouTube Music Premium, YouTube Redor Google Play Music). Offer must be activated between March 1, 2023 and March 1, 2024, at 11:59pm. Valid form of payment and Google account required. Must be 18 years or older. $11.99/Month after trial billed on a recurring monthly basis. Cancel anytime. No refunds for partial billing periods. Availability may vary depending on market and carrier. For more details on YouTube Premium’s terms and conditions apply, please visit <a href="https://www.youtube.com/premium/restrictions">https://www.youtube.com/premium/restrictions</a>.</sup></em></p>
<p><em><sup><a href="#_ftnref6" name="_ftn6">[6]</a> Private Share features require both the sender and receiver to have Galaxy mobile devices with Android 9 or later and the Private Share app.</sup></em></p>
<p><em><sup><a href="#_ftnref7" name="_ftn7">[7]</a> Available on selected Samsung Galaxy Smartphones, including Galaxy A54 5G and Galaxy A34 5G and above, with the OneDrive-Gallery sync feature. Users must sync Gallery with OneDrive to redeem the offer. Offer not available to existing Microsoft 365 or OneDrive premium subscribers (including free trials) or former Microsoft 365 or OneDrive subscribers who cancelled their premium subscriptions in the last 90 days. Availability may vary depending on market and carrier. For more details on Google play’s terms and conditions apply, please visit https://www.microsoft.com/onedrive-samsung-offer.</sup></em></p>
<p><em><sup><a href="#_ftnref8" name="_ftn8">[8]</a> MicroSD card sold separately.</sup></em></p>
<p><em><sup><a href="#_ftnref9" name="_ftn9">[9]</a> Actual user-accessible internal memory is less than specified total memory due to storage of the operating system, the software used to operate device features, and other built-in applications, and may vary after software updates/upgrades.</sup></em></p>
<p><em><sup><a href="#_ftnref10" name="_ftn10">[10]</a> While stocks last. T&amp;Cs apply.</sup></em></p>
]]></content:encoded>
																				</item>
					<item>
				<title>The Samsung Galaxy A54 and Galaxy A34: Awesome Experiences for All</title>
				<link>https://news.samsung.com/sg/the-samsung-galaxy-a54-and-galaxy-a34-awesome-experiences-for-all?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Thu, 16 Mar 2023 11:18:02 +0000</pubDate>
						<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Galaxy A series 5G]]></category>
		<category><![CDATA[Galaxy A34]]></category>
		<category><![CDATA[Galaxy A34 5G]]></category>
		<category><![CDATA[Galaxy A54]]></category>
		<category><![CDATA[Galaxy A54 5G]]></category>
                <guid isPermaLink="false">https://bit.ly/3ZUrcmK</guid>
									<description><![CDATA[&#160; Samsung Electronics today unveiled the Galaxy A54 and Galaxy A34, two innovative smartphones that advance Samsung Galaxy’s commitment to designing]]></description>
																<content:encoded><![CDATA[<div id="attachment_3354" style="width: 1034px" class="wp-caption alignnone"><img class="wp-image-3354 size-large" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/03/A34-and-A54-Main-1-1024x342.png" alt="A34 &amp; A54 Release Main 1" width="1024" height="342" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2023/03/A34-and-A54-Main-1.png 1024w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/03/A34-and-A54-Main-1-1000x334.png 1000w, https://img.global.news.samsung.com/sg/wp-content/uploads/2023/03/A34-and-A54-Main-1-768x257.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /><p class="wp-caption-text">Introducing the all-new Galaxy A34 in Awesome Silver (left) and Galaxy A54 in Awesome Lime (Right)</p></div>
<p>&nbsp;</p>
<p style="font-weight: 400;">Samsung Electronics<strong><span> </span></strong>today unveiled the Galaxy A54 and Galaxy A34, two innovative smartphones that advance Samsung Galaxy’s commitment to designing awesome<strong><span> </span></strong>mobile experiences. These new additions to the popular Galaxy A series will help users shoot<span> </span>steady and crisp<span> </span>videos, see their content clearly<span> </span>even<span> </span>in bright conditions, and do more of the things they love with long-lasting battery life<span><sup>[1]</sup></span>.</p>
<p>&nbsp;</p>
<p style="font-weight: 400;">“Offering a cutting-edge experience is increasingly essential to the everyday life for our consumers. The Galaxy A Series is an accessible product for consumers who are looking for near-flagship experience, without breaking the bank,” said<span> </span><strong>Ronnie Ng, Head of Mobile Experience, Samsung Electronics Singapore</strong>. “As we continue to bring enhancements to the Galaxy A series, such as the introduction of the Nightography feature, we want to ensure that more consumers can access our transformative innovations.”</p>
<p>&nbsp;</p>
<h3 style="font-weight: 400;"><strong>Take Awesome Day and Night Photographs, Enhanced with Creative Editing Tools</strong></h3>
<p>&nbsp;</p>
<p style="font-weight: 400;">The Galaxy A54 and Galaxy A34 deliver stunning images with clear quality even in low-light conditions, making use of<span> </span>Samsung<span> </span>Galaxy’s leading Nightography and AI capabilities. Whether<span> </span>users<span> </span>want to capture the perfect selfie or connect through super-smooth video calls, the Galaxy A54 offers astonishing detail thanks to its 32MP front camera.</p>
<p>&nbsp;</p>
<p style="font-weight: 400;">The new smartphones produce video with amazing clarity, combatting shakiness and blur with improved optical image stabilization (OIS) and video digital image stabilization (VDIS). Even with unsteady hands or when filming on-the-go, users can be confident about capturing<strong><span> </span></strong>awesome content. For adventures after dark in low light conditions, Night Mode helps users to capture more detail by broadening the camera’s pixel size.</p>
<p>&nbsp;</p>
<p style="font-weight: 400;">Users can also now<span> </span>remove unwanted shadows and reflections for the first time in Galaxy A series, thanks to the Enhanced Object Eraser feature.</p>
<p style="font-weight: 400;"><strong> </strong></p>
<p>&nbsp;</p>
<h3 style="font-weight: 400;"><strong>Experience Awesome Performance with Vivid Display, Fast 5G and Long-Lasting Battery</strong></h3>
<p>&nbsp;</p>
<p style="font-weight: 400;">Both devices feature immersive Super AMOLED displays, measuring 6.4-inch<span><sup>[2</sup></span><span><sup>]</sup></span><span> </span>on the Galaxy A54 and 6.6-inch<span><sup>[3]</sup></span><span> </span>on the Galaxy A34. Both displays have been upgraded for improved outdoor visibility, even under bright sunlight. With enhanced Vision Booster and a 120Hz refresh rate, the displays will keep up with users as they move between different lighting conditions.</p>
<p>&nbsp;</p>
<p style="font-weight: 400;">Galaxy A54 and Galaxy A34<span> </span>also provides access to up to<span> </span>four generations of OS upgrades and five years of security updates.<span> </span>These features allow users to access the latest software and security to maximise the smartphone experience.</p>
<p style="font-weight: 400;"><strong> </strong></p>
<p>&nbsp;</p>
<h3 style="font-weight: 400;"><strong>Enjoy Peace of Mind and Stay Connected Without Compromising Security</strong></h3>
<p>&nbsp;</p>
<p style="font-weight: 400;">Smartphones today go everywhere users go – whether it is playing music in the shower or heading out into the great outdoors. The Galaxy A54 and Galaxy A34 are IP67-certified for water and dust resistance to give users that extra bit of peace of mind when out and about.</p>
<p>&nbsp;</p>
<p style="font-weight: 400;">Enhanced mobile experiences rely on advanced security. With Samsung Knox, data is kept protected with defence-grade mobile security. The Galaxy A54 and Galaxy A34 give users access to the Security and Privacy Dashboard, which makes it easy to see how apps are tracking data and enables users to take simple steps to stop unwanted data collection.<span> </span><span>When users want to share important files that contain sensitive or personal information with the ultimate level of privacy and control, there’s Private Share</span><span><sup>[4]</sup></span><span>. This enables</span><span> </span>users to share files only to designated recipients within time limits and with screenshots disabled.</p>
<p>&nbsp;</p>
<p style="font-weight: 400;">The Galaxy A54 and Galaxy A34 are also compatible with the Samsung Galaxy ecosystem to provide seamless connectivity between devices. Plus, with the dual SIM tray, users will be able to use two SIM cards in one device – keeping all your connectivity in one device.</p>
<p>&nbsp;</p>
<p style="font-weight: 400;">For the avid content creators or mobile photographers, storage space is always the biggest concern. With the expandable memory made possible due to the new SD Card slot function in the Galaxy A54 and Galaxy A34, users will be able to keep their memories all in the palm of their hands.</p>
<p style="font-weight: 400;"><strong> </strong></p>
<p>&nbsp;</p>
<h3 style="font-weight: 400;"><strong>Availability</strong></h3>
<p>&nbsp;</p>
<p style="font-weight: 400;">The<span> </span><strong>Galaxy A54 5G</strong><span> </span>will be available in four colour options &#8211; Awesome Lime, Awesome Graphite, Awesome Violet, and Awesome White.</p>
<p style="font-weight: 400;">The<span> </span><strong>Galaxy A34 5G</strong><span> </span>will be available in four colour options &#8211; Awesome Lime, Awesome Graphite, Awesome Violet, and Awesome Silver.</p>
<p style="font-weight: 400;">Both Galaxy A54 5G and Galaxy A34 5G will be available in Singapore from April 2023. Stay tuned for more awesome updates.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><sup><em>[1] Actual battery life, charging time, and usage time may vary depending on the network environment, usage patterns, number of calls and messages, charging frequency, and other factors.</em></sup></p>
<p><sup><em>[2] Measured diagonally, the screen size is 6.4-inch in the full rectangle and 6.3-inch accounting for the rounded corners. The actual viewable area is less due to the rounded corners and camera hole.</em></sup><br />
<sup><em>[3] Measured diagonally, the screen size is 6.6-inch in the full rectangle and 6.4-inch accounting for the rounded corners. The actual viewable area is less due to the rounded corners and camera hole.</em></sup><br />
<sup><em>[4] Private Share features require both the sender and receiver to have Galaxy mobile devices with Android 9 or later and the Private Share app installed on their mobile devices.</em></sup></p>
]]></content:encoded>
																				</item>
					<item>
				<title>New Awesome Addition: Samsung Expands its 5G Standalone Line-up with Galaxy A13 5G and A23 5G Content: starts with Samsung Electronics Singpaore&#8230;&#8230;</title>
				<link>https://news.samsung.com/sg/new-awesome-addition-samsung-expands-its-5g-standalone-line-up-with-galaxy-a13-5g-and-a23-5g-content-starts-with-samsung-electronics-singpaore?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Mon, 29 Aug 2022 19:50:00 +0000</pubDate>
						<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Press Release]]></category>
		<category><![CDATA[A13]]></category>
		<category><![CDATA[A23]]></category>
		<category><![CDATA[Galaxy A Series]]></category>
		<category><![CDATA[Galaxy A series 5G]]></category>
                <guid isPermaLink="false">https://bit.ly/3AULYbN</guid>
									<description><![CDATA[Samsung Electronics Singapore today announced the launch of the Galaxy A13 5G and Galaxy A23 5G. &#160; With the latest addition to the Galaxy A Series,]]></description>
																<content:encoded><![CDATA[<p>Samsung Electronics Singapore today announced the launch of the <strong>Galaxy A13 5G</strong> and <strong>Galaxy A23 5G</strong>.</p>
<p>&nbsp;</p>
<p>With the latest addition to the Galaxy A Series, Samsung today has the widest range of 5G Standalone compatible devices across all price point to provide users with amazing fast speed, close to real-time network response time and massive connectivity, no matter the budget.</p>
<p>&nbsp;</p>
<p>Now available in Singapore, the Galaxy A13 5G is Samsung’s most affordable 5G Standalone compatible Galaxy device in Singapore yet. Aside from super-fast connectivity, it features a 6.5” super fluid 90Hz screen, long-lasting battery and a triple camera at a wallet-friendly price point to fuel the everyday value seekers.</p>
<p>&nbsp;</p>
<p>Meanwhile, the Galaxy A23 5G is designed to deliver an awesome mobile experience at an accessible price point for all. With a large vivid display, high resolution camera with Optical Image Stabiliser (OIS) and expandable storage options to empower content creation anytime. The Galaxy A23 5G will be available in Singapore from 24 September 2022.</p>
<p>&nbsp;</p>
<p>Both devices will be available in Awesome Black, Awesome Light Blue and Awesome Orange.</p>
<h3>Galaxy A13 5G</h3>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-2571" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2022/08/Peach-A13-1000x444.png" alt="A13" width="1000" height="444" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2022/08/Peach-A13-1000x444.png 1000w, https://img.global.news.samsung.com/sg/wp-content/uploads/2022/08/Peach-A13-768x341.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2022/08/Peach-A13-1024x454.png 1024w, https://img.global.news.samsung.com/sg/wp-content/uploads/2022/08/Peach-A13.png 1217w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<p>• Boasting a 6.5” HD+ <sup>[1]</sup> Infinity-V display, 90Hz refresh rate, Dolby Atmos<sup>[2]</sup>, hyper-fast 5G connectivity, the Galaxy A13 5G immerses you into your content uninterrupted in real-time.</p>
<p>• The Galaxy A13 5G also features the long-lasting 5,000mAh battery, couple with the 15W Fast Charging make sure that you are ready for whatever the day has in store for you.</p>
<p>• Create endless possibilities with the triple-lens camera, featuring a 50MP main camera, 2MP depth camera, and 2MP macro camera, as well as the 5MP front camera for stunning selfies.</p>
<p>&nbsp;</p>
<h3>Galaxy A23 5G</h3>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-2572" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2022/08/A23-1000x483.png" alt="" width="1000" height="483" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2022/08/A23-1000x483.png 1000w, https://img.global.news.samsung.com/sg/wp-content/uploads/2022/08/A23-768x371.png 768w, https://img.global.news.samsung.com/sg/wp-content/uploads/2022/08/A23-1024x495.png 1024w, https://img.global.news.samsung.com/sg/wp-content/uploads/2022/08/A23.png 1114w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>• Content creation is now a breeze with the Galaxy A23 5G with its 50MP Optical Image Sensor (OIS) quad camera, including a 50MP OIS main camera, 5MP ultra wide camera, 2MP macro camera and 2MP depth camera. OIS helps reduce smear, edge blur and image noise to shoot clear photos and videos without ever shaking them up, even on the go.</p>
<p>• Powered by the Snapdragon 695 processor, the Galaxy A23 5G levels up your gaming experience with improved performance. Plus, the 6.6” FHD+¹ Infinity-V and super smooth 120Hz display to keeps your game play smoother and more responsive.</p>
<p>• Stream, game, or scroll for hours with minimal recharge downtime with the Galaxy A23 5G’s long-lasting 5,000mAh battery and 25W Super Fast Charging<sup>[3]</sup>.</p>
<p>&nbsp;</p>
<p>Hold on to your memories worry-free with the Galaxy A13 5G and Galaxy A23 5G, which feature up to 128GB internal storage and support for an external MicroSD card of up to 1TB<sup>[4]</sup>. Plus, Samsung Knox is built into the latest additions to the Galaxy A Series from the start, protecting your smartphone from the minute it&#8217;s turned on. Offering multi-layered security, Samsung Knox defends your most sensitive information from malware and malicious threats in real-time. With Private Share<sup>[5]</sup>, users can even control exactly who has access to the files they share and for how long.</p>
<p>&nbsp;</p>
<h3>Local Availability and Pricing</h3>
<p>The <strong>Galaxy A13 5G</strong> is now available at telecommunication providers (M1, Singtel and StarHub), Samsung Online Store and selected Samsung Experience Stores.</p>
<p>&nbsp;</p>
<p>Meanwhile, <strong>Galaxy A23 5G</strong> will be available at telecommunication providers (M1, Singtel and StarHub), Samsung Online Store, Samsung Experience Stores, major consumer electronics &amp; IT stores, and Samsung Official Stores in Lazada and Shopee from 24 September 2022.</p>
<p>&nbsp;</p>
<p>The respective recommended retail prices for the devices are as follows:</p>
<p>&nbsp;</p>
<table width="94%">
<tbody>
<tr>
<td><strong>Model</strong></td>
<td><strong>Screen Size<sup><span>6</span></sup></strong></td>
<td><strong>Colour</strong></td>
<td><strong>Memory<span><sup>7</sup></span></strong></td>
<td><strong>RRP (incl. GST)</strong></td>
</tr>
<tr>
<td>Galaxy A13 5G</td>
<td>6.5”</td>
<td>Awesome Orange,</p>
<p>Awesome Light Blue and Awesome Black</td>
<td> RAM: 6GB</p>
<p>ROM: 128GB</td>
<td>$348</td>
</tr>
<tr>
<td>Galaxy A23 5G</td>
<td>6.6”</td>
<td>Awesome Light Blue, Awesome Orange and Awesome Black</td>
<td> RAM:  8GB</p>
<p>ROM: 128GB</td>
<td> $448</td>
</tr>
</tbody>
</table>
<p><a href="#_ftnref1" name="_ftn1"></a></p>
<p><a href="#_ftnref2" name="_ftn2"></a></p>
<p>For more information, visit here:</p>
<p>• Galaxy A13 5G: <a href="https://www.samsung.com/sg/smartphones/galaxy-a/galaxy-a13-5g-orange-128gb-sm-a136bzohxsp">https://www.samsung.com/sg/smartphones/galaxy-a/galaxy-a13-5g-orange-128gb-sm-a136bzohxsp</a></p>
<p>• Galaxy A23 5G: <a href="https://www.samsung.com.sg/smartphones/galaxy-a/galaxy-a23-5g-awesome-blue-128gb-sm-a236elbyxsp">https://www.samsung.com.sg/smartphones/galaxy-a/galaxy-a23-5g-awesome-blue-128gb-sm-a236elbyxsp</a> (landing page will be available from 24 September)</p>
<p>&nbsp;</p>
<p>If you have any further questions, feel free to reach out to samsungsg@infom.asia. High-res images available here.</p>
<p>&nbsp;</p>
<h3><strong>Product Specifications</strong></h3>
<p>&nbsp;</p>
<table width="100%">
<tbody>
<tr>
<td>
<table>
<tbody>
<tr>
<td><strong> </strong></td>
<td><strong>Galaxy A13 5G</strong></td>
<td><strong>                      Galaxy A23 5G</strong></td>
</tr>
<tr>
<td rowspan="2">Display</td>
<td>6.5″ <span>HD+ TFT, 90Hz</span></p>
<p>Infinity-V Display</td>
<td>6.6” FHD+, 120Hz</p>
<p>Infinity-V Display</td>
</tr>
<tr>
<td colspan="2">Screen measured diagonally as a full rectangle without accounting for the rounded corners. Actual viewable area is less due to the rounded corners and camera cut out.</td>
</tr>
<tr>
<td>OS</td>
<td colspan="2">Android 12</p>
<p>One UI 4.1</td>
</tr>
<tr>
<td>Dimension</td>
<td>164.5 x 76.5 x 8.8 mm</td>
<td>165.4 x 76.9 x 8.4 mm</td>
</tr>
<tr>
<td>Weight</td>
<td>195g</td>
<td>197g</td>
</tr>
<tr>
<td>Camera</td>
<td>[Rear] 50 MP (F1.8) + 2MP (F2.4) + 2MP (F2.4)</p>
<p>[Front] 5MP (F2.0)</td>
<td>[Rear] 50 MP OIS (F1.8) + 5MP (F2.2) + 2MP (F2.4), 2MP (F2.4)</p>
<p>[Front] 8MP  (F2.2)</td>
</tr>
<tr>
<td rowspan="2">Memory</td>
<td>6GB RAM with 128GB internal storage, microSD up to 1TB</td>
<td>8GB RAM with 128GB internal storage, microSD up to 1TB</td>
</tr>
<tr>
<td colspan="2">Actual storage space availability may vary depending on pre-installed software and by country, model, file size and format.</p>
<p>MicroSD card sold separately.</td>
</tr>
<tr>
<td>Processor</td>
<td>MediaTek | MT6833V</td>
<td>Snapdragon 695 5G</td>
</tr>
<tr>
<td rowspan="2">Battery</td>
<td>5,000 mAh</p>
<p>15W Fast Charging supported</td>
<td>5,000 mAh</p>
<p>25W Fast Charging supported</td>
</tr>
<tr>
<td colspan="2">Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Actual battery life may vary depending on network environment, usage patterns, and other factors.</td>
</tr>
<tr>
<td rowspan="2">Connectivity</td>
<td>Wi-Fi 802.11 a/b/g/n/ac (2.4G+5GHz)</p>
<p>Bluetooth® v 5.0</p>
<p>USB Type 2.0-C</p>
<p>Location (GPS, Glonass, BeiDou, Galileo, QZSS)</td>
<td>Wi-Fi 802.11 a/b/g/n/ac (2.4G+5GHz)</p>
<p>Bluetooth® v 5.0</p>
<p>USB Type 2.0-C</p>
<p>Location (GPS, Glonass, BeiDou, Galileo, QZSS)</td>
</tr>
<tr>
<td colspan="2">Galileo and BeiDou coverage may be limited. BeiDou may not be available for certain countries.</td>
</tr>
<tr>
<td>Colour</td>
<td colspan="2">Awesome Black, Awesome Light Blue and Awesome Orange</td>
</tr>
<tr>
<td>Sensors</td>
<td>Accelerometer, Fingerprint sensor, Gyro sensor, Geomagnetic sensor, Magnetic sensor, Virtual Light sensor, Virtual Proximity sensor</td>
<td>Accelerometer, Fingerprint Sensor, Gyro Sensor, Geomagnetic Sensor, Grip Sensor, Virtual Light Sensing, Virtual Proximity Sensing</td>
</tr>
<tr>
<td>Authentication</td>
<td colspan="2">Lock type: Pattern, PIN, password</p>
<p>Biometric lock type: Face Recognition, Side Fingerprint sensor</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table>
<p>&nbsp;</p>
<h6><em>Specifications accurate as at time of publication</em></h6>
<p>&nbsp;</p>
<h6></h6>
<h6><span><strong><em><sup>1</sup></em></strong></span><em> Screen measured diagonally as a full rectangle without accounting for the rounded corners. Actual viewable area is less due to the rounded corners and camera cut out.</em></h6>
<h6><span><sup>2</sup></span> <em>Supports Bluetooth speakers/earphones and wired earphones (not for device speaker).</em></h6>
<h6><span><sup>3</sup></span> <em>25W Super Fast Charger required and sold separately</em></h6>
<h6><span><sup>4</sup></span> <em>SD Card sold separately.</em></h6>
<h6><span><sup>5</sup></span> <em>Private Share features require both the sender and receiver to have Galaxy mobile devices with Android 9 or later and the Private Share app.</em></h6>
<h6><span><sup>6</sup></span> <em>Display measurements are diagonal, and actual viewable area is less due to rounded corners and camera hole punch.</em></h6>
<h6><span><sup>7</sup></span> <em>Actual user-accessible internal memory is less than specified total memory due to storage of the operating system, the software used to operate device features, and other built-in applications, and may vary after software updates/upgrades.</em></h6>
]]></content:encoded>
																				</item>
					<item>
				<title>How Samsung lets you enjoy cutting-edge innovation with purpose this World Earth Day</title>
				<link>https://news.samsung.com/sg/how-samsung-lets-you-enjoy-cutting-edge-innovation-with-purpose-this-world-earth-day?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Wed, 20 Apr 2022 12:34:10 +0000</pubDate>
						<category><![CDATA[Citizenship]]></category>
		<category><![CDATA[Home Appliances]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[TVs & Displays]]></category>
		<category><![CDATA[Eco-packaging]]></category>
		<category><![CDATA[Galaxy A series 5G]]></category>
		<category><![CDATA[Galaxy S22 series 5G]]></category>
		<category><![CDATA[QuickDrive™ washing machine]]></category>
		<category><![CDATA[SolarCell Remote]]></category>
                <guid isPermaLink="false">https://bit.ly/3b3ceq8</guid>
									<description><![CDATA[Creating a sustainable future is driven by conscious everyday choices and actions, such as bringing your bag when grocery shopping, printing double-sided]]></description>
																<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-2386" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2022/07/samsung-the-serif-white-cat-1000x446.jpg" alt="samsung-the-serif-white-cat" width="1000" height="446" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2022/07/samsung-the-serif-white-cat.jpg 1000w, https://img.global.news.samsung.com/sg/wp-content/uploads/2022/07/samsung-the-serif-white-cat-768x343.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<div class="cm-g-article-body aem-GridColumn aem-GridColumn--default--12">
<div class="article-body bg-white article-body--image-radius">
<div class="article-body__wrap padding-top--0 padding-bottom--0">
<div class="article-body__contents">
<div class="article-body__text">
<div class="article-body__description text-size-large">
<p>Creating a sustainable future is driven by conscious everyday choices and actions, such as bringing your bag when grocery shopping, printing double-sided documents and taking public transport.</p>
<p>&nbsp;</p>
<p>Samsung has always challenged existing notions of what’s possible with technology, including rethinking how the devices we use can be more sustainable.</p>
<p>&nbsp;</p>
<p>Ahead of World Earth Day on April 22, discover how Samsung advances everyday sustainability by empowering consumers to lead a greener digital lifestyle. The company’s commitment to putting sustainability at the heart of everything it does has sparked innovative approaches in product design, manufacturing and packaging, and new sustainable experiences that consumers can expect when choosing Samsung products to suit today’s lifestyles.</p>
<p>&nbsp;</p>
<h3><strong>1) Rethink Packaging</strong></h3>
<p>&nbsp;</p>
<p>Packaging for electronic products serves the dual purpose of both protecting the device as well as delivering brand experience. However, the packaging is often discarded or stored away when the device is unboxed.</p>
<p>&nbsp;</p>
<p>One way to minimize contributing single-use packaging materials to the landfill is simply to reduce the need for them where possible.</p>
<p>&nbsp;</p>
<p>An initiative under Galaxy for the Planet, the sustainability platform for Samsung’s Mobile eXperience (MX) Business powered by its scale, innovation and spirit of open collaboration to take tangible climate actions across its business, the new <u><a href="https://www.samsung.com/sg/smartphones/galaxy-a-series/">Galaxy A series 5G</a></u>¹ comes without the charger plug and with reduced packaging that uses sustainably sourced paper.</p>
<p>&nbsp;</p>
<p>Samsung has also reduced the total weight of the packaging for the latest flagship <u><a href="https://www.samsung.com/sg/smartphones/galaxy-s22-ultra/">Galaxy S22 series 5G</a></u> by 19% since the <u><a href="https://www.samsung.com/sg/smartphones/galaxy-s21-ultra-5g/">Galaxy S21 series 5G</a></u>, and 56% since the <u><a href="https://www.samsung.com/sg/smartphones/galaxy-s20/galaxy-s20-fe/">Galaxy S20 series 5G</a></u>. In addition, Samsung switched to materials made from 100% recycled paper certified by FSC and protective films that use recycled plastic.</p>
<p>&nbsp;</p>
</div>
</div>
</div>
</div>
</div>
</div>
<div class="cm-g-text-block aem-GridColumn aem-GridColumn--default--12">
<div class="textblock margin-top--32 bg-white text-left text-mo-left ">
<p data-font-size-pc="18" data-font-size-mo="14"><img class="alignnone size-medium wp-image-2387" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2022/07/recycled-packaging-with-qled-technology-1000x442.jpg" alt="recycled-packaging-with-qled-technology" width="1000" height="442" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2022/07/recycled-packaging-with-qled-technology.jpg 1000w, https://img.global.news.samsung.com/sg/wp-content/uploads/2022/07/recycled-packaging-with-qled-technology-768x339.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p data-font-size-pc="18" data-font-size-mo="14">Another way to minimize discarded packaging materials is by giving them a new lease of life. Product packaging, such as plain cardboard boxes, may be used as storage or even transformed into fun and functional home furniture.</p>
<p>&nbsp;</p>
<p data-font-size-pc="18" data-font-size-mo="14">First introduced in 2020, Samsung’s award-winning <b>Eco-packaging program</b> lets consumers upcycle the thick, corrugated cardboard boxes that used to hold their TVs into furniture such as small tables and shelves. Building instructions can be accessed by scanning QR codes on the outside of the boxes.</p>
<p>&nbsp;</p>
<p data-font-size-pc="18" data-font-size-mo="14">At CES 2022, Samsung announced that it plans to use 30 times more recycled plastics than it did in 2021, including expanding the use of recycled materials to include the boxes’ interior packaging of Styrofoam, box holders and plastic bags. Samsung is also expanding the Eco-packaging program to encompass a larger lineup of products, including home appliances such as vacuum cleaners, microwave ovens, air purifiers and more.</p>
<p>&nbsp;</p>
<h3 data-font-size-pc="18" data-font-size-mo="14"><strong>2) Rethink Recycled Materials</strong></h3>
<p>&nbsp;</p>
</div>
</div>
<p data-font-size-pc="18" data-font-size-mo="14"><img class="alignnone size-medium wp-image-2388" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2022/07/galaxy-a-series-recycled-materials-1000x275.jpg" alt="galaxy-a-series-recycled-materials" width="1000" height="275" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2022/07/galaxy-a-series-recycled-materials.jpg 1000w, https://img.global.news.samsung.com/sg/wp-content/uploads/2022/07/galaxy-a-series-recycled-materials-768x211.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<p data-font-size-pc="18" data-font-size-mo="14">In addition to sustainable packaging, Samsung also looked inwards for ways to incorporate recycled materials into its devices. The <u><a href="https://www.samsung.com/sg/smartphones/galaxy-a-series/">Galaxy A series 5G</a></u> smartphones² use recycled post-consumer materials (PCM) for the side buttons and SIM card trays, while recycled discarded fishing nets made up 20% of the inner cover of the S Pen and the key bracket of the Galaxy S22 series.</p>
<p>&nbsp;</p>
<p data-font-size-pc="18" data-font-size-mo="14">Furthermore, every new <u><a href="https://www.samsung.com/sg/smartphones/galaxy-s22-ultra/">Galaxy S22 series 5G</a></u> smartphone case is now designed with UL-certified, eco-conscious materials such as recycled post-consumer plastics or bio-based substances.</p>
<p>&nbsp;</p>
<p data-font-size-pc="18" data-font-size-mo="14">Having devised the formula for polyamide resins that match Samsung’s high-quality standards for smartphone technology, Samsung is committed to evolving and expanding its use of ocean-bound plastics across all its products. By the end of 2022, Samsung’s use of recycled ocean-bound material could prevent more than 50 tons of discarded fishing nets<sup>3</sup> from entering the world’s oceans.</p>
<p>&nbsp;</p>
<p data-font-size-pc="18" data-font-size-mo="14">Samsung also announced at CES that it will also increase the amount of recycled plastic used in its home appliances to include both interior components and exterior elements. One such innovation resulting from Samsung’s sustainability efforts is a new type of polypropylene recycled plastic for Samsung’s washing machine tubs. From discarded items such as used lunch boxes and facial mask straps, Samsung created a new type of recycled resin that is more resistant to external shocks, which extends the lifespan of the material used in these parts.</p>
<p>&nbsp;</p>
<h3 data-font-size-pc="18" data-font-size-mo="14"><strong>3) Rethink Energy Usage</strong></h3>
<p>&nbsp;</p>
<p data-font-size-pc="18" data-font-size-mo="14"><img class="alignnone size-medium wp-image-2390" src="https://img.global.news.samsung.com/sg/wp-content/uploads/2022/07/quickdrive-washing-machine-1000x375.jpg" alt="quickdrive-washing-machine" width="1000" height="375" srcset="https://img.global.news.samsung.com/sg/wp-content/uploads/2022/07/quickdrive-washing-machine.jpg 1000w, https://img.global.news.samsung.com/sg/wp-content/uploads/2022/07/quickdrive-washing-machine-768x288.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<p data-font-size-pc="18" data-font-size-mo="14">Sustainability also extends to the ways that users experience Samsung products, which can empower people to reduce their carbon footprint.</p>
<p>&nbsp;</p>
<p data-font-size-pc="18" data-font-size-mo="14">Over in the laundry room, Samsung’s flagship <b><a href="https://www.samsung.com/sg/quickdrive/">QuickDrive<img src="https://s.w.org/images/core/emoji/11/72x72/2122.png" alt="™" class="wp-smiley" style="height: 1em; max-height: 1em;" /> washing machine</a></b> uses advanced QuickDrive<img src="https://s.w.org/images/core/emoji/11/72x72/2122.png" alt="™" class="wp-smiley" style="height: 1em; max-height: 1em;" /><b> </b>technology to<b> </b>let you wash clothes more effectively with up to 50% faster wash time and 20% energy savings<sup>4</sup>. Additionally, AI Wash uses the four built-in sensors to determine the optimal amount of water and detergent for your load, letting you save on utility bills and help the environment at the same time.</p>
<p>&nbsp;</p>
<p data-font-size-pc="18" data-font-size-mo="14">The first-of-its-kind <b>SolarCell Remote</b>, which is included in new Samsung TVs and home appliances, aims to eliminate more than 200 million batteries from landfills<sup>5</sup> with a built-in solar panel that can be recharged through indoor or outdoor lighting. Notable enhancements made since its inception include getting electricity from radio frequencies emitted by nearby devices like Wi-Fi routers<sup>6</sup>.</p>
<p>&nbsp;</p>
<p data-font-size-pc="18" data-font-size-mo="14">Samsung has its sights on even greater heights: By 2025, Samsung plans to make all its TVs and phone chargers operate on near-zero standby power. This means the products will consume almost no energy when not being used.</p>
<p>&nbsp;</p>
<p data-font-size-pc="18" data-font-size-mo="14"><em><sup>1 </sup>Select Galaxy A devices launched in 2022 and more to come.</em></p>
<div class="cm-g-article-body aem-GridColumn aem-GridColumn--default--12">
<div class="article-body bg-white margin-top--48 margin-bottom--48 article-body--image-radius">
<div class="article-body__wrap padding-top--0 padding-bottom--0">
<div class="article-body__contents">
<div class="article-body__text">
<div class="article-body__description text-size-large">
<p><em><sup>2</sup> Select Galaxy A devices launched in 2022 and more to come.</em></p>
<p><em><sup>3</sup> Based on internal research</em></p>
<p><em><sup>4</sup> Tested on WW7000T compared with Samsung WW6500K. Saves 50% time on Cotton (40℃, half load) cycle with washing performance within ±5%. Based on Intertek data.</em></p>
<p><em><sup>5</sup> Estimate is based on expected sales volume and average usage period of related products.</em></p>
<p><em><sup>6</sup> For radio frequency harvesting, a physical proximity of SolarCell Remote to a 2.4 GHz Wi-Fi router is required.</em></p>
</div>
</div>
</div>
</div>
</div>
</div>
<p>&nbsp;</p>
]]></content:encoded>
																				</item>
			</channel>
</rss>