Galaxy customers can enjoy delightful “Flip for 5ive!” $5 deals from leading F&B brands via Samsung Wallet

Experience the new Galaxy at the Singapore Night Festival 2023 and Galaxy Studio @ SMU Green

Visitors at Unpacked Party Singapore trying out the latest Galaxy products

Are you ready to join the flip side? The Galaxy Z Flip5 | Fold5, Galaxy Tab S9 Series & Galaxy Watch6 Series will be available starting today, 11 August 2023.

Galaxy Z Flip5 | Fold5

Early responses to the new Galaxy Z series devices have been demonstrated by strong pre-order momentum globally. The Galaxy Z Flip5 and Z Fold5 have seen record-breaking pre-order numbers in markets such as Latin America, Southeast Asia and Europe, with 65% of consumers opting for the iconic Galaxy Z Flip5.

The Galaxy Z Flip5 and Galaxy Z Fold5 will be available from 11 August 2023, Friday, at local telecommunication operators (M1, Singtel and StarHub), Samsung Online Store, Samsung Experience Stores, Samsung Official Store on Lazada, Shopee, KrisShop, iShopChangi and major consumer electronics & IT stores.

From 11 August to 15 September 2023, customers who purchase the Galaxy Z Flip5 via selected channels^[1] can enjoy the following launch promotions^[2]:

• Complimentary 1-year Samsung Care+ Screen Care^[3], inclusive of a one-time screen replacement within the policy period (worth up to $121);
• Free accessories worth up to $86^[4];
• Additional overtrade value of $200.

For customers who purchase the Galaxy Z Fold5 at selected channels^[1], they can enjoy:

• Complimentary 1-year Samsung Care+ Screen Care, inclusive of a one-time screen replacement within the policy period^[3] (worth up to $177);
• Free accessories worth up to $128⁴;
• Additional overtrade value of $250.

The respective recommended retail prices for the smartphones are as follows:

Galaxy Tab S9 Series

Designed to inspire spontaneous productivity, the Galaxy Tab S9 Series enables seamless creative portfolios between smartphones and tablets, based on the Galaxy ecosystem. The tablets offer a one-of-a-kind experience with its industry-leading Dynamic AMOLED 2X displays, an IP68 rating across all three models, along with the S Pen that comes with the device.

On 11 August 2023, the Samsung Galaxy Tab S9 Series will also be available at local telecommunication operators (M1, Singtel and StarHub), Samsung Online Store, Samsung Experience Stores, Samsung Official Store on Lazada, Shopee and KrisShop, and major consumer electronics & IT stores.

From 11 August to 15 September 2023, customers who purchase the Galaxy Tab S9 Series at selected channels^[1] can enjoy the following launch promotions designed to enhance productivity needs:

• Galaxy Tab S9: Complimentary Smart Book Cover, 1-year subscription to Microsoft 365, Targus Antimicrobial Multi-device Bluetooth Mouse, and 45W Power Adapter with cable (total worth $371) and additional overtrade value of $250.
• Galaxy Tab S9+: Complimentary Smart Book Cover, 1-year subscription to Microsoft 365, Targus Antimicrobial Multi-device Bluetooth Mouse, and 45W Power Adapter with cable (total worth $391) and additional overtrade value of $250.
• Galaxy Tab S9 Ultra: Complimentary Book Cover Keyboard Slim, 1-year subscription to Microsoft 365, Targus Antimicrobial Multi-device Bluetooth Mouse, and 45W Power Adapter with cable (total worth $551) and additional overtrade value of $250.

The respective recommended retail prices for the tablets are as follow:

Galaxy Watch6 | Watch6 Classic

The Galaxy Watch6 Classic and Galaxy Watch6 will be available at local telecommunication operators (M1, Singtel and StarHub), Samsung Online Store, Samsung Experience Stores, Samsung Official Store on Lazada and Shopee, Takashimaya, major consumer electronics & IT stores.

Offering in-depth sleep analysis, personalized fitness insights and comprehensive wellness features in addition to powerful performance and larger displays that inspire better health and well-being, the Galaxy Watch6 and Galaxy Watch6 Classic have been welcomed around the world, with equally high demand for both products.

From 11 August to 15 September 2023, customers who purchase the Galaxy Watch6 Series at selected channels^[1] can receive a complimentary Hybrid Leather Band (worth $78) to change up their Watch design for their outfits, and an additional overtrade value of $50.

The respective recommended retail prices for the smartwatches are as follow:

Flip for 5ive^[6]: Sweeten Your Galaxy Experience with $5 Deals

To celebrate the launch, Samsung Singapore is also rewarding Samsung Members with $5 deals when they choose to pay with Samsung Pay.

Leading F&B merchants including Awfully Chocolate, Godiva, Milksha, Nasty Cookie, Paris Baguette, The Dark Gallery and Tiong Bahru Bakery, will offer exclusive promos when Galaxy users present vouchers downloaded into the Samsung Wallet app.

Terms and conditions apply. Learn more about Samsung Wallet here.

Singapore Night Festival x Samsung

Samsung will be the Presenting Sponsor for this year’s Singapore Night Festival, where visitors can immerse in the hustle and bustle of the Bras Basah.Bugis district, while enjoying the magic of the night and our heritage.

At the centre of this partnership will be “700 Years”, a theatrical projection mapping event on the façade of National Museum of Singapore. Orchestrated by local playwright Zizi Najid, mixed-media artist Muhammad Izdi and AV Extended, the show will present a unique point-of-view in which Singapore’s age is reversed by 700 years, flipping the storytelling experience of Singapore’s history.

Visit Galaxy Studio @ SMU Green

Galaxy Studio @ SMU Green

Samsung will be bringing its Galaxy Studio to the Festival. Not only can visitors interact with the latest Galaxy devices, they can also capture a memento with the latest Galaxy Z Flip5.

At the Festival grounds, visitors can win attractive prizes when they post a photo of themselves on Instagram^[7] at the Galaxy Studio photobooth located at SMU Green, or at any of the four artworks located around the precinct with a Galaxy Z Flip5 photo opportunity.

Voyage by Ashley YK Yeo (@ykashley)	Port(al) City by Chris Chai (@cosmicchai)	Kampong Buggie by Sadiq Mansor (@249.png)

Samsung will be releasing CASETiFY designs for its latest Galaxy Z Fold5 and Z Flip5, as well as watch straps for the Galaxy Watch6 Series designed by partnering artists of Singapore Night Festival – Ashley YK Yeo, Chris Chai and Sadif Mansor – whose works will also be showcased at CHIJMES during the Festival.

Visitors who purchase a Galaxy Z Flip5 | Z Fold5, or a Galaxy Watch6 | Watch6 Classic at the Galaxy Studio will receive a free CASETiFY case or strap^[8].

Consumers who choose to upgrade to the Galaxy ecosystem can enjoy greater savings with the “Buy more, Save more” bundle promo. When purchased with the Galaxy Z Flip5 or Galaxy Z Fold5 at the Galaxy Studio, consumers will be able to enjoy:

• 15% off a Galaxy TabS9 or Galaxy Watch6 Series product, when they purchase either the tablet or smartwatch;
• 20% off both the Galaxy TabS9 and Galaxy Watch6 Series product, when they purchase the tablet and smartwatch.

Customers who purchase a Galaxy Z Flip5 or Galaxy Z Fold5 with a Galaxy Watch6 or Galaxy Watch6 Classic will be eligible to redeem a limited-edition Delugs | Samsung watch strap from Galaxy Studio^[9].

Interested customers can find out more about our CASETiFY and delugs collaboration, as well as other local brand partnerships here.

Starting 18 August 2023, visitors can also look forward to personalisation activities at the Galaxy Studio over the next two weekends (18 – 20 August and 24 – 26 August), where they can learn more about their own personal colours with popular Korean colour analyst @colorwings_official, or grab a personalised souvenir by @beadbadwolf.

More details to be made available via Samsung Singapore’s Instagram page.

Learn more

More information on the latest Galaxy launches can be found on our local newsroom. High-resolution pictures can be found here.

^[1] Promotional offers available with purchase of a Galaxy Z Flip5 | Z Fold5 at selected consumer electronics & IT stores, selected authorised mobile retailers, Samsung Online Store, Samsung Experience Stores, Samsung Official Store on Lazada, Shopee and KrisShop, or iShopChangi. Product stockist and promos vary store to store.

^[2] Terms and conditions apply. While stocks last.

^[3] Free screen replacement for either cover screen or main screen under Samsung Care+ Screen Care, limited to one-time within policy period (12 or 24 months). Exclusively for purchase of a Galaxy Z Flip5 or Galaxy Z Fold5 between 11 August to 15 September 2023.

^[4] Customers purchasing from Samsung Online Store will have the free accessories added to cart upon checkout, while customer purchasing from Samsung Experience Stores, selected consumer electronics & IT stores, selected authorised mobile retailers, Samsung Official Store on Lazada, Shopee and KrisShop, or iShopChangi will be able to do so via the gift redemption portal.

^[5] Actual user-accessible internal memory is less than specified total memory due to storage of the operating system, the software used to operate device features, and other built-in applications, and may vary after software updates/upgrades.

^[6] Limited to first 1,000 redemptions for each voucher type. Voucher is valid for 7 days from date of issuance. This promotion is valid for Samsung Devices only. Payment must be made using Samsung Wallet. Samsung Wallet is available on selected devices. You can check the voucher(s) that you have redeemed at [Samsung Wallet > Menu > Vouchers]. Samsung Rewards vouchers are non-transferrable. Each customer is only entitled to redeem and/or use 1 voucher for each voucher type. Expired vouchers cannot be re-issued or refunded. Samsung reserves the rights to amend or withdraw any part of this promotion without prior notice.

^[7] Terms and conditions apply.

^[8] Terms and conditions apply. While stocks last.

^[9] Terms and conditions apply. While stocks last.

At this year’s Galaxy Unpacked, Samsung invited users around the world to “Join the flip side” and discover a new way of thinking and living. After the event, the company revealed seven Galaxy Experience Spaces across the globe, from New York City to Bangkok, where visitors can do just that.

In these immersive venues, visitors can get hands-on with the latest Galaxy innovations, including the Galaxy Z Flip5 and Z Fold5, Galaxy Tab S9 series, and Galaxy Watch6 series. Here, anyone can discover design innovations, explore gaming capabilities and even customize their devices with a wide range of accessories.

Be sure to visit the Galaxy Experience Spaces in person over the next month, or take a look at the highlights below to virtually join the global celebration.

Get Hands-On With Galaxy in the Heart of New York City, USA

▲ The Galaxy Experience Space in New York City located at Herald Towers in Manhattan at 50 West 34th Street

Located in the heart of Manhattan at 50 West 34th Street, the Galaxy Experience Space in New York City kicked off with an Unpacked viewing party on July 26. This impressive event introduced the entire Galaxy lineup, highlighting the Galaxy Z Flip5’s FlexCam and Flex Window.

For the next month, this space will be packed with exciting events — from live performances and meet-and-greets with top South Korean idols to community-building events, such as mixers, yoga and networking sessions. The Galaxy Experience Space in New York City, one of the city’s hottest destinations, will be open to the public from July 26 to August 20.

Join the Party in Berlin, Germany

▲ The Galaxy Experience Space inside the Mall of Berlin

Bringing the latest Galaxy innovations directly to users in Germany, Samsung proudly unveiled a Galaxy Experience Space at the center of the Mall of Berlin. To celebrate the grand opening, Samsung invited influencers, including German DJ Ski Aggu, and held a concert at the Unpacked viewing party to set the stage for a truly festive atmosphere.

At this Galaxy Experience Space, visitors can download the Galaxy Experience App and interact with the store to collect points that can be redeemed for exclusive giveaways. The pop-up store features other attractions — including a Flip’n Slide ball pit, photo booth and pinball machine — so there’s no shortage of fun and excitement for everyone.

The Galaxy Experience Space in Berlin will be open to the public from July 26 to August 22.

Embrace the Spirit of Galaxy and the 2024 Olympics in Paris, France

▲ The Galaxy Experience Space at Westfield Les 4 Temps mall in Paris

In Paris, the Galaxy Experience Space was not just a celebration of Samsung but also a tribute to the highly anticipated Paris 2024 Olympics. The Unpacked event was livestreamed at the Galaxy Experience Space inside the Westfield Les 4 Temps shopping mall. Fans had the opportunity to meet renowned French skateboarder Aurélien Giraud at a fan sign event and snap a photo with Phryge, the lovable Paris 2023 Olympic Mascot based on the traditional Phrygian hats.

Visitors in Paris can take part in the fun from July 26 to August 22.

Indulge in the Glitz and Glam in Bangkok, Thailand

▲ The Galaxy Experience Space in Bangkok situated in the centralwOrld shopping center

Over in Bangkok, visitors to centralwOrld, one of the largest shopping complexes in the world, can get a firsthand look at the new Galaxy devices from July 26 to August 20 at this dedicated Galaxy Experience Space.

Samsung rolled out the red carpet for a star-studded local launch event, inviting media representatives, business partners and influencers. This event boosted traffic for the Unpacked livestream — but for those who missed it, there’s still plenty of time to visit the space in person to experience the Galaxy Z Flip5 and Z Fold5, Galaxy Tab S9 series and Galaxy Watch6 series.

Join the Flip Side at the World’s Largest Mall in Dubai, UAE

▲ The Galaxy Open Market pop-up in Dubai located inside the Dubai Mall

Meanwhile, visitors can explore an immersive Galaxy Open Market pop-up at the Dubai Mall, the world’s largest shopping center, open from July 26 until August 28.

This interactive pop-up features themed experiential zones highlighting the latest Galaxy devices. At the FlexCam Selfie zone, guests can find their best angles with the Galaxy Z Flip5 while the gaming station offers powerful performance through Galaxy Z Fold5 and Tab S9 Ultra gaming kits. Additionally, the wellness zone includes a sleep analysis and coaching guide to help improve sleeping habits with the Galaxy Watch6 series.

Throughout the month, Samsung will host competitions, photography masterclasses and daily workshops, keeping visitors coming back for more during this Galaxy extravaganza.

Express Yourself in Seoul, South Korea

▲ Flip Side Market Seongsu located in the Seongsu neighborhood of Seoul

▲ Flip Side Market Busan Gwangalli located in the Gwangalli neighborhood in Busan

In Seoul, Samsung invited users to “Join the flip side” and embrace the possibilities of Galaxy with the opening of a Galaxy Studio in the Seongsu neighborhood on July 28. Flip Side Market Seongsu allows visitors to express their personal style and explore the latest devices through a lifestyle market that showcases exclusive mobile experiences unique to Galaxy. From July 28 to August 20, guests can experience three unique and immersive Galaxy Experience Spaces in Seongsu: Flip Side Market The Garden, Flip Side Market Seongsu and Flip Side Market DOOR.

In Busan, the Galaxy Experience Space hosted an extraordinary celebration that brought together passionate Galaxy fans and proud Busan residents, honoring the city’s bid for the World EXPO in 2030. The event kicked off with an outdoor beach concert from Korean singer Mujin Lee and ended with a spectacular drone show. Visitors have a chance to personalize their devices with custom NFC stickers of Busan’s mascot Boogi for the Galaxy Z Flip5’s Cover Screen or choose from foldable cases showcasing Busan’s local attractions.

Ever since the Galaxy Z Flip and Galaxy Z Fold pioneered the foldable smartphone experience, the Galaxy Z series has led the market with breakthrough products that highlight the pinnacle of technology and design. To this day, the series’ designers are deeply committed to refining foldable devices. This ongoing innovation not only showcases a profound understanding of users’ lifestyles but also demonstrates the dedication to enriching daily lives.

In line with this vision, Samsung Electronics’ latest foldable lineup opens even more possibilities for users. The Galaxy Z Flip5’s new Flex Window unfolds new opportunities for expressing yourself, and the Galaxy Z Fold5’s improved wide display experience gives you the tools to create your own masterpiece. You can embrace a new world with the Galaxy Z Flip5 and Galaxy Z Fold5, where your days become a canvas for expression and creativity.

Where Design Meets Technology

Smartphones are always in our line of sight. From the moment you wake up to the moment you go to bed, your smartphone likely catches your eye throughout the day. This is why both form and function are crucial when it comes to smartphone design. Smartphones inspire us to express ourselves, so our devices should have a strong sense of visual harmony. With this in mind, the designers ensured the aesthetics of the Galaxy Z series could be appreciated from any angle.

The Galaxy Z Flip5 and Galaxy Z Fold5 captivate users with balanced and meticulously crafted designs. The seamless fusion of advanced technology and artistic expertise creates flawless forms that evoke both futuristic elements and current trends — leaving lasting impressions.

The Art of Symmetry

The design identity of the Galaxy Z series starts with the symmetry of a foldable phone. While staying true to its iconic form, the new Flex Window on the Galaxy Z Flip5 provides ample opportunity for you to display your personal style. Furthermore, the Galaxy Z Fold5 has been refined with even more detail. The essence of the Galaxy Z series’ iconic grid design is embodied in the perfectly proportionate balance between the device’s display and structure as well as the well-polished exterior.

Progressive Changes in Form

With the new Flex Hinge, the Galaxy Z Flip5 and Galaxy Z Fold5 now feature a more aesthetically balanced design when folded. The overall depth and weight have been slimmed down, boosting usability and comfort. This enhancement allows these folded devices to be more stable and occupy less space, making them even more portable than before.

Fill Every Moment With Colour

The Galaxy Z Flip5 and Galaxy Z Fold5 are available in a range of colours^[1] based on the concept of “Future Nature.” These colours represent an appreciation for nature and hope for the future, meant to inspire us in our daily lives. The back panel’s glossy finish and the metal frames on the side further amplify the aura of these colours. The Galaxy Z Flip5 comes in Mint, Graphite, Cream and Lavender, and the Galaxy Z Fold5 comes in Icy Blue, Phantom Black and Cream. Mint is the newest addition to  the Galaxy Z Flip5’s lineup, bringing a refreshed energy to the device. The Galaxy Z Fold5’s newest colour, Icy Blue, is inspired by the blue shades found in ancient glaciers.

Four additional colours^[2] — Gray, Blue, Green and Yellow — inspired by the concept of “Modern Nature” will be exclusively available for online purchase. These four sleek yet natural tones are paired with a matte, graphite metal frame to fuse modern aesthetics with organic elements.

More Ways To Express Yourself

The Galaxy Z Flip series combines portability and style, creating a whole new smartphone experience. With its compact design, you can easily tuck your entire smartphone into your pockets. What’s more, the expanded Flex Window tears down the limits of expression and usability with more diverse customisation options and access to productivity features. Showcasing who you are is now as simple as setting your Galaxy Z Flip5 down on a table for the world to see.

Bigger Canvas, Bolder Expression

With more space, simple layouts and bold objects make a stronger statement. The Galaxy Z Flip5 provides ample space on the Flex Window to empower you to unleash your creativity. You can also match the style of the Flex Window to your Galaxy Watch6 watch face, coordinating a look across your Galaxy devices.

The Galaxy Z Flip5 is capable of so much more when it comes to highlighting your personality. You can customise the Flex Window by choosing from a variety of graphical clocks or frames or by adding widgets to access the information you need quickly and easily. With the new Flex Window, every inch of your screen can be dedicated entirely to you.

Snap, View, Like or Delete

The Galaxy Z Flip5’s selfie capabilities have been upgraded as well. You can access the camera app directly from the Flex Window to take, review and even delete your photos on the spot. It’s easy to switch through camera modes and timers, set dimensions or decide which photos to keep — all through the Flex Window. Picture this: you snap a selfie with portrait mode, zoom in on the small details and mark your favourite shots without ever opening your phone.

All-in-One

The Galaxy Z Flip5’s expanded Flex Window can also streamline any daily routine. On top of the usual Flex Window capabilities,^[3] such as checking notifications or accessing quick settings, you can now browse your call and chat history. The full QWERTY keyboard enables you to do more than send suggested replies and emojis. Your whole mobile experience can start and end from your Flex Window.

Complete Customisation

The Galaxy Z Flip5 series’ expansion is more than just customising your screen. On top of protecting your device, the all-new Flipsuit Case^[4] supports a changeable NFC card that lets you match your Flex Window and case designs for more personalization. You can now change your device’s design from front to back, inside and out.

Create Without Boundaries

The Galaxy Z Fold series opened new ways to maximize productivity. For instance, if you frequently travel for work, you can jump on a quick conference call or edit documents on the go without a laptop. The Galaxy Z Fold series has pioneered everyday productivity through robust, big-screen experiences, and now, it’s driving user experiences even further by expanding its features. In particular, the Galaxy Z Fold5’s new design enhances the series by improving its multitasking and widescreen usability. This device is the ideal companion during your otherwise mundane subway ride to work. With Multi Window, you can make the most of your commute by catching up on daily news while simultaneously jotting notes. You can also take advantage of the new multi-touch feature to easily attach files to emails with two-handed Drag and Drop — helping you get things done, wherever you are.

Improved Multi Window Experiences

One of the most powerful features of the Galaxy Z Fold series is Multi Window,^[5] which has been enhanced for better productivity. The experimental features offered through Labs in the previous version — Pop-up view, which lets you turn an app into a pop-up window by dragging down the upper right corner, and Split Screen View, which splits your screen when you swipe with two fingers — have now become official One UI features starting with the Galaxy Z Fold5. For instance, if you want to take notes while reading, simply use two fingers to open a Multi Window with a notepad. You can conveniently write down your ideas with easy access to two side-by-side windows on a single screen.

Create Easier and Faster

The Galaxy Z Fold5 also introduces the innovative two-handed Drag and Drop^[6] feature – a remarkable addition that elevates multitasking on the big screen. You can use one finger to hold an object and another to interact with other features, delivering a whole new level of efficiency and convenience. For example, press an image in your gallery with one finger and simultaneously use a different hand to bring up a new window and attach that image to an email. When moving an app to another page, just hold down the icon and use your other hand to swipe through the home screen to place it just where you want it. This multi-touch upgrade unlocks huge potential for productivity on the Galaxy Z Fold5.

These efforts to boost productivity have led to even more ways to multitask. Up to four most recently used apps can now be added to the Taskbar, allowing easy transitions between apps. While switching to a different app, you can open the pop-up window to multitask across apps and windows more conveniently than ever before.

Style Meets Comfort

The all-new Slim S Pen Case^[7] features a design that improves your experience with the S Pen Fold Edition. The sleeker and slimmer S Pen holder not only helps your phone lie flat, making it effortless to take notes on a table, but it also ensures that you’re able to write with a more comfortable grip. In addition, there is a toggle feature that lets you conveniently attach or detach the S Pen Fold Edition.

The Slim S Pen Cases come in three colours — Icy Blue, Sand and Graphite. To make a bold style statement, Icy Blue and Sand Slim S Pen Cases have been paired with Lime and Apricot S Pen Fold Editions, respectively.

In 2019, the Galaxy Fold revolutionized the smartphone market by pioneering a brand-new category of foldable phones. Every iteration in the series refined foldable technology, captured the essence of the modern era through its design and unfolded new and innovative user experiences.

In 2023, Samsung unveiled the next step in the evolution of the Galaxy Z series and its iconic design identity. With a perfectly balanced grid, a flawless form factor and colours inspired by nature, the design of these new foldable phones raises the bar for all. Now, you can create with passion, express with purpose and fill your life with endless possibilities using the Galaxy Z Flip5 and Galaxy Z Fold5.

^[1]  Availability of colour may vary by country, region or carrier.

^[2] Galaxy Z Flip5 is available in Gray, Blue, Green and Yellow and can be purchased at samsung.com. Galaxy Z Fold5 is available in Gray and Blue and can be purchased at samsung.com. Product specifications and release schedules may differ based on model, country, region and carrier.

^[3] Availability of features may vary by country or region.

^[4] Flipsuit Case sold separately. Model and colour availability may vary by country or carrier

^[5] Certain applications may not support Multi Window or App Pair.

^[6] Certain applications may not support two-handed Drag and Drop. Taskbar feature is supported on the main display only.

^[7] Slim S Pen Case (S Pen Fold Edition included) sold separately. Model and colour availability may vary by country or carrier.

A Wider Variety of Recycled Materials in More Components

Earlier this year, Samsung expanded its innovative use of recycled materials in product design with the Galaxy S23 series, introducing new materials to more components. The Galaxy Z Flip5 and Z Fold5 advance these efforts, featuring a wider variety of recycled materials^[1] in more internal and external components than previous Galaxy Z series smartphones. The newest foldable smartphones incorporate pre-consumer recycled aluminum and post-consumer recycled plastic sourced from discarded fishing nets, water barrels and PET bottles. They also scale the use of Corning^® Gorilla^® Glass Victus^® 2, which contains an average of 22% pre-consumer recycled glass content.

Not only did Samsung add more types of recycled materials used in each device, but the company also more than doubled the amount of device components that use a minimum of 10% post-consumer recycled plastic or pre-consumer recycled glass, or an average of 22% pre-consumer recycled glass. Both the Galaxy Z Flip5 and Z Fold5^[2] use recycled materials in 15 device components, an increase from six internal components in the Galaxy Z Flip4 and Z Fold4.

When it comes to packaging, Samsung continue to advance its efforts to reduce the presence of single-use plastic. That’s why the paper for the packaging box^[3] is made using 100% recycled material.^[4] The company also switched to recycled paper material for the front and back cover protector.

A Device Lifecycle That Lasts Longer

The Galaxy Z Flip5 and Z Fold5 continue Samsung’s work to optimize the longevity and improve the upgradability of its smartphones. Each device comes with five years of security updates and four generations of OS upgrades, helping to extend the product lifecycle.

As a result, the Galaxy community can reliably enjoy their devices for a longer period of time, enabling them to make eco-conscious choices in their daily lives.

Check out the infographic below to see how small actions can add up to a big, positive impact on the planet through the Galaxy Z Flip5 and Z Fold5.

^[1] Types of recycled materials include post-consumer recycled PA sourced from discarded fishing nets, post-consumer recycled PBT sourced from discarded PET bottles, post-consumer recycled PC sourced from water barrels and pre-consumer recycled aluminum sourced from discarded scrap material generated as a by-product during manufacturing. The scrap metal is re-melted, filtered for impurities and then recycled to make parts within Samsung’s manufacturing process. There is also pre-consumer recycled glass sourced from discarded glass waste generated as a byproduct of glass manufacturing. This glass waste is crushed into cullet and then used as a component in the Corning^® Gorilla^® Glass Victus^® 2 manufacturing process.

^[2] Galaxy Z Flip5: 15 device components that feature a minimum of 10% post-consumer recycled material plastic or pre-consumer recycled aluminum, or an average of 22% pre-consumer recycled glass. These components include Volume Key Bracket, Speaker Module (Upper & Lower), Rear Top, Display Connector Cap, FPCB RF Cable Bracket, Rear Mid, Case Front (Main), Case Front (Sub), Volume Key, Finger Key Bracket, Receiver Deco, Connector to Connector Holder, SIM Tray, Sub Window and Back Glass. (Galaxy Z Flip4: six device components). The above measurements are based on weight.
Galaxy Z Fold5: 15 device components that feature a minimum of 10% post-consumer recycled material plastic or pre-consumer recycled aluminum, or an average of 22% pre-consumer recycled glass. These components include Volume Key FPCB Bracket, Top Speaker Module (Upper & Lower), Bottom Speaker Module (Upper & Lower), Cover Display Connector, Case Front (Main), Case Front (Sub), Antenna (Sub), Antenna (Main), Volume Key, Finger Key Bracket, SIM Tray, Connector to Connector Holder, Camera Deco (Top & Bottom), Sub Window and Back Glass. (Galaxy Z Fold4: six device components). The above measurements are based on weight.

^[3] 100% recycled paper is used in the following packaging components: the Product Packaging Unit Box, Cover Protector, Manual Box, Manual Pad and DLC Band.

^[4] The 100% recycled paper material has received Environmental Claim Validation (ECV).

Visitors at Galaxy Unpacked 2023 could experience Samsung’s latest products inside a space decorated like a “hanok,” or traditional Korean-style house.

The Experience Zone was masterfully crafted by Kyung-sun Chae, art director of the global hit series “Squid Game.” Samsung Newsroom met with Chae to learn about the creation behind the one-of-a-kind Experience Zone at Galaxy Unpacked 2023.

Q. How do you feel being the director overseeing the Experience Zone at the first Galaxy Unpacked held in Seoul?

I’m proud that I got to showcase various features of the latest Galaxy devices and highlight Seoul’s charm to countless people through Galaxy Unpacked. My favorite part of this experience was developing the initial concepts for the Experience Zone. Through this event, I now have a new desire to introduce Korean culture and spaces to a wider audience using Galaxy technology.

Q. What are some differences between the Experience Zone you created for Galaxy Unpacked and production designs you’ve created in the past?

Production design is about visualizing text in video — it’s all about expressing the textual themes and distinct attributes of the characters in a visually effective manner.

For Galaxy Unpacked, I had to take a different approach from directing a production since actual visitors would be attending and experiencing the space in person. Because it’s the first time that new Galaxy devices are being unveiled in South Korea, I focused on presenting the modern aesthetics of Galaxy and accentuating the true beauty of Seoul, the city where tradition and technology coexist.

Q. What is the concept of the Experience Zone at Galaxy Unpacked 2023?

To me, it was meaningful that the event was hosted in Seoul. I wanted to create a harmonious space that displayed a fresh perspective of the city alongside the new Galaxy devices. This is how I decided on the concept of the Experience Zone — preserving existing perspectives, unfolding folded perspectives and sharing new perspectives.

To convey this, I actively utilized hanok, an architecture unique to Korea. As the traditional structure of hanok shares some similarities with the foldable structure of the Galaxy Z Flip5, I presented the experience of seeing one’s perspective expand or unfold by leaning on the structure of the hanok. I included themes of “openness” and “infinite expansion” from the world of Galaxy to complete the experience.

In addition, I applied Korean traditional landscape architecture, “chagyeong,” which means to lend scenery. In hanok, a window is like a frame that holds nature. Chagyeong allows you to fully appreciate nature and enjoy the expanded space through the frame, even from within the hanok. I implemented this design principle while designing and directing the Experience Zone.

I developed each Galaxy product booth using “changho,” the Korean traditional door of a hanok, and positioned them to form the shape of a lotus flower. Behind the traditional Korean door, the night view and futuristic landscape of Seoul are visible. Visitors can appreciate the new Galaxy products in a different light, as the products merge with the Seoul backdrop.

Lastly, I placed traditional elements throughout the entire Experience Zone. I recreated what Seoul looked like in the past by using the traditional walls and structure of hanok as well as other historical items such as “soban,” a small tray-like table. I designed the wall with glass material to mirror the vision behind Galaxy, which seeks to preserve existing values while continuing to evolve and innovate.

I hope the visitors will enjoy both the Seoul skyline and the new Galaxy products through this unique space.

Q. What inspiration did you get from the new Galaxy products when designing the space?

The Galaxy Z Flip5 has many unique characteristics with its ingenious foldable form factor and sophisticated design. These characteristics resemble Seoul as the city simultaneously embraces both tradition and modernity by combining the familiar with the unfamiliar. In particular, I used the decalcomania method, inspired by the Galaxy Z series, to portray Seoul at both day and night.

I highlighted the contrast between the city’s day and night by using black and white in the background. I also utilized the mint color of the Galaxy devices and Korean traditional patchwork material to create Seoul’s cityscape, which shine brightly at all times of the day. In addition, I expressed shadows by utilizing Galaxy products. The structure that was made with the folding screen as the motif, in which visitors can draw the shadows to express their uniqueness, was inspired by Galaxy foldable.

Q. You have been the art director of various historical TV dramas that capture the different aesthetics of Seoul. Did that influence the design process when creating the Experience Zone for Galaxy Unpacked?

Throughout the ideation and creation process for Galaxy Unpacked, I aspired to create a space that gave visitors a chance to enjoy traditional Korean hanok as well as Galaxy products. I hope that everyone who visits the Experience Zone will have a memorable experience at the very first Galaxy Unpacked event in Seoul.

Check out photos from the Experience Zone at Galaxy Unpacked 2023 in the photos below.

Pre-order Information for Samsung Galaxy Z Series

Pre-order for the Galaxy Z Flip5 and Galaxy Z Fold5 will commence from 26 July 2023, Wednesday, 7pm at the following:

• Samsung Online Store
• Samsung Experience Stores
• Telecommunication operators (M1, Singtel, StarHub)
• Selected Consumer Electronics & IT Stores
• Samsung Official Store on Lazada, Shopee and KrisShop
• Other selected channels: iShopChangi, ZYM Mobile

Consumers who pre-order the Galaxy Z Flip5 and Galaxy Z Fold5 will be entitled to a complimentary double storage upgrade (worth up to $360) on selected devices^[1], free 1-year Samsung Care+ Screen Care (worth up to $177), and additional overtrade value of $200 and $250 respectively.

In addition, pre-order consumers will receive a $50 accessories voucher for their next purchase on selected Samsung accessories. While stocks last. Terms and conditions apply.

Pre-Order at Telecommunication Operators

Pre-order for the Galaxy Z Flip5 and Galaxy Z Fold5 will commence from 26 July 2023, Wednesday, 7pm.

Consumers can visit the following URLs for more information on pre-order for the Galaxy Z Flip5 and Galaxy Z Fold5:

• M1: https://www.m1.com.sg/promotions/samsung-galaxy-z-series/pre-order
• Singtel: singtel.com/galaxyz
• StarHub: https://starhub.com/samsung

Consumers who pre-order their Galaxy Z Flip5 and Galaxy Z Fold5 from telecommunication operators can collect their devices from 4 August 2023.

• Customers of Singtel can choose to collect their devices through in-store collection, delivery, or POPStation collection;
• M1 customers can choose between in-store collection or delivery;
• StarHub customers can receive their devices via delivery only.

Pre-order at Samsung Online Store / Samsung Experience Stores

Consumers can also pre-order their Galaxy Z Flip5 and Galaxy Z Fold5 without contract via the Samsung Online Store (www.samsung.com/sg/)

For consumers who prefer to pre-order their device in person, they can do so by visiting the following Samsung Experience Stores during their opening hours:

• Central: 313@Somerset #B2-24/25/26 Tel: 6836 1809, Bugis Junction #01-56/57 Tel: 6338 7911, ION Orchard #B3-14 Tel: 62350185, VivoCity #02-28/29 Tel: 6376 9150
• East: Bedok Mall #B1-07 Tel: 6844 9310, Tampines Mall #02-29 Tel: 6782 9575
• North: Causeway Point #01-01 Tel: 6891 1011, NEX #04-42 Tel: 6636 7392, Northpoint #01-182/183/184
• West: Jurong Point #B1-09/10/11 Tel: 6791 2272, Westgate #01-01 Tel: 6369 9175

Consumers who choose to pre-order their Galaxy Z Fold5 and Galaxy Z Flip5 from the Samsung Online Store can collect their devices from 4 August 2023 via in-person collection at Samsung Experience Store or delivery.

Consumers who opt to pre-order via walk-in at the Samsung Experience Store can collect their devices in-store at the same outlet from 4 August 2023.

Pre-order at Samsung Official Store on Lazada, Shopee, and KrisShop, iShopChangi and Selected Consumer Electronics & IT Stores

Pre-order for the Galaxy Z Flip5 and Z Fold5 will also be available online at Samsung Official Store in Lazada, Shopee, KrisShop and iShopChangi, as well as the respective websites of selected consumer electronics & IT stores (Best Denki, Challenger, Courts, Gain City and Harvey Norman).

More information is available at the following URLs:

• Samsung Official Store (Lazada): https://www.sg/shop/Samsung-brand-store
• Samsung Official Store (Shopee): https://www.sg/Samsung_sg
• Samsung Official Store (KrisShop): https://www.com/Samsung
• Best Denki: https://www.com.sg/galaxyz
• Challenger: https://www.sg/galaxyz
• Courts: https://www.com.sg/galaxyz
• Gain City: https://www.gaincity.com/samsung-galaxy
• Harvey Norman: https://www.com.sg/galaxyz
• iShopChangi: https://www.ishopchangi.com/en/campaigns/galaxy-z
• ZYM Mobile: http://zym.sg

Consumers who have successfully pre-ordered their Galaxy Z Flip5 and Galaxy Z Fold5 from any of the above channels will be able to collect or receive their devices from 4 August 2023.

Local Pricing and Availability for Samsung Galaxy Z Series

The Galaxy Z Flip5 and Galaxy Z Fold5 will be available in Singapore from 11 August 2023, Friday, at local telecommunication operators (M1, Singtel and StarHub), Samsung Online Store, Samsung Experience Stores, Samsung Official Store in Lazada, Shopee, KrisShop, iShopChangi and major consumer electronics & IT stores.

The respective recommended retail prices for the devices are as follow:

The following Galaxy Z Flip5 and Galaxy Z Fold5 accessories will also be available to complement the devices:

Total Peace of Mind with Samsung Care+ Screen Care Coverage

Experience total peace of mind and get the most from the new Galaxy Z Series smartphones with Samsung Care+ Screen Care.

Samsung Care+ Screen Care, first introduced with the Galaxy Flip4 and Galaxy Fold4, is now further enhanced to offer consumers a worry-free total care service.

Samsung Care+ Screen Care provides consumers with 24/7 dedicated remote support via the Samsung Hotline and Live Chat, Door-to-door service^[3], 50% savings on out-of-warranty repairs^[4], Extended Warranty^[5], complimentary screen protective film replacement^[6], and more.

Consumers who pre-order the Galaxy Z Flip5 and Galaxy Z Fold5 can enjoy complimentary 1-year Samsung Care+ Screen Care, worth $121 and $177 respectively. On top of that, there will be a free one-time screen replacement within the Samsung Care+ Screen Care policy period^[7].

Additionally, consumers can enjoy an additional year of Samsung Care+ Screen Care at $88 for the Galaxy Z Flip5 and $128 for the Galaxy Z Fold5.

Visit https://www.samsung.com/sg/offer/samsung-care-plus/ to learn more about Samsung Care+.

Samsung Galaxy Tab S9 Series

Pre-Order Information for Galaxy Tab S9 Series

Pre-order for the Galaxy Tab S9 Series will commence from 26 July 2023, Wednesday, 7pm at the following:

• Samsung Online Store
• Samsung Experience Stores
• Samsung Education Store
• Telecommunication operators (M1, Singtel, StarHub)
• Selected Consumer Electronics & IT Stores
• Samsung Official Store in Lazada, Shopee and KrisShop

All consumers who pre-order the Galaxy Tab S9 Series will be entitled to the complimentary pre-order exclusive^[8] upon successful payment for their pre-order:

• Galaxy Tab S9: Complimentary Book Cover Keyboard, Targus Antimicrobial Multi-device Bluetooth Mouse, and 45W Power Adapter with cable (total worth $463).
• Galaxy Tab S9+: Complimentary Book Cover Keyboard, Targus Antimicrobial Multi-device Bluetooth Mouse, and 45W Power Adapter with cable (total worth $493).
• Galaxy Tab S9 Ultra: Complimentary Book Cover Keyboard, Targus Antimicrobial Multi-device Bluetooth Mouse, and 45W Power Adapter with cable (total worth $683).

In addition, consumers will enjoy additional overtrade value of $250 with any purchase of the Galaxy Tab S9 Series.

Pre-Order at Telecommunication Operators

Pre-order for the Galaxy Tab S9 Series will commence at selected telecommunication operators (M1, Singtel, StarHub) from 26 July 2023, Wednesday, 7pm.

Consumers can visit the following URLs for more information on pre-order^[9] for the Galaxy Tab S9 Series:

• M1: https://www.m1.com.sg/promotions/samsung-galaxy-tab/pre-order/flexi
• Singtel: singtel.com/galaxyz
• StarHub: https://starhub.com/samsung

Consumers who pre-order their Galaxy Tab S9 Series from telecommunication operators can collect their devices from 4 August 2023.

Pre-Order at Samsung Online Store / Samsung Experience Stores

Consumers can also pre-order their Galaxy Tab S9 Series via Samsung Online Store (samsung.com/sg/) or by visiting the following Samsung Experience Stores during their opening hours:

• Central: 313@Somerset #B2-24/25/26 Tel: 6836 1809, Bugis Junction #01-56/57 Tel: 6338 7911, ION Orchard #B3-14 Tel: 62350185, VivoCity #02-28/29 Tel: 6376 9150
• East: Bedok Mall #B1-07 Tel: 6844 9310, Tampines Mall #02-29 Tel: 6782 9575
• North: Causeway Point #01-01 Tel: 6891 1011, NEX #04-42 Tel: 6636 7392
• West: Jurong Point #B1-09/10/11 Tel: 6791 2272, Westgate #01-01 Tel: 6369 9175

Consumers who choose to pre-order their Galaxy Tab S9 Series from the Samsung Online Store can collect their devices from 4 August 2023 via in-person collection at Samsung Experience Store or delivery.

Consumers who opt to pre-order via walk-in at the Samsung Experience Store can collect their devices in-store at the same outlet from 4 August 2023.

Pre-order at Selected Consumer Electronics & IT Stores, Samsung Official Store in Lazada, Shopee, Amazon and KrisShop

Pre-order for the Galaxy Tab S9 Series will also be available online via Samsung Official Store in Lazada, Shopee and KrisShop, and at the respective websites of selected consumer electronics & IT stores (Best Denki, Challenger, Courts, Gain City and Harvey Norman).

More information is available at the following URLs:

• Samsung Official Store (Lazada): https://www.sg/shop/Samsung-brand-store
• Samsung Official Store (Shopee): https://www.sg/Samsung_sg
• Samsung Official Store (KrisShop): https://www.com/samsung
• Best Denki: https://www.com.sg/galaxyz
• Challenger: https://www.sg/galaxyz
• Courts: https://www.com.sg/galaxyz
• Gain City: https://www.gaincity.com/samsung-galaxy
• Harvey Norman: https://www.com.sg/galaxyz

Consumers who have successfully pre-ordered their Galaxy Tab S9 Series from any of the above locations will be able to collect or receive their devices from 4 August 2023.

Local Pricing and Availability for Galaxy Tab S9 Series

The Samsung Galaxy Tab S9 Series will be available in Singapore from 11 August 2023, Friday at local telecommunication operators (M1, Singtel and StarHub), Samsung Online Store, Samsung Online Store, Samsung Experience Stores, Samsung Official Store in Lazada, Shopee and KrisShop, and major consumer electronics & IT stores.

The respective recommended retail prices for the devices are as follow:

The following Galaxy Tab S9 accessories will also be available to complement the tablet:

Samsung Galaxy Watch6 Series

Pre-Order Information for Galaxy Watch6 Series

Pre-order for the Galaxy Watch6 Classic and Galaxy Watch6 will commence from 26 July 2023, Wednesday, 7pm at the following:

• Samsung Online Store
• Samsung Experience Stores
• Samsung Education Store
• Telecommunication operators (Singtel, StarHub)
• Selected Consumer Electronics & IT Stores
• Samsung Official Store in Lazada, Shopee and Krisshop

All consumers who pre-order the Galaxy Watch6 Classic and Galaxy Watch6 will be entitled to a complimentary^[10] Watch6 Fabric Band and Watch6 Hybrid Leather Band (total worth $146), and additional overtrade value of $50 upon successful payment for and collection or delivery of their pre-order.

For all pre-order purchases, consumers will be able to redeem their complimentary exclusives via the Samsung Redemption Portal (www.samsung.com/sg/mobile-redemption/).

Pre-Order at Telecommunication Operators

Pre-order for the Galaxy Watch6 Series will commence at selected telecommunication operators (Singtel, StarHub) from 26 July 2023, Wednesday, 7pm.

Consumers can visit the following URLs for more information on pre-order^[11] for the Galaxy Watch6 Series:

• Singtel: http://www.singtel.com/galaxyz
• StarHub: http://starhub.com/samsung

Consumers who pre-order their Galaxy Watch6 Classic and Galaxy Watch6 from telecommunication operators can collect their devices from 4 August 2023.

Pre-Order at Samsung Online Store / Samsung Experience Stores

Consumers can also pre-order their Galaxy Watch6 Classic and Galaxy Watch6 via Samsung Online Store (samsung.com/sg/) or by visiting the following Samsung Experience Stores during their opening hours:

• Central: 313@Somerset #B2-24/25/26 Tel: 6836 1809, Bugis Junction #01-56/57 Tel: 6338 7911, ION Orchard #B3-14 Tel: 62350185, VivoCity #02-28/29 Tel: 6376 9150
• East: Bedok Mall #B1-07 Tel: 6844 9310, Tampines Mall #02-29 Tel: 6782 9575
• North: Causeway Point #01-01 Tel: 6891 1011, NEX #04-42 Tel: 6636 7392
• West: Jurong Point #B1-09/10/11 Tel: 6791 2272, Westgate #01-01 Tel: 6369 9175

Consumers who choose to pre-order their Galaxy Watch6 Classic and Galaxy Watch6 from the Samsung Online Store can collect their devices from 4 August 2023 via in-person collection at Samsung Experience Store or delivery.

Consumers who opt to pre-order via walk-in at the Samsung Experience Store can collect their devices in-store at the same outlet from 4 August 2023.

Pre-order at Selected Consumer Electronics & IT Stores, Samsung Official Store in Lazada, Shopee and Amazon

Pre-order for the Galaxy Watch6 Classic and Galaxy Watch6 will also be available online via Samsung Official Store in Lazada, Shopee, KrisShop, in stores in Takashimaya, and at the respective websites of selected consumer electronics & IT stores.

More information is available at the following URLs:

• Samsung Official Store (Lazada): https://www.sg/shop/Samsung-brand-store
• Samsung Official Store (Shopee): https://www.sg/Samsung_sg
• Samsung Official Store (KrisShop): https://www.com/samsung
• Best Denki: https://www.com.sg/galaxyz
• Challenger: https://www.sg/galaxyz
• Courts: https://www.com.sg/galaxyz
• Gain City: https://www.gaincity.com/samsung-galaxy
• Harvey Norman: https://www.com.sg/galaxyz

Consumers who have successfully pre-ordered their Galaxy Watch6 Classic and Galaxy Watch6 from any of the above locations will be able to collect or receive their devices from 4 August 2023.

Local Pricing and Availability for Galaxy Watch6 Classic and Watch6

The Galaxy Watch6 Classic and Galaxy Watch6 will be available in Singapore from 11 August 2023, Friday, at local telecommunication operators (M1, Singtel and StarHub), Samsung Online Store, Samsung Online Store, Samsung Experience Stores, Samsung Official Store in Lazada and Shopee, major consumer electronics & IT stores.

The respective recommended retail prices for the devices are as follow:

The following Galaxy Watch6 accessories will also be available to complement the smartwatch:

Trade Up: Easy Trade-in with Great Value       

The Samsung Trade Up Programme^[12] makes it easier for consumers to own the new suite of Galaxy devices. Consumers who purchase the Galaxy Z Flip5, Galaxy Z Fold5, Galaxy Tab S9 Series and Galaxy Watch6 Series can trade-in their old eligible device^[13] at Samsung Experience Stores and online to receive the following additional overtrade bonus^[14], on top of the regular trade-in amount:

• Galaxy Z Flip5: $200
• Galaxy Z Fold5: $250
• Galaxy Tab S9 Series: $250
• Galaxy Watch6 Series: $50

Plus, consumers will be able to stack their trade-in value (for up to 3 old eligible devices) to maximise their savings via Samsung Online Store.

Consumers who wish to trade-in their old eligible devices can do so via the Samsung Online Store or by visiting selected Samsung Experience Stores^[15].

Consumers can visit https://www.samsung.com/sg/tradeup/ to learn more about the Samsung Trade Up Programme.

Pre-order Promo: Buy more, Save More

Consumers looking to upgrade to the Galaxy ecosystem can enjoy greater savings with the “Buy more, Save more” pre-order bundle promo, available at pre-order via Samsung Online Store, Samsung Experience Store and selected consumer electronics & IT stores.

When purchased with the Galaxy Z Flip5 or Galaxy Z Fold5, consumers will be able to enjoy:

• 15% off a Galaxy TabS9 or Galaxy Watch6 Series product, when they purchase either the tablet or smartwatch;
• 20% off both the Galaxy TabS9 and Galaxy Watch6 Series product, when they purchase the tablet and

Plus, customers who purchased a Galaxy Z Flip5 or Galaxy Z Fold5 with an add-on of a Galaxy Watch6 or Galaxy Watch6 Classic will be eligible to redeem a limited-edition Delugs | Samsung watch strap from Galaxy Studio @ Funan. While stocks last^[16].

0% Instalment Payment Plan

Consumers can also enjoy up to 36-month 0% instalment if they choose to pay with UOB and OCBC credit cards on the Samsung Online Store for their new Galaxy Z Flip5, Galaxy Z Fold5, Galaxy Tab S9 Series and Galaxy Watch 6 Series purchases.

0% instalment payment plan is also available at Samsung Experience Stores with selected credit cards.

Terms and conditions apply.

Samsung x CASETiFY: Join the flip side Collection

Samsung, in collaboration with CASETiFY, will be releasing 10 Singapore-exclusive designs by eight Singapore designers to commemorate this launch. From abstract shapes, Peranakan-inspired motifs to designs inspired by our local tidbits, this collection offered our artists a blank canvas to come up with designs built on our Unpacked theme – “Join the flip side”.

These Samsung Singapore-exclusive CASETiFY case and watch straps are exclusive to the market and will only be available at Galaxy Studio @ Funan and Singtel respectively.

Customers who pre-order the Galaxy Z Flip5 at the Galaxy Studio @ Funan will receive a free Samsung Singapore-exclusive CASETiFY case for the device, which features designs by Singapore-based artists. While stocks last^[17].

Customers can also receive a free CASETiFY watch strap for their Galaxy Watch6 Series smartwatch in matching designs when they make a pre-order at the Galaxy Studio @ Funan. While stocks last^[18].

Customers who purchase a Galaxy Z Flip5 or Galaxy Z Fold5 with an add-on of a Galaxy Watch6 or Galaxy Watch6 Classic will be eligible to redeem a complimentary CASETiFY Utility Cross-body Lanyard^® from Galaxy Studio @ Funan, which can be further personalised at the studio’s personalisation booth. While stocks last[19].

Additionally, customers who pre-order the Galaxy Z Flip5 and Galaxy Z Fold5 via Singtel will receive a CASETiFY gift card to redeem their preferred phone case^[20]. The designs are Samsung Singapore-exclusive, available only at Singtel.

***

All company, product and service names, trademarks, registered trademarks and service marks are the property of their respective owners.

^[1] While stocks last. T&Cs apply. Offer ends 10 August 2023. Not applicable for Galaxy Z Fold5 (1TB) and Galaxy Z Flip5 (512GB) variants.

^[2] Actual user-accessible internal memory is less than specified total memory due to storage of the operating system, the software used to operate device features, and other built-in applications, and may vary after software updates/upgrades.

^[3] Limited to one-time for Samsung Care+ (12-months) and two-time for Samsung Care+ (24-months).

^[4] Out of Warranty repairs includes cracked screen, liquid damage, cosmetic repair, and more. Limited to one-time for Samsung Care+ Screen Care (12-months) and two times for Samsung Care+ Screen Care (24-months).

^[5] Only applicable for Samsung Care+ Screen Care 24-month plan. An extended warranty is a service contract that covers repair beyond basic warranty. Limitations and exclusions apply. Please see terms and conditions for full coverage details.

^[6] One time complimentary screen protective film replacement (up to 2 times for 24M)

^[7] Free screen replacement for either cover screen or main screen under Samsung Care+ Screen Care, limited to one-time within policy period (12 or 24-months). Exclusively for Galaxy Z Flip5 and Galaxy Z Fold5 customers who pre-ordered between 26 July 2023 to 10 August 2023

^[8] Complimentary gifts are while stocks last, and not exchangeable for cash or other items. Samsung reserves the right to substitute the gifts at its sole discretion without prior notice. Other terms & conditions apply; please refer to pre-order terms & conditions for more details.

^[9] Terms and conditions apply. Please check respective Telecommunication Operators’ websites for details.

^[10] Complimentary gifts are while stocks last, and not exchangeable for cash or other items. Samsung reserves the right to substitute the gifts at its sole discretion without prior notice. Other terms & conditions apply; please refer to pre-order terms & conditions for more details.

^[11] Terms and conditions apply. Please check respective Telecommunication Operators’ websites for details.

^[12] Provided by PC Dreams Pte Ltd and CompAsia Pte Ltd (Samsung Online Shop) as an independent third party. Terms and conditions apply.

^[13] See www.samsung.com/sg/tradeup for the full list of eligible trade-in devices and their respective trade-in values. Trade-in value may vary, depending on the device condition. Samsung reserves the right to amend the list of eligible trade-in devices and their trade-in values at any time without prior notice.

^[14] Selected trade-in models only. Terms & conditions apply; see www.samsung.com/sg/tradeup & https://www.samsung.com/sg/shop-faq/trade-in/

^[15] Trade Up only available at selected Samsung Experience Stores in 313 Somerset, Bedok Mall, Vivocity and Jurong Point.

^[16] Consumers will be required to provide proof of transaction at Galaxy Studio @ Funan to claim the limited edition Delugs | Samsung watch strap. Available between 6 -13 August. Limited to first 300 customers.

^[17] Consumers will be required to provide proof of transaction at Galaxy Studio @ Funan to claim the limited edition CASETiFY cases. Limited to first 300 customers.

^[18] Consumers will be required to provide proof of transaction at Galaxy Studio @ Funan to claim the limited edition CASETiFY cases. Limited to first 194 customers.

^[19] Consumers will be required to provide proof of transaction at Galaxy Studio @ Funan to claim the CASETiFY watch strap and keychain. Available from 27 July. Limited to first 350 customers.

^[20] Limited to first 1,000 customers.

Samsung Electronics Co., Ltd. today announced the new Galaxy Watch6 and Galaxy Watch6 Classic^[1], designed to help users build healthier habits every day and through the night^[2]. Galaxy Watch6 Series packs holistic health offerings and powerful performance in a refined and sleek design, boasting a slimmer bezel, a larger and more vibrant display, and more interactive user interface ^[3]. Both models also allow users to access a greater selection of versatile watch faces as well as new band options that empower them to meet their goals.

“With the new Galaxy Watch6 and Galaxy Watch6 Classic, we are delivering on our commitment to democratise advanced health monitoring tools, now offering easier access right from the wrist,” said TM Roh, President and Head of Mobile eXperience at Samsung Electronics. “From sleep and fitness coaching to nutritional insights, Samsung is providing new and convenient ways to help users gain understanding and take action for better health and wellness, every day and every night.”

Personalised Guidance for a Healthier You – Starting with Sleep^[4]

Galaxy Watch6 Series provides meaningful insights that can lead to positive changes around the clock, offering personalised and actionable tips, advice and encouragement. Recognising that better health begins with better sleep, Samsung is helping users optimise their night in the same way they optimise their day by focusing on three key elements of better sleep: understanding personal sleep patterns, building better habits and establishing a sleep-friendly environment.

Building on leading-edge sleep and wellness features, Galaxy Watch6 Series now offers in-depth analysis of Sleep Score Factors^[5]– total sleep time, sleep cycle, awake time, plus physical and mental recovery – to help users understand the quality of sleep received each night. More individualised Sleep Messages5, co-developed with the National Sleep Foundation, also provide users with detailed feedback about their sleep health each morning. Additionally, Galaxy Watch6 offers Sleep Consistency showing how consistent the user’s sleep and wake times are, and a designated Sleep Animal Symbol representing their sleep type^[6].

Enhanced Sleep Coaching6 enables users to put sleep insights into action with tailored instructions, tips and reminders accessible on both their wrist and paired smartphone. When it’s time for bed, Galaxy Watch6 can help set the perfect sleep environment by automatically changing the settings of connected home electronics ^[7] and turning on Sleep Mode across the user’s watch and phone^[8] to mute notifications, dim screens, and even to activate the invisible LED infrared sensor on the watch to deliver valuable health insights without additional light distractions.

Fitness features get more personalised to keep users motivated throughout their journey. Body Composition^[9], with key physical measurements like skeletal muscle, basal metabolic rate, body water and body fat percentage, provides a complete snapshot of the user’s body and fitness, offering a tailored approach to set goals, track progress, and guide through personalised fitness and now nutritional tips via a new partnership with Whisk^[10].

A new Personalised Heart Rate Zone feature analyses individual physical capabilities ^[11] and defines five optimal running intensity levels to help users set their own goals based on their ability – from burning fat to high intensity workout. In addition to over 100 existing workout trackers, the newly added Track Run records the user’s runs on a track, while Custom Workout allows users to build and track their personalised workout routine.

Also, Fall Detection^[12] can gauge a fall, whether occurring during exercise, when standing still, or even while sleeping if users happen to fall out of bed. Once a fall is detected, your watch will automatically alert an emergency service number or pre-selected contacts.

Refined Design, Perfectly Yours

Elevating the wearable experience, Galaxy Watch6 Series offers all new designs that provide better viewing, greater power and a wider selection of more customisable and comfortable options3.

Reading and writing is easier on the 20% larger display^[13], showcasing more text on screen and a larger keyboard^[14] – all while maintaining a comfortable size. A more vibrant, higher resolution display3 boasts a peak brightness of 2,000 nits, coupled with an Always On Display brightness adjustment feature, allowing users to see and do more even under bright sunlight. Powered by the enhanced processor and memory, Galaxy Watch6 delivers smoother and faster interactions3.

Galaxy Watch6 and Watch6 Classic come with a 30% slimmer bezel and a 15% thinner rotating bezel respectively^[15], enhancing the beauty of the signature circle frame. Galaxy Watch6 Series features new stylish, interactive and informative watch faces that make the most of the large display, while new one-click bands allow users to easily mix and match watch bands. With over 400 unique combinations, users can design their perfect watch on Samsung.com^[16]. For example, a new lightweight Fabric Band^[17] and Sleep Coaching watch face pair perfectly to help you gain informative sleep insights in comfort.

Galaxy Watch6 Series comes with a larger battery and reduced battery consumption^[18] to support its larger and brighter display. With just eight minutes of quick charge, users can add an additional eight hours, perfect for tracking their sleep during the night^[19].

Maximising Your Experience Right from Your Wrist^[20]

Galaxy Watch6 Series brings greater capabilities to the wrist of every user. The new Samsung Wallet^[21] on Galaxy Watch6 combines Samsung Pay with Samsung Pass to incorporate more of the user’s wallet – including transport on-the-go, credit cards,membership cards and digital car keys for selected car models– in their watch. Enhanced Gesture Control allows users to conveniently manage their watch using simple gestures for greater accessibility and ease, letting them set their own shortcuts and now access apps and functions touch-free.

WhatsApp makes it easier for Galaxy Watch users to stay connected with friends and family, all without getting out a phone. Starting from this fall, users can stay productive right from their watch with new apps from Google Calendar and Gmail, which will be exclusively available on Wear OS. They can also track fitness progress or nutritional data more easily with Peloton and MyFitnessPal updates, and coming soon, enjoy additional streaming options with Audible.

Together with other Samsung devices, Galaxy Watch6 Series expands user experiences even further. The upgraded Camera Controller enables remote control of a paired Galaxy Z Flip5 camera^[22] to switch modes, angles, and zoom. Samsung Smart TV ^[23] or Galaxy Tab S9 shows the user’s progress in real time with a guided fitness or mindfulness program on the large screen. Users can also automatically toggle the connection of Galaxy Buds2 Pro between Samsung devices via Auto Switch. Should users happen to misplace their phone, Galaxy Watch6 Series can now pinpoint its location through Find My Phone with map support^[24].

And as always, personal data on the watch remains secure thanks to the Samsung Knox security platform.

Availability^[25]

Galaxy Watch6 and Galaxy Watch6 Classic are available for pre-order in select markets from 26 July 2023, with general availability starting 11 August 2023.

Galaxy Watch6 is an ultimate daily driver with a modern and minimalist design. It comes in 44mm in Graphite and Silver and in 40mm in Graphite and Gold. For a more premium, timeless timepiece design, look no further than Galaxy Watch6 Classic featuring our fan-favorite rotating bezel – available in Black and Silver in 43mm and 47mm.

If you’re an adventure seeker looking for durability, performance and style, Galaxy Watch5 Pro remains a great option and now comes with even more enhanced GPS exchange format (GPX) features^[26]. Conquer a new route with the GPX File Database, which enables users to simply search and access recommended routes, while Route Workout now supports running and walking alongside the previously available hiking and cycling.

To learn more about Galaxy Watch6 and Galaxy Watch6 Classic, or design your own watch, please visit: www.samsungmobilepress.com, news.samsung.com/global or www.samsung.com/galaxy-watch.

Galaxy Watch6 & Galaxy Watch6 Classic Product Specifications

^[1] Availability may vary depending on market, model and the paired smartphone. All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice.

^[2] Intended for general wellness and fitness purposes only. Not intended for use in detection, diagnosis, treatment, monitoring or management of any medical condition or disease. Any health-related information accessed through the device and/or application should not be treated as medical advice. Users should seek any medical advice from a physician. Certain features may vary by market, carrier, or the paired device.

^[3] Compared to Galaxy Watch5 Series.

^[4] Sleep features are intended for general wellness and fitness purposes only. The measurements are for your personal reference only. Please consult a medical professional for advice.

^[5] Displayed on a paired smartphone.

^[6] Requires sleep data of at least 7 days, including 2 days off.

^[7] Available on smart devices that are registered to SmartThings. Requires the latest version of Samsung Clock and SmartThings mobile apps.

^[8] Supported on a Galaxy smartphone running One UI 5 or above.

^[10] Supported in English and Korean.

^[11] To update the ranges of each HR zone for running based on cardiopulmonary capabilities, it is required to run outdoors more than 10 min with constant speed of 4km/h or faster.

^[12] To notify an emergency contact, a network connection is required. GPS accuracy may be affected by obstructions to the satellite signal, such as buildings.

^[13] The screen size comparison is based on Galaxy Watch6 Small (40mm) and Galaxy Watch6 Classic Small (43mm). Compared to Galaxy Watch5 Small (40mm) and Galaxy Watch4 Classic Small (42mm) respectively. Based on Galaxy Watch6 Large (44mm) and Galaxy Watch6 Classic Large (47mm), the screen size comparison is 16%.

^[14] Galaxy Watch6 Small (40mm)_and Galaxy Watch6 Classic Small (43mm) show 33 percent more in text of notification and 13 percent increase in keyboard size when compared to Galaxy Watch5 and Galaxy Watch4 Classic respectively.

^[15] Galaxy Watch6 Small (40mm) offers a 30 percent thinner bezel than Galaxy Watch5 Small (40mm), while Galaxy Watch6 Classic provides a 15 percent thinner rotating bezel than Galaxy Watch4 Classic.

^[16] Available on samsung.com in selected markets. The number of combinations available may vary depending on the market.

^[17] Sold separately. Availability of watch bands may vary by market or carrier.

^[18] Compared to Galaxy Watch5 and Galaxy Watch4 Classic respectively.

^[19] Testing conducted by Samsung using pre-released version of Galaxy Watch6 and Galaxy Watch6 Classic (BT & LTE), each paired to a Samsung phone; all devices tested with prerelease software, Galaxy Watch Magnetic Fast Charging USB C Cable (EP-OR900), and Samsung 25W USB C Power Adapter (EP-TA800). Charge time varies with region, settings, usage pattern and environmental factors; actual results may vary. Samsung 25W USB C Power Adapter (EP-TA800) sold separately.

^[20] Availability of certain apps/features may vary by market, carrier or connected device. Subscription fees may apply for some apps.

^[21] The availability of Samsung Wallet and its features may vary by market and paired smartphone.

^[22] Supported on Galaxy S9 and later models.

^[23] This feature requires pairing a Galaxy Watch Series with a compatible 2021 Smart TV or above. Availability may vary by market, model and connected devices.

^[24] The feature requires the user’s watch to be paired with their phone and to be signed into the same Samsung Account.

^[25] Availability may vary by market or carrier. Supported models, colors, sizes and bands may vary depending on market or carrier.

^[27] Measured without health sensors.

^[28] Measured without band.

^[29] Actual battery life may vary depending on network environment, usage patterns and other factors.

^[30] Wear OS Powered by Samsung works with phones running the latest version of Android (excluding Go edition and phones without Google Play Store). Supported features may vary between platforms and markets with compatibility subject to change.

^[31] LTE connectivity only available in LTE models.

^[32] Galaxy Watch6 Series is water resistant to up to 50 meters in depth for 10 minutes under the 5ATM rating. It is not suitable for diving or high-pressure water activities. If the device or your hands are wet, they must be dried thoroughly prior to handling. Galaxy Watch6 Series provides ingress protection (IP68) against dust and fresh water to a maximum of 1.5 meters for up to 30 minutes. Refer to user manual for further information, including care/use instructions.

^[33] Device activation is only available after connecting to a smartphone that supports Google Mobile Services. Compatible devices may vary by market, carrier or device brand.

Samsung Electronics Co., Ltd. announces its new Galaxy Tab S9 Series, a premium product portfolio that redefines the tablet landscape and sets new standards for immersive viewing and creative freedom. Across all three models, Galaxy Tab S9, S9+ and S9 Ultra, Dynamic AMOLED 2X displays ensure epic viewing and entertainment experiences with the power of Qualcomm Snapdragon^® 8 Gen 2 for Galaxy.^[1] An in-box, IP68-rated S Pen helps users bring their ideas to life. And as the first Galaxy Tab S Series to earn an IP68 rating,^[2] Galaxy Tab S9 Series enables users to follow their inspiration, both indoors and out.

“There are no devices like the Galaxy Tab S9 on the market today. A true disrupter in its category, it is the first of its kind to deliver experiences that users love most about tablets in one complete premium design,” said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. “The Galaxy Tab S9 Series empowers users to take their big ideas and bring them to life, completely effortlessly.”

Discover a World of Entertainment and Inspiration on the Go

Whether playing games or watching videos, Galaxy Tab S9 Ultra’s 14.6-inch^[3] Dynamic AMOLED 2X display delivers an entertainment experience that is immersive and portable. Galaxy Tab S9 Series’ HDR10+ ensures scene-by-scene, frame-by-frame tone optimization with a wide range of colors and brightness. The dynamic refresh rate of the Galaxy Tab S9 Series automatically calibrates from 60 to 120Hz to balance smooth responsiveness with optimised battery efficiency. Eye Comfort also reduces eye strain with low blue light, reduced by more than 70 percent.^[4] It brings sharp details to life, making photography, blueprints, animations and more look crisp and clear. Plus, the 16:10 aspect ratio presents TV and movies as they are meant to be viewed.

Entertainment on the Galaxy Tab S9 Series’ is enhanced by spacious audio delivered through 20% larger quad speakers^[5] with sound by AKG speaker system and Dolby Atmos immersive sound. To ensure a cinematic sound experience, Galaxy Tab S9 users can also choose from customised sound settings for gaming, listening to music, taking video calls and more. For those who want to take their entertainment outdoors, the innovative Vision Booster technology is now on Galaxy Tab S9 Series. It automatically detects bright lighting conditions and adapts to keep the screen vivid. And with the Smart Book Cover^[6] that stands all on its own, it adjust the device to either portrait or landscape orientation for hands-free viewing.

The Galaxy Tab S9 Series is sleeker than ever, but it packs a punch. Every device is equipped with the flagship Snapdragon^® 8 Gen 2 Mobile Platform for Galaxy, the same lightning-fast mobile processor in Samsung’s latest smartphones. For the first time on a Galaxy tablet, advanced vapor chamber technology helps power streaming, gaming or video editing marathons. Following close collaboration with industry-leading gaming partners, Galaxy Tab S9 users will benefit from optimised large-screen gaming experiences. Galaxy Tab S9 Series is also the most heat-efficient Galaxy Tab lineup ever with an internal vapor chamber custom engineered for the high-intensity demands of a tablet. New two-way heat dissipation helps enable and sustain better performance over a longer usage period.

Embrace the Freedom to Bring Ideas to Life with Ease

Every premium Galaxy Tab S9 device comes with the one tool tablet users love and want most: the Galaxy S Pen. Offering a pen-on-paper-like experience, Galaxy Tab S9 series and S Pen are now both IP68 rated for water and dust resistance, opening up more possibilities for where users can capture and express their ideas. The S Pen can also write in search bars, browsers and app stores, and new bidirectional charging ensures it gets power no matter which way it faces when in its cradle. Users can upgrade to the S Pen Creator Edition^[7] for an even more premium experience. The S Pen Creator Edition is designed with textured material for a comfortable grip and a wider tilt angle that makes creating more intuitive.

The immersive displays of the Galaxy Tab S9 Series are the ideal backdrop for any project. With Multi Window,^[8] up to three apps can display as an organised grid of easily adjustable windows. Do research in a browser, reference an image from Samsung Gallery and sketch out ideas in Samsung Notes, all simultaneously in one view. Or with Pop-Up View, apps can be viewed as floating windows while still showing the full home screen.

When travelling or working on the go, Galaxy Tab S9 Series’ Book Cover Keyboard^[9] and DeX Mode^[10] can simulate a desktop experience with maximum tablet portability. The Book Cover Keyboard’s adjustable angles and backlit keypad feel like a lightweight PC. Meanwhile, DeX Mode has an easy-to-follow cursor, flexible window resizing and positioning, and Second Screen^[11] capabilities to mirror or extend the PC screen to tablet. In a Google Meet^[12] call, collaborate more easily by sharing the screen and co-editing a live Samsung Notes document at the same time.

Designed to inspire spontaneous productivity as well as enhance creativity, the Galaxy Tab S9 Series is a powerhouse for creative portfolios with new and enhanced apps for every personal passion. Fan-favorite GoodNotes^[13] offers a new note-taking and journaling experience on Android for the first time, launching exclusively for Galaxy tablet users. Plus, notes created in GoodNotes on all platforms can easily be shared and co-edited simultaneously.

The pro-level LumaFusion^[14] video editing app makes work easy when creating sharable content. Images and videos — even large files — taken on your Galaxy smartphone camera can be easily shared to Galaxy Tab S9 Series with Quick Share.^[15] LumaFusion takes full advantage of Galaxy Tab S9 Ultra’s expansive screen to ensure editing videos is precise.

Clip Studio Paint^[16] has been transformed into a streamlined tablet interface for drawing, painting and more. Meanwhile, ArcSite^[17] empowers designers and professionals by transforming their creative vision into meticulously crafted 2D CAD blueprints, comprehensive site plans, and accurate estimates. Through close collaboration with Google to optimise large screen experiences, users can benefit from partner apps to easily complete tasks and turn ideas into reality on the Galaxy Tab S9 Series.

Get the Most Out of a Complete Premium Experience, Inside and Out

With its distinctive device experience, The Galaxy Tab S9 Series also integrates seamlessly into the Galaxy ecosystem. Using creative tools is simple when Galaxy Tab S9 tablets are connected to other devices. Multi Control[18] makes copying, pasting or dragging text and images directly between tablet and smartphone seamless, allowing users to control their smartphone with a Galaxy Tab S9 touchpad.

To match its premium software experiences, the Galaxy Tab S9 Series hardware features iconic Galaxy design characteristics from the flagship Galaxy S Series smartphones, such as the same striking camera layout. Measuring as thin as 5.5mm for Tab S9 Ultra, the Galaxy Tab S9 Series is lightweight and slim, but also durable with an IP68 rating. They are also built to handle bumps and scrapes thanks to a body reinforced with Armor Aluminum. For those whose best ideas strike in unexpected places, this is the perfect partner, usable in rugged environments and able to withstand a busy day out. And the new Outdoor Cover^[19] offers even more peace of mind for tablet users looking for more protection.

The Galaxy Tab S9 Series is yet another example of Samsung’s commitment to building technology that enriches people’s lives while minimizing its environmental impact, without compromise. Compared to previous generations, the Tab S9 Series features a wider variety of recycled materials^[20] in both internal and external components.^[21] It also comes in a redesigned packaging box^[22] and the paper used for the packaging box is 100 percent recycled paper.

Availability

Galaxy Tab S9 Series are available for pre-order in select markets from July 26, with general availability starting August 11.

The Series comes in two colors, Beige and Graphite,^[23] and three sizes: 14.6-inch on Tab S9 Ultra, 12.4-inch on Tab S9+, and 11-inch on Tab S9.[24]

The premium experience is protected and supported by four generations of One UI and Android OS upgrades and by five years of security updates.

To learn more about Galaxy Tab S9 Series, please visit: https://www.samsungmobilepress.com, https://news.samsung.com/global or https://www.samsung.com/galaxy-tab

Product Specifications

* Specifications may vary by market.

* All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice.

[1] Snapdragon is a trademark or registered trademark of Qualcomm incorporated. Snapdragon is a product of Qualcomm Technologies Inc. and/or its subsidiaries.

[2] Galaxy Tab S9, S9+ and S9 Ultra are rated as IP68. The inbox S Pen is also water and dust-resistant with an IP68 rating. Consistent with IP68 rating, water resistant in up to 5 feet of freshwater for up to 30 minutes. Rinse residue / dry after wet. Not advised for beach or pool use.

^[3] Measured diagonally, Galaxy Tab S9 Ultra’s screen size is 14.6-inch in the full rectangle and 14.5-inch accounting for the rounded corners.

^[4] Compared to Normal LCD display. SGS awarded Galaxy Tab S9 Series display the Eye Care Certification

based on its ability to drastically reduce the harmful effects of blue light.

^[5] Compared to the Galaxy Tab S8 series.

^[6] Smart Book Cover sold separately.

^[7] Sold separately. Availability and timing may vary by market.

^[8] Certain applications may not support multi-tasking.

^[9] Book Cover Keyboard sold separately. The product is available for Galaxy Tab S9 Ultra, Galaxy Tab S9+ and Galaxy Tab S9. Product design may vary by model. Features and keyboard layout may vary by model or type of language. Backlit feature available only on Galaxy Tab S9 Ultra Book Cover Keyboard by pressing Fn + F12.

^[10] Availability may vary by device. Samsung DeX supported on selected Galaxy smartphones and tablets.

^[11] Second Screen requires PCs with Wireless Display and Windows 10 v.2004 or later.

^[12] Google Meet available for download at Google Play. Google Meet is a trademark of Google LLC.

^[13] GoodNotes app requires separate download and comes with a 1-year free full version. Once the free full version period ends, an additional purchase is required for continuous use. The terms of service may vary by country and region.

^[14] LumaFusion app requires separate purchase and download. Terms of service may vary by country and region.

^[15] Quick Share between Galaxy devices available with the following OS: smartphones and tablets with Android OS version 10.0 (Q) and One UI 2.1 or later, PCs running Windows 10 or later. Requires Samsung Account and Wi-Fi and Bluetooth connection.

^[16] Clip Studio Paint app comes pre-installed in select markets. Clip Studio Paint app can be downloaded from the Galaxy Store and comes with a free 6-month trial for first-time users. Once the free trial period ends, paid subscription to a monthly usage plan is required for continuous use. Terms of service may vary by country and region.

^[17] ArcSite app requires separate purchase and download from Galaxy Store. Terms of service may vary by country and region.

^[18] Multi Control is available only on select Galaxy smartphones with One UI 5.1 or above and Galaxy Tab devices with One UI 5.1.1 or later. Availability may vary depending on apps.

^[19] All covers are sold separately.

^[20] Compared to Galaxy Tab S8 series. Types of recycled materials include post-consumer recycled PA sourced from discarded fishing nets, post-consumer recycled PBT, post-consumer recycled PC sourced from water barrels and pre-consumer recycled aluminum sourced from discarded scrap material generated as a by-product during manufacturing. The scrap metal is re-melted, filtered for impurities and then recycled to make parts within Samsung’s manufacturing process. There is also pre-consumer recycled content sourced from discarded glass waste generated as a byproduct of glass manufacturing. This glass waste is crushed into cullet and then used as a component in the Corning® Gorilla® Glass 5 manufacturing process.

^[21] Galaxy Tab S9 Ultra: 17 device components that feature a minimum of 10% post-consumer recycled material plastic or pre-consumer recycled aluminum and Corning® Gorilla® Glass 5 with a minimum of 10% pre-consumer recycled content.. These components include Cable Holder Mid, Deco Pen Charger, Top-left Speaker Module, Top-right Speaker Module, Bottom-left Speaker Module, Bottom-right Speaker Module, Case Rear, Case Bracket, Key Bracket, PCB Support Top, PCB Support Mid, Cable Holder Bottom, SIM Tray, Volume Key, Side Key, Camera Deco, Main Window.

^[22] 100% recycled paper material is used in the following packaging components: Product Packaging Unit Box, Manual Box, DLC Band and DLC Box. The 100% recycled paper material has received Environmental Claim Validation (ECV).

^[23] Colors may vary by market and carrier.

^[24] Measured diagonally, Galaxy Tab S9’s screen size is 11-inch in the full rectangle and 10.9-inch with accounting for the rounded corners, Galaxy Tab S9+ ‘s screen size is 12.4-inch in the full rectangle and 12.4-inch with accounting for the rounded corners, and Galaxy Tab S9 Ultra’s screen size is 14.6-inch in the full rectangle and 14.5-inch with accounting for the rounded corners; actual viewable area is less due to the rounded corners and camera hole.

Samsung Electronics Co., Ltd. today announced its fifth generation of Galaxy foldables: Galaxy Z Flip5 and Galaxy Z Fold5. The industry-leading form factors offer unique experiences for every user with sleek and compact designs, countless customisation options, and powerful performance. The new Flex Hinge makes the foldable experience possible, while offering an aesthetically balanced and solid design. These unrivalled foldable devices unlock extraordinary camera capabilities such as FlexCam to take photos from creative angles. With strong performance and an optimized battery powered by the latest processor, the Samsung Galaxy Z Series transforms what is possible with a smartphone – open or closed.

“Samsung is revolutionising the mobile industry with foldables by setting the standard and continually refining the experience,” said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. “Every day, more people choose our foldables because they offer an experience people want that they can’t get on any other device. Galaxy Z Flip5 and Galaxy Z Fold5 are the latest devices that prove our commitment to meeting the needs of our customers through innovative technology.”

Samsung’s heritage of innovation and dedication to the foldables category has created incredibly versatile devices available. With a strong belief in the potential of the foldable format, paired with world-class R&D and manufacturing capabilities, Samsung has consistently refined and optimised the Galaxy Z Series lineup. From content creation on Galaxy Z Flip5’s new Flex Window^[1] to seamless multitasking on Galaxy Z Fold5, this Series of Galaxy foldables meets and exceeds the distinctive needs of today’s users.

Furthermore, both Galaxy Z Flip5 and Galaxy Z Fold5 are carefully designed to meet durability expectations. The main screen is equipped with a shock dispersion layer and a redesigned back for a more solid display^[2]. Along with IPX8^[3] support, Armor Aluminum frames, and Corning^® Gorilla^® Glass Victus^®2^[4] applied to both the Flex Window and back cover, Galaxy Z Flip5 and Galaxy Z Fold5 provide the protection consumers expect, enhanced further by Flex Hinge. This new integrated hinge module features a dual rail structure, diffusing external impacts.

Galaxy Z Flip5: The ultimate pocketable self-expression tool without compromise

The Galaxy Z Flip5 delivers a stylish, unique foldable experience from a pocket-sized device built for self-expression.

The new Flex Window, now 3.78 times larger^[5] than the previous generation, offers a wide range of existing and new capabilities. It provides more customization options, including informative and graphical clocks that can match the face design of a user’s Galaxy Watch6 Series^[6], as well as stylish frames. In addition, Galaxy Z Flip5’s new Flipsuit Case^[7] provides device protection with a changeable NFC card, so users can match their Flex Window design and case design for even more personalisation options.

Closed, the Galaxy Z Flip5 offers more usability than ever before. From the Flex Window, quickly and effortlessly access useful information. With Widgets, users can check the weather, control music playback and listen to their favorite music with Media Controller^[8], or catch up on the latest global stock market updates with the Google Finance widget. Simply view all Widgets at a glance and switch between them instantly with a pinch of the screen to activate Multi Widget View. Plus, easily check notifications and access Quick Settings for Wi-Fi or Bluetooth. Without ever opening the device, browse through call history to return missed calls, and reply to texts on-the-go using Quick Reply with a full QWERTY keyboard and visibility of chat history. With a quick swipe up on the screen, access Samsung Wallet^[9] to pay on-the-go, access QR codes and coupons, as well as boarding passes, membership cards, digital keys and health passes.

With its unparalleled design and form factor, Galaxy Z Flip5 also offers the most versatile camera experience on a Samsung Galaxy smartphone. Take high-quality selfies with the rear camera thanks to the larger Flex Window. Users can capture stunning hands-free photos from creative angles with FlexCam. It’s quick and simple to view and edit shots in Flex Mode^[10] too. Users can review, adjust the color tone, or delete images easily with the Quick View in the Flex Window. When taking a photo of a friend, Dual Preview^[11] lets them see themselves in the Flex Window so they can make adjustments in real time for the perfect shot. Users can get a smooth shot on the go with camera-stabilising Super Steady, while Auto Framing^[12] ensures that no one is left out.

The Galaxy Z Flip5 adds AI solution improvements to the powerful camera experience, bringing every photo to life. Get creative, even in low light, with improved Nightography capabilities that optimise photos and videos in ambient lighting conditions. The AI-powered image signal processing (ISP) algorithm corrects any visual noise that typically spoils low-light images while enhancing details and color tone. Even from a distance, photos are clearer with the digital 10X zoom^[13].

Galaxy Z Fold5: The ultimate productivity powerhouse with a large screen

Offering an immersive, large screen and a long-lasting battery^[14] in the thinnest, lightest Fold yet^[15], Galaxy Z Fold5 is easy to take anywhere, while delivering the most powerful performance in the Galaxy Z Series.

The Galaxy Z Fold has been a pioneer in transforming everyday productivity through a robust, big screen experience, evolving from Multi Window^[16] and App Continuity^[17] to a wide range of features including Taskbar^[18], drag and drop, and optimisation of third-party apps. S Pen Fold Edition^[19] introduced in the third generation Fold in 2021, has also been fine-tuned to deliver a superior writing experience on Galaxy Z Fold5. These features and tools come together to deliver powerful productivity on a large screen and enable users to complete important tasks from anywhere.

The improved Taskbar enables dynamic productivity by allowing users to quickly switch between frequently used apps. Now up to four recent apps are at the ready for more efficient working. Newly enhanced two-handed drag and drop^[20] can also ramp up productivity when moving content between apps and screens. Simply touch and hold an image in Samsung Gallery with one finger and use another finger to open the Samsung Notes app to drag-and-drop the image. With hidden pop-up^[21], an app can continue running in the background, allowing users to watch video content in full screen and chat with friends in a floating pop-up on the side of the screen.

The new slimmer^[22] and more compact S Pen Fold Edition^[23] makes real-time annotating and ideation easy while being able to fit more comfortably in the pocket. The Slim S Pen Case^[24] is nearly the same thickness^[25] as a regular case for the Fold and available in a variety of styles and colors^[26] so users can carry their S Pens in style.

Helping users do more on the go, the 7.6-inch Main Screen^[27] provides expansive and uninterrupted viewing so users can enjoy their favorite movie in portrait or landscape. Plus, peak brightness has increased by more than 30%, up to 1750 nits^[28], for an optimal viewing experience outdoors even under bright sunlight.

Providing users with an immersive gaming experience on the largest Galaxy smartphone screen, the Snapdragon® 8 Gen 2 Mobile Platform for Galaxy^[29] enhances graphics and uses AI to enable dynamic gaming and multi-game functionality. The Galaxy Z Fold5 can comfortably handle marathon gaming sessions with its advanced cooling system that dissipates heat more intelligently for less lag and no drop in performance.

Delivering a positive impact for the planet

Samsung continues to demonstrate progress toward the company’s environmental vision and accelerate actions that help achieve its goals, including reaching net zero carbon emissions by the end of 2030 for the Device eXperience Division.

The Galaxy Z Flip5 and Galaxy Z Fold5 feature^[30] a wider variety of recycled materials^[31] than their previous generations, including pre-consumer recycled glass and aluminum and post-consumer recycled plastics, sourced from discarded fishing nets, water barrels and PET bottles. Even the paper used for their packaging box^[32] is made using 100 percent recycled material^[33].

These innovations have also been purposefully designed for optimized longevity. Each device comes with five years of security updates and four generations of OS upgrades, helping to extend the product lifecycle.

Availability

The Galaxy Z Flip5 and Galaxy Z Fold5 will be available for pre-order in select markets from 26 July 2023, with general availability starting on 11 August 2023.

Galaxy Z Flip5 lets users express themselves with colors including Mint, Graphite, Cream, and Lavender^[34], as well as a range of accessories^[35] including a Clear Gadget Case, Flap Eco-Leather Case, Flipsuit Case and easy-to-carry Silicone Case with Ring to create a more personalized look.

Galaxy Z Fold5 is available in Icy Blue, Phantom Black, and Cream^[36], along with a variety of cases that offer practicality and style including a Slim S Pen Case, Clear Gadget Case, Eco-Leather Case, and a Standing Case with Strap^[37].

Samsung is committed to giving customers peace of mind with Samsung Care+, a support service for accidental damage, repairs, and more. Customers can enjoy special discounts or free benefits during pre-order periods^[38].

To learn more about Galaxy Z Flip5 and Galaxy Z Fold5, please visit: https://www.samsungmobilepress.com, https://news.samsung.com/global, https://www.samsung.com/galaxy-z-flip5 or https://www.samsung.com/galaxy-z-fold5

Specifications

^[1] Galaxy Z Flip5’s Cover Screen is the first in the Galaxy Z Flip Series with a proximity sensor and first Galaxy Z Flip Cover Screen to support HBM. Galaxy Z Flip5’s Cover Screen HBM has a peak brightness of 1600 nits for a brighter and clearer display.

^[2] Compared to previous Galaxy Z Fold and Galaxy Z Flip models.

^[3] Based on lab test conditions for submersion in up to 1.5 meters of freshwater for up to 30 minutes. Not advised for beach or pool use. Rinse residue/dry if wet. Water and dust resistance of device is not permanent and may diminish over time because of normal wear and tear.

^[4] Pre-Consumer Recycled Content: Discarded glass waste generated as a byproduct of glass manufacturing. This glass waste is crushed into cullet and then used as a component in the Corning® Gorilla® Glass Victus® 2 manufacturing process.

^[5] Compared to Galaxy Z Flip4. Measure in screen size of Flex Window.

^[6] Galaxy Watch6 Series sold separately.  Model and color availability may vary by market or carrier.

^[7] Accessories sold separately. Model and color availability may vary by market or carrier.

^[8] Media Controller widget only appears when music is played.

^[9] Availability of Samsung Wallet may vary depending on country or device model. Supported items may vary by country. Samsung Wallet is available on devices that support P OS or higher and Samsung Pay.

^[10] Flex Mode supported at angles between 75° and 115°.

^[11] Dual Preview supported on devices running One UI 2.1 and above.

^[12] Auto Framing only available in Video mode. Auto Framing must be enabled before recording. Certain resolutions and ratios may not be supported. Certain functions may not be available when Auto Framing is on. Only people can be recognized, and there is a limit to how many people may be recognized. Available on Samsung Camera, BlueJeans, Google Duo, Meta Messenger, Google Meet, Microsoft Teams, Cisco Webex Meet, and Zoom. Auto-framing available on select lenses.

^[13] May cause some image deterioration.

^[14] Actual battery life varies by network environment, features and apps used, frequency of calls and messages, the number of times charged, and many other factors.  Estimated against the average usage profile compiled by UX Connect Research. Independently assessed by UX Connect Research between 2023.06.19-2023.06.29 in the US with pre-released version under default setting using LTE and 5GSub6 networks.

^[15] Compared to previous Galaxy Z Fold models.

^[16] Certain applications may not support Multi Window or App Pair.

^[17] Certain applications may not support App Continuity.

^[18] Taskbar feature supported on the Main Screen only.

^[19] S Pen Fold Edition sold separately. Only use the Samsung S Pen Fold Edition designed for Galaxy Z Fold3 5G/Fold4/Fold5 or S Pen Pro. All other S Pens or stylus pens may damage the screen. Galaxy Z Fold5 does not have a built-in slot for the S Pen. S Pen support is limited to the Main Screen.

^[20] Certain applications may not support two-handed drag and drop.

^[21] Certain applications may not support hidden pop-up.

^[22] S Pen Fold Edition for Galaxy Z Fold5 measures 4.35mm, compared to 7.4mm for Galaxy Z Fold4.

^[23] Size of S Pen Fold Edition for Galaxy Z Fold5 is 4.35mm compared to 7.4mm for Z Fold4. S Pen Fold Edition sold separately. Slim S Pen Case (S Pen Fold Edition included) sold separately. S Pen Fold Edition is only compatible with Galaxy Z Fold5, Galaxy Z Fold4 and Galaxy Z Fold3. All other S Pens or stylus pens are not designed for Z Fold5 (including those by other manufacturers) and may damage the screen. Z Fold5 does not have a built in slot for the S Pen. S Pen support is limited to the Main Screen.

^[24] S Pen Fold Edition sold separately. Slim S Pen Case (S Pen Fold Edition included) sold separately. S Pen Fold Edition only compatible with Galaxy Z Fold 5, Galaxy Z Fold4 and Galaxy Z Fold3 5G.

^[25] The thickness of Galaxy Z Fold5 with the S Pen Slim Case is 20.63mm, 13.4mm without the Case.

^[26] Preset Slim S Pen Case and S Pen Fold Edition color combinations include Graphite case with Black S Pen, Sand case with Apricot S Pen and Icy Blue case with Lime S Pen.

^[28] The Dynamic AMOLED 2X display on Galaxy Z Fold5 received a certification from VDE Germany for 100 percent Mobile Color Volume in the DCI-P3 color range, which means images aren’t washed out and you’ll get unbelievably vivid colors regardless of differing levels of brightness. The display can achieve peak brightness of up to 1750 nits, improving the contrast between dark and light aspects of digital content for a more brilliant picture quality, with a 3,000,000:1 contrast ratio to make your mobile experience more immersive.

^[29] AP performance improvements shown compared to previous generation processor. Actual performance will depend on user environment, pre-installed software and applications, and other conditions. Snapdragon is a product of Qualcomm Technologies, Inc. and/or its subsidiaries. Snapdragon is a trademark or registered trademark of Qualcomm Incorporated. Snapdragon® 8 Gen 2 Mobile Platform for Galaxy is optimized for Samsung. World’s fastest Snapdragon claim true as of February 1, 2023.

^[30] Galaxy Z Flip5: 15 device components that feature a minimum of 10% post-consumer recycled material plastic or pre-consumer recycled aluminum, or an average of 22% pre-consumer recycled glass. These components include Volume Key Bracket, Speaker Module (Upper & Lower), Rear Top, Display Connector Cap, FPCB RF Cable Bracket, Rear Mid, Case Front (Main), Case Front (Sub), Volume Key, Finger Key Bracket, Receiver Deco, Connector to Connector Holder, SIM Tray, Sub Window, Back Glass. (Galaxy Z Flip4: 6 device components)

Galaxy Z Fold5: 15 device components that feature a minimum of 10% post-consumer recycled material plastic or pre-consumer recycled aluminum, or Corning^® Gorilla^® Glass Victus^® 2 with an average of 22% pre-consumer recycled glass. These components include Volume Key FPCB Bracket, Top Speaker Module (Upper & Lower), Bottom Speaker Module (Upper & Lower), Cover Display Connector, Case Front (Main), Case Front (Sub), Antenna (Sub), Antenna (Main), Volume Key, Finger Key Bracket, SIM Tray, Connector to Connector Holder, Camera Deco (Top & Bottom), Sub Window, Back Glass. (Galaxy Z Fold4: 6 device components). The above measurements are based on weight.

^[31] Types of recycled materials include post-consumer recycled PA sourced from discarded fishing nets, post-consumer recycled PBT sourced from discarded PET bottles, post-consumer recycled PC sourced from water barrels and pre-consumer recycled aluminum sourced from discarded scrap material generated as a by-product during manufacturing. The scrap metal is re-melted, filtered for impurities and then recycled to make parts within Samsung’s manufacturing process. There is also pre-consumer recycled glass sourced from discarded glass waste generated as a byproduct of glass manufacturing. This glass waste is crushed into cullet and then used as a component in the Corning® Gorilla® Glass Victus® 2 manufacturing process.

^[32] 100% recycled paper is used in the following packaging components: the Product Packaging Unit Box, Cover Protector, Manual Box, Manual Pad, and DLC Band.

^[33] The 100% recycled paper material has received Environmental Claim Validation (ECV).

^[34] Availability of color may vary by market, region or carrier.

^[35] Accessories sold separately. Model and color availability may vary by country or carrier.

^[36] Availability of color may vary by market, region or carrier.

^[37] Accessories sold separately. Model and color availability may vary by country or carrier.

^[38] Terms and conditions apply. Samsung Care+ coverage, service type and promotion may vary by country/region and deductibles (additional service fee) may apply. For detailed Samsung Care+ information, please visit https://www.samsung.com/samsung-care-plus/.

Last year, I expanded my responsibilities as head of Samsung’s MX Business, to lead our Corporate Design Center. My career as an engineer taught me that the most sublime designs are intertwined with technological innovation. This new responsibility allows me to delve deeper into how the synergy of design, engineering, and R&D can yield transformative experiences. With my fellow designers, I’ve embarked on a deep exploration of Samsung’s design strategy to understand our roots and envision our growth.

Different Times, Unchanged Commitment

In 1996, Samsung committed to a philosophy: “Inspired by Humans, Creating the Future.” It means our creations are conceived with a deep understanding of you, the user, and we hold an unwavering belief that a user-centric approach is the key to the future.

We feel this even more keenly nearly 30 years on, as we contemplate the fluid nature of human interaction. Users value experiences over mere achievements and meaningful connections over raw technological prowess. We have distilled the Samsung design philosophy into three Design Identities, each one with you at the center: our products must be Essential, Innovative, and Harmonious.

Essential design prioritizes clarity of purpose and ease of daily use. Innovative design emphasizes originality, reflecting purpose in a new and distinct ways. Harmonious design ensures all elements work together for a holistic purpose, aligning with societal, environmental and ethical values.

Inspired by Humans, Creating the Future

These three Design Identities are exemplified by our latest hardware and software ecosystem.

Take, for instance, the act of folding and unfolding a smartphone. It seems simple. However, that simplicity users feel is only achieved through a rigorous focus on what is most essential and intuitive. The minimal, sleek appearance housing specialized hinge functionality emphasizes our commitment and the inherent beauty of essential design.

We’ve raised the standards for foldable smartphone ergonomics. A difference of millimeter in a device’s thickness may not sound like a big change, but every gram and millimeter in a foldable device requires an engineering breakthrough. It demands craftsmanship with passion. When done well, the benefit to users is huge. That’s why we’ve innovated to make our latest foldables slimmer and lighter than our previous generations.

Samsung Galaxy foldable is completed by its users, with its personalized experience. With our Galaxy foldables, your self-expression reaches new levels with, literally, the most flexible camera experience in Samsung Galaxy. You can capture the perfect angle, hands-free. The enhanced multitasking experience like a PC also raises the bar for productivity. You can work, collaborate, or game on-the-go.

Samsung Galaxy Tab and Wearables are designed in the same spirit. They work with each other harmoniously in an ecosystem that opens up a powerful connected experience, serving as a seamless extension of your needs, priorities and unique personality.

Whatever the Samsung Galaxy experience is, when we say, “Inspired by Humans,” we don’t just mean people. We also mean their communities, their environment and their planet. Samsung Galaxy devices are designed with sustainability for the future in mind, because even the smallest actions could contribute to a large impact – such as protecting our planet. When we say, “Creating the Future,” that includes our responsibility today to ensure a sustainable tomorrow for the future generation.

Our Shared Journey to a Better Tomorrow

When design comes together with technological innovation, it brings forth new possibilities. With innovative technologies, people can make the most of today and ultimately create the best possible tomorrow. We invite you to join us at Unpacked, where we’ll pull back the curtain on our latest devices and experiences — inspired by you, created for you.

In a way, they were nearly 30 years in the making, a culmination of decades of human-inspired design. But this is also just the beginning. Seeing the ways our innovations blend into your lives, enabling new possibilities for creativity, productivity or self-expression, will inspire the next steps of our journey. So, let’s navigate this journey together, harnessing design and technology to create a future that truly reflects you.

Mark your calendars for July 26!