Looking for a smartphone to power up your freedom and flexibility in your daily experiences? Samsung’s latest flagship Galaxy smartphones – the Galaxy S23 Ultra, Galaxy S23 Plus, and Galaxy S23 – are delivering new power-packed smartphone experiences that thoroughly transform your everyday pursuits and passions.

From streaming, gaming to content creating and more, the Galaxy S23 series is enhanced with the right mix of features to suit your individual needs, as a smartphone that can be customized to your personal taste.

Yours, Inside Out

It’s never been easier to design an everyday experience that’s truly yours. With an expanded range of customization features on One UI 5.1 that’s on every Galaxy S23 series smartphone, tailor your phone to suit your different lifestyle demands. Create your dream lock screen by effortlessly customizing your wallpaper, clock style, and notification settings with a live preview. You can also tailor your phone interface with new colors and graphic options, as well as more than 80 new emojis and 10 animation effects for added messaging fun!

Powered by One UI 5.1, the Galaxy S23 series unlocks greater user control with improved Modes and Routines to choose your own settings, style and layout for enhanced personalization and convenience throughout the day. For example, create an Exercise Mode that automatically plays your favorite workout playlist whenever physical activity is detected, or a Sleep Routine that is cued to silence all notifications when it’s time to wind down. From workdays to grocery shopping, improved Reminders keep you focused on the task ahead, showing customized to-do lists based on what you’re doing.

Read more about how One UI 5.1 is bringing new ways to create your own mobile experiences here.

Style It Any Way You Want

Express your personality with the Galaxy S23 series’ four nature-inspired colors: Phantom Black, Cream, Green and Lavender. Paired with a clean, linear, floating design that emphasizes the iconic Galaxy camera, these premium smartphones will elevate any style you choose to carry off.

To top that off, showcase your unique style with custom-made accessories at the Samsung Bespoke Studio. Located at the Galaxy Experience Space and Samsung Experience Stores in Singapore, customers can redeem a free clear case for their Galaxy S23 series, Galaxy Buds2 Pro and Galaxy Z Flip4 to personalize with limited-edition Bespoke stickers.

Connect Whenever You Need

For those building their dream smart home, the Galaxy S23 series fits right into the SmartThings ecosystem of over 3,000 certified devices from 300 partners, to enable a seamless integrated living experience. Connect and optimize devices around your home for each family member to suit every individual’s unique routine and lifestyle.

With SmartThings, join 240 million registered users already benefiting from a connected experience, and even cultivate healthier habits by syncing up other devices, like the Galaxy Watch5 and Buds, with the Galaxy S23 series’ Health App to retrace steps on a hike, participate in guided meditation and more.

Harness the flexibility to work wherever and whenever with Samsung Multi Control^[1] that enables mouse and keyboards to connect to the latest Galaxy smartphones, or use your Galaxy S23 smartphone as an extended, additional desktop with Samsung DeX^[2].

Secure It Your Way

At Samsung, security and privacy capabilities evolve constantly to keep you safe and in control while you go about your day-to-day tasks with your device in hand.

Samsung Knox protects your Galaxy S23 smartphone’s chip and software end-to-end, and Knox Vault keeps your private data protected against data threats and hacks. With the new Security and Privacy Dashboard, you also get full visibility and control over access and use of your personal data.

Meanwhile, ensure all sensitive content is kept away from prying eyes with Private Share, a file-sharing function that allows you to control permissions such as expiration dates and read-only access, so your information never falls into the wrong hands.

Get Creative Wherever You Are

Inspiration can strike wherever and whenever. Whether during your daily commute, a gym session, or a night out with friends, pen down your thoughts on-the-go easily with the Galaxy S23 Ultra’s built-in S Pen^[3], part of the Galaxy Note experience built into the Galaxy S23 Ultra.

Take advantage of the Galaxy S23 Ultra’s expansive 6.8-inch display^[4] by sketching and drawing with the low-latency S Pen that allows your creative juices to flow as naturally as it would with pen and paper.

More of What You Need and Love

Built on the promise of pushing beyond the limits of a premium smartphone, the Galaxy S23 series empowers you to make the most of life with new productivity, connectivity, and security features, as well as an expanded range of customization options. Unlock a whole new world of work, play and everything in-between as you take your passions to the next level with the power of Samsung’s most advanced mobile technologies.  

^{[1] Samsung Multi Control works on Galaxy tablets with One UI 4.1 or above, Galaxy phones with One UI 5.1 or above and Galaxy Book series devices launched in 2021 or later with either Samsung Settings v1.5 (Intel) or Samsung Settings v3.3 (ARM). Some models may have limited feature support and both phone and PC must be signed into same Samsung account.}

^{[2] Samsung DeX wired connection is available via HDMI compatible display. Wireless connection is available on Smart TVs that support Phone Screen mirroring only. For optimal experience, use on Samsung Smart TVs launched in 2019 or later.}

^{[3] S pen support is only available on Galaxy S23 Ultra among Galaxy 23 series.}

^{[4] Display measurements are diagonal. Actual viewable area is less due to rounded corners and camera hole.}

In line with this, Samsung Galaxy users can optimise their data usage and privacy preferences. As part of the latest update to One UI 5, the Security and Privacy Dashboard on Galaxy devices has been upgraded to make data safety even easier to manage.

Security and personal information protection menus have been merged, giving users a view of information that may be at risk. In one convenient place, the Dashboard can show the safety status of security items, let users quickly change settings and help them manage risks more seamlessly. The items that can make the biggest impact on digital safety — including Lock Screen, Accounts, SmartThings Find, App Safety, and Updates — are now instantly accessible at the top of the dashboard, and intuitive red, yellow, or green alerts show issues at a glance and provide clear indicators if there are security issues. The upgraded hub includes instant action prompts, such as permissions, that make data decisions more transparent.

When it comes to protecting personal information, keeping tabs on app permissions is one of the simplest ways to ensure your data is not unknowingly being shared. Here are four important permissions that help users reclaim their data sharing with just few quick clicks on their Galaxy devices:

Managing Ads with Ease

Online shopping is more popular than ever, and with so many platforms and apps, ads and recommendations can quickly become overwhelming. For avid shoppers who prefer to not be inundated by targeted advertisements, they can go to the Security and Privacy Dashboard, click the Privacy tab, then go to the Ads menu and select “Delete AD ID.” This means users can avoid unwanted recommendations as they continue shopping in and using their favorite apps.

Control Microphone and Camera Permissions

Galaxy users can choose exactly how much of their data can be accessed by a specific app. Users may require different app permissions depending on the situation. Gamers, for example, often need to communicate with others while playing. However if a user discovers a gaming app can access their device’s microphone at all times, they can navigate to the Privacy menu within the Security and Privacy Dashboard to adjust their preferences — including revoking microphone access when an app isn’t in use or opting for no microphone access at all. The same options are available for camera access.

Manage Location-based Services Easily

Location is one of the biggest data points users want control over as more and more apps use location-based services. As countless apps continue to keep tabs on users’ whereabouts, the Privacy menu within the Security and Privacy Dashboard lets people see what apps have tracked their location in the past 24 hours. This gives them the ability to quickly choose a new setting, such as sharing only while using an app for things like ride shares or not at all. By toggling the settings based on individual preferences, user can disable precise location tracking, allowing only approximate tracking.

Keep Your App Preferences Up to Date

Many apps are downloaded for specific occasions and then left installed and unused for long periods of time. Often times, people don’t realize that these apps might continue tracking their data and activity months after installing them, whether or not they are in use. To prevent apps from accessing more data than necessary, Galaxy devices will proactively protect users’ privacy by removing permissions from apps that haven’t been used in a while. If users want to reinstate the permissions, the Security and Privacy Dashboard makes it easy to do so at any time.

To keep up with the evolving world as our lives become more centered around data use, Samsung will continue to prioritize users’ security and privacy. Samsung will ensure Galaxy users can manage their data according to their preferences, empowering them to easily navigate an increasingly data-driven world.

[1] Global Data & Marketing Alliance: “Global Data Privacy: What the Consumer Really Thinks” 2022