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		<title>The First Look &#8211; Samsung Newsroom Singapore</title>
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            <title>The First Look &#8211; Samsung Newsroom Singapore</title>
            <link>https://news.samsung.com/sg</link>
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        <currentYear>2026</currentYear>
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		<description>What's New on Samsung Newsroom</description>
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				<title>[CES 2026] A Care Companion for Family Health and Safety</title>
				<link>https://news.samsung.com/sg/ces-2026-a-care-companion-for-family-health-and-safety?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Fri, 09 Jan 2026 15:53:36 +0000</pubDate>
						<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Care Companion]]></category>
		<category><![CDATA[CES]]></category>
		<category><![CDATA[CES 2026]]></category>
		<category><![CDATA[The First Look]]></category>
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									<description><![CDATA[The Care Companion zone concluded Samsung’s “Your Companion to AI Living” vision at The First Look 2026 — highlighting technology’s most human purpose, care.]]></description>
																<content:encoded><![CDATA[<p><span>The Care Companion zone concluded Samsung’s “Your Companion to AI Living” vision at The First Look 2026 — highlighting technology’s most human purpose, care.</span></p>
<p>&nbsp;</p>
<p><span>For decades, care has been reactive, addressing problems only after they have arisen. Samsung aims to change that by embedding AI across its product ecosystem to support safety, health and security. The goal is to shift care from response to anticipation — an approach Samsung calls Intelligent Care<sup><a href="#_ftn1" name="_ftnref1">[1]</a>.</sup></span></p>
<p>&nbsp;</p>
<p><span>Samsung Newsroom visited the final area of the exhibition to see how Galaxy devices serve as the hub for healthier, safer everyday living<sup><a href="#_ftn2" name="_ftnref2">[2]</a>.</sup></span></p>
<p>&nbsp;</p>
<div id="attachment_169354" style="width: 1010px" class="wp-caption alignnone"><img class="wp-image-169354" src="https://img.global.news.samsung.com/global/wp-content/uploads/2026/01/07122102/Samsung-Mobile-CES-2026-The-First-Look-2026-Care-Companion-Zone-Sketch_main1.jpg" alt="" width="1000" height="563" /><p class="wp-caption-text">View of the Care Companion zone</p></div>
<p>&nbsp;</p>
<p><span>Upon entering, visitors encountered the futuristic Galaxy Z TriFold showcased on a Transparent Micro LED display.</span></p>
<p>&nbsp;</p>
<div id="attachment_169355" style="width: 1010px" class="wp-caption alignnone"><img class="wp-image-169355" src="https://img.global.news.samsung.com/global/wp-content/uploads/2026/01/07122103/Samsung-Mobile-CES-2026-The-First-Look-2026-Care-Companion-Zone-Sketch_main2.jpg" alt="" width="1000" height="563" /><p class="wp-caption-text">Galaxy Z TriFold</p></div>
<p>&nbsp;</p>
<div id="attachment_169356" style="width: 1010px" class="wp-caption alignnone"><img class="wp-image-169356" src="https://img.global.news.samsung.com/global/wp-content/uploads/2026/01/07122104/Samsung-Mobile-CES-2026-The-First-Look-2026-Care-Companion-Zone-Sketch_main3.jpg" alt="" width="1000" height="680" /><p class="wp-caption-text">Visitors interact with Galaxy Z TriFold.</p></div>
<p>&nbsp;</p>
<p>&nbsp;</p>
<h3><strong><span>Personalised Health Management: Optimising Daily Routines</span></strong></h3>
<p>&nbsp;</p>
<p><span>In the Self Care – Good Sleep section, visitors learned how wearables such as Galaxy Watch and Galaxy Ring track sleep conditions while working in concert with lighting and connected home appliances including the Bespoke AI WindFree Pro air conditioner and Infinite AI Air Purifier. Without user input, the connected home automatically optimises temperature and airflow to support a more comfortable sleep environment.</span></p>
<p>&nbsp;</p>
<div id="attachment_169357" style="width: 1010px" class="wp-caption alignnone"><img class="wp-image-169357" src="https://img.global.news.samsung.com/global/wp-content/uploads/2026/01/07122105/Samsung-Mobile-CES-2026-The-First-Look-2026-Care-Companion-Zone-Sketch_main4.jpg" alt="" width="1000" height="750" /><p class="wp-caption-text">Galaxy devices connect with TVs and home appliances to create optimal sleep conditions.</p></div>
<p>&nbsp;</p>
<div id="attachment_169358" style="width: 1010px" class="wp-caption alignnone"><img class="wp-image-169358" src="https://img.global.news.samsung.com/global/wp-content/uploads/2026/01/07122106/Samsung-Mobile-CES-2026-The-First-Look-2026-Care-Companion-Zone-Sketch_main5.jpg" alt="" width="1000" height="563" /><p class="wp-caption-text">Tristen Menzies</p></div>
<p>&nbsp;</p>
<p><span>“I love being able to take AI out of my pocket and use it right away,” said Tristen Menzies, a digital content creator from Guam. “What I appreciate about Samsung is that it creates AI that complements your life, rather than interferes. I think that’s the direction we should be heading.”</span></p>
<p><span> </span></p>
<h3><strong><span>Family Health Care: Supporting Everyone from Older Adults to Pets</span></strong></h3>
<p>&nbsp;</p>
<p><strong><span>Early Detection and Prevention of Cognitive Health</span></strong></p>
<p>&nbsp;</p>
<p><span>Healthcare is expanding beyond individual management to encompass every member of the family. Samsung introduced features designed to help detect dementia early in older adults at the Family Care – Brain Health section. By analysing lifestyle patterns through mobile and wearable devices, the system can identify early signs of cognitive decline and send alerts to designated caregivers, enabling timely intervention.</span></p>
<p>&nbsp;</p>
<p><span>More important, however, is preventing cognitive decline before it occurs. To that end, Samsung analyses a wide range of everyday indicators—including speech, typing, walking, sleep and gait—to detect subtle changes in cognitive function. The system also recommends brain-training programs to help older adults reduce concerns about cognitive decline and maintain healthier, more independent lives.</span></p>
<p>&nbsp;</p>
<div id="attachment_169359" style="width: 1010px" class="wp-caption alignnone"><img class="wp-image-169359" src="https://img.global.news.samsung.com/global/wp-content/uploads/2026/01/07122107/Samsung-Mobile-CES-2026-The-First-Look-2026-Care-Companion-Zone-Sketch_main6.jpg" alt="" width="1000" height="750" /><p class="wp-caption-text">Demonstration of Samsung Health’s cognitive decline detection feature</p></div>
<p>&nbsp;</p>
<p><strong><span> </span></strong></p>
<p><strong><span>AI-Enabled Pet Health Monitoring</span></strong></p>
<p>&nbsp;</p>
<p><span>Samsung’s AI extends to pets as well. The SmartThings Pet Care service helps identify common health conditions such as dental disease, patellar luxation, and cataracts. Using AI, SmartThings Pet Care analyses photos of household animals with on-screen guidance to help identify potential health concerns.</span></p>
<p>&nbsp;</p>
<div id="attachment_169360" style="width: 1010px" class="wp-caption alignnone"><img class="wp-image-169360" src="https://img.global.news.samsung.com/global/wp-content/uploads/2026/01/07122108/Samsung-Mobile-CES-2026-The-First-Look-2026-Care-Companion-Zone-Sketch_main7.jpg" alt="" width="1000" height="280" /><p class="wp-caption-text">SmartThings Pet Care checks for cataracts in a pet.</p></div>
<p>&nbsp;</p>
<p><strong><span> </span></strong></p>
<p><strong><span>AI Home Monitoring: Smart Detection for a Safer Home</span></strong></p>
<p>&nbsp;</p>
<p><span>When users are away from home, AI-powered home care monitoring offers greater peace of mind. Vision AI analyses video and audio collected from connected devices such as refrigerators equipped with cameras and TVs, detecting potentially dangerous situations and sending alerts directly to the user’s smartphone.</span></p>
<p>&nbsp;</p>
<p><span>When no one is home, TVs and refrigerators with built-in cameras can display summaries of moments flagged as potentially risky. Furthermore, AI home monitoring can compare detected faces with images stored in the user’s photo gallery to determine whether the person is a known contact or a stranger.</span></p>
<p>&nbsp;</p>
<p><span>With AI home monitoring, users can feel more at ease even when away from home.</span></p>
<p>&nbsp;</p>
<div id="attachment_169352" style="width: 1010px" class="wp-caption alignnone"><img class="wp-image-169352" src="https://img.global.news.samsung.com/global/wp-content/uploads/2026/01/07122100/Samsung-Mobile-CES-2026-The-First-Look-2026-Care-Companion-Zone-Sketch_main9.jpg" alt="" width="1000" height="563" /><p class="wp-caption-text">Doctor Rob Longwell</p></div>
<p>&nbsp;</p>
<p><span>“What I like about Samsung’s AI ecosystem is how everything is connected,” said Doctor Rob Longwell, a member of the media from Beverly Hills, CA. “Home security and safety are especially important to me, and I was impressed by how devices work together to help protect the home.”</span></p>
<p><strong><span> </span></strong></p>
<h3></h3>
<h3><strong><span>Expanded Safety Services: Greater Protection Through Partnerships</span></strong></h3>
<p>&nbsp;</p>
<p><span>The zone concluded with a look at how Samsung’s AI technology works seamlessly with a wide range of partner products, including sensors, cameras and smart door locks, to support safer living.</span></p>
<p>&nbsp;</p>
<div id="attachment_169353" style="width: 1010px" class="wp-caption alignnone"><img class="wp-image-169353" src="https://img.global.news.samsung.com/global/wp-content/uploads/2026/01/07122101/Samsung-Mobile-CES-2026-The-First-Look-2026-Care-Companion-Zone-Sketch_main10.jpg" alt="" width="1000" height="657" /><p class="wp-caption-text">Wall with compatible devices from partners</p></div>
<p>&nbsp;</p>
<p><span>With the Care Companion — designed to help everyone live with greater peace of mind, safety and well-being — Samsung concluded the “Your Companion to AI Living” journey presented at The First Look 2026.</span></p>
<p><span>Looking ahead, Samsung plans to continue expanding its AI ecosystem to create experiences that users can trust and rely on.</span></p>
<p><span> </span></p>
<p><sub><a href="#_ftnref1" name="_ftn1"><sup><span>[1]</span></sup></a> <em>Intended for general wellness and fitness purposes only. Not intended for use in detection, diagnosis, treatment, monitoring or management of any medical condition or disease. Any health-related information accessed through the device and/or application should not be treated as medical advice. Users should seek any medical advice from a physician.</em></sub></p>
<p><sub><a href="#_ftnref2" name="_ftn2"><sup><span>[2]</span></sup></a> <em>This article contains products, features and services that have not yet been launched in-market. The plans, timelines and specifications described are forward-looking and subject to change without notice. Their future availability in markets not explicitly mentioned is not guaranteed.</em></sub></p>
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				<title>Samsung to Operate a Standalone Exhibition Hall at CES 2026 That Delivers an AI Ecosystem Experience</title>
				<link>https://news.samsung.com/sg/samsung-to-operate-a-standalone-exhibition-hall-at-ces-2026-that-delivers-an-ai-ecosystem-experience?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Mon, 29 Dec 2025 17:49:30 +0000</pubDate>
						<category><![CDATA[Home Appliances]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Press Release]]></category>
		<category><![CDATA[TVs & Displays]]></category>
		<category><![CDATA[CES]]></category>
		<category><![CDATA[CES 2026]]></category>
		<category><![CDATA[Samsung Exhibition Zone]]></category>
		<category><![CDATA[Tech Forum]]></category>
		<category><![CDATA[The First Look]]></category>
                <guid isPermaLink="false">https://bit.ly/3N4M2Ou</guid>
									<description><![CDATA[&#160; Samsung Electronics Co., Ltd. will boldly break away from the conventional exhibition framework and present a new exhibition paradigm with The First]]></description>
																<content:encoded><![CDATA[<p><img class="wp-image-168452" src="https://img.global.news.samsung.com/global/wp-content/uploads/2025/12/26162739/Samsung-TVs-and-Displays-CES-2026-2026-Sound-Device-Lineup-Powered-by-Q-Symphony_main1F.jpg" alt="" width="1000" height="489" /></p>
<p>&nbsp;</p>
<p>Samsung Electronics Co., Ltd. will boldly break away from the conventional exhibition framework and present a new exhibition paradigm with The First Look at <span><a href="https://www.ces.tech/" target="_blank" rel="noopener">CES 2026</a></span>, the world’s largest consumer electronics show, to be held in Las Vegas from 6 to 9 January 2026.</p>
<p>&nbsp;</p>
<p>For The First Look, the company is shifting from operating a public booth within the Las Vegas Convention Center (LVCC) to establishing a standalone exhibition hall at The Wynn Las Vegas. There, Samsung will curate an experience that adopts techniques used in art galleries and museums to unveil its new products and technologies.</p>
<p>&nbsp;</p>
<p>To this end, the company has built an exhibition space, the Samsung Exhibition Zone, on an industry-leading scale, enabling all activities — product exhibitions, presentations, events, technology forums and consultations with key clients and partners — to be conducted organically in a single integrated location. The Exhibition Zone reflects Samsung’s strong commitment to transforming the exhibition paradigm beyond a simple change of venue, toward an approach centred around the customer experience.</p>
<p>&nbsp;</p>
<h3><strong>Beyond </strong><strong>Simple Lineups: Experiencing the Essence of AI in a Well-Curated Space</strong></h3>
<p>&nbsp;</p>
<p>At CES 2026, Samsung will present its unified AI approach for its Device eXperience (DX) Division and articulate the company’s overall business direction. It is because of this ambitious vision that the company has chosen to establish an industry-leading, large-scale premium standalone exhibition space at The Wynn. There, Samsung will have no limitations when showcasing its industry-leading innovations and will be able to fully convey its overall AI strategy and vision — and the real-life value it can bring to consumers.</p>
<p>&nbsp;</p>
<p>The First Look event has been designed to demonstrate how Samsung’s technology transforms lives, moving beyond only showcasing new product features. To realise a fully immersive environment, the exhibition will provide minimised congestion and enhanced programming for a deeper, more meaningful visitor experience.</p>
<p>&nbsp;</p>
<h3><strong>A Grand Showcase of Samsung AI at the Industry’s Largest Space</strong></h3>
<p>&nbsp;</p>
<p>Through carefully curated storytelling, Samsung’s Exhibition Zone has been designed to allow visitors to intuitively engage with Samsung’s AI innovation, current key technologies and future direction. Under the theme of “Your Companion to AI Living”, the exhibition showcases how Samsung has extensively applied AI technologies not only across all its product categories — including mobile, home appliances and displays — but also the functions and services that connect them.</p>
<p>&nbsp;</p>
<p>Visitors will be able to experience these differentiated AI capabilities, which offer seamless, always-on connectivity anytime and anywhere. This hyper-connected ecosystem, where software and AI work together to overcome the normal limits of hardware, is something that only Samsung can deliver.</p>
<p>&nbsp;</p>
<h3><strong>New Tech Forums Spotlight Recent Industry Trends and Technologies</strong></h3>
<p><strong> </strong></p>
<p>At CES 2026, Samsung will also host a series of <span>Tech Forum panel discussions</span> dedicated to exploring the latest industry trends and future technologies. The panels will be held over two days (5 to 6 January) , and will consist of four sessions centred on AI, home appliances, services and design.</p>
<p>&nbsp;</p>
<p>Each session will feature both Samsung experts and participants from partner companies, academia, media and the analyst community, who will engage in in-depth discussions on industry trends — as well as new technologies and the future of the industry.</p>
<p>&nbsp;</p>
<p>To learn more about The First Look, visit Samsung Newsroom’s <a href="https://news.samsung.com/sg/ces-2026-the-first-look" target="_blank" rel="noopener">CES 2026 landing page</a>.</p>
<p>&nbsp;</p>
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					<item>
				<title>[CES 2026] Quest For Perfect Colour…Samsung to Push Boundaries of TV at The First Look</title>
				<link>https://news.samsung.com/sg/ces-2026-quest-for-perfect-coloursamsung-to-push-boundaries-of-tv-at-the-first-look?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Fri, 26 Dec 2025 15:45:03 +0000</pubDate>
						<category><![CDATA[TVs & Displays]]></category>
		<category><![CDATA[CES]]></category>
		<category><![CDATA[CES 2026]]></category>
		<category><![CDATA[The First Look]]></category>
                <guid isPermaLink="false">https://bit.ly/4aDANXj</guid>
									<description><![CDATA[Fifty years ago in 1975, Samsung Electronics released the “Econo TV”. The company has continued its quest to find and offer the perfect colour, upgrading its]]></description>
																<content:encoded><![CDATA[<p>Fifty years ago in 1975, Samsung Electronics released the “Econo TV”. The company has continued its quest to find and offer the perfect colour, upgrading its offerings to colour, LCD, LED, and QLED TVs. During the journey, Samsung became the world’s leader in TV innovation – 20 years running.</p>
<p>&nbsp;</p>
<div class="youtube_wrap"><iframe src=" https://www.youtube.com/embed/gjPwHRKva6k?feature=oembed" width="300" height="150" frameborder="0" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"></span><span style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" data-mce-type="bookmark" class="mce_SELRES_start"></span></iframe></div>
<div></div>
<p>&nbsp;</p>
<p>This year, Samsung Electronics once again elevated the TV experience with “Micro RGB”, which uses sub-100 μm red, green and blue LEDs for ultra-precise light control and improved colour accuracy. Attention is now focused on what the company will showcase at CES 2026, the world&#8217;s largest IT and home appliance exhibition. Stay <em>tuned</em> for what’s next.</p>
]]></content:encoded>
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