Overcooking or undercooking food topped the list as the most common cooking ‘faux pas’ (20%), closely followed by messing up timings of when to cook everything (19%) and burning the food (18%). Despite being in a relationship, some Brits surprisingly admitted to cooking a dish their partner doesn’t like (15%) or forgetting their loved-one is allergic to an ingredient they have used (15%).

The study by Samsung, to support their innovative Dual Cook Flex ovens, also revealed that fillet steak is likely to feature on many dinner tables this Valentine’s Day, with one in five Brits (20%) saying it’s their all-time favourite dinner date dish. However, Gen Zs did not agree, with a veggie curry topping the list (13%) for their age group.

The research highlighted the growing demand for ‘dine in for two’ style packages, with nearly one in five (17%) Brits planning to purchase one of the packages to celebrate Valentine’s Day this year.

When it came to date night turn offs, talking about ex partners topped the list (33%), followed by work chat (33%), poor table manners (32%) and cheesy music (19%).

To help couples this Valentine’s Day, Samsung enlisted the help of leading dating expert, Sarah Louise Ryan, to provide her top tips on how to have a memorable Valentine’s Day dinner at home, including how to avoid common mishaps and ensure there are no kitchen or oven cooking dramas.

1. Dress to impress – after a couple of years in our favourite jogging bottoms, Valentine’s Day is an opportunity to pull out all the stops to feel good on the inside and look good on the outside. Dress to impress if you really want to set the date night scene.
2. Plan food ahead – you don’t want to have any last-minute hiccups with a missing ingredient or two, so plan what you’re both making ahead of time to make cooking hassle free.

3. You may want to make different dishes – why don’t you both mix it up by cooking a dish each? So your partner could take the starter and dessert, whilst you tackle the main course?
4. Work as a dream team as you’re working to dish up the romance – it may be the case that one of you is a dab-hand in the kitchen and the other one hasn’t the foggiest clue what to do. Practice lots of patience with one another to keep the flame of the evening firing away, and if needs be, maybe allocate a Chef and a Sous Chef.

5. Keep all work chat off the table – so many couples use date night as a time to plan and catch up on life admin and the seemingly mundane. Challenge yourself and each other to keep chit chat to strictly all things romance and about you two as a couple.

6. Topics to talk about – look at planning a holiday, your next weekend trip together or your weekly/monthly date nights. Think about things you’d want to do spontaneously or whilst planning ahead.
7. Keeping date night exciting – create a date jar where each of you writes down many things on multiple pieces of paper that you would like to do on your date nights – scrunch them up and pull them out one at a time on each date night alternately.
8. Dishing up dessert – why not rustle up a trio of desserts for you to share as you finish off your at home Valentine’s Day dining experience?
9. Keeping the night going – think about watching a movie together or playing a game or two for you competitive few. If you’ve been a dream team in the kitchen perhaps you want to set each other to task with competitive spirit. Or for those of you that are ready to wind down, simply relax on the sofa.
10. Make sure you have fun – Valentine’s Day Date night needn’t be a pressure cooker event. Do it the way you and your partner want to do it, keep it light and fun and playful and exciting. You both deserve to let your hair down and laugh, and who better to do that with than your significant other?

Samsung’s innovative Dual Cook Flex ovens are the perfect appliance to have in your kitchen for everyday use and special occasions such as this Valentine’s Day. With a flexible door and the ability to cook efficiently at two different temperatures and settings within a single cavity, the oven provides endless cooking combinations and ensures you can say goodbye to mealtime dramas.

For more information on Samsung’s cooking appliances, please visit: https://www.samsung.com/uk/cooking-appliances/

MILAN, Italy – 18 April, 2018 – Samsung Electronics Co., Ltd. today announces its first participation in the biennial EuroCucina 2018 in Milan, as part of its commitment to strengthening its presence in the European market. Samsung’s exhibit aims to elevate the company’s brand image and reputation among consumers in the region with products that make a real difference to consumers’ lives.

“We’re very pleased to be showcasing our latest appliances here at EuroCucina in Milan for the first time,” said BK Kang, Samsung Electronics’ Executive Vice President, Head of Global Sales & Marketing, Digital Appliances Business. “We hope our participation at EuroCucina signals our dedication to providing innovative home appliances that bring kitchens to life and give consumers real benefits they can experience every day.”

Consumer-centric Innovation with New Dual Cook Flex

Samsung is introducing its full built-in product lineup at EuroCucina, and among the range of unique kitchen solutions is the brand new Dual Cook Flex oven. Its EU-industry-first innovation “Flexible Door” gives consumers independent access to the upper oven compartment without losing heat and compromising cooking performance in the lower chamber. The upper and lower compartments can even be used as one bigger compartment for large dishes by removing the divider.

Dual Cook Flex also makes it easier to prepare multiple dishes using the Dual Cook system. Consumers can set two different temperatures and times for each compartment to achieve the best taste possible during simultaneous cooking. The Dual Cook also prevents odour mixing between chambers, ensuring optimal cooking performance. Enabling consumers to use the upper compartment only, the Dual Cook also enhances energy efficiency by cutting down preheating time and overall energy usage.^[1]

Dual Cook Flex offers a range of smart features for optimised cooking. For example, consumers can conveniently start preheating the oven and remotely monitor and control cooking conditions while on the go via the SmartThings app. Also, the Cooking Guide recommends the best cooking mode, temperature, and cooking time based on the ingredients and type of food being made.

Smarter Living with AI/IoT Solution

As part of Samsung’s presence at EuroCucina, there will be demonstrations of how essential home IoT products work together seamlessly. Samsung plans to maximise its smart/IoT leadership by providing customised intelligent solutions. Visitors will be able to experience Samsung’s unique home IoT technologies through Family Hub and its smart built-in offerings.

On display will be the superior smart connectivity of the Dual Cook Flex and the latest generation of Family Hub that is integrated with SmartThings. Family Hub gives consumers a comfortable, convenient and harmonised experience for connecting all smart devices in the home, with features like Bixby, Meal Planner, Shopping List, and Recipes that provide real-life smart experiences in the kitchen.

Innovative technology and flat design in the kitchen

At the Samsung booth, visitors will be able to experience and understand the company’s unique kitchen technologies. This includes the WaterWall dishwasher that perfectly cleans all dishes from corner to corner, and Virtual Flame cooktop, which provides the intuitive visual control of flames. Samsung’s Twin Cooling Plus technology will be showcased as well, in a transparent display to exhibit how the system controls the refrigerator and freezer independently.

Also, Samsung’s premium designs will also be on display, including flat design, a minimalist design that seamlessly harmonises all lines into one and maximises usability. Samsung also displays its black stainless-steel built-in package and Dacor’s Modernist collection.

To further demonstrate Samsung’s innovative and smart appliances, Samsung will host a launch conference for partners and media on 18^th April at the Auditorium of Salone del Mobile and an exclusive Samsung Club des Chefs cooking show the same day, led by Michelin-starred chefs at the Samsung booth in Hall 15. EuroCucina, and its ancillary Technology for the Kitchen Event run as part of Salone del Mobile Milano from April 17^th to the 22^nd.

[1] Total energy consumption reduced up to 20% and the preheating time is 4 min according to the result of internal testing in the upper compartment based on IEC- 60350 test protocol (small cakes, convection 155℃, compared to when using the whole chamber). Results may vary depending on the cooking item, use, and other factors.