But struggling shoppers shouldn’t despair. Samsung has a vast range of exciting gift ideas to dazzle the whole family come Christmas morning.

Mobiles, tablets and wearables

For the powerhouse – Today’s fast-paced world made easy with the NEW flagship Galaxy Note9. Combining the skill of a tablet with the convenience of a phone, this dynamic device is powered to adapt to even the busiest of schedules

Galaxy Note9

For the socialite – Gift a loved one with the Galaxy S9 and let them discover the Augmented Reality version of themselves using the state of the art 12MP rear camera

Galaxy S9 and S9+

For the colourful character – For those who love to be bold, the Galaxy A9 is the perfect accessory

Galaxy A9

For the style guru – Give a friend’s Christmas a splash of sophistication with the Galaxy A7. A smooth-curved smartphone they won’t want to put down

Galaxy A7

For the performers – Hook a loved one up with the newest member of the J series. Whether they are jogging to their favourite playlist or watching a festive film, rest assured they will endure an incredible sound experience with the help of Dolby Atmos

Galaxy J6+

Galaxy J4+

For the tech whizz – For those that like to stay ahead of the game, the Galaxy Tab S4 is a must-have. The Samsung DeX is a key feature and enables a true desktop-like experience on a tablet

Galaxy Tab S4

For the whole family – Watch films be brought to life in your very hands with the powerful, Galaxy Tab A 10.5. What’s more, Samsung Kids Mode provides the ultimate digital playground for your little ones

Galaxy Tab A 10.5

For those seeking balance – Get a head start in finding a good life balance this new year with help of the Samsung Galaxy Watch. This clever gadget saves on time by offering a standalone experience across devices and enables users to easily track everyday wellness

Galaxy Watch

For those on the move – Whether you are exercising or simply going about your day, these cord-free earbuds are the ultimate on-the-go accessory

Gear IconX

For the fitness fanatics – Gifts that all sports-lovers want to find under the tree

Gear Fit2 Pro

Gear Sport

Home appliances

For the culinary master – Reward the family chef’s culinary efforts with a Dual Cook Flex oven. An innovative appliance which allows users to prepare dishes simultaneously without compromising on cooking performance

 Dual Cook Flex

For domestic gods and goddesses – Transform the household laundry ritual for life with the gift of QuickDrive, it can complete a wash in a 15 minutes

QuickDrive washing machines

For the hungry household – Add a splash of luxury to the household kitchen with Samsung’s slick selection of fridges

The Family Hub Fridge

RS8000 with SpaceMax Technology, 609L

Home entertainment

For the culture buff – Indulge a friend that enjoys the finer things in life with The Frame. The first TV to become art

The Frame 2018

For the gaming gurus –  Allow your best pal to get lost in the world of virtual reality with the ground-breaking gaming range

Gear VR with Controller

49″ CHG90 Curved HDR QLED Gaming Monitor

For the film fanatics – Spruce up family film nights forever with these ultimate household editions

QLED Q9FN television

Models available in 55” 65” 75”

Soundbar – HW-N400

Blu-ray – UBD-M9000

For you, because you deserve it – Make your home entertainment dreams come true with the HW-N650 cinematic soundbar. A powerful gadget using Acoustic Beam technology to deliver a panoramic sound experience

HW-N650 Cinematic Soundbar

The Galaxy A9 is tailored for those who know what they want, and go after it. With Galaxy A9 you can capture dynamic and beautiful photos effortlessly. With four lenses, experience even more ways to unleash your creativity and capture, create and share stunning images.

Whether it’s capturing a sensational selfie or that perfect panorama, the Galaxy A9 is the ultimate companion for capturing and sharing everyday adventures, no matter where life takes you.

“As a global leader in smartphone innovation, we understand the demand for meaningful innovation in a fast-paced world driven by visual communication,” said DJ Koh, President and CEO of IT & Mobile Communications Division at Samsung Electronics. “Building on our legacy in smartphone camera development we’re introducing next-generation technology across our entire Galaxy portfolio to give more consumers the opportunity to experience cutting-edge innovation. We’re excited to deliver on this promise and debut world leading smartphone camera technology with the Galaxy A9.”

In an exciting and connected world where moments and memories, from the everyday to the once-in-a-lifetime, are captured and shared instantly, the smartphone has become so much more than just a phone to consumers. That’s why the Galaxy A9 is packed with some of Samsung’s best camera innovations, to enable all consumers to achieve more, experience more and unlock more possibilities every day.

The innovative rear Quad Camera

• Get close without compromise with 2x Optical Zoom for incredible and detailed close-up shots even from far away.
• Capture the world in its fullest and without limit, with the Ultra Wide Lens, and shoot like a pro with the Scene Optimiser. Thanks to AI Scene Recognition, your camera is able to identify the subject and adjust settings accordingly for the best photo, in an instant.
• Express your creativity with the Depth Lens, giving you the freedom to manually manage the photos’ depth of field and focus on the subject for stunning, professional looking images.
• Capture clear and bright images in both bright and low light conditions with Galaxy A9’s 24MP Main Lens, for gorgeous photos at any time of the day.

Powerful new features for exceptional all-day performance

The reliable 3,800mAh battery life on the Galaxy A9 lets you live without limits and enjoy outstanding long-lasting performance. You can now capture everything, without restriction, store more and delete less with the Galaxy A9’s 128GB storage and up to 512GB of expandable memory^[1]

Designed to make life more convenient, the Galaxy A9 features Bixby, Samsung Pay and Samsung Health and you can take advantage of the many multi-tasking benefits the Galaxy A9 offers, including App Pair.

First Class Design

Building on Samsung’s heritage in first-class design, the Galaxy A9 is styled in three unique colours; Caviar Black, Lemonade Blue and Bubblegum Pink with a sleek and ergonomic design, that fits in one hand with a 3D Glass curved back for a high-quality comfortable feel.

The Galaxy A9 will be available in the UK from November, at Samsung.com/uk (RRP £549), and selected partners.

For more information about the Galaxy A9, visit http://www.samsungmobilepress.com or http://news.samsung.com/uk , www.samsung.com/galaxy

Samsung Galaxy A9 Product Specifications

*All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice.

[1] MicroSD card sold separately. External memory may be used to store media (photos, video and music files) but not applications