Samsung Electronics Co., Ltd. today announced that the quantum dot (QD) sheet used in its QD TVs has received independent confirmation of compliance with the Restriction of Hazardous Substances (RoHS) directive and has been verified to contain no cadmium by the global certification institute, Société Générale de Surveillance (SGS).

SGS, headquartered in Geneva, Switzerland, is a world-leading testing and certification body that provides services to ensure organisations meet stringent quality and safety standards across various industries, including electronic products, food and the environment.

In addition to receiving recognition from SGS for the no-cadmium technology in Samsung’s quantum dot film, the company’s compliance with the EU’s restrictions on hazardous substances (RoHS) directive demonstrates Samsung’s commitment to quality and compliance. 

“Samsung’s quantum dot TVs comply with RoHS while simultaneously delivering exceptional picture quality,” said Taeyong Son, Executive Vice President of Visual Display Business at Samsung Electronics. “Achieving SGS certification demonstrates our commitment to – continuously striving for advancements in quantum dot TVs.

“A Minecraft Movie” celebrates creativity, curiosity and limitless possibilities – values that are at the heart of Samsung’s innovation. Just as the film brings imagination to life, Samsung technology powers exploration and curiosity, enabling users to unleash their creativity and embrace their potential.

With an ecosystem of interconnected products that seamlessly work together, Samsung technology continues to push the boundaries of innovation to equip users with the tools to unlock their unique creative expression.

Transform sketches into polished digital masterpieces with Galaxy AI on the Galaxy S25 Ultra, or immerse in breathtaking visuals with the Neo QLED 8K TV‘s unparalleled clarity and vibrant colours. You can even discover your inner chef with new flavours and personalised recommendations from the Family Hub SpaceMax Smart Fridge Freezer.

Whatever your next adventure, Samsung technology serves as a portal to a world of creative possibilities that empower users to embrace, curate and share their unique visions.

Benjamin Braun, CMO Samsung Europe says: “Anchored in personalisation and providing tools that push the boundaries of what’s possible for creative expression, our latest partnership with ‘A Minecraft Movie’ is the perfect extension of Samsung’s long-established relationship with Warner Bros. Pictures. Our product ecosystem and AI technology empowers users to embrace their creative potential.”

Dana Nussbaum, Executive Vice President, Warner Bros. Pictures Worldwide Marketing says: “We’re delighted to partner with Samsung on ‘A Minecraft Movie’. This collaboration is all about breaking new ground – harnessing the innovation at the core of the film to inspire creativity and spark imagination worldwide. Together, we’re empowering global audiences with the tools to push the boundaries of their creativity and share their stories in exciting, new ways.”

With anticipation building ahead of the release, the official “A Minecraft Movie” movie trailer will be available exclusively on Samsung TVs in European retail stores for shoppers to view in breath taking 8k. Samsung is also launching a ‘Portal to a World of Deals’ in collaboration with “A Minecraft Movie” across 25 countries, featuring specials offers & bundles to celebrate this incredible partnership.

To further bring this partnership to life, Samsung will be hosting a group of content creators at the “A Minecraft Movie” premiere on the 30th March. The exclusive event will showcase first-hand how Samsung technology, powered by Galaxy AI, serves as a gateway for self-expression and discovery, empowering consumers to explore their creative identities.

Check out the “A Minecraft Movie” trailer here.

Additional information about Samsung’s products can be found at samsung.com/uk/.

London, UK – 25^th January 2023 – Samsung Electronics UK Ltd. has today announced huge savings and cashback offers on Samsung TVs.

Customers who purchase a 2022 QN900B Neo QLED 8K TV can claim a free Galaxy Z Fold4, whilst a free Galaxy S22 can be claimed when purchasing a 2022 QN800B or QN700B Neo QLED 8K TV^[1]. The offer is running from 25^th January until 14^th March 2023.

The Galaxy Z Fold4 is perfect for the person that never stops. Boasting increased practicality (whether opened or closed) and next-level multitasking, this powerhouse device is guaranteed to supercharge your day. For those wanting to snap a beautiful shot first time, every time, the Galaxy S22 is the ideal phone for both amateur and professional photographers. Film in 8K, watch in 8K and experience Samsung’s sharpest 8K viewing yet with jaw-dropping detail.

Samsung is also running a cashback promotion, allowing customers to claim up to £300 cashback on 2022 Neo QLED 4K and OLED TVs and up £250 on selected Soundbars with an extra reward of £50 cashback when you buy a TV and Soundbar together^[2]. Again, this offer is running from 25^th January until 14^th March 2023.

Samsung’s Neo QLED 4K and OLED TVs offer ultra-sharp lights, extreme contrasts, and stunning details. Packed full of impressive technology, such as Quantum Dot, these TVs offer incredible depth and high-quality brightness.

Samsung’s Soundbars provide technology that creates an even more immersive, three-dimensional audio experience. Samsung’s Q-Series soundbars deliver exceptional Dolby Atmos cinematic sound to take home audio to the next level. The S-series lifestyle soundbars provide dynamic surround sound and impressive bass, wrapped in a sleek design. Both Series have Samsung’s Q-Symphony which pairs soundbar speakers and Samsung TV speakers together so they can work in perfect harmony to deliver the most cinematic experience possible.

In addition to this, from the 25^th January until 14^th March 2023, Samsung.com is running a promotion offering customers a free Lifestyle Soundbar when they buy a selected The Frame or The Serif^[3]. Samsung’s lifestyle TVs are perfect for the design-conscious consumer. More than just a TV, The Frame is the perfect balance of fine art and epic cinematic entertainment. This truly spectacular TV can be endlessly transformed, inspiring you to reinvent your everyday space.

Buy now and experience the ultimate home cinema set-up for yourself.

To claim, visit www.samsungpromotions.claims/NeoQLED8KandGalaxy, www.samsung.com/uk/offer/2023-samsung-tv-soundbar-cashback-offer/ and https://www.samsung.com/uk/tvs/all-tvs/?free-soundbar

[1] Purchase between 25.01.2023 and 14.03.2023 from a participating retailer. Claims must be submitted between 30 – 60 days of purchase. Reward colour may vary subject to availability. To claim, and for full terms and conditions, see samsungpromotions.claims/NeoQLED8KandGalaxy.

[2] Purchase between 25.01.2023 and 14.03.2023 from a participating retailer. Claim from Samsung within 30-60 days of purchase. Max 4 claims per household, 10 per registered business. Participants who purchase TV and Soundbar Promotion Products may claim an extra cashback reward equal to £50/€60. To claim, and for full terms and conditions, see https://2021.samsungpromotions.claims/TVandSoundbarcashback

[3] Purchase between 25.01.2023 and 14.03.2023 from Samsung.com. UK, Isle of Man, Channel Islands or Republic of Ireland residents aged 18+ or registered companies only. 2022 S Series Soundbars: S801B, S61B, S60B, S50B. 2022 The Frame TVs 50”+ 2022 The Serif TVs 55” & 65”

London, UK – 20^th July 2022 – Samsung Electronics UK Ltd. has today announced that you can claim a complimentary Samsung Galaxy S22 Ultra when purchasing any 2022 Neo QLED 8K TV between 20^th July and 16^th August 2022^[1].

Included in the promotion are the QN900B, QN800B and QN700B^* . Equipped with ultra-sharp lights, extreme contrast and jaw-dropping detail, the Samsung Neo QLED 8K TVs allow you to enjoy spectacular details whilst watching your favourite TV shows or movies. The game-changing Quantum Matrix Technology uses intense precision to control Samsung’s ultra-fine, super-sharp Quantum Mini LEDs. Working in tandem with a brilliant AI-powered processor, this is Samsung’s sharpest 8K viewing yet.

Key features:

• The Galaxy S22 Ultra has Samsung’s most advanced pro-grade camera yet, equipped with large pixel sensors and shape-shifting pixels.
• Record in 8K video on the rear camera and even pull out stills up to 33MP with 8K Video Snap.
• With Tap View, you can mirror your phone to the TV with a single tap.
• Turn the small screen into the big screen and relive the moments in the 8K quality that it was filmed in

To claim your Samsung Galaxy S22 Ultra, simply go to: samsungpromotions.claims/8ktvreward2022

[1] Samsung Electronics (UK) Limited. Purchase between 20.07.2022 – 16.08.2022 from a participating retailer. Claims must be submitted between 30 – 60 days of purchase. Reward colour may vary subject to availability. To claim, and for full terms and conditions, see samsungpromotions.claims/8ktvreward2022

March 30, 2022 – Samsung Electronics Co., Ltd. today showcased its 2022 lineup of Neo QLED 8K, soundbars, accessories and sustainability initiatives at its virtual Unbox & Discover event. With this new lineup, Samsung aims to redefine the role of television by creating beautifully designed, cutting-edge screens that offer more than just entertainment. This year’s products and features take the screen to new heights by providing one central hub to play, connect, work and more.

“We are focused on creating a seamless experience across all of our products, which allows consumers to effortlessly enjoy all their benefits. The 2022 Neo QLED 8K is designed to fulfill the needs and empower the passion of our consumers, and the innovations are sparked by their experiences,” said Jong-Hee(JH) Han, Vice Chairman, CEO and Head of Samsung Electronics’ DX (Device eXperience) Division. “Neo QLED 8K also has the power to unlock new experiences as the most important device at the center of the home.”

Samsung’s 2022 portfolio was developed from the vision of ‘Screens Everywhere, Screens for All,’ with TVs at the center of users’ home and daily lives. In line with this vision, Samsung created devices that seamlessly connect to provide deep personalization and connectivity ensuring there is a screen fit for every occasion and lifestyle. Historically, TVs and screens have been mainly associated with the act of “watching,” but Neo QLED 8K aims to change this by expanding the user experience.

Neo QLED 8K: The Best Gets Better

The 2022 Neo QLED 8K has been upgraded to bring the large screen experience to another level. At the heart is the Neural Quantum Processor 8K. The latest processor has 20 independent neural AI networks, each analysing the content’s characteristics and picture quality for optimal viewing, regardless of the source.

The Neural Quantum Processor 8K also powers a new technological innovation – Real Depth Enhancer. This scans the screen, and maximises contrast with the background by enhancing the object while keeping the background unprocessed. It works similarly to the way human eyes perceive images in real life so the object on screen stands out against the background.

The processor, combined with the powerful Quantum Mini LEDs, creates lighting that is precise and controlled so bright areas stay bright and the dark space around it stays dark – a feature we have dubbed Sharpe Adaptive Light Control. For example, the full moon will stay bright against the black night sky.

In fact, Samsung’s all new 2022 QLED received the world’s first ‘Pantone Validated’ certification in display from Pantone, the global authority on colour and creator of the Pantone Matching System (PMS) – meaning the models authentically reproduce more than 2,000 colours as well as the newly added 110 skin tone shades found in Pantone’s guidelines. Additionally, these brilliant colours are comfortable to watch with the new EyeComfort Mode. The feature uses AI technology to automatically adjust the brightness and colour temperature of the screen based on how light or dark the room is combined with the sunset/sunrise information to optimize the most comfortable viewing experience.

Immersive Dolby Atmos Sound with Smart Features

For true immersion, TVs and screens need powerful and nuanced sound to match the rich colours and sharp details. The Neural Quantum Processor 8K’s AI analyses what is on screen in real-time so that the Adaptive Sound features can track and move between speakers to precisely match the movement on screen.

In QN900B, a flagship Neo QLED 8K model, all the sounds come from a 90W 6.2.4 channel audio system, featuring new top channel speakers and Dolby Atmos with Object Tracking Sound Pro. This technology has also been applied to voice recognition with Voice Tracking Sound, so that sound effects and voices truly follow the movement across the screen.

Samsung is also introducing Wireless Dolby Atmos to its Neo QLED 4K and 8K TVs– this means pristine audio quality without the clutter of HDMI cables. Wireless Dolby Atmos will also be applied to Samsung’s new 2022 Ultra Slim Soundbar, designed for an immersive audio experience from a more aesthetically at a minimal setup.

Experiencing Your Screen

To ensure the experience is as seamless as possible, the 2022 lineup is outfitted with new and smarter features and user interface, allowing Samsung TVs and screens to become the central hub to watch content, control devices, play games, work out and more.

• New Smart Hub: This year, Samsung also unveiled Smart Hub, its new user interface, powered by Tizen. The all-new Samsung Smart Hub brings every aspect of the smart experience into one easy-to-navigate home screen. The new tab classifies features, settings, and content into three categories for a seamless user experience: Media, Gaming Hub, and Ambient.
  • Media: The Media screen organises users’ entertainment options – including video on demand, streaming, and Samsung TV Plus^[1] with 190+ free channels – and learns users’ preferences with machine learning to make smart recommendations across all platforms and services.
  • Gaming Hub: Gaming Hub is a new game streaming discovery platform that bridges hardware and software to provide a seamless player experience. No downloads required, no storage needed. Samsung also announced partnerships with leading game streaming services – NVIDIA GeForce NOW, Stadia and Utomik, with more to come – to bring their libraries of games to the Gaming Hub. The new platform will be available later this year on select 2022 Samsung Smart TV models.^[2]
  • Ambient: The Ambient screen enhances the home’s aesthetic, whether that means synchronising the screen’s display with its surrounding décor or making a bold statement with eye-catching art.
• Gaming Experience: In addition to the all-new Gaming Hub, the 2022 lineup comes with specifications and features that are made for the ultimate gaming experience. They include four HDMI 2.1 supporting ports^[3], Motion Xcelerator Turbo Pro 4K 144Hz gaming, Super Ultrawide GameView and Game Bar, making gaming more efficient and accessible for a fast-paced and streamlined experience. With these incredible picture quality and settings improvements, games will be more realistic and thrilling than ever. Samsung is also introducing an exclusive TV lineup for gaming in 43 and 50 inches in the near future.
• Samsung Health: Samsung Health offers not only a wide variety of workout and wellness classes, but also ways to track your progress and routines. Users can easily track their fitness journey and activities on their TV and seamlessly sync with other devices such as Galaxy Watch4 Series to track progress in real-time on the screen.

• SmartThings: A critical component of the connected experience is Samsung’s SmartThings. With SmartThings, the screen becomes the central hub to conveniently control other home devices at a single point. This feature, included in Samsung TVs, takes advantage of the large screen to help users discover, view and control devices at-a-glance.
• NFT Platform: Finally, new in 2022 is Samsung’s NFT Platform, partnering with the industry leader, Nifty Gateway. Ambient mode will offer consumers a one-stop NFT platform to explore and display NFT digital arts on 2022 Neo QLED and QLEDs, a new way to collect and present art works.^[4]

Sustainability at the Core with ‘Going Green’

Samsung is always thinking about how the manufacturing process and the use of products impact the Earth’s environment, looking for ways to reduce its footprint and build a better future for the planet.

• Eco-Packaging: Samsung is improving its eco-conscious packaging with 90% less ink while also removing the staples during production. Both improvements reduce waste and make it easier for recycling centers to process.
• SolarCell Remote: The SolarCell remote also received an upgrade for 2022. It is 88% more efficient than the previous 2020 models. They are now completely battery-free and can now be charged through 2.4GHz Radio Frequency Harvesting – drawing power from spare energy emitted by Wi-Fi routers.

• Recycled Materials: Samsung’s 2022 TVs, monitors, digital signage, and remote controls use recycled resin. Notably, high-resolution monitors use recycled resin from ocean-bound plastic recovered in coastal areas that would otherwise have become marine hazardous waste.
• The Carbon Trust certification: Samsung’s Neo QLED 8K/4K has achieved the ‘Reducing CO₂’ label from the Carbon Trust, demonstrating that the carbon footprint for the Neo QLED lineup is being reduced year over year.

Making it Personal with Accessories

Each consumer has their unique taste and needs when it comes to TVs, which is why Samsung created new accessories for its 2022 TVs that facilitate entirely new TV experiences.

• Slim Fit Wall-Mount: For those who want to wall mount their screen, the Slim Fit Wall Mount allows the TV to lie flush against the wall while offering a swivel up, down, and sideways for the perfect angle no matter where the viewer is seated.
• Studio Stand: In case the TV stand is preferred, the Studio Stand offers a unique and elegant way to display the Neo QLED 8K in an artistic fashion.
• Auto Rotation: The new accessory extends the rotating capabilities of The Sero to the Neo QLED 8K. Auto Rotation brings mobile experiences to the big screen, portrait art to the full screen, and MultiView experiences to new layouts. It can be used as a stand or wall mount so that whatever is on, the whole screen is filled to optimise the viewing experience.

To pre-order or for more information on Samsung’s TV products, please visit www.samsung.com/.

^[1] Service availability may vary by region.

^[2] Availability of Gaming Hub may vary by region.

^[3] Specification of ports may vary by product.

^[4] Detailed features or user interface may vary by model and region.

To learn more about how Samsung’s newest TVs tailor sound based on where users place their screen, and how sound has evolved as a tool for fostering immersive home entertainment, Samsung Newsroom sat down with some of the developers behind the displays.

▲ (From left) Engineers Jongbae Kim, Sungjoo Kim and Sunmin Kim of Samsung Electronics’ Visual Display Business.

SpaceFit Does Spatial Analysis Daily to Optimise Sound Settings

Today, with more users watching TV in more places, including living rooms, workrooms, bedrooms, terraces and more, both sitting up and lying down, and at different times of the day, our viewing habits are changing. Now, more users are customising their viewing experience based on their living environment. With this in mind, the developers focused on creating technology that would automatically analyse users’ viewing environments to ensure that they’re always enjoying the best possible sound. The result is SpaceFit, a feature that automatically checks for changes in your living space once a day and calibrates sound settings accordingly.

Here’s how it works. First, a built-in microphone identifies elements that can affect sound, such as curtains, carpets and walls. Suppose the TV is placed in a user’s living room, which features a carpet that we can assume absorbs mid-to-high range sounds. In this case, SpaceFit would optimise sound settings to raise the mid-to-high range sounds accordingly and automatically. It works the same regardless of whether stands, wall hangings and other elements are changed. If the TV were to be moved closer to the wall, then the space behind it would become narrower, which could affect low frequency sounds. SpaceFit allows the TV to notice this change and adjust its settings in advance to produce clearer sound.

The key point to remember is that all of these processes occur automatically. As Engineer Sunmin Kim explained, “SpaceFit is an automated function that does not require that users press a button, and the device won’t send out a ‘testing’ sound. By simply turning it on or off, the TV will analyse the environment based on the sound of the content that the user actually consumes. So all you need to do is just enjoy what is being played on screen.”

This industry-first technology was made possible thanks to innovations that were based on a myriad of data and AI technologies. From sound-absorbing areas, such as what are referred to in sound engineering as ‘dead rooms,’ to acoustically reflective spaces, the team considered both extremes in terms of viewing environments.

“Since there were so many variables to consider, we built up a sufficiently wide learning database and analysed it using machine learning technology. That’s where the AI technologies that Samsung developed kicked in,” said Sunmin Kim, who also noted that the feature “can cover almost any typical space in which a TV may be placed.”

OTS Pro Uses Eight Speakers to Produce 3D Sound from All Corners of the Screen

Content is beginning to make use of a wider range of sound channels, and users’ preferred ways of enjoying that content are also changing. As home entertainment expands and both wide screens and multi-channel sources with immersive formats like films become more popular, it’s becoming commonplace for multiple people to enjoy the same content together. The key here is to widen the ‘sweet spot’ – the location from which users can enjoy optimal sound even at the outside edges of the screen. As content grows more varied and screens become bigger, sound, too, must evolve in a way that enhances users’ enjoyment.

Object Tracking Sound (OTS) technology, a feature that tracks the movement of objects on-screen using the TV’s multi-channel speakers, is allowing Samsung to take users’ enjoyment to the next level. Neo QLED 8Kincludes an enhanced version of the technology, OTS Pro, and adds two centre speakers to previous models’ six-speaker setup, for a total of eight. When an object on-screen moves, the speaker located in the optimal spot for expressing the movement produces sound, matching what the viewer sees on their screen. The immersive sound setup enriches the left and right stereo experience and the 3D effect, taking the viewing experience to new heights by making the user feel as if they were standing in the middle of the action.

“Often, when consuming content on a large screen, viewers watching the TV from both sides notice that sound produced at the centre of the screen seems like it’s being produced in only one side,” said Engineer Jongbae Kim. “That’s why we added a centre speaker between the left and right sides. The combination of the newly added centre speaker and OTS Pro gathers sound in the middle of the screen, makes voices clearer, and expresses sound’s position more accurately, without distortion.”

If a speaker were to actually be placed at the centre of a TV, it could clash with the overall design concept. The developers solved this issue by attaching a tweeter applied with a wave guide to the rear of the device. “If a speaker were to be placed on the back, sound would disperse in all directions and bounce off the walls, reducing clarity,” said Engineer Sungjoo Kim. “We needed a technology that drew sound toward viewers when they were in front of their TV. Employing a hole array technique enabled us to ensure that sound would travel well from a tweeter to the front of the display.”

The team’s efforts to balance sound also extend to Samsung’s next-generation MICRO LED display. Because the bottom of this large screen can almost reach the floor of users’ living rooms, if users connect their display to a multi-component home theater setup, there may not be space to place a center speaker.

“The 110-inch MICRO LED lineup features a μ-Symphony function, which allows you to use the built-in speaker as the center speaker,” said Jongbae Kim. “This means that you do not have to use a separate centre speaker for your home entertainment system because MICRO LED’s multi-channel speaker fills that role. Because sound comes from the centre of the screen, there is no sound-image mismatching, and the user enjoys a cinema-like experience.

Making Use of Each and Every Piece of an Ultra-Slim Design

The Infinity Screen, a unique aspect of Samsung’s TV design, maximises immersion by making bezels nearly invisible. It also posed a unique challenge for the developers, requiring them to explore how to best mount multiple speakers within the device’s slim form.

“In the past, a duct structure was used to draw the low frequency sound from the inside of the woofer speaker to the outside,” said Sungjoo Kim. “This type of design is capable of generating unwanted noise resulting from air turbulence. So, for the 8K models, we decided to take a ‘passive radiator’ approach that allowed us to produce rich, low-pitched sound. This not only enabled us to use the limited space inside the slim TV more efficiently, but it also allowed us to create rich and pure sound.”

“By exposing the diaphragm of the woofer and the passive radiator on the back of the TV,” he added, “it became possible to visualise Neo QLED’s sound performance in an interesting and intuitive way.”

It’s just one of Neo QLED TVs’ many innovative, out-of-the-box design elements. To help accommodate for increasingly thinner panels, components that used to serve basic functions have been given new roles. “We used part of the rear cover of the TV as an acoustic component that guides the direction of sound to the sides,” said Jongbae Kim. “We also reinvented the design of the ‘slit vent,’ a component inside the rear cover that extends from the centre tweeter to the bottom and was previously used to emit heat, to improve acoustic performance by controlling directivity. We utilised each and every part as much as possible, which means that no element of the design is without purpose.”

Delivering Rich, Realistic Sound

The developers have also gone to great lengths to gain a deeper understanding of the content users enjoy as part of an effort to provide better sound performance. For example, when analysing sports content, they focus on reproducing the sound of the crowd, while for music, they try to create a stable sound stage. For movies, they conduct constant analysis to ensure that dialogue comes from the centre of the screen.

“With speaker form factors changing, upmixing is becoming more important,” said Sunmin Kim. “Input channels are becoming varied, and the average number of speakers is increasing from six to eight, which adds up to countless combinations of inputs and outputs.

“Let’s say you’re enjoying two-channel content. Here, instead of sending signals blindly through eight speakers, it is important to understand the mixing characteristics of the content and send each signal separately. Samsung’s unique technology makes this possible using an optimised algorithm that’s based on AI.”

Samsung TVs have led the global market for 15 years running, and the user data that the company has accumulated thus far has been an invaluable asset. As countless families across the world use Samsung TVs, the ubiquity of the company’s displays offers an opportunity to think about what’s next. Sungjoo Kim hinted at what Samsung has in store. “We are systematically building a deep learning network that is based on numerous data,” said Kim. “In addition, we are going to firmly establish our position as a global leader by discussing technologies needed in the mid-to-long term with Samsung Electronics’ overseas AI research centres.”

In response to an ever-growing flood of content, the developers are committed to helping Samsung TVs deliver a sound experience that’s as close to reality as possible.

Screens are getting bigger, designs are getting slimmer, and content is becoming more varied. Keeping pace with trends, increasing speaker channels and doing so in three dimensions, and advancing our AI technologies to allow channels to better correspond to one another will bring us closer to delivering realistic sound. This may ultimately lead us into an era where you do not need a remote control to adjust sound settings.

Look forward to more Samsung TV innovations designed to maximise users’ viewing experiences.