Blending form and function that earned it two IFA Innovation Awards, The Movingstyle is a portable 27” QHD touchscreen that features an integrated handle, allowing users to effortlessly move it around their home.

The Movingstyle comes with both a soft-wheeled floor stand and an integrated kick-stand that allows the screen to detach in a single motion, instantly becoming a self-supporting display without extra accessories. With a built-in battery that supports up to three hours^[1] of unplugged viewing, The Movingstyle gives users the freedom to take their entertainment, play or work anywhere in their home,

The display can also switch seamlessly between landscape and portrait modes, so users can enjoy both horizontal and vertical content in their optimal forms and with minimal lag and blurring thanks to its 120hz refresh rate^[2] with the integrated Samsung Gaming Hub, there’s no need for a console either with users able to seamlessly connect wireless controllers and access the latest games from streaming services such as Xbox^[3].

The Movingstyle comes with some of Samsung’s elevated audio features including Dolby Atmos, Object Tracking Sound Lite and Q-Symphony, Adaptive Sound Pro and Active Voice Amplifier Pro, bringing the sound of the cinema anywhere in the home.

The Movingstyle is also a Smart TV powered by Samsung’s Tizen OS^[4] with users able to access their favourite apps including Netflix^[5], Disney+^[5] and YouTube as well as a huge library of TV shows and movies in the Samsung TV Plus app.

Even when the Smart TV is off, stay informed with what matters through the daily Now Brief which can be customised with useful widgets like Weather, Music, Memos and more. The Now Brief can ‘wake up’ hands-free with voice activation, delivering info effortlessly when its needed.

Finally, the Movingstyle features Sketch Now, the whiteboard app where users can use their fingers to sketch, write and create, turning the display into a canvas for everyone in the home.

The Movingstyle has a RRP £1199. For more information about The Movingstyle (LSM7F) please visit samsung.com.

The Movingstyle is now available for pre-order exclusively with John Lewis & Partners in the UK and will soon be available for general sale on Samsung.com from December.

[1]Built in battery supports up to 3 hours of wireless usage based on Echo Screen mode, volume 20, HDMI input, power saving mode on, IEC62087 standard video play.

[2]Refresh rate and response time may vary based on the performance of the input source.

[3]Samsung account, internet connection, additional gaming service subscription and compatible controller required. Gaming Hub not available in Republic of Ireland.

[4]Smart TV functionality requires internet connection. Product does not have TV tuner. Samsung account required to access our network-based smart services and apps.

[5]Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time.

Unfold Samsung Galaxy Z Fold7 — your ultimate travel companion with multimodal capability for smoother, and smarter travel.

As the thinnest and lightest Galaxy Z Fold series device yet, its pro-level cameras and AI features make it the ideal travel buddy. Translation: zero travel stress, max fandom vibes.

Before You Go: Unfold Your Travel Planner

You’re about to witness a once-in-a-lifetime reunion show, and it’s also your first time visiting Seoul. Relax. Galaxy Z Fold7 will handle the details.

Press and hold the side button to activate Gemini. Drop your concert date, hotel address and wish-list spots, then tell it:

“Recommend a 4-day, 3-night itinerary including a K-pop concert and save it to Samsung Notes.”

Gemini generates a custom itinerary, complete with must-visit fan cafés and your personal favorite’s trainee-era hangouts, fueling your ultimate K-pop pilgrimage.

“Should I pack this T-shirt or a hoodie?”

Don’t know what to pack? Let Gemini suggest for you. Activate camera sharing on Gemini Live[1] to hold up your outfit options and just ask Gemini what works best to get real-time advice. It will consider Seoul’s weather and the kind of exploring you’ll be doing. No more overpacking so you’ll have more room in your luggage to bring home all that concert swag.

When the jet-set countdown starts, Now Brief[2] has you covered. It shows your boarding pass details, Seoul’s current weather and real-time exchange rates front and centre — so you can check what matters at a glance, before your trip.

Gate to Stage: AI Navigates Your Tour

You land at Incheon International Airport and the clock is ticking, so you ask:

“What’s the fastest and most affordable route to my hotel carrying two suitcases?”

In no time, Gemini displays side-by-side cards for airport express trains, buses and taxis, complete with fares, travel times and transfer counts all laid out.

Seoul Highlights, From Tradition to Modernity

After leaving your luggage at the hotel, day one kicks off at Bukchon Hanok Village, the perfect “Hello, Korea” setting for your vlog. Rest the Galaxy Z Fold7 on a ledge — Flex Mode lets you shoot easily, no tripod needed, while capturing the full Hanok backdrop

But wait. Those unwanted photobombers in your pictures? Gone. Galaxy AI’s Photo Assist understands the whole scene, and Suggest Erases[3] automatically detects and removes them with one tap. All done without post-editing hassle. Plus, with Side-by-Side Editing and Show Original, you can instantly compare the before-and-after images on the unfolded screen.

Next stop: K-beauty heaven. Aisles and aisles of products, but when you pick one up to read the label, it’s all in Korean. No worries. Camera sharing on Gemini Live can translate the ingredient labels listed in Korean, sprinkling in emojis for context to help you know what you’re buying. Still overwhelmed? Ask Gemini:

“Recommend one for sensitive skin.”

Gemini cross-checks the ingredients and suggests a top 3 recommendation list tailored to you. You can check out like a skincare pro, not a confused tourist.

Main Stage Moment: Your Favourite Idol Up Close

It’s finally the big day. Your lightstick is charged, your phone is fully juiced and the stadium is crowded with fans. You might be stuck in the nosebleeds, but Galaxy Z Fold7’s 200MP camera captures your personal favorite up close with crystal-clear detail. Moreover, thanks to the 10 MP 100° front camera, you can squeeze all your new friends into one frame and still grab the boys on stage too. When the arena goes dark, Nightography kicks in, turning a sea of flickering lightsticks into sharp, balanced footage you’ll replay on a loop after the encore.

Final Encore: Edit and Elevate

Say goodbye, Seoul — hello airborne edit bay. Plane rides are perfect for some creativity. With Galaxy Z Fold7’s expansive screen, editing your travel vlog is easier than ever. Use the upgraded Audio Eraser[4] to reduce the sound of the crowd’s background noise so your favourite member’s vocals shine.

Z Fold7: The Perfect Travel Companion

Galaxy Z Fold7 isn’t just another travel gadget — it’s the backstage pass, stylist, translator, map and editing tool that elevates your creativity to the next level. It’s no longer the smartphone era; welcome to the age of the AI sidekick. Skip the endless search bars and just talk. Unfold your phone, and half your trip is already handled. So go ahead, live your best wanderlust life. Galaxy Z Fold7’s got your back from take-off to touchdown.

[1] Compatible with selected languages only. Google account login and network connection required. Google and Gemini are trademarks of Google LLC. Samsung account login is required for certain AI features.

[2] Samsung account login and network connection required.

[3]Samsung Account login and network connection required. A visible watermark is overlaid on the saved image to indicate it was generated by Galaxy AI. Accuracy of output is not guaranteed.

[4] Samsung account login required. Six types of sound can be detected; voices, music, wind, nature, crowd and noise. Results may vary depending on audio source and condition of the video.

Making its debut at Galaxy Unpacked 2025 in Brooklyn, the Galaxy Z Flip7 instantly grabbed attention with its significantly larger FlexWindow and innovative AI features — all optimised for the foldable form factor. 

From design to usability, Samsung Newsroom unboxed the Galaxy Z Flip7 to explore how the device has been taken to the next level.  

▲ The Galaxy Z Flip7 and its packaging 

Right Out of the Box: First Impressions of the Galaxy Z Flip7 

Contents of the Galaxy Z Flip7 box

The cover of the slim black package features a design element inspired by the Galaxy Z Flip7, creating a minimal yet premium impression. The Galaxy Z Flip7 box contains the device, a USB-C cable and a simple user manual. 

▲ The Galaxy Z Flip7

When lifting the device out of the box, the first thing that stands out is how light and compact it feels in your hand. The Galaxy Z Flip7 is the slimmest model in the Galaxy Z Flip series yet, measuring just 13.7mm thick when folded. 

▲ The Armor FlexHinge provides smooth, reliable folding over extended use.

▲ The Galaxy Z Flip7 is slimmer than ever, measuring 13.7mm thick when folded and 6.5mm when unfolded.

The Armor Aluminum Frame and Armor FlexHinge create a sleek but strong appearance, conveying a sense of stability when held in the hand. 

▲ The back of the Galaxy Z Flip7

In a first for the Galaxy Z series, the Blue Shadow color is available in a luxurious navy tone — enhancing the Galaxy Z Flip7’s iconic design and making it stand out even more. 

▲ The colours of the Galaxy Z Flip7

FlexWindow: Capturing High-Quality Selfies on a Larger Screen, Without Unfolding 

▲ A comparison of the FlexWindow sizes between the Galaxy Z Flip6 and Z Flip7

The most noticeable change in the Galaxy Z Flip7 is its FlexWindow. The bezel surrounding the dual cameras measures just 1.25mm thick, making the 4.1-inch FlexWindow1 — which spans the entire surface — the largest ever featured in the Galaxy Z Flip series. 

Even when it’s folded, users can easily handle essential daily tasks directly from the FlexWindow, taking the out-of-your-pocket, ready-to-use foldable experience to the next level. 

▲ Front view of the Galaxy Z Flip7 with the FlexWindow

When the screen is turned on, its bright and vivid display provides a clear, expansive view. Compared to its predecessor, the Galaxy Z Flip7 delivers a peak brightness of up to 2,600 nits and a 120Hz refresh rate, allowing users to enjoy a variety of content with stunning clarity. 

Dragging the camera icon to launch FlexCam opens a wide camera preview on the FlexWindow. When users turn on the Cover camera effects feature, first introduced on the Galaxy Z Flip7, the ring that surrounds the dual camera hole will change colour depending on the shooting mode, immediately capturing the users’ attention: white for standard, yellow for photo and red for video). This allows the users to see the current mode at a glance. 

▲ The activated FlexCam displays its status with coloured rings around the camera lenses.

The Zoom Slider on the FlexWindow allows for intuitive zooming in or out with a simple swipe, making it easier to adjust the camera angle for selfies. When taking full-body shots or group photos with friends, the Auto Zoom feature2 automatically adjusts the framing based on the subject’s position, ensuring a well-balanced composition. 

Meanwhile, users can apply filters in real time directly on the FlexWindow, allowing them to capture their desired look without additional editing. Thanks to this feature, users can take the perfect selfie — using only the FlexWindow — to mark their first encounter with the Galaxy Z Flip7. 

A New FlexWindow Optimised for AI 

The FlexWindow becomes even more powerful when combined with intelligent AI features. With the latest Android 16-based One UI 8, the Galaxy Z Flip7 offers a UX optimised for the form factor, enabling a more intuitive and seamless AI experience right from the FlexWindow. 

Long pressing the power button launches the AI agent to activate Google Gemini.3 After initiating the camera view and asking a question like “Can you recommend an outfit colour that matches today’s makeup?”, a natural conversation follows, with real-time styling tips provided to complement the user’s makeup. 

With the Galaxy Z Flip7, users can effortlessly handle everyday tasks — such as adding calendar events or getting local recommendations — using only voice commands from the FlexWindow. Moreover, users can also engage in a conversation to receive real-time information, just like chatting with a friend. 

Taking it a step further, Now Bar4, located at the bottom of the FlexWindow, enables users to instantly control music and video playback, as well as quickly check information from various apps and get real-time updates. Meanwhile, Now Brief5 delivers personalised information based on location, time and usage patterns — which can also be accessed without unfolding the device — further enhancing everyday convenience. 

▲ Now Brief

Unfolded: More Powerful, More Versatile 

Even when the device is folded, the Galaxy Z Flip7 offers versatility for users. When it’s unfolded, there is even more that the Galaxy Z Flip7’s main display has to offer. 

▲ A comparison of the main displays of the Galaxy Z Flip6 and Z Flip7

The larger screen and expansive feel of the Galaxy Z Flip7 immediately stand out when placed side by side with its predecessor, the Galaxy Z Flip6. The 6.9-inch Dynamic AMOLED 2X6 main display delivers vibrant image quality and a smooth refresh rate, offering a more immersive viewing experience. 

The Galaxy Z Flip7 is also the first in the Galaxy Z series to support Samsung DeX. By unfolding the device and connecting it to an external display, mouse or keyboard, users can instantly turn it into a portable workstation. 

Compact in form yet powerful with AI, the Galaxy Z Flip7 redefines the foldable mobile experience, offering seamless, ready-in-your-pocket AI usability and expanded functionality when unfolded. Samsung looks forward to how the Galaxy Z Flip7 will shape users’ everyday life. 

The Galaxy Z Flip7 raises the bar for flip-style smartphones, combining a compact, pocketable design with intuitive AI experiences and the largest cover screen in the Galaxy Z Flip series to date.

Samsung Newsroom got an exclusive early look at the Galaxy Z Flip7 during Galaxy Unpacked 2025.

Design: Larger Window in a Slimmer Frame

The Galaxy Z Flip7 introduces the Galaxy Z Flip series’ largest cover screen and its slimmest design yet. The standout 4.1-inch^[1] FlexWindow features ultra-thin 1.25-millimeter bezels, allowing the display to span nearly the entire cover — excluding the camera lens — for an expanded viewing experience. Everyday tasks such as checking schedules, replying to messages or using AI-powered features can be done without unfolding the device.

Ultra-thin bezels allow the FlexWindow to stretch from edge to edge.

When opened, a 6.9-inch Dynamic AMOLED 2X main display is revealed^[2]. Both the FlexWindow and main display support up to 2,600 nits of brightness, a 120-hertz refresh rate and Vision Booster technology for improved outdoor visibility — delivering clear, vivid content anytime, anywhere.^[3]

A larger main display delivers sharper visuals.

Measuring 6.5 millimeters when unfolded, 13.7 millimeters when folded and weighing 188 grams^[4], the Galaxy Z Flip7 is the slimmest yet — refining the compactness and portability that define the Galaxy Z Flip series.

The Galaxy Z Flip7 is 6.5 millimeters thick when unfolded, shown next to a pen for scale.

A durable Armor Aluminum frame and a thinner, reinforced Armor FlexHinge improve resilience while maintaining the device’s sleek silhouette^[5].

The Armor FlexHinge provides smooth, reliable folding over extended use.

Inside, a 4,300 mAh battery^[6] — the largest ever in the Galaxy Z Flip series — supports up to 31 hours of video playback for extended use with less worry about charging^[7].

Multimodal AI and One UI 8: Ready-to-Go Personal Assistant

In today’s fast-paced world, relying on AI has become second nature. The Galaxy Z Flip7 takes those interactions further — offering a more intuitive, seamless experience through One UI 8^[8], optimised for the expanded FlexWindow and advanced multimodal AI technology.

For example, users planning a trip can check their schedule directly from the FlexWindow through Now Brief^[9].

The FlexWindow displays information such as schedules via Now Brief.

Long pressing the power button launches Google’s Gemini Live^[10], offering travel-ready help including restaurant recommendations, weather updates and outfit suggestions using the camera.

Gemini Live supports camera screen sharing for real-time assistance.

The Galaxy Z Flip7 moves beyond design innovation, offering an AI experience that fits naturally into everyday routines. With its pocket-friendly size and built-for-anywhere features, the Galaxy Z Flip7 elevates the standard for foldables.

[1]Measured diagonally, Galaxy Z Flip7’s Cover Screen size is 4.1” in the full rectangular form; actual viewable area is less due to the rounded corners and camera hole.

[2]Measured diagonally, Galaxy Z Flip7’s Main Screen size is 6.9-inch in the full rectangle and 6.8-inch accounting for the rounded corners; actual viewable area is less due to the rounded corners and camera hole.

[3]Galaxy Z Flip7 has a peak brightness of 2600 nits on both the main screen and cover screen. The displays are adaptive, adjusting brightness level automatically based on the environment. In certain illuminance conditions or higher, High Brightness Mode and Vision Booster will be activated.

[4]Weight may vary by country or region.

[5]Armor Aluminum frame does not include volume and side keys, SIM tray or camera lens barrel.

[6]Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated capacity is 4174 mAh for Galaxy Z Flip7.

[7]Based on Samsung internal lab test conditions with pre-release version of given model connected to earphone via Bluetooth under default settings over LTE. Estimated against battery capacity and measured current over battery power consumption during video playback (video file resolution 720p, saved on device). Actual video playback time may vary by network connection, settings, video file format, screen brightness, battery condition and many other factors. Actual battery life varies by network environment, features and apps used, frequency of calls and messages, the number of times charged, and many other factors. Estimated against the average usage profile compiled by UX Connect Research. Independently assessed by UX Connect Research between 2025.06.12-2025.06.20 in US with pre-release versions of SM-F766 under default setting using LTE and 5G Sub6 networks. NOT tested under 5G mm Wave Network.

[8]Some functional widgets may require a network connection and/or Samsung Account login. Availability of functions supported within the apps may vary by country.

[9]Now Brief feature requires Samsung Account login. Service availability may vary by country, language, device model, apps. Some features may require a network connection. Modes and Routines need to be enabled to use Personal Data Engine for context-based Routines suggestions. User needs to consent to access permissions such as photos, videos, audio files, and calendar events. May not display moments depending upon exposure policy. The description of photos provided by moments may not align with the user’s intent. Events schedule notification is supported with calendar apps that utilise Android calendar database and available if Samsung Calendar is installed. Notifications for coupons only available for coupons added to Samsung Wallet with expiration date. To check the Energy Score, the health data tracked from Samsung Galaxy Watch or Samsung Galaxy Ring must be synchronised with the Samsung Health App. The result is for your personal reference only and is not intended for medical purposes.

[10]Compatible with selected languages only. Google account login and network connection required. Google and Gemini are trademarks of Google LLC. Samsung account login is required for certain AI features.