As the size of the average screens at home has evolved, so has the technology within them. This provides users with greater detail, colour and motion so content looks even more brilliant in this larger format.

Ushering in the Era of Premium Viewing With Neo QLED 4K

At the forefront of premium screens lie Samsung Neo QLEDs — with state-of-the-art Mini LED and Quantum dot technology that offers superb contrast and vivid, accurate colour reproduction. The exceptional picture quality of the Neo QLEDs is even more evident when taken to a larger screen.

The QN100B 98” — Samsung’s Neo QLED 4K — offers consumers the pinnacle of ultra-fine light control thanks to Quantum Matrix Technology powered by a massive grid of Quantum Mini LEDs. This allows viewers to see every single detail on the screen, even in the darkest of scenes, with deeper colour and contrast. Subtle nuances in light and colour are analysed and shifted scene by scene so that each and every frame is of the highest quality.

Beyond its unrivaled performance as a television for consumers’ favorite movies, shows and games, this screen has been praised by many industry experts and users as well. IMAX recently commended the massive 98” Neo QLED 4K for its performance in their critical reference environment producing a highly accurate precise image.

“After calibrating and reviewing this new model TV, I can tell you that we were excited to see how closely the image quality matches our reference mastering monitor that we use in post-production finishing work,” said Bruce Markoe, the SVP and Head of Post Production at IMAX Corporation. “We see value in using very large, high-quality displays in mastering content for IMAX Enhanced masters. Having a large sized screen with proper image quality creates the best way to apply and utilise our DMR technology during the mastering process.”

▲ Bruce Markoe, the SVP and Head of Post Production at IMAX Corporation

A reference monitor is a specialised display device used for colour grading during post-production. Reference monitors must produce a highly accurate image so teams can create the most precise, high-quality output possible.

In order to provide an outstanding cinematic experience, IMAX films are produced with cameras up to 16K resolution, which means the mastering monitor used must be extremely accurate in order to accurately display the creators’ intent.

Elevate the Premium Viewing Experience With Neo QLED 8K

Stepping above and beyond the already high-performing Neo QLED 4K, consumers find Samsung Neo QLED 8K. These screens offer the dazzling picture quality users have come to expect from Samsung in even more brilliant 8K resolution. Powered by Neural Quantum Processor 8K^[1], the state-of-the-art upscaling neural networks ensure that all content is displayed with utmost precision and immaculate picture quality.

As streaming platforms begin to offer content optimised for a larger 1.9:1 screen ratio, perfect for an immersive cinematic experience, having an 8K TV with premium picture quality is a sure-fire way to future-proof a home entertainment set up.

Premium TV Sales Are on the Rise With Neo QLED 4K and 8K

In fact, more content, better features and more things to do on your TV mean the trend of purchasing larger and larger TV screens is not simply expected to continue to even to grow. According to Omdia, the over-80-inch TV market is expected to grow from 2.8 million units in 2022 to 3.5 million units in 2023 — over 24%.

Samsung’s premium TV lineup has also helped solidify its leadership in the TV industry for an impressive 17 years^[2]. In 2022, Samsung sold a staggering 9.65 million units of QLED and Neo QLED TVs, bringing the cumulative sales to 35 million units since its QLED product launch in 2017.

Samsung also dominated the ultra-large TV segment in 2022, reporting 36.1% and 42.9% in terms of market share for TVs over 75-inches and 80-inches respectively.

“Neo QLED offers one of the most premium viewing experience for large screens over 75-inches, and we believe they are the future of home entertainment,” said Seokwoo Yong, Executive Vice President and Deputy Head of Visual Display Business at Samsung Electronics. “As more content and features become available to consumers, Neo QLED 4K and 8K TVs will help consumers get the most out of these new contents while providing breathtaking visuals packed with lifelike details.”

[1] Neural Quantum Processor 8K Lite applicable to QN700C.

[2] Samsung TV has been ranked No.1 selling TV Brand for 17 consecutive years by Omdia

London, UK – 20^th February 2023 – Samsung Electronics UK Ltd has announced the start of pre-orders of the Odyssey Neo G7, the first flat Mini-LED model. The new monitor delivers a large screen designed to give gamers a more comprehensive range of vision and details. The Odyssey Neo G7 is available to pre-order from 20^th February until the 5^th March 2023.

The Samsung Odyssey Neo G7 delivers exceptional lifelike picture quality, a customisable high-performance viewing environment, and personalised features to boost the gaming experience.

Its large 43” screen delivers 4K resolution (3,840 x 2,160) for an advanced picture. The Odyssey Neo G7 is equipped with Samsung’s Quantum Matrix Technology, using Quantum Mini LEDs, which enable ultra-fine and precise control of the densely packed LEDs. As a result, users can see richer blacks, expansive colour, and more detail, even in shadowy gaming environments.

With the Samsung Game Bar^[1], users can personalise their performance and quickly view or change settings without needing to leave the game screen, avoiding missing out on the action. Users can change FPS (Frames Per Second), aspect ratio, high dynamic range (HDR) and variable refresh rate (VRR), or adjust settings such as screen ratio, response time and Game Picture mode.

In addition, the monitor is equipped with Samsung’s Gaming Hub^[2], the all-in-one game streaming discovery platform. This allows instant access to games from partners such as Xbox and NVIDIA GeForce NOW, with no downloads or storage space requirements.

The Odyssey Neo G7 is available to purchase via Samsung.com from the 6^th March. Those eager to get their hands on the Odyssey Neo G7 can pre-order from 20^th February until 5^th March 2023.

For more information, please visit: www.samsung.com/uk/monitors

[1] Game Bar supports PC & console gaming but does not support the Samsung Gaming Hub.

[2] Samsung Gaming Hub is only available in select countries: Brazil, Canada, France, Germany, Italy, Korea, Spain, the U.S. and the U.K. In other European countries cloud games can be accessed through the Samsung Smart Hub. Service and content availability may vary by region and partners.

January 26, 2022 – Samsung Electronics Co., Ltd. today announced the global launch of Odyssey Neo G7 (Model name: G70NC), the company’s first flat Mini-LED model, adding a new form factor to the industry-leading Odyssey lineup. The new monitor delivers a large screen designed to give gamers a more comprehensive range of vision and details – inviting them to the worlds of their games with lifelike picture quality.

“The gaming monitor market is only going to get bigger, and gamers are now seeking more out of their monitors,” said Hoon Chung, Executive Vice President of Visual Display Business at Samsung Electronics. “We are not just delivering better gaming experience – we are rebuilding new smart capabilities into our screens that give gamers an all-in-one place for technology and entertainment. Our innovations are enabling gamers everywhere to stay absorbed in their games with visual performance that enhances the intense emotional experiences.”

The Samsung Odyssey Neo G7 is designed to deliver lifelike picture quality, a customisable high-performance viewing environment, and personalised features for optimal gaming and entertainment.

Gaming Monitor Big Enough for Any Game and Platform

The large 43” screen delivers 4K resolution (3,840 x 2,160) with VESA Display HDR600 and HDR 10+ certification for advanced picture quality showcasing the best graphics of today. The Odyssey Neo G7 brings Samsung’s Quantum Matrix Technology to the fore, using Quantum Mini LEDs, which enable ultra-fine and precise control of the densely packed LEDs. As a result, users can see richer blacks, more expansive colour expression and more detail, even in shadowy gaming environments.

Additionally the Matte Display reduces light reflection on the screen, minimizing distractions during the most intense gaming sessions and letting the large screen deliver details while keeping the player focused on the game and the stunning visual performance.

The Odyssey Neo G7, is a great monitor for any gaming platform – using DisplayPort or HDMI connection to hook it up to the users’ Gaming rig or switch to HDMI 2.1 to play on their latest game console. Another option is to play a mobile game on a larger 43” screen through the built-in WIFI/Bluetooth or just connect a controller to enjoy a game in the cloud without even having a console.

Performance to Take Gaming to the Next Level

A 144Hz refresh rate and 1ms (MPRT) response time allow a swift, smooth response and enable precise mouse movements. Even during the most intense moments, the Odyssey Neo G7 keeps extremely smooth and fast action gameplay and reduces stuttering, input latency and screen tearing through AMD FreeSync Premium Pro support.

Users increasingly expect personalised and customisable gaming experiences. The Odyssey Neo G7 provides a range of innovative features that let users adjust screen size, position and even ratio for an optimal gaming setup. Flex Move Screen allows users to adjust the screen size between 43- and 20-inches to match their preferred size based on the game they play, and even change the screen position. So, users can find the perfect way to perform at their best in any game.

To personalise their performance, users can use Samsung Game Bar^[1], a powerful tool enabling users to quickly view and change important settings without ever needing to leave the game screen. Players can see and change FPS (Frames Per Second), aspect ratio, high dynamic range (HDR) and variable refresh rate (VRR), or adjust settings such as screen ratio, response time and Game Picture mode. Game Bar puts the player in control without missing any of the action.

Smart Features for Personalised Experiences

The Odyssey Neo G7 is equipped with smart features to cater to users’ wide variety of needs, with customisable experiences through Samsung Smart Hub and Samsung Gaming Hub.

Samsung Gaming Hub^[2] is an all-in-one game streaming discovery platform that allows instant access to games from partners such as Xbox and NVIDIA GeForce NOW, with no downloads or storage space requirements. It is the ultimate tool to enable users the freedom to explore every corner of the gaming world without limitations.

In addition, users can also get the smart TV experience with apps from partners like Prime Video, Netflix and YouTube through Samsung Smart Hub to enjoy various over-the-top (OTT) content using an Internet connection, without even booting up their PC or connecting to other devices.

The Odyssey Neo G7 will be available globally from Q1 2023, with launch schedules varying by region. For more information, please visit Odyssey Neo G7.

[1] Game Bar supports PC & console gaming but does not support the Samsung Gaming Hub.

[2] Samsung Gaming Hub only available in select countries: Brazil, Canada, France, Germany, Italy, Korea, Spain, the U.S. and the U.K. In other European countries cloud games can be accessed through the Samsung Smart Hub. Service and content availability may vary by region and partners.

Odyssey Ark and the U.K. radical motor sport champion Daryl DeLeon

LONDON, UK – 16th December 2022 – Samsung Electronics Co., Ltd. have collaborated with iconic department store Selfridges to offer shoppers in the capital an exclusive and exciting opportunity to experience first hand Samsung’s new Odyssey Ark gaming screen and Gaming Hub platform this festive season.

Launching today, the Odyssey Ark Gaming Simulator will be located in the menswear section of the department store in the Designer Street Room on the first floor where both shoppers and gamers alike will be able to test their racing skills on the bespoke simulator. With three Odyssey Arks attached together, users will be able enjoy a completely immersive experience in front of multiple of the world’s first 55-inch 4K 1000R curved gaming screens.

The Odyssey Ark delivers a cinematic and immersive experience to gamers with top-class performance. The screen wraps around the player’s field of view, filling their peripheral vision, whilst the Cockpit Mode enables the screen to rotate with HAS (Height Adjustable Stand), tilt and pivot functionality for the ultimate screen environment.

Equipped with Samsung’s Quantum Matrix Technology, Quantum Mini LEDs enable ultra-fine and precise control of the densely packed LEDs. Gamers can also see both dark and bright scenes for ultra-realistic graphics with the newly added 14-bit processing, a sophisticated lighting control technology.

In addition to this, those visiting the department store this winter will also have the opportunity to experience the future of cloud gaming through and check out the Gaming Hub retail display which will be located in the Tech department on the lower ground floor of Selfridges.

Open from 19^th December 2022 until 31^st January 2023, shoppers will get the chance to explore a new way to game and play some of the biggest Xbox Game Pass titles such as Forza Horizon 5, Halo Infinite and Flight Simulator, along with select new releases when they launch day one in the service. The hotly anticipated retail display will feature three gaming stands, the incredible Odyssey Ark gaming screen, and two of Samsung’s latest premium TVs – 55” Neo QLED 8K and 55” Neo QLED 4K.

With thousands of games at your fingertips from partners such as Xbox, NVIDIA GeForce NOW and Utomik, and no PC or console required, users can jump into a world of unlimited possibilities with Samsung Gaming Hub^[1]. Whether you’re in the midst of firefights on the battlefield, taking on hairpin turns on the track, or exploring a fantasy world, users can stream and game instantly.

Tom Morey, Director of Direct-to-Consumer, Samsung Electronics UK&I said: “We’re thrilled to bring both our Gaming Hub retail display and ground-breaking Odyssey Ark gaming screen to consumers this winter at one of the UK’s most popular shopping destinations. There has been a lot of excitement around our Odyssey Ark ever since it launched earlier this year and gaming fans in the capital will now get the chance to experience the gaming screen for themselves and enjoy an adrenaline-fuelled experience like never before.”

“If that wasn’t enough, those visiting Selfridges this Christmas and early next year will also be able to experience the best of gaming all in one place thanks to Samsung Gaming Hub. With no console required, fans can fit in a quick gaming session and jump into their favourite games before or after their shop.”

Selfridges will be offering an exclusive 10% discount promotion for those purchasing the Odyssey Ark and visitors can experience the unique gaming experience at their flagship store in London until the 31^st January 2023.

For more details on Samsung’s Gaming Hub, visit the Gaming Hub page here: https://www.samsung.com/uk/tvs/smart-tv/samsung-gaming-hub/

For more information on Samsung’s Odyssey Ark and Display range, please visit: https://www.samsung.com/uk/monitors/

[1] Samsung Gaming Hub is available in the following countries/regions: US, Canada, UK, Germany, France, Spain, Italy, Korea and Brazil. Service availability for partners may vary by region.

LONDON – 5th September 2022 – Samsung Electronics Co., Ltd. today announces the world’s first 55-inch 1000R curved gaming screen, the Odyssey Ark is now exclusively available to purchase at Harrods, London^[1] and via Samsung.com.

Located on the 5th floor of the world’s leading luxury department store, Samsung’s concession at Harrods will be equipped with three gaming set-ups where customers can visit and experience the Odyssey Ark for themselves.

The Odyssey Ark delivers a cinematic experience to gamers with top-class performance. The 55-inch screen wraps around the player’s field, filling their peripheral vision, whilst the Cockpit Mode enables the screen to rotate with HAS (Height Adjustable Stand), tilt and pivot functionality for the ultimate screen environment.

Equipped with Samsung’s Quantum Matrix Technology, Quantum Mini LEDs enable ultra-fine and precise control of the densely packed LEDs. Gamers can also see both dark and bright scenes for ultra-realistic graphics with the newly added 14-bit processing, a sophisticated lighting control technology.

Samsung’s Gaming Hub^[2] enables gamers to experience the best of gaming in one place. The all-in-one game streaming platform allows gamers to discover and enjoy their favourite games from partners such as Xbox, NVIDIA GeForce NOW, Google Stadia, Utomik, and Amazon Luna, whilst having instant access to top streaming services, as well as popular console and PC games – no downloads or storage space requirements.

“We are delighted to announce that the Odyssey Ark is now available exclusively at Harrods, London”, said Damon Crowhurst, Head of Display at Samsung Electronics UK. “At CES we unveiled the Odyssey Ark and there has been a lot of excitement since so we are thrilled that one of the world’s most iconic stores will be giving UK gamers the chance to get their hands on our incredible product first. Being the world’s first 55-inch curved gaming monitor, gamers can truly immerse themselves in the gaming experience with the ultimate set-up.”

The Odyssey Ark can be purchased exclusively at Harrods, London and via Samsung.com, until the end of September.

For more information on the Odyssey Ark, please visit the Samsung boutique on 5th floor at Harrods or call +44 (0)20 3036 6204.

For more information on Harrods, visit https://www.harrods.com/

[1] Exclusive to Harrods until the 30th September 2022.

[2] Samsung Gaming Hub is available in the following countries/regions: US, Canada, UK, Germany, France, Spain, Italy, Korea and Brazil. Service availability for partners may vary by region.

London, UK – 21 February 2022 – Samsung Electronics Ltd is delighted to announce its highly anticipated new Samsung Neo QLED 8K and 4K TV line-up, which will be available for pre-order from 16^th March until 5^th April. Pre-registration will run from 22^nd February until 15^th March. The range builds on last year’s multi-award winning collection and boasts significant upgrades and state-of-the-art features that represent major advances in quality and performance.

The brand-new, cutting-edge line-up, topped by the flagship QN900B, will comprise six series, with sizes ranging from 43″ up to 85″, providing screens for all.

• 8K Neo QLED
  • QN900B – available in sizes 65″, 75″, 85″
  • QN800B – available in sizes 65″, 75″, 85″
  • QN700B – available in sizes 55″, 65″, 75″
• 4K Neo QLED
  • QN95B – available in sizes 55″, 65″, 75″, 85″
  • QN90B – available in sizes 43″, 50″, 55″, 65″, 75″, 85″
  • QN85B – available in sizes 55″, 65″, 75″, 85″

Ultimate Picture Quality

The Samsung Neo QLED range includes a whole host of exciting advancements when it comes to features. The Quantum Mini LED light source is further enhanced with the addition of 14-bit HDR Mapping (which adds even more details to dark and bright scenes), whilst its Quantum Matrix Technology (which controls, with intense precision, Samsung’s proprietary Mini LEDs) is made even more accurate with Shape Adaptive Light control, allowing viewers to experience every epic moment in jaw-dropping detail.

Super Surround Sound

Offering uncompromising, best-in-class surround sound, Samsung’s Neo QLED TVs are equipped with multi directional speakers and, for the first time, supported by Dolby Atmos® technology, to deliver a truly immersive, cinematic viewing experience. In addition to this quantum leap in sound quality, other stand-out features include its Object Tracking Sound (OTS) which directs the sound to move across the room with the action on-screen. Track every terrifying gasp or hear the roar from the crowd travelling across the pitch with voice tracking which delivers a more realistic human voice.

More than a TV

As well as the enhanced audio-visual experience, Samsung’s smart features are taken to new heights to offer users functionality and customisation like never before. Latest advancements comprise an upgraded Tizen interface providing greater facilitation and content discovery – including Samsung TV Plus’s expanded channel line-up – and a whole new level of personalisation and recommendation. Adding to the ultimate smart home experience, Samsung Smart TV owners will also be able to connect to a number of smart devices, thanks to its in-built Smart Hub. To delight gamers, the Samsung Gaming Hub^[1] will include a dedicated gaming interface for easier access and control. Along with Cloud gaming integration, super-fast response (low input lag), ultra-high refresh rates (up to 4k@144Hz^[2]) and Motion Xcelerator technology will enhance motion clarity for the ultimate next-generation gaming experience. Together, these exciting innovations offer the ultimate home-entertainment

Consumers can find out more about the 2022 Samsung Neo QLED range with product available to purchase from Samsung.com from 6^th April.

[1] Samsung Gaming Hub to launch summer 2022. Features may vary per region.

[2] 4K@144Hz feature may vary by model.

With the previous launch of the Odyssey G9 in 2020, Samsung pushed the boundaries of premium gaming monitors with smooth and brilliant picture quality. Now with the industry’s first Quantum Mini-LED display delivering the most refined detail regardless of the game played, the Odyssey Neo G9 is catapulting the gaming monitor category forward. Featuring Quantum Matrix Technology combined with super-fast response and refresh rates, Odyssey Neo G9 delivers an unrivaled dynamic picture and premium performance for all gamers.

“Samsung addressed the demands and expectations of even the most demanding gamers with the launch of the groundbreaking Odyssey gaming monitor portfolio last year,” said Hyesung Ha, Senior Vice President of Visual Display Business at Samsung Electronics. “Introducing the Odyssey Neo G9 equipped with the world-first Quantum Mini-LED display, we are once again excited to offer state-of-the-art gaming experience to our consumers and demonstrate our continuous leadership in the market.”

The Odyssey Neo G9 utilises the same Mini-LED technology built into Samsung’s latest Neo QLED lineup. This next-generation display technology is enabled by a new light source, Quantum Mini LED. At 1/40 the height of a conventional LED[1], the Quantum Mini LED has incredibly thin micro layers filled with many more LEDs.

Additionally, Quantum Matrix Technology, which harnesses enhanced 12-bit gradation for greater control of the light source – the Quantum Mini LEDs make dark areas darker and bright areas brighter with 2,048 dimming zones, ensuring viewers enjoy the content as it is meant to be seen. Quantum HDR 2000 offers a peak brightness of 2,000 nits, with certification received from VDE (Verband Deutscher Elektrotechniker), alongside a static contrast ratio of 1,000,000:1. In addition, Samsung’s cutting-edge picture quality technology provides perfect black and white levels, for unparalleled contrast and immaculate detail.

Based on the high performance technology pioneered by the current Odyssey G9, the Odyssey Neo G9 features an ultra-wide 49-inch display with a 32:9 aspect ratio that offers Dual Quad High-Definition (DQHD; 5,120×1,440 resolution) with a rapid, 240Hz refresh rate and 1ms response time**. The futuristic and immersive 1000R curvature of the monitor was certified by TÜV Rheinland, a leading international certification organisation, awarding it their Eye Comfort certificate.

The Odyssey Neo G9 provides Adaptive Sync on DP1.4 and HDMI2.1 VRR (Variable Refresh Rate) through HDMI 2.1 with NVIDIA G-SYNC Compatibility and AMD FreeSync Premium Pro, delivering dynamic and seamless action scene-by-scene for a groundbreaking gameplay experience.

The display seamlessly fits into any gaming setup or environment, with a glossy white exterior and futuristic rear infinity core lighting system, which includes 52 colours and five lighting effect options. The monitor also comes with the CoreSync feature, allowing users to personalise their setup with the multiple colour mode, for world-blending immersion.

Samsung’s Odyssey Neo G9 with Quantum Mini LED will be available for preorder from 29 July 2021 and be available globally by 9 August 2021.

For more information, please visit: https://displaysolutions.samsung.com/gaming-monitor/odyssey

*Source: IDC Worldwide Gaming Tracker, Q121, 16.9% market share based on revenue (over 100Hz)

**Based on Grey to Grey industry standard measurement

[Spec Table]

[1] Compared with LED module height featured in the 2020 Samsung UHD TV, each Quantum Mini LED is 1/40 the size.

When it comes to generating the best viewing experiences possible on a TV, a balanced array of technologies and features are necessary to determine the picture quality of a display. From resolution to refresh rates, contrast levels to backlight control and colour gamut to upscaling capabilities, all these features work together to create and produce high-quality images on-screen.

Samsung Electronics’ 2021 Neo QLED lineup features technological breakthroughs that deliver immersive and true-to-life viewing experiences like never before – thanks to its tiny LED modules on the hardware level, through to its advanced upscaling processes on a software level. With Samsung’s proprietary Quantum Mini LEDs, Quantum Matrix Technology and Neo Quantum Processor, users can enjoy true-to-life viewing experiences that are better than ever before.

What’s more, Samsung’s Neo QLED 8K TV lineup also features an incredibly thin and stylish Infinity One Design^1, a nearly bezel-less screen providing an even more immersive viewing experience in a sleek design and form factor.

To better understand how three key technologies of the 2021 Neo QLED lineup work together to enhance the overall picture quality experience, Samsung Newsroom is introducing them in dynamic graphic format for easy comprehension.

Manufactured With Precision – Quantum Mini LEDs

Samsung’s 2021 Neo QLED TVs come with an all-new form of light source, Quantum Mini LED. A whole new display technology featuring thousands of LEDs that are much smaller than standard LED modules,² Quantum Mini LEDs reveal accurate and sophisticated image detailing whilst maintaining precise light output.

The secret behind the miniature size of Quantum Mini LEDs is Samsung’s proprietary micro layer technology that mounts micro layers inside the LED itself, as opposed to conventional technologies that pack layers on top of the LED, in order to eliminate unnatural noise among the LED elements and ensure deeper blacks can be displayed without blooming.

4,096 Levels of Lighting Control for Greater Bright-to-Dark Contrast – Quantum Matrix Technology

The 2021 Neo QLED lineup also incorporates Samsung’s proprietary Quantum Matrix Technology, which harnesses enhanced 12-bit gradation for greater control of the light source – the Quantum Mini LEDs. This allows the TV to control its lighting across an astounding 4,096 levels, four times greater than conventional 10-bit displays.³ This also creates even more possibilities to deliver unprecedented contrast ratio management and deeper shades of black.

But that’s not all. With advanced local dimming control, the 2021 Neo QLED lineup can efficiently distribute power and improve peak brightness, making bright areas brighter and dark areas darker by harnessing unused electric power from dark areas and concentrating it for use in bright areas. Quantum Matrix Technology takes advantage of the Quantum Mini LEDs’ superb hardware characteristics, all embedded in an LED the size of a grain of sand, and offers viewers sharpness and colour volume that is more true-to-life than ever before.

Advanced Upscaling Divided In To 16 Artificial Neural Networks – Neo Quantum Processor 8K

The crisp definition and vivid colours offered by Quantum Mini LEDs and Quantum Matrix Technology are brought to life by Samsung’s powerful Neo Quantum Processor and its AI upscaling capabilities. With 16 multi-modal neural networks running at once, the 2021 Neo QLED 8K TV lineup from QN800A and above delivers smooth and seamless 8K upscaling that meets the needs of the finest home theatres.

Samsung’s Neo Quantum Processor features AI-powered deep learning technologies that mimic the mechanism of human learning and memory, and the 2021 Neo QLED 8K lineup sees a significant upgrade in this technology as the Neo Quantum Processor 8K has grown from featuring one to 16 neural networks. These 16 different neural networks categorise content based on input resolution, quality and more.

Furthermore, since the Neo Quantum Processor 8K includes dedicated upscaling models to precisely upscale content based on various factors including resolution, edges, details and noise levels, its 16 multi-modal neural networks can upscale SD broadcast content, HD videos on streaming services or even FHD content from Blu-ray disks, enhancing the exact aspect of picture quality needed for each content type.

¹ Infinity One Design is offered on QN700A and above. For detailed lineup information, please visit www.samsung.com.

² Compared with LED module height featured in the 2020 Samsung UHD TV, each Quantum Mini LED is 1/40 the size.

³ 10-bit: 2¹⁰ = 1,024 levels of control; 12-bit: 2¹² = 4,096 levels.