LONDON, UK – 3rd May 2023– Samsung Electronics Co., Ltd As people around the world prepare to celebrate the historic Coronation, Samsung has licensed pet artworks from  Royal Collection Trust –a charity which oversees the Royal Collection and one of the world’s largest private art gatherings – bringing some of its furry, four-legged subjects to millions of homes this spring.

The Samsung Art Store – which enables Samsung The Frame users to continuously transform any space with over 2,100 pieces of digital art^[1], including works from the most renowned artists, museums, and industry tastemakers – is today unveiling its Royal Dogs collection^[2]. Comprising 14 pieces, the range offers digital versions of works depicting the royal family’s beloved pets throughout history. Featured artists include Charles Burton Barber, Sir Edwin Landseer, Thomas Musgrove Joy, Gilbert Sprague and George Stubbs.

To mark the launch, Samsung is hosting a public gallery to showcase the digital Royal Dog Art Collection at its experience space, Samsung KX, in London King’s Cross. From now until 1^st June 2023, visitors from the capital and afar can view the collection displayed on Samsung’s award-winning lifestyle TV, The Frame, which uses an innovative digital canvas to immerse viewers in epic QLED picture quality experiences.

Royal Collection Trust manages and cares for the Royal Collection, one of the most important art collections in the world, and ensures that the Collection and palaces are valued and enjoyed by everyone.

The collection with Samsung comes as the UK hosts its first coronation in almost 70 years, dating back to the Coronation of Queen Elizabeth II in 1953. Whilst Queen Elizabeth II was well known for her love of corgis, the royal family has a long history with a variety of breeds, including the aptly named King Charles spaniel stemming from Charles I’s 17th century reign.^[3]

Dan Hastings, Director TV/AV at Samsung Electronics said “By licensing new artworks from the Royal Collection, we’re delighted to continue to make art of this kind more accessible, especially ahead of this important moment in the royal calendar. The Frame’s catalogue of art, through the Samsung Art Store, has grown significantly over the years and we’re excited for people to experience it without the need to head to a gallery or museum. Thanks to Samsung’s premium and innovative TV offering, users can look forward to an unparalleled digital viewing experience.”

To join in the fun, new customers can also get access to a 2-month free trial of the Samsung Art Store, giving them access to over 2,100 artworks from the world’s biggest museums and art institutions, when they purchase a Samsung The Frame TV^[4].

Learn more about The Samsung Art Store here: https://www.samsung.com/uk/lifestyle-tvs/the-frame/art-mode/

^[1] Separate Art Store subscription required to access full selection

^[2] Art pieces in the Art Store are subject to change without prior notice

^[3] https://www.rct.uk/collection/themes/trails/royal-pets

^[4] After 2-month free trial, customer must subscribe to Art Store to continue getting access to Royal Pets Collection and the full subscription offer which costs:

£3.99 per month or £39.99 per year

The Frame goes above and beyond a traditional TV, switching to ‘Art Mode’ when it is turned off so that it looks like a piece of art hanging on your wall, perfectly complementing any living space. The works from the Royal Collection joins a growing library of more than 1000 pieces of established and emerging artists on the Samsung Art Store, curated by several international organizations, galleries and museums., including the V&A, Tate Gallery, Magnum Photos and the Van Gogh Museum.

One of the significant paintings available on The Frame from the Royal Collection is the portrait of The Royal Family in 1846, Franz Xaver Winterhalter – the well-known painting captures Queen Victoria as both sovereign and mother and currently hangs in the East Gallery of Buckingham Palace.

Another addition to The Frame collection is “The Shipbuilder and his Wife”: Jan Rijcksen (1560/2 – 1637) and his Wife, Griet Jans, Remrandt van Rijin, a thought-provoking piece of art as married couples are usually shown at this time as two separate portraits often with some gestures or glances linking the two. The painting was purchased by George IV in 1811. The final artwork to the collection is The Five Eldest Children of Charles I, Anthony van Dyck, a work of art acknowledging both the youth and the status of its royal subjects commissioned by Charles I.  The painting left the Royal Collection twice, during the Commonwealth and under James II, before being repurchased by Georgie III in 1765.

Other paintings available from the Royal Collection include Madonna and Child in a Landscape with Tobias and the Angel, Titian, which is hailed as one of Titian’s exceptional work and was presented to Charles II in 1660. Venice: The Molo with the Prisons and the Doges’ Palace, Antonio Visentini Canaletto, is one of several Canaletto paintings acquired by George III in 1762.Acquired by George III from the collection of Consul Smith in 1762Acquired by George III from the collection of Consul Smith in 1762

The Frame is currently available in 43, 55 and 65-inch models, offering consumers more choice and flexibility to customise any living space. Users can sign up to the Art Store either with a monthly subscription of £3.99, or making one-off purchases of £14.99.

Samsung is extremely proud to hold the Royal Warrant of Appointment by Her Majesty the Queen as supplier of Television and Audio Visual products.