London, UK – October 27th 2023 – Upgrade your bedroom’s style with the perfect fusion of technology and design. Zeena Hill, Marketing Director of TV/AV at Samsung Electronics UK&I, shares valuable tips on how to seamlessly integrate Samsung’s The Frame TV into your bedroom decor.

Discover how this innovative TV can elevate your interior aesthetics while offering a distraction-free environment for restful nights.

Top Tips from Zeena:

1. Artful Elegance: Samsung’s The Frame TV doubles as a stunning piece of artwork when turned off, making it an ideal choice for design-conscious individuals.
2. Customisable Bezel: Choose a customisable, coloured bezel that complements your bedroom’s decor. This allows the TV to blend in seamlessly and become a natural part of your room’s aesthetics.
3. Gallery Wall Fusion: Position The Frame TV among other picture frames to create a cohesive and beautiful finish on your bedroom wall.
4. Personalised Art: Take advantage of Ambient Mode, accessible through the remote control, to personalise the art displayed on your TV^[1]. You can even upload your own pictures and add a background image to make the TV ‘disappear’ when not in use.
5. Invisible Integration: Hide your TV when you want to showcase your interiors or reduce distractions at bedtime, thanks to The Frame TV’s ability to seamlessly blend into your decor.

Zeena’s top tips demonstrate how Samsung’s The Frame TV can transform your bedroom into a stylish and functional space, where technology enhances the overall ambience.

Whether you’re seeking a captivating artwork display or a minimalist, distraction-free environment, The Frame TV offers the perfect solution. Explore the possibilities and elevate your bedroom’s design with this innovative television.

For more information on The Frame TV, please visit https://www.samsung.com/uk/lifestyle-tvs/the-frame/

[1] Separate Art Store subscription is required. A single user subscription for Samsung Art Store costs £3.99/month or £39.99/year.

LONDON, UK – 3rd May 2023– Samsung Electronics Co., Ltd As people around the world prepare to celebrate the historic Coronation, Samsung has licensed pet artworks from  Royal Collection Trust –a charity which oversees the Royal Collection and one of the world’s largest private art gatherings – bringing some of its furry, four-legged subjects to millions of homes this spring.

The Samsung Art Store – which enables Samsung The Frame users to continuously transform any space with over 2,100 pieces of digital art^[1], including works from the most renowned artists, museums, and industry tastemakers – is today unveiling its Royal Dogs collection^[2]. Comprising 14 pieces, the range offers digital versions of works depicting the royal family’s beloved pets throughout history. Featured artists include Charles Burton Barber, Sir Edwin Landseer, Thomas Musgrove Joy, Gilbert Sprague and George Stubbs.

To mark the launch, Samsung is hosting a public gallery to showcase the digital Royal Dog Art Collection at its experience space, Samsung KX, in London King’s Cross. From now until 1^st June 2023, visitors from the capital and afar can view the collection displayed on Samsung’s award-winning lifestyle TV, The Frame, which uses an innovative digital canvas to immerse viewers in epic QLED picture quality experiences.

Royal Collection Trust manages and cares for the Royal Collection, one of the most important art collections in the world, and ensures that the Collection and palaces are valued and enjoyed by everyone.

The collection with Samsung comes as the UK hosts its first coronation in almost 70 years, dating back to the Coronation of Queen Elizabeth II in 1953. Whilst Queen Elizabeth II was well known for her love of corgis, the royal family has a long history with a variety of breeds, including the aptly named King Charles spaniel stemming from Charles I’s 17th century reign.^[3]

Dan Hastings, Director TV/AV at Samsung Electronics said “By licensing new artworks from the Royal Collection, we’re delighted to continue to make art of this kind more accessible, especially ahead of this important moment in the royal calendar. The Frame’s catalogue of art, through the Samsung Art Store, has grown significantly over the years and we’re excited for people to experience it without the need to head to a gallery or museum. Thanks to Samsung’s premium and innovative TV offering, users can look forward to an unparalleled digital viewing experience.”

To join in the fun, new customers can also get access to a 2-month free trial of the Samsung Art Store, giving them access to over 2,100 artworks from the world’s biggest museums and art institutions, when they purchase a Samsung The Frame TV^[4].

Learn more about The Samsung Art Store here: https://www.samsung.com/uk/lifestyle-tvs/the-frame/art-mode/

^[1] Separate Art Store subscription required to access full selection

^[2] Art pieces in the Art Store are subject to change without prior notice

^[3] https://www.rct.uk/collection/themes/trails/royal-pets

^[4] After 2-month free trial, customer must subscribe to Art Store to continue getting access to Royal Pets Collection and the full subscription offer which costs:

£3.99 per month or £39.99 per year

London, UK – 25th April 2023 – Samsung Electronics UK Ltd. has today combined two huge offers when purchasing a new 2023 The Frame.

You can now claim a free Samsung Bezel for The Frame and get up to £150 in cashback on installation costs^[1] or receive a voucher code for installation costs^[2] when buying either a 2023 The Frame Art Mode QLED 4K HDR Smart TV (available in 43”, 55”, 75” or 85”) or a 32” The Frame Art Mode QLED Full HDR Smart TV. Both offers can be claimed simultaneously at participating retailers (UK and Ireland) until 26^th March 2024.

Samsung Bezels are the perfect finishing touch to elevate any room in your home. With various bezel colours to choose from, it’s never been easier to customise your Frame TV to work with your taste, space or simply the artwork on display. Those looking for a Custom Bezel can claim a 50% discount code across 40+ colour options whilst stock lasts.

When making the claim, customers can also benefit from receiving up to £150 in cashback on installation costs or receive a voucher code for installation costs. The free Samsung Bezel and money off installation costs offers apply when purchasing either:

• 2023 The Frame Art Mode QLED 4K HDR Smart TV (available in 43”, 55”, 75” or 85”) –Powered by Quantum Dot for a naturally bright and colourful picture, with a ground-breaking Matte Display that absorbs reflections for the ultimate viewing experience.
• 32” The Frame Art Mode QLED Full HDR Smart TV – Offering a glare free* canvas that can be endlessly transformed to reflect your taste and memories to truly personalise your space.

To claim, please visit: https://samsung-offers.claims/theframe.

*Measured against Unified Glare Rating (UGR) testing standard, certified as glare-free (reflection, discomfort and disability glare) by UL.

[1]Samsung Electronics (UK) Limited. UK, Channel Islands, Isle of Man or Republic of Ireland residents aged 18+ or registered companies only. Purchase a new (i.e., not second hand) Samsung 2023 The Frame TV between 29.03.23 – 26.03.24 from a participating retailer (either in-store or online). Cashback amount limited to a maximum of £150. To claim, visit https://samsung-offers.claims/theframe, complete the claim form and submit it together with a scanned proof of purchase. Claims may only be submitted between 1 and 45 days from the date of purchase. Maximum 1 claim per purchase, 4 per household and 10 per registered business during the Promotion Period. If you have received a free bezel or installation via any other promotion offer at the point of purchase, you will not be eligible for the reward. To claim, and for full T&Cs, visit https://samsung-offers.claims/theframe

[2]Samsung Electronics (UK) Limited. UK mainland residents aged 18+ or registered companies only (excludes residents from ROI, the Isle of Man, Channel Islands, Hebrides, Orkney Islands, Shetlands, Isle of Wight, Isle of Arran and Isles of Scilly). Purchase a new (i.e. not second hand) Samsung 2023 The Frame TV between 29.03.23 – 26.03.24 from Samsung Experience Store, Argos, Littlewoods, Very, Freemans, Studio Retail Ltd. or N.Brown Group (JD Williams) (either in-store or online). Claim a voucher code to the value of £150 to be used to book installation with Empowered. To claim, and to book installation, visit https://samsung-offers.claims/theframe, complete the claim form and submit it together with a scanned proof of purchase. Claims may only be submitted between 1 and 45 days from the date of purchase. Maximum 1 claim per purchase, 4 per household and 10 per registered business during the Promotion Period. If you have received a free bezel via any other promotion offer at the point of purchase, you will not be eligible for the reward. To claim, and for full T&Cs, visit https://samsung-offers.claims/theframe

LONDON – 17^th August, 2022 – Samsung Electronics Co. Ltd. announced today a new partnership with LIFE Picture Collection to expand the dynamic collection of art it offers consumers through its award-winning Lifestyle TV, The Frame.

LIFE Picture Collection is a visual archive of the 20^th century, capturing more than 10 million photographs of historically significant figures and moments in time. Samsung Art Store has carefully curated 20 photographs from the collection, which will be available globally to owners^[1] of The Frame starting July 28. Samsung Art Store users will be able to experience history through stunning pictures, with subjects ranging from West Coast California surfers to Pablo Picasso, and more.

“The Frame’s catalogue of art has grown immensely since it launched in 2017, and it has diversified greatly since then as well,” said Simon Sung, Executive Vice President and Head of the Sales & Marketing Team of the Visual Display Business at Samsung Electronics. “It is important for us to be constantly seeking out new partners to bring customers a larger selection of high-quality artwork, and LIFE Picture Collection partnership is a momentous one. History is recorded in these photographs, and now consumers can exhibit them with the click of a button, without ever setting foot in a gallery or museum.”

Through partnerships like this, Samsung aims to make art more attainable to all, allowing for unique expression of taste and access to some of the most famous artworks in the world. Collaborating with LIFE Picture Collection brings a new selection of historically significant pieces to the already considerable library of paintings, graphic design and photography on Samsung Art Store. Samsung Art Store plans to introduce more photographs from LIFE’s iconic photo archive to make more of the collection accessible to the subscribers.

Designed to be a TV when it’s on and art when it’s off, The Frame is an innovative digital canvas that displays art from around the world in QLED picture quality. With the brand new Matte Display featured on 2022 The Frame, consumers can enjoy beautiful works of art in truthful colour and glare-free detail thanks to drastically reduced reflections^[2] Iconic institutions, art collectives and independent artists alike have all contributed to Samsung Art Store’s ever-expanding selection, hosting more than 2,000 works of art that are suitable for every person’s unique taste^[3].

With a 2-month complimentary Samsung Art Store subscription with 2022 The Frame, consumers can now display a piece of history in their own home straight out of the box.

For more information on The Frame, please visit www.samsung.com.

*Customisable bezel sold separately.

[1] Separate Art Store subscription is required.
[2] Measured against Unified Glare Rating (UGR) testing standard, certified as glare-free (reflection, discomfort and disability glare) by Underwriters Laboratories.
[3] Separate Art Store subscription required to access full selection.