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		<title>Samsung The Wall &#8211; Samsung Newsroom U.K.</title>
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            <title>Samsung The Wall &#8211; Samsung Newsroom U.K.</title>
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        <currentYear>2022</currentYear>
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		<description>What's New on Samsung Newsroom</description>
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				<title>Samsung Electronics Showcases New Era of Micro LED Technology at ISE 2022</title>
				<link>https://news.samsung.com/uk/samsung-electronics-showcases-new-era-of-micro-led-technology-at-ise-2022?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Tue, 10 May 2022 17:00:14 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[TVs & Displays]]></category>
		<category><![CDATA[Black Seal Technology]]></category>
		<category><![CDATA[ISE 2022]]></category>
		<category><![CDATA[Micro AI Processor]]></category>
		<category><![CDATA[MicroLED Technology]]></category>
		<category><![CDATA[Multi View]]></category>
		<category><![CDATA[Samsung Flip Pro]]></category>
		<category><![CDATA[Samsung The Wall]]></category>
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									<description><![CDATA[London,UK – May 10, 2022 – Samsung Electronics Co., Ltd. is showcasing the future of Micro LED technology at Integrated Systems Europe (ISE) 2022 in Barcelona,]]></description>
																<content:encoded><![CDATA[<p><strong>London,UK – May 10, 2022</strong> – Samsung Electronics Co., Ltd. is showcasing the future of Micro LED technology at Integrated Systems Europe (ISE) 2022 in Barcelona, with three new models of its state-of-the-art display technology, The Wall.</p>
<p>&nbsp;</p>
<p>“Micro LED technology is set to define the future of display innovation. From the luxury industry to hospitality and travel, the potential of Micro LED is endless in enabling businesses to achieve more,” said Hyesung Ha, Executive Vice President of Visual Display Business at Samsung Electronics. “ISE is the largest show of its kind in the world and we are excited to unveil our expanded lineup of The Wall. The next-generation technology of The Wall will deliver benefits beyond expectations, transforming any business and unlocking new opportunities.”</p>
<p>&nbsp;</p>
<p><strong><u>2022 The Wall – Introducing the Slimmest Ever Pixel Pitch</u></strong></p>
<p>&nbsp;</p>
<p>At ISE this year, Samsung will unveil its 2022 model of The Wall (Model name: IWB) – an innovative modular Micro LED display that delivers immersive viewing experiences in a high-resolution, large screen format. The IWB will be available in 0.63 and 0.94pixel pitches, with 0.63 being the slimmest ever pixel pitch in The Wall lineup. The new display is now available to preorder globally.</p>
<p>&nbsp;</p>
<p>The micro pitch feature of the IWB demonstrates Samsung’s most detailed picture and dynamic range expansion with the screen’s 120Hz frame rate, HDR10/10+ and LED HDR. Following installation, The Wall provides a variety of screen sizes, accommodating 4K movies for 110-inch and up to incredible 8K quality for 220-inch to meet any consumer or business needs. This resolution capability is enhanced by the powerful Micro AI (Artificial Intelligence) Processor, which analyzes every second of content instantly and optimises picture quality while removing noise.</p>
<p>&nbsp;</p>
<p>The overall size of the cabinets has been increased, allowing businesses and consumers to install only four cabinets to configure the UHD screen, meaning faster and more cost-efficient operation. The display’s improved cabinet strengthens the large, high-resolution screens and improves the mechanical quality for immersive viewing while enhancing seam adjustment. In fact, the installation time has been reduced offering significant benefits to businesses compared to conventional LED signage.</p>
<p>&nbsp;</p>
<p>The Wall is also packed with industry-leading technology. Firstly, with Multi View, The Wall enables simultaneous multi-source playback from up to four sources, all on one screen, without any additional splitter required for dynamic content display. Secondly, Black Seal Technology built into the display creates a seamless canvas for purer black levels, with an ultra-low reflective film that has been applied to minimize external light reflection. Plus, with 20-bit processing, The Wall delivers outstanding image quality and a smooth viewing experience, supported by a peak of 2,000 nits providing clearer images.</p>
<p>&nbsp;</p>
<p><strong><u>The Wall All-in-One – Innovative and Convenient Installation</u></strong></p>
<p>&nbsp;</p>
<p>Also being unveiled in Barcelona this year, is The Wall All-in-One (Model name: IAB) available in three different models: 4K 146-inch, 2K 146-inch and 2K 110-inch. This incredible, next generation display brings innovation to the installation, not just the viewing experience. The standard resolution of The Wall All-in-One is a 16:9 form factor. The product, which is only sold by screen, will be available globally following ISE 2022.</p>
<p>&nbsp;</p>
<p>The most innovative feature of The Wall All-in-One is the convenient installation that features a pre-adjusted seam and a ‘Pre-Assembled Frame Kit.’ This kit, which makes the whole process simple as a consumer TV, includes the 16:9 form factor display’s internalized deco bezel and an embedded media player S-box, also lowering the total cost of ownership.</p>
<p>&nbsp;</p>
<p>The Wall All-in-One offers a sleek design with display thinness of just 49mm, which is ultimately 59mm in total installation when measured from wall to screen. This slim, bezel-less infinity design provides a direct input connection on the screen without a separate device – creating a clean and convenient setup.</p>
<p>&nbsp;</p>
<p>Additionally, together with 20-bit processing, Black Seal technology and Micro AI Processor, two 4K 146-inch screens can be installed side by side to create a 32:9 form factor model with a detachable feature creating an entire wall of outstanding image quality.</p>
<p>&nbsp;</p>
<p><strong><u>Versatile Display Lineup Adapting to a New Era – From EV Charging Station to Hybrid Classroom</u></strong></p>
<p>&nbsp;</p>
<p>Along with industry-leading Micro LED technology, Samsung is showcasing various new display products at ISE that will meet the constantly evolving needs of this new era. The new lineup will exemplify Samsung’s ongoing innovation in building solutions that include the likes of contactless communication and enhanced safety features.</p>
<p>&nbsp;</p>
<p>Samsung’s latest 2022 outdoor line-up (Model Name: OHA 55’’, 75’’) has been verified for outdoor visibility by Underwriters Laboratories (UL), while the slim composition enables easy installation and long-term performance through certified IP56-rated protection. With its durable and high-performing hardware, the OHA can perform in a variety of conditions. One use case is electric vehicle (EV) charging stations, which are increasing in demand as the sales of electric vehicles continue to rise worldwide.</p>
<p>&nbsp;</p>
<p>In education, Samsung continues to deliver hybrid learning experiences with its innovative product and solutions. The new 2022 Samsung Flip Pro (Model Name: WMB), available in two large 75- and 85-inch models, is an interactive whiteboard that can provide both teachers and students, with enhanced usability and specialised features to meet ever-changing education needs.</p>
<p>&nbsp;</p>
<p>Samsung Flip Pro’s newly added USB Type-C connectivity provides integrated video control and power (65W charging), while industry-leading touch latency and multi touch features allow simultaneous collaboration for up to 20 people<a href="#_ftn1" name="_ftnref1"><span><span style="font-size: small;"><sup>[1]</sup></span></span></a>. The newly added intuitive control panel, brightness control sensors, and the four front- and rear-facing speakers enhance the overall classroom experience and enable seamless video communication in a remote or hybrid classroom environment. Lastly, with SmartView+, up to 50 devices can be simultaneously connected to the display wirelessly, in addition to enabling multi-view on up to four screens, ideal for larger meeting rooms as well as digitised classrooms. The technology works seamlessly in the background making the product easy to use by teachers and students alike.</p>
<p>&nbsp;</p>
<p>The ISE 2022 Virtual Experience site allows visitors to virtually experience innovative display products and solutions that will be showcased onsite. For more information about Samsung’s impactful digital signage and solutions, please visit <span><a href="https://displaysolutions.samsung.com/showcase/virtual-experience/ise-2022">https://displaysolutions.samsung.com/showcase/virtual-experience/ise-2022</a></span></p>
<p>&nbsp;</p>
<p>Samsung booth will be located at Gran Via, Hall 3, 3F600, in Barcelona from May 10-13, 2022.</p>
<p>&nbsp;</p>
<p><em><span style="font-size: small;"><a href="#_ftnref1" name="_ftn1"><span>[1]</span></a> When connecting to WorkSpace, Web browser and external devices are required</span></em>.</p>
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				<title>Samsung to Build first Virtual Production Studio with CJ ENM Leveraging Leading Display Technology</title>
				<link>https://news.samsung.com/uk/samsung-to-build-first-virtual-production-studio-with-cj-enm-leveraging-leading-display-technology?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Mon, 26 Jul 2021 10:13:11 +0000</pubDate>
						<category><![CDATA[B2B]]></category>
		<category><![CDATA[Press Release]]></category>
		<category><![CDATA[TVs & Displays]]></category>
		<category><![CDATA[Cinema LED]]></category>
		<category><![CDATA[CJ ENM]]></category>
		<category><![CDATA[Frame Rate Sync]]></category>
		<category><![CDATA[HDR10+]]></category>
		<category><![CDATA[IWA]]></category>
		<category><![CDATA[MICRO LED]]></category>
		<category><![CDATA[Micro LED Technology]]></category>
		<category><![CDATA[Samsung The Wall]]></category>
		<category><![CDATA[The Wall]]></category>
		<category><![CDATA[The Wall 2021]]></category>
		<category><![CDATA[Virtual Production Studio]]></category>
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									<description><![CDATA[LONDON, UK  – July 26, 2021 – Samsung Electronics Co., Ltd. today announced a new partnership with CJ ENM, Asia’s leading entertainment and media group behind]]></description>
																<content:encoded><![CDATA[<p><strong>LONDON, UK  – July 26, 2021 – </strong>Samsung Electronics Co., Ltd. today announced a new partnership with CJ ENM, Asia’s leading entertainment and media group behind the Oscar-winning film<em> ‘Parasite’</em>, to build a virtual production studio to spearhead the production of future video content. Combining its cutting-edge Micro LED technology with CJ ENM’s globally recognised content production of television series and films, Samsung is taking the next step in a new initiative to innovate in the rapidly expanding virtual production market.</p>
<p>&nbsp;</p>
<p>Through this partnership, Samsung will supply its state-of-the-art display technology, The Wall, to CJ ENM’s virtual studio, a part of its television and film production studio complex scheduled to open in Paju, Korea later this year. The custom virtual production volume studio will be the first in the world to leverage The Wall’s boundless LED technology, unlocking new possibilities for video content production operations and virtual production solutions. The main display will be installed in an oval shape with a diameter of 20 metres and a height of seven metres or more, creating a seemingly endless backdrop to capture content.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-125944" src="https://img.global.news.samsung.com/global/wp-content/uploads/2021/07/CJENM_virtual_main1.jpg" alt="" width="1000" height="610" /></p>
<p>&nbsp;</p>
<p>“We are excited to collaborate with CJ ENM to build a virtual production studio featuring Samsung’s most cutting-edge display technologies,” said Jong-hee Han, President of Visual Display Business at Samsung Electronics. &#8220;With this partnership, Samsung is launching a new virtual production industry initiative with a commitment to deliver innovative products and solutions that offer the optimal environment for next-generation content production.”</p>
<p>&nbsp;</p>
<p>This virtual production studio will use LED displays and connected cameras to create virtual settings in real-time. This solution will save time and reduce image compositing and on-location production costs while helping filmmakers to see the camera on the live-action set in any direction.</p>
<p>&nbsp;</p>
<p>The Wall&#8217;s modular technology allows creators to design environments to their specific requirements, enabling a variety of installation options such as ceiling installation and convex or concave design, depending on the internal studio design.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-125945" src="https://img.global.news.samsung.com/global/wp-content/uploads/2021/07/CJENM_virtual_main2.jpg" alt="" width="1000" height="625" /></p>
<p>&nbsp;</p>
<p>The 2021 model of The Wall (Model Name: IWA) with MICRO LED technology enhances visual expression with ultra-deep blacks and wide viewing angles, giving filmmakers and content creators the ultimate canvas to fulfill their visions. The modular screens are ideal for studios thanks to their precise color expression, HDR10+ and cinema LED picture quality technology and optimised frame rates for production houses. A new molding process is also applied to the modular surfaces of The Wall to minimise any moiré patterns from forming, a nuisance typically associated with filming standard LED screens.</p>
<p>&nbsp;</p>
<p>The Wall’s massive screen measures over 1,000 inches, producing vibrant colors and details supporting up to 16K high-resolution<a href="#_ftn1" name="_ftnref1"><span>[1]</span></a> content. Dedicated frame rates for studio production, a new addition to this year’s model, allows producers to run content at frame rates such as 23.976, 29.97 and 59.94Hz, ensuring seamless videos sync with the most widely used camera framerates. Frame Rate Sync technology further reduces screen disruptions for true-to-life accuracy. With thoughtful dust and contamination-resistant LED protective films, plus a variety of easy-to-use solutions, such as remote management and colour adjustment, The Wall is built for convenient management in any environment.</p>
<p>&nbsp;</p>
<p><img class="wp-image-125946 size-full" src="https://img.global.news.samsung.com/global/wp-content/uploads/2021/07/CJENM_virtual_main3.jpg" alt="" width="1000" height="562" /></p>
<p>&nbsp;</p>
<p>Both companies expect this collaboration to improve content production possibilities while satisfying a variety of customers by reimagining content production for today’s fast-paced entertainment environment.</p>
<p>&nbsp;</p>
<p>“Combining CJ ENM’s globally recognised content production of television series and films and Samsung’s cutting-edge Micro LED technology, this partnership will allow CJ ENM to push forward the creation of a new powerhouse of the next-generation content,” said Ho-sung Kang, CJ ENM CEO. &#8220;While CJ ENM is investing $4.4 billion over the next five years in entertainment content, we are taking the lead in building a global No. 1 production studio to become a world leading entertainment company.&#8221;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><strong><em><u>About CJ ENM</u></em></strong></p>
<p><em>CJ ENM is Asia’s leading entertainment and lifestyle company headquartered in Seoul, Korea. Since 1995, the company has engaged in a wide array of businesses across the industry spectrum including media content, music, film, performing arts, and animation, providing its top notch original content to various media platforms. CJ ENM has created, produced and distributed globally acclaimed contents including Cannes-winning film Parasite, Tony Award-winning musical Kinky Boots, record-breaking Korean box office hits Roaring Currents, Extreme Job, Ode to My Father, along with sought-after television series such as Crash Landing On You, Mr. Sunshine, Guardian: The Lonely and Great God, Grandpas over Flowers, I Can See Your Voice and more. To offer the best K-Culture experiences worldwide, CJ ENM presents KCON/KCON:TACT, the world’s largest K-culture convention &amp; festival celebrating Hallyu and Mnet Asian Music Awards (MAMA), Asia&#8217;s biggest music awards. With regional offices in Asia, Europe and the U.S., CJ ENM currently employs over 3,600 people.</em></p>
<p>&nbsp;</p>
<p><a href="#_ftnref1" name="_ftn1"><span>[1]</span></a> 16K resolution is only available for horizontal layouts with a 15,360 x 2,160-pixel arrangement.</p>
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				<title>Samsung’s 2021 The Wall is Now Available Worldwide</title>
				<link>https://news.samsung.com/uk/samsungs-2021-the-wall-is-now-available-worldwide?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Mon, 19 Jul 2021 11:49:44 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[TVs & Displays]]></category>
		<category><![CDATA[Black Seal Technology]]></category>
		<category><![CDATA[Micro AI Processor]]></category>
		<category><![CDATA[Samsung The Wall]]></category>
		<category><![CDATA[The Wall]]></category>
		<category><![CDATA[The Wall 2021]]></category>
		<category><![CDATA[Ultra Chroma technology]]></category>
                <guid isPermaLink="false">https://bit.ly/3eIue82</guid>
									<description><![CDATA[LONDON, UK – July 19, 2021 – Samsung Electronics Co., Ltd. today launched the 2021 model of its boundary-pushing modular display The Wall (Model Name: IWA)]]></description>
																<content:encoded><![CDATA[<p>LONDON, UK – July 19, 2021 – Samsung Electronics Co., Ltd. today launched the 2021 model of its boundary-pushing modular display The Wall (Model Name: IWA) globally. With the new AI processing technology, upgraded 120Hz frame rates, and versatile installation options, this year’s The Wall once again reimagines display technology to give businesses boundless flexibility to showcase content.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-11024" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2021/07/The-Wall-R5_1-948x563.jpg" alt="" width="948" height="563" srcset="https://img.global.news.samsung.com/uk/wp-content/uploads/2021/07/The-Wall-R5_1-948x563.jpg 948w, https://img.global.news.samsung.com/uk/wp-content/uploads/2021/07/The-Wall-R5_1-768x456.jpg 768w, https://img.global.news.samsung.com/uk/wp-content/uploads/2021/07/The-Wall-R5_1-1024x608.jpg 1024w" sizes="(max-width: 948px) 100vw, 948px" /></p>
<p>&nbsp;</p>
<p>“Samsung is dedicated to creating the most innovative displays for those at the forefront of video creation and brand experiences,” said Hyesung Ha, Senior Vice President of Visual Display Business at Samsung Electronics. “The 2021 The Wall is our most immersive and versatile display yet, giving businesses complete control to create their dream environments.”</p>
<p>&nbsp;</p>
<p>A new Micro AI Processor instantly analyses and optimises every frame of the video to deliver the best picture quality possible. By using up to 16 different neural network models, each trained in AI upscaling and deep learning technology, the Micro AI Processor can optimise picture quality up to 8K resolution, enhancing contrast and removing noise.</p>
<p>&nbsp;</p>
<p>The Wall’s Black Seal Technology blankets the screen with perfect uniformity, creating a seamless canvas for purer black levels with enhanced depth delivering unparalleled contrast and immaculate detail. With 1,600 nits peak brightness, The Wall provides clear images that stand out even in bright room environments. Ultra Chroma technology produces narrower wavelengths that create RGB colors twice as pure and more accurate than conventional LEDs. Each LED is now up to 40% smaller , increasing the pure black space between pixels for enhanced color uniformity and higher picture contrast.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-11025" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2021/07/The-Wall-R5_2-844x563.jpg" alt="" width="844" height="563" srcset="https://img.global.news.samsung.com/uk/wp-content/uploads/2021/07/The-Wall-R5_2-844x563.jpg 844w, https://img.global.news.samsung.com/uk/wp-content/uploads/2021/07/The-Wall-R5_2-768x512.jpg 768w, https://img.global.news.samsung.com/uk/wp-content/uploads/2021/07/The-Wall-R5_2-1024x683.jpg 1024w" sizes="(max-width: 844px) 100vw, 844px" /></p>
<p>&nbsp;</p>
<p>This year’s model is easier to install thanks to new wireless docking connections and a bezel-less design, resulting in a cabinet depth half as deep as before . With modular technology, The 2021 The Wall can be installed in a variety of positions, including concave, convex, ceiling, hanging, inclined and L-type. In addition, users only need to adjust once per cabinet with Factory Seam Adjustment, eliminating module-by-module adjustment and saving time.</p>
<p>&nbsp;</p>
<p>The 2021 model offers its most detailed picture yet with the industry’s first 8K resolution with a 120Hz refresh rate and Simple 8K playback. The Wall can be configured horizontally for up to 16K resolution with a 15,360 x 2,160-pixel arrangement . Its massive screen measures in at over 1,000 inches, creating a completely expansive canvas for showcasing content.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-11026" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2021/07/The-Wall-R5_3-844x563.jpg" alt="" width="844" height="563" srcset="https://img.global.news.samsung.com/uk/wp-content/uploads/2021/07/The-Wall-R5_3-844x563.jpg 844w, https://img.global.news.samsung.com/uk/wp-content/uploads/2021/07/The-Wall-R5_3-768x512.jpg 768w, https://img.global.news.samsung.com/uk/wp-content/uploads/2021/07/The-Wall-R5_3-1024x683.jpg 1024w" sizes="(max-width: 844px) 100vw, 844px" /></p>
<p>&nbsp;</p>
<p>The Wall comes built with Micro HDR and Micro Motion features, featuring 20-bit processing to deliver a consistent picture quality that is suitable across commercial environments for a smooth viewing experience regardless of location. The screen also includes four picture-by-picture screens (PBP), allowing for four different content sources, all of which can be displayed simultaneously in 4K resolution. The 4-PBP function can be used for business purposes where multi-screens are needed.</p>
<p>&nbsp;</p>
<p>All of The Wall’s features are delivered with safety top of mind. TÜV Rheinland awarded its Eye Comfort Certification for minimised blue light emission, while its EMC Class B certification minimises electromagnetic waves for safe installation in homes.</p>
<p>&nbsp;</p>
<p>Samsung’s 2021 The Wall is available in select markets around the globe starting today. For more information, please visit: <a href="https://displaysolutions.samsung.com/the-wall">https://displaysolutions.samsung.com/the-wall</a></p>
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				<title>Compete Against Championship Drivers: State-Of-The-Art Racing Simulator Revealed At Samsung KX</title>
				<link>https://news.samsung.com/uk/compete-against-championship-drivers-state-of-the-art-racing-simulator-revealed-at-samsung-kx?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Mon, 24 May 2021 15:05:58 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Samsung KX]]></category>
		<category><![CDATA[Samsung The Wall]]></category>
                <guid isPermaLink="false">https://bit.ly/3yIB5H1</guid>
									<description><![CDATA[&#160; &#160; LONDON, England – 24 May, 2021 – Racing fans can now discover a full-motion driving simulator exclusively at the Samsung KX experience space in]]></description>
																<content:encoded><![CDATA[<p><img class="aligncenter wp-image-10510 size-full" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2021/05/Driver-KV-e1621864895316.png" alt="" width="1239" height="832" /></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><strong>LONDON, England – 24 May, 2021</strong> – Racing fans can now discover a full-motion driving simulator exclusively at the Samsung KX experience space in Coal Drops Yard. The combination of AXSIM’s Formula Simulator paired with <a href="https://www.samsung.com/uk/the-wall/">The Wall</a><span> Biz</span>, the 1.2m pixel new luxury and super-sized bespoke Samsung display, delivers an unbeatable esports experience.</p>
<p>Guests can fully immerse themselves in the action by testing out the patented g-cueing technology which simulates the g-forces felt in real-life racing. Initially developed for training fighter jet pilots, it’s since been supplied to Formula 1 teams and professional drivers. Designed and built in the UK, the innovative simulator also offers a range of race circuits and car models used for professional driver training.</p>
<p>Professional British racing drivers including The Grand Tour test driver, Abbie Eaton and stunt driver Jessica Hawkins, were invited to set lap times on this new experience.</p>
<p>Driver Jessica Hawkins said, ‘I first came across this simulator at the beginning of 2019 and used it to prep for my season that same year. It’s without a doubt the best simulator I’ve ever used and I’m excited that guests from both in and outside of London can have the same experience.”</p>
<p>What’s more, those under the age of sixteen can use the Racing Experience in ‘passenger mode’, a pre-recorded simulation allowing them to be taken for the ultimate ride with a champion driver.</p>
<p>The Racing Experience is free to use and available to the public throughout opening hours at Samsung KX, London’s Coal Drops Yard. Height restrictions apply.</p>
<p>For further information or to book your slot visit:  <a href="http://www.samsung.com/uk/kx">www.samsung.com/uk/kx</a></p>
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				<title>Fashion Designer Gareth Pugh Showcases Major New Art Project ‘The Reconstruction’ using Samsung’s The Wall</title>
				<link>https://news.samsung.com/uk/fashion-designer-gareth-pugh-showcases-major-new-art-project-the-reconstruction-using-samsungs-the-wall?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Wed, 23 Sep 2020 18:16:57 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Display]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[Fashion Show]]></category>
		<category><![CDATA[Gareth Pugh]]></category>
		<category><![CDATA[London Fashion Week]]></category>
		<category><![CDATA[Samsung The Wall]]></category>
                <guid isPermaLink="false">https://bit.ly/3cmvTh6</guid>
									<description><![CDATA[London, UK – September 2020 – Samsung today announces its support for a major new creative project ‘The Reconstruction,’ created by visionary British fashion]]></description>
																<content:encoded><![CDATA[<p><strong>London, UK – September 2020 – </strong>Samsung today announces its support for a major new creative project ‘The Reconstruction,’ created by visionary British fashion designer Gareth Pugh. Launched on September 16<sup>th</sup> and running across London Fashion Week, the new collection marked Pugh’s return to fashion week since buying back his trademark in March 2020.</p>
<p>&nbsp;</p>
<p>The project was the first time that a runway collection had been presented as a “visual concept album” and featured 13 iconic looks inspired by 13 iconic songs. The 13 stills and 13 explosive fashion film shorts were shot by globally renowned fashion image-maker Nick Knight, while an accompanying series of virtual landscapes were created by pioneering digital artist Jon Emmony. Featuring an incredible cast of artists, activists and change-makers from across the UK; from Musicians Rina Sawayama, to The Royal Ballet’s principal dancer Matthew Ball, it was a ground-breaking mix of fashion and entertainment.</p>
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<p>To achieve maximum impact the project was shown in super-size using Samsung’s cutting-edge display solution The Wall.</p>
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<p>“Featuring innovative technology, this immersive screen delivers awe-inspiring visual experiences at breath taking scale, with stunning detail, explains Damon Crowhurst, Head of Display at Samsung UK. “With pristine, precise colours, pin sharp clarity and slim, bezel-less design, this product was perfectly suited to fulfil Pugh’s unique vision, fulfilling the spatial and aesthetic needs of the project and delivering an impactful visual experience.”</p>
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<p>“From the outset we hoped to create what might be described as &#8216;a digital fantasia,&#8217; and so we sought out a collaboration with some of the world&#8217;s leading image makers and digital artists,” explains Gareth Pugh. “When it came to presenting this work to the public for the first time, it made perfect sense to also seek out world class technology to bring this all to life. The Wall was really the centrepiece of our exhibition, in that this was the first time we presented &#8216;The Reconstruction&#8217; film content to the public, taking them on a journey from conception to completion — a portal through which to experience new worlds.”</p>
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<p>Crucially, none of the looks created by Pugh are now for sale: instead they have been re-imagined via a jersey capsule collection designed in collaboration with emerging designer Melissa Mehrtens. This launched alongside the art project and are being sold online in exclusive partnership with HIT + RUN &#8211; a new online retail platform promoting a zero-waste model.</p>
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<p>The project was an entirely non-profit venture, with all proceeds going to Refuge. Fundraising for the charity was driven by ticket sales to an accompanying live exhibition taking place at Christie’s London across London Fashion Week.</p>
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<p>To learn more about Samsung’s The Wall visit <a href="https://displaysolutions.samsung.com/the-wall">displaysolutions.samsung.com/the-wall</a></p>
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				<title>Samsung &#038; Niio Art Launch Prestigious Global Digital Art Competition Celebrating Visual Arts on ‘The Wall’</title>
				<link>https://news.samsung.com/uk/samsung-niio-art-launch-prestigious-global-digital-art-competition-celebrating-visual-arts-on-the-wall?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Thu, 30 Jan 2020 13:41:28 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[4K MicroLED digital art canvas]]></category>
		<category><![CDATA[Niio]]></category>
		<category><![CDATA[Samsung Modular MicroLED Technology]]></category>
		<category><![CDATA[Samsung The Wall]]></category>
		<category><![CDATA[Samsung The Wall x Niio Art Awards]]></category>
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									<description><![CDATA[&#160; London, UK – 30th January, 2020 – Samsung Electronics is today announcing the launch of an open call global competition in collaboration with Niio, a]]></description>
																<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-6794" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2020/02/Samsung-The-Wall-x-Niio-Art-Awards4.png" alt="" width="1200" height="589" srcset="https://img.global.news.samsung.com/uk/wp-content/uploads/2020/02/Samsung-The-Wall-x-Niio-Art-Awards4.png 1200w, https://img.global.news.samsung.com/uk/wp-content/uploads/2020/02/Samsung-The-Wall-x-Niio-Art-Awards4-831x408.png 831w, https://img.global.news.samsung.com/uk/wp-content/uploads/2020/02/Samsung-The-Wall-x-Niio-Art-Awards4-768x377.png 768w, https://img.global.news.samsung.com/uk/wp-content/uploads/2020/02/Samsung-The-Wall-x-Niio-Art-Awards4-1024x503.png 1024w" sizes="(max-width: 1200px) 100vw, 1200px" /></p>
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<p><strong>London, UK – 30<sup>th</sup> January, 2020</strong> – Samsung Electronics is today announcing the launch of an open call global competition in collaboration with<span><a href="https://www.niio.com/site/"> Niio</a></span><span>, </span><span>a</span><span> premium platform for new media art. Now open for entries from nascent, emerging and established artists, the </span><span><em>Samsung The Wall x Niio Art Awards</em></span><span> aims to discover the most inspiring digital art from around the world. Entrants will compete for a chance to be exhibited internationally on Samsung’s The Wall, the highest quality, large form factor 4K Micro LED digital art canvas, and qualify for up to $15,000 in cash prizes. The competition will culminate in summer exhibitions </span><span>at</span><span> ten showcase locations around the World.</span></p>
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<p><span>The first-prize winner of the competition will be invited to attend the unveiling</span><span> event</span><span> of their winning entry at </span><span>Samsung’s The Wall showroom</span><span> in May. All winners will be selected by a panel of renowned </span><span>experts in visual art</span><span>. When assessing each submission, the judges will be looking for artworks that </span><span>display</span><span> artistic and conceptual excellence, including creativity, originality and detail. </span></p>
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<p><span>“Samsung is always exploring new ways to make premium content as impactful as possible and take users’ experience to the next level,” said </span>Hyesung Ha, Senior Vice President of Visual Display Business at Samsung Electronics<span>. “This </span><span>o</span><span>pen </span><span>c</span><span>all, in partnership with Niio Art and </span><span>its</span><span> global community of leading artists, celebrates the latest and greatest talent in digital art and provides the art community a meaningful platform on which its artistic creations can be showcased. The competition will also play a major role in heralding the next generation of display experiences – all brought to life on the awe-inspiring The Wall.” </span></p>
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<p><span>“In today’s connected world, </span><span>a</span><span>rtists rely on digital tools to tell their stories. We are thrilled to partner with Samsung to offer artists everywhere </span><span>a</span><span> chance to share their creations on the most iconic and exquisite large-scale canvas there is,” said Rob Anders, CEO of Niio. “Moreover, our plans for the synchronised, global unveiling of the winning artworks in May will change the way digital art is experienced in the world.”</span></p>
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<p><span>Niio inspires people everywhere by providing seamless access to premium video and new media art through its state-of-the-art technology and curated distribution platform. Niio’s platform now empowers a growing network of over 4,000 artists and art partners from over 70 countries to self-publish media art; th</span><span>e published</span><span> art</span><span>work</span><span> can then be borrowed or acquired </span><span>to be</span><span> viewed on high quality connected display devices anywhere in the world.</span></p>
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<p><span>Now available globally, The Wall represents the latest application of Samsung’s modular MicroLED technology which can be custom-tailored to any size and aspect ratio, immediately enhancing the aesthetic of any space.</span></p>
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<p><span>To learn more about the </span><span>o</span><span>pen </span><span>c</span><span>all, artists can visit </span><span><a href="https://www.niio.com/get/the-wall-open-call/">https://www.niio.com/get/the-wall-open-call/</a></span> <span>and enter their artwork, as well as find submission details, specification requirements, rules, important dates and prizes. And to discover The Wall, please visit</span><span><a href="https://displaysolutions.samsung.com/led-signage/the-wall">: https://displaysolutions.samsung.com/led-signage/the-wall</a></span><span>.</span></p>
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