LONDON, UK – December, 2023 – Samsung Electronics Co., Ltd: According to research by Samsung UK, nearly half (47%) of Brits are stressing over the Christmas Dinner.

And when in charge of the cooking, over a third (33%) feel like they miss out on spending quality time with family or friends on Christmas Day, because of kitchen pressures.

Consequently, nearly a third (30%) of UK adults believe that having smarter technology in the kitchen would improve the process of cooking the Christmas dinner. With Londoners being the most keen (53%), closely followed by Northern Ireland (42%) and the Scots (38%).

With less than two weeks to go, the Samsung Series 7 Bespoke AI Oven aims to make meal prep simple by taking on the role of the sous-chef and allowing the host to have more quality time to relax, with friends and family, and catch the Christmas specials.

The oven is armed with features to overcome the most common Christmas dinner dilemmas such as not having enough space in the oven (37%), timing issues (37%), and cooking multiple dishes at once (34%). For instance, it has different upper and lower zones that can operate independently at different temperatures, you can make sure the turkey is roasting above whilst the vegetables are steaming below. Enabling you to serve on time and to perfection, without a bead of sweat in sight!

With the Bespoke AI Oven’s internal camera, powerful AI and Sense Inside feature, the oven can suggest cooking settings by recognising many dishes and ingredients, including the seasonal favourites.

A frustration for those that are hosting is the need to pop into the kitchen every five minutes to check on the food. But what if you could play a board game whilst checking on the roasties? Those using the Bespoke AI Oven can pair it with the SmartThings App ^[1]and tap View Inside on a smartphone, tablet or TV to see check the food in real-time. Hosts can also leverage the oven’s connected cooking probe and remotely monitor the internal temperature of their meat. The app will notify you when the perfect cooking temperature has been achieved.

Right now, people up and down the country are already busy compiling shopping lists and getting ready for the big day. With the Samsung Food app that is available across multiple devices including your phone, tablet and TV and on Android or iOS, you are able to effortlessly find menu inspiration, plan the day’s meals, easily compile ingredient lists, compare prices for your shopping across popular supermarkets, and even adapt recipes to cater for different dietary requirements. Therefore, families can plan the Christmas meal in advance and input the leftovers into the app to suggest new recipes, so nothing goes to waste the day after.

Tanya Weller, Marketing Director of Home Appliances at Samsung Electronics UK & Ireland, said:

“Every year we face the same challenges around the big day. The Christmas dinner is the main event and we put so much pressure around it being ‘perfect’.

“When we design new features and technology in our ovens, we are thinking about how we can make our customers’ lives easier so they can focus on what matters to them. From menu inspiration to checking the oven whilst you watch the Christmas movie, you don’t have to be stuck in the kitchen while everyone else joins in the festivities. So, this Christmas let the Samsung Series 7 Bespoke AI Oven do the hard work and enjoy a stress-free feast, while you spend time with the people you love.”

The research also found some interesting wider Christmas challenges per region. Northern Ireland topped the list of most likely to overcook the turkey (26%), Londoners spent the longest to prepare the dinner taking three to four hours on average (32%) and almost a fifth (18%) of the Northeast struggle to nail gravy – too thick or too thin, they can’t win.

For more information on Samsung’s Series 7 Bespoke AI Oven, please visit: https://www.samsung.com/uk/cooking-appliances/ovens/nv7000b-7series-add-steam-nv7b7970caa-u4/

[1] Devices require internet connection in order for SmartThings app to operate.

London, UK – 3rd February 2023 – Samsung Electronics UK Ltd. has today announced the launch of the latest addition to its Bespoke home appliance range with the Series 7 Bespoke AI Oven, designed to make your kitchen smarter, more versatile and more interactive than ever.

The Series 7 Bespoke AI Oven is set to revolutionise the healthy meal prepping experience, through its powerful and intelligent AI Pro Cooking^[1]technology, to produce delicious meals that cater to users’ dietary requirements.

AI Pro Cooking optimises cooking settings while monitoring food. If the oven is set to cook a recognised dish, it will recommend the cooking mode, temperature, and cooking time. Individuals can also see how their meal is coming along in real-time, by pairing the oven with the SmartThings App^[2] and tapping View Inside. In addition to this, Samsung’s Dual Cook Steam gives users the ability to prepare healthy steamed dishes while cooking separate dishes at different temperatures, at the same time.

With the oven’s internal camera and powerful AI and with the Sense Inside feature^[3]– the first food recognition and burn detection^[4]– the oven can suggest cooking settings by recognising 80 different dishes and ingredients^[5]. With the integration of SmartThings Cooking and Samsung Health, the Bespoke AI Oven can look at a user’s workout stats and diet goals to recommend meal options based on the ingredients they have at home.

The Bespoke AI Oven has a simple, sleek design, as well as a convenient auto open door for a more streamlined aesthetic. The smart oven is designed with a handleless, flat door design that syncs perfectly with any modern kitchen. With just a touch of your control panel, you can effortlessly open the smart oven’s door.

Available in Black Glass and Satin Beige. Samsung also offers matching compact ovens and warming draws.

Make mealtimes more convenient. For more information on Samsung’s Series 7 Bespoke AI Oven, please visit: https://www.samsung.com/uk/cooking-appliances/ovens/nv7000b-7series-add-steam-nv7b7970caa-u4/

[1] Only available on certain models

[2] Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.

[3] Only available when using the Auto Cook menu

[4] May not work properly when cooking specific food items that are a dark colour or have a cover, which can hinder recognition.

[5] Based on an AI-created algorithm and not real-time learning.