For those who are looking to make the most out of this at-home outdoor lifestyle, Samsung Electronics last May introduced The Terrace, an outdoor TV that can be placed and used outside, along with The Terrace Soundbar.

As well as providing resilient versatility thanks to its water and dust resistance, The Terrace features a vivid screen for excellent viewing experiences. Read on for a look at a day in the life of The Terrace at home.

Enjoying Your Swim With Your Favorite Media, Worry-Free

One of the best ways to stay cool on warmer days is to set up a small pool in the garden for yourself or your children. With other TVs, if you wanted to enjoy your TV while cooling off, the pool would need to be placed far away from the TV to prevent water damage.

However, with The Terrace, you can place your TV anywhere you want without having to worry about any splashing affecting it as the outdoor TV has obtained the IP55 certification from the International Electrotechnical Commission for water and dust resistance. What’s more, The Terrace can withstand all kinds of weather conditions, even extreme ones that dip as low as negative 31° to 50° Celsius (~negative 24° to 122° Fahrenheit). Thanks to this durability, you can stream your favorite TV show while relaxing, or put on your kids’ favorite animated show while they enjoy the pool.

For those users looking for a summery soundtrack to accompany their pool day, they can take advantage of the rich sound experiences offered by The Terrace Soundbar. Offering 210 watts of sound featuring deep bass tones of the built-in woofer and cutting-edge wide range tweeter, you can enjoy the same sound quality as if you were listening indoors.

To make things even more convenient for your at-home poolside fun, all you need to do when playing music through the Soundbar is tap your smartphone onto it in order to connect and play your chosen music instantly.

Sharp Picture Quality, Even When the Sun Is Out

After a few hours of fun in the sun, it’s time to eat – and back-garden cookouts serve as a fun and easy way to recreate the camping experience at home. While you might be wondering how The Terrace can keep everyone entertained under the bright sun while the food is cooking, the TV in fact features bright picture quality and sharp dark color contrast, making it easy to enjoy a movie even under direct sunlight.

The Terrace boasts 2,000 nits so that users can comfortably enjoy video content even in the middle of the day. Furthermore, The Terrace features high visibility thanks to its anti-reflection technology, which reduces the reflection of light off of its surface, and AI picture quality optimization technology that adjusts the screen’s brightness automatically based on changing light conditions.

Thanks to The Terrace’s Tizen OS, you can choose from a wide collection of popular TV shows and movies when looking to relax in the garden without needing to connect a separate OTT device by merit of the built-in smart TV apps and features.

Take Your Outdoor Games to the Next Level

There’s nothing better than relaxing outside and partaking in a game or two while the weather is still nice after a good meal in the garden – and with The Terrace, you can even enjoy your favorite digital games while still making the most of the weather.

The Terrace is the perfect screen on which to easily play games outside, as the TV optimizes its sound and screen levels for your game without you needing to adjust any settings manually. Featuring a motion clarity feature, screen tearing is minimized while playing, making for more seamless and enjoyable experiences.

Taking a Trip Down Memory Lane With a Single Tap

At the end of a long day enjoying each other’s company, it’s time for the family to get together and take a look back over some precious memories. Thanks to The Terrace’s Tap View¹ feature, all you need do is gently tap your smartphone to the side of the TV to share your media on-screen and get straight into reminiscing. Not only does this make it more comfortable for everyone, as there’s no need to crowd around a single smartphone screen, but it also lets you make the most of your photos on the intricate big screen.

The Terrace also comes with the Multi View² feature, which lets you split the TV screen to enjoy multifarious contents at once. This lets you take a look over some past vacation photos on one side of the screen while catching up on your favorite TV series on the other, for example; the possibilities are endless.

It was only in the very recent past that we believed personal TVs were limited to the indoor space only. With The Terrace, users can expand the uses of their TV for all kinds of fun activities; why not watch a movie while grilling on the barbeque, listen to music while relaxing in the cool breeze, or enjoy the sunset with a family slideshow? The Terrace and The Terrace Soundbar lets you take your private outdoor experiences to the next level.

* Images shown in this article are simulated.

*TV should not be continuously exposed to direct sunlight, rain or snow.

¹ The Tap View feature is only available on Samsung Galaxy smartphones offering above Android 8.1. Tap View is available while both TV and smartphone are turned on. 

² The Multi View feature supports screen mirroring-compatible Android devices (Android 4.2 and above) and Airplay 2-compatible devices. Airplay 2 requires iOS 12.3 and above or macOS 10.14.5 and above. Some sources or applications may not support Multi View.

LONDON, UK – June 18th, 2021 – Samsung Electronics Co., Ltd. today announced that all models^[1] of The Terrace TV, the premium product line designed for outdoor lifestyles, have become the first in the TV industry to be verified for outdoor visibility performance.

This verification comes from U.S.-based Underwriters Laboratories (UL), a global independent safety science organisation with over a century of experience in driving safety solution innovation.

In normal outdoor settings, consumers must find means to block sunlight to gain appropriate visibility, which has been a major issue across relevant product categories. To receive this verification, a product must undergo several rounds of rigorous testing, in which peak brightness of over 3,000 ~ 4,000 nits^[2], a higher contrast ratio of over 1,000:1, and color volume greater than 80 percent should be altogether achieved under over 10,000 LUX condition. The Terrace TV has displayed outstanding performance in these three key areas so viewers can enjoy clear, vivid images even in bright outdoors.

It also features Samsung’s premium QLED display, anti-reflection technology which reduces light reflection from its surface, as well as AI picture quality optimisation technology for automatic brightness adjustment.

In addition, Samsung’s OH55A, an outdoor signage product which uses the same outdoor visibility technologies as The Terrace, also received visibility verification.

Samsung also recognises the importance of weather resistance against rain and dust for outdoor TV set models. The company obtained IP55 water and dust resistance standard certification from International Electrotechnical Commission (IEC), which together with the latest UL verification will play a pivotal role in fortifying Samsung’s efforts to provide an optimal viewing experience in various outdoor conditions.

“UL’s outdoor visibility verification for The Terrace will enable consumers across the globe to further add values to their viewing experiences,” said Yong Hoon Choi, Executive Vice President of Visual Display Business at Samsung Electronics. “As a leader in the TV industry, Samsung will continue to drive innovative technologies that are optimised for new and emerging lifestyles.”

[1] LST9 65- and 75-inch (availability may vary by region) LST7 55-, 65- and 75-inch

[2] Brightness of LST7: 4,000 nits, Brightness of LST9: 3,000nits.

“At Samsung, we are proud to constantly innovate to improve consumers’ everyday lives. Over the past year, technologies that were once ‘nice to have’ became a need, as our homes became offices, schools, gyms, and more,” said James Fishler, Senior Vice President, Home Entertainment Division, Samsung Electronics America. “The role of the TV in our lives has grown—and in 2021, Samsung continues to redefine the role of TV around the needs and passions of consumers.”

For decades, TVs were seen simply as a way to watch movies and shows; now, TVs are serving as conference rooms and fitness hubs. By taking advantage of many features for the first time this past year, people are re-examining the role that their TV plays in their lives.

Beyond Samsung’s innovative approach to new features, our leadership in picture performance has made Samsung the number one global TV manufacturer for 15 consecutive years. In 2021, Samsung continues to break new ground to offer consumers extraordinary viewing experiences.

MICRO LED Comes Home

With superb brightness, deep blacks, and breathtaking image quality, MICRO LED technology offers a groundbreaking viewing experience that lasts. Its inorganic LEDs help prevent burn-in and ensure the screen stays vibrant over its lifetime.

In 2018, Samsung introduced MICRO LED in the form of “The Wall”—a configurable system of modules that can reach an astounding 292 inches for an experience like no other. With its inherent flexibility, “The Wall” requires professional installation in a home or business environment.

In 2021, Samsung brings all the power of MICRO LED technology in the form of a traditional TV experience. Now, consumers can take home the cinematic experience in a beautiful edge-to-edge screen design, with no need for professional assembly and installation. MICRO LED is available in 110’’ and 99’’ sizes globally beginning at the end of March; an 88’’ size is launching this fall; and a 76’’ is on the future roadmap.

MICRO LED can become 4 screens in one. With 4Vue (Quad View), consumers can watch up to four sources of content simultaneously. Keep up with multiple sports at once, or stream a walkthrough while playing a video game. MICRO LED brings true-to-life picture quality at an enormous scale—out of the box.

Samsung Neo QLED Fits Any Home and Every Passion

As people turn to TVs as an outlet for their passions, Samsung developed Samsung Neo QLED to enhance the viewing experience, no matter what you are watching. The Samsung Neo QLED viewing experience is defined by our proprietary Quantum Matrix Technology and works with intense precision to control our new, ultra-fine Quantum Mini LEDs. It works in tandem with our AI-powered Neo Quantum Processor to deliver our most intense blacks, brightest lights, and next-level upscaling technology. Smarter than any Samsung TV has ever offered, Samsung Neo QLED delivers an ultra-realistic picture—whether you are watching a football game, or playing one on your gaming console. And at just 1/40^th the size of conventional LEDs, Quantum Mini LEDs also allow for super slim TV designs.

Samsung Neo QLED also offers features that level up gaming. Together with QLED, it offers cutting-edge capabilities that make them a phenomenal companion to next-gen gaming with Xbox Series X. In addition, Samsung Neo QLED and QLED let you see virtually every detail with incredible 4k clarity, a silky-smooth 120 frames per second, and a low 5.8ms response time.

In order to further deliver optimised gaming performance to the 2021 Samsung Neo QLED and QLED line, Samsung has also partnered with AMD to develop the first TV with Freesync Premium Pro support for both PC and console games to deliver a truly exceptional HDR gaming experience. Additionally, Samsung’s new Game Bar helps players quickly monitor critical aspects of play. You can use it to access Samsung’s Super Ultrawide Gameview, which brings ultra-wide aspect ratios—traditionally only available on gaming monitors—to the TV.

For those with a passion for fitness, Samsung Neo QLED brings athletic training and healthy living to the home. Last year, when people weren’t able to go to the gym, many sought ways to stay fit at home. Samsung Health, a comprehensive fitness and mindfulness platform which launched in the spring of 2020, met this need. Samsung Health helped us stay fit with partner apps for every style of fitness and health, along with seamless connectivity to mobile devices and wearables.

In 2021, Samsung Health adds the benefit of a Smart Trainer. With an optional camera sold separately, the Smart Trainer utilises AI to analyse your posture and provide real-time feedback to improve your form as you follow instructional videos.

In 2021, Samsung Neo QLED’s 8K models (QN800A and QN900A) will be available in 65’’, 75’’, and 85’’ sizes, while the 4K models (QN94A, QN90A and QN85A) will reflect an even wider selection, starting at 50’’.

TV Technology That Reflects Your Style Indoors or Outdoors

Consumers today expect experiences tailored to their needs, personal tastes, and style. The Lifestyle TV category offers screens designed for every consumer and every space—in and outside the home.

The Frame transforms the TV into a gallery of fine art that can be endlessly personalised to match your home, or suit your mood and taste. With new partnerships in the Art Store*, like NAVA Contemporary and Etsy, The Frame features more original artworks to match individual tastes. The new and improved Art Store platform makes it easy to flick through a growing library of over 1,400 artworks from world-renowned institutions – spanning the classics and the contemporary*. And with fine-tuned AI-based recommendations, it’s never been easier to find what you love, collect your favourite pieces, and curate your very own art exhibition. The Frame also features increased storage space from 500 megabytes in 2020 to 16 gigabytes in 2021, so you can store (and showcase) up to 1,200 of your very own photos (all) in UHD quality. From iconic masterpieces and modern marvels to stunning photography, The Frame Art Mode brings you ever-more options to reflect your taste and reinvent your everyday space.

This year, we have redesigned 2021 The Frame and made it slimmer than ever – just 24.9 millimeters thick, about the same depth as an actual picture frame. Additionally, we bring you a variety of ways to have The Frame fit to and blend into any living space—from the Slim Fit TV Wall Mount to hang it like a real picture frame, One Connect Box’s easy cable management solution, to interchangeable bezel colours and styles**. You can choose to have 2021 The Frame blend in, or stand out. Either way, it’s a one-of-a-kind TV that looks just as spectacular – off, or on.

Samsung is also offering a new way to display the 2021 The Frame, with My Shelf, a new accessory releasing globally later this year that lets you create a tailored wall with personal touches to complement your screen and décor. My Shelf can be attached to the 55”, 65”, and 75” Frame sizes.

For those who miss the movie theatre experience, The Premiere, the industry’s first triple laser projector with 4K resolution, represents the next stage in home cinema—all in a compact package. Traditional beam projectors can be clunky and difficult to set up—and even if they offer a big screen, the resolution is sometimes far below an ordinary TV. The Premiere’s minimalist design, with rounded edges and a fabric finish, fits neatly into any home. Just position the Premiere around 5 inches or further from a monotone wall or ALR screen, and break out the popcorn.

In 2020, Samsung took its industry-leading picture and smart TV entertainment experience from inside the home to the yard—just as consumers were looking to get outdoors. With The Terrace, our first outdoor TV, consumers can enjoy the picture quality, audio performance, and smart features they expect from Samsung outside. And they can do so worry-free; The Terrace is weather-resistant, with an IP55 rating to protect against water and dust. It is also simple to install, and easy to connect to cable service and a Wi-Fi network. The Terrace is available in 55”, 65”, and 75” as well as the option of a IP55 weather rated Terrace Soundbar.

The Terrace Soundbar offers dynamic sound that redefines the dimensions of home theatre. Right out of the box, The Terrace delivers high-quality sound and a deep and clear bass sound from its built-in woofers. For those who want to customise their TV’s sound output, The Terrace has Wi-Fi and Bluetooth connectivity, allowing it to be paired with The Terrace Soundbar or other devices. To offer the clear, rich sound for immersive audio experience, The Terrace Soundbar features distortion cancelling technology regardless of the surrounding environment.

Screens Suited for Every Need – From Productivity to Play

In 2020, the relevance of the monitor at home changed dramatically. For many, this meant additional screens for multiple needs. Suddenly, a screen that was used to shop online or surf social media became critical to daily life, as consumers used it to make the most of work, school, and play.

To fulfill this demand, the Smart Monitor is Samsung’s first “do-it-all” monitor—uniting the best of monitor and TV. Smart Monitor is compatible with Wi-Fi, Bluetooth, Wireless DeX, and Apple AirPlay 2, letting consumers work from anywhere without needing to connect to a PC. With AirPlay 2, customers can stream, control, and share their favourite content directly from their iPhone, iPad, or Mac to their monitor. When you need to relax, you can enjoy your favorite shows by turning on the Smart TV platform and accessing your preferred streaming apps. Smart Monitor helps consumers stay productive when they need to be—and entertained when they need a break.

In 2020, the Odyssey G9 gaming monitor generated a lot of buzz—this year, Samsung is leveling up the experience with a Quantum MiniLED display and premium gaming features. The 1000R screen curvature, combined with Quantum MiniLED display technology, gives gamers an experience unlike any other. The new G9 joins Samsung’s full lineup of curved and flat Odyssey gaming monitors.

To enable a new way of learning and working while staying safe, we are introducing the Samsung Interactive Display FLIP 75-inch, a digital whiteboard you can write, draw, and edit on. The Flip offers connective features for hybrid working and learning to help consumers succeed—whether in the classroom, the office, or at home. With optimised 4K picture quality and easy-to-read visuals, a team of up to 20 can work simultaneously to sync personal devices for real-time content sharing. The Flip allows users to see a coworker’s or teacher’s presentation as if they were there in person—offering the ability to work together while staying safe. Designed to foster greater collaboration, increase productivity, and enable a seamless exchange of ideas, the 75” display joins the 55”, 65”, and 85” display.

Sound That Matches the Visual

For a full, deep and rich immersive experience, the Q950A boasts the industry’s first 11.1.4 channel sound bringing you right into the centre of the action. For those who play music from their mobile devices, AirPlay 2 is included and Tap Sound makes it as simple as tapping a device to the soundbar. The Q950A, Q900A and Q800A have Alexa voice assistant built-in —making it easy to take full control of the listening experience.

Passions, Style, Tastes, and Needs

In 2021, Samsung complements your passions, adjusts to your tastes, and delivers performance that enhances all experiences. From the pinnacle of luxurious performance in MICRO LED, to the aesthetic appeal of The Frame, Samsung redefines the role of the TV in your home—at a time when the TV is more relevant than ever.

For more information on Samsung’s products, please visit https://www.samsung.com/uk/

*Art store subscription requred to access full selection. Fees apply to subscription service.

**Customisable bezel each sold separately.

UK, London – January 6, 2021 – Samsung Electronics Co., Ltd. –  Samsung Electronics Co., Ltd. shared its vision for the future at the 2021 Consumer Electronics Show (CES). The company introduced new products at its virtual press conference, showing how it’s continuing to innovate by creating solutions that are flexible, intelligently connected, and use AI to understand context to make daily life seamless.

“Our world looks different, and many of you have been faced with a new reality – one where, among other things, your home has taken on a greater significance,” said Sebastian Seung, President and Head of Samsung Research, the advanced R&D hub of the company that leads the development of future technologies for Samsung Electronics’ SET (end-products), addressing the company’s efforts to enhance the at-home technology experience. “Our innovations are designed to provide more personal and more intuitive experiences that express your personality. We’re hard at work to bring you next-generation innovation, with AI as the core enabler, for your better tomorrow.”

Creating More Intimate and Personalised User Experiences

As people spent more time at home last year, the tech they wanted became the tech they needed. In relying on that tech, people came to understand many ways connected solutions could make life easier. TVs were vital for entertainment—and sometimes, fitness. Smart fridges helped with remote shopping and meal prep and Smartphones were indispensable.

Samsung’s continued investments in innovations that adapt to evolving lifestyles enable the company to keep pace with rapid changes. Key innovations unveiled include:

• Samsung Bespoke 4-Door Flex: The latest version of the Bespoke refrigerator available in North America this Spring features changeable panels that come with a choice of colors and materials that made the original a success, allowing consumers to adjust their fridge for form and function. The new 4-Door model also includes a brand-new Beverage Center, which gives quick access to a water dispenser and an automatically-filled water pitcher. The 4-door Bespoke also comes equipped with a Dual Auto Ice Maker which makes not only regular cubed ice but also smaller ‘ice bites’ to suit different preferences for cold beverages.

• 110-inch MICRO LED: This new screen features self-lit inorganic LED with a slim and nearly bezel-less Infinity Screen design that seamlessly blends into the living space. The result is a spectacularly immersive viewing experience with astounding picture quality. The 110-inch MICRO LED also adds “4Vue” (Quad View), a four-way viewing option—so you can keep up with multiple sports at once, or stream a tutorial while playing a video game. MICRO LED will be rolled out globally beginning this spring^[1].

• Lifestyle TV: Samsung’s cutting-edge lifestyle TV lineup includes The Serif, The Frame, The Sero and The Terrace—a recently launched 4K QLED outdoor TV—as well as Samsung The Premiere, a cinema-like quality 4K laser projector.

• SmartThings Cooking: Coming to the United Kingdom later this year, Samsung SmartThings is expanding to make your culinary journey seamless. An automatic Meal Planner powered by Whisk’s Food AI recommends meals for the whole week, makes shopping lists with the ingredients you need, and connects to grocery retailers for one-stop shopping straight from the Family Hub refrigerator or your mobile screen. Recipe instructions can be sent directly to synced Samsung cooking devices to minimise hassles and mistakes^[2].

• Samsung Health Smart Trainer on Samsung 2021 TVs: Samsung Health seamlessly transforms the home into a personal gym, and the new Smart Trainer^[3] feature tracks and analyses posture in real time, just like a personal trainer. During and post-workout, Smart Trainer provides feedback on form, helps you count your reps, and estimates calories burned. With video and interactive training via Bixby-enabled voice control, Samsung Health Smart Trainer elevates and personalises the home workout experience and will be coming to the UK this year.

Bringing AI and Robots to Daily Life including Housekeeping

Samsung has long been at the forefront of AI and robotics innovation, leveraging its seven global AI research centers to advance technology. By bringing AI to its products, Samsung is creating new home experiences—from washing machines that optimise water usage, detergents, and wash cycles, to TVs with a Quantum AI Processor that can upscale HD content into pristine 8K resolution.

The major technologies featured during Samsung’s press conference include the following:

• JetBot 90 AI+: Coming to the US 1H 2021, this new vacuum cleaner uses object recognition technology to identify and classify objects to decide the best cleaning path. LiDAR and 3D sensors allow JetBot 90 AI+ to avoid cables and small objects, while still cleaning hard-to-reach corners in your home. Also outfitted with a camera, JetBot 90 AI+ is integrated with the SmartThings app to assist you with home monitoring.

• Samsung Bot Care^[4]: The latest development in Samsung’s growing robotics lineup, Samsung Bot Care is designed use AI to recognise and respond to your behavior. It will be able to act as both a robotic assistant and companion, helping to take care of the details in your life. It will also learn your schedule and habits and send you reminders to help guide you throughout your busy day.

• Samsung Bot Handy^[5]: Also in development, Samsung Bot Handy will rely on advanced AI to recognise and pick up objects of varying sizes, shapes and weights, becoming an extension of you and helping you with work around the house. Samsung Bot Handy will be able to tell the difference between the material composition of various objects, utilising the appropriate amount of force to grab and move around household items and objects, working as your trusted partner to help with house chores like cleaning up messy rooms or sorting out the dishes after a meal.

Looking to the future, Samsung is also developing other tangible applications of AI technologies for daily life. Samsung is continuing to build on its Samsung Bot Retail, which would guide users outside the home in retail environments, and GEMS, Samsung’s health-focused exoskeleton as mobility aide. These innovations allow robots and robotic devices to co-exist with humans, enhancing their lives and catering to a variety of lifestyles and different environments.

Technology for a Better Future

Samsung closed its CES 2021 press conference by sharing more on the brand’s vision for how technology can enable progress and create a better tomorrow for all. Samsung believes that there is no single all-encompassing solution; a sustainable future requires investments across a broad spectrum. That’s why Samsung is focused on three key areas that are poised to benefit the most from technological innovation: sustainability, education, and accessibility.

“At Samsung, we are always looking for ways to build a better, more sustainable future,” said Sandeep Rana, Senior Manager, Environmental Sustainability Specialist at Samsung, who shared Samsung’s sustainability message at the press conference. “With a focus on the environment, people and society, we will continue to provide our consumers with responsible tools and technologies to address our challenges today and enable a better future for all.”

As part of its commitment to creating a circular economy, Samsung is developing programs and packaging solutions that promote a sustainable product lifecycle—from beginning to end:

• Galaxy Upcycling at Home: At the event, Samsung announced an update to its Galaxy Upcycling program called Galaxy Upcycling at Home. The new program reimagines the lifecycle of an older Galaxy phone and offers consumers options on how they might be able to repurpose their device to create a variety of convenient IoT tools.

• TV Eco Packaging: Additionally, Samsung announced that its eco-packaging would expand to QLED, UHD TV, monitor, and audio products in 2021. As part of an ongoing commitment to eco-consciousness, Samsung is creating products and solutions with sustainability at the core. For example, Samsung’s new Solar Cell Remote Control—made in part with recycled plastic—can be charged via solar or indoor lighting, reducing battery waste.

Believing that future generations will play a critical role in building a sustainable future, Samsung has also prioritised technology education through Samsung Solve for Tomorrow, which encourages young people to creatively use technology to solve community challenges, and Samsung Innovation Campus, which helps students develop technical and personal skills for future jobs.

Samsung also highlighted at the event how it is making its products even more inclusive and accessible for all. The SeeColors application is designed to help those with color vision deficiency (CVD) to adjust the settings on their 2021 QLED TVs for a better viewing experience, and the Sign Language Zoom feature on TVs ensures that everyone, regardless of ability, can easily enjoy cutting-edge technology.

Lastly, understanding how challenging it can be to strike a balance between our digital and analog lives, Samsung presented the Digital Wellbeing feature, designed to help people take control and manage their digital time—so they can use technology to better our lives and empower ourselves.

For more information, images or video on the products Samsung announced at CES 2021, please visit http://news.samsung.com.

[1] Availability of MICRO LED TV will vary by region.

[2] Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.

[3] Specific features available may vary by region and product.

[4] Samsung Bot Care is not currently available for sale. The described functions and technical capabilities have been demonstrated in test settings.

[5] Samsung Bot Handy is not currently available for sale. The described functions and technical capabilities have been demonstrated in test settings.