This site is optimized for Safari, Chrome and MS Edge
CES 2021
Reshaping our experiences to connect you with the people, and the places, that matter most.
Samsung is creating a Better Normal for All.
Better Me
A better, more personalized experience enabled by smarter technologies that enriches your life through experiences that express your personality.
Better Living
Through accessible technology infused with AI, we can do more than ever before, reshaping the way we live our daily lives for the better.
Technology for a Better Tomorrow
With solutions anchored in education, accessibility, and sustainability, Samsung is empowering people to create a more inclusive and sustainable world for all.
Since it was first introduced at CES 2018, the Digital Cockpit has been continually evolving – adding new types of innovations each and every year. Learn more about what 2021’s Digital Cockpit could mean for the future of vehicles, and how it will open the door for users to enjoy a wide range of experiences from the comfort of their car.