{"id":10108,"date":"2016-09-07T10:46:26","date_gmt":"2016-09-07T14:46:26","guid":{"rendered":"http:\/\/news.samsung.com\/us\/?p=10108"},"modified":"2024-07-22T10:55:54","modified_gmt":"2024-07-22T14:55:54","slug":"samsung-takes-fashion-into-the-future-at-837-2016-fw-fashion-week","status":"publish","type":"post","link":"https:\/\/news.samsung.com\/us\/samsung-takes-fashion-into-the-future-at-837-2016-fw-fashion-week\/","title":{"rendered":"Samsung Takes Fashion into the Future at 837"},"content":{"rendered":"

As 6th Avenue prepares to host the cr\u00e8me de la cr\u00e8me of international fashion during New York Fashion Week<\/a>, downtown at Samsung 837, the fusion of \u201cun-fashion\u201d and \u201cun-retail\u201d will take center stage.<\/p>\n

\"The<\/a><\/p>\n

From September 7-13, Samsung 837<\/a> will serve as a hub for connecting creators and their designs with audiences everywhere. Through the power of our technology, we\u2019ll be taking people beyond the velvet ropes, giving them an unprecedented, immersive experience within a world that has historically only been accessible to a select few.<\/p>\n

To help kick off our Fashion Week festivities, we\u2019re bringing some of the biggest brands and personalities in fashion to Samsung 837, including: Kendall and Kylie Jenner from Keeping Up with the Kardashians, celebrity makeup artist Charlotte Tilbury<\/a>, lifestyle brand Timo Weiland and street-gear retailer KITH<\/a>.<\/p>\n

\"VR<\/a><\/p>\n

From VR content to \u201csee now, buy now\u201d stations, Samsung will create a seamless integration of fashion and technology throughout the week\u2014allowing us to innovate and elevate the concept of the Fashion Week experience.<\/p>\n

\u201cFashion and technology are among the two passion points that excite our consumers the most\u2014and there\u2019s no better place to bring them together than Samsung 837,\u201d said Zach Overton<\/a>, Vice President and General Manager of Samsung 837.<\/strong> \u201cWe\u2019re pleased that our space and technology will help democratize New York Fashion Week by making it accessible to a wider audience of enthusiasts across the country.\u201d<\/p>\n

As a proud partner of the Council of Fashion Designers of America (CFDA), Samsung is helping create new ways for designers and brands to reach untapped and influential audiences in bold, unique ways. Through our technology, we\u2019re moving the fashion industry into the future\u2014and creating new runways of shared experiences.<\/p>\n","protected":false},"excerpt":{"rendered":"

As 6th Avenue prepares to host the cr\u00e8me de la cr\u00e8me of international fashion during New York Fashion Week, downtown at Samsung 837, the fusion of \u201cun-fashion\u201d and \u201cun-retail\u201d will take center stage. From September 7-13, Samsung 837 will serve as a hub for connecting creators and their designs with audiences everywhere. Through the power […]<\/p>\n","protected":false},"author":84,"featured_media":6152,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[45],"tags":[938,720,717],"blue-badge":[],"class_list":["post-10108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-fashion-week","tag-samsung-837","tag-zach-overton"],"acf":{"turn_off_retargeting":false},"fimg_mobile_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2016\/02\/15031733\/The-Screen-Mainstage-at-Samsung-837.jpg","fimg_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2016\/02\/15031733\/The-Screen-Mainstage-at-Samsung-837.jpg","primary_category":{"term_id":45,"name":"Uncategorized","slug":"uncategorized","term_group":0,"term_taxonomy_id":45,"taxonomy":"category","description":"","parent":0,"count":80,"filter":"raw","term_link":"https:\/\/news.samsung.com\/us\/category\/uncategorized\/","term_path":"uncategorized"},"badge":false,"_links":{"self":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/10108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/users\/84"}],"replies":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/comments?post=10108"}],"version-history":[{"count":0,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/10108\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/media\/6152"}],"wp:attachment":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/media?parent=10108"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/categories?post=10108"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/tags?post=10108"},{"taxonomy":"blue-badge","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/blue-badge?post=10108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}