{"id":10915,"date":"2016-11-22T10:57:38","date_gmt":"2016-11-22T15:57:38","guid":{"rendered":"http:\/\/news.samsung.com\/us\/?p=10915"},"modified":"2019-06-18T23:28:22","modified_gmt":"2019-06-19T03:28:22","slug":"holiday-season-giving-gift-galaxy","status":"publish","type":"post","link":"https:\/\/news.samsung.com\/us\/holiday-season-giving-gift-galaxy\/","title":{"rendered":"This Holiday Season, We\u2019re Giving the Gift of Galaxy"},"content":{"rendered":"<p>At <a href=\"http:\/\/www.samsung.com\/us\" target=\"_blank\" rel=\"noopener noreferrer\">Samsung<\/a>, we believe that technology is so much more than a device\u2014it\u2019s an experience. Our technology has the ability to bring families together, even if they\u2019re separated by thousands of miles. We can show people the majesty of standing on the top of a mountain, or the wonder of diving under the ocean, all with a single device. We don\u2019t just make technology, we make magic and ignite awe. This holiday season, we want to bring that power to connect, delight and inspire to everyone, and to show them what\u2019s possible with our mobile products. We want to give the <em>Gift of Galaxy<\/em>.<\/p>\n<p>It all starts with <a href=\"http:\/\/news.samsung.com\/us\/2016\/05\/06\/seeing-beyond-virtual-realitys-horizon-john-pleasants\/\" target=\"_blank\" rel=\"noopener noreferrer\">Virtual Reality (VR)<\/a> powered by a Samsung Galaxy phone<sup>1<\/sup>. This holiday season, we\u2019re telling the next chapter in our VR story, and bringing incredible experiences to life with a new spot we call, <em>Unwrap the Feels<\/em>. To capture the warmth and spirit of the holiday season, <em>Unwrap the Feels<\/em> focuses on families, coming together, and sharing special moments. It\u2019s candid and raw, showing the range of powerful emotions and reactions when people immerse themselves in new VR worlds.<\/p>\n<div style=\"width: 1920px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-10915-1\" width=\"1920\" height=\"1080\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2016\/11\/15151700\/Samsung-Holiday-Ad.mp4?_=1\" \/><a href=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2016\/11\/15151700\/Samsung-Holiday-Ad.mp4\">https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2016\/11\/15151700\/Samsung-Holiday-Ad.mp4<\/a><\/video><\/div>\n<p>And now, we\u2019ve made it easier than ever to bring that VR experience home for the holidays. Starting on Thanksgiving through November 28, you can <a href=\"http:\/\/www.samsungpromotions.com\" target=\"_blank\" rel=\"noopener noreferrer\">buy a Galaxy S7 edge or Galaxy S7 and get a Gear VR gift pack<\/a>, which includes a free Gear VR plus Oculus content bonus. So for a limited time, your new phone will come with new, immersive VR experiences. It\u2019s the gift that keeps on giving.<\/p>\n<p>That\u2019s not the only way we\u2019re planning to spread the holiday cheer this year. This season, the Samsung blue box will become synonymous with a magical gift-giving experience \u2014one that delights and wows. As such, <a href=\"https:\/\/www.samsung.com\/us\/837\/\">Samsung 837<\/a> will be transformed into a larger than life blue box as well as unveil its holiday windows, on Wednesday, November 23 through New Year\u2019s Day. During this time, guests will have an opportunity to partake in festive holiday events and receive special surprises. We\u2019re also launching a new VR experience\u2014our own take on Santa\u2019s sleigh ride. We\u2019ll have more to share about this and more in the next few weeks, so stay tuned.<\/p>\n<div id=\"attachment_10997\" style=\"width: 740px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2016\/11\/14165632\/DSC00086.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-10997\" class=\"wp-image-10997 size-large\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2016\/11\/14165632\/DSC00086-950x534.jpg\" alt=\"Samsung 837 Blue Building Gift of Giving\" width=\"730\" height=\"410\" srcset=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2016\/11\/14165632\/DSC00086-950x534.jpg 950w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2016\/11\/14165632\/DSC00086-600x337.jpg 600w\" sizes=\"auto, (max-width: 730px) 100vw, 730px\" \/><\/a><p id=\"caption-attachment-10997\" class=\"wp-caption-text\">Samsung 837<\/p><\/div>\n<p>We\u2019ve designed Samsung technology to bring joy to people\u2019s lives\u2014from the smile you get when a VR experience unfolds all around you, to the warm feeling you experience when you buy a present for your loved one with your Galaxy phone. We want this holiday season to be special for all our customers, and we\u2019re using Samsung technology to make it happen\u2014one smile, one gift and one magical experience at a time.<\/p>\n<h5><em><sup>1<\/sup><\/em><em> Gear VR is compatible with the latest Galaxy phones, including Galaxy S7, Galaxy S7 edge, Galaxy Note5, Galaxy S6, Galaxy S6 edge, Galaxy S6 edge+.<\/em><\/h5>\n<hr \/>\n<p><em>About the Contributor<\/em><\/p>\n<p><strong>Marc Mathieu<a href=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2015\/11\/15064614\/Marc-Mathieu-Headshot-e1512486469278.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-799 size-large\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2015\/11\/15064614\/Marc-Mathieu-Headshot-e1512486469278-700x950.jpg\" alt=\"Marc Mathieu Headshot\" width=\"700\" height=\"950\" srcset=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2015\/11\/15064614\/Marc-Mathieu-Headshot-e1512486469278-700x950.jpg 700w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2015\/11\/15064614\/Marc-Mathieu-Headshot-e1512486469278-442x600.jpg 442w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/strong><br \/>\n<strong>Chief Marketing Officer<\/strong><\/p>\n<p><span class=\"tx\">Marc Mathieu, chief marketing officer at Samsung Electronics America, is a storied marketing veteran <\/span><span class=\"tx\">known for developing talent, digital innovation, and driving big ideas across the business. As CMO, he <\/span><span class=\"tx\">leads U.S.\u2013based marketing across all lines of the company\u2019s business including home entertainment, <\/span><span class=\"tx\">home appliances, and telecommunications. He also leads the Global Marketing Center of Excellence, <\/span><span class=\"tx\">designed as an incubator for marketing innovation and excellence across the company.<\/span><\/p>\n<p><span class=\"tx\">Prior to joining Samsung he served as the senior vice president of global marketing at Unilever where he <\/span><span class=\"tx\">launched the \u201cCrafting Brands for Life\u201d campaign and drove the company\u2019s global marketing strategy. <\/span><span class=\"tx\">Mathieu also served as senior vice president of global brand marketing at Coca-Cola, where he is <\/span><span class=\"tx\">credited with branding Coke\u2019s turnaround with the \u201cOpen Happiness\u201d strategy and the \u201cCoke Side of <\/span><span class=\"tx\">Life\u201d global campaign.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At Samsung, we believe that technology is so much more than a device\u2014it\u2019s an experience. Our technology has the ability to bring families together, even if they\u2019re separated by thousands of miles. We can show people the majesty of standing on the top of a mountain, or the wonder of diving under the ocean, all [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":10959,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[29720,29718],"tags":[710,259,438,720],"blue-badge":[],"class_list":["post-10915","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-mobile","category-product","tag-galaxy-s7","tag-gear-vr","tag-oculus","tag-samsung-837"],"acf":{"turn_off_retargeting":false},"fimg_mobile_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2016\/11\/14165717\/Screen-Shot-2016-11-28-at-3.53.40-PM-e1480366607176.png","fimg_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2016\/11\/14165717\/Screen-Shot-2016-11-28-at-3.53.40-PM-e1480366607176.png","primary_category":{"term_id":29720,"name":"Mobile","slug":"product-mobile","term_group":0,"term_taxonomy_id":29720,"taxonomy":"category","description":"","parent":29718,"count":984,"filter":"raw","term_link":"https:\/\/news.samsung.com\/us\/category\/product\/product-mobile\/","term_path":"product\/product-mobile"},"badge":false,"_links":{"self":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/10915","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/users\/84"}],"replies":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/comments?post=10915"}],"version-history":[{"count":0,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/10915\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/media\/10959"}],"wp:attachment":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/media?parent=10915"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/categories?post=10915"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/tags?post=10915"},{"taxonomy":"blue-badge","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/blue-badge?post=10915"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}