{"id":24716,"date":"2017-05-10T19:56:45","date_gmt":"2017-05-10T23:56:45","guid":{"rendered":"http:\/\/news.samsung.com\/us\/?p=24716"},"modified":"2019-07-10T22:36:10","modified_gmt":"2019-07-11T02:36:10","slug":"leading-global-innovation-stateside","status":"publish","type":"post","link":"https:\/\/news.samsung.com\/us\/leading-global-innovation-stateside\/","title":{"rendered":"Leading Global Innovation, Stateside"},"content":{"rendered":"

\"Young<\/p>\n

The United States is incredibly important to the business of Samsung Electronics. In addition to serving as one of our largest and most dynamic consumer markets, it is also home to some of the world\u2019s most forward-thinking and innovative minds.<\/p>\n

Today, Samsung not only considers engaging with American innovators of paramount importance, but we also consider American innovation to be part of our DNA. For nearly forty years, our company has steadily expanded its footprint in the country by creating thousands of jobs and investing billions of dollars into cutting-edge manufacturing facilities, research and development, and startups.<\/p>\n

Our presence here also allows us to collaborate with a growing and dynamic tech industry, where trend-setting startups, disruptors and established technology brands have created gateways for our rapid rise in market share\u200a\u2014\u200afrom phones and tablets, to washing machines and smart televisions.<\/p>\n

A few weeks ago President Young Sohn, Samsung Electronics\u2019 Chief Strategy Officer and Chairman of the Board at HARMAN International, reinforced why the American market has been integral to Samsung\u2019s leadership in innovation while at 1776, a global business incubator for startups headquartered in the heart of Washington, D.C.<\/p>\n

As a former startup founder himself, President Sohn emphasized the importance of global companies like Samsung in providing much of the capital necessary to encourage investment, entrepreneurship and risk-taking to scale ideas into transformative technology\u200a\u2014\u200athe core American ideals that have driven economic progress for centuries.<\/p>\n

In addition to discussing why Samsung is interacting with and investing in American technology companies and entrepreneurs, he also cast vision to the strategic ways how Samsung is doing so.<\/p>\n

What has made Samsung successful as a global company in the U.S., President Sohn said, are three guiding rules: improving core technologies, differentiating our products, and fostering an innovation pipeline.<\/p>\n

Product Differentiation<\/strong><\/p>\n

Our recent investment in the connected car arena exemplifies this approach exactly. We believe that the vehicle of tomorrow will be transformed by smart technology and connectivity in the same way that simple feature phones have become sophisticated smart devices over the past decade. To this end, President Sohn has led Samsung\u2019s acquisition of Connecticut-based car solutions and lifestyle audio solutions manufacturer\u00a0HARMAN<\/a>\u00a0in March 2017 for $8 billion.<\/p>\n

It is Samsung\u2019s view that audio and voice recognition features are critical to the IoT functionality of connected cars, and HARMAN\u2019s experience in developing these sophisticated systems complements Samsung\u2019s expertise in processors and memory, as well as telecoms and system integration.<\/p>\n

The HARMAN and Samsung collaboration means end-to-end solutions that can seamlessly deploy connected car technology and services for automakers, thereby opening the door to further growth opportunities in this rapidly advancing market.<\/p>\n

Improving and Advancing Core Technologies<\/strong><\/p>\n

As demonstrated by our recent HARMAN acquisition, collaboration with and investment in the U.S. technology industry is essential to the development of new, differentiated technologies. But it\u2019s also crucial to honing many of the core technologies that must be constantly tweaked and improved to match the speed of innovation.<\/p>\n

In fact, many of the improvements that make the Galaxy S8 our most exciting mobile product to date were developed right here in the United States:<\/p>\n