{"id":28823,"date":"2019-05-23T13:50:56","date_gmt":"2019-05-23T17:50:56","guid":{"rendered":"https:\/\/stage-web-alb-2136653291.us-east-1.elb.amazonaws.com\/us\/?p=28823"},"modified":"2019-06-18T18:14:05","modified_gmt":"2019-06-18T22:14:05","slug":"samsung-making-history-qled-8k-tv-campaign-commemorate-50th-anniversary-apollo-11-moon-landing","status":"publish","type":"post","link":"https:\/\/news.samsung.com\/us\/samsung-qled-8k-tv-making-history-campaign-cnn-50th-anniversary-apollo-11-moon-landing\/","title":{"rendered":"Samsung \u2018Making History\u2019 with QLED 8K TV Campaign to Commemorate 50th Anniversary of Apollo 11 Moon Landing"},"content":{"rendered":"<p><span class=\"press-release-open\"><strong>NEW YORK &#8211; May 23, 2019<\/strong>\u00a0\u2013<\/span> <strong>Samsung Electronics Co., Ltd.<\/strong> today announced the\u201c<strong>Making History<\/strong>\u201d <a href=\"https:\/\/www.samsung.com\/us\/explore\/qled-8k-tv\/\" target=\"_blank\" rel=\"noopener noreferrer\">QLED 8K TV<\/a> commercial and a multi-platform campaign with CNN Films in celebration of the 50<sup>th\u00a0<\/sup>anniversary of the Apollo 11 moon landing in 1969, when television enabled people around the world to witness one of mankind\u2019s greatest achievements. In 2019, Samsung is making TV history again by pushing the boundaries of technology with QLED 8K, now allowing consumers to watch video content in the highest resolution this category has ever seen.<\/p>\n<p>\u201cTV technology has been essential in bringing the world together to experience critical moments in modern history,\u201d <strong>said <a href=\"http:\/\/news.samsung.com\/us\/video-connecting-to-the-content-consumers-love\/\" target=\"_blank\" rel=\"noopener noreferrer\">Grace Dolan<\/a>, Vice President, Home Entertainment Demand Generation, Samsung Electronics America.<\/strong> \u201cAs we mark the 50<sup>th<\/sup>anniversary of Samsung Electronics and the first steps on the moon by a human, it\u2019s only fitting that our \u201cMaking History\u201d QLED 8K TV commercial and multimedia campaign with CNN celebrates the past while giving a glimpse into how Samsung will continue to bring people together in the future through the power of 8K.\u201d<br \/>\n\n\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"embedded recommended recommended-post\">\n\t\t\t<div class=\"embedded-inner\">\n\t\t\t\t<div class=\"card-badge\">\n\t\t\t\t\t<p>Recommended News<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"recommended-card\">\n\t\t\t\t\t<a href=\"https:\/\/news.samsung.com\/us\/video-samsung-2019-coming-attractions-home-entertainment-launch-featuring-qled-tvs-and-q-series-soundbars\/\" class=\"recommended-news\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/06\/14102644\/Q900_Shot_05-e15543291999201.jpg\" alt=\"[Video] Samsung 2019 \u201cComing Attractions\u201d Home Entertainment Launch: Featuring QLED TVs and Q Series Soundbars\">\n\t\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t\t<div class=\"details-inner\">\n\t\t\t\t\t\t\t\t<p class=\"post-category\">Home Audio<\/p>\n\t\t\t\t\t\t\t\t<h4> Samsung 2019 \u201cComing Attractions\u201d Home Entertainment Launch: Featuring QLED TVs and Q Series Soundbars<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"article-content\">\n\t\t<div class=\"article-body\"><\/p>\n<p>Created by <a href=\"https:\/\/www.adamandevenyc.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">adam&amp;eveNYC<\/a>, Samsung\u2019s \u201cMaking History\u201d QLED 8K TV commercial campaign features moon landing footage licensed from the groundbreaking \u2018APOLLO 11\u2019 documentary. This summer, Samsung will also sponsor the broadcast premiere of the \u2018APOLLO 11\u2019 documentary on CNN, beginning June 23 at 9:00pm and 11:00pm Eastern with limited commercial interruption and will feature a special <a href=\"https:\/\/youtu.be\/8yM5oazks1s\">60-second version<\/a>\u00a0of Samsung\u2019s \u201cMaking History\u201d commercial. Directed and produced by Todd Douglas Miller, \u2018APOLLO 11\u2019 was created from newly-discovered, never-before-seen 70mm archival footage and more than 11,000 hours of uncatalogued audio recordings from NASA and the National Archives.<\/p>\n<hr \/>\n<p><iframe loading=\"lazy\" title=\"Samsung QLED 8K: TV is making history again\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/8yM5oazks1s?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<hr \/>\n<p>\u2018APOLLO 11\u2019 (and \u2018Apollo 11: First Steps Edition\u2019) is the result of more than two years of collaboration between Miller\u2019s Statement Pictures and CNN Films, and marks the third collaboration between CNN Films and Miller.\u00a0CNN Films and Miller also collaborated for the production of the documentary short, distributed by Great Big Story,\u00a0<a href=\"https:\/\/www.greatbigstory.com\/stories\/the-last-steps-a-really-great-big-story\" target=\"_blank\" rel=\"noopener noreferrer\">THE LAST STEPS<\/a>, about the final NASA lunar mission, Apollo 17.<\/p>\n<p>\u2018APOLLO 11\u2019 is a cinematic event that takes viewers on NASA\u2019s historic mission led by astronauts Neil Armstrong, Buzz Aldrin, and Michael Collins, that first put men on the moon 50 years ago. In addition to the \u2018APOLLO 11\u2019 television premiere on June 23rd, the film will encore Saturday, June 29 and Saturday, July 20 at 9:00pm on CNN.<\/p>\n<p>Samsung\u2019s cross-platform campaign with CNN aligns the new era of 8K QLED picture quality together with the technical feat of the film\u2019s extraordinary production. This includes branded content produced by CNN\u2019s brand studio Courageous for Samsung\u2019s QLED 8K TV, which features retired astronaut Scott Kelly narrating a personal experience from his space travel. The creative will launch on the anniversary of the moon landing across CNN\u2019s social handles.<\/p>\n<p>Additionally, Samsung will sponsor a three-part digital video series tied to the anniversary. This CNN editorial endeavor will spotlight a new generation of women leaders who are determining where the next great discoveries will be made, developing the groundbreaking technology to send humanity to the farthest reaches of the universe, and tapping a younger, more diverse recruiting pipeline that is opening doors for the next crop of dreamers.<\/p>\n<p><strong>About Samsung 2019 QLED 8K TV<\/strong><\/p>\n<p>Samsung\u2019s <a href=\"http:\/\/news.samsung.com\/us\/samsung-2019-q-series-soundbar-line-qled-tv-compatibility\/\" target=\"_blank\" rel=\"noopener noreferrer\">2019 QLED 8K TV line<\/a> delivers premier picture quality, remarkable design and innovative smart features and for the first time ever \u2013 8K resolution. Available in more sizes than ever including 65\u201d, 75\u201d, 82\u201d, 85\u201d and 98\u201d options, these QLED 8K TVs incorporate Samsung\u2019s proprietary Quantum Processor 8K, which upscales lower resolution content to stunningly crisp 8K while also allowing for playback of native 8K content. Whether a viewer is watching content through a streaming service, set-top box, HDMI, USB or even mobile mirroring, Samsung\u2019s proprietary AI technology can recognize and upscale any content, regardless of the native resolution, to pristine 8K quality. This is Samsung\u2019s smartest and most powerful TV yet.<\/p>\n<p>For more information on Samsung\u2019s 8K TV line, please visit\u00a0<a href=\"https:\/\/www.samsung.com\/tvs\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.samsung.com\/tvs\/<\/a><\/p>\n\n\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"embedded recommended recommended-post\">\n\t\t\t<div class=\"embedded-inner\">\n\t\t\t\t<div class=\"card-badge\">\n\t\t\t\t\t<p>Recommended News<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"recommended-card\">\n\t\t\t\t\t<a href=\"https:\/\/news.samsung.com\/us\/2019-qled-tv-lineup-announcement-media-alert\/\" class=\"recommended-news\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/06\/14102644\/Q900_Shot_05-e15543291999201.jpg\" alt=\"[Media Alert] 2019 Home Entertainment TV and Soundbar Launch\">\n\t\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t\t<div class=\"details-inner\">\n\t\t\t\t\t\t\t\t<p class=\"post-category\">Home Audio<\/p>\n\t\t\t\t\t\t\t\t<h4> 2019 Home Entertainment TV and Soundbar Launch<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"article-content\">\n\t\t<div class=\"article-body\">\n","protected":false},"excerpt":{"rendered":"<p>NEW YORK &#8211; May 23, 2019\u00a0\u2013 Samsung Electronics Co., Ltd. today announced the\u201cMaking History\u201d QLED 8K TV commercial and a multi-platform campaign with CNN Films in celebration of the 50th\u00a0anniversary of the Apollo 11 moon landing in 1969, when television enabled people around the world to witness one of mankind\u2019s greatest achievements. In 2019, Samsung [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":27967,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[29727,29718,17548,29728],"tags":[987,125],"blue-badge":[],"class_list":["post-28823","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-home-entertainment","category-product","category-tv-and-audio-samsung-innovation","category-product-home-entertainment-tv-home-theaters","tag-qled-tv","tag-television-tv"],"acf":{"turn_off_retargeting":false},"fimg_mobile_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/05\/14102533\/SMH_sh021_v009_still.jpg","fimg_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/05\/14102533\/SMH_sh021_v009_still.jpg","primary_category":{"term_id":29727,"name":"Home Entertainment","slug":"product-home-entertainment","term_group":0,"term_taxonomy_id":29727,"taxonomy":"category","description":"","parent":29718,"count":344,"filter":"raw","term_link":"https:\/\/news.samsung.com\/us\/category\/product\/product-home-entertainment\/","term_path":"product\/product-home-entertainment"},"badge":"Press Release","_links":{"self":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/28823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/users\/84"}],"replies":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/comments?post=28823"}],"version-history":[{"count":0,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/28823\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/media\/27967"}],"wp:attachment":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/media?parent=28823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/categories?post=28823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/tags?post=28823"},{"taxonomy":"blue-badge","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/blue-badge?post=28823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}