{"id":35952,"date":"2019-12-09T10:00:13","date_gmt":"2019-12-09T15:00:13","guid":{"rendered":"https:\/\/news.samsung.com\/us\/?p=35952"},"modified":"2019-12-10T09:45:43","modified_gmt":"2019-12-10T14:45:43","slug":"samsung-msc-cruises-win-top-prize-industry-leading-indoor-led-project","status":"publish","type":"post","link":"https:\/\/news.samsung.com\/us\/samsung-msc-cruises-indoor-led-project-win-top-prize-for-industry-leading\/","title":{"rendered":"Samsung and MSC Cruises Win Top Prize For Industry-leading Indoor LED Project"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-35956\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170245\/Samsung-LED-Display-on-MSC-Grandiosa_4.jpg\" alt=\"Samsung-LED-Display-on-MSC-Grandiosa\" width=\"3700\" height=\"2081\" srcset=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170245\/Samsung-LED-Display-on-MSC-Grandiosa_4.jpg 3700w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170245\/Samsung-LED-Display-on-MSC-Grandiosa_4-600x337.jpg 600w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170245\/Samsung-LED-Display-on-MSC-Grandiosa_4-950x534.jpg 950w\" sizes=\"auto, (max-width: 3700px) 100vw, 3700px\" \/><\/p>\n<p>Samsung Electronics and MSC Cruises were awarded for Best Overall Customer Experience from Daily DOOH, a leading industry publication, in recognition of their outstanding innovation in digital signage.<\/p>\n<p>Samsung provided interactive touchscreens, digital signage and over 2,400 in-cabin TVs throughout <em>MSC Grandiosa<\/em>, the latest and largest flagship of MSC Cruises, as part of its longstanding partnership with the company. MSC Cruises had launched the <em>MSC for Me<\/em> digital ecosystem in 2017 to bring the latest connected cruise experience to its guests.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-35958\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170258\/Samsung-LED-Display-on-MSC-Grandiosa_5.jpg\" alt=\"Samsung-LED-Display-on-MSC-Grandiosa\" width=\"3840\" height=\"2160\" srcset=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170258\/Samsung-LED-Display-on-MSC-Grandiosa_5.jpg 3840w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170258\/Samsung-LED-Display-on-MSC-Grandiosa_5-600x338.jpg 600w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170258\/Samsung-LED-Display-on-MSC-Grandiosa_5-950x534.jpg 950w\" sizes=\"auto, (max-width: 3840px) 100vw, 3840px\" \/><\/p>\n<p>The project\u2019s crowning achievement is located at the ship\u2019s indoor promenade, the central social hub of the ship, where the custom 93-meter Samsung curved LED IF040H-D display is installed on the ceiling. The display has been dynamically designed to create an awe-inspiring atmosphere at all times, and it showcases mesmerizing visual performances three times a day.<\/p>\n\n\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"embedded recommended recommended-post\">\n\t\t\t<div class=\"embedded-inner\">\n\t\t\t\t<div class=\"card-badge\">\n\t\t\t\t\t<p>Recommended News<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"recommended-card\">\n\t\t\t\t\t<a href=\"https:\/\/news.samsung.com\/us\/wall-samsung-wins-coveted-display-industry-award\/\" class=\"recommended-news\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/06\/14102515\/The-Wall-Modular-MicroLED-146-inch-TV-2.jpg\" alt=\"&#8216;The Wall&#8217; by Samsung Wins Coveted Display Industry Award\">\n\t\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t\t<div class=\"details-inner\">\n\t\t\t\t\t\t\t\t<p class=\"post-category\">Home Entertainment<\/p>\n\t\t\t\t\t\t\t\t<h4>&#8216;The Wall&#8217; by Samsung Wins Coveted Display Industry Award<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"article-content\">\n\t\t<div class=\"article-body\">\n<p>\u201cThe longest LED sky at sea is one of the unique features of our Meraviglia generation ships, including MSC Grandiosa, topping the Mediterranean promenade and creating a one of a kind experience for our guests,\u201d <strong>said Luca Pronzati, Chief Business Innovation Officer at MSC Cruises.<\/strong> \u201cWe worked together with Samsung to create this core element of the multi-use space, using state-of-the-art technology. This helps to create different ambiances and atmospheres throughout the day and night, while also playing a key role in the ship\u2019s entertainment schedule with its range of mesmerizing shows.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-35955\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170237\/Samsung-LED-Display-on-MSC-Grandiosa_3.jpg\" alt=\"Samsung-LED-Display-on-MSC-Grandiosa\" width=\"3024\" height=\"4032\" srcset=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170237\/Samsung-LED-Display-on-MSC-Grandiosa_3.jpg 3024w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170237\/Samsung-LED-Display-on-MSC-Grandiosa_3-450x600.jpg 450w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170237\/Samsung-LED-Display-on-MSC-Grandiosa_3-713x950.jpg 713w\" sizes=\"auto, (max-width: 3024px) 100vw, 3024px\" \/><\/p>\n<p>\u201cSamsung technology is an integral part of giving passengers a completely unique and memorable experience on board many of MSC Cruises\u2019 ships,\u201d <strong>said Seog-gi Kim, Executive Vice President of Visual Display Business at Samsung Electronics.<\/strong> \u201cFrom the moment they board and throughout their trip, the passengers will be viewing and interacting with Samsung displays that feature superior picture quality and intuitive usability.\u201d<\/p>\n<p>For more information about Samsung\u2019s latest signage and displays visit: <a href=\"https:\/\/displaysolutions.samsung.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/displaysolutions.samsung.com\/<\/a>.<\/p>\n<p>For more information about <em>MSC Grandiosa<\/em> and <em>MSC for Me<\/em>, please visit: <a href=\"https:\/\/www.msccruises.com\/en-gl\/Discover-MSC\/Cruise-Ships\/MSC-Grandiosa.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.msccruises.com\/en-gl\/Discover-MSC\/Cruise-Ships\/MSC-Grandiosa.aspx<\/a>, <a href=\"https:\/\/www.msccruises.com\/en-gl\/Discover-MSC\/MSC-For-Me.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.msccruises.com\/en-gl\/Discover-MSC\/MSC-For-Me.aspx<\/a>.<\/p>\n<h6><\/h6>\n<h6><strong><u>About MSC Cruises<\/u><\/strong><\/h6>\n<h6>MSC Cruises is the fastest growing cruise line in the world. Headquartered in Geneva, Switzerland, MSC Cruises is part of the Cruises Division of MSC Group, the privately-held Swiss-based leading shipping and logistics conglomerate.<\/h6>\n<h6>MSC Cruises\u2019 fleet of 17 modern and innovative ships is one of the most environmentally-advanced in the industry. The Company is committed to environmental stewardship and works to minimise and continuously reduce the environmental impact of its fleet both while at sea and ashore by employing innovative marine and environmental technologies.<\/h6>\n<h6>An industry-unprecedented \u20ac11.6 billion plan will see MSC Cruises\u2019 fleet increase to 25 ships by 2027. Additionally, MSC Group\u2019s Cruises Division is investing an additional \u20ac2 billion in a new luxury cruise brand comprising four super-yacht ships, launching one per year between 2023 and 2026.<\/h6>\n<h6>Sailing to more than 200 destinations across five continents, MSC Cruises brings together more than 180 nationalities from around the world, offering an enriching and immersive cruise experience inspired by the Company\u2019s European heritage.\u00a0 Expect to find international dining, world-class entertainment, award-winning family programs and the very latest guest-friendly technology onboard.<\/h6>\n<h6>Learn more about MSC Cruises\u2019 environmental stewardship practices at <a href=\"http:\/\/www.msccruises.com\/sustainability\" target=\"_blank\" rel=\"noopener noreferrer\">www.msccruises.com\/sustainability<\/a>.<\/h6>\n<div class=\"top_area clearfix\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Samsung Electronics and MSC Cruises were awarded for Best Overall Customer Experience from Daily DOOH, a leading industry publication, in recognition of their outstanding innovation in digital signage. Samsung provided interactive touchscreens, digital signage and over 2,400 in-cabin TVs throughout MSC Grandiosa, the latest and largest flagship of MSC Cruises, as part of its longstanding [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":35956,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[29730,29729,29718],"tags":[48],"blue-badge":[],"class_list":["post-35952","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-enterprise-display","category-product-enterprise","category-product","tag-digital-signage"],"acf":{"turn_off_retargeting":false},"fimg_mobile_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170245\/Samsung-LED-Display-on-MSC-Grandiosa_4.jpg","fimg_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2019\/12\/09170245\/Samsung-LED-Display-on-MSC-Grandiosa_4.jpg","primary_category":{"term_id":29730,"name":"Display","slug":"product-enterprise-display","term_group":0,"term_taxonomy_id":29730,"taxonomy":"category","description":"","parent":29729,"count":252,"filter":"raw","term_link":"https:\/\/news.samsung.com\/us\/category\/product\/product-enterprise\/product-enterprise-display\/","term_path":"product\/product-enterprise\/product-enterprise-display"},"badge":"Press Release","_links":{"self":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/35952","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/users\/84"}],"replies":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/comments?post=35952"}],"version-history":[{"count":0,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/35952\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/media\/35956"}],"wp:attachment":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/media?parent=35952"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/categories?post=35952"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/tags?post=35952"},{"taxonomy":"blue-badge","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/blue-badge?post=35952"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}