{"id":81701,"date":"2025-11-05T10:15:37","date_gmt":"2025-11-05T15:15:37","guid":{"rendered":"https:\/\/news.samsung.com\/us\/?p=81701"},"modified":"2025-11-05T10:25:55","modified_gmt":"2025-11-05T15:25:55","slug":"samsung-celebrated-for-transformative-tech-by-consumer-technology-association","status":"publish","type":"post","link":"https:\/\/news.samsung.com\/us\/samsung-celebrated-for-transformative-tech-by-consumer-technology-association\/","title":{"rendered":"Samsung Celebrated for Transformative Tech by  Consumer Technology Association"},"content":{"rendered":"<p><a href=\"https:\/\/www.samsung.com\/us\/\" target=\"_blank\" rel=\"noopener\">Samsung Electronics Co., Ltd.<\/a>, a global leader in technology, today announced that its latest lineup of products and services has been recognized by the <a href=\"https:\/\/www.cta.tech\/events\/ces-2026\/\" target=\"_blank\" rel=\"noopener\">Consumer Technology Association (CTA)\u00ae<\/a> with multiple <a href=\"https:\/\/www.ces.tech\/ces-innovation-awards\/innovation-awards\/\" target=\"_blank\" rel=\"noopener\">CES\u00ae 2026 Innovation Awards<\/a>. This recognition highlights Samsung\u2019s continued commitment to redefining the possibilities of consumer technology and delivering experiences that combine performance, design and intelligence.<\/p>\n<p>The CES Innovation Awards program celebrates excellence in design and engineering across a broad spectrum of consumer technology categories. For Samsung, the honors reinforce the company\u2019s vision of creating a <a href=\"https:\/\/www.samsung.com\/us\/ai-products\/\" target=\"_blank\" rel=\"noopener\">seamlessly connected ecosystem<\/a> that enhances convenience, creativity and accessibility. The awards also spotlight Samsung\u2019s efforts in AI integration, immersive displays, smart home solutions and advanced semiconductor technologies that power next-generation devices.<\/p>\n<p>In particular, the Samsung Visual Display Business earned a number of innovation awards with two Best of Innovation winners. This includes honors for <a href=\"https:\/\/www.samsung.com\/us\/tvs\/tv-buying-guide\/\" target=\"_blank\" rel=\"noopener\">Samsung TV<\/a> and commercial screens, as well as <a href=\"https:\/\/www.samsung.com\/us\/televisions-home-theater\/home-theater\/all-home-theater\/\" target=\"_blank\" rel=\"noopener\">audio<\/a> and <a href=\"https:\/\/www.samsung.com\/us\/computing\/memory-storage\/all-memory-storage\/\" target=\"_blank\" rel=\"noopener\">memory<\/a> products and <a href=\"https:\/\/www.samsung.com\/us\/computing\/monitors\/all-monitors\/\" target=\"_blank\" rel=\"noopener\">monitors<\/a>. In addition, the <a href=\"https:\/\/www.samsung.com\/us\/home-appliances\/\" target=\"_blank\" rel=\"noopener\">Digital Appliances<\/a> Business was also honored with awards, including the refrigerator\u2019s AI Vision Inside and Auto Open Door features, along with its latest\u00a0 home-focused innovations that elevate the user experience through enhanced convenience and functionality.<\/p>\n<p>From pioneering innovations in <a href=\"https:\/\/www.samsung.com\/us\/xr\/galaxy-xr\/galaxy-xr\/\" target=\"_blank\" rel=\"noopener\">XR form factors<\/a> to advancing <a href=\"https:\/\/www.samsung.com\/us\/ai-products\/\" target=\"_blank\" rel=\"noopener\">intelligent AI solutions<\/a> for everyday life, these awards underscore Samsung\u2019s role in shaping the future of technology and delivering experiences that are more connected, personalized and seamlessly integrated than ever before. A full list of Samsung\u2019s award-winning products will be shared on Jan. 4, 2026.<\/p>\n<p>CES\u00ae 2026, the premier global stage for breakthrough technology and design, will take place Jan. 6\u20139 in Las Vegas, Nevada, offering attendees a first look at the next generation of Samsung innovations.<\/p>\n<h5><span style=\"text-decoration: underline;\"><strong>Highlighted CES 2026 Best of Innovation Award Winner<\/strong><\/span><\/h5>\n<h5><strong>Cybersecurity: <\/strong><a href=\"https:\/\/semiconductor.samsung.com\/news-events\/tech-blog\/s3sse2a-hardware-pqc-locks-in-security-for-the-quantum-era\/\" target=\"_blank\" rel=\"noopener\"><strong>S3SSE2A<\/strong><\/a><\/h5>\n<p>Samsung\u2019s S3SSE2A is the industry\u2019s first embedded security chip to feature hardware-based Post-Quantum Cryptography (PQC) \u2013 providing powerful protection against future quantum computing threats. As quantum computers grow in capability, they could break traditional encryption, putting sensitive personal and enterprise data at risk. S3SSE2A is designed to prevent that by securely processing and storing data directly on the chip using advanced cryptographic algorithms compliant with the U.S. National Institute of Standards and Technology (NIST) standards. This hardware-level protection goes beyond software-only solutions, delivering long-term security and system integrity. It also supports secure device authentication and encrypted communication\u2014ideal for mobile, IoT, and connected devices where security is essential. Certified to CC EAL6+, the highest level of security assurance in the industry, S3SSE2A withstands both physical and digital attacks. By embedding quantum-resilient encryption within the silicon itself, Samsung enables designers to build smarter, safer systems ready for the next era of connected intelligence.<\/p>\n<p><a href=\"https:\/\/semiconductor.samsung.com\/news-events\/tech-blog\/s3sse2a-hardware-pqc-locks-in-security-for-the-quantum-era\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-81705 aligncenter\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/11\/04141755\/S3SSE2A.png\" alt=\"\" width=\"344\" height=\"278\" \/><\/a><\/p>\n<p><em>S3SSE2A is also an Honoree in the Embedded Technologies category.<\/em><\/p>\n<h5><span style=\"text-decoration: underline;\"><strong>Highlighted CES 2026 Innovation Award Honorees<\/strong><\/span><\/h5>\n<h5><strong>XR &amp; Spatial Computing Category: <\/strong><a href=\"https:\/\/www.samsung.com\/us\/xr\/galaxy-xr\/galaxy-xr\/\" target=\"_blank\" rel=\"noopener\"><strong>Galaxy XR<\/strong><\/a><\/h5>\n<p>Galaxy XR<a href=\"#_ftn1\" name=\"_ftnref1\"><sup>1<\/sup><\/a> is Samsung\u2019s eXtended reality headset, and the <a href=\"https:\/\/news.samsung.com\/us\/introducing-galaxy-xr-opening-new-worlds\/\" target=\"_blank\" rel=\"noopener\">first device built on Android XR<\/a> \u2014 a new platform developed together by Samsung, Google, and Qualcomm. This open, scalable platform with multimodal AI at its core enables Galaxy XR to unleash limitless possibilities for the future of discovery, play, and work. By blending the physical world with the virtual world, Galaxy XR provides unparalleled, immersive experiences in an infinite space, while creating a dynamic spatial canvas where users\u2019 sight, gestures, and voice combine to interact with the outside world. Galaxy XR embodies a vision for the future, where the synergy of AI and XR transform the possibilities of personal computing and expand mobile AI into a new frontier of immersive and meaningful possibilities.<\/p>\n<p><a href=\"https:\/\/www.samsung.com\/us\/xr\/galaxy-xr\/galaxy-xr\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-81502 aligncenter\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/10\/21150415\/Galaxy-XR-1-scaled.jpg\" alt=\"\" width=\"600\" height=\"397\" srcset=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/10\/21150415\/Galaxy-XR-1-scaled.jpg 2560w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/10\/21150415\/Galaxy-XR-1-scaled.jpg 600w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/10\/21150415\/Galaxy-XR-1-scaled.jpg 950w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/10\/21150415\/Galaxy-XR-1-scaled.jpg 1536w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/10\/21150415\/Galaxy-XR-1-scaled.jpg 2048w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/10\/21150415\/Galaxy-XR-1-scaled.jpg 432w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/10\/21150415\/Galaxy-XR-1-scaled.jpg 664w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/10\/21150415\/Galaxy-XR-1-scaled.jpg 268w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/10\/21150415\/Galaxy-XR-1-scaled.jpg 437w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<h5><strong>Mobile Devices, Accessories &amp; Apps Category: <\/strong><a href=\"https:\/\/www.samsung.com\/us\/smartphones\/galaxy-z-fold7\/buy\/galaxy-z-fold7-1tb-unlocked-sku-sm-f966udbfxaa\/\" target=\"_blank\" rel=\"noopener\"><strong>Galaxy Z Fold7<\/strong><\/a><\/h5>\n<p>Galaxy Z Fold7 is Samsung\u2019s thinnest, lightest and most durable foldable yet \u2013 packed with a 200MP wide-angle camera, immersive screen for multitasking and editing, powerful <a href=\"https:\/\/www.samsung.com\/us\/galaxy-ai\/\" target=\"_blank\" rel=\"noopener\">Galaxy AI<\/a><a href=\"#_ftn2\" name=\"_ftnref2\"><sup>2<\/sup><\/a>. In its most innovative form-factor yet, <a href=\"https:\/\/news.samsung.com\/us\/samsung-elevates-foldable-era-everyday-well-being-global-launch-galaxy-z-fold7-galaxy-z-flip7-galaxy-watch8-series\/\" target=\"_blank\" rel=\"noopener\">Galaxy Z Fold7<\/a> is meticulously designed to be thin, light and durable, allowing users to move with confidence. This is made possible by its advanced Armor Aluminum frame, IP48 water resistance, an enhanced Armor FlexHinge, and Corning\u00ae Gorilla\u00ae Glass Ceramic 2 with Corning\u00ae Gorilla\u00ae Glass Victus\u00ae 2 on the front and back screens. With expansive screens inside and out, Galaxy Z Fold7 delivers the ultra-experience, unfolded.<\/p>\n<div class=\"embedded product-module\">\n\t\t<a id=\"product-module-0\" href=\"https:\/\/www.samsung.com\/us\/galaxy-ai\/\" title=\"Galaxy AI \" class=\"snr-article_product-image\" target=\"_blank\">\n\t\t<img decoding=\"async\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2024\/08\/28173822\/MX-_Galaxy-AI.png\" alt=\"Galaxy AI \">\n\t\t<\/a>\n\t<\/div>\n<h5><strong>\u00a0<\/strong><strong>Fashion Tech Category: <\/strong><a href=\"https:\/\/www.samsung.com\/us\/watches\/galaxy-watch8-classic\/\" target=\"_blank\" rel=\"noopener\"><strong>Galaxy Watch8<\/strong><\/a><\/h5>\n<p>The Galaxy Watch8 series offers two models including Galaxy Watch8 Classic, with its signature rotating bezel, and Galaxy Watch8, the thinnest Galaxy Watch to date. Coupled with the all-new cushion shape, the Galaxy Watch8 series has a distinctive edge with sleek lines that protects the display without getting in the way of your routine. Crafted to maximize your days and your wellbeing with new features like Running Coach<a href=\"#_ftn3\" name=\"_ftnref3\"><sup>3<\/sup><\/a>, Bedtime Guidance<a href=\"#_ftn4\" name=\"_ftnref4\"><sup>4<\/sup><\/a>, Antioxidant Index<a href=\"#_ftn5\" name=\"_ftnref5\"><sup>5<\/sup><\/a>, and Vascular Load, Watch8\u2019s series revamped design and Dynamic Lug system fit on your wrist comfortably for precise sensor contact and accurate health tracking.<\/p>\n<p><a href=\"https:\/\/www.samsung.com\/us\/mobile\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-80375 aligncenter\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/08\/06154047\/Z-Fold7_Watch8_Eco-KV_Energy-Score_2P_RGB-scaled-e1754509310298-600x385.jpg\" alt=\"\" width=\"600\" height=\"385\" srcset=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/08\/06154047\/Z-Fold7_Watch8_Eco-KV_Energy-Score_2P_RGB-scaled-e1754509310298-600x385.jpg 600w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/08\/06154047\/Z-Fold7_Watch8_Eco-KV_Energy-Score_2P_RGB-scaled-e1754509310298-950x610.jpg 950w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/08\/06154047\/Z-Fold7_Watch8_Eco-KV_Energy-Score_2P_RGB-scaled-e1754509310298-1536x986.jpg 1536w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/08\/06154047\/Z-Fold7_Watch8_Eco-KV_Energy-Score_2P_RGB-scaled-e1754509310298-2048x1314.jpg 2048w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/08\/06154047\/Z-Fold7_Watch8_Eco-KV_Energy-Score_2P_RGB-scaled-e1754509310298-664x426.jpg 664w, https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/08\/06154047\/Z-Fold7_Watch8_Eco-KV_Energy-Score_2P_RGB-scaled-e1754509310298-437x280.jpg 437w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<h5><strong>Computer Hardware &amp; Components: PM9E1 M.2 22&#215;42<\/strong><\/h5>\n<p>PM9E1 M.2 22&#215;42 is the world\u2019s first PCIe Gen5 SSD in an ultra-compact 22mm x 42mm M.2 form factor for AI PCs, delivering breakthrough performance and spatial efficiency. Designed for premium gaming, next-gen on-device AI, and high-end computing, PM9E1 offers industry-leading sequential read\/write speeds of up to 14.8GB\/s and 13.4GB\/s. With capacities up to 4TB\u2014unprecedented in this size class\u2014it\u2019s engineered for space-constrained compute systems without compromising performance. PM9E1 M.2 22&#215;42 is powered by Samsung\u2019s in-house \u201cPresto\u201d controller and cutting-edge V8 TLC V-NAND, ensuring exceptional power efficiency, responsiveness, and durability. Its robust architecture supports secure data operations with SPDM (Security Protocol and Data Model) v1.2 for device-level authentication and firmware integrity. Whether accelerating AI workloads or streaming ultra-high-resolution content, PM9E1 defines the future of fast, secure, and compact storage.<\/p>\n<h5><strong>Vehicle Tech &amp; Advanced Mobility: Detachable AutoSSD<\/strong><\/h5>\n<p>Samsung\u2019s Detachable AutoSSD is the industry\u2019s fastest auto-grade storage technology for mass production target, purpose-built for demanding in-vehicle environments. Unlike embedded storage, it features a modular E1.A form factor that separates the controller and NAND, improving heat dissipation, extending product life, and simplifying upgrades or replacement. Engineered for real-world conditions, Samsung\u2019s Detachable AutoSSD includes an automotive-grade connector and adapter built to withstand constant shock, vibration, and temperature variation. It is powered by Samsung\u2019s 8th-generation V-NAND and a PCIe Gen4 NVMe controller built on a 5nm process, delivering fast, efficient performance. Samsung\u2019s Detachable AutoSSD enables reliable, high-capacity storage for the connected and autonomous vehicles of tomorrow.<\/p>\n<h5><strong>Mobile Devices, Accessories &amp; Apps: LPDDR6<\/strong><\/h5>\n<p>As AI, edge computing, and mobile platforms continue to evolve, the demand for faster, more efficient, and secure memory is reaching new heights. LPDDR6 is a next-generation memory solution engineered to meet these demands. Built on an advanced 12nm process, LPDDR6 supports blazing-fast data rates of up to 10.7Gbps and features an expanded I\/O count to maximize bandwidth\u2014ideal for data-intensive mobile applications, edge computing, and AI workloads. A dynamic power management system intelligently tunes power consumption by workload, delivering approximately 21% better energy efficiency than its predecessor. LPDDR6 also introduces enhanced security mechanisms to safeguard data integrity, expanding its role beyond mobile into industrial and mission-critical AI environments. With its scalable, cross-platform architecture and eco-conscious design, LPDDR6 strikes a powerful balance between performance, energy savings, and reliability\u2014making it an essential memory solution for the intelligent systems of tomorrow.<\/p>\n<h5><strong>Imaging: <\/strong><a href=\"https:\/\/semiconductor.samsung.com\/image-sensor\/mobile-image-sensor\/isocell-hp5\/\" target=\"_blank\" rel=\"noopener\"><strong>ISOCELL HP5<\/strong><\/a><\/h5>\n<p>ISOCELL HP5 is the smallest 200 mega-pixel image sensor for mobile devices. The sensor is only half the size of a penny and packs 200 million of the industry\u2019s tiniest 0.5\u339b sized pixels, each just 1\/100th the width of a strand of human hair. Leveraging Samsung\u2019s cutting-edge proprietary pixel technology, the ISOCELL HP5 achieves superb light absorption and signal conversion, overcoming challenges once thought impossible at this scale. The 0.5\u339b sized pixel allows the 200MP sensor to fit in 1\/1.56\u201d optical format, a format typically used for 50MP sensors. This allows smartphone manufacturers to upgrade their devices to 200MP with ease. The ISOCELL HP5 not only delivers exceptional image detail but also can take vivid 8K video at 30fps resolution to fully capture the moment that matters the most for the end-users.<\/p>\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><\/a><\/p>\n<h6><a href=\"#_ftnref1\" name=\"_ftn1\">[1]<\/a> You must be 13 or over to wear Galaxy XR. Battery pack connection is required to use the device. Users should not wear the device in moving vehicles or during activities that require focus \u2013 including cycling, driving, or physical exercise. Doing so may cause distraction and increase the risk of discomfort or injury.<\/h6>\n<h6><a href=\"#_ftnref2\" name=\"_ftn2\">[2]<\/a> Galaxy AI features by Samsung are free through 2025 and require Samsung account login.<\/h6>\n<h6><a href=\"#_ftnref3\" name=\"_ftn3\">[3]<\/a> Available for outdoor\u00a0running only; requires at\u00a0least 12 minutes of\u00a0running with GPS on and\u00a0initial setup. Galaxy AI\u00a0features track data and\u00a0require compatible\u00a0Samsung Galaxy phone,\u00a0Samsung Health app and\u00a0Samsung account.<\/h6>\n<h6><a href=\"#_ftnref4\" name=\"_ftn4\">[4]<\/a> Bedtime Guidance: Must wear watch for 3 consecutive nights and set optimal wake-up time in the Samsung Health app.<\/h6>\n<h6><a href=\"#_ftnref5\" name=\"_ftn5\">[5]<\/a> Not intended for medical use.<\/h6>\n","protected":false},"excerpt":{"rendered":"<p>Innovations across mobile, home entertainment, home appliances and semiconductors earn multiple CES\u00ae 2026 Innovation Awards<\/p>\n","protected":false},"author":84,"featured_media":81774,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[29719],"tags":[30519,29880,30505,30514,30506,84],"blue-badge":[],"class_list":["post-81701","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate","tag-ces-2026","tag-ces-innovation-awards","tag-galaxy-watch8","tag-galaxy-xr","tag-galaxy-z-fold7","tag-semiconductor"],"acf":{"turn_off_retargeting":false},"fimg_mobile_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/11\/05102546\/CES-Award-Collage-Card-200x200.png","fimg_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2025\/11\/05102546\/CES-Award-Collage-Card-432x286.png","primary_category":{"term_id":29719,"name":"Corporate","slug":"corporate","term_group":0,"term_taxonomy_id":29719,"taxonomy":"category","description":"","parent":0,"count":1026,"filter":"raw","term_link":"https:\/\/news.samsung.com\/us\/category\/corporate\/","term_path":"corporate"},"badge":"Press Release","_links":{"self":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/81701","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/users\/84"}],"replies":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/comments?post=81701"}],"version-history":[{"count":12,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/81701\/revisions"}],"predecessor-version":[{"id":81831,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/81701\/revisions\/81831"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/media\/81774"}],"wp:attachment":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/media?parent=81701"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/categories?post=81701"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/tags?post=81701"},{"taxonomy":"blue-badge","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/blue-badge?post=81701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}