{"id":87573,"date":"2026-09-14T09:00:51","date_gmt":"2026-09-14T13:00:51","guid":{"rendered":"https:\/\/news.samsung.com\/us\/?p=87573"},"modified":"2026-09-13T18:46:24","modified_gmt":"2026-09-13T22:46:24","slug":"samsung-and-assouline-bring-the-art-of-travel-to-the-living-room-with-assouline-x-samsung-art-store","status":"publish","type":"post","link":"https:\/\/news.samsung.com\/us\/samsung-assouline-bring-art-travel-living-room-assouline-samsung-art-store\/","title":{"rendered":"Samsung and Assouline Bring the Art of Travel to the Living Room with Assouline x Samsung Art Store"},"content":{"rendered":"<ul>\n<li><em>Samsung Electronics and Assouline are launching Assouline x Samsung Art Store, a new Art Store collection of curated travel photography, available Monday, September 7, with 40 artworks available at launch.<\/em><\/li>\n<li><em>The collection features imagery from Assouline travel titles, including <\/em>Greek Islands, Turquoise Coast, Riva Aquarama, Morocco: Kingdom of Light, Paris Chic, <em>and more. <\/em><\/li>\n<li><em>It is available on Samsung\u2019s Art TV lineup, including all models of The Frame Pro, The Frame, and its flagship OLED S95H, and select Micro RGB, Neo QLED, QLED, and MICRO LED series.<\/em><\/li>\n<\/ul>\n<p>Samsung Electronics and luxury publishing house Assouline, known for its exceptionally well-crafted books, home fragrances, and objets d\u2019art, today announced <em>Assouline x Samsung Art Store, <\/em>a partnership that carries the brands artistic vision of travel into digital art for Samsung television screens globally<em>. <\/em>The new collection of 40 artworks will launch on the <a href=\"https:\/\/www.samsung.com\/us\/televisions-home-theater\/tvs\/the-frame\/digital-art-store\/\" target=\"_blank\" rel=\"noopener\">Samsung Art Store<\/a><a href=\"#_ftn1\" name=\"_ftnref1\"><sup>1<\/sup><\/a> beginning September 7, bringing into the home a curated set of photography from books within the Assouline collection, turning idle screens into a changing gallery of the world\u2019s most storied coastlines, cities, and hideaways.<\/p>\n<p>Drawn from an array of iconic titles in Assouline\u2019s Classics collection, each image is paired with the same short, evocative captions that accompany the photographs on the page. Users can select photography from the Aegean shores in <em>Greek Islands, <\/em>or Madrid\u2019s green urban oasis, El Retiro, in <em>Madrid Chic<\/em>, or the generational craftsmanship illustrated in <em>Morocco: Kingdom of Light, <\/em>among many more.<\/p>\n\n\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"embedded recommended recommended-post\">\n\t\t\t<div class=\"embedded-inner\">\n\t\t\t\t<div class=\"card-badge\">\n\t\t\t\t\t<p>Recommended News<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"recommended-card\">\n\t\t\t\t\t<a href=\"https:\/\/news.samsung.com\/us\/samsung-art-store-celebrates-americas-250th-anniversary-three-new-art-collections-samsung-art-tvs\/\" class=\"recommended-news\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2026\/06\/24084720\/P26-0906_ArtStore_America250_2-1-268x178.jpg\" alt=\"Samsung Art Store Celebrates America\u2019s 250th Anniversary with Three New Art Collections on Samsung Art TVs\">\n\t\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t\t<div class=\"details-inner\">\n\t\t\t\t\t\t\t\t<p class=\"post-category\">TV &amp; Home Theaters<\/p>\n\t\t\t\t\t\t\t\t<h4>Samsung Art Store Celebrates America\u2019s 250th Anniversary with Three New Art Collections on Samsung Art TVs<\/h4>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"article-content\">\n\t\t<div class=\"article-body\">\n<p>Much of the collection is seen through the lens of a single photographer, Oliver Pilcher, a Scottish travel photographer known for his emotionally resonant, human\u2011connected imagery, which moves from Moroccan souks to Sardinian granite coves to Central Park with the same unhurried, cinematic patience. His work appears alongside photography by Neige Giacalone, Katerina Katopis-Lykiardopulo, Chris Schalkx, Carly Brown, and other contributors to Assouline\u2019s travel volumes.<\/p>\n<p>\u201cAssouline has such a distinct way of making a place feel personal, from the light, the color, to the small detail that turns a photograph into a memory. Bringing that into the Art Store felt like a natural fit,\u201d says Daria Greene, Global Head of Content &amp; Curation at Samsung. \u201cIt\u2019s a different way to experience travel: no destination, just the feeling of one, right there in the room with you.<\/p>\n<div class=\"embedded product-module\">\n\t\t<a id=\"product-module-0\" href=\"https:\/\/www.samsung.com\/us\/televisions-home-theater\/tvs\/the-frame\/digital-art-store\/\" title=\"Samsung Art Store\" class=\"snr-article_product-image\" target=\"_blank\">\n\t\t<img decoding=\"async\" src=\"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2023\/04\/02103111\/NASB-Art-Store.png\" alt=\"Samsung Art Store\">\n\t\t<\/a>\n\t<\/div>\n<p>\u201cWe\u2019re thrilled to collaborate with <a href=\"https:\/\/www.samsung.com\/us\/televisions-home-theater\/tvs\/the-frame\/digital-art-store\/\" target=\"_blank\" rel=\"noopener\">Samsung Art Store<\/a> on a curated Assouline art gallery. Pulling from some of our most iconic pages, \u00ab Summer Nostalgia \u00bb is an invitation for people to experience the spirit of a place &#8211; turning any interior into a summer escape. We could not imagine a more elegant canvas for it than the Samsung Frame TV.&#8221;\u2014Alex Assouline, President, Assouline<\/p>\n<p>The Samsung x Assouline collection arrives Monday, September 7, through the Art Store application on supported Samsung Smart TVs.<\/p>\n<p>Designed to serve as modern digital canvases, <a href=\"https:\/\/www.samsung.com\/us\/tvs\/art-tv\/\" target=\"_blank\" rel=\"noopener\">Samsung Art TVs<\/a> display artworks with vibrant color and rich detail. Both <a href=\"https:\/\/www.samsung.com\/us\/lifestyle-tvs\/the-frame\/65-inch-the-frame-pro-neo-qled-4k-tv-ls03hw-sku-qn65ls03hwfxza\/?r=true&amp;referrer=usnewsroom\" target=\"_blank\" rel=\"noopener\">The Frame Pro<\/a> and <a href=\"https:\/\/www.samsung.com\/us\/lifestyle-tvs\/the-frame\/65-inch-the-frame-qled-4k-tv-ls03he-sku-qn65ls03hefxza\/?r=true&amp;referrer=usnewsroom\" target=\"_blank\" rel=\"noopener\">The Frame<\/a>, Samsung\u2019s industry-leading Art TVs<a href=\"#_ftn2\" name=\"_ftnref2\"><sup>2<\/sup><\/a>, are designed to blend seamlessly into your d\u00e9cor, just like a real picture frame. The Frame lineup is also available across various Class Sizes and with customization options to help transform any space into a gallery.<\/p>\n<p>Samsung further expanded its art TV lineup in 2026, offering the <a href=\"https:\/\/www.samsung.com\/us\/televisions-home-theater\/tvs\/the-frame\/digital-art-store\/\" target=\"_blank\" rel=\"noopener\">Samsung Art Store<\/a> on select <a href=\"https:\/\/www.google.com\/aclk?sa=L&amp;ai=DChsSEwjw7PTWvfiVAxXYW0cBHU_iGcgYACICCAEQABoCcXU&amp;ae=2&amp;co=1&amp;ase=2&amp;gclid=CjwKCAjwyabTBhBFEiwAM3mNUNSdliErK9zrsUYacBKPGl4whRkxlttyvrWmITwWF9ruyGXsj-SXdxoCD2UQAvD_BwE&amp;cid=CAAS3QHkaNqW4oiIMV0h52loHbpTQEWvX64qrMxC37FYsavNcIFc7myl6oEgHpTQNJ3wqSLK_7-cyil9e0X81tBEBLYI8KqcS9dLd96rKOS6xeWrgr40oYCNBHUdMvmSAMOe1fNG_srSfzeYDMnZp5Slaa_rdLu_bXEnCbbBYvR1kBdgDmfUt7zP_WkSgSPXHYWSvP10chBhCRSprCcGkempcX0IRP8nG6uzCemdjJG9lQ6ixDf8opVqCcqq6i1oOknZZiWu4xh4WmBWKMh7KhYX04fu21VGjX05ZmDCPYJsoQ&amp;cce=2&amp;category=acrcp_v1_71&amp;sig=AOD64_1jRtLJ5Mg9ZTUTS9dYLvW5reCSvA&amp;q&amp;nis=4&amp;adurl&amp;ved=2ahUKEwj5ve7WvfiVAxVHEFkFHUp9GeoQ0Qx6BAgOEAE\" target=\"_blank\" rel=\"noopener\">Micro RGB<\/a>, <a href=\"https:\/\/www.samsung.com\/us\/tvs\/neo-qled-tvs\/\" target=\"_blank\" rel=\"noopener\">Neo QLED<\/a>, <a href=\"https:\/\/www.samsung.com\/us\/tvs\/qled-4k-tvs\/\" target=\"_blank\" rel=\"noopener\">QLED<\/a>, and <a href=\"https:\/\/www.samsung.com\/us\/micro-led\/highlights\/\" target=\"_blank\" rel=\"noopener\">MICRO LED<\/a> series. Plus, marking a first for <a href=\"https:\/\/www.samsung.com\/us\/tvs\/oled-tv\/highlights\/\">Samsung OLED TVs<\/a>, Samsung Art Store is now available on the flagship <a href=\"https:\/\/www.samsung.com\/us\/tvs\/oled-tv\/55-inch-oled-4k-tv-s95h-sku-qn55s95hafxza\/\" target=\"_blank\" rel=\"noopener\">S95H<\/a>, offering even more ways to enjoy everything Art Store has to offer.<\/p>\n<h6><a href=\"#_ftnref1\" name=\"_ftn1\">1<\/a> Subscription required at $4.99\/mo. plus taxes &amp; fees. Samsung Account and Wi-fi required..Samsung Art Store available on select Samsung TV models. Customizable Frame bezel sold separately.\u00a0 Not all artwork shown is available on the Art Store.. Art availability varies.. Samsung Account required for network based smart services, including streaming apps and other smart features. Separate computer, mobile or other device may be necessary to create\/log in to Samsung Account (free to download and create). Without Account log in, only external device connections (e.g., via HDMI) and terrestrial\/over-the-air TV (only for TVs with tuners) available.<\/h6>\n<h6><a href=\"#_ftnref2\" name=\"_ftn2\">2<\/a> Circana LLC, Retail Tracking Service, US, TV, Frame TV Included, Dollar &amp; Unit Sales, 12 Months Ending December 2025. Art TV is classified by Circana under the Frame TV attribute, defined as a TV that offers a customizable frame that can be interchangeable and has the ability to put on a frame over it.<\/h6>\n<h6><\/h6>\n<h6><\/h6>\n","protected":false},"excerpt":{"rendered":"<p>A new collection for the Art Store brings Assouline\u2019s storied travel photography to select Samsung TVs<\/p>\n","protected":false},"author":92,"featured_media":87577,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[29718,29728],"tags":[30510,29211,29283,30105,5838,30488],"blue-badge":[],"class_list":["post-87573","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","category-product-home-entertainment-tv-home-theaters","tag-micro-rgb-tv","tag-neo-qled","tag-oled","tag-samsung-art-store","tag-the-frame","tag-the-frame-pro"],"acf":{"turn_off_retargeting":false},"fimg_mobile_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2026\/09\/13182342\/Samsung-x-Assouline-Oliver-Pilcher-Paradise-in-Terra-Cotta-Lifestyle-2-600x600.png","fimg_url":"https:\/\/img.us.news.samsung.com\/us\/wp-content\/uploads\/2026\/09\/13182342\/Samsung-x-Assouline-Oliver-Pilcher-Paradise-in-Terra-Cotta-Lifestyle-2-424x283.png","primary_category":{"term_id":17548,"name":"TV &amp; Audio","slug":"tv-and-audio-samsung-innovation","term_group":0,"term_taxonomy_id":17548,"taxonomy":"category","description":"","parent":0,"count":189,"filter":"raw","term_link":"https:\/\/news.samsung.com\/us\/category\/tv-and-audio-samsung-innovation\/","term_path":"tv-and-audio-samsung-innovation"},"badge":false,"_links":{"self":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/87573","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/users\/92"}],"replies":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/comments?post=87573"}],"version-history":[{"count":3,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/87573\/revisions"}],"predecessor-version":[{"id":87578,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/posts\/87573\/revisions\/87578"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/media\/87577"}],"wp:attachment":[{"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/media?parent=87573"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/categories?post=87573"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/tags?post=87573"},{"taxonomy":"blue-badge","embeddable":true,"href":"https:\/\/news.samsung.com\/us\/wp-json\/wp\/v2\/blue-badge?post=87573"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}