JOHANNESBURG, South Africa – 11 October, 2018 – Samsung today announced the Galaxy A9, a smartphone built for those who love to explore, capture the moment and share it as they see it. The pioneering Galaxy A9 debuts the world’s first rear quad camera and is packed with features designed to help you live each day to the fullest.

The Galaxy A9 is tailored for those who know what they want and go after it. Whether it’s capturing a dare-devil selfie or that perfect panorama, the Galaxy A9 is the ultimate companion for capturing and sharing everyday adventures, no matter where life takes you.

“As a global leader in smartphone innovation, we understand the demand for meaningful innovation in a fast-paced world driven by visual communication,” said Justin Hume, Director: Integrated Mobility at Samsung South Africa. “Building on our legacy in smartphone camera development we’re introducing next-generation technology across our entire Galaxy portfolio to give more consumers the opportunity to experience cutting-edge innovation. We’re excited to deliver on this promise and debut world leading smartphone camera technology with the Galaxy A9.”

In an exciting and connected world where moments and memories, from the everyday to the once-in-a-lifetime, are captured and shared instantly, the smartphone has become so much more than just a phone to consumers. That’s why the Galaxy A9 is packed with Samsung’s best camera innovations, to enable all consumers to achieve more, experience more and unlock more possibilities every day.

The innovative rear Quad Camera

The Galaxy A9 allows you to capture dynamic and beautiful photos effortlessly. With four lenses, experience even more ways to unleash your creativity and capture, create and share stunning images.

• Get close without compromise with 2x Optical Zoom for incredible and detailed close-up shots even from far away.
• Capture the world in its fullest and without limit, with the Ultra Wide Lens, and shoot like a pro with the Scene Optimizer. Thanks to AI Scene Recognition, your camera is now smarter, and able to identify the subject and adjust settings accordingly for the best photo, in an instant.
• Express your creativity with the Depth Lens, giving you the freedom to manually manage the photos’ depth of field and focus on the subject for stunning, professional looking images.
• Capture clear and bright images in both bright and low light conditions with Galaxy A9’s 24MP Main Lens, for gorgeous photos at any time of the day.

Powerful new features for exceptional all-day performance

The reliable 3,800mAh^[1] battery life on the Galaxy A9 lets you live without limits and enjoy outstanding long-lasting performance. You can now capture everything, without restriction, store more and delete less with the Galaxy A9’s 128GB storage and up to 512GB of expandable memory.

Designed to make life more convenient, the Galaxy A9 features Bixby^[2], Samsung Pay^[3] and Samsung Health and you can take advantage of the many multi-tasking benefits the Galaxy A9 offers, including App Pair.

First Class Design

Building on Samsung’s heritage in first-class design, the Galaxy A9 is styled in three unique colors; Caviar Black, Lemonade Blue and Bubblegum Pink^[4] with a sleek and ergonomic design, that fits in one hand with a 3D Glass curved back for a high-quality comfortable feel. The Galaxy A9 will be available in South Africa from December.

For more information about the Galaxy A9, visit http://www.samsungmobilepress.com news.samsung.com/za/galaxy or www.samsung.com/galaxy

Samsung Galaxy A9 Product Specifications

^{*All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice.}

^{[1] Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 3,720mAh. Actual battery life may vary depending on network environment, usage patterns and other factors.}

^{[2] Availability of Bixby services may vary by market and Bixby voice only supports Bixby 1.0.}

^{[3] Availability of Service may vary by country}

^{[4]Available colours may vary depending on country}

^{[5] Actual storage availability may vary depending on pre-installed software}

JOHANNESBURG, South Africa, 19 July 2018 – Student life is peppered with variety – this is something a lot of university and college learners battle with during their first year. This includes not having a fixed time schedule and being organised enough to get to lectures and tutorials on time. Of course, their lives are also filled to the brim with social activities and with many students living away from home for the first time, it’s hard for them to say no.

But what does a day in the life of a student really look like and how does a great smartphone like Samsung’s Galaxy A6+ make a difference? Firstly, Samsung users have the advantage of Bixby, a personal assistant to ensure that every schedule and deadline is managed and reminders are given in time to complete tasks. Students are also notoriously bad at being able to adequately nourish themselves. After all, mom simply isn’t around to cook those miraculous meals. Remembering to eat can be a challenge as taking a dish out of the oven before it burns, but reminders can be set with Bixby so a meal won’t be missed or ruined.

Another thing students need to learn to do is multi-task. This means juggling assignments, to-do lists and research as well as schedules and social life all at once. App Pair is a feature that allows users to monitor and manage two apps simultaneously for a more fluid experience, making multi-tasking much easier. Bixby Home is an essential for busy student life too – it learns individual routines, remembers what’s important and works with installed apps to get things done.

Craige Fleischer, Vice President of Integrated Mobility for Samsung South Africa, says, “The Galaxy A6+ is the perfect tool for young people venturing into the world of tertiary education – developed with all the latest innovations, it’s allows for superior image capturing, multi-tasking and Samsung’s exceptional security.”

Keeping images and information is essential and easy with expandable microSD storage, of up to an additional 256GB. If that’s not enough, Samsung Cloud allows users to backup, sync, restore and upgrade data so access is easy no matter where, when or what is needed. Customers who purchase the Samsung Galaxy A6+ will also receive a complimentary 64gb memory card.

Whether its selfie time at the local pub, or a more serious, assignment-orientated photoshoot, the three-level flash adjustments help avoid image degradation and glare when shooting during the day or night. The 24MP camera has a faster, wide aperture F1.9 lens that lets in more light when capturing images in darker environments. Live focus means users will manually adjust the depth of field before and after the photoshoot. Dual rear cameras with a 16MP and 5MP lens for depth sensing is coupled with an LED flash.

Then there’s the edge-to-edge screen. Being away from home probably means no access to a TV for down-time entertainment. The Galaxy A6+ features a 6-inch AMOLED Infinity Display that ensures fully immersive viewing of video and photographic content. But it’s not just about entertainment – spreadsheets, case studies and learning material are also viewed with ease.

“We’ve integrated all the latest and coolest technology into the Galaxy A6+, so anyone can enjoy the most advanced features on offer today. From selfies to serious portraiture, the camera assists with personal expression like no other,” adds Fleischer.

Students aren’t known for holding back and of course excessive socialising is all part of the experience. But what happens when a late-night party intersects with the urgency of communicating with a lecturer? Avoiding an embarrassing message like, ’you’re my favourite lecturer and I love you’ sent at midnight is easy with Dual Messenger. This allows users to connect two different chat accounts with favourite messenger apps, so keeping school and personal messaging apart is simple.

Anyone who has studied at a university or college understands that those are some of the best years of your life – capturing those moments and navigating the relative freedom as well as managing diverse timetables is essential to ensure every minute is truly lived.