Samsung’s Blue Tag Sale is back and in 2026, it’s smarter and more connected. Running from 19 January to 23 February 2026, this year’s promotion puts SmartThings^[1] at the centre, giving customers the chance to unlock exclusive offers on devices that seamlessly integrate into a smarter home ecosystem. Whether you’re levelling up your entertainment, refreshing your appliances, or upgrading your workspace, the Blue Tag Sale is your gateway to intelligent, intuitive living.

Smarter Entertainment: TV Gesture Controls and Smart Watch Integration

Samsung’s latest TVs bring a new era of effortless control. With gesture recognition and smartwatch connectivity^[2], users can adjust volume, manage playback, receive notifications and even sync fitness data for wellness content, all without touching a remote. It’s entertainment elevated through convenience, accessibility, and SmartThings^[1] synergy.

Some of the conveniences include;

• Gesture Recognition: Control your Smart TV^[3] effortlessly with simple hand gestures. Adjust volume, manage playback, and navigate menus without needing a remote.
• Smartwatch^[2] Integration: Connect your smartwatch to your TV for seamless control. Receive notifications, adjust settings, and even sync fitness data for personalised wellness content.
• Enhanced Accessibility features make entertainment more accessible, catering to users who prefer hands-free operation or have mobility challenges.
• SmartThings^[1] Synergy: Enjoy seamless integration with SmartThings, allowing your TV to communicate with other smart devices for a unified and efficient home ecosystem.

Smart Homes: Connected Appliances

Explore Bundle and Save^[3] offers on refrigerators and laundry and get more, including a discount valued at up to R10,000^[3] . Bundling participating Bespoke refrigerator and laundry appliances offers several benefits, making it a smart choice for homeowners:

• Cost Savings: Bundling often comes with discounts or promotional offers, allowing you to save money compared to purchasing each appliance separately.
• Coordinated Aesthetics: Buying appliances together ensures they match in design and style, creating a cohesive and visually appealing kitchen and laundry room.

Seamless Integration: Bundled appliances are designed to work well together, enhancing functionality and efficiency. For example, a smart refrigerator can coordinate with a smart washer for optimised energy use.

• Convenience: Purchasing two appliances at once simplifies the buying process, saving time and effort in research and decision-making.

Laundry Tips and Tricks

Choosing the right washing machine or dryer becomes easier with features like AI Wash^[4] , QuickDrive^[5] , improved energy efficiency^[6] , and powerful performance. AI control (on selected models) uses deep learning to remember your favourite cycles and other settings, such as preferred temperature, extra rinses, and adjusted spin speeds, thereby adapting to your lifestyle.

Life Gets Better, the More You Connect

SmartThings^[1] brings every device under one intelligent ecosystem – simplifying routines and enhancing everyday life through:

• Care: Real-time monitoring, notifications, and remote control.
• Savings: AI Energy Mode^[7] for optimised consumption.
• Ease: One app for every device.
• Security: Knox Security^[8] safeguards the entire smart home environment.

Smarter Workspaces: The Smart Monitor M7

The versatile Smart Monitor M7 offers 4K clarity^[9] , Smart Hub^[10] streaming, USB-C connectivity, and an all-in-one design, making it ideal for hybrid workers, students, and compact living spaces. It’s a monitor, a smart TV, and a minimalist productivity hub, all in one. Samsung Smart Monitors offer a versatile and innovative solution for modern entertainment and productivity needs. Here are the key reasons to consider them:

• All-in-One Solution: Smart Monitors combine the functionality of a traditional monitor with smart TV features, eliminating the need for a separate TV or streaming device.

Seamless Connectivity: With built-in Wi-Fi and support for popular streaming platforms.

• SmartThings Integration: Connect your Smart Monitor with other smart devices in your home for a unified and efficient ecosystem. Control your monitor and other devices through a single interface.
• Productivity Features: Ideal for work-from-home setups, Smart Monitors offer features like screen splitting, wireless connectivity with laptops, and compatibility with productivity apps.
• Flexible Usage: Whether for gaming, work, or entertainment, Smart Monitors adapt to various needs, making them a versatile choice for any setting.

By choosing a Samsung Smart Monitor, you invest in a future-ready device that enhances both your entertainment and productivity experiences.

Connected Cooling and Quality

Clean, healthy air is essential. Samsung’s air-conditioning and air-quality solutions feature Artificial Intelligence (AI)-powered optimisation, advanced filtration and full SmartThings¹ monitoring. To maximise your experience, you should choose the right unit based on your room size, clean filters regularly, and use SmartThings^[1] alerts to maintain ideal air conditions at home or at work.

Learn more about Samsung SmartThings^[1] on https://www.samsung.com/za/smartthings/

Here’s what’s on offer:

• 85 inch U8000F 4K Crystal UHD Smart TV 2025. Now R17,999*, save R1,999.
• 2024 LS60D Music Frame Dolby Wireless Smart Speaker. Now R3 999*, save R2,000.
• 60cm Dual Cook Steam Series 5 Multifunction Black Oven NV7B5775XAK. Now R20,999*, save R2,000.
• Gas on Glass Hob Cooktop with Powerful Heat NA64D3030AK/FA. Now R5,999*, save R500.
• 60cm Inox and Black Glass T-Shaped Hood. NK24C5070US/FA Now R6,499*, save R500.
• 34 Inch ViewFinity Monitor S65UC LS34C652UAUXEN. Now R12,899*, save R2,600.
• 32 Inch S80UD 4K UHD USB-C Hub Monitor LS32D800UAUXEN. Now R11,299*, save R2,700.
• Wind-Free AR6500T 12000 Btu Wall-mount AC with Wind-Free AR12BSHCMWK/FA. Now R10,999*, save R3,300.
• AR40 12000 Btu Wall-mount Digital Inverter AC AR40F12C0AG/FA. Now R8,999*, save R2,200.

Through the Blue Tag Sale, Samsung continues its pursuit of excellence, delivering innovation that is meaningful, impactful and built to simplify and enrich everyday life. This is the future of connected living and it’s available today. For more, visit https://www.samsung.com/za/offer/blue-tag-sale/.

^[1] The SmartThings App is available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.

^[2] Only supported on Galaxy Watch4 and later models, and Wear OS 5 and higher versions.

^[3] 2025 models U8000F or above. Upcoming support: 2023 and 2024 U7000 or above models after a 2025 OS update

^[4] Terms and Conditions apply. Visit https://www.samsung.com/za/offer/blue-tag-sale/home-appliances-deals/

^[4] Fabric sensing uses an AI algorithm to sense 3 fabric types (Normal, Delicates, Towels) for loads up to 3kg. Mixed fabrics may reduce detection accuracy. Actual results may vary depending on individual use. To prevent wear, wash like fabrics together.

^[5] Tested in accordance with IEC 60456-2010 / Cotton (40℃, Half load) with Quick drive. vs. Individual results may vary.

^[6] Tested by Samsung on a WA80F/25 model with a 5kg load using a AI Wash course and water level 6. Results provided to and interpreted by Intertek.

^[7] Only available for smart appliances that are compatible with SmartThings. The SmartThings App is available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.

^[8] Applied to all appliances that have an Internet connection.

^[9] 4K availability in over-the-top content may vary depending on content service subscription type and internet connection.

^[10] Agreement to Smart Hub Terms and Conditions and Privacy Policy is required before use. 2025 models U8000F or above. Upcoming support: 2023 and 2024 U7000 or above models after a 2025 OS update

*Recommended Resale Price only. Prices may vary per retailer.

Bring together the magic of love and the thrill of incredible savings this Valentine’s Day with the Samsung Blue Tag Sale^[1]. Running from 19 January to 23 February 2026, this limited-time promotion offers the perfect opportunity to spoil loved ones, or treat yourself, with award-winning Samsung innovations and unforgettable tech experiences.

Whether you’re celebrating romance, friendship or self-love, Samsung has the perfect pairings to elevate your special moments.

Celebrate Love With Samsung’s Best in Entertainment

Transform your movie nights into a cinematic experience with Samsung’s premium range of TVs and soundbars. Featuring breath-taking Neo QLED with Mini-LED technology, Samsung TVs deliver exceptional 4K and 8K picture quality, brilliant HDR performance, deep contrast, and immersive visuals. Your living room becomes a front-row seat for films, series, and shared entertainment.

Enhance the experience by pairing your TV with a Samsung Q-Symphony soundbar. Enjoy rich dynamic audio to every soundtrack, whisper and explosion, creating harmony and a truly immersive home cinema atmosphere.

Home Appliances: Smart Tips for Choosing Your Perfect Match

Refrigerators – Understanding AI Inverter^[2] Technology

Samsung’s AI Inverter technology brings energy efficiency and intelligence into the heart of your home. It improves energy savings^[3] , ensures stable cooling^[4] and adapts temperatures automatically.

Buying tips for an ideal fridge:

• Choose capacity based on your household size
• Consider the layout of your kitchen with various options like French door, side-by-side, or top freezer
• Check energy efficiency ratings
• Look for smart functionality

Pair it with SmartThings^[5] for remote monitoring, temperature control and security with Knox.

Cooking and Family Hub – Love Made Simple in the Kitchen

Samsung’s new smart cooking appliances and Family Hub refrigerators make preparing meals convenient and creative. These innovations are great for couples, families, or anyone seeking a seamless kitchen experience.

Smart buying tips include:

• Select appliances that suit your cooking habits
• Choose appliances that fit your household size
• Consider smart-home integration for connected cooking
• Look for features like guided recipes, timers, and meal-planning tools

Monitors: His & Hers Odyssey Gaming Setups

Samsung Odyssey gaming monitors offer high refresh rates^[6] , ultra-fast response times^[7] , vibrant colours and immersive curved displays, ideal for both casual and competitive play.

Gaming monitors can be a unique and thoughtful Valentine’s gift for someone who has a passion for gaming. Here’s why:

• Enhanced Gaming Experience: High-quality gaming monitors offer superior graphics, faster response times, and smoother gameplay, making the gaming experience more immersive and enjoyable^[8] .
• Modern and Stylish Designs: Samsung gaming monitors come in sleek, modern designs that can complement any room decor, adding a touch of style to the gaming setup.
• A quality purchase: Investing in good-quality gaming monitors ensures long-term enjoyment and performance, keeping up with the latest gaming trends and technologies.

Air Conditioning: Cool Comfort for Every Heartbeat

Samsung’s AI Inverter Air Conditioners keep homes cool, comfortable and energy-efficient^[3] during the hottest months. Among other key benefits, you get an energy-efficient^[9] product, quiet^[10] , peaceful operation and smart temperature adjustments.

With cutting-edge design, meaningful innovation and unmatched connectivity, Samsung continues to elevate everyday living, making it smarter and more beautiful.

Celebrate love and unlock this Valentine’s season with the Samsung Blue Tag Sale, including the below deals;

• 85 inch QA85QN70F 4K Neo QLED Mini LED Vision AI TV. Now R32,999*, save R2,000.
• Q-series Soundbar HW-Q930F 9.1.4 ch Subwoofer & Rear Speaker. Now R12,999*, save R4,000.
• Bespoke AI 18/11 KG Washer Dryer Combo, with Heat pump technology. Now R44,999*, save R5,000.
• 49″ Odyssey OLED G9 240Hz Gaming Monitor. Now R28,799*, save R6,200.
• 25″ Odyssey G40B 240Hz Gaming Monitor. Now R4,499*, save R1,000.
• AR6500T AC with WindFree 9000 BTU/h. Now R10,299*, save R2,900.
• AR6500T AC with WindFree 12000 BTU/h. Now R10,999*, save R3,300.

Find out more on https://www.samsung.com/za/offer/blue-tag-sale/

^[1] Terms and Conditions apply.

^[2] To utilise the AI function of the AI inverter compressor, the AI Energy mode needs to be activated on the SmartThings App, which also requires a Wi-Fi connection and a Samsung account.

^[3] Based on internal testing. Results may vary depending on the usage conditions and patterns.

^[4] Based on internal testing.

^[5] SmartThings is available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required

^[6] Refresh rate and response time may vary based on the performance of the input source.

^[7] The odyssey G5 has a response time of 1ms MPRT and a refresh rate of 200HZ.

^[8] Results may vary depending on the usage conditions and patterns.

^[9] Tested on the AR07T9170HA3 model, based on the power consumption of Fast Cooling mode vs. WindFree Cooling mode.

^[10] Tested on the AR12TXCAAWKNEU model. WindFree mode generates only 23dB of noise, compared to 26dB with the conventional Samsung model.

*Recommended Resale Price. Prices may vary per participating retailer.

**Terms and Conditions apply.

Samsung’s much-loved Blue Tag Sale is entering its final stretch, offering its customers an opportunity to secure exceptional savings on select mid and high-tier Galaxy smartphones, tablets and wearables. Running until 8 February 2026, the sale brings premium performance at affordable prices, with savings of up to 40% on some of the brand’s sought-after devices.

This sale is designed for discerning customers who expect more from their tech. Professionals, creators, luxury-leaning lifestyle users and gift buyers alike can still upgrade to powerful Galaxy devices engineered for high performance, advanced features and refined design.

Final Chance to Secure Premium Galaxy Tech

Samsung’s Blue Tag Sale levels up the mobile experience, offering impressive value on devices designed to fit seamlessly into work, entertainment and everyday life. Whether you’re upgrading your smartphone, stepping into a richer tablet experience, or elevating your wearable ecosystem, now is the moment to make your move.

Highlighted deals include:

Galaxy S25 FE – Now R9,999* (Save R4,000)

Bringing premium Galaxy experiences to more users, the Galaxy S25 FE combines powerful performance with a refined design and advanced camera capabilities with up to 50 MP^[2] . From smooth multitasking and immersive entertainment to capturing high-quality photos and videos, it delivers flagship-inspired features at exceptional price.

Galaxy A17 – Now R3,499* (Save R500)

A polished, dependable mid-tier smartphone ideal for users who want crisp visuals, long-lasting battery^[1] life, and smooth everyday performance at a standout price. With a refreshed design and reliable power efficiency, the Galaxy A17 is the ideal upgrade for anyone seeking trustworthy tech that looks good and delivers.

Galaxy Tab S10 Lite – Now R6,999* (Save R2,000)

A versatile tablet built for productivity and entertainment. The Galaxy Tab S10 Lite offers an expansive display with a 10.9-inch large display and a 90 Hz refresh rate for smooth scrolling and responsive motion while you watch, read, or create^[3] . It’s a sleek device at an unmissable value, ideal for professionals, creatives, and casual users.

Galaxy Watch Ultra – Now R8,999* (Save R4,000)

Samsung’s most advanced watch yet, crafted for those who demand ultimate durability, precision health tracking, and a stylish, rugged design. From outdoor adventures to boardroom polish, the Galaxy Watch Ultra blends elite performance with elevated aesthetics.

Galaxy Buds3 – Now R2,399* (Save R1,600)

Designed for immersive sound and all-day comfort, the Galaxy Buds3 deliver rich audio, seamless connectivity and effortless pairing across Galaxy devices. They’re a great finishing touch to any premium mobile setup.

These deals bring top-tier innovation into reach, offering customers a chance to upgrade their Galaxy experience at significantly reduced prices. With a focus on quality design, advanced features and dependable performance, Samsung is reinforcing its commitment to delivering pioneering mobile technology at a great price with the Blue Tag Sale. Don’t miss out! Upgrade your Galaxy and experience the best for less.

^[1] Estimated against the usage profile of an average/typical user Actual battery life varies by network environment, features and apps used, frequency of calls and messages, number of times charged and many other factors.

^[2] Resolution improvement is based on comparison with Galaxy S24 FE. Actual image quality may vary depending on lighting conditions and usage environment

^[3] * Model availability may vary depending on country, region or carrier.

** Measured diagonally, Galaxy Tab S10 Lite’s screen size is 10.9”in the full rectangle

* Recommended Resale Price. Prices may vary per participating retailer.

**Terms and Conditions apply.

Samsung is thrilled to announce the return of the highly anticipated Blue Tag Sale** Offers, bringing customers a new season of great value and exclusive rewards. Running from 19 January to 23 February 2026, this limited-time promotion celebrates consumer loyalty with savings across Samsung’s most innovative products, from TVs and home appliances to next-generation monitors and smart air conditioning solutions.

Built on Samsung’s relentless commitment to innovation, this year’s offers allow customers to upgrade their homes with Samsung’s technology engineered for performance, convenience and simple everyday experiences.

TV and Sound Devices for Sports Lovers

With 2026 being a year for sports, Samsung offers the immersive viewing and listening experience across a range of TVs and sound devices. Whether watching soccer, rugby, cricket or global tournaments, every pass, sprint and goal is displayed with clarity. Paired with a Samsung soundbar, viewers can enjoy rich, “stadium-like” audio that amplifies commentary, crowd energy and game-day atmosphere.

Top picks this season include:

• Samsung 8K Neo QLED Mini LED TV
  Ideal for creating a “home stadium” experience with vibrant colours, brightness, detail and life-like colours.
• Samsung 4K Neo QLED Mini LED Vision AI TV
  Offers sharp picture clarity, smooth motion and excellent brightness for action-packed matches.
• Samsung 4K Crystal UHD Smart TV
  A budget-conscious choice for fans wanting a crisp, smart viewing experience without compromising key features.

Home Appliances: Your Smart Guide to Choosing a Refrigerator That’s Right For You

Choosing the right refrigerator can elevate everyday home life, especially when powered by Samsung’s AI Inverter Technology. Customers can make smarter choices by considering key factors such as energy efficiency, cooling performance, storage layout and long-term durability.

SmartThings^[1], Samsung’s multi-device experience platform, enhances the experience even further. From energy^[2] monitoring to temperature control^[3] , SmartThings^[1] ensures life gets better the more you connect, all backed by Knox Security^[4] for peace of mind.

Smart Monitor: The Ideal All-in-One Productivity Hub

Designed for modern work and lifestyle needs, the Samsung Smart Monitor offers generous screen space for multitasking, document editing, remote meetings and content creation. Its sleek, all-in-one design is ideal for compact workspaces, classrooms or multipurpose rooms. While it supports casual gaming, the monitor truly shines as a productivity and entertainment powerhouse, bridging the gap between work and entertainment.

Air Conditioning: Smarter Cooling with Artificial Intelligence (AI) and SmartThings^[1]

This season, Samsung’s air conditioners bring AI cooling and convenience together, helping customers get the most out of their home comfort systems. Smart tips include:

• Set routines that automatically cools^[5] your home before you arrive.
• Enable notifications if the AC is left on or requires maintenance.
• Use energy-saving^[6] modes to reduce consumption during peak summer heat.
• Monitor air quality through compatible features that reduce dust and allergens^[7] .

With AI-enhanced performance, quiet^[8] operation and sleek design, Samsung air conditioners keep homes cool, clean and effortlessly connected.

Experience Samsung Innovation at Its Best

Samsung pursues excellence through meaningful, forward-thinking innovation. Smart home connectivity, ground-breaking displays and AI-powered home appliances, Samsung continues to elevate everyday living for its customers.

Turn Your Home Into A Smart Home

With Vision AI^[9] in TVs and monitors and Bespoke AI in home appliances – they adapt to your lifestyle

• 98 Inch Crystal UHD DU9000 4K Tizen OS Smart TV. Now R39 000*, save R10 000.
• Q-series Soundbar HW-Q990F 11.1.4 ch Subwoofer & Rear Speaker 2025. Now R17 999*, save R4 000.
• Side-by-Side Refrigerator 617L RS70F65K2FFA. Now R22 999*, save R4 000.
• 32″ Smart Monitor M7 M70F (Black) 4K Samsung Vision AI. Now R7 999*, save R3 000.
• 27″ Odyssey G5 G53F QHD 200Hz Gaming Monitor. Now R4 499*, save R1 000.

Take advantage of the Bespoke AI Bundle and save offer, get up to R10 000 off**.

Find out more on https://www.samsung.com/za/offer/blue-tag-sale/.

^[1] To use SmartThings, download the App from the Galaxy Store, Google Play Store, or Apple App Store. The SmartThings App requires Android OS 10↑ with a minimum of 3GB RAM space or iOS 15↑. Supported OS specifications and app screen configuration may change with app updates.

^[2] The test results are based on a comparison of the factory setting temperature when using AI Energy mode and without using AI Energy mode.

^[3] Twin Cooling Plus adjusts the temperature and humidity in the fridge and freezer using independent evaporators, fans and vents. Based on Internal testing.

^[4] Currently applied to Family Hub refrigerators released in 2024 and later, and scheduled to be applied to 7″ and 9″ screen appliances and

robot vacuum cleaners in 2025.

^[5] A Wi-Fi connection and SmartThings is required.

^[6] Actual savings may vary by usage patterns and environment and the set temperature may increase by up to 2 degrees. Requires the use of SmartThings and a Samsung account.

^[7] Tested by Intertek for anti-bacteria properties, the Chungbuk National University (Korea), witnessed by Intertek, for anti-virus properties, the Japan test lab (ITEA) for anti-allergy properties and the Korea test lab (KITECH) for PM2.5 dust collection. The filter performance based on testing of the filter material and not a specific model. Data has been measured under specific testing conditions and may vary depending on environmental factors and individual use.

^[8] Based on testing conducted in an internal laboratory. Generates a 40% reduction in the 1kHz noise band, which is the weakest level of sound that humans are sensitive to.

^[9] Samsung Vision Al is only available on 2025 Neo QLED 8K, Neo QLED, OLED, QLED and The Frame TV models. Samsung Vision Al features vary by TV model. (Excludes Crystal UHD, FHD and HD TV models)

*Recommended Resale Price. Prices may vary per participating retailer.

**Terms and Conditions apply.

With its return, Samsung’s highly anticipated Blue Tag Sale is delivering incredible value on popular mid-level Galaxy smartphones, tablets, and wearables. The campaign, running from 19 January to 8 February 2026, is giving Samsung’s customers the chance to save up to 40% on reliable, feature-rich devices designed to help elevate everyday life.

The sale is putting the spotlight on smart tech that makes staying connected, productive, and entertained easier, without the flagship price tag.

Smart Upgrades for Modern, Connected Lifestyles

Whether you’re a student tackling online classes, a young professional balancing work and life, or a family needing dependable devices, the mid-level Galaxy range delivers the performance, battery life, and seamless ecosystem compatibility today’s users need.

These offers are ideal for shoppers seeking quality without compromise, users upgrading their older devices for better speed and features, ecosystem buyers wanting seamless connectivity between phone, tablet, and wearables, as well as customers looking for innovative tech for gifting.

Save on these Great Deals;

Galaxy A17 – Now R3,499* (Save R500)

Designed for everyday convenience, the Galaxy A17 offers reliable performance in a stylish, user-friendly smartphone. With a clear display, innovative camera features, and a battery built to last through daily tasks^[1], it’s a great choice for anyone looking for dependable functionality at an accessible price.

Galaxy A07 – Now R2,199* (Save R300)

A stylish, user-friendly smartphone designed for everyday performance. Enjoy a large, immersive display for streaming and scrolling, a dependable battery[1] that keeps you powered all day, and a versatile camera system for crisp photos and social-ready moments.

Galaxy Tab A11 LTE – Now R2,999* (Save R800)

Your portable productivity and entertainment hub. With LTE connectivity, you can stay online wherever you go^[2] , while the expansive display makes studying, video calls, and binge-watching comfortable and enjoyable. Ideal for students and families on the move.

Galaxy Watch8 40mm – Now R5,999* (Save R1,000)

A sleek, lightweight smartwatch that keeps you on track. Track your fitness, monitor your health, and stay connected with notifications right on your wrist^[3]. Designed for all-day comfort, it’s the ideal companion for an active, balanced lifestyle.

Galaxy Buds3 – Now R2,399* (Save R1,600)

Experience rich, clear audio in a compact, stylish design. With powerful sound, enhanced noise control^[4], and a comfortable fit, Galaxy Buds3 make music, calls, and podcasts more immersive, whether you’re commuting, working out, or relaxing.

These exclusive Blue Tag Sale deals run until 8 February 2026 or while stocks last.

^[1] Estimated against the usage profile of an average/typical user Actual battery life varies by network environment, features and apps used, frequency of calls and messages, number of times charged and many other factors.

^[2] GPS function requires internet connection. Can be used on LTE models without paired smartphone. Non-LTE models require Bluetooth connection to paired smartphone.

^[3] Key feature may different from Key Spec.

^[4] Advanced settings on the Galaxy Wearable app include Noise Control, Adaptive EQ, Pinch Control and software update.

* Recommended Resale Price. Prices may vary per participating retailer.

Samsung is kicking off 2026 with incredible value through the much-anticipated Blue Tag Sale (BTS), giving South Africans the chance to upgrade their tech for less. Running from 19 January to 8 February 2026, the campaign brings incredible savings across selected Galaxy smartphones, tablets and wearables, making it an exceptional moment to start the year smart with variety Galaxy prices.

Designed for first-time device buyers, students, young professionals and families, these BTS deals focus on innovative technology that delivers everyday performance with a budget-friendly price tag. From long-lasting batteries^[1] and innovative cameras to health tracking and seamless connectivity^[2], Samsung’s entry-level Galaxy range offers what you need to stay connected, entertained and productive.

Top Smartphone and Tablet Deals

Galaxy A26 – Now R4,499 (Save R500)

Level up your smartphone experience with the Galaxy A26. Delivering great everyday performance with a sleek, modern design, it offers a smooth display, an innovative camera system for capturing life’s moments, and a dependable battery^[1] that keeps up with busy days.

Galaxy A06 – Now R1,599 (Save R400)

Built for everyday use, the Galaxy A06 delivers a smooth smartphone experience with a long-lasting battery^[1], essential apps and a solid design. Its user-friendly interface and consistent performance make it ideal for first-time smartphone users or anyone looking for a simple, reliable device.

Galaxy Tab A11 Plus 5G – Now R3,999 (Save R1,000)

Step into the future of connectivity with the Galaxy Tab A11 Plus 5G. With fast 5G speeds^[3], a powerful battery^[1] and a versatile camera system, this device is great for streaming, social media, work and study on the go. Its durable build ensures it can keep up with everyday life.

Wearable Tech at Smart Prices

Galaxy Fit3 – Now R999 (Save R300)

Stay on top of your health and fitness goals with the Galaxy Fit3. Featuring activity tracking, heart rate monitoring^[4] and smart notifications, it helps keep users motivated and connected all day. Lightweight and comfortable, it fits seamlessly into any lifestyle.

Galaxy Buds Core – Now R799 (Save R200)

Enjoy clear, balanced sound on the move with Galaxy Buds Core. Designed for comfort and convenience, they offer rich audio, stable connectivity^[5] and a compact charging case, making them fitting for music, calls and on-the-go entertainment.

With these incredible deals and savings, the Samsung Blue Tag Sale is the smart way to upgrade your tech in 2026. Get your favourite Galaxy devices at reduced prices from Samsung stores and online, Samsung Shop App as well as participating retailers nationwide.

Find out more on https://www.samsung.com/za/offer/blue-tag-sale/.

See more of the great deals below:

^[1] Estimated against the usage profile of an average/typical user Actual battery life varies by network environment, features and apps used, frequency of calls and messages, number of times charged and many other factors.

^[2] Data – Internet connection required. Data and subscription charges may apply. Content subject to availability in country.

^[3] The enhanced performance figures are based on a comparison of Galaxy Tab A11+ to Tab A9+.Actual performance will depend on user environment, conditions and pre-installed software and applications.

^[4] HR alert is intended for general wellness and fitness purposes only. Not intended for use in detection, diagnosis, treatment, monitoring or management of any medical condition or disease. Any health-related information accessed through the device and application should not be treated as medical advice. Users should seek any medical advice from a physician.

^[5] Connecting Samsung Galaxy Buds as Bluetooth Audio is available regardless of OS but to configure advanced settings on the Galaxy Wearable app, Samsung Galaxy Buds must be paired with a smartphone with Android 11.0 or above and minimum 1.5GB Memory.

*Recommended Resale Price. Prices may vary per participating retailer.

**Terms and Conditions apply.

Through this opportunity, Samsung opens the door for more people to enjoy the convenience of its powerful ecosystem through the SmartThings app, which lets them connect, monitor and control multiple devices – from TVs and appliances to air conditioners and mobile devices, all in one easy-to-use platform.

Samsung is committed to making smart living more accessible for everyone. With the Blue Tag Sale, customers don’t just get great discounts, but also get a chance to experience how Samsung’s innovative, intuitive technology can integrate into their homes and elevate their lifestyles.

Transform Your Home with Samsung Innovation

Whether you’re upgrading your entertainment, enhancing your kitchen, or creating a comfortable living environment, Samsung’s smart ecosystem works effortlessly together, offering real-life benefits such as energy savings, convenience, and seamless connectivity.

Some of the standout Blue Tag Sale offers include:

TV (free devices only with TV purchases^[1]

• 83 inch S90F 4K OLED Samsung Vision AI TV 2025 (QA83S90FAEXXA) – for R129,999, plus get a Free Galaxy Tab S10+ and a Q Series Soundbar
• 65 inch S85F 4K OLED Samsung Vision AI TV 2025 (QA65S85FAEXXA) – for R32,999, plus get a Free Galaxy Watch Ultra
• 55 inch QN90F 4K Neo QLED Mini LED Vision AI TV 2025 (QA55QN90FAKXXA) – for R24,999, plus get a Free Galaxy A36 128GB

Home Appliances

• French Door Fridge with Drawer and Twin Cooling System, Black, 470l (RF49A5202B1/FA) – Was R26,999, now R18,999* (save R8,000)
• Bespoke AI Side by Side with SmartThings (WIFI), Non-plumbed, Black, 617L (RS70F65K2FFA) – Was R29,999, now R23,999* (save R6,000)
• Bespoke AI 12KG Washer Dryer, with Eco bubble (WD12BB944DGBFA) – Was R18,999, now R15,999* (save R3000 plus get a Free Galaxy A16)

Monitors

• 24″ S40GD Full HD Monitor (LS24D400GAUXEN) – Was R3,499, now R2,999 (save R500)
• 27″ G40B 240Hz Odyssey Gaming Monitor (LS27BG400EUXEN) – Was R6,499, now R5,299 (save R1,200)
• 25″ G40B 240Hz Odyssey Gaming Monitor (LS25BG400EUXEN) – Was R5,499, now R4,499 (save R1,000)

Air-conditioners

• Wind-Free AR6500T Wall-mount AC with Wind-Free (AR09BSHCMWK/FA) — Was R12,999, now R9,999* (save R3,000)
• AR9500T Wall-mount AC with Windfree TM and AI technology, 18000 BTU/h (AR18BSAAAWK/FA) — Was R25,999, now R21,499* (save R4,500)
• AR9500T Wall-mount AC with Windfree TM and AI technology, 24000 BTU/h (AR24BSAAAWK/FA) — Was R30,999, now R25,499* (save R5,500)

The Blue Tag Sale presents a perfect opportunity to bring Samsung’s world-class technology into your home. Whether it’s a smart TV that connects seamlessly with your smartphone, a fridge that helps you manage groceries, or an air conditioner that learns your comfort preferences, Samsung is delivering innovations that work together to simplify and enrich everyday life.

Your moment to live smarter, simpler, and better is here. Don’t miss the Samsung Blue Tag Sale, from 22 August to 29 September 2025.

Offers are valid while stocks last and available at participating retailers, on Samsung and Samsung Shop App^[1]

^[1] Terms and Conditions apply.

*Recommended Retail Price. T&Cs apply

The moment has arrived – elevate your home with Samsung’s amazing Blue Tag Sale offers. South Africans can unlock savings of up to 40% on advanced, smart home appliance.

Give your home the refresh it deserves this Spring, if you’ve been dreaming of a bigger and better TV, a sleek smart fridge, a gaming monitor that takes you right into the action, or air-conditioning that keeps you comfortable all-year-round, this is your moment to make it happen. Samsung is giving you the chance to bring home innovation, elegance, and next-generation AI-powered performance, all at discounted prices and offering great value bundles.

You’ve been picturing it for months – that upgraded living room, that sleek kitchen – creating your dream seamless smart home setup. Blue Tag Sale’s offers include the new 8K Neo QLED Vision AI TVs that redefine viewing and the Bespoke AI refrigerators that blend style with convenience.

The time to stop thinking and start upgrading is now.

Upgrade your home with these unmissable offers;

TVs (free devices only for TV purchases^[1]

• 85 inch QN950F 8K Neo QLED Mini LED Vision AI TV 2025 (QA85QN950FKXXA) – R149,999*, plus get a free Galaxy Tab S10+, plus a Q-series Soundbar
• 65 inch S85F 4K OLED Samsung Vision AI TV 2025 (QA65S85FAEXXA) – R32,999*, plus get a free Galaxy Watch Ultra
• 98 Inch Crystal UHD DU9000 4K Tizen OS Smart TV (UA98DU9000KXXA) – R39,999*, plus get a free Galaxy Tab S10FE Wi-Fi

Home Appliances

• Bespoke French Door with Beverage Centre, Black, 630L (RF29BB8600MTFA) — Was R52,999, now R39,999* (save R13,000)
• Bespoke AI Side by Side, 9” AI Home screen, Plumbed, Black, 594L (RS90F64D2FFA) — Was R42,999, now R38,999* (save R4,000)
• Bespoke AI 18/11kg Washer/Dryer Combo with Heat pump technology (WD18DB8995BZFA) – Was R49,999, now R44,999 (save R5,000)

Monitors

• 27″ Odyssey G55C QHD, 1ms MPRT, 165Hz Gaming Monitor (LS27CG552EUXEN) – was R5,999, now R4,499 (save R1,500)
• 34″ Odyssey G55T UWQHD 165Hz Gaming Monitor (LC34G55TWWPXEN) was R11,999, now R8,999 (save R3,000)
• 27″ G40B 240Hz Odyssey Gaming Monitor (LS27BG400EUXEN), was R6,499, now R5,299 (save R1,200)

Air-conditioners

• Wind-Free AR8500T Wall-mount AC with Wind-Free (AR12BSEAMWK/FA) — Was 15,999, now R12,999* (save R3,000)
• Wind-Free AR8500T Wall-mount AC with Wind-Free (AR18BSEAMWK/FA) — Was 21,499, now R17,999* (save R3,500)
• Wind-Free AR8500T Wall-mount AC with Wind-Free (AR24BSEAMWK/FA) — Was 24,999, now R21,999* (save R3,000)

Don’t Miss Out – If you’ve been waiting for the perfect moment to upgrade your home with Samsung’s best AI-powered technology, the time is now.

Your Moment Has Arrived. Your home deserves it. You deserve it.

^[1] Redemption T&Cs apply

*Recommended Retail Price. T&Cs apply

This is your last chance to shop for the best deals in mobile innovation technology at unbeatable prices. These deals are available only until 07 September 2025, so you have limited time left to enjoy these massive discounts on Samsung mobile devices, tablets, wearables and other accessories.

This year’s Blue Tag Sale had a big focus on mobile phones, tablets and smartwatches. And South Africans still have a chance to grab unbeatable deals of up to 40% on Samsung’s most innovative mobile devices that include the Galaxy S24 FE with 128GB. Samsung’s smartphones are designed to integrate with your other Galaxy devices, such as smartwatches, buds and other smart devices – creating a connected user experience.

You can also take advantage of the best offers in health and fitness products such as the Galaxy Watch Ultra, Galaxy Watch 7 and the Fit3. These wearables will allow you to stay fit and connected at awesome prices. With Galaxy Watch Ultra, you can enjoy Samsung’s ultra-wearable experience and, this can become your personal wellness coach that’s power-packed and always bright – redesigned to fit you better.

Also, you can explore the best of Samsung’s cutting-edge tablets that will supercharge your productivity with Galaxy AI in your hands. This selection of mobile devices on sale right now will inspire smarter, intelligent connections and greater wellness in your life. This Blue Tag Sale is especially for those looking to upgrade their smartphones and also score a sleek tablet. You can even grab the latest smartwatch or treat yourself to new wireless buds.

So, use this opportunity to upgrade and save up to 40% on a select range of innovative Galaxy phones, tablets, smartwatches and other accessories that include the following:

Smartphones:

• Galaxy S24 FE (128GB) – Was R14 999, now R9 999 (Save R5 000)
• Galaxy A26 – Was R4 999, now R4 499 (Save R500)
• Galaxy A16 – Was R3 499, now R2 999 (Save R500)
• Galaxy A05s – Was R2 899, now R2 499 (Save R400)
• Galaxy A06 – Was R2 299, now R1 999 (Save R300)
• Galaxy A05 – Was R1 899, now R1 699 (Save R200)

Tablets:

• Galaxy Tab S10FE 5G – Was R12 999, now R9 999 (Save R3 000)
• Galaxy Tab A9+ 5G – Was R4 999, now R3 999 (Save R1 000)
• Galaxy Tab A9 LTE – Was R2 999, now R2 499 (Save R500)

Wearables & Accessories:

• Galaxy Watch Ultra – Was R12 999, now R8 999 (Save R4 000)
• Galaxy Watch 7 44mm BT – Was R4 999, now R3 999 (save R1 000)
• Galaxy Fit3 – Was R1 299, now R999 (Save R300)
• Galaxy Buds3 – Was R3 999, now R2 999 (Save R1 000)
• Galaxy Buds FE – Was R1 699, now R999 (Save R700)
• Samsung Battery Packs – Was R699, now R499 (Save R200)^[1]

The Samsung Blue Tag Sale’s special offers are available nationwide. So, from mobile phones that allow you to connect with loved ones at all times, to tablets that elevate your productivity – these deals are still up for grabs at participating retail stores and online.

You can now browse Samsung’s extensive range of services, cellphones, tech and accessories online. But, there’s limited stock (and time); so act fast! Don’t miss out on these amazing products at amazing prices — shop in store any Samsung stores or participating retailers^[2] online on Samsung and Samsung Shop App^[3].

________________________________

Disclaimers:

^[1] Terms and Conditions apply.

^[2] Pricing limited to only BTS participating retailers.

^[3] Recommended Resale Price. Prices may vary per participating retailer

Spring has sprung, and so have the savings. Samsung’s Blue Tag Sale ^[1] is still on and it continues to bring customers across South Africa, massive savings of up to 40% on the latest in Samsung innovations. From AI-powered home appliances to state-of-the-art mobile devices, get it all this season.

Just like the blossoming flowers and warmer days, it’s the perfect time to refresh your space and your tech. The Blue Tag Sale is your opportunity to step into the intelligent Samsung ecosystem, where AI and innovation combine to make everyday life smarter, more connected, and more convenient. Whether you’ve been eyeing the AI-Powered TV, a sleek Bespoke fridge, or the latest Galaxy smartphone or tablet, this is the moment to make it happen.

Below are some of the deals available;

TVs (free devices only with TV purchases^[2])

• 98 inch QN90F 4K Neo QLED Mini LED Vision AI TV 2025 (QA98QN90FAKXXA) – for R179,999, plus get a Free Galaxy Tab S10+ and a Q Series Soundbar.
• 65 inch Q8F 4K QLED Samsung Vision AI TV 2025 (QA65Q8FAAKXXA) – for R16,999, plus get free Galaxy Buds3 Pro
• 32 inch H5000F HD Smart TV 2025 (UA32H5000FKXXA) – for R3,499, plus get a free Galaxy Fit3

Home Appliances

• Bespoke French Door Fridge with See-thru door, White, 704L (RF71DB975012FA) – Was R67,999, now R59,999* (save R8,000)
• French Door Fridge with Drawer and Twin Cooling System, Black, 470l (RF49A5202B1/FA) – Was R26,999, now R18,999* (save R8,000)
• Bespoke AI Side by Side, 21.5” Family Hub screen, Plumbed, Black, 594L (RS90F64A2FFA) – Was R49,999, now R42,999* (save R7,000)

Monitors

• 34″ Odyssey G55T UWQHD 165Hz Gaming Monitor (LC34G55TWWPXEN) – Was R11,999, now R8 999* (save R3000)
• 24″ Essential Monitor S3 S30GD Full HD Monitor (LS24D300GAAXXA) — Was R2,999, now R2,099* (save R900)
• 32″ Smart Monitor M7 M70F (Black) 4K Samsung Vision AI (LS32FM700UAXXA) — Was R10,999, now R8,499* (save R2,500)

Air Conditioners

• AR9500T Wall-mount AC with Windfree TM and AI technology, 12000 BTU/h (AR12BSAAAWK/FA) — Was R19,499, now R15,999* (save R3,500)
• AR9500T Wall-mount AC with Windfree TM and AI technology, 18000 BTU/h (AR18BSAAAWK/FA) — Was R25,999, now R21,499* (save R4,500)
• AR9500T Wall-mount AC with Windfree TM and AI technology, 24000 BTU/h (AR24BSAAAWK/FA) — Was R30,999, now R25,499* (save R5,500)

Mobile Devices & Wearables

• Galaxy S24 FE (128 GB) – Was R14,999, now R9,999* (save R5,000)
• Galaxy Watch Ultra – Was R11,999, now R8,999* (save R3,000)
• Galaxy Buds3 – Was R3,999, now R2,999* (save R1,000)

All offers are valid while stocks last and are available at participating retailers, on Samsung, and via the Samsung Shop App.

Don’t miss your chance to bring a little spring magic into your home – with savings that will have you smiling all season long.

^[1] T&Cs apply

^[2] Redemption T&Cs apply

*Recommended Retail Price. T&Cs apply