The Samsung Shop App offers customers a more convenient, personalised, and rewarding way to purchase their favourite Galaxy devices and home appliances directly from Samsung. The app is designed to be the definitive digital destination for both new customers and dedicated Samsung fans, integrating commerce, support, and community into a single, powerful platform.

The app streamlines the entire shopping journey, from discovery to delivery. Users can effortlessly browse and purchase the latest products, including the Galaxy Z Series and Galaxy Watch8, while enjoying a suite of exclusive benefits designed to enhance their experience. In a market that values both convenience and value.

Key benefits of the Samsung Shop App include:

• Exclusive App-Only Offers: Get instant savings on new products like the Galaxy Z Fold7, Z Flip7, and Galaxy Watch8 series. New users receive a 10% discount* on their first purchase. The app is also the primary channel for time-sensitive promotions, such as limited-stock bundles and flash sales
• Earn & Redeem Rewards: Samsung Rewards programme enables you to earn points on every purchase, which can be redeemed for future purchases. This creates a virtuous cycle where everyday purchases contribute directly to savings on future technology upgrades, making premium devices more accessible over time.
• A Truly Personalised Experience: The app provides tailored product recommendations and deals based on your selected interests, such as mobile devices, TVs, or appliances. Beyond just shopping, this personalisation extends to content, showing users relevant tutorials, tips for their owned devices, and invitations to virtual launch events based on their preferences.
• Flexible Payment Options: Pay securely with credit/debit cards, Samsung Pay, or choose instalment plans through Float, Mobicred, and PayJustNow. This flexibility is crucial for budgeting, allowing customers to spread the cost of essential technology like smartphones and laptops over manageable periods without any hidden fees.
• Comprehensive 24/7 Support: Access expert help via live chat, phone, or email, and manage warranties, register products, or book repairs directly through the app. This end-to-end support system means the app doesn’t stop being useful after checkout; it becomes a lifelong tool for managing your Samsung ecosystem, providing immediate help whether you need to set up a new TV or troubleshoot a washing machine.

The app integrates seamlessly with the Samsung ecosystem. A single Samsung Account provides unified access to services, order tracking, and device management. It also complements the Samsung Members app by offering dedicated shopping benefits like pre-order bonuses and beta-testing opportunities. For instance, loyal customers often get first access to reserve the next generation of foldable phones before they sell out.

“For the customer who wants a direct, efficient, and rewarding shopping experience, the Samsung Shop App is the ultimate destination,” said [Astrud Meintjes, Head of ECommerce]. “It puts our latest innovations, best offers, and dedicated support right at their fingertips. We’ve moved beyond a simple storefront to create a connected hub that understands and anticipates the needs of the South African consumer, rewarding their loyalty at every step of their journey with us.”

The Samsung Shop App is available for download now on the Google Play Store and Galaxy Store.

For more information and to explore current promotions, visit https://www.samsung.com/za/apps/samsung-shop-app/ 

^*  T&Cs apply.

The partnership saw the launch of a state-of-the-art customer centre, which began operations on 01 February 2025. Designed specifically for resellers, the facility focuses on serving the top 300 ICT suppliers (small businesses) and 100 retail independent companies, offering a range of products including home appliances, televisions, and monitors. The customer centre acts as a key resource for B2B clients, driving increased access to Samsung’s offerings and fostering deeper, more impactful relationships with its reseller network.

“We’re excited to partner with Concentrix on this new venture, which will give B2B clients in South Africa the opportunity to directly engage with our products and services in a focused, tailored environment,” said Mike van Lier, Vice President of Consumer Electronics at Samsung South Africa. “This partnership not only allows us to expand our reach within the reseller community but also reinforces our commitment to providing top-notch, innovative solutions to businesses across the region.”

Concentrix, renowned for delivering technology-driven, intelligence-fuelled business solutions, will play a critical role in managing operations at the centre. With a proven track record in driving success for global brands, Concentrix is well-positioned to ensure a seamless experience for Samsung’s B2B resellers.

“We are thrilled to work with Samsung on this dynamic initiative. By providing resellers with greater access to Samsung’s products and solutions, we’re helping to create a more streamlined and efficient process for the B2B sector. This partnership will not only enhance the reseller experience but also foster long-lasting relationships that will benefit all stakeholders involved,” said Brandon Aitken at Concentrix.

The customer centre’s focus on resellers ensures that Samsung can offer specialised support and identify potential issues early in the process, guaranteeing a smooth and responsive experience. This strategic partnership is expected to significantly enhance Samsung’s ability to provide consistent, ongoing support to its B2B clients and further expand its footprint in the market.

The opening of the B2B customer centre marks another milestone in Samsung’s long-standing commitment to innovation, client-centric solutions, and strengthening partnerships across various business sectors. For more information, contact adminsam@concentrix.com.

For more information on Samsung products, visit https://www.samsung.com/za/business/ 

The new store will feature a comprehensive range of Samsung products, including the newest smartphones, tablets, wearables, home appliances, aircons, TVs and monitors. With a modern and engaging design, the store aims to provide customers with an interactive and hands-on experience with Samsung’s advanced technology.

The new store is set to bring the full customer journey with the extensive range of Samsung product offerings. From audio-visual, cooking, and cleaning to other home appliances, customers will be able to get their hands on all the new technology the company has to offer. The recently launched Bespoke AI home appliances including fridges, washing machines, dishwashers, and microwave ovens will be available to help customers do less and live more as they elevate the way they stay entertained and do ordinary household chores, among other

Home entertainment will transform to bring consumers the ultimate viewing experience thanks to an array of ground-breaking AI televisions such as the Neo QLED 8K, OLED, The Serif, and The Frame, as well as gaming monitors like the highly impressive Odyssey.

Customers looking to upgrade their mobile experience will have to look no further as the store will bring the latest smartphones from the accessible Galaxy A series to the AI-powered flagships, the Galaxy S24 series and Galaxy Z Fold6 and Z Flip6 foldables. As the best that Galaxy has to offer, these devices take productivity, creativity, and entertainment to a whole new level with their most advanced AI features.

With Spring ushering in the warm and hot temperatures, customers need not worry as they can visit the store to get their hands on the new WindFree^TM air-conditioner range to make their homes cool and comfortable.

The store’s operating hours are 09h00 – 19h00 Monday to Saturday, and 09h00 – 17h00 on Sundays and public holidays. With its friendly and highly-trained staff always ready and willing to assist customers with their insights on the latest Samsung innovations and great deals, the new Samsung store at Cresta Mall is expected to be a hive of activity.

Samsung South Africa is proud to announce the grand opening of the Samsung Store in Cavendish Shopping Centre a new retail destination that redefines the shopping experience through innovation, design, and customer engagement. Nestled in the Southern Suburbs, Samsung Store in Cavendish officially opens on 30 August 2024 and offers an unparalleled opportunity for consumers to explore and interact with the latest in Samsung technology.

The Samsung Store in Cavendish is more than just a retail space; it is a carefully curated environment designed to offer the newest and latest product range. It is where consumers can easily access Samsung’s wide array of products, solutions, services, and experiences — all under one roof. With its proximity, simplicity, and convenience, the store fulfils the immediate needs of its customers, while also deepening their relationship with the Samsung brand.

Oscar Makola, Chief Marketing Officer at Samsung South Africa, elaborated on the store’s significance, stating, “The Samsung Store in Cavendish features a more pronounced signature look and feel through its cutting-edge design and the easily recognisable Samsung DNA that inspires confidence and projects the company’s innovative spirit and commitment to technological advancement. This store is not just about selling products; it’s about creating a space where customers can truly engage with the Samsung brand. We are providing a convenient destination where shoppers have easy access to Samsung products, solutions, services, and experiences that enhance their everyday lives. With this new look, the store will not only offer loyal customers the most unique and immersive shopping experiences yet, but it will also help new Cape Town consumers discover the beauty of Samsung’s technologically advanced innovations.”

The store’s environment is meticulously crafted to deliver customer engagement and entertainment, strengthening Samsung’s position as an innovative, lifestyle brand. It serves as a hub where clear and effective communication builds customer discovery and understanding of Samsung’s products and features. From software upgrades and data transfers to hardware repairs, the store’s efficient and effective customer services extend and deepen customer relationships.

At the Samsung Store in Cavendish, every aspect of the customer journey has been considered. Visitors can get hands-on with multiple Samsung products, including the new era of Samsung AI TVs, such as the Neo QLED 8K, OLED, and Frame TV technologies. The store also features the newly launched Music Frame smart speaker, which combines multi-dimensional surround sound with an innovative photo frame design, allowing customers to showcase their favourite memories.

The store’s product selection is equally impressive, featuring the eye-catching Bespoke AI range of home appliances, including fridges, washing machines, dishwashers, and microwave ovens. These AI-driven and connected solutions offer consumers more free time and greater energy savings. The Bespoke AI range introduces a new era of customizable home appliances, enabling customers to tailor their kitchen configurations by material, colour, and module to match their lifestyles and interior design concepts.

For smartphone enthusiasts, the Samsung Store in Cavendish offers the latest Galaxy S24 Series, including the ground-breaking Galaxy Z Fold6 and Z Flip6. These devices, powered by Galaxy AI, are designed to serve users by enhancing creativity, productivity, and security, unlocking a world of new possibilities.

Gamers will be particularly drawn to the store’s selection of Odyssey gaming monitors, which provide an unparalleled gaming experience with stunning detail and performance. Samsung’s wide range of monitors caters to gamers, multimedia enthusiasts, and professionals alike.

Additionally, the store offers a selection of high-quality air conditioners, including the WindFree Cooling range, which features quiet operation and Allergy Care, ensuring the perfect temperature no matter the weather.

The friendly and highly trained staff at the Samsung Store in Cavendish are always ready to assist customers, providing insights into the latest Samsung innovations and demonstrating how to make the most of value-adding services such as the Samsung Trade-in Programme. This programme is designed to make Samsung’s latest devices more accessible, ensuring that every customer walks away with the best possible experience.

JOHANNESBURG, South Africa – 2 December 2022 – Table Bay customers can look forward to a digital playground where they can play, learn and find solutions with the opening of the new, innovative Samsung store on 01 December 2022 – designed to also cater for the unique, mobile technology needs of all Cape Town-based consumers.

Samsung is aware that these days, consumers are looking for choice, expert support, and engaging hands-on experiences throughout their retail journey – and this is why Samsung is bringing the latest, technologically advanced store to all Cape Town-based consumers. Featuring cutting-edge design and the famous Samsung aesthetic, embodying the company’s commitment to technological advancement – the Table Bay store is a must-visit. Customers are set to experience retail’s next thrilling chapter in digital, physical and immersive shopping which includes the latest line-up of Samsung products. Those who visit this new Table Bay store will learn how they can make their everyday life more fun and creative, while they also encounter a unique digital and full-on Samsung experience.

This new Table Bay store will also cater for avid gamers – they can now immerse themselves in the favorite mobile games on Samsung’s large screen TVs. Customers can take advantage of the charging facilities and enjoy free Wi-Fi while exploring the latest line of Samsung products. This store is designed to not only offer loyal customers the most unique and immersive shopping experiences yet, but to also help all Cape Town-based consumers to discover the power of Samsung’s technologically advanced innovation at their doorstep.

Table Bay customers can now experience the newest technology hands-on which includes a suite of the most innovative products available in-store such as the latest Galaxy smartphones, tablets, smartwatches, earbuds, and PCs – including the entire selection of Samsung’s exclusive models and colour options that consumers can only find at this Samsung store.

Anna-Lee Dos Santos, Group Head of Retail for Africa at Samsung says: “The hands-on experience that Table Bay customers can look forward to includes the latest ultimate multi-tasking machine, the Galaxy Z Fold4 and Galaxy Z Flip4. These products will be available in store as soon as we launch, so our Table Bay consumers don’t have to wait any longer to experience these devices. Whatever your needs – this technologically innovative space is helping us to fulfil our promise of ensuring that high-quality Samsung products and services are accessible to all our customers in different parts of South Africa.

“Our friendly and highly trained Samsung team are ready to not only show you how to make the most of our value-added services, but also guide you when you make your most important buying decisions. All our Samsung stores are all about immersive experiences, exploration, and service – fulfilling the evolving and unique needs of today’s consumers”

The latest mobile devices also come with Samsung’s Trade-in programme¹, offering customers a guaranteed R10 000 trade-in value, making these devices accessible to more people. This Table Bay store is also there to ensure that consumers enjoy interactive experiences that include demonstrations and dramatisation of some of the most innovative technology benefits. Fitness fanatics now also have an option to pair the Galaxy Watch5 with the Galaxy Buds2 Pro – taking you to the next exciting level of your well-being and personalised fitness experience.

So whatever life-enhancing technology you are looking for – Samsung Table Bay store is the retail experience of the future, and you can explore all of this from the day this store is launched. For those looking to get their hands on the latest must-have Samsung Galaxy technology – the recommended retail price² for the Z Flip4 is R21 999 and Z Fold4 is R37 999. And for those looking to beat the festive rush, but also searching for cost-effective, holiday season gifts for your loved ones that won’t break the bank – the price range for the new Galaxy A04 series is: A04s is R2999 and A04 is R2499 – also be on the look-out for the latest A04e priced at R1999!

Samsung proudly supports Busan’s bid for the World Expo 2030

__________

^Disclaimers:

^{1 Terms & Conditions Apply. The Samsung Trade-Up Programme is subject to Terms & Conditions. The value of the trade-in is based on the condition of the phone traded in and on qualifying phone. This offer is applicable when you place an order with Samsung to trade-in an existing device (“Existing Device”) for a new device (“Promoted Device”) in response to a promotion that Samsung is running of the Promoted Device available for purchase on the E-Commerce Platform and in exchange for a reduction in the purchase price of the Promoted Device.}

^{2 Recommended retail price. Prices may vary per retailer.}

JOHANNESBURG, South Africa – 12 October 2022 – Samsung has partnered with Mustek, an information communication and technology (ICT) distributor, to launch the Mustek-Samsung Experience Centre at Mustek headquarters in Midrand, showcasing Samsung’s innovation multi-product solutions. The President and CEO of Samsung South Africa, Mr Bumsuk Hong and Mustek CEO, Mr Hein Engelbrecht officially unveiled the Experience Centre to guests that included various clients, officials from both companies and members of the media.

Upon opening the Mustek – Samsung Experience centre there was, an array of some of the innovative products that Samsung has to offer including Smart Signage, The Flip Pro, Hospitality TV, Lifestyle TV, Freestyle the latest Galaxy devices, the Z Flip4 and Z Fold4, S8 Tablet Series, Wearables, HRM, Smart & Gaming Monitors,

As an electronics distributor, Mustek headquarters is a prime location for its many clients to get exposed to the great Samsung products that can help enhance their respective businesses and their customers’ lives. Mustek Samsung Business Lead, Mr Kirk Toweel, said the centre had been in planning for last 18 months and that it has come to fruition and this is a shared vision and commitment between the two companies. “This is the biggest experience centre we have in the company, and it is quite fitting as it’s made possible by a premium vendor in Samsung and the number one distributor in Mustek. We are humbled about this collaboration and excited about what the centre is going to bring for all concerned, this opens the ever-evolving landscape to the B2B Channel. I believe in the Premium Partnership of the Vendor, Distributor and the Mustek Reseller which forms our Premium Tripod,” said Toweel.

“This is truly the first step to unlocking the next chapter of Samsung’s connected experience from our innovative portfolio from Mobile Experience to Consumer Electronics that are all powered by SmartThings which creates an inclusive ecosystem and an unmatched multi-device experience that enables users to control and transform their environment as they wish. “Through our latest innovations, Samsung is providing more open, connected and smarter experiences for everyone. We are proud to share our global market share across mobile, smart signage, consumer TV and Monitors, not to forget our extensive range of memory products. This, however, would not be possible without strong partners and we are very humbled, but also proud to be given the opportunity to further extend our distribution landscape through the Mustek Group,” said Mike van Lier – Director Consumer Electronics at Samsung.

The opening of the centre aligns with one of Samsung’s key values and biggest missions of creating and enhancing consumer experiences anywhere and everywhere possible. It adds a further leaf in the growth of Samsung’s Business to Business (B2B) engagement.

Samsung supports bid of Busan expo 2030

Samsung has announced that it had reaffirmed its position as a top-five brand in Interbrand’s Best Global Brands 2021.

According to the Best Global Brands list announced by the global consulting firm Interbrand on October 20 2021, Samsung ranked fifth with a brand value of USD 74.6 billion, a 20% increase compared to last year. On the back of its strong financial performance, which has recovered to reach pre-pandemic levels, the company’s brand value surged by 20% this year, twice the average brand value growth rate among the top 100 brands in 2021.

Since entering the top five for the first time last year, Samsung has maintained its position for two consecutive years with its largest increase in brand value since 2013.

According to Interbrand, major factors that played a critical role in Samsung’s growth include:

• Its transition to a customer-centric management system, highlighted by the establishment of a new CX (customer experience) team dedicated to prioritising customer experience and values
• Its ongoing efforts for sustainable development, including various campaigns guided by its CSR vision, ‘Together for Tomorrow! Enabling People,’ as well as company-wide initiatives that promote sustainability, such as the use of eco-packaging for TVs and the Galaxy Upcycling programme
• The launches of innovative products including the Galaxy Z Foldable series, Neo QLEDs, and the Bespoke line-up of home appliances.
• Leading the development of advanced technologies such as artificial intelligence (AI), 5G, automotive, and robotics through consistent investment.

“It is very encouraging to see Samsung reach the top five in the world last year and then achieve enormous double-digit growth this year—our biggest leap in brand value since 2013,” said Dudu Mokholo, Chief Marketing Officer at Samsung Africa. “We promise to leverage our customer-centric management model to keep listening to our customers. This is how we will repay the massive support we have received from customers in South Africa and around the globe.”

Interbrand evaluates businesses’ brand value based on a comprehensive analysis of multiple factors including financial performance, brand influence on purchase, and brand competitiveness.

Meanwhile, on October 12, Samsung was also ranked No.1 by Forbes as the World’s Best Employers 2021 for the second consecutive year. As a global organization with employees and businesses around the world, Samsung has, once again, been chosen as the number one employer.

Each year, Forbes surveys around 150,000 employees from 58 countries working for businesses with operations in multiple nations or regions, and this year asked respondents to rank their satisfaction with their employers’ COVID-19 responses and score their employers on image, economic footprint, talent development, gender equality and social responsibility.

Reference: Samsung’s growth in brand value (Interbrand)