With temperatures starting to climb as we usher summer in, Samsung is reminding South Africans that its Air Conditioners (AC’s) are more than just a way to beat the heat – they’re a year-round lifestyle essential. Designed for the different seasons, Samsung’s innovative WindFree Air Conditioners offer not only cooling relief in summer but also warmth in winter, cleaner air and smart, energy-efficient^[1] comfort all year long.

Samsung’s WindFree Air Conditioners redefine what comfort means – offering heating, dehumidifying and air purification capabilities that adapt seamlessly to your life, your habits and your home.

Warmth When It’s Cold, Cool When It’s Hot

Thanks to Heat Pump Technology, Samsung ACs provide efficient, even warmth – no dry air^[3], no energy waste^[3], no separate heating system required^[3]. And when the seasons shift again? Just a tap on your phone, using SmartThings^[2], switches things back to crisp, refreshing cooling. It’s the definition of effortless comfort.

Clean Air, Every Day

Beyond temperature control, Samsung air conditioners help you breathe cleaner^[3] air. Many models feature advanced filtration systems that capture ultrafine dust and allergens. That means cleaner, healthier indoor air – especially valuable during allergy season or winter, when homes are sealed tight and fresh air is hard to come by.

Smart Comfort, Wherever You Are

Because comfort isn’t one-size-fits-all, Samsung ACs use SmartThings^[4]to adjust automatically. Going from your work-from-home desk to the couch? Your air conditioner knows when to dial things down or dehumidify. Heading out for the day? It powers down to save energy, and your wallet.

You can even control everything from your smartphone, meaning comfort literally follows you from room to room, and from season to season.

Efficient. Quiet. Effortless. All Year

Running your air conditioner all year might sound costly, but Samsung’s Digital Inverter Technology ensures every watt of power is used wisely. It maintains your desired temperature without constant on-off cycling, using less energy^[1] and reducing noise^[5]. And with WindFree Cooling, you stay comfortable without the draft^[6] – 23,000 micro air holes gently disperse air for a quieter, even flow that feels natural, not harsh.

Comfort, Redefined for Every Season

Between the height of summer and the chilly winter, Samsung air conditioners are designed for your comfort. This range of air conditioners is about keeping control of your environment.

^[1] Tested on the AR07T9170HA3 model, based on the power consumption of Fast Cooling mode vs. WindFree Cooling mode.

^[2] SmartThings is available only on the AR9500 model.

^[3] Tested in Korea test lab (FITI). Data has been measured under specific testing conditions and may vary depending on environmental factors and individual use.

^[4] To use SmartThings, download the App from the Galaxy Store, Google Play Store, or Apple App Store. The SmartThings App requires Android OS 10↑ with a minimum of 3GB RAM space or iOS 15↑. Supported OS specifications and app screen configuration may change with app updates.

^[5] Tested on the AR12TXCAAWKNEU model. WindFree mode generates only 23dB of noise, compared to 26dB with the Samsung conventional model.

^[6] ASHRAE (American Society of Heating, Refrigerating, and Air-Conditioning Engineers) defines “Still Air” as air currents at speeds below 0.15m/s that lack the presence of cold drafts.

Samsung offers a cooling solution for the summer season, designed for modern living, the Samsung WindFree Air Conditioner with Direct Inverter Technology (DIT). This Samsung innovation redefines home comfort by combining reduced-noise^[1] cooling and intelligent energy efficiency^[2]. Designed to cool air 43% faster^[3], the cool air is dispersed farther and wider^[4], reaching up to 15 meters.

Provides Comfort in Warmer Seasons

Samsung’s WindFree Cooling Technology disperses air gently through thousands of micro-holes, maintaining a consistent, comfortable temperature without unpleasant cold wind*. The result is a cool, calm environment that’s ideal for relaxing, sleeping or working from home.

With DIT, the WindFree system adjusts its power to maintain the desired temperature, instead of turning on and off. This design delivers effective cooling while using up to 73% less energy^[5] than non-inverter models — saving both electricity and money over time.

Quiet, Smart and in Control

Operating quietly, the Samsung WindFree creates an environment of pure serenity — no vibration^[6], no drafts, just effortless comfort. Through the ^[7] app^[8],users can control, schedule and monitor energy usage remotely, ensuring a cool and comfortable home.

Designed for the Modern, Mindful Home

Whether you’re a family looking for an air conditioning system that uses less electricity or a professional seeking a comfortable and quiet working space from home, Samsung’s WindFree air conditioners are designed for the mindful, modern home.

^[1] Tested on the AR12TXCAAWKNEU model. WindFree mode generates only 23dB of noise, compared to 26dB with the Samsung conventional model.

^[2] Tested on the AR07T9170HA3 model, based on the power consumption of Fast Cooling mode vs. WindFree Cooling mode.

^[3] Tested on the AR12TXCAAWKEU model compared with the Samsung conventional AQ12EASER model, measuring the time taken to reduce the room temperature from 33°C to 25°C.

^[4] Tested on the AR24TXFCAWKNEU model.

^[5] Tested on the AR09TXCAAWKNEU model compared with the Samsung conventional model AQ09TSLXEA

^[6] To use SmartThings, download the App from the Galaxy Store, Google Play Store, or Apple App Store. The SmartThings App requires Android OS 10↑ with a minimum of 3GB RAM space or iOS 15↑. Supported OS specifications and app screen configuration may change with app updates.

^[6] Tested on the AR12TXCAAWKNEU model. WindFree mode generates only 23dB of noise, compared to 26dB with the Samsung conventional model.

^[7] Tested on the AR12TXCAAWKNEU model. WindFree mode generates only 23dB of noise, compared to 26dB with the Samsung conventional model.SmartThings is available only on the AR9500 model.

^[8] Tested on the AR12TXCAAWKNEU model. WindFree mode generates only 23dB of noise, compared to 26dB with the Samsung conventional model.SmartThings is available only on the AR9500 model.

*Results may vary depending on the actual usage conditions.

This Black Friday month, until 30 November, Samsung invites you to Shop All Your AI Needs and enjoy incredible savings across its range of AI-powered products that redefine how you live, work and play. From immersive entertainment to smart home appliances, Samsung is making it easier than ever to invest in the smart and connected lifestyle.

Whether you’re upgrading your home entertainment system, enhancing your comfort, or simplifying your daily routines, Samsung’s AI innovations deliver great performance and convenience.

AI TVs

Experience the next era of entertainment with Samsung’s AI-powered TVs.

• 65″ Q7F 4K QLED Samsung Vision AI TV 2025 (QA65Q7FAAKXXA) – Now R9,999* (Save R3,000)

Enjoy stunning visuals powered by AI Upscaling, adaptive sound, and picture enhancement that automatically adjust to your room and content. Plus, with SmartThings^[1] integration, your TV becomes part of your connected home.

AI Refrigeration: Smarter Kitchens Start Here

With AI Vision Inside^[2], the fridge recognises what’s inside, tracks expiry dates and suggests smart meal ideas. It also optimises energy use through SmartThings connectivity, keeping your kitchen efficient.

• Bespoke AI Side by Side, 21.5” Family Hub Screen, Plumbed, Black, 594L (RS90F64A2FFA) – Now R39,999* (Save R10,000)

AI Laundry: Smart Wash Every Time

• 21kg AI Top Load Washer with Ecobubble and Digital Inverter Technology (WA80F21S8BFA) – Now R8,999* (Save R3,000)

This washer learns your washing habits and adjusts settings – ensuring powerful and efficient cleaning with Ecobubble technology.

AI Cooling Comfort: Personalised Climate Control

• AR3000HM Wall-Mount Non Inverter AC (AR12CQHGAWK/FA) – Now R6,999* (Save R1,100)
• AR4500 Digital Inverter AC (AR12BSHGAWK/FA) – Now R8,999* (Save R2,000)

Samsung’s advanced air conditioners are built for comfort and efficiency, featuring WindFree technology and AI learning that adapt to your preferences.

AI for Work and Play

Bring AI efficiency to your productivity and gaming setup.

• 27″ Odyssey OLED G5 G50SF QHD 180Hz Gaming Monitor (LS27FG500SUXEN) – Now R11,999* (Save R1,000)
• 32″ Smart Monitor M8 M80F 4K Samsung Vision AI (LS32FM801UAXXA) – Now R13,799* (Save R4,200)
• Sound Tower MX-ST40B (MX-ST40B/XA) – Now R2,999* (Save R2,500)

Enjoy next-level performance with monitors that optimise visuals, plus a sound system that adapts to your space – creating the ultimate connected smart setup for entertainment or productivity.

This Black Friday: Smart Choices for a Smarter Future

Samsung’s AI innovations are designed to make everyday life simple and more connected. From AI-powered TVs to energy efficient and machine learning-driven performance, these technologies will help enhance the way you live.

Shop all your AI needs with Samsung this Black Friday — deals run until 30 November 2025.

^[1] To use SmartThings, download the App from the Galaxy Store, Google Play Store, or Apple App Store. The SmartThings App requires Android OS 10↑ with a minimum of 3GB RAM space or iOS 15↑. Supported OS specifications and app screen configuration may change with app updates.

^[2] Available on select T-Type and French Door refrigerator models. As of April 2025, AI Vision Inside can recognise 37 food items like fresh fruits and veggies. If the food is not recognisable, it may be listed as an unknown item. AI Vision Inside cannot identify or list any food items in the fridge door bins or freezer. It recognises food items based on deep learning models, which may be updated periodically to improve accuracy.

* Recommended Resale Price. Prices may vary per participating retailer.

Samsung Brings Together Enhanced Innovation, Value and Sustainability

JOHANNESBURG, South Africa – 15 August 2022 – Can the seemingly endless chore of doing laundry also be an opportunity to help protect the planets resources? South Africans can now easily answer this question as they embrace the sustainable technology at the heart of Samsung’s revolutionary washing machines, designed to help conserve water and electricity¹. Considering that the average family can easily do about 165 loads of laundry every year and use up to 60 litres of water per load², the impact of laundry day on the environment can be quite substantial. Additionally, the energy used affects both the planet and the pocket.

This is why Samsung has introduced an Eco-Design process to evaluate its products against eco-conscious standards. The company is committed to developing innovative, high-performing products that have minimal impact on the environment and believes laundry shouldn’t cost the earth – which makes ecobubble technology one of Samsung’s brilliantly useful features – designed to make laundry less of a chore. Mixing air, water and detergent it cleverly creates bubbles that wash your clothes at cooler temperatures, helping you to bring down your energy bills. Additionally, Samsung’s washing machines have a Digital Inverter Motor that delivers enhanced energy efficiency, minimal noise and long-lasting performance. Furthermore, Samsung is making continuous efforts towards developing durable products and a quick and easy repair process, since if consumers use their products for longer, they are then making a difference by reducing their environmental impact.

Samsung and Omo have therefore partnered to offer a combination of Samsung’s state-of-the-art washing machines and OMO Auto’s incredible cleaning power – creating a seamless, stress-free and sustainable laundry experience. When you buy selected Samsung Washing machines until the end of August 2022, you can get up to 90 FREE washes with OMO Auto³. This popular annual promotion is designed to offer greater value, while introducing South Africans to technologies dedicated to creating a sustainable future for all. Now, making a difference is just a simple wash away.

AirWash

Washer Dryer with technologies such as Samsung’s AirWash can deodorise and sanitise your clothes. Using just heated air, unpleasant odour is removed, and bacteria are eliminated without using water, detergent or other chemicals.

Fabric Care

Another important thing to consider while buying a Washer Dryer is fabric care. All drying programs (except for the Time dry option) detect the weight of the laundry in order to display a more accurate drying time and dry the laundry more effectively without damaging it. Machines without the weight sensor, tend to continue drying clothes even when they’ve been adequately dried and this could damage your laundry.

Ceramic heater

A Washer Dryer with a good quality ceramic heater can triple the life of ones washing machine heater by not only protecting it from the build-up of water scale deposit but also increased energy efficiency.

Eco-Bubble

Samsung washer dryers come with bubble generator to dissolve detergent into the water and then inject air, producing a rich soapy foam cushion. With less mechanical actions and bubble cushion, the technology protects clothes from getting damaged. The softer and smoother bubble action protects delicate clothes such as outdoor wear and water repellent fabrics.

Size of the family

It is one of the most important points to consider when buying a new Washer Dryer. The number of family members would be directly correlating to a larger capacity washing machine. A large capacity washing machine is recommended for bigger families and vice-versa.

Drying capacity

In Washer Dryers, drying capacities are often smaller than washing capacities. For instance, in a 9Kg Washer Dryer, 6Kg would be the optimal drying capacity. Due to this difference between the washing and drying capacities, one must remove some of the laundry items before you can start drying it. Drying capacity varies for different sizes.

Energy rating

Another important aspect to consider when buying a Washer Dryer is the energy rating it comes with. A higher energy rating, like those in Samsung washing machines, helps you save on electricity bills and reduces overall energy consumption. This is invaluable in South Africa where electricity prices are soaring.

Digital Inverter

Digital Inverter motors work precisely according to load-size unlike non-inverter motors which has fixed operation, so it offers up to 40% energy saving. It utilises strong magnets for less friction in the motor, allowing for a quiet, powerful and durable performance.

And the time to choose a washing machine that ticks all these boxes is now as Samsung and Omo have teamed up once again to offer incredible value with the popular Wash Days promotion. The partnership between Samsung laundry appliances and OMO auto liquid has been designed to provide a seamless, stress-free laundry experience – while rewarding customers with every purchase. Samsung offers Digital Inverter top loaders, and front loaders which may include features like Hygiene Steam, Ecobubble, and Addwash. If you buy a participating Samsung top loader or front loader from a participating retailer, you will qualify for an OMO Wash Day hamper from participating stores. You have until 31 August 2021 to buy the selected Samsung washing machines and be eligible for the ultra-handy OMO hamper.