Summer has officially arrived, and so have the hottest deals from Samsung. The Samsung Mobile eXperience Black Friday sale is here, bringing great savings across popular Galaxy smartphones, tablets, wearables and audio devices. From 21 November to 01 December 2025[1]  customers can enjoy up to 40% off selected favourites – the perfect way to upgrade your tech for a season filled with travel, celebrations and unforgettable moments.

Samsung remains committed to creating smarter, more connected experiences that enhance everyday life. This Black Friday, consumers can step into the Galaxy ecosystem with value like never before, just in time for summer adventures and those picture-perfect holiday moments.

Prepaid Deals — Summer Essentials

Galaxy A26 5G – Give your style an edge with reliable 5G smartphone which boasts a thin body that fits comfortably in your hand[2] – Was R4,999, now R4,499[3] (save R500).

Galaxy A16 – Enjoy everyday performance and a crisp camera system with bright, stunning clarity² – Was R3,299, now R2,999³ (save R300).

Galaxy A06 – Step up your experience with a device ideal for staying in touch, sharing summer selfies and enjoying your favourite apps – Was R1,999, now R1,799³ (save R200).

Galaxy Tab S10 Lite Wi-Fi – A powerful multitasking tablet, perfect for streaming poolside, holiday entertainment and productivity on the go[4] – Was R7,999, now R5,999³ (save R2,000).

Galaxy Tab A9 LTE – Entertainment and learning made easier – take movies, games and study resources wherever summer takes you – Was R2,999, now R1,999³ (save R1,000).

Galaxy Watch8 (Bluetooth, 44mm) – Track your fitness, steps, and summer wellness goals with advanced health features and high quality design – Was R7,499, now R5,499³ (save R2,000).

Galaxy Fit3 – Lightweight fitness tracking for active days — from beach runs to holiday hikes – Was R1,299, now R999³ (save R300).

Galaxy Buds3 – Immersive sound and seamless connection for your summer soundtrack, workouts and hands-free calls – Was R3,999, now R2,399³ (save R1,600).

A Black Friday Designed for Smarter Living

These Black Friday deals are all about putting cutting-edge Galaxy innovation in more hands this summer. Capture pro-grade photos of your sunset braai, stay productive while travelling, track your seasonal fitness goals or connect effortlessly across your Galaxy device, this is the moment to level up your digital lifestyle.

Don’t Miss Out

This limited-time Black Friday event is available at Samsung stores, retail partners, Samsung.com, the Samsung Shop App and participating networks.

[1] Ts and Cs apply. Offer valid while stock last. Offer period 21 November to 01 December 2025, stock may vary by participating model.

[2] Results may vary based on use.

[3] Recommended Retail Price Only. Prices may vary per retailer.

[4] Usage and connection dependent on network.

Samsung South Africa is giving customers a reason to upgrade their tech and home essentials with an exciting three-day sale offering up to 45% OFF on a wide selection of premium Samsung products. The deals will run only on the Samsung Shop App from 23 to 25 May 2025.

The Preekend Special shopping experience, which premiered on 22 May at 8pm live on the Samsung YouTube channel brought the deals first customers. The livestream combined the exclusive deals on Samsung products with live DJ sets, and offered a shopping experience unlike any other.

The discounted products include some of Samsung’s most sought-after devices, including:

• Galaxy S25+
• Galaxy A26 5G
• Galaxy Tab S10FE WIFI
• Galaxy Buds 3 Pro
• Freestyle Projector 2nd Gen
• 85″ QLED 4K Smart TV
• 75″ Crystal UHD 4K Smart TV
• Q-Series Premium Soundbar
• BESPOKE AI Side by Side, 21.5” Family Hub screen, Plumbed, Black, 594L
• 19kg AI Top Loader Washing Machine
• 27″ Odyssey G55C QHD, 1ms MPRT, 165Hz Gaming Monitor
• 27″ Odyssey 3D G90XF 4K 164Hz Gaming Monitor

Consumers can enjoy unbeatable deals while shopping from the convenience of their mobile devices, with all purchases made securely through the Samsung Shop App.

Why Shop on the Samsung Shop App?

In addition to these limited-time offers, app users enjoy benefits such as:

• Free delivery on all orders
• Flexible payment options including Float, Mobicred, and PayJustNow
• Access to exclusive app-only deals and personalised offers

Don’t Miss Out, download the Samsung Shop App.

For the first time, Galaxy A series users can enjoy fan-favourite Galaxy AI features, previously exclusive to flagship devices, now reimagined for a wider audience. Awesome Intelligence brings powerful, fun, and easy-to-use tools that transform how users create, connect, and explore.

“With Awesome Intelligence, we’re delivering an experience that’s smarter, more creative, and more personal to user and fans of the ever-popular Galaxy A series,” said Justin Hume, Vice President of Mobile Experience at Samsung South Africa. “These new devices bring flagship-level AI features and robust security to more people than ever before, while also debuting Samsung SOS+ – a true game-changer for personal safety in South Africa.”

Unlocking Creativity with Awesome Intelligence

Powered by One UI 7, Awesome Intelligence delivers cutting-edge AI innovations, including Circle to Search, which has taken searching on your phone to the next level. Featuring Awesome Intelligence enhancements, it’s now not just for images; it can now also recognise music playing in videos, helping users identify songs by tapping a button. With it, you can instantly identify songs playing nearby or from memory, thanks to advanced audio recognition.

The Galaxy A series also takes the camera experience to a new level with creator-focused tools, starting with a powerful triple-camera system featuring a 50MP main lens on all devices. AI enhancements ensure every photo and video looks sharp, vibrant, and perfectly lit, thanks to the improved camera set-up. Editing features like Object Eraser let users remove unwanted elements from images, while Filters offer personalised colour and style extraction for a unique visual flair. The result? Effortless creativity with every tap.

All three models feature a robust 5,000mAh battery^[i], with Super-Fast Charging 2.0 (45W) support on the Galaxy A56 5G and A36 5G for all-day performance. The entire line-up is built to endure life’s surprises with IP67-rated dust and water resistance^[ii] – now included even on the Galaxy A26 5G for the first time.

Introducing Samsung SOS+: Real-Time Emergency Assistance

Samsung also unveiled Samsung SOS+, a personal emergency service developed in partnership with AURA, the country’s leading emergency response platform. Samsung SOS+ connects users to a nationwide network of vetted medical and armed responders.

In an emergency, users dial the dedicated SOS+ number, which instantly shares their live location with AURA’s secure system. Help is then dispatched immediately, with a call-back from the SOS+ control centre to confirm assistance is en route. The service is free for the first 12 months with the purchase of any qualifying device, including the new Galaxy A56, A36, and A26. The Subscription service will be available from 01 May 2025.

^[i] *** Actual battery life varies by network environment, features and apps used, frequency of calls and messages, the number of times charged, and many other factors. Estimated against the average usage profile compiled by UX Connect Research. Independently assessed by UX Connect Research between 2025.01.16-2025.01.27 in UK with pre-release versions of SM-A266 5G under default setting using LTE and 5G Sub6 networks. NOT tested under 5G mm Wave Network.

^[ii] *Galaxy A56 5G is rated as IP67. Based on lab test conditions for submersion in up to 1 meter of freshwater for up to 30 minutes. Not advised for beach or pool use. Water and dust resistance of the device is not permanent and may diminish over time due to normal wear and tear.

“As Samsung continues to lead the way in mobile AI, we are committed to bringing its power to even more users, providing new ways to explore and capture the world around them through Awesome Intelligence,” said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. “With the launch of the new Galaxy A series, we look forward to more people benefitting from smart and fun mobile experiences that unleash their creativity, all while ensuring the security and reliability users expect from us.”

The latest Galaxy A series brings users Galaxy’s fan-favourite AI-powered features. Enhanced Circle to Search with Google^[2] offers a seamless way to find answers, enabling users to instantly bring information to their fingertips with a simple gesture. With Object Eraser^[3], users can easily remove unwanted elements from photos for a cleaner, more polished look. For those who enjoy customising their photos even further, Filters^[4] can create unique effects inspired by their favourite images. Available only on Galaxy A56 5G within the Galaxy A series, Best Face^[5] allows users to select the best expressions from multiple frames and combine them into a single photo so everyone looks their best.

Galaxy A56 5G and Galaxy A36 5G feature a 6.7-inch^[6] FHD+ Super AMOLED display with a peak brightness of up to 1200 nits^[7], offering a vivid and immersive viewing experience in any environment. A 5,000mAh battery powers all three models, allowing users to enjoy every moment for longer. Galaxy A56 5G and Galaxy A36 5G deliver enhanced performance, with a larger vapor chamber^[8] that ensures smoother multitasking, gaming and video playback. The new Galaxy A series also provides an extra, fortified layer of device safety, transparency and user choice with Samsung Knox Vault. Additionally, these devices are built for long-term use and peace of mind, with support for up to six generations of OS upgrades and six years of security updates.

The new Galaxy A series is available through mobile carriers, retailers, Samsung.com/za, and Samsung Shop App, and comes in a range of stylish colour options^[9]. Galaxy A56 5G is available in Awesome Lightgray, Awesome Graphite, Awesome Olive and Awesome Pink. Galaxy A36 5G comes in Awesome Lavender, Awesome Black, Awesome White and Awesome Lime. Galaxy A26 5G is available in Black, White, Mint and Peach Pink.

For more information about Galaxy A56 5G, Galaxy A36 5G, and Galaxy A26 5G, please visit: Samsung Newsroom, Samsung Mobile Press and Samsung.com.

^[1] Samsung Account login may be required to use certain features. Samsung does not make any promises, assurances or guarantees as to the accuracy, completeness or reliability of the output provided by Intelligent features. Availability of features may vary depending on the region/country, OS/One UI version, device model, and carrier.

^[2] Service availability may vary by country, language, and device model. Requires an internet connection. Users may need to update Android and Google app to the latest version. Results may vary depending on visual or audio matches. Accuracy of results is not guaranteed. Works on compatible apps and surfaces, and with ambient music only. Will not identify music coming through headphones or if phone volume is off.

^[3] Results may vary based on the images and the object the user is trying to remove.

^[4] Filters feature is unavailable in the 3:4 64MP aspect ratio setting. Its availability might differ based on device model and software version. Filter availability may vary based on resolution and aspect ratio settings.

^[5] Accuracy of results is not guaranteed. Best Face feature is available exclusively on the Galaxy A56 5G device from the Galaxy A series. Best Face is only available for photos taken with Motion Photo turned on. The feature does not generate new facial expressions but selects from frames within the Motion Photo video clip. It can recognise up to five people per image and suggest up to three alternative expressions per person.

^[6] Measured diagonally, the screen size is 6.7″ in the full rectangle and 6.5″ accounting for the rounded corners. Actual viewable area is less due to the rounded corners and the camera hole.

^[7] 1,200 nits in High Brightness Mode (HBM).

^[8] Compared to previous generation.

^[9] Colour and model availability may vary depending on country, region or carrier.

“The new Galaxy A series marks an important step in our mission of AI for all, by opening Galaxy’s incredible mobile AI experiences to even more people around the world,” said TM Roh, President and Head of Mobile eXperience (MX) Business at Samsung Electronics. “With these awesome new features and capabilities, we are excited to unlock limitless creativity on the Galaxy A series while ensuring a safe, reliable and fun mobile experience.”

Awesome Intelligence for Advanced Search and Creativity

Awesome Intelligence is the first comprehensive mobile AI exclusively available on Galaxy A56 5G, Galaxy A36 5G and Galaxy A26 5G and brings users powerful, fun and easy-to-use AI tools. Powered by One UI 7, the new Awesome Intelligence features bring amazing search and visual experiences to Galaxy A series users.

A fan-favourite on Galaxy A series devices last year, Google’s enhanced Circle to Search^[1], makes it easier than ever to search and discover from the phone’s screen. With the latest upgrades, users can now get even more done on their phone. Circle to Search will quickly recognise phone numbers, email addresses and URLs on the screen so users can take action with a single tap.

With the recent enhancements to Circle to Search, users can also instantly search the songs they hear without switching apps. Whether it’s a song playing on social media from their phone or music that’s playing from speakers near them, just long press the navigation bar to activate Circle to Search, then tap the music button to effortlessly identify the song name and artist.

The Galaxy A series also takes the camera experience to a new level with creator-focused tools, starting with a powerful triple-camera system featuring a 50MP main lens on all devices and 10-bit HDR front lens recording on Galaxy A56 5G and Galaxy A36 5G for bright and crisp selfies. Galaxy A56 5G features leading camera technology with a 12MP ultra-wide lens, while the entire Galaxy A series empowers creativity in new and exciting ways through intelligent visual editing.

Exclusively available on Galaxy A56 5G, Best Face^[2] makes it easier than ever to capture the perfect group shot by selecting and combining the best expressions or features for up to five people from a motion photo. Whether someone blinked or looked away, Best Face ensures everyone looks their best in a single, seamless shot. The Galaxy A56 5G also brings enhancements to Nightography^[3], with Low Noise Mode making its way to the 12MP selfie camera and additional wide camera support to capture stunning content in low-light settings.

Galaxy A 56 5G, Galaxy A36 5G and Galaxy A26 5G all bring fine-refined Object Eraser^[4] , allowing users to remove unwanted distractions from photos. Whether it’s an unexpected passerby or a distracting shadow, users can manually or automatically select objects to erase, achieving a cleaner, more polished final image with just a few taps. Moreover, Filters^[5] enables custom filter creation by extracting colours and styles from existing photos for users to apply for a unique and personalised effect depending on mood and taste. With these intelligent tools, users can refine and enhance their photos effortlessly, bringing a new level of creativity to every shot.

Built To Last With Upgraded Displays and Software Longevity

Now with up to six generations of Android OS and One UI upgrades and six years of security updates, the Galaxy A series reinforces its software longevity even more. These updates add additional support toward optimising the device’s lifecycle, ensuring users can enjoy a smooth and reliable experience for years to come.

The Galaxy A56 5G and Galaxy A36 5G also introduce a larger display created for a high-quality, immersive viewing experience. Both devices feature a 6.7-inch^[6] FHD+ Super AMOLED display with brightness levels reaching up to 1200 nits^[7], allowing for a more vibrant and immersive entertainment experience. New stereo speakers further enhance the experience with rich, balanced sound.

With a 5,000mAh battery included throughout the entire line-up, the new Galaxy A series is designed to keep up with users’ daily routines. Galaxy A56 5G and Galaxy A36 5G support 45W charging power and Super-Fast Charge 2.0 technology, delivering even faster charging for extended use. Both models also deliver enhanced performance, as Galaxy A56 5G is powered by the Exynos 1580 chipset and Galaxy A36 5G features the Snapdragon® 6 Gen 3 Mobile Platform. A larger vapour chamber in both devices helps sustain performance, ensuring smooth gameplay, video playback, and effortless multitasking.

Beyond performance, the new Galaxy A series is built to withstand life’s unpredictable moments. For the first time, Galaxy A26 5G features an IP67 dust and water resistance rating for strong protection against the elements, matching the IP67 rating on Galaxy A36 5G and Galaxy A56 5G^[8]. Additionally, an advanced Corning® Glass cover material adds a layer of durability against scratches and cracks^[9]

Expanded Protections for Security and Privacy Assured

Thanks to the integration of One UI 7 on the Galaxy A series for the first time, Samsung is further supporting robust security and privacy. With Samsung Knox Vault, the Galaxy A series provides an extra, fortified layer of device safety, transparency and user choice – ensuring sensitive data always stays protected. Equipped with the latest One UI 7 security and privacy features, Galaxy A series users benefit from holistic protection  — including enhancements in Theft Detection, More Security Settings and other features.^[10]

Upon release, Digital Key on Galaxy A56 5G^[11] and Galaxy A36 5G devices^[12] will be available in select markets in Asia, Europe, and North America with more markets to follow.

The new Galaxy A series is available in a range of colours.^[13] Galaxy A56 5G is available in Awesome Black, and  Awesome Olive. Galaxy A36 5G is available in  Awesome Black, and Awesome Lime; and Galaxy A26 5G is available in Black, and  Mint .

Launch Offer

For a limited time, customers purchasing the Galaxy A56 5G, Galaxy A36 5G, or Galaxy A26 5G can take advantage of the exciting launch offer where they can buy the Galaxy A56, A36, or A26 on contract and get the Galaxy Tab A9 LTE for only R49 or receive the Galaxy Fit3 for just R499 on non-contract purchases.

Act fast—this exclusive deal is available for a short period at select retailers and network providers!To find out more about Galaxy A56 5G, Galaxy A36 5G, Galaxy A26 5G and other Galaxy smartphones, please visit: Samsung Newsroom, Samsung Mobile Press and Samsung.com.

^[1] Circle to Search is a trademark of Google LLC. Sequences shortened and simulated. Results for illustrative purposes only. Service availability may vary by country, language, device model. Requires internet connection. Users may need to update Android and Google app to the latest version. Results may vary depending on visual or audio matches. Accuracy of results is not guaranteed. Works on compatible apps and surfaces, and with ambient music only. Will not identify music coming through headphones or if phone volume is off.

^[2]Best Face feature is available exclusively on the Galaxy A56 5G device from the Galaxy A series. Best Face is only available for photos taken with Motion Photo turned on. The feature does not generate new facial expressions but selects from frames within the Motion Photo video clip. It can recognise up to five

^[3] Results may vary depending on light condition and/or shooting conditions including multiple subjects, being out of focus or moving subjects.

^[4] Results may vary based on the images and the object you’re trying to remove.

^[5] Filters feature is unavailable in the 3:4 64MP aspect ratio setting. Its availability might differ based on your device model and software version. Filter availability may vary based on resolution and aspect ratio settings.

^[6] Measured diagonally, the screen size is 6.7″ in the full rectangle and 6.5″ accounting for the rounded corners. Actual viewable area is less due to the rounded corners and the camera hole.

^[7] 1,200 nits at HBM (High Brightness Mode).

^[8] Based on lab test conditions for submersion in up to 1 metre of freshwater for up to 30 minutes. Not advised for beach or pool use. Water and dust resistance of the device is not permanent and may diminish over time due to normal wear and tear.

^[9] Corning® Gorilla® Glass Victus®+ is applied to the front and rear of Galaxy A56 5G, Galaxy A36 5G and Galaxy A26 5G.

^[10] Availability, features and specifications provided in the article are subject to change and may vary by market and/or model.

^[11] Digital Key rollout for Galaxy A56 5G begins in Korea, the United Kingdom, Germany, France, Spain, and Italy. Features may vary depending on each country or region

^[12] Digital Key rollout for Galaxy A36 5G begins in Korea, UAE, the United Kingdom, Germany, France, Spain, Italy, and the United States. Featuremay vary depending on each country or region

^[13] Colour and model availability may vary depending on country, region, or carrier.