and submit feedback ahead of the official release

JOHANNESBURG, South Africa – 13 December 2021 –  Samsung has announced the launch of its One UI 4 Beta Program for Samsung Galaxy S21 smartphones (Galaxy S21, Galaxy S21+, and Galaxy S21 Ultra). One UI 4 is based on Android 12 operating system (OS) and introduces new and improved customisation and privacy capabilities that give users control over many aspects of their mobile experience.

“One UI 4 helps users create their own, optimised mobile experience because Samsung recognises that, everyone wants to meet their unique needs and preferences,” said Justin Hume, Director: Integrated Mobility at Samsung South Africa. “As we’ve done with every iteration of our One UI, we’ve listened to our users to understand the tools and innovations needed to create a better, more reliable, and enhanced overall user experience.”

One UI 4 Beta Launch

The One UI 4 Beta Program allows users to try out One UI 4’s upgraded features ahead of its official release. Samsung Galaxy S21 series^[1] owners in select markets^[2] can register for the beta program via the Samsung Members app on their devices. Participants will be able to preview the One UI 4 design and new features^[3] and submit feedbacks. Samsung will use the information gathered from the beta program to fine-tune the One UI 4 user experience before delivering a final, optimised upgrade later this year.

Delightful Experiences, Designed by You

Samsung’s One UI user interface brings a unified mobile experience to Galaxy smartphones through simplified and streamlined interactions and a clean and elegant design.

One UI 4 beta participants will be able to experience comprehensive customisation capabilities and privacy controls that empower them to design their ideal mobile experience — one that’s uniquely suited to their individual needs and allows them to express who they are.

The Look You Want

With One UI 4, you get customisation options at every turn. A wealth of theme options let you adjust the look and functionality of your device, giving you tools to configure your home screen, icons, notifications, wallpapers and much more. Plus, redesigned, upgraded widgets offer deep customisation — from visibility to appearance. You also get convenient access to a more robust and diverse array of emojis all in one place, so you can effortlessly navigate your options to enjoy richer communication experiences.

Empowering Privacy Options, Total Protection

The new One UI 4 also brings enhanced privacy and protection functions that make it easier for users to understand exactly how their data are being used to customise their settings and deliver a more personalised mobile experience. Indicators alert users to app camera and microphone usage, so they can instantly disable permissions if they don’t want to grant access. One UI 4 also expands on Android 12’s permission options, allowing users to view their permissions history from the last seven days, not just the last 24 hours. You can also check the current data usage of both your permissions and your apps.

[1] The users of Galaxy S21, Galaxy S21+, and Galaxy S21 Ultra can participate in the beta program.
[2] The Beta Program will be available in China, India, Germany, Poland, South Korea, UK, and US. The release date can vary by each market.
[3] Some of the new features might not be supported when beta program is open.

Samsung Galaxy S21 Ultra 5G: Best Smartphone

At the awards ceremony on June 30^th, the Samsung Galaxy S21 Ultra 5G was named ‘Best Smartphone’ of the past year. The smartphone, which features a professional grade camera system and bright Intelligent Display is the go-to choice for users who want to take gorgeous, detailed photos. It is also the first device of the S Series to support the S Pen, for advanced productivity from power users. With all these features packed into a sleek contour-cut design, the Samsung Galaxy S21 Ultra 5G represents the very best of Samsung engineering.

The category judges said, “The best Android smartphone Samsung has ever made with a great range of features, stunning AMOLED display, best-in-class cameras and more. This phone delivers across the board and is a worthy winner of Best Smartphones in 2021.”

Also shortlisted in this category was the Samsung Galaxy S20 FE, which brought fan-favourite features of the flagship Galaxy S20 to even more users, including the incredible AI-powered camera and beautiful Infinity-O 120Hz display.

“We are honoured to have been recognised in such a competitive category at this year’s GLOMO awards. Samsung has a long, proud history of driving innovation, and we aim to deliver devices that meet the needs of our users now and in the future,” said Justin Hume, Director: Integrated Mobility at Samsung South Africa. “As the user needs continue to grow so varied and dynamic, we are committed to leading the journey in developing devices that are loved by users across the globe.”

“Congratulations to all the winners and nominees of the GSMA’s GLOMO Awards 2021. You truly embody the theme of this year’s event, Connected Impact.” said John Hoffman, CEO, GSMA Ltd, “Given the challenging circumstances we’ve all faced over the last 15 months, it’s more important than ever to come together to recognise the incredible innovation and ingenuity shaping our industry, as well as the positive impact this is making on the world around us.”

For more information about the latest Galaxy devices and services, please visit news.samsung.com/galaxy, www.samsungmobilepress.com, www.samsung.com.

JOHANNESBURG, South Africa – 09 June 2021 –  The recent GLAMOUR South Africa June cover is a testament to the rapid evolution of smartphone technology. A first for the publication saw inimitable photographer Austin Malema swap his traditional DSLR camera for Samsung’s internationally acclaimed Galaxy S21 Ultra 5G device, to capture the stunning Miss South Africa, Shudufhadzo Musida cover shoot in the latest edition of the popular magazine’s cover and fashion pages.

The cover of every GLAMOUR magazine is the culmination of a carefully considered vision. This is where stars shine in pictures expertly curated by the best photographers under the eagle-eyed direction of visionary editors. In the June issue, Miss South Africa dazzles on the cover. A fascinating component amongst this stellar cast of professionals is that a smartphone was used to shoot the covers. Less surprising is the choice: the Galaxy S21 Ultra 5G. Samsung’s greatest Galaxy yet again took centre stage at the locations, armed with its array of ground-breaking camera technology.

Nontando Mposo editor-in-chief of South Africa’s leading fashion and beauty magazine, GLAMOUR says, “Yes we are a lifestyle, fashion and beauty publication, but we are also looking at disruptive innovations that are shaping the future. That’s why this collaboration with Samsung was a no-brainer for me”.

Beyond the dimensions of this special project with Samsung, the Galaxy S21 Ultra 5G garnered a lot of praise from the Conde Nast team for the fastest processer in a Galaxy device, massive battery and the smartest and brightest screen in a Galaxy ever. On the shoot days, cover photographer Austin Malema used the combination of these incredible features, along with the acclaimed state-of-the-art prograde camera features to great effect.

The famed photographer was tasked to explore the Galaxy S21 Ultra 5G’s range of camera technologies, that have attracted massive attention around the globe. Malema said, “I accepted the challenge as it tested my ability to embrace new technology in a meaningful way.  As someone who usually relies on traditional DSLR camera features, I considered the impact on my normal creative process and approach. I however soon realised that the Samsung Galaxy S21 Ultra 5G would be more than capable of producing images that effortlessly measured up to DSLR quality.”

Austin was impressed by the powerful quad-camera the Galaxy S21 5G Ultra features including a 108MP wide, 12MP ultra-wide, two 10MP zoom lenses, and a 40MP front camera. Malema continued, “Another big plus for me with shooting with the Galaxy S21 Ultra was that it is capable of shooting raw images and I knew that would be a big help. The Galaxy S21 Ultra 5G is armed with raw shooting skills with support for 12-bit raw files”. Pro photographers, who want the utmost control and quality from their images to capture a more dynamic range, meaning more detail in the highlights and shadows, normally use these files.

For Nontando, it was the Single-Take feature that captured her heart. Here’s why: “As an editor, I am always looking for the best angle and filter. Now I can have it all with one tap.  It’s a feature that allows you to capture a variety of stunning stills and highlight reels. What’s not to love”.

The combination of star power with creative minds and a smartphone that acts like it’s a photographer’s assistant are what have made the GLAMOUR feature so epic. So make sure you look out for GLAMOUR’s June Issue and see the Galaxy S21 Ultra 5G in action.

Thanks to the improved Single Take feature on the Galaxy S21 series, you can take a series of epic photos and videos with just a single press of the shutter button.

Find out how to activate Single Take and get incredible photo and video cuts in this video.

Check out the video below to learn more about getting the best selfies with the Galaxy S21 series.

Thanks to on-device AI, the Gallery app now analyses and remasters photos, and the Photo Editor feature erases any unwanted image with just one click.

Check out this video to find out more about how these AI-powered features work to enhance your photos taken with the Galaxy S21 series.

JOHANNESBURG, South Africa – 16 March  2021 – Each new addition to Samsung’s Galaxy flagship line up comes with camera experiences that push the boundaries of smartphone photography. The intelligent, pro-grade cameras of the Galaxy S21 series are no exception.

To learn more about the enhanced camera functionalities available on the Galaxy S21 series, take a look at the video below, where Joshua Sungdae Cho, VP and Head of Visual SW R&D, Mobile Communications Business, Samsung Electronics, takes you through the series’ latest camera innovations.

Powered by the most advanced processor ever on a Galaxy device, the Galaxy S21/S21+ are equipped with an epic pro-grade camera, stunning edge-to-edge 120Hz displays, and a large battery for uninterrupted productivity and entertainment. With a bold new style made for self-expression, the Galaxy S21/S21+ build on a decade of Samsung’s groundbreaking, flagship mobile experiences for those that demand the best from their devices. Check out the infographic below to see all the latest innovations that make your everyday moments epic with the Galaxy S21/S21+.

Local Availability

Pricing for the Galaxy S21 starts at R17 999 while Galaxy S21+ starts at R21 499. Galaxy fans who want to purchase the Galaxy S21 Series 5G will want to make full use of Samsung’s popular trade-in programme. You could get up to R10 000 back from your older device until 31 March 2021, which means you could get the Galaxy S21 for just R 9 999¹ if you trade-in. Terms and conditions apply. In addition, if you decide to purchase the Galaxy S21 range through the Samsung Online Store or a Samsung branded store, you could receive an extra R3000 off¹. Samsung is also rewarding those who trade-in with the chance to win R10 000 each month until November 2021.

Samsung Care+, the popular accidental damage protection service plan exclusive to Galaxy smartphones offers even more value to your Galaxy S21 purchase. You can purchase your Galaxy S21 and get Samsung Care+ from as little as R499 once-off, which includes 2 screen repairs over 24 months².

1.Value of discount off based on you trading in a fully working Galaxy Note 20 Ultra or multiple pre-owned devices, and will vary based on the quality of the pre-owned device(s) submitted for trade-in .

2.Terms and conditions apply. Samsung Care+ offer available until 31 March 2021.

The Galaxy S21 Series 5G introduces an all-new, iconic Contour Cut Camera housing that seamlessly blends into the device’s metal frame for a sleek, yet striking, aesthetic. The series is available in a range of eye-catching colours, including a new signature colour: Phantom Violet. Amazingly, in addition to the normal line-up of Galaxy S21 5G colours, Samsung has created several custom colours for the series, that will be available for free, on request.

Available Customised Colours:

S21 Ultra 5G Phantom Titanium – 256GB

S21 Ultra 5G Phantom Navy – 256GB

S21 Ultra 5G Phantom Brown – 256GB

S21+ 5G Phantom Gold – 256GB

S21+ 5G Phantom Red – 256GB

These custom finishes will be available at www.samsung.com/za

These extra Galaxy S21 Ultra 5G finishes are coupled with an updated camera module that’s covered in a carbon fibre-like coating. And adding to the excitement is that there won’t be any extra cost. This is the first time South Africans will have access to this unique S series customisation. Once ordered, there will be a wait of approximately 4-5 weeks, but the unique range of colours will ensure that a device, which is already outstanding, will be worth waiting for.

Galaxy fans who want to purchase the Galaxy S21 Series 5G will want to make full use of Samsung’s popular trade-in programme. You could get up to R10 000 back from your older device until 28 February 2021, which means you could get the Galaxy S21 for just R 9 999¹ if you trade-in. Terms and conditions apply. In addition, if you decide to purchase the Galaxy S21 range through the Samsung Online Store or a Samsung branded store, you could receive an extra R3000 off¹. Samsung is also rewarding those who trade-in with the chance to win R10 000 each month until November 2021.

Samsung Care+, the popular accidental damage protection service plan exclusive to Galaxy smartphones offers even more value to your Galaxy S21 purchase. You can purchase your Galaxy S21 and get Samsung Care+ from as little as R499 once-off, which includes 2 screen repairs over 24 months².

* Value of discount off will vary based on quality of the pre-owned device submitted for trade-in

** Terms and conditions apply

Samsung Trade-In Programme To Place Galaxy S21 In More Hands

With the Samsung Trade-In programme, it’s even easier to own the Galaxy S21 . Pricing for the Galaxy S21 starts at R17 999, Galaxy S21+ at R21 499 and Galaxy S21 Ultra at R27 999. And now, through the Samsung trade-in programme you can save big on the purchase price. You could get up to R10 000 back from your older device until 28 February 2021*. In addition, if you decide to purchase the Galaxy S21 range through the Samsung Online Store or a Samsung branded store, you could receive an extra R3000 off*. You can trade-in over 6 000 Samsung and non-Samsung eligible devices from laptops, mobile phones, smartwatches, tablets and much more. With Samsung, you can trade-in as many devices as you like exclusively at Samsung Stores nationwide and on the Samsung Online Store, both offering you a convenient and safe way to switch to the new Galaxy S21.

To make your trade-in even sweeter when you successfully trade-in your devices you will automatically enter a monthly draw, where you stand a chance to win R10 000 every month until 30 November 2021.

Samsung Care+ Adds To The Impressive Value

Samsung Care+, the popular accidental damage protection service plan exclusive to Galaxy smartphones offers even more value to your Galaxy S21 purchase. You can purchase your Galaxy S21 and get Samsung Care+ from as little as R499 once-off – which includes 2 screen repairs over 24 months**.

For users who demand a flagship mobile experience, with pro-grade camera innovations and top-of-the-line performance, at a various price points, Galaxy S21 and Galaxy S21+ deliver in the categories most people want most. The Galaxy S21 will be available in a range of eye-catching colours, including a new signature colour: Phantom Violet and each device is coated with a luxurious matte finish for a sophisticated look and feel.

For more information on the Galaxy S21, visit www.samsung.com/za

* Value of discount off will vary based on quality of the pre-owned device submitted for trade-in

** Terms and conditions apply