JOHANNESBURG, South Africa – 5 January 2023 – Samsung Electronics, a global leader in technology, announced today that 46 of its new products and service innovations have received CES^® 2023 Innovation Award honors, including three Best of Innovation Honorees from the Consumer Technology Association (CTA)^®. The annual program honors outstanding design and engineering across a multitude of consumer technology product categories.

Samsung was honored across multiple categories, reinforcing the company’s commitment to providing a seamlessly connected, customizable experience for consumers while contributing to an eco-conscious world. With sustainability at the heart of all that Samsung does, consumers were encouraged to join with the company as they make everyday changes, having a meaningful impact on the environment. Bold new ideas were brought to life, including investment in sustainable materials, increased energy efficiency in products and responsible recycling, as well as refurbished and repairable devices, while lowering the company’s carbon footprint by using 100% renewable energy in all facilities in the U.S., Europe and China.

Samsung products were distinguished as Innovation Awards Honorees in Digital Imaging/Photography, Mobile Devices & Accessories, Gaming, Digital Health, Wearable Technologies and Video Displays, Home AV Components & Accessories and Software & Mobile Apps categories. Several of these honorees incorporate eco-conscious features, including the Galaxy Z Flip4 and Galaxy Z Fold4, which are both made with repurposed fishing nets and include 100% recycled paper for flagship product packaging. The company received recognition as prestigious Best of Innovation Honoree in Computer Peripherals & Accessories, Video Displays and Cybersecurity & Personal Privacy categories.

The Innovation Awards are sponsored by CTA, the host and organizer of CES — recognized worldwide as the global stage for innovation and the most influential tech event in the world. CES 2023 will take place from January 5 to 8 in Las Vegas, Nevada with a deeper focus on sustainability.

Highlighted Best of Innovation Honoree:

Samsung S3B512C Security Chip — As a Best of Innovation Honoree in the Cybersecurity & Personal Privacy category, Samsung’s S3B512C biometric card solution integrates a fingerprint sensor, Security Element (SE) and Secure Processor (SP) on a single chip, as well as enhanced security features made possible by Samsung’s proprietary fingerprint authentication algorithm and anti-spoofing technology. It is the cybersecurity industry’s first all-in-one security chip that reads biometric information through a fingerprint sensor, stores and authenticates encrypted data in a tamper-proof way and processes data securely.

Highlighted Innovation Awards Honorees:

Galaxy Z Flip4, Galaxy Z Flip4 Bespoke Edition — As the ultimate foldable smartphone for self-expression, the Galaxy Z Flip4 is packed with innovative camera upgrades, a larger battery and even more opportunities for customization than its predecessor. Galaxy Z Flip4 and Z Flip4 Bespoke Edition were recognized in the Digital Imaging/Photography and Mobile Devices & Accessories categories. Z Flip4’s form factor enables unique camera functionality like FlexCam that allows you to shoot hands-free photos and videos directly on your favorite social networking apps. It also allows you to take a photo from the Cover Screen without even opening your phone using Quick Shot. The Z Flip4 Bespoke Edition offers another level of customization with glass colors and frame options that provide 75 unique combinations.

Galaxy Z Fold4 — Honored in the Digital Imaging/Photography, Mobile Devices & Accessories and Gaming categories, the Galaxy Z Fold4’s top-of-the-line performance, upgraded camera and groundbreaking design make it the productivity powerhouse of our next generation of foldable smartphones. The Z Fold4 delivers unparalleled experiences for powerful gaming and increased productivity thanks to its 7.6-inch Main Display and Android 12L features.

Galaxy Watch5, Galaxy Watch5 Pro — Both Galaxy Watch5 and Galaxy Watch5 Pro were recognized in the Digital Health and Wearable Technology categories for their advanced health tracking, increased durability and charging capabilities, making it Samsung’s most feature-packed watch yet. Galaxy Watch5 Pro is designed for adventure and a heavy-duty lifestyle with upgraded GPS-based features, the longest battery in a Galaxy Watch and expansive Super AMOLED display protected by an enhanced Sapphire Crystal. With the groundbreaking BioActive Sensor, the Galaxy Watch5 series empower users with the most complete picture of their health-related insights yet.

Samsung Wallet — With its reputation as an all-in-one, go-everywhere app, Samsung Wallet was recognized in the Software & Mobile Apps category. It combines Samsung Pass, Samsung Pay and more to provide Galaxy users a new and simple way to keep all their digital essentials in one place — from bank cards and digital keys to travel passes, driver’s licenses and student IDs. With the integration of platforms, such as SmartThings and Samsung Knox, the program offers a secure and refined interface and one-swipe access to your important digital items and information.

Bespoke AI Laundry — Samsung’s Bespoke AI Laundry products were recognized for its innovative design and integrated AI technologies. Bespoke AI Washer with AI OptiWash was recognized in the Smart Home category, and Bespoke AI Dryer with AI Optimal Dry was recognized in the Home Appliance category. Bespoke AI Washer automatically identifies fabric types and dirt levels, optimizing its performance accordingly while cycles themselves can be controlled with Samsung’s SmartThings app. Bespoke AI Dryer uses sensors and algorithms to measure the moisture content of clothes, adjusting drying time and temperature to seamlessly optimize drying cycles. The Bespoke AI Laundry pair responds to frequent washing habits for a highly personalized experience, and the laundry pair has a range of color choices to help inspire more ways to customize home laundry spaces.

SmartThings Energy — Recognized in the Software & Mobile Apps category, Samsung’s SmartThings Energy app provides an effortless solution for consumers to reduce home energy consumption. In addition to tracking energy usage, SmartThings Energy offers actionable insights and recommendations based on the devices connected to the platform and usage pattern.

Samsung 990 PRO with Heatsink SSD 2TB — As an Innovation Awards Honoree in the Computer Peripherals & Accessories category, the Samsung 990 PRO with Heatsink SSD 2TB is the company’s fastest PCIe 4.0 solid state drive (SSD) with superior power efficiency. Designed for gaming consoles or PCs, it delivers lightning-fast speeds for faster loading times. The combination of a heatsink, nickel coating on the controller and Samsung’s Dynamic Thermal Guard maximizes the cooling effects to prevent performance degradation due to overheating. The drive is also equipped with RGB lights to match the style of any setup.

Samsung Automotive NVMe BGA SSD 1TB (AM991) — This breakthrough advancement provides the industry’s highest sequential read speed for automotive storage, as well as an exceptionally large operational capacity for AD/ADAS, cockpit and vehicular infotainment systems. Earning recognition in the In-Vehicle Entertainment & Safety category, it also features the highest sustainable automotive write speed of up to 1150MB/s thanks to Samsung V-NAND technology, a proprietary in-house controller and an exclusive firmware design while functioning safely in even the most in-climate weather (-40’C to 105’C).

Samsung 512GB CXL Memory Expander — Recognized in the Computer Hardware & Components category, Samsung’s 512GB CXL Memory Expander module will be the first memory device that supports the eagerly-awaited CXL 2.0 interface and will come in an EDSFF (E3.S) form factor — especially suitable for next-generation high-capacity enterprise servers and data centers. This new memory module is built with an application-specific integrated circuit (ASIC) CXL controller, using DDR5 DRAM to support maximum bandwidth and capacity and for the first time, enabling memory to scale beyond tens of terabytes with the processing demands of big data and AI/ML workloads.

Samsung 16GB LPDDR5X and 1TB UFS 3.1 Multi-Chip Package — In the first integration of 14nm-based 16GB LPDDR5X DRAM and Samsung’s seventh-generation quad-level cell (QLC) V-NAND 1TB UFS (Universal Flash Storage) 3.1, this uMCP is providing a giant industry-leading leap forward. Honored in the Embedded Technologies category, the integrated UFS-based multichip package is taking the industry toward higher-density, higher-speed and low-power memory for premium smartphones and other leading IT applications.

Samsung ISOCELL HP3 CMOS Image Sensor — As a state-of-the-art mobile sensor with a 1/1.4-inch optical format and 0.56㎛pixel size for slimmer camera designs, the Samsung ISOCELL HP3 was honored in the Digital Imaging/Photography category. It features the smallest pixel technology in mobile cameras for greater design convenience and 200 megapixels that deliver the most detailed images available. The Tetra²pixel technology allows the pixels to operate in a 1.12㎛ or 2.24㎛ size, capturing more light information in low light and taking 8K video with minimal loss in the field of view. Furthermore, using Super QPD technology, the ISOCELL HP3 can detect autofocus information horizontally and vertically.

Samsung W920+RF 6550 Next-gen Enhancement for Wearables — Recognized in the Wearable Technologies category, Samsung’s Exynos W920 System on a Chip (SoC) and Exynos RF 6550 connectivity solution is a next-generation tandem offering that adds a new dimension to wearable devices. The Exynos W920 processor, built on a 5-nanometer (nm) Extreme Ultra-Violet (EUV) process node, includes an LTE modem and provides the performance demanded by next-generation wearable devices with a powerful GPU and dual-core CPU. The companion RF 6550 chip, built on a 28nm process, integrates Wi-Fi, Bluetooth and GNSS connectivity with the utmost reliability into the Exynos W920 design.

Samsung proudly supports Busan’s bid for the World Expo 2030

We flipped things around and hosted our very first Content Creators Lounge at Fourway’s Design Quarter, inviting some local influencers to come out and experience the Galaxy Z Flip4 and Z Fold4. We rolled out the black carpet, and each guest entered our Creator’s Lounge through a triangular walkway lit up by bright purple lights, where inside, they were welcomed by décor that demonstrated our passion for combining elegance and style into one.

The event’s colour theme was Bora purple our legacy colour, so naturally, the lounge was lit up by purple lights beaming down from up high onto different Instagrammable-ready spaces that fell under the theme of No Greater Flex and was designed for the influencers to create content for their social media platforms in real-time using the Galaxy Z Flip4 & Z Fold4. Each zone highlighted a key feature of each device, including:

• The Galaxy Z Flip4’s Hands-Free mode and Multi-Angle FlexCam, where you can flex your style to the world hands-free and without a tripod at any angle, letting your creativity shine.

• The Galaxy Z Fold4’s ultimate multi-tasking abilities that let the ambitious dream-chaser get stuff done at greater efficiency, and on one of Samsung’s largest and most immersive screens.

Content created by our influencer, Melinda Bam showcasing the different zones:

It was an incredible experience for team Galaxy and our influencers, especially because we were able to collaborate with awesome South African Gen Z brands like GalXboy, a South African streetwear brand which has its roots in the underground and rebellious youth street culture currently dominating the urban centres of Mzanzi. Thatiso Dube, Founder of GalXboy, was our guest speaker and gave our guests some tips on how to Flex their brands using the Galaxy Z Fold4.

And with entertainment brought to our Creative Lounge by Tom London and Soweto’s Finest, one of the most popular dance/music groups in the country, our influencers got see the Z Flip4’s callout features like Hands Free and FlexCam in action.

More content created by one of our influencers Cantara:

Our Creators Lounge was a massive success, a greater than experience that flexed the very devices that allow people to flex to the world. For more information, or to get your flex on, visit Samsung.com today.

The launch of the Galaxy Z Flip4 and Galaxy Z Fold4 marks the next step in creating flexible phones for the modern era. With the latest launch of the Galaxy Z series, Samsung has built on the success of its previous iterations and added more features, accessories and experiences to push the boundaries of designs that flip and fold even further.

Since its release, each phone has developed a unique design identity: Galaxy Z Flip4 is the ultimate self-expression tool inside and out, and Galaxy Z Fold4 is a multitasking powerhouse with ultimate performance. But whatever phone you have in your hand, you can get ready to experience foldables fully redefined.

Let the Future Unfold in Your Hands

The Galaxy Z identity is known for phones that transform their shape as well as transform their users’ everyday lives. The updated Galaxy Z Fold4 features an even wider screen, slimmer hinge and lighter weight — providing the most comfortable one-handed use to date. Meanwhile, Galaxy Z Flip4 is just as premium and compact — taking up half the size of a conventional smartphone when folded. With the slimmer hinge, refined edges, contrasting haze back glass and glossy metal frames, the new design is the most refined yet.

Your Phone, Your Way

Now more than ever, users want a device they can make truly their own. With this in mind, Galaxy Z Flip4 features an expanded range of colour options and accessories with which users can express their own unique personalities and preferences. Users can complement their style with a premium design in legacy colours, including Bora Purple and Graphite, and even bold new colours like Pink Gold and Blue. The fun doesn’t stop with just the Galaxy Z Flip4 — Galaxy Z Fold4 users can choose from refined and premium colours such as GreyGreen, Beige and Phantom Black, and then accessorise with a colour-matching S Pen Fold Edition.

Accessorise in Style

Of course, a phone isn’t complete without the perfect accessories. From classic slim clear covers and premium flap leather covers, to ring and strap silicone cases — or even a design from Marvel, Disney and Star Wars — users can choose a case to stand out from the crowd. Available in an array of colourful graphic designs, Samsung offers accessories that precisely frame your phone’s iconic shape.

Customization From Cover to Cover

Inside and out, the Galaxy Z Flip4 offers next-level customisation options for users to express themselves. The Cover Screen features new clock designs and backgrounds, including images, GIFs and even videos. Users can choose a Galaxy theme that fully updates both the main and Cover Screen with custom fonts, icons and designs to perfectly complement your style.

Take a Perfect Selfie, Instantly

Get a perfect selfie every time with enhanced Quick Shot. This quick and easy camera mode for the Galaxy Z Flip4 Cover Screen now supports a preview that reflects the actual ratio of the photo, as well as Portrait Mode — offering more choice in how you capture on the go or from the comfort of your home.

Capture Moments at Every Angle

Designed with the young creator in mind, Galaxy Z Flip4 wants its users to have limitless opportunities to express themselves from every angle. With FlexCam, users can capture photos and videos from different points of view, with bolder angles than ever before.

Shoot hands-free video or capture full group selfies at various angles by partially folding Galaxy Z Flip4 to activate FlexCam. The upgraded Galaxy Z Flip4 camera comes equipped with a 65% brighter sensor than previous devices, resulting in better photos and videos in low light, so users can take great content, day or night.

Stylish and Durable

Both Galaxy Z Flip4 and Z Fold4 come equipped with our Armour Aluminium frames and hinge cover along with exclusive Corning^® Gorilla^® Glass Victus^®+, making the devices durable. What’s more, both Galaxy Z Flip4 and Galaxy Z Fold4 make a splash as one of the water-resistant foldable phones on the market.

Function up Front

For users who need essential tasks done in a flash, Galaxy Z Flip4 comes with expanded Cover Screen functionality. Make calls, reply to texts with emoji and Speech to Text, or even turn off your lights at home without opening your device. With more shortcuts than ever, including a flashlight, airplane mode, Wi-Fi and Bluetooth enablement, and even a new SmartThings Scene widget, users can do it all without ever unfolding their phone.

Picture Perfect, Every Time

Getting that perfect shot is easy with Z Fold4, which takes stunning photos and videos with an upgraded 50MP wide lens and 30x Space Zoom lens. The phone’s unique form factor gives it a special advantage when taking photos, especially regarding its variety of camera modes, including the larger Zoom map activated on Capture View Mode, Dual Preview and Rear Cam Selfie. With the larger pixel size, a 23% brighter sensor, and enhanced processing power, users can capture clear images, day or night.

Ultimate Productivity From Anywhere

The Galaxy Z Fold4 is designed to help you get more done at once. With the new Taskbar, you can easily access and switch between your most used apps, providing a familiar layout like your PC. With simple swipe gestures, users can instantly switch full-screen apps to pop-up windows or split their screen in half for more ways to multitask. You can even check your email on your phone with the two-pane UI exclusively designed for foldables, giving you more information at once.

Uncover Next-level Convenience

Just like Z Flip4, Z Fold4 offers a convenient way to interact with your device without ever needing to unfold your phone. With the optimized Cover Screen, you can enjoy a standard smartphone experience on the outside and a tablet-like experience on the inside — all without compromising on size, weight or pocketability. What’s more, you can comfortably and easily use the Galaxy Z Fold4’s Cover Screen with only one hand, thanks to its wider size, new screen ratio, narrower bezels and lighter weight. Now, a better way to use your foldable phone is at your fingertips.

Stay in the Game

Gamers and movie-watchers can rejoice as the Z Fold4 provides an even brighter 7.6-inch Main Screen that makes any kind of entertainment immersive. You can stay focused on your favorite content thanks to the screen’s 120Hz adaptive refresh rate and less visible Under Display Camera (UDC). With better hardware and response times creating a smoother gaming experience overall, there’s a good reason why the Galaxy Z Fold4 is known as the ‘Best Gaming Device in the Galaxy.’

While continuing the Galaxy smartphone legacy of innovation, the Galaxy Z series has been built to offer users iconic design, cutting-edge experiences and convenient features that users know and love. The Galaxy Z Flip4 and Galaxy Z Fold4 are the latest examples of how Samsung is expanding smartphone possibilities and creating versatile devices for the modern era. Whether improving your productivity or giving you tools to express your personality to the fullest, the designers at Samsung are working hard to ensure that mobile innovation is always centered on you.

¹ Customers can choose frame options of Black, Silver or Gold and front and back colors of Yellow, White, Navy, Khaki or Red. Color availability may vary depending on country, region or carrier. Bespoke Edition only available on Samsung.com. Please allow 3 to 4 weeks (estimate) for delivery.

A stunningly large 7.6-inch Dynamic AMOLED display opens up the space you need to multitask like a pro, with apps optimized for the large-screen experience in order to help you unleash increased functionality anywhere you go. Furthermore, the intuitive new Taskbar gives you access to your favorite apps with just a swipe, providing you with smarter ways to multitask whether you’re switching full-screen apps through App Pair or viewing multiple windows at once.

When it’s time for fun, Z Fold4’s vivid, edge-to-edge screen with minimized bezels and a camera hidden under the display provides you with distraction-free viewing of your favourite movies and games — bright enough for outdoor use even on sunny days.

Check out the infographic below to see why the Samsung’s most powerful smartphone yet, Z Fold4, is a true multitasking powerhouse.

Miraculously, despite rising inflation and other market pressures that currently prevail, the price of these units has been kept the same as their preceding models; that is R21 999* for the Flip4 and R37 999* for the Fold4. Both devices will also be accessible on 24 or 36 months’ contracts from network operators. Customers who have pre-ordered either the Flip4 or Fold4 will get the newly-launched Galaxy Watch5 for only R29 pm. With the Samsung Trade-In program, customers can get up to R10 000 off their new Flip4 or Fold4* or up to R400 off their contracts* and 1-year free Samsung Care+ screen protection valued at R1 999*. A whole new Galaxy of exciting options is unfolding right before you, and now available in participating retails  and Samsung stores.

* Ts & Cs apply.

To learn more about Z Fold4, the multitasking powerhouse built to enhance your productivity, take a look at the infographic below.