Colour evokes emotion and immediately draws one’s attention. With the Galaxy S23 FE it allows users to select a colour that best fits their style. Understanding this powerful connection, Samsung’s dedicated team of developers and designers have married beauty with functionality, creating a product that resonates with consumers’ desires. The Galaxy S23 FE encapsulates this philosophy, with its array of radiant colours – Graphite, Cream, Mint, and Purple^[2]. These fresh and vibrant new shades capture the dynamic spirit of summer, allowing users to express their individuality with flair.

The Galaxy S23 FE offers a plethora of remarkable features that promise a consummate experience. Its robust durability ensures that it’s ready for every summer adventure, With Corning® Gorilla® Glass 5 shielding the front and back, the phone is built to last. Plus, it comes with an IP68 rating for dust and water resistance^[3].

This summer, it’s not just about the colours of the Galaxy S23 FE, but also about how it complements the colourful lifestyles of its users. With its seamless ecosystem, users can enjoy a smooth and integrated experience, whether they’re streaming their favourite summer hits, planning their next getaway, or sharing their best memories with friends.

You can capture your life’s best moments with the pro-grade, high-quality camera set. Equipped with ground-breaking Nightography, the camera guarantees that every sunset, beach bonfire, and midnight swim is captured with stunning clarity. Vivid and rich detail are the name of the game as you achieve all these epic shots with the 10MP selfie, 12MP ultra-wide, 50MP wide-angel and 8MP 3x optical zoom cameras of the new offering.

Samsung believes in making transitions smooth and rewarding. With the latest exceptional trade-in offer, consumers can get their hands on the Galaxy S23 FE, and join the exciting Galaxy flagship. When you trade in your old eligible phone, you can get a guaranteed R10 000*^[4] cash back, or enjoy up to R400 off on your monthly contract. Dive into the world of epic with the Galaxy S23 FE, and let this season be a celebration of colours, innovation, and experiences.

Samsung proudly supports Busan’s bid for the World Expo 2030.

^[1] Recommended retail price only. The price may vary per retailer.

^[2] Colour availability may vary depending on country/region or carrier.

^[3] Galaxy S23 FE is rated as IP68. Based on lab test conditions for submersion in up to 1.5 meters of freshwater for up to 30 minutes. Not advised for beach or pool use. Water and dust resistance of device is not permanent and may diminish over time because of normal wear and tear.

^[4] Up to R10000* Terms and conditions apply.

The new Samsung Galaxy A32 not only makes cutting-edge innovation accessible to more South Africans but also brings 5G-capabilities to the Galaxy A Series for the first time.The on-trend device is packed with an impressive 2-day¹ battery, multi-lens camera system and offers cinema-like viewing with a dynamic 6.4-inch display on the LTE model and 6.5-inch on the 5G version, which adds up to immersive gaming, videos and multitasking in vivid clarity. Made for the era of live, the device has breath-taking quad cameras, including a  64MP main camera and the power of 4K UHD Video recording, which lets you grab awesome still photos with a tap of a button.

Here are some of the reactions to the Galaxy 32 on Instagram:

@jessica_vanheerden was immediately impressed with the security features:

“It’s AWESOME that it unlocks with fingerprint, face detection, pattern lock or a standard pin”. She, like most people on Instagram were swept away with the magic of the cameras. “The camera… (or should I say cameras) AWESOME The hand selfie assistance and just the overall camera quality is you guess it hehe AWESOME! Should I do a vlog filmed entirely from my new phone???

@khanyisa_unfiltered had a lot of fun reviewing the Galaxy A32 with included a custom video where she gave her reasons for loving the new device including the ‘endless features’. She even joked that the battery life lasted more than her followers’ relationships. She went on to say she has taken to photography as she not only has one camera, but four.

@nicole_bessick was impressed by the durability of the device:

“If I can’t smash this screen… no one can. You’ve seen the vloggers rep it’s camera, you’ve seen the gamers test its screen… and now I’m about to put the @SamsungMobileSA A32, and its Level 5 Gorilla Glass feature to the test the only way I know how… ACTION, baby! I took my #SamsungGalaxyA32 with me to the shooting range, into the ring and onto the track to see if it could withstand all the bumps, knocks and throws that my action-packed lifestyle brings!  The verdict: 100% Bessick-proof… perhaps even bullet proof”

@katlego_tefu offered up a picture of herself taken with the Galaxy A32. The dynamic image was taken with the device which she proudly announced as unedited. She was excited about the quad camera with 64MP high resolution, “to take all those crisp outfit of the day pictures like I did here! No filter, no edits”

@pamela_mtanga viewed the Galaxy A32 as an awesome all-round device:

“With the new #SamsungGalaxyA32, I have TWO DAYS worth of battery life to keep creating! That’s not all, the 64MP main camera allows me to capture crisp clean fashion content! I mean, only the best for my audience! And honey, have you seen the design? How minimalistic and stylish! If I didn’t know better, I’d say it’s just as stylish as me! The perfect companion to create and good value for money!”

The devices are available in Awesome Black, Awesome Blue and Awesome Violet. And now with the Samsung trade-in² programme, you can get up to R1 720 when you trade-in your Galaxy A31 and up to R1 450 when trading in your Galaxy A30s smartphone. You can trade-in over 6 000 Samsung and non-Samsung eligible devices, such as laptops, mobile phones, smartwatches, tablets and many more. An additional R500³ will be added to the final trade-in amount of the customers’ pre-owned device during a trade-in. This offer, exclusively available at Samsung Stores nationwide and on the Samsung Online Store, is valid until 31 May 2021. For added peace of mind, those who purchase this awesome device can protect it against accidental damage with Samsung Care + for a once-off of R99³ for 12 months of protection.

¹Estimated against the usage profile of an average/typical user Independently assessed by Strategy Analytics between 2021.01.20-01.31 in UK with pre-release versions of SM-A725, SM-A525, SM-A526, SM-A325, SM-A326 under default setting using LTE and 5G Sub6 networks (NOT tested under 5G mmWave network). Actual battery life varies by network environment, features and apps used, frequency of calls and messages, number of times charged, and many other factors.

²Trade-in value dependent on the condition of the original phone

³Terms and conditions apply