With the hot summer season approaching in South Africa, Samsung’s WindFree Air Conditioners will make a great addition to your home. They are engineered to deliver a comfortable climate, energy efficient and quiet^[1], draft-free^[2] cooling, whether you’re trying to fall asleep or be productive in your home office. With intelligent airflow, adaptive cooling and a sleek design, Samsung’s WindFree Air Conditioners offer fresh still-air^[3] in your living space.

Small Rooms: Cooling That Lets You Rest Easy

Using WindFree Cooling Technology, Samsung Air Conditioners disperses air through thousands of micro-holes, creating a soft, steady cool breeze that feels natural, not harsh. Its reduced-noise^[4] performance makes it suitable for bedrooms, nurseries and home studies. While the compact, modern design fits neatly into smaller spaces without compromising power or style.

Open-Plan Living: One Temperature, Every Corner

Open-plan homes look great, but keeping them evenly cool? That could be a challenge. With high ceilings, sun-facing windows and wide layouts, you need an effective air conditioning system. Samsung has air conditioning units that are built for different spaces. Their wide-angle airflow and AI Auto Cooling technology learn your environment, automatically adjusting settings to match your comfort needs. The result? A room that stays evenly cool.

Designed with sleek, minimalist finishes, they look stunning, blending easily into your living space, providing both form and function equally.

Apartments and Shared Spaces: Quiet Comfort That Uses Less Energy^[5]

The Samsung WindFree Technology range brings calm and control with energy-efficient^[6] inverter technology that reduces power use while keeping temperatures steady.

Its sleek, uncluttered design complements modern interiors, while its near-silent^[7] operation ensures your neighbours, and your wallet, will thank you. It’s proof that smart living doesn’t need to mean compromise.

^[1,4,7] Tested on the AR12TXCAAWKNEU model. WindFree mode generates only 23dB of noise, compared to 26dB with the Samsung conventional model.
^[2,3] ASHRAE (American Society of Heating, Refrigerating, and Air-Conditioning Engineers) defines “Still Air” as air currents at speeds below 0.15m/s that lack the presence of cold drafts
^[3,4] Tested on the AR12TXCAAWKNEU model. WindFree mode generates only 23dB of noise, compared to 26dB with the Samsung conventional model.
^[5,6] Tested on the AR07T9170HA3 model, based on the power consumption of Fast Cooling mode vs. WindFree Cooling mode.

JOHANNESBURG, South Africa – 18 October 2022 – Samsung hosted a lunch and interactive session for members of the media at their head office’s Experience Centre in Bryanston. The purpose of the event was to introduce journalists to the company’s home appliances and get them acquainted with some of the standout technological innovations and features that make them special.

Samsung South Africa’s Home Appliances Lead, Mark Mackay and his team played host to the journalists and gave them a tour of the Experience Centre, which houses a collection of the latest Samsung products from mobile to entertainment as well as home appliances.

The interactive lunch session kicked off with Mackay setting the tone and sharing with the guests Samsung’s vision of enhancing the quality of life for consumers through their products. He said the South African market for premium home appliances has been growing rapidly in recent times. “Two of the key driving components of this segment have been performance and personalisation. At Samsung, we have responded to this the best way we know how and upped our game in terms of the innovative features that our products offer.”

The guests were introduced to some of the innovation and exceptional technological features found in the latest refrigerators, vacuum cleaners, air-conditioners, air dressers and washing machines etc.

Mackay spoke about Samsung’s BESPOKE and highlighted that for products of this standard, consumers should be able to have them in the shape or form that they choose. “We have placed personal taste at the centre of our products because there shouldn’t be any reason two consumers find themselves with the exact same product. We listened and responded and the result is that our consumers can now tailor their appliances, be they kitchen, cleaning or laundry, to their own individual tastes and preferences.”

With a fridge for instance, a customer can choose how they want both the form and function to be. In other words, what they want the outside to look like and the colours of the panels used and the functions inside, in terms of the fridge’s set up.

Mackay talked about one of the features and reasons why Samsung appliances perform efficiently – Digital Inverter Technology (DIT). “DIT is the innovative technology that we put into our appliances to make them perform efficiently and reduce energy consumption. The secret lies in the inverter, which is responsible for controlling the speed of the appliance’s motor. Whether it’s the cooling adjustments needed in your fridge to keep your food fresh for longer or the washing or drying of your clothes in the washing machine, DIT is the technology that makes our products energy and cost-efficient. Just how confident are we in this technology? We give a 10-year guarantee on it,” said Mackay.

For more information on all the home appliances, visit Explore Our Home Appliances | Samsung South Africa

Samsung supports bid of Busan expo 2030

Because energy saving is a real worry for many, Samsung works tirelessly to make its appliances more energy efficient. This is especially helpful in South Africa where electricity costs are constantly rising. The fact is, knowing that your air conditioner is working around the clock can naturally lead to concerns about high electricity bills and even your home’s environmental footprint.

Here’s 3 ways a Wind-Free Air Conditioner helps reduce your energy costs:

• The inverter technology slows down once your desired temperature is achieved – meaning energy consumption is significantly reduced¹.
• Its fan is 15% bigger than conventional fans with a 18% wider inlet and 31% wider blade so warm air is dispersed further and wider into every corner of the room to keep you warm during winter.
• It effortlessly monitors your energy consumption and controls your comfort levels through the Smart Things App on your mobile phone, wherever you are.

Ultimately, the Wind-Free Air Conditioner is designed to make your home a cosier place to be without the worry of escalating electricity costs. Keeping in mind how appliance usage can impact the environment, Samsung strives to make all of its devices, including its air conditioners, more energy-efficient and sustainable for the future. Together, this provides maximum comfort at minimum cost, while also having a positive impact on our environment. It’s enough to give you a warm feeling both inside and out.

Further good news is that you can save even more, as Samsung is offering up to 30% off selected air conditioner model ranges including the AR9500, AR7500, AR4500 and AR3000. This special offer is valid until 30 June 2021².

¹ Tested on the AR09TXCAAWKNEU model compared with the Samsung conventional model AQ09TSLXEA

²Terms and conditions apply