Samsung is kicking off 2026 with incredible value through the much-anticipated Blue Tag Sale (BTS), giving South Africans the chance to upgrade their tech for less. Running from 19 January to 8 February 2026, the campaign brings incredible savings across selected Galaxy smartphones, tablets and wearables, making it an exceptional moment to start the year smart with variety Galaxy prices.

Designed for first-time device buyers, students, young professionals and families, these BTS deals focus on innovative technology that delivers everyday performance with a budget-friendly price tag. From long-lasting batteries^[1] and innovative cameras to health tracking and seamless connectivity^[2], Samsung’s entry-level Galaxy range offers what you need to stay connected, entertained and productive.

Top Smartphone and Tablet Deals

Galaxy A26 – Now R4,499 (Save R500)

Level up your smartphone experience with the Galaxy A26. Delivering great everyday performance with a sleek, modern design, it offers a smooth display, an innovative camera system for capturing life’s moments, and a dependable battery^[1] that keeps up with busy days.

Galaxy A06 – Now R1,599 (Save R400)

Built for everyday use, the Galaxy A06 delivers a smooth smartphone experience with a long-lasting battery^[1], essential apps and a solid design. Its user-friendly interface and consistent performance make it ideal for first-time smartphone users or anyone looking for a simple, reliable device.

Galaxy Tab A11 Plus 5G – Now R3,999 (Save R1,000)

Step into the future of connectivity with the Galaxy Tab A11 Plus 5G. With fast 5G speeds^[3], a powerful battery^[1] and a versatile camera system, this device is great for streaming, social media, work and study on the go. Its durable build ensures it can keep up with everyday life.

Wearable Tech at Smart Prices

Galaxy Fit3 – Now R999 (Save R300)

Stay on top of your health and fitness goals with the Galaxy Fit3. Featuring activity tracking, heart rate monitoring^[4] and smart notifications, it helps keep users motivated and connected all day. Lightweight and comfortable, it fits seamlessly into any lifestyle.

Galaxy Buds Core – Now R799 (Save R200)

Enjoy clear, balanced sound on the move with Galaxy Buds Core. Designed for comfort and convenience, they offer rich audio, stable connectivity^[5] and a compact charging case, making them fitting for music, calls and on-the-go entertainment.

With these incredible deals and savings, the Samsung Blue Tag Sale is the smart way to upgrade your tech in 2026. Get your favourite Galaxy devices at reduced prices from Samsung stores and online, Samsung Shop App as well as participating retailers nationwide.

Find out more on https://www.samsung.com/za/offer/blue-tag-sale/.

See more of the great deals below:

^[1] Estimated against the usage profile of an average/typical user Actual battery life varies by network environment, features and apps used, frequency of calls and messages, number of times charged and many other factors.

^[2] Data – Internet connection required. Data and subscription charges may apply. Content subject to availability in country.

^[3] The enhanced performance figures are based on a comparison of Galaxy Tab A11+ to Tab A9+.Actual performance will depend on user environment, conditions and pre-installed software and applications.

^[4] HR alert is intended for general wellness and fitness purposes only. Not intended for use in detection, diagnosis, treatment, monitoring or management of any medical condition or disease. Any health-related information accessed through the device and application should not be treated as medical advice. Users should seek any medical advice from a physician.

^[5] Connecting Samsung Galaxy Buds as Bluetooth Audio is available regardless of OS but to configure advanced settings on the Galaxy Wearable app, Samsung Galaxy Buds must be paired with a smartphone with Android 11.0 or above and minimum 1.5GB Memory.

*Recommended Resale Price. Prices may vary per participating retailer.

**Terms and Conditions apply.

Samsung’s highly anticipated annual Blue Tag Sale is back for another deal drop marathon with incredible discounts. Get massive savings of up to 40% on selected cutting-edge mobile devices packed with next-gen AI-powered technology. From smartphones and tablets to wearables and accessories, your moment to upgrade your device and level up your content is now.

Running from 20 August to 07 September 2025, the Blue Tag Sale gives customers across South Africa the chance to enjoy unbeatable value on Samsung Galaxy devices and elevate their mobile experience^[1]. Make it count now because just like all unbelievably great deals, these won’t last forever. It is more than just a sale, it’s your chance to get the Galaxy device that you’ve been dreaming about.

So whether you’re looking to power up with the latest Galaxy smartphone, stay connected on the go with a tablet, or take your wellness game to the next level with a Galaxy Watch, there’s something for everyone.

Here are some of the top deals you can’t miss^[2]

Smartphones:

• Galaxy S24 FE (128GB) – Was R14 999, now R9 999 (Save R5 000)
• Galaxy A26 – Was R4 999, now R4 499 (Save R500)
• Galaxy A16 – Was R3 499, now R2 999 (Save R500)
• Galaxy A05s – Was R2 899, now R2 499 (Save R400)
• Galaxy A06 – Was R2 299, now R1 999 (Save R300)
• Galaxy A05 – Was R1 899, now R1 699 (Save R200)

Tablets:

• Galaxy Tab S10 FE 5G – Was R12 999, now R9 999 (Save R3 000)
• Galaxy Tab A9+ 5G – Was R4 999, now R3 999 (Save R1 000)
• Galaxy Tab A9 LTE – Was R2 999, now R2 499 (Save R500)

Wearables & Accessories:

• Galaxy Watch Ultra – Was R12 999, now R8 999 (Save R4 000)
• Galaxy Fit3 – Was R1 299, now R999 (Save R300)
• Galaxy Buds FE – Was R1 699, now R999 (Save R700)
• Samsung Battery Packs – Was R699, now R499 (Save R200)

More than just great prices, these deals offer you a perfect gateway into the intelligent Galaxy ecosystem, where AI and innovation come together to make everyday life smarter, more connected, and more convenient.

From creating content like a pro, awesome selfies and seamless multitasking, to AI-enhanced battery life and smart wellness tracking, there’s never been a better time to level up with Samsung.

Offers are valid while stocks last and available at participating retailers, on Samsung and Samsung Shop App^[3]. Don’t miss out!

^[1] Terms and Conditions apply.

^[2] Pricing limited to only BTS participating retailers.

^[3] Terms and Conditions apply.

*Recommended Resale Price. Prices may vary per participating retailer

The new Galaxy S24 Series is unleashing new mobile experiences with Galaxy AI ^[1], paving the way into a new era set to forever change how mobile devices empower users. AI amplifies nearly every experience on the new S series, from enabling barrier-free communication with intelligent text and call translations, to maximising creative freedom and setting a new standard for search that will change how Galaxy users discover the world around them.

Officially hitting the South African market on Friday, February 09, 2024, customers can secure their Galaxy S24 Ultra, Galaxy S24+, or Galaxy S24 during the current pre-order period, the promotional offer runs through to February 29, 2024. Customers who pre-order any device from the Galaxy S24 Series through participating mobile operators can add a Galaxy Tab S9 FE to their contract, starting from just R99 ^[2] per month.

Additionally, Samsung is offering great trade-in options. Customers who pre-order any S24 series on contract will receive a tariff discount of R400 per month. Customers who pre-order any S24 series as a once-off cash purchase at participating online channels and in-stores will receive R10 000 cash back. ^[3]

As part of the special pre-order offer, customers can opt for one year of Samsung Care Plus at a reduced rate of R499 ^[4]. This exclusive offer includes one screen replacement within a year from the date of purchase, providing customers with peace of mind. Activation of the Samsung Care Plus offer must occur within 30 days of purchase.

“We are delighted to bring the revolutionary Galaxy S24 Series to our customers and opening the pre-orders is the first step towards putting these innovative and forward-looking devices in their hands sooner rather than later. Through these devices, we’re redefining what’s possible on mobile devices, as we empower our customers with exciting new experiences and new ways to do the things they love. The new Galaxy AI is pushing the boundaries of technology and offering an unparalleled user experience. Secure your Galaxy S24 Series device today and enjoy the future of mobile technology,” said Justin Hume, Vice President for Mobile eXperience at Samsung South Africa.

https://www.samsung.com/za/smartphones/galaxy-s24-ultra/buy/

^[1] Samsung does not make any promises, assurances or guarantees as to the accuracy, completeness or reliability of the output provided by AI features. Samsung Account login may be required to use certain Samsung AI features.

^[2] Terms and Conditions Apply.

^[3] Terms and Conditions Apply. Both the cash offer and the tariff discount offer are subject to trade-in against qualifying devices and qualifying criteria that will apply during the above sales offer periods. Purchases through unofficial resellers may not qualify for Trade-In offers – Cash or Tariff Discount.

^[4] Terms and Conditions Apply.

JOHANNESBURG, South Africa – 30 August 2022 – Samsung’s Blue Tag Sale with incredible deals and massive savings on selected products is back by popular demand from Samsung online store or any participating retail stores nationwide, starting from 22 Aug to 18 September 2022. Samsung is well aware of the need for consumers to stay connected throughout the day filled with activities that include work, entertainment and fitness.

With these exceptional deals, consumers are encouraged to visit Samsung.com to view offers of up to 40% in savings available across various product portfolios. Consumers can now enjoy unbeatable deals of up to 20% on smartphones and up to 30% on TVs and home appliances. You simply need to find a Samsung product paired with a blue tag*, in-store or online, to take advantage of these very special offers, which are available nationwide.

With many of us spending more time at home because of the work-from-home option, the savings offered in the Blue Tag Sale have been designed to make life better in many new and rewarding ways. This sale also brings convenience to your door step, you can now also sign up to get the deals you want, straight into your inbox. Then you sit back and relax, knowing that you’ve already got your Blue Tag shopping list ready.

The Blue Tag Sale special offers include:^*

Mobile Devices & Wearables: (22 Aug – 18 Sept 2022)

• Galaxy A03 – Only R1 999 – Save R500
• Galaxy A32 – Only R4 299 – Save R700
• Galaxy Tab A8 Wi-Fi (SM-X200) – Only R3 999 – Save R1 000
• Galaxy Watch 4 (40mm) BT – Only R3 499 – Save R1 500
• Galaxy Buds 2 – Only R1 499 – Save R1 000

Home appliances: (22 Aug – 18 Sept 2022)

Neo QLED TVs

• 50″ Neo QLED TV 4K QN90B – Only R18 999 – Save R4 000
• 55″ Neo QLED 8K QN700B Smart TV with Infinity One Design – Only R24 999 – Save R 10 000
• 75″ Q60A QLED 4K Smart TV – Only R24 999 – Save R5 000

Smart UHD 4K

• 75″ AU7000 UHD 4K Smart TV – Only R19 999 – Save R5 000

The Serif 4K UHD

• 55″ 2020 The Serif 4K UHD Smart TV – Only R14 999 – Save R8 000

The Freestyle

• 180 degree design Freestyle Portable Projector with Free Battery valued at R1 999 – Only R13 999 – Save R1 999

Q-Series Soundbar 

• Q-Series Soundbar with Acoustic Beam – Only R6 999 – Save – R3 000

160W Sound Tower

• 160W Sound Tower with Bi-directional, Bluetooth-Powered Speakers – Only R4 499 – Save R1 500

WindFree

• AR8500T Wall-mount AC with Windfree and AI technology – Only R11 499– Save R3 800

Microwave Oven

• 40L, Grill, Microwave Oven with Auto Cook and Ceramic Enamel Interior – Only R2 699 – Save R700

Refrigerators & Freezers

• 303l, Bottom Freezer with Water Dispenser and Cool Pack – Only R8 999 – Save R2 500
• Side-by Side Refrigerator, 602L – 3-Door Plumbed Water & Ice Dispense in Gentle Back – Only R27 999, Save R10 000

Washer

• 9kg Front Loader Washer with Digital Inverter Motor – Only R7 499 – Save R2 000

These special offers are available nationwide from 22 Aug to 18 September 2022 at all participating stores including the Samsung online store*.

^{*Terms and Conditions Apply. Qualifying products will be identified by the presence of a Blue Tag with ‘Blue Tag Sale’ written within it. Available at participating retailers and stockists. Pricing constitutes recommended retail pricing and may vary.}

Niquita Bento, the industry-disrupting international fashion photographer has built a reputation for capturing images that reflect unique perspectives, considered composition and relatable emotion. She was therefore an instant choice to help create Glamour South Africa’s latest Disruptors issue, shot with the Samsung Galaxy S22 Ultra. Some of the country’s top digital disruptors feature on the cover and in riveting content showcasing the future of digital storytelling, through the use of a pioneering smartphone camera.

Armed with Samsung’s most intelligent camera yet, the Galaxy S22 Ultra, Niquita created unmissable and authentic content, with lifestyle content creators and Samsung brand partners, Linda Mtoba, Kay Ngonyama and Nabilah Kariem. You just cannot miss this behind-the-scenes look at the Glamour Magazine Disruptor shoot below.

See Nikita put her wide-ranging skill-set to dynamic use during the shoot, using the incredible array of professional-level camera lenses, Samsung’s biggest pixel sensor yet to break the rules of light, as well as pro-grade editing tools – including access to the editable RAW files professionals use. This put the visionary photographer in full control of every stunning detail.

Niquita expressed her enthusiasm for the Galaxy S22 Ultra in the video. As she says, “When I used the Samsung Galaxy S22 Ultra, what I found most impressive was the fact that I didn’t have to change the lenses like I would with a standard camera, because the phone allowed me to use different focus lenses. One of my favourite features on the phone is definitely the 108 mega pixels, as well as a new feature that Samsung has added, the Detail Enhancer, which pushes the clarity up and makes it look like the perfect glossy picture you want.” Watch Niquita’s reaction to a truly disruptive smartphone camera experience:

With the advent of the internet and the uptake of mobile devices, freelancing or entrepreneurship has become one of the go-to options to beat unemployment. There are numerous hubs dotted around the country where freelancers and even one-person entrepreneurial businesses can spend time working in a creative office-like environment, networking and collaborating with others.*** It’s no longer essential to have an entire staff of people on the pay-roll to run a successful business – collaboration and outsourcing is fast becoming the norm.

One of the problems freelancers or one-person businesses face, however, is that there’s a blurred line between professional and personal activities. This is especially true on mobile devices, which store valuable information needed to manage everyday life, conduct business and stay in touch with friends and loved ones. With work and play blending together more often, important apps, information and messages for both personal and business applications are mixed together on a single device. This increases the opportunity for unwanted outsiders to access sensitive data such as email, contacts, photos, account information and more.

It’s common to see young business-people or freelancers plugged in to their working day at a local coffee-shop. While free wi-fi might make all the difference to a young entrepreneur or freelancer, connecting to public portals can make mobile devices susceptible to security breaches, and expose personal and business information to risk – even at trusted establishments like airports or coffee-shop chains. Samsung Knox’s security platform builds a digital fortress around mobile devices, shielding sensitive information from malware attacks so meeting a deadline is the only thing to worry about.

With so much data available and the ability for devices to serve as access points to multiple networks, services and even other devices, it is vital to have security that fits into individual mobile lifestyle, instead of dictating what can and can’t be done on a device. The very last thing a freelancer wants to worry about is if their valuable data and work is safe. It’s difficult enough juggling finding and retaining work while still executing all the tasks required, and then managing invoicing and payments as well. An integrated security platform that’s built in become paramount. Paying accounts on the go is also incredibly common and protecting banking information is vital. Samsung devices are secured by Knox, a two-fold security system that begins in the device’s chipset and extends through every single layer of the device, including the operating system and application layers.

The platform ensures Samsung devices have overlapping defence and security mechanisms that protect against intrusion, malware, viruses and many more malicious threats. From the very moment the device is turned on, Knox continually serves to protect the device’s integrity as well as the personal and professional information stored on it. Samsung Knox makes a modern mobile lifestyle possible by allowing the separation of professional information from personal on the same device through Secure Folder. Secure Folder uses Knox container technology to provide a secure space separate from other apps, email and information, creating an additional layer of security.

Building the economy and turning unemployment on its head is becoming gradually more viable, thanks to increased connectivity and mobility of small businesses, entrepreneurs and freelancers. Tools that ensure security and convenience for these innovative and creative individuals is essential for success. By constantly monitoring device integrity and isolating and encrypting data through on-device encryption, Knox brings a level of protection that means freelancers and entrepreneurs can simply get on with the business of doing business.

Sources:

*     https://www.fin24.com/Entrepreneurs/News/sa-ranks-46-in-global-entrepreneurship-index-20161129

**    https://www.brandsouthafrica.com/investments-immigration/state-of-entrepreneurship-in-south-africa

*** http://www.joburg.co.za/top-10-freelancer-work-spots/