at the prestigious Product of the Year Awards

JOHANNESBURG, South Africa – 24 August 2022 – Samsung has yet again made a strong comeback at this year’s prestigious Product of The Year South Africa Awards ceremony held recently. The company has managed to clinch no less than five category accolades at the awards that promote, recognise and celebrate innovation in consumer science.

When the 2022 winners for the most innovative consumer product awards were announced, Samsung’s incredible innovation stood out in five out of the 19 categories, these included:

• Smart TV category: Samsung 65’’ Frame TV – Enjoy the Frame TV as a 4K QLED TV or as an innovative display of your favourite works of art. Its refined design makes it an even more elegantly crafted visual masterpiece

• Cell phone category: Samsung Galaxy S22 Ultra – The best camera, performance, and connectivity ever on a Galaxy smartphone, Galaxy S22 Ultra reimagines the mobile experience by merging the best Galaxy features of the Note and S series

• Tablets category: Samsung Galaxy Tab S8 Ultra – The biggest, boldest, most versatile Galaxy Tablet ever The Galaxy Tab S8 Ultra offers a premium tablet experience unlike any Galaxy Tab before. With its expansive 14.6-inch Super AMOLED display and 120Hz refresh rate, it also boasts Galaxy Tab’s thinnest ever bezels at 6.3mm for a maximum screen-to-body ratio for a truly immersive experience.

• Smartwatches category: Samsung Galaxy Watch 4 – is engineered to be the companion to consumer’s health journeys.¹

• Smart Large TV Category: Samsung Neo QLED 8K TV – boasts an ultra-large screen, stunning 8K resolution and next-level image and sound quality.

Samsung is thrilled to be honoured for its exceptional innovation. It is always gratifying to be recognised for all the hard work, precision and innovation put into developing products that strive to not only meet the needs of consumers but also those that are customised to suit their lifestyles, says Dudu Mokholo, Chief Marketing Officer at Samsung Africa.

Established over 30 years ago in France, the Product of the Year Awards is the largest consumer survey of Product Innovation currently operates in over 40 countries with an effort to guide consumers to the best products in their market and reward manufacturers for quality and innovation. Product of the Year is the global standard for innovation and gives brands a compelling argument as to why consumers should be buying their products. Product of the Year South Africa winners demonstrate that they are not just great local innovation, but also that their products deserve respect on a global stage.

Disclaimer:

¹Availability of colours, sizes, models, and bands may vary by country or region.

Justin Hume, Director of Corporate Marketing at Samsung South Africa says, “It’s gratifying to have our exceptional products recognised in this way. We always ensure that the products we bring to the market are designed with people and innovation in mind and the Galaxy S8+ has proven to be an all-round winner and hugely popular with our customers.”

Launched in 2017, the Galaxy S8+ has been lauded for its revolutionary design, which features an Infinity Display that has an incredible end-to-end screen that spills over the phone’s sides, forming a completely smooth, continuous surface with no bumps or angles. It is pure, pristine, uninterrupted glass and it takes up the entire front of the phone, flowing seamlessly into the aluminium shell. The result is a beautifully curved, perfectly symmetrical, singular object.

The 12MP rear camera and the 8MP front camera are so accurate and fast that users won’t miss a moment, day or night. With iris scanning and face recognition, users can ensure that their information is kept secure. Speed is important and the Galaxy S8+ is driven by the world’s first 10nm processor. It’s fast and powerful and increases battery efficiency. Plus, there’s the ability to expand storage, and to work through rain and dust with IP68-rated performance.

Samsung’s virtual assistant, Bixby, completely changes the way users interact with their phones. Bixby is a personal assistant that understands talk, text, and taps so users aren’t confined to one mode of communication.

“Samsung is a leader in innovation and we strive to consistently bring outstanding products to the market. We’re honoured to win the award for the Galaxy S8+ in the Category of Premium Smartphone. The Product of The Year team work extremely hard to ensure all product category winners are really put through the paces. We’re grateful for their hard work and look forward to the next round,” concludes Hume.