The new Samsung Galaxy A32 not only makes cutting-edge innovation accessible to more South Africans but also brings 5G-capabilities to the Galaxy A Series for the first time.The on-trend device is packed with an impressive 2-day¹ battery, multi-lens camera system and offers cinema-like viewing with a dynamic 6.4-inch display on the LTE model and 6.5-inch on the 5G version, which adds up to immersive gaming, videos and multitasking in vivid clarity. Made for the era of live, the device has breath-taking quad cameras, including a  64MP main camera and the power of 4K UHD Video recording, which lets you grab awesome still photos with a tap of a button.

Here are some of the reactions to the Galaxy 32 on Instagram:

@jessica_vanheerden was immediately impressed with the security features:

“It’s AWESOME that it unlocks with fingerprint, face detection, pattern lock or a standard pin”. She, like most people on Instagram were swept away with the magic of the cameras. “The camera… (or should I say cameras) AWESOME The hand selfie assistance and just the overall camera quality is you guess it hehe AWESOME! Should I do a vlog filmed entirely from my new phone???

@khanyisa_unfiltered had a lot of fun reviewing the Galaxy A32 with included a custom video where she gave her reasons for loving the new device including the ‘endless features’. She even joked that the battery life lasted more than her followers’ relationships. She went on to say she has taken to photography as she not only has one camera, but four.

@nicole_bessick was impressed by the durability of the device:

“If I can’t smash this screen… no one can. You’ve seen the vloggers rep it’s camera, you’ve seen the gamers test its screen… and now I’m about to put the @SamsungMobileSA A32, and its Level 5 Gorilla Glass feature to the test the only way I know how… ACTION, baby! I took my #SamsungGalaxyA32 with me to the shooting range, into the ring and onto the track to see if it could withstand all the bumps, knocks and throws that my action-packed lifestyle brings!  The verdict: 100% Bessick-proof… perhaps even bullet proof”

@katlego_tefu offered up a picture of herself taken with the Galaxy A32. The dynamic image was taken with the device which she proudly announced as unedited. She was excited about the quad camera with 64MP high resolution, “to take all those crisp outfit of the day pictures like I did here! No filter, no edits”

@pamela_mtanga viewed the Galaxy A32 as an awesome all-round device:

“With the new #SamsungGalaxyA32, I have TWO DAYS worth of battery life to keep creating! That’s not all, the 64MP main camera allows me to capture crisp clean fashion content! I mean, only the best for my audience! And honey, have you seen the design? How minimalistic and stylish! If I didn’t know better, I’d say it’s just as stylish as me! The perfect companion to create and good value for money!”

The devices are available in Awesome Black, Awesome Blue and Awesome Violet. And now with the Samsung trade-in² programme, you can get up to R1 720 when you trade-in your Galaxy A31 and up to R1 450 when trading in your Galaxy A30s smartphone. You can trade-in over 6 000 Samsung and non-Samsung eligible devices, such as laptops, mobile phones, smartwatches, tablets and many more. An additional R500³ will be added to the final trade-in amount of the customers’ pre-owned device during a trade-in. This offer, exclusively available at Samsung Stores nationwide and on the Samsung Online Store, is valid until 31 May 2021. For added peace of mind, those who purchase this awesome device can protect it against accidental damage with Samsung Care + for a once-off of R99³ for 12 months of protection.

¹Estimated against the usage profile of an average/typical user Independently assessed by Strategy Analytics between 2021.01.20-01.31 in UK with pre-release versions of SM-A725, SM-A525, SM-A526, SM-A325, SM-A326 under default setting using LTE and 5G Sub6 networks (NOT tested under 5G mmWave network). Actual battery life varies by network environment, features and apps used, frequency of calls and messages, number of times charged, and many other factors.

²Trade-in value dependent on the condition of the original phone

³Terms and conditions apply

The Galaxy A51 and Galaxy A71’s powerful quad-camera features a 5MP Macro camera that, compared to a normal camera lens, can capture a subject and all its intricate detailing at a 30 to 50 mm range. To see this revolutionary close-up technology in action, Samsung Newsroom used the Galaxy A51’s Macro lens to take the best shots of 12 different appetising desserts. What new worlds of detailing will the Macro lens uncover?

Getting Up Close and Personal with Surface Details

One of the benefits of a camera such as the Macro lens on the Galaxy A51 and Galaxy A71 is its ability to capture details that human eyes aren’t capable of perceiving. Not only does the Macro lens record all of an object’s surface detailing, but it is also able to focus on a subject automatically without any need for the user to manually adjust the settings.

The image taken with the Macro camera vividly captures the tiny water droplets on this dessert that has come fresh out of the refrigerator

Resembling a snowy field, the fine rice flour on this dessert comes through vividly in the picture on the right-hand side

The glassy surface of this strawberry mousse cake appears extra iridescent when photographed with the Macro camera

Top Tips: How to Become an Expert Food Photographer

① Be aware of lighting!

To take a good close-up picture of food, you need to be aware of your light source. For general portrait-orientation photography, one is advised to avoid any kind of backlight from behind a subject. But food photography is different because it is about adding three-dimensionality to two-dimensional details. If you can use backlighting well, you can harness light effects to showcase the dynamism of your subject, such as its glittering moisture or its vivid colours.

Bringing Out Every Texture

The different textures of a dessert don’t just make it enjoyable to eat – they make a sweet treat enjoyable to photograph, too. Once you have ascertained the most compelling textural aspects of your dessert when snapping a picture, you can use the Macro lens to bring out these multifaceted details.

Close up, the distinct textures of shaved ice with milk and mango pieces make for a mouth-watering combination

The Macro camera’s shot of solid chocolate melting into warm milk makes for evocative viewing

The sharp contrast of the nuts’ crunchy texture and the mousse cake’s smooth one becomes even more distinct when captured with the Macro camera

Top Tips: How to Become an Expert Food Photographer

② Make your own reflector!

A professional photography studio will use a reflector to direct and change the light composition to take top-quality shots. When you are in a café or at home, a piece of white card, such as a business card, can work as a reflector. Place the card to the side of your smartphone’s camera to amplify the light. You can even substitute this white card with a small piece of A4 paper if that is all you have on hand.

Capturing the Rainbow

The best desserts can be enjoyed with our eyes as well as with our taste buds, so being able to capture every vivid colour detail of your sweet subjects is important. A contrasting background, too, can serve as another way to bring out every dynamic shade of your dessert when using the Macro camera.

With their contrasting textures and appealing colours, these macarons get even tastier when photographed with the Macro camera

The Macro camera makes the most of the dynamic colour contrast between these purple and yellow bread treats

Pastel shades can often use their vividness when captured on camera, but thanks to the Macro camera, these chocolates retain their appeal

Top Tips: How to Become an Expert Food Photographer

③ Celebrate the unique!

Even if you and your friend order exactly the same thing at a café, almost never will you see two dishes come out that are perfectly identical. Garnishes might be placed differently, textures might overlap differently and colours might vary, meaning that each plate is unique. Paying attention to the details particular to your dessert when photographing it is a sure-fire way to capture a shot that will be unlike anyone else’s.

Making the Most of Intricate Layering

Desserts that are layered, be it with flavours of different textures, consistencies, or colours, are as aesthetically pleasing as they are appealing to the palette. To get that perfect cross-section shot of your dessert, it is essential that every detail stands out. The Macro camera is the perfect tool for doing this, even when the layers are fillings and therefore not as immediately obvious.

The smooth harmony of this layered cake is captured perfectly with the Macro camera

The border between this sweet drink’s two layers has something of a sunset effect when captured on the Macro camera

Despite its roughly-textured exterior, the Macro Camera has revealed the colourful charm of the layered colours in this cake

There you have it. There are clearly a lot of tasty surprises in the camera of the Galaxy A51 and A71.

JOHANNESBURG, South Africa – 11 October, 2018 – Samsung today announced the Galaxy A9, a smartphone built for those who love to explore, capture the moment and share it as they see it. The pioneering Galaxy A9 debuts the world’s first rear quad camera and is packed with features designed to help you live each day to the fullest.

The Galaxy A9 is tailored for those who know what they want and go after it. Whether it’s capturing a dare-devil selfie or that perfect panorama, the Galaxy A9 is the ultimate companion for capturing and sharing everyday adventures, no matter where life takes you.

“As a global leader in smartphone innovation, we understand the demand for meaningful innovation in a fast-paced world driven by visual communication,” said Justin Hume, Director: Integrated Mobility at Samsung South Africa. “Building on our legacy in smartphone camera development we’re introducing next-generation technology across our entire Galaxy portfolio to give more consumers the opportunity to experience cutting-edge innovation. We’re excited to deliver on this promise and debut world leading smartphone camera technology with the Galaxy A9.”

In an exciting and connected world where moments and memories, from the everyday to the once-in-a-lifetime, are captured and shared instantly, the smartphone has become so much more than just a phone to consumers. That’s why the Galaxy A9 is packed with Samsung’s best camera innovations, to enable all consumers to achieve more, experience more and unlock more possibilities every day.

The innovative rear Quad Camera

The Galaxy A9 allows you to capture dynamic and beautiful photos effortlessly. With four lenses, experience even more ways to unleash your creativity and capture, create and share stunning images.

• Get close without compromise with 2x Optical Zoom for incredible and detailed close-up shots even from far away.
• Capture the world in its fullest and without limit, with the Ultra Wide Lens, and shoot like a pro with the Scene Optimizer. Thanks to AI Scene Recognition, your camera is now smarter, and able to identify the subject and adjust settings accordingly for the best photo, in an instant.
• Express your creativity with the Depth Lens, giving you the freedom to manually manage the photos’ depth of field and focus on the subject for stunning, professional looking images.
• Capture clear and bright images in both bright and low light conditions with Galaxy A9’s 24MP Main Lens, for gorgeous photos at any time of the day.

Powerful new features for exceptional all-day performance

The reliable 3,800mAh^[1] battery life on the Galaxy A9 lets you live without limits and enjoy outstanding long-lasting performance. You can now capture everything, without restriction, store more and delete less with the Galaxy A9’s 128GB storage and up to 512GB of expandable memory.

Designed to make life more convenient, the Galaxy A9 features Bixby^[2], Samsung Pay^[3] and Samsung Health and you can take advantage of the many multi-tasking benefits the Galaxy A9 offers, including App Pair.

First Class Design

Building on Samsung’s heritage in first-class design, the Galaxy A9 is styled in three unique colors; Caviar Black, Lemonade Blue and Bubblegum Pink^[4] with a sleek and ergonomic design, that fits in one hand with a 3D Glass curved back for a high-quality comfortable feel. The Galaxy A9 will be available in South Africa from December.

For more information about the Galaxy A9, visit http://www.samsungmobilepress.com news.samsung.com/za/galaxy or www.samsung.com/galaxy

Samsung Galaxy A9 Product Specifications

^{*All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice.}

^{[1] Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 3,720mAh. Actual battery life may vary depending on network environment, usage patterns and other factors.}

^{[2] Availability of Bixby services may vary by market and Bixby voice only supports Bixby 1.0.}

^{[3] Availability of Service may vary by country}

^{[4]Available colours may vary depending on country}

^{[5] Actual storage availability may vary depending on pre-installed software}