Meet The Frame, a TV Designed for Your Space

Thu, 09 Nov 2017 19:44:15 +0000

This is The Frame. It’s not just a TV.

The artistic addition to the 2017 Samsung TV lineup is more than just a TV. It’s Samsung’s The Frame, which not only provides the picture quality you expect from a Samsung UHD TV, but brings a personal touch wherever it’s placed, as it comes with a wide range of artwork available to display—or your own photos.

The Frame is different from your everyday TV in more ways than just its artistic tendencies, too. It’s gorgeous to look at—on or off. So instead of adjusting the decor to the TV or trying to hide it away in a cabinet when it’s not in use, The Frame looks and hangs just like a real frame, so it enhances your interior. But make no mistake, it is a TV.

In fact, the Frame is a 4K UHD TV, ensuring that what you see on screen comes through clearly and with vibrant, stunning color. Not only will movies and TV shows have brilliant hues, your art will too.

The Frame will change how TV fits into your lifestyle

When you turn on The Frame for the first time, you experience the stunning picture quality of a Samsung 4K UHD TV. But tap the power button, and suddenly it’s a painting from your favorite artist. This is Samsung Art Mode, and on The Frame, it adds value and personality to the room. Simply select an artwork or photograph from the Samsung Collection or the Art Store.

This membership allows you to enjoy artwork from famous galleries and museums from around the world, including SAATCHI ART, The Albertina, Magnum Photos, and more. So you can find artwork that can subtly (or dramatically) change your interior to your taste. Not to mention that with a variety of genres to choose from, whether you want photography or paintings, or abstract or landscapes, you’ll find old favorites and discover new pieces.

The Samsung Collection is included with The Frame and has a range of 100 beautiful pieces from 37 different artists to put on display. So right out of the box, you have a wide choice of stunning art that you can browse through. And if you want more choice, you can check out the Art Store, which offers a membership service that grants you access to an even wider art collection.

And personalizing The Frame isn’t only about choosing your favorite artists’ works to show on screen. You can add your own personal touch, as well. By plugging in a USB or uploading from your smartphone, you can display your own photos on The Frame’s large screen.^* So that new family portrait you want to show off to anyone and everyone?

You can do so on The Frame. And for an even more custom display, you’re able to adjust the way the art or your photographs are displayed with a range of mat layout and color options. You can arrange and rearrange to find the display you like best.

^* Some USB flash drives or smartphones may not be compatible with The Frame.

^†The gap is measured from the back of the TV and may differ based on the installation and wall type.

^‡The ‘Invisible Connection’ refers to a single, transparent optical cable connected to the One Connect Box integrating external device cables, but it does not refer to the power cable of the TV or cables connected to other devices such as sound bar.

The Frame Art Store: Bring World-class Galleries into Your Home

Wed, 08 Nov 2017 21:34:09 +0000

Art goes digital

Art is loved and admired throughout the world, but it hasn’t been easy to access prestigious artworks outside of visiting galleries. Today, technological breakthroughs in the art world have changed that experience. Samsung’s The Frame is a platform that offers people a new way of seeing exceptional art in everyday life, transforming the idea that art needs to be seen in person.

Samsung provides a new platform for art: Art Store

Art Store on The Frame is an art platform redefining how you appreciate, collect, and enjoy works of art in your home. Offering an affordable way to purchase and enjoy art, the Art Store brings pieces to anyone who has been searching for the perfect art for their space. From old masters to contemporary art and photography, it’s easy to bring these world-class galleries into your home with The Frame Art Store.

Find world-class galleries all in one place

In partnership with the world’s leading galleries, The Frame gives you the endless enjoyment of having works by Rubens, Monet, and Cézanne hanging in your living room. Today, Art Store gallery partners include the Museo del Prado, The Albertina, Saatchi Art, Artspace, Sedition, Magnum Photos, and LUMAS, with more galleries expected to join in the future, so you can expand your art collection with continuously updated galleries in the Art Store.

The Albertina

The Albertina numbers among Austria’s leading art museums. With permanent loan of the Batliner Collection, the holdings of the Albertina came to include one of Europe’s largest and most important private collections of classical modernist paintings.

Artspace

The leading online marketplace for contemporary art, Artspace works to bring more art into people’s lives while helping artists and the institutions that support them reach broader audiences. By partnering with hundreds of prestigious galleries and nonprofits, Artspace offers established and aspiring collectors the opportunity to discover and learn about art.

Lumas

LUMAS is a major gallery in photography and art editions, founded in Berlin in 2004 by two art collectors who turned their passion into a profession. Their goal: to make high-quality editions more accessible to new collectors and a wide audience of art enthusiasts.

Magnum Photos

One of the most prestigious and influential photography agencies, Magnum Photos is an artists’ cooperative of great diversity and distinction, owned by its photographer members. Magnum photography has a journalistic focus, typically documenting social issues and major world events.

Museo del Prado

Museo del Prado is considered by many to have the greatest collection of paintings in the world. Within the history of royal collecting from the 15th century we find a unique concentration of masterpieces by some of the most outstanding personalities of Western Art. From the time of its foundation in 1819, names such as Velázquez, Goya, Bosch, Titian, Tintoretto, El Greco, and Rubens are gathered in the Prado, making it an exceptional museum of artists.

Saatchi Art

Saatchi Art is the world’s leading online gallery and is dedicated to helping people all over the world find art and artists they love. Saatchi Art features the largest selection of original art online, with more than 500,000 unique paintings, drawings, sculptures and photographs by over 60,000 emerging artists from more than 100 countries.

Sedition

Sedition is the world’s leading online platform for artists to display and sell their art as digital limited editions for connected screens and devices. Sedition offers everyone an easy, enjoyable, and social way to experience art collecting at affordable prices. The mission of Sedition is to change the art world by introducing a marketplace for collecting and trading art in the digital age.

Become an art collector with just one click!

From paintings to photography, you can find something for each family member’s taste in art. You can purchase a specific artwork that inspires you the most or subscribe to a membership for unlimited access to the Art Store. Feel the excitement of choosing a new artwork for daily inspiration with the Art Store. With just one click, you can become an art collector, beautifying your space with The Frame.

Samsung art mode – Samsung Newsroom South Africa