<?xml version="1.0" encoding="UTF-8"?><?xml-stylesheet title="XSL_formatting" type="text/xsl" href="https://news.samsung.com/za/wp-content/plugins/btr_rss/btr_rss.xsl"?><rss version="2.0"
     xmlns:content="http://purl.org/rss/1.0/modules/content/"
     xmlns:wfw="http://wellformedweb.org/CommentAPI/"
     xmlns:dc="http://purl.org/dc/elements/1.1/"
     xmlns:atom="http://www.w3.org/2005/Atom"
     xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
     xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>
	<channel>
		<title>Samsung Freestyle AV &#8211; Samsung Newsroom South Africa</title>
		<atom:link href="https://news.samsung.com/za/tag/samsung-freestyle-av/feed" rel="self" type="application/rss+xml" />
		<link>https://news.samsung.com/za</link>
        <image>
            <url>https://img.global.news.samsung.com/image/newlogo/logo_samsung-newsroom_za.png</url>
            <title>Samsung Freestyle AV &#8211; Samsung Newsroom South Africa</title>
            <link>https://news.samsung.com/za</link>
        </image>
        <currentYear>2023</currentYear>
        <cssFile>https://news.samsung.com/za/wp-content/plugins/btr_rss/btr_rss_xsl.css</cssFile>
		<description>What's New on Samsung Newsroom</description>
		<lastBuildDate>Mon, 20 Apr 2026 22:07:29 +0000</lastBuildDate>
		<language>en-US</language>
		<sy:updatePeriod>hourly</sy:updatePeriod>
		<sy:updateFrequency>1</sy:updateFrequency>
					<item>
				<title>Project your vibe with the new Samsung Freestyle 2nd Gen projector</title>
				<link>https://news.samsung.com/za/project-your-vibe-with-the-new-samsung-freestyle-2nd-gen-projector?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Wed, 08 Nov 2023 10:20:29 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[TV & Audio]]></category>
		<category><![CDATA[Samsung Freestyle AV]]></category>
		<category><![CDATA[The Freestyle]]></category>
                <guid isPermaLink="false">https://bit.ly/3SuOPBc</guid>
									<description><![CDATA[Compact enough to be held in one hand to take crystal clear and sensational big screen viewing experiences everywhere, the Samsung Freestyle 2nd Gen is here.]]></description>
																<content:encoded><![CDATA[<p>Compact enough to be held in one hand to take crystal clear and sensational big screen viewing experiences everywhere, the Samsung Freestyle 2<sup>nd</sup> Gen is here. The Samsung Freestyle has been a popular high-end personal lifestyle projector since it was launched in 2022 and the highly anticipated 2<sup>nd</sup> generation Freestyle brings new features that makes the lifestyle vision of “screens everywhere” and “screens for all” even bigger.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-17861" src="https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Camping.jpg" alt="" width="1000" height="750" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Camping.jpg 1000w, https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Camping-751x563.jpg 751w, https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Camping-768x576.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<h3><strong>Go bigger with the power of 2</strong></h3>
<p>One of the biggest upgrades in the new Freestyle 2<sup>nd</sup> Gen is Smart Edge Blending<a href="#_ftn1" name="_ftnref1"><sup>[1]</sup></a>, a feature that seamlessly combines projections from two Freestyle 2<sup>nd</sup> Gen devices to create an extra-large screen for pictures and videos. When two Freestyle devices are connected through a mobile device on the same Wi-Fi, users can enlarge their screen by up to 160 inches and enjoy a 21:9 screen ratio with no further manual adjustments required. Speaker capacity can also be enhanced and intensified with the choice of dedicating the left and right stereo sound output to each device to create a more immersive audio experience.</p>
<h3><strong> </strong></h3>
<p><img class="alignnone size-full wp-image-17860" src="https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/1-1.jpg" alt="" width="1000" height="750" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/1-1.jpg 1000w, https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/1-1-751x563.jpg 751w, https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/1-1-768x576.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<h3><strong>Scale and Move Screen</strong></h3>
<p>Need to size things up or down? The Freestyle 2<sup>nd</sup> Gen has it covered, no need to move the image around. When the wall or surface isn’t quite right, this smart theatre-to-go makes it easy to shrink down the image, move it around and project from 30 to 100 inches. Plus, you can put your screen wherever you want in portrait or landscape orientation using the 180-degree tilt. Auto Levelling keeps the screen horizontal and prevents distortions, even on a tilted surface. Auto Focus ensures a clear picture, and Auto Keystone measures all angles to project at the universal 16:9 ratio<a href="#_ftn2" name="_ftnref2"><sup>[2]</sup></a>.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-17854" src="https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Ceiling-1.jpg" alt="" width="1000" height="750" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Ceiling-1.jpg 1000w, https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Ceiling-1-751x563.jpg 751w, https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Ceiling-1-768x576.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<h3><strong>Smart Entertainment Everywhere</strong></h3>
<p>Work out, follow a recipe or play a game—all from one portable smart theatre<a href="#_ftn3" name="_ftnref3"><sup>[3]</sup></a>. It&#8217;s got content covered with the streaming services that users love<a href="#_ftn4" name="_ftnref4"><sup>[4]</sup></a> and also the first projector with far-field voice control for hands-free flexibility, so you can take your hobbies to go. Moreover, you can pack in the power and easily pair The Freestyle 2<sup>nd</sup> Gen with your personal portable battery. The freestyle is compatible with external batteries that support USB-PD and 50W/20V output or aboce. With no need for an outlet, you can take it with you for on-the-go entertainment, indoors or out.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-17859" src="https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Spinning.jpg" alt="" width="1000" height="743" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Spinning.jpg 1000w, https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Spinning-758x563.jpg 758w, https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Spinning-768x571.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<h3><strong>Voice Assistants</strong></h3>
<p>With the Freestyle 2<sup>nd</sup> Gen, everyday viewing isn’t just fun, it is easy. This smart projector comes with a built-in voice assistants<a href="#_ftn5" name="_ftnref5"><sup>[5]</sup></a>. So if you want to find all your favourite shows, turn up the volume or take control, you just say it and the Freestyle 2<sup>nd</sup> Gen does it.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-17857" src="https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Fireplace.jpg" alt="" width="1000" height="750" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Fireplace.jpg 1000w, https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Fireplace-751x563.jpg 751w, https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Fireplace-768x576.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<h3><strong>360° Sound</strong></h3>
<p>To go with the Immersive and astounding sounds with 360-degree audio from The Freestyle 2<sup>nd</sup> Gen. High-quality speakers ensure an earful, even from across the room.</p>
<p><strong> </strong></p>
<p>The 2<sup>nd</sup> generation Freestyle brings new features that make it the must-have device to project your vibeThe versatility and innovation of this new Freestyle projector fits in the day-to-day needs of our customers, especially as we move into spring and summer seasons when people are more on the move they can have a big screen wherever they go with the Freestyle 2<sup>nd</sup> Gen.</p>
<p>&nbsp;</p>
<p>The Samsung Freestyle 2<sup>nd</sup> Gen projector is launching at R13,999<a href="#_ftn6" name="_ftnref6"><sup>[6]</sup></a>.  The Early Order Offer includes exclusive gifts of up to R5000 which include a Carry Case, a battery base, 3 Freestyle skins as well as a R750 Netflix voucher for all your streaming needs. Early orders are valid from the 21<sup>st</sup> of September until the 29th of October. Visit <a href="https://www.samsung.com/za/">https://www.samsung.com/za/</a> for T&amp;C&#8217;s and more details.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-17856" src="https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Drawing-2.jpg" alt="" width="1000" height="750" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Drawing-2.jpg 1000w, https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Drawing-2-751x563.jpg 751w, https://img.global.news.samsung.com/za/wp-content/uploads/2023/11/2022-The-Freestyle_Lifestyle-Image_Drawing-2-768x576.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<p><strong>Samsung proudly supports Busan’s bid for the World Expo 2030.</strong></p>
<p><strong> </strong></p>
<p><span style="font-size: small;"><a href="#_ftnref1" name="_ftn1"><span>[1]</span></a> <em>Requires 2 units of the Freestyle 2<sup>nd</sup> Gen. Use of this features requires the SmartThings application. Only images are supported by iOS devices. Galaxy devices support both image and video formats. </em></span></p>
<p><span style="font-size: small;"><a href="#_ftnref2" name="_ftn2"><span>[2]</span></a> <em>Watching projector for an extended period of time causes the panel to generate heat, which is released through the vents on the Projector.</em></span></p>
<p><span style="font-size: small;"><a href="#_ftnref3" name="_ftn3"><span>[3]</span></a> <em>Includes Samsung SmartHub by Wi-Fi; additional external content by Micro HDMI port (adapter/cables not included) and compatible devices with AirPlay 2, SmartThings’ Tap View.</em></span></p>
<p><span style="font-size: small;"><a href="#_ftnref4" name="_ftn4"><span>[4]</span></a><span>  </span><em>Some services are available to watch after registration and subscription.</em></span></p>
<p><span style="font-size: small;"><a href="#_ftnref5" name="_ftn5"><span>[5]</span></a> <em>This service availability may vary by region, service provider, language and is subject to change without notice.</em></span></p>
<p><span style="font-size: small;"><a href="#_ftnref6" name="_ftn6"><span>[6]</span></a> <em>Terms and conditions apply.</em></span></p>
]]></content:encoded>
																				</item>
					<item>
				<title>Providing Content How You Want It, When You Want It, Where You Want It: The Design Story Behind the Freestyle</title>
				<link>https://news.samsung.com/za/providing-content-how-you-want-it-when-you-want-it-where-you-want-it-the-design-story-behind-the-freestyle?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Thu, 17 Feb 2022 10:31:42 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[TV & Audio]]></category>
		<category><![CDATA[Samsung Freestyle AV]]></category>
                <guid isPermaLink="false">https://bit.ly/3sOn9sM</guid>
									<description><![CDATA[ JOHANNESBURG, South Africa 17 February 2022 – People today are expressing themselves more freely, showcasing their own individuality through their own]]></description>
																<content:encoded><![CDATA[<p><strong> </strong><strong>JOHANNESBURG, South Africa 17 February</strong><strong> 2022 – </strong>People today are expressing themselves more freely, showcasing their own individuality through their own unique identities. The Freestyle, Samsung’s all-new portable screen and entertainment device, has been designed to match the versatility embodied by today’s users by allowing them to express their diverse tastes and interests with flexibility.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-13330" src="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main1F-1000x553.jpg" alt="" width="1000" height="553" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main1F.jpg 1000w, https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main1F-768x425.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<h3>From Every Angle</h3>
<p>These days, nomadic working is a lifestyle that is being embraced by people all over the world who are taking advantage of the ability to work more freely, anytime and anywhere they want. Even if our working habits err on the side of ‘flexible’ instead of ‘nomadic’, we all share that desire to have ownership over our lifestyles and lean towards products that help us overcome physical constraints and traditional methods of living, working or doing.</p>
<p>The Freestyle, which is highly portable, does not require any type of fastening and can be adjusted to be used at any angle, is one such product, as users can enjoy the best screen quality anywhere and in any way they desire. “We worked on creating a form that can accommodate all kinds of usage and placement styles,” explained Chulyong Cho, one of The Freestyle’s designers.</p>
<p>&nbsp;</p>
<p>Unlike conventional, boxy projectors, The Freestyle’s versatile cradle allows rotation of up to 180 degrees, enabling users to show high-quality video anywhere – tables, floors, walls or even ceilings – no separate screen required.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-13329" src="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main2F-908x563.jpg" alt="" width="908" height="563" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main2F-908x563.jpg 908w, https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main2F-768x476.jpg 768w, https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main2F.jpg 1000w" sizes="(max-width: 908px) 100vw, 908px" /></p>
<p>&nbsp;</p>
<p>The Freestyle also features an auto keystone function that displays a 16:9-ratio screen anywhere without distortion. The projector automatically focuses to ensure a clear screen, and retains its level to prevent any inconveniences in viewing. This function helps users display the screen from all kinds of different positions from floors to walls to ceilings.</p>
<p>&nbsp;</p>
<h3>Me, Myself, and I</h3>
<p>In an era where the diversity of our personalities reflects who we truly are, people are rejecting the idea of being limited to one identity. The Freestyle similarly contains such multitudes, exceeding the identity of being a simple device as it can be transformed into a subtle mood lamp.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-13332" src="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main3F-912x563.jpg" alt="" width="912" height="563" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main3F-912x563.jpg 912w, https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main3F-768x474.jpg 768w, https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main3F.jpg 1000w" sizes="(max-width: 912px) 100vw, 912px" /></p>
<p>&nbsp;</p>
<p>As was noted by designer Jaeneung Lee, “Users can also enjoy a wider spectrum of experiences through accessories.”</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-13333" src="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main4F-988x563.jpg" alt="" width="988" height="563" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main4F-988x563.jpg 988w, https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main4F-768x438.jpg 768w, https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main4F.jpg 1000w" sizes="(max-width: 988px) 100vw, 988px" /></p>
<p>&nbsp;</p>
<p>Furthermore, with the ambient mode, users can express themselves through unique styles of light and sound. This feature projects a variety of visual concepts into a user’s interior to create a new atmosphere, and users can also harness The Freestyle’s translucent lens cap to project images as a form of mood lighting.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<h3>Built for Diverse Tastes and Diverse Uses</h3>
<p>The Freestyle has been designed to take into account all kinds of personal tastes and preferences, and is available in a range of colour options for users to pick and choose from. “We aspired to create a device capable of matching the lifestyles of all kinds of people and preferences,” explained designer Minsun Kang.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-13334" src="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main5F-1000x492.jpg" alt="" width="1000" height="492" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main5F.jpg 1000w, https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main5F-768x378.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>The Freestyle’s cover is also made out of a soft rubber material to both protect the product as well as to exude warmth and usability to any user. “With The Freestyle, we are proposing new ambient experiences that have been based on real insight into the way users are consuming content,” noted designer Jenny Jung.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-13335" src="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main6F-862x563.jpg" alt="" width="862" height="563" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main6F-862x563.jpg 862w, https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main6F-768x502.jpg 768w, https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main6F.jpg 1000w" sizes="(max-width: 862px) 100vw, 862px" /></p>
<p>&nbsp;</p>
<p>Furthermore, the overall design of The Freestyle makes it a versatile device capable of matching the diverse lifestyles of any user. Those who enjoy camping can safely and easily bring their device along on a trip; those looking to enjoy content immediately need not worry thanks to external batteries<sup>**</sup> that support USB-PD and 50W/20V output or above; those looking to relax can transform their room into a gallery with the ambient screen feature; and party people can harness the projector’s range of lighting modes to create the perfect atmosphere.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-13336" src="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main7F-1000x379.jpg" alt="" width="1000" height="379" srcset="https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main7F.jpg 1000w, https://img.global.news.samsung.com/za/wp-content/uploads/2022/01/The-Freestyle-Design-Story_main7F-768x291.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p>
<p>&nbsp;</p>
<p>When designing The Freestyle, Samsung’s designers aspired to create a device that let users view what they want, when they want, wherever they want. The Freestyle goes beyond the capabilities of regular devices thanks to its free and flexible movement and a design ethos that takes after the lifestyle of today’s users.</p>
<p>&nbsp;</p>
<p><em><sup>*</sup></em><em> The images shown are for illustration purposes only and may differ from the actual products. Product specifications may vary by country, region and model.</em></p>
<p><sup>**</sup><em>Samsung is not liable for 3<sup>rd</sup> party external batteries.</em></p>
]]></content:encoded>
																				</item>
			</channel>
</rss>
