In today’s fast-paced world, technology is transforming the way we live, work, and play. At the heart of this transformation is the concept of smart living – a world where connected devices work together seamlessly to simplify our daily routines, increase efficiency, and enhance overall comfort. All of this is possible thanks to Samsung SmartThings, the smart home ecosystem that is helping South Africans experience the future of living right in their homes today.

Smart living isn’t just about flashy gadgets or futuristic innovations. It’s about creating a connected environment where everything works together in harmony. The rise of smart devices has made it easier than ever to enhance the functionality of your home, but managing multiple devices can quickly become overwhelming. That’s where Samsung SmartThings comes in, offering a centralised platform that integrates and automates a wide range of devices – from lights and thermostats to refrigerators and washing machines – making your home smarter, more efficient, and easier to manage.

What is Samsung SmartThings?

Samsung SmartThings is a comprehensive smart home platform that acts as the central hub for your connected devices. By linking up everything from lights and air conditioners to TVs and washing machines, SmartThings enables you to control your home environment with a few taps or voice commands. It’s compatible with a wide array of Samsung and third-party devices.

Whether you want to adjust the temperature, monitor your energy usage, or simply control your lights, SmartThings connects it all in one simple, easy-to-use app. Samsung ensures that your home is equipped for the future with seamless integration across its range of devices – including smartphones, wearables, and TVs.

Professional gamer, tech enthusiast and TV presenter, Grant Hinds, who has had experience with SmartThings as Samsung’s brand partner, had this to say, “SmartThings is more than a smart home platform – it’s a practical ecosystem that adapts to real life. I’ve always believed that tech should simplify, not complicate. What Samsung has done here is take the guesswork out of connected living. Whether you’re managing energy, automating your day, or syncing your lifestyle across devices, it just works. That’s where the power lies – in its quiet efficiency and seamless integration.”

Everyday Smart Home Hacks Using Samsung SmartThings

Samsung SmartThings is designed to simplify and elevate your daily life. Here are some easy-to-implement “hacks” that will take your home to the next level:

• Automate Your Lighting
  Set up motion sensors to automatically turn your lights on and off as you enter or leave a room. No more fumbling for switches in the dark or worrying about leaving the lights on when you head out.
• Create Custom Routines
  Create routines that automatically adjust your home to suit your schedule. For instance, program your thermostat to adjust to the perfect temperature when you wake up or when you return home. You can also set your speakers to play your favourite playlist as soon as you walk in the door or your favourite podcast as you start your day.
• Save Energy
  With SmartThings, you can monitor the energy consumption of your appliances and devices in real-time. Set up appliances to operate during off-peak hours to save on electricity costs, or use SmartThings to receive energy-saving tips and reminders to optimise your usage.
• Improve Home Health and Comfort
  Smart sensors can help you maintain optimal conditions for comfort and health in your home. From controlling air quality with smart air purifiers to adjusting temperature and humidity, SmartThings helps create a healthier, more comfortable living environment.
• Secure Your Home Automatically
  Set up a routine to ensure your doors are locked and security cameras are activated when you leave the house. You can even receive notifications if any unusual activity is detected while you’re away.

Integration with Other Samsung Devices

Samsung’s ecosystem is more than just a group of devices – it’s an integrated experience designed to make life easier. For example, you can control your SmartThings-compatible devices directly from your Galaxy smartphone, giving you control whether you’re at home or away. Want to adjust your home’s thermostat from your Galaxy Watch? With SmartThings, you can do that too. Plus, the Samsung Smart TV can be seamlessly integrated into the SmartThings platform, allowing you to control TV settings or even automate actions based on what’s happening on-screen.

From controlling lighting to checking your home’s energy usage, all of your Samsung devices can work together to create a personalised, connected environment.

Sustainability with SmartThings

SmartThings isn’t just about convenience – it’s also about sustainability. With the ability to monitor and reduce energy consumption, SmartThings empowers users to live in an eco-friendly way. Smart sensors can alert you when energy consumption is higher than usual, and you can adjust your devices to be more energy-efficient. Whether it’s optimising heating and cooling or turning off devices that aren’t being used, SmartThings makes it easier to reduce your carbon footprint and save on energy costs.

Ready to experience the convenience of Smart Living? Discover how Samsung SmartThings can help you transform your home into a smarter, more efficient space today. Go to SmartThings to learn more and click here to download the app.

JOHANNESBURG, South Africa – 07 June 2022 – Over the past 2 years, as the central axis of life has shifted towards the home, the concept of spending time at home has changed significantly. Accordingly, home appliances have also evolved from being just mere products to being true companions in our everyday lifestyle and routines. When their design is based on consumers’ own needs, the experience is enhanced even more. This is why we are scaling up the Bespoke offering to invite more consumers to be a part of the Bespoke Home experience.

With the introduction of the Bespoke concept in 2019, Samsung’s Digital Appliances business ushered in a whole new era of customised home appliances that go beyond the conventional paradigms that previously prevailed in the industry. Instead of merely focusing on technology and functionality, the Bespoke philosophy also incorporates customers’ various needs, tastes and lifestyles into the product – pushing the industry to evolve to the next level. Following the positive responses we received after last year’s inaugural Bespoke Home event, this year we will further build on our design legacy and bring even more value to consumers through our home appliance products.

Behind the Vision of Bespoke Home 2022

At Bespoke Home 2021, we unveiled a Bespoke vision and line-up that let users enjoy the Bespoke home experience throughout their entire house. Since then, Bespoke appliances have become available in 50 markets around the world and nearly 2 million Bespoke refrigerators have been sold worldwide since their launch – while two of every three Samsung refrigerators sold in Korea was a Bespoke model.

The developments in 2021 has led to the evolution of our Bespoke Home vision for 2022, which can be summarised in three key elements: Expansion of Space, Expansion of Experience and Expansion of Time. These three transformative ideas are at the core of the 2022 Bespoke Home experience, one that is set to help you enjoy your home life in ways that go beyond conventional home appliance experiences.

Creating Customised Spaces Through a Diverse Line-up

The Bespoke design ethos prioritises helping users create personalised homes that truly reflect their tastes and aesthetics, to the end of providing evolved home life experiences.

As we expand the possibilities of these experiences, our Expansion of Space vision will see Bespoke appliances become available in over 20 product categories throughout the home. The goal of this is to provide more flexible and convenient home solutions that can meet our users’ changing needs anywhere within the home. In addition to offering users all-new products and upgraded functions, the Bespoke Home 2022 line-up also offers a vast array of colour and design options, so users can have new and different ways to express their evolving tastes, as well as have more options for home decoration. Furthermore, we are introducing a new tier of kitchen appliances to the Bespoke family, the Infinite Line, for premium appliance experiences that provide timeless value and are able to match the way you personally operate within your kitchen.

Connectivity at the Core of Every Innovation

The type of experiences that consumers expect from their home appliances has changed over time. The second aspect of our Bespoke Home 2022 vision, the Expansion of Experience, refers not only to the expansion of capabilities coming to Bespoke 2022 products, but also to the type of convenient, smart and connected home experiences users can enjoy thanks to the introduction of SmartThings Home Life.

SmartThings Home Life offers centralised control over Bespoke appliances through six SmartThings services key to daily household management: Cooking, Energy, Clothing Care, Pet Care, Air Care and Home Care. Consumers can utilise the service based on their passion points and interests across their various Samsung devices, including smartphones, tablets and Family Hub refrigerators. SmartThings Home Life has been designed to maximise the synergy between appliances when going about everyday tasks, and the launch date for this integrated service is set to be unveiled at the Bespoke Home 2022 event. Ultimately, we at Samsung hope to empower users everywhere to be able to focus less on daily household tasks and more on living each moment more fully.

Sustainable Product Experiences and Eco-Conscious Activities

Lastly, the Expansion of Time is a part of our vision that relates to “everyday sustainability” that Samsung introduced at CES 2022. We are making efforts to put sustainability at the heart of everything we do and building sustainability and eco-conscious innovation into every aspect of the product lifecycle – from production and delivery to product use and disposal – so our consumers can live more sustainable everyday lives through their experiences with Bespoke products.

Innovations at the product development stage help us reduce waste and achieve a continuous increase of our waste recycling rates. The reduction of paper manuals and the use of eco-packaging at the delivery phase allows users to repurpose their recycled package materials. In the product use phase, our energy-saving technologies such as the Digital Inverter Compressor for refrigerators and the EcoBubble technology for washing machines reduce energy consumption by 67% ^[1]and 53% ^[2] respectively. Our expanded SmartThings Energy service also helps users enjoy more eco-conscious product usage.

Furthermore, we are excited to announce that we are offering extended warranties in major markets^[3] for certain core appliance components. We understand that the longer a product lasts, the less often it needs to be replaced, so we plan to continue developing appliances that are as aesthetically beautiful as they are reliable and durable in order to make sustainability a key part of the everyday Bespoke user experience. Going beyond 2022, Samsung will continue to make efforts to achieve its sustainability vision and goals. At Samsung, we consider home appliances to be not just vital parts of our homes, but also of our daily lives and routines. As a leading global appliance brand, Samsung will continue to develop its products, services and innovations to provide users with customisable designs and functionalities, expansion of possibilities within users’ lives and, above all, sustainable product experiences from start to finish. With the line-up set to be introduced at Bespoke Home 2022, we are taking the next step towards realising our sustainable vision for a connected Bespoke Home that caters to each user’s lifestyle, needs and goals.

We look forward to seeing how you can expand the possibilities for your home life with Bespoke Home this year.

by JaeSeung Lee

President & Head of Digital Appliances Business, Samsung Electronics