With temperatures starting to climb as we usher summer in, Samsung is reminding South Africans that its Air Conditioners (AC’s) are more than just a way to beat the heat – they’re a year-round lifestyle essential. Designed for the different seasons, Samsung’s innovative WindFree Air Conditioners offer not only cooling relief in summer but also warmth in winter, cleaner air and smart, energy-efficient^[1] comfort all year long.

Samsung’s WindFree Air Conditioners redefine what comfort means – offering heating, dehumidifying and air purification capabilities that adapt seamlessly to your life, your habits and your home.

Warmth When It’s Cold, Cool When It’s Hot

Thanks to Heat Pump Technology, Samsung ACs provide efficient, even warmth – no dry air^[3], no energy waste^[3], no separate heating system required^[3]. And when the seasons shift again? Just a tap on your phone, using SmartThings^[2], switches things back to crisp, refreshing cooling. It’s the definition of effortless comfort.

Clean Air, Every Day

Beyond temperature control, Samsung air conditioners help you breathe cleaner^[3] air. Many models feature advanced filtration systems that capture ultrafine dust and allergens. That means cleaner, healthier indoor air – especially valuable during allergy season or winter, when homes are sealed tight and fresh air is hard to come by.

Smart Comfort, Wherever You Are

Because comfort isn’t one-size-fits-all, Samsung ACs use SmartThings^[4]to adjust automatically. Going from your work-from-home desk to the couch? Your air conditioner knows when to dial things down or dehumidify. Heading out for the day? It powers down to save energy, and your wallet.

You can even control everything from your smartphone, meaning comfort literally follows you from room to room, and from season to season.

Efficient. Quiet. Effortless. All Year

Running your air conditioner all year might sound costly, but Samsung’s Digital Inverter Technology ensures every watt of power is used wisely. It maintains your desired temperature without constant on-off cycling, using less energy^[1] and reducing noise^[5]. And with WindFree Cooling, you stay comfortable without the draft^[6] – 23,000 micro air holes gently disperse air for a quieter, even flow that feels natural, not harsh.

Comfort, Redefined for Every Season

Between the height of summer and the chilly winter, Samsung air conditioners are designed for your comfort. This range of air conditioners is about keeping control of your environment.

^[1] Tested on the AR07T9170HA3 model, based on the power consumption of Fast Cooling mode vs. WindFree Cooling mode.

^[2] SmartThings is available only on the AR9500 model.

^[3] Tested in Korea test lab (FITI). Data has been measured under specific testing conditions and may vary depending on environmental factors and individual use.

^[4] To use SmartThings, download the App from the Galaxy Store, Google Play Store, or Apple App Store. The SmartThings App requires Android OS 10↑ with a minimum of 3GB RAM space or iOS 15↑. Supported OS specifications and app screen configuration may change with app updates.

^[5] Tested on the AR12TXCAAWKNEU model. WindFree mode generates only 23dB of noise, compared to 26dB with the Samsung conventional model.

^[6] ASHRAE (American Society of Heating, Refrigerating, and Air-Conditioning Engineers) defines “Still Air” as air currents at speeds below 0.15m/s that lack the presence of cold drafts.

With the hot summer season approaching in South Africa, Samsung’s WindFree Air Conditioners will make a great addition to your home. They are engineered to deliver a comfortable climate, energy efficient and quiet^[1], draft-free^[2] cooling, whether you’re trying to fall asleep or be productive in your home office. With intelligent airflow, adaptive cooling and a sleek design, Samsung’s WindFree Air Conditioners offer fresh still-air^[3] in your living space.

Small Rooms: Cooling That Lets You Rest Easy

Using WindFree Cooling Technology, Samsung Air Conditioners disperses air through thousands of micro-holes, creating a soft, steady cool breeze that feels natural, not harsh. Its reduced-noise^[4] performance makes it suitable for bedrooms, nurseries and home studies. While the compact, modern design fits neatly into smaller spaces without compromising power or style.

Open-Plan Living: One Temperature, Every Corner

Open-plan homes look great, but keeping them evenly cool? That could be a challenge. With high ceilings, sun-facing windows and wide layouts, you need an effective air conditioning system. Samsung has air conditioning units that are built for different spaces. Their wide-angle airflow and AI Auto Cooling technology learn your environment, automatically adjusting settings to match your comfort needs. The result? A room that stays evenly cool.

Designed with sleek, minimalist finishes, they look stunning, blending easily into your living space, providing both form and function equally.

Apartments and Shared Spaces: Quiet Comfort That Uses Less Energy^[5]

The Samsung WindFree Technology range brings calm and control with energy-efficient^[6] inverter technology that reduces power use while keeping temperatures steady.

Its sleek, uncluttered design complements modern interiors, while its near-silent^[7] operation ensures your neighbours, and your wallet, will thank you. It’s proof that smart living doesn’t need to mean compromise.

^[1,4,7] Tested on the AR12TXCAAWKNEU model. WindFree mode generates only 23dB of noise, compared to 26dB with the Samsung conventional model.
^[2,3] ASHRAE (American Society of Heating, Refrigerating, and Air-Conditioning Engineers) defines “Still Air” as air currents at speeds below 0.15m/s that lack the presence of cold drafts
^[3,4] Tested on the AR12TXCAAWKNEU model. WindFree mode generates only 23dB of noise, compared to 26dB with the Samsung conventional model.
^[5,6] Tested on the AR07T9170HA3 model, based on the power consumption of Fast Cooling mode vs. WindFree Cooling mode.

Wind-Free ACs

Rising to the challenges the commercial industry the Wind-Free Cassette range delivers exceptional performance and addresses key issues including the need for consistent cooling over a large area and energy efficiency. The range is renowned for its Wind-Free technology, which keeps an environment cool and comfortable, without the feel of a cold draft. The range’s impact is further enhanced with a wider and bigger blade to cool large areas much faster, without leaving any dead zones. These qualities combined with a focus on enhanced energy efficiency makes it indispensable to many customers.

“In the air conditioning segment, direct cold air dispersion and skyrocketing electricity bills are two of the problems that today’s customers are weary of the most. The world’s first Wind-Free Room Air Conditioner and Systems Air Conditioner addresses both of these issues together, providing unparalleled cooling comfort while providing optimum energy efficiency,” says Robert Larkan, Head of Digital Air Solutions at Samsung South Africa.

The lineup provides ambient condition by maintaining comfortable room temperature using Wind-Free cooling technology to gently disperse cold air through thousands of micro air holes. It comes to life in a two-step cooling system, which first lowers temperatures in ‘Fast Cooling Mode’ to ensure rooms get to the desired temperature faster. It then automatically switches to ‘Wind-Free Cooling Mode’, creating ‘still air’ once the desired temperature is achieved. This approach also reduces energy consumption compared to normal cooling modes. The unique product architecture of this range of air conditioners also contributes to its superior cooling performance. The upgraded structure’s wider inlet allows for more air to be drawn in at once, while the optimal width and angle of the outlet ensure that air is cooled and expelled faster, farther and wider to reach every corner of the room. There are clear reasons to choose this technology:

• The ultimate in comfort

Wind-Free technology uses thousands of micro-holes on the unit’s front surface to gently spread air evenly throughout the room, creating an atmosphere that is consistently comfortable and cool, but never chilly.

• Fast and wide cooling

Because of the optimised blade design, the air conditioner disperses air more powerfully, cooling rapidly. Its wider cooling range enhances airflow within the room and cools every corner, without leaving any dead zones.

• Quieter Operation

The Wind-Free technology addresses an important issue for many. Despite its power and performance, the system provides a quieter operation to enhance comfort even further.

• Automatic Energy Saving

The intelligent system provides additional energy efficiency through the newly-designed optional Motion Detect Sensor*. This innovation automatically switches to Wind-Free when it detects no movement in an area.“Our innovations in large scale air conditioning systems in South Africa are designed for the growing demand for buildings that maximise the versatility, performance and control of air conditioning systems. Customer-centric innovation lies at the core of our brand promise and these products pivots around this very approach. The new technology is especially designed to cater to South Africa’s needs and preferences, given the severe climatic conditions here,” concludes Larkan.

*Optional for Wind-Free 4-Way and Wind-Free Mini 4-Way Cassette

The Samsung Wind-Free Air Conditioner lets you maintain a stable home temperature via remote control optimised to your daily schedule. The Wind-Free cooling technology keeps you pleasantly cool while cleaning the air and saving energy.

Stay Comfortable While Keeping Cool

Samsung’s Wind-Free Cooling technology is able to provide you with an effective cooling experience without the unpleasant sensation of harsh, cold air blowing directly onto your skin. Once you set your desired temperature, Wind-Free Cooling will quietly and gently disperse cool air through 23,000 micro air holes to ensure you are met with no cold draft.

Furthermore, Samsung’s Wind-Free Cooling’s advanced airflow cools the room 43 percent faster,¹ and thanks to its low air speed and minimised noise emissions, you can enjoy a cooler living space without disruption – wherever you may be in a room.

Breathe Easier with Triple Care

Samsung’s Wind-Free Cooling technology not only keeps your room temperature comfortably in check, it also includes a specialised filter to keep the air in your home clean and hygienic.

This Tri-Care filter is made up of three layers that reduce harmful particles to help maintain healthy indoor air quality and has been certified by Intertek to reduce 99.9% of bacteria* and viruses** that get caught inside of it.² Each layer captures large dust particles, fibers and even animal hairs, and also includes a Zeolite Coating Filter that reduces viruses, bacteria and allergens.

*Filter features may vary by region and model

Enjoy Effortless Cool with Enhanced Smart Operation

Samsung’s Wind-Free Air Conditioners come with an AI Auto Cooling feature³ that makes it easier to stay cool. With artificial intelligence, the devices analyse room conditions, user-preferred temperatures and cooling modes, and even the climate outdoors to automatically switch to an optimal room setting.

Wind-Free also works with the SmartThings app³, so users can turn the air conditioner on and off, schedule operations, switch settings, and even monitor power consumption remotely from their smartphone.

Save Energy Without Compromising Performance

*40% reduction in the 1kHz noise band (4.5dB↓)

**Tested on the AR09MSPXASINEU model compared wiith the Samsung conventional model AQ09TSLXEA.

The Samsung Wind-Free Air Conditioner is an eco-friendly option for those looking for a powerful air conditioner experience with a reduced environmental impact. Additionally, its energy-efficient Digital Inverter Boost technology will maintain your desired temperature with less fluctuation, reducing energy usage by up to 73%.

For more information on the Samsung Wind-Free Air Conditioner and its leading technologies, stay tuned to Samsung Newsroom.

¹ Tested on the AR12TXCAAWKEU model compared with the Samsung conventional model AQ12EASER

² Tested on Samsung AR9500T. The antiviral air filter (Tri-Care Filter) can remove up to 99.9% of the viruses based on Intertek Test.

³ Available on AR9500T models

 *Staphylococcus aureus ATCC 6538, Klebsiella pneumoniae ATCC 4352

^**Bacteriophage MS2 virus (ATCC 15597-B1), and Escherichia coli strain C3000 (ATCC 15597)