Hailing from different corners of the United States, designers Abi Lambert, Cade Thurlby, Karl Wagner and Tyler Boshard claimed the top prize of £10,000 with their project.

Participants in the Re:Create Design Challenge developed creative ideas to repurpose old Samsung devices or materials and transform them into new products or services.

The competition aimed to discover creative ideas that could potentially help people’s lives and the planet in meaningful ways.

Solar Lookout proposal would see Samsung smartphone repurposed into wildfire detection devices, powered by renewable energy. The proposal was designed with the ambition to reduce the time elapsed between the start of a fire and when it is first reported.

Envisioned to be positioned 10 feet above ground in areas prone to wildfires, these devices would utilize smartphone cameras to spot abnormalies like fires or smoke — harnessing an AI system for precise identification.

To blend in with its natural surroundings, the Samsung smartphone would be encased within a metal container that includes a strategically placed opening to allow the phone’s camera to capture its environment.

According to the designers, the phone would communicate via a mesh network and would be developed to report geospatial data including weather patterns and air quality.

The designers proposed that the device would be equipped with a 50W solar panel mounted atop the pole, serving a dual purpose of generating power for the phone and offering shade to prevent overheating.

Each device would also have space for a Samsung power bank to ensure usability overnight and during limited lighting conditions.

“So many great designs were shortlisted for Samsung and Dezeen’s Re:Create Design Challenge,” said Cajsa Carlson, Deputy Editor of Dezeen. “It was a joy to see how people across the world envisioned creative ideas that could have a positive impact.”

“Solar Lookout stood out for its proposed utility and well-executed design. The thought and attention to detail that the designers put into the project, and the intention to help communities, makes it a very worthy winner,” she continued.

The runners-up of the competition were London design studio Landor & Fitch and Korean designer Eunsu Lee.

Landor & Fitch’s project, known as “Robin,” proposed a modular kit that empowers children to build their own equipment to explore the outdoors. The concept was designed to foster education and curiosity about how products are made and, hopefully instill positive recycling practices from a young age.

Robin would be an interactive toolkit that utilizes parts from old Samsung devices like cameras, speakers and LEDs.

The interchangeable components of such devices would be repurposed into multiple products that can be easily assembled such as a camera, fan and flashlight.

Lee’s proposal, “Memory Capsule,” introduced a concept for a recycling campaign that would transform discarded smartphones into USB devices that would serve as symbolic storage devices preserving memories in the form of images, videos and other data from old phones.

As a playful nod to its name, the design of the device mirrors the shape of a medical capsule and would feature a transparent cap which, according to the designer, would be made from “recycled polycarbonate sourced from discarded fishing nets.”

The device’s packaging would be crafted from recycled pulp, while the metals and plastics within the USB would be repurposed from discarded smartphones.

“The entrants really showcased the power of design through a meaningful and sustainable approach to innovation,” Samsung said.

“The implementation and actual impact on planet remains untested. However, with consistent effort and creativity in mind, we hope brainstorming such small changes could possibly help create our vision for the future together.”

Finalists were selected from over 45 countries worldwide, with Solar Lookout emerging as the winner of the Re:Create Design Challenge.

The initial entries were narrowed down to a shortlist of 11 designs, from which the jury selected the top three prize winners. Each design was evaluated based on its innovative ideas and consideration for use of old Samsung devices and recycled materials.

The total prize pool for the top three finalists amounted to £18,000 with £10,000 going to the designers of Solar Lookout for their winning concept.

*The proposed designs above by the entrants are conceptual and have not been implemented. No assessment was made regarding implementation feasibility and actual or potential social and environmental impact of the designs, which were judged purely on the strength and creativity of the ideas presented.

Please find more stories of the winners in Dezeen Website.

Samsung Electronics and global design and architecture magazine Dezeen today announced the launch of their latest global design competition to recognize the value of sustainability. Offering a total of £18,000 in prize money, the Re:Create Design Challenge invites entrants around the world to dream up their own creative ideas for reusing, recycling and upcycling old Samsung devices or their materials.

What Is the Re:Create Design Challenge?

The Re:Create Design Challenge reflects Samsung’s ongoing efforts to make its products and services more sustainable. The competition advances those efforts by encouraging entrants to come up with innovative ways to repurpose old devices or waste materials by transforming them into new products or services that can benefit both people and the planet.

Examples include Samsung’s EYELIKE project, which sees old smartphones repurposed into medical diagnosis cameras, as well as the latest Galaxy devices, which feature a design that incorporates recycled plastic from discarded fishing nets, and the SolarCell Remote, which incorporates recycled materials for 24% of its plastic component and is powered by light rather than conventional disposable batteries.

“We live in an era of uncertainty and unlimited opportunity, especially for design creatives,” said TM Roh, President and Head of Corporate Design Center at Samsung Electronics. “Samsung believes in the power of creativity, and our future needs to be protected and transformed through meaningful and sustainable innovations. We hope this competition provides a spark that leads to impactful change for all of us.”

How To Enter

The challenge is free to enter for anyone over the age of 18 in any country, regardless of whether they are a professional designer, a student or someone with no formal design training.

Entering the challenge is easy and may be done by visiting Dezeen’s official website, which provides full details on the competition, including submission instructions and prize information. Those interested in participating should submit their idea to Dezeen’s website by July 19 at 23:59 GMT.

How Will Winners Be Selected?

Submissions will be subject to several rounds of evaluation, with four criteria.

• Innovation: How original is the idea?
• Problem-solving: Does the idea propose meaningful solutions to improve peoples’ lives?
• Social and Environmental impact: How will the idea positively impact people and the planet?
• Human-centered design: How well does the idea fit with Samsung’s design philosophy and resonate with its products or the lifestyles of Samsung consumers?

Once the initial rounds are completed, shortlist will be selected and announced in August. And an expert panel of Dezeen editors and design professionals will select the first-place winner and the two runners-up.

The first-place winning individual or team will take home the competition’s £10,000 grand prize. The two runners-up will receive cash prizes of £4,000 each.

For more information, please visit Dezeen’s official website.

Samsung Electronics and UK design magazine Dezeen announced today the winners of the Dezeen x Samsung Out of the Box Competition.

Continuing the momentum of Samsung’s eco-friendly packaging introduced earlier this year in an effort to reduce its environmental footprint, the Out of the Box Competition is a global contest that ran from April 6 to May 29, 2020.

The competition challenged contestants to design innovative household items that can be created by repurposing the cardboard packaging that comes with Samsung’s Lifestyle TV portfolio, including products such as The Serif, The Frame and The Sero. Samsung’s eco-packaging, made from eco-friendly corrugated cardboard, allows easy recycling and also encourages upcycling for creative reuse.

The competition was free to enter for anyone over the age of 18, with prize money totaling $20,000. The contest received 1,554 submissions from 84 countries around the world after it was announced on Dezeen’s website.

The finalists were selected by a jury comprised of design experts from both Samsung and Dezeen, and the designs were judged based on the functionality of the item and its ability to seamlessly blend in with its surrounding spaces.

The winners of the competition are Sarah Willemart and Matthieu Muller, the creators of Endangered Animals, which serve as stools, small tables and toys in the shape of animals such as polar bears, sea turtles and rhinoceros.

“The design was intended to have an educational purpose to teach children about endangered animals,” said Sarah Willemart. “I am highly interested in upcycling, so I am so honored to be a part of this meaningful project.”

Samsung revealed not only the award-winning design but also the rankings of the other four finalists, from second place to tied-fourth as follows: a rocking horse, Rider; a stepped storage unit, Kibe; a facetted basket, Twist; and a versatile, modular storage table, Tessellate.

Beginning this month, Samsung will provide instruction manuals for replicating the award-winning creation from this competition and other select designs to help consumers upcycle and create household items from its eco-packaging. The instructional manual will be accessible via a QR code printed on top of the boxes.

“We are sincerely appreciative of all the submissions we received. There were so many fun and brilliant designs and we couldn’t be happier that our message of sustainability resonated with our customers,” said Jongsuk Chu, Executive Vice President of Visual Display Business at Samsung Electronics. “We will continue to make an effort to not only develop powerful visual display solutions and TVs, but also create meaningful experiences for our customers to participate in.”

Find out about the 15 shortlisted designs here, and read about the top five finalists here.

For more information, please visit Dezeen’s website at www.dezeen.com and Samsung TV’s Instagram page (@samsungtv).

Samsung’s new ‘eco-packaging’ made from eco-friendly corrugated cardboard will be applied to The Serif, The Frame and The Sero, allowing customers easier recycling as well as upcycling of the cardboard boxes for creative reuse.

Samsung has applied a dot matrix design on each side of its eco-friendly corrugated cardboard boxes, allowing customers to cut the boxes more easily and assemble them into various other uses, such as small end tables or houses for pets.

Included within the packaging is a manual to guide customers on how to make household items out of the cardboard boxes, which can be accessed by scanning the QR code on the box.

Owners of The Serif who tend to put shelves and furniture around the TV can build cat houses, magazine racks and even shelves from the cardboard boxes to store household items and electronic devices, including the remote control.

Earlier this year, Samsung had already won CES 2020 Innovation Awards for its eco-packaging concept for promoting the efficient use of resources.

As part of the rollout of the new eco-packaging, Samsung and Dezeen, a British lifestyle magazine, will hold a global design competition starting April 6^th, where the two companies will award the most unique and practical designs and will apply the designs into its eco-packaging manual.

“Consumers are more likely to purchase from a brand that shares similar fundamentals and values as they do, and with our eco-packaging, we believe that we can provide our customers with a new experience that considers the environment as an important way to express themselves,” said Kangwook Chun, Executive Vice President and Head of Product Strategy Team of Visual Display Business at Samsung Electronics.

For more information on the design competition, please visit Dezeen’s website at www.dezeen.com and Samsung TV Instagram(@samsungtv).

The Galaxy series is and always has been about forward-thinking innovation. Each new addition to Samsung’s signature lineup of mobile devices pushes the boundaries of what smartphones, tablets and wearables can do – streamlining more aspects of daily life by empowering users to do more.

On June 27, Samsung launched a competition to celebrate the tenth anniversary of the Galaxy family – featuring $40,000 in prize money – that challenges designers around the world to dream up their own boundary-pushing Galaxy design. Read on to learn more about the Samsung Mobile Design Competition and how to enter.

What Is the Samsung Mobile Design Competition?

Held in collaboration with leading design magazine Dezeen, the Samsung Mobile Design Competition is a global contest that challenges contestants to come up with innovative ways for Galaxy devices to be utilized in the future.

The competition, which runs through August 4, is open to any and all designers (individuals, studios and students) and includes categories spanning both product and graphic design.

Those competing in the “Next Mobile +” product-design category will submit accessory designs for Galaxy smartphones, tablets and wearables (including the Galaxy Watch and Galaxy Buds) that take the mobile experience to the next level. Contestants competing in the “Next Mobile Wallpaper Paradigm” graphic-design category will submit visuals that take wallpaper design in a new direction by incorporating game-changing elements like interactivity and contextual awareness.

How Do I Enter?

Entering the contest is easy and may be done by visiting Dezeen’s official website, which includes full details on the competition, including submission instructions and prize information.

Those interested in entering the “Next Mobile +” product-design category should submit, among other items, their design files, as well as a full description of product’s concept, detailed information on its specifications and target audience, and renderings of lifestyle images (or videos) depicting it in use. Contestants competing in the “Next Mobile Wallpaper Paradigm” graphic-design category should submit, among other items, their final design – in image, video or APK file format – as well as still images of their design on various Galaxy devices, and an explanation of the idea behind it.

How Will the Winners Be Selected?

Submissions will be subjected to several rounds of evaluation, with only the best of the best entries advancing to the next stages.

Once the initial rounds are completed, the top five finalists in each category will present their ideas on September 25 before a panel of Samsung executives and well-known designers – including Erwan Bouroullec, one half of the famed furniture-design duo the Bouroullec brothers – who will select the contest’s first, second and third place winners.

The first-place winning individual or team in each category will take home the competition’s $10,000 grand prize. The second and third place winners will receive cash prizes totaling $5,000 and $3,000, respectively, with the remaining finalists earning honorable mention honors and $1,000 prizes.

Each of the top three winners will receive an invite to this year’s Samsung Developer Conference– held from October 29–30 in San Jose, California – where they’ll officially receive their awards. Mock-ups of the top five entries will also be featured at the conference.

Calling All Creators

The countdown’s officially on! If you think you’ve got a great idea for a game-changing Galaxy accessory or graphic design, submit your concept to Dezeen’s website by August 4 for a chance to win one of the competition’s top prizes.

Left to right: Alexander Warr (Time Frame), Irem Deniz Akcam (Sphere), Matthew Cockeril (Kinetic Decor), Gerard Puxhe (Architectural Extension), Jianshi Wu (Bird Clock)

Samsung Electronics has teamed up with leading design and architectural magazine Dezeen in a competition to find the next graphic imagery for the QLED TV’s ‘Ambient Mode.’ Open to designers and creatives worldwide, the judges invited shortlisted entrants to the final round of the competition at IFA, with the grand prize winner announced on August 31 in Berlin. The competition saw a myriad of entries from all over the globe, but only five were invited to IFA to showcase their designs in full.

Ambient Mode is the innovative feature of 2018 QLED TVs that transforms the traditionally black display of the ‘off’ screen into a dynamic, animated interior design feature. Ambient Mode can mimic the appearance of the wall it sits on while also conveying chosen imagery or information, such as the time or the weather.

The judges of this contest to find the next Ambient Mode design, including esteemed designer Neville Brody and Serif TV designer Erwan Bourollec, and Dontae Lee, Head of Samsung’s Corporate Design Center, were looking for designs that fit Ambient Mode’s mission to echo its environment and blend seamlessly into the aesthetic of user’s homes. “We weren’t looking for a design that was going to dominate or be too overpowering,” noted judge Neville Brody (pictured below). “The most important feature for us was whether or not the design could really make any environment warm and relaxing, just like Ambient Mode has been designed to do.”

The competition elicited a diverse and exciting range of creative responses to Ambient Mode. “The great thing about all the designs is the potential they all had to be completely customizable,” elaborated Brody. “From the objects or animals involved to the background design, all had the potential to be as personal to users as possible.” Choosing a winner from the five dynamic shortlisted designs was no easy feat, but it was Swift Creatives’ design that “offered a level of detail you could get involved in, but at the same time stayed there as a very natural part of the environment,” explained Brody.

The judging panel believe that with these new designs, the QLED TVs and Ambient Mode offer users even more options to personalize and enhance not just their screens, but their living spaces, too.  “Samsung TVs today are truly beautiful,” affirmed Brody. “They are moving the display screen away from being just a piece of technology and towards something that fits more seamlessly into people’s lives. It is a tremendous opportunity for creatives and consumers alike.”

UK-based Swift Creatives, the team behind winning design ‘Kinetic Decor’, was inspired by the family connotation of the mobile design as well as their Scandinavian roots. “Our design taps into the fundamental Scandinavian pleasures associated with everyday living and the simple comfort of relaxing at home with friends, using technology to support, not intrude on, this experience,” said Matthew Cockeril (pictured above).

Take a look at the five shortlisted designs in full below.

“Kinetic Decor”, Swift Creatives, UK

This ‘mobile’ concept relies on light cues and motion sensors to determine the activity of the chosen objects or animals (completely customizable) on screen. Regarding the challenges of designing for Ambient Mode, Swift Creatives team noted that “treading the fine line between representing something physical and something digital – key to the Ambient Mode offering – required careful thought and conceptualization.”

“Sphere”, Doisign, Turkey

This ‘digital world’ design allows users to catch a glimpse of what is going on in the outside world of their friends and family around the world with this social media and local data powered cut-out design. “Our design has transformed the TV into a personal assistant by harnessing the QLED’s AI and IoT capabilities. The immediate personalized home interface Ambient Mode offers allows users to take their home to a new interaction level.”

“Bird Clock”, Jianshi Wu and Yitan Sun, USA

This whimsical concept showcases the time of day to users through the gentle flutter of birds; the number of birds on each level represents a different digit of the time, and background coloration showcases the time of day. “We wanted our design to make the act of checking the time on a device less of a mindless errand. It embraces how new technology like Ambient Mode can encourage new ways to interact with technology.”

“Time Frame”, Alex Warr and Zach Walters, USA

This design provides a portal into a desired location, be it your current one or somewhere further afield, with the shape of the portal’s frame adjusting to subtly indicate the time of day as a clock would. “Time Frame is a dynamic window, enhancing the user’s space by creating a virtual connection to another environment; it is designed to enhance and expand the possibilities of a user’s space.”

“Architectural Extension”, Gerard Puxhe, UK

This concept expands upon the design of a user’s existing furniture and interior aesthetic, taking on a ‘box’ shape that blends in with the room’s surroundings, while decorative elements subtly reflect live weather and time information. “With ‘Architectural Extension’, I aim to integrate the digital and the physical world in a believable way.”

Samsung Electronics and Dezeen, a leading design and architectural magazine based in the UK, announced the grand prize winner of the co-hosted ‘Dezeen x Samsung Ambient Mode Design Competition’ at IFA 2018 on August 31. “Kinetic Decor,” designed by Matthew Cockeril, Stephen Waller and Peter Hälldahl of UK and Denmark-based Swift Creatives, was honored with the grand prize and €8,000 prize money for best demonstrating how the Ambient Mode feature in Samsung’s QLED TV transforms the TV into something meaningful, even when switched off.

The Dezeen x Samsung Ambient Mode Design Competition, held from June 25 to August 3, focused on the evolving usability of the Ambient Mode, a new feature on Samsung’s QLED TV which blends the TV into the living room and the surrounding space by mimicking the wall’s color and displaying desired content and information such as the news, weather, photos and music. To enter the competition, entrants submitted their best Ambient Mode designs using static or animated images.

“Now in its second consecutive year, the Dezeen x Samsung Ambient Mode Design Competition provides the perfect opportunity to honor leading designers from around the world while acquiring graphic designs that reflect the premium quality of our TVs,” said Jongsuk Chu, Senior Vice President of the Visual Display Business at Samsung Electronics. “The opportunities to increase the usability of the QLED TV’s Ambient Mode is endless. The designs are reflections of how we imagine the Ambient Mode – as a feature that enriches the everyday lifestyles of our consumers across the world.”

The contest awarded €29,500 in total prize money, reflecting Samsung’s ambition to celebrate talented designers and acquire premium concept and design quality from all around the world. The judging panel this year included esteemed designers, Neville Brody and Erwan Bouroullec, who selected the winner based on a complex set of criteria – a full understanding of the Ambient Mode, as well as overall design, originality, usability and seamlessness with the surrounding space and user lifestyle.

The winning design “Kinetic Decor” is a digital re-staging of the ‘mobile’ concept, with the live movements of the design’s fish becoming more animated as a room’s lighting increases or a user approaches. The submission especially received high marks for its connectivity with Ambient Mode content that is already available today.

“Our design aims to bring calm and a beautifully dynamic structure into the living space,” said Swift Creatives team member, Matthew Cockeril. “We were motivated to apply because of the unique way Samsung’s display technology supports designs that are responsive and sensitive to the people within the space it sits.”

Alongside the grand prize winner, four finalists were shortlisted with their designs exhibited as special displays within the Samsung Electronics booth at IFA 2018. The designs include “Time Frame,” displaying the outside scenery on the TV; “Bird Clock,” picturing birds sitting on a power line to indicate time; “Architectural Extension,” a virtual space like the balcony that creates the illusion of extended space; and “Sphere,” displaying graphics of the Earth’s rotation matched with relevant content and data, including photos, news and friends’ social media posts.

To extend the ecosystem of Ambient Mode, Samsung Electronics will roll out a Software Development Kit (SDK) in beta version later this year.

Samsung Electronics announced a partnership with Dezeen, a leading design and architectural magazine, inviting designers to create graphics for the Ambient Mode feature on Samsung’s QLED TVs. Held from June 25 to August 3, the contest will reward 29,500 euros in total prize money. To enter the contest, designers need to submit their best Ambient Mode designs using either static or animated images.

Samsung’s Ambient Mode does away with the mundane black screen that dominates a room when the television is not in use. Built into the 2018 QLED televisions, Ambient Mode makes the screen appear transparent by mimicking the appearance of the wall behind it, while also enhancing its environment by overlaying additional imagery and information – such as the weather – if desired.

“Ambient Mode creates a useful and innovative experience for users, even when their television is turned off. Knowing that this experience is unique to every user, the Ambient Mode design competition is meant to develop imagery that resonates with each of our consumers,” said Jongsuk Chu, Senior Vice President of Visual Display Business at Samsung Electronics. “We hope that designers will take this opportunity to show off their creativity and help us grow the library of designs available to consumers on Ambient Mode.”

To enter, contestants must pick one of the four backgrounds provided by Samsung and develop concepts that build on both the television’s environment and the time of day in which the feature would be utilized. Designers can base their entry on one of Samsung’s existing Ambient Modes – décor, information or personal photos – or they can propose a completely novel mode. Further, as Samsung and Dezeen are looking for concepts that highlight how Ambient Mode can mirror the environment and blend into the aesthetic of consumers’ homes, entrants will need to specify a particular lifestyle for their design.

The competition’s judging panel includes esteemed designers Neville Brody and Erwan Bouroullec, as well as members of Samsung’s and Dezeen’s design teams – Dontae Lee, Executive Vice President and the Head of the Corporate Design Center at Samsung Electronics and Amy Frearson, editorial director of Dezeen.

The competition will reward 29,500 euros in total prize money. The grand prize winner will receive 8,000 euros while two runners-up will receive 3,000 euros, respectively. 1,500 euros will be awarded to the other seven shortlisted entrants and 1,000 euros will be given to five longlisted designers. Dezeen will interview the finalists and publish a story about each of them.

The competition entry is free of charge. However, entrants must be over 18 years of age with the ability to present their work to a panel of English-speaking judges. For more information on how to enter, please visit dezeen.com/Samsung.

This is the second contest in which Samsung and Dezeen have partnered to organize. In 2017, the two companies cooperated to host a TV accessory design competition for Samsung QLED lineup’s TV stands and received a total of 1,200 works from 83 countries. The contest participant Fulden Denheli received a grand prize and later was also named the winner at IFA 2017 for her adaptable, Scandinavian-inspired concept.

Samsung has partnered with Dezeen, a leading design and architectural magazine, to call for innovative stand concepts for Samsung’s QLED TV and announce the finalists for Samsung’s first ever global TV accessory design competition. The competition drew more than 1,200 participants from 83 different countries and the competition rate was as high as 80:1.

By making it to this stage of the competition, the 15 shortlisted designs will move on to the next round of judging, from which five designs will make the final cut. The final five will be announced on August 21, with each gaining a cash prize. A total prize of 30,000 euros will be awarded.

In order to participate in the competition, designers submitted their best QLED TV stand designs along with a corresponding strategic business plan.

Extraordinary designs

The competition’s shortlist features a variety of groundbreaking designs, including a TV stand that doubles as a plant pot and another that incorporates a decorative display shelf. Others include a design featuring a counter-weighted pulley system, one inspired by the Danish “hygge” craze and one that doubles as a surfboard stand.

Competition applicants were asked to develop their stand designs with a particular focus on users’ lifestyles in mind. While some of the designs are over-the-top, many that made the shortlist range from simple wooden designs and ceiling-mounted systems intended for minimal homes, to colored glass stands designed to match more luxurious interior décor.

Major showcase

The five finalists will also be invited to IFA (Internationale Funkausstellung) 2017, Europe’s leading consumer electronics and home appliance trade show, in Berlin, Germany from September 1 to 6. The top five designs will also be exhibited as part of a special installation at the Samsung booth at the show.

Samsung’s QLED TV is truly a lifestyle TV that gives consumers the freedom to place their television in various living spaces. The QLED TV is currently available in both flat and curved screen models and can be used with a variety of interchangeable stands, including the Gravity and Studio Stands. The QLED TV lineup is the first to standardize its TV stand structures, meaning each stand is compatible for the 55-inch and 65-inch QLED TV models as well as The Frame. These unique stands allow for consumers to customize their living spaces to fit their personal home aesthetic.

“Samsung believes in developing beautifully designed products that provide overall value to our consumers and their unique lifestyles. That’s why we’ve chosen to work with Dezeen to find the next great TV accessory,” said HyunSuk Kim, President of the Visual Display Business at Samsung Electronics. “Our products are not only about innovative technology alone, but also about enhancing users’ existing home décor.”

To learn more about Dezeen X Samsung and the QLED TV line, please visit the Dezeen and Samsung Websites.

The top five finalists of the “Dezeen X Samsung QLED TV: Stand Design Competition” will be invited to Internationale Funkausstellung (IFA) 2017, Europe’s leading consumer electronics and home appliance trade show, held from September 1 to September 4 in Berlin, Germany.

These designs will be produced into real stands, which will be exhibited as part of a special installation at IFA 2017 in the Samsung booth. The grand prize winner of the competition will be announced at IFA and will be awarded an 8,000 euro prize.

“We want to give everyone, including our consumers, the opportunity to show off their creativity and help us design the next big TV accessory,” said HS.Kim, President of Visual Display Business at Samsung Electronics. “Samsung’s ultimate vision is to create an open platform for designers all over the world where they can showcase their ingenuity through unique stand designs that fit into a variety of home environments.”

Samsung’s QLED TV is a true lifestyle TV that gives consumers the freedom to place their television anywhere in their home. The QLED TV’s revolutionary design elements address consumer pain points in order to create technology that fits within each individual home regardless of the design aesthetic.

Last month, Samsung announced the rollout of its recently released QLED TV accessories, including the Gravity and Studio stands, as well as its innovative Invisible Connection, a transparent optical cable designed to eliminate the previously messy setup of televisions. These diverse stands allow for individual customization, while the optical cable allows users to remove clutter and reclaim their living space.

Samsung’s QLED TV lineup was the first in the world to standardize its TV stand structures, making them compatible for both the 55-inch and 65-inch QLED TV models as well as The Frame. Starting with these products, Samsung aims to expand the TV accessory market.

With over 13 million unique monthly views and 2.8 million active subscribers, Dezeen is one of the largest online design publications. The outlet’s primary audience is architecture and design professionals as well as knowledgeable technology and design consumers.

Participants in the competition are required to submit an innovative rendering and 3D drawing of their design and tactical business plan for their TV stand. The application and submission process will be conducted through the Dezeen website.

To download an application and learn more about Dezeen X Samsung, please visit www.dezeen.com.