New Ways to Watch Your Wellness

Samsung Health on the Gear S3 and Gear Sport has been transformed, helping users to be smarter about their wellness.

The update features 20 indoor workouts, allowing the smartwatch to track 39 different types of exercise. Eight workouts are listed as a default and users are able to customize the list to display their exercises of choice. The devices can also record a series of exercises in succession and these back-to-back workouts are available to view at a glance immediately after a workout.

Sleep quality is just as important as its duration, and keeping tabs on both is easy. The update simplifies the sleep notifications that users receive when they wake up in the morning, allowing users to tap on “View Detail” for a more detailed breakdown of their sleep time, three movement states and weekly record. Sleep Widget is also supported, providing a brief log of the previous night’s sleep and offers more comprehensive sleep data when tapped.

Intuitive Navigation

The Quick Panel, which is accessed by swiping down on the devices’ screens, displays eight settings, modes or icons at a time, and can be customized according to user preferences. Users can now choose from even more items to display on the Quick Panel, including BT (Bluetooth) Headset and Find My Phone, facilitating more efficient device interactions.

To prevent disturbances during important events or sleep, two new advanced modes have also been added to the Quick Panel selection. Theater Mode keeps the watch silent and its screen off, muting all alerts, alarms and system sounds, ensuring users give their full attention to their surroundings. Goodnight Mode mutes all alerts – except for alarms and system sounds – and turns off Watch always on and Wake-up gesture, helping you to drift off in peace. The two modes can be controlled at the Settings.

An Enhanced Communication Experience

The update enriches communication, with new features for messaging and calls.

Users are able to save draft messages written on their device and return to them later to finish and send. Support for Multimedia Message (MMS) has also been enhanced, with MMS images displayed in notifications. The update also supports automatic playback for animated images in a message or conversation. To help users craft responses, previous messages in the conversation are shown to provide context and reply options are displayed directly below, streamlining the process with no need to tap again to reply. With up to 1500+ emojis, across nine categories, users can make their messages all the more personal. The device will also display the nine most recently-used emojis, so that users can respond to messages using their favorite emojis within moments.

For the Gear S3 only, which is equipped with the call function, the update also supports in-call multitasking. This allows users to navigate away from the call screen, use other features and open other apps – all while staying on the call.

New Partnership Possibilities

Alongside established partnerships with fitness and lifestyle applications, such as Under Armour and Smart Caddie, new partnerships are coming to the Gear S3 and Gear Sport. After partnering with Strava, the social fitness network for athletes, the devices now provide a standalone experience, tracking a range of outdoor and indoor activities on the wearable and syncing directly with the Strava app. Support for the TIDAL app* is also offered, allowing users to access their favorite tracks and playlists, as well as explore new music, directly from their device. With the C25K – Couch to 5K app, users can also improve their stamina and track their progress using a proven program. This program was designed for inexperienced runners who are just beginning to include exercise in their routine – so you can train to run 5K in just 8 weeks.

(From left) Strava, TIDAL and C25K apps are available for the Gear S3 and Gear Sport with the new update.

The Gear S3 Value Pack update is now available for download via the Samsung Galaxy Wearable app .

*Availability of TIDAL service may vary by region.

Samsung Electronics announced today that Samsung Pay is now available in Italy, marking its ongoing commitment to bringing payment innovation to users around the globe. With the addition of Italy, Samsung Pay now enables users in 21 markets to benefit from simple and secure payments almost anywhere¹.

Samsung’s commitment to transforming the mobile industry was recognized at the annual Global Mobile Awards (GLOMO Awards) during Mobile World Congress 2018, which awarded Samsung Pay ‘Best Mobile Innovation for Payment’. The service was praised not only for being innovative, but also for bringing consumers the world’s first integrated rewards program²; each time users purchase with Samsung Pay, they can earn points to be exchanged for a variety of prizes.

“We strive to deliver the best experiences to our customers. The rapid growth of Samsung Pay has been made possible by Samsung’s commitment to an open model of collaboration around the world, resulting in over 1,700 partnerships, including payment providers Visa and Mastercard®,” said Yongje Kim, Executive Vice President of Service Business Office, Mobile Communications Business at Samsung Electronics. “Its continued support for both MST and NFC payments has also enhanced adoption, enabling market access in countries that support either payment option.”

Samsung Pay is a simple and secure mobile payment service that is available almost anywhere you can swipe or tap your eligible payment card³. By combining Near Field Communication (NFC) technology and its proprietary Magnetic Secure Transmission (MST) technology, Samsung Pay is the most widely accepted mobile payment solution on the market.

Samsung Pay operates with three levels of security: fingerprint or iris⁴ authentication, card tokenization and Samsung’s defense-grade mobile security platform, Samsung Knox. Additionally, Samsung Pay makes mobile payments easy – to launch, a user needs to swipe up on an eligible Samsung Galaxy smartphone, select the card, authenticate using a fingerprint, iris scanning or PIN and bring the phone near the point-of-sale terminal.

Starting today, Samsung Pay is available to users in Italy with compatible Samsung devices, including wearables like the Samsung Gear S3 and Gear Sport, and the new Galaxy S9 and S9+⁵. Samsung Pay works at almost all existing payment locations in Italy that accept credit or debit cards. It also expands the digital wallet experience by allowing customers to use membership cards and providing promotional coupons.

Aligned with Samsung’s approach of building tailored products and services customized to meet the needs of users in each market, several value-added features will be available exclusively to consumers in Italy. These include discounts up to 20% on popular brands, including Daybreak Hotel, EF Education, Leroy Merlin and Moleskine.

About Samsung Pay

Samsung Pay, a mobile payment service from Samsung Electronics, is simple, safe and available almost anywhere you can swipe or tap your card. Combining NFC (Near Field Communication) with Samsung’s proprietary MST (Magnetic Secure Transmission) technologies, Samsung Pay provides consumers a way to pay almost anywhere you can swipe or tap a card at millions of merchant locations. Samsung continues to strategically expand its partnership ecosystem for Samsung Pay to provide greater flexibility, access, and choice for customers while enabling an easy and safe payment experience. Samsung Pay is compatible with select cards and Samsung devices, and leading wireless providers. Please visit www.samsung.com/pay to learn more.

¹ Available almost anywhere, subject to Samsung Pay’s compatibility with MST and/or NFC payment terminals. Card readers on certain payment terminals could require a software update to become fully compatible with Samsung Pay.

² Samsung Pay reward program is available in the U.S., Korea, Singapore, Malaysia, Vietnam, Taiwan, Brazil and Spain.

³Applicable card type varies depending upon issuer.

⁴ Iris authentication is available for Galaxy S9 and S9+, Galaxy Note8, Galaxy S8 and S8+

⁵ Other compatible devices include the Galaxy Note8, Galaxy S8 and S8+, Galaxy S7 and S7 Edge, Galaxy A8, Galaxy A5(2017), Galaxy A5(2016), and the Gear S3 and Gear Sport in Italy.

Packed with enhancements that augment the device’s utility and streamline users’ access to the information they rely on, the update transforms the Gear S3 into a controller, a tracker, a communicator and, of course, a watch – all in one device.

Workouts, Your Way

Exercising with the Gear S3 has been completely transformed, thanks to new features designed to make activity tracking more intuitive.*

Advanced, real-time heart rate monitoring with improved accuracy and detailed feedback lets users continuously monitor their heart rate activity – whether they’re enjoying a relaxing yoga session or an exhilarating kickboxing class. They can also control their weight more efficiently via the nutrition management feature, where they can easily add calories consumed, check their calorie balance and compare it to their daily target.

Fitness buffs looking to take their workout routine to the next level will appreciate the Samsung Health Fitness Program feature, which lets them watch exercise programs from their synced smartphone on a TV. Once connected, they can use their Gear S3 to control the displayed content, display their heart rates on the TV.

Centralized Communications, Right from Your Wrist

Despite its productivity and fitness features, the Gear S3 is not just a lifestyle device. In fact, it’s a communicator that makes getting in touch and staying on task easy and efficient.

In addition to searching contacts via the device, users can also now create new contacts right from the screen of the Gear S3. They can also create events along with related information such as date and time, reminder alerts, and location (text only) with a few simple taps and twists of the bezel.

Furthermore, rather than just checking reminders created on the Gear S3, users can also now view and edit checklist, video and web reminders created on their synced smartphone on the smartwatch. For instance, they can create a grocery list on their mobile device and tick items off right from their wrist as they add them to their shopping cart.**

A UX Optimized for the Way You Use Your Device

The Gear S3 sets users free from their phone; a turn of the device’s signature rotating bezel is all it takes to respond to calls, read messages or access an app. But with the latest updates, the device’s UX is even more seamless and user-friendly.

Widgets, for example, have been optimized to fit the newly enhanced circular display of the Gear S3 so that more information can be viewed at a glance. A band has been added around the perimeter of the screen along with widget-specific text such as contact names, detailed weather information and the remaining time before an alarm is set to go off.

By rotating the bezel at a faster or slower rate, users can view more or less information, respectively. For instance, if a user wants to change their device’s watch face, they can see more design options on the screen at once by turning the bezel at a faster speed.

Users can also use the bezel to naturally move from a text message notification to the reply input. Should they not have enough time to send a detailed reply, they can make use of even more default quick replies to express themselves in a snap. They can also create and edit their own quick replies directly on the smartwatch.

Gear S3 owners also now have the option to sort apps in the order in which they were most recently used in addition to being able to customize their location. The Moment Bar, which allows users to adjust the volume, check the battery level and more, is easily accessed with a swipe up or down from any screen.

To top things off, Samsung Gear, the app that Gear S3 owners use to sync their smartwatch with their smartphone, has been enhanced with a modern, image-focused design to better harmonize with the classic aesthetic of the device.

Enhanced Control for Ultimate Connectivity

With a focus on connectivity, Samsung’s ever-growing connected ecosystem brings about the need for more control. With its large touchscreen and rotating bezel, the Gear S3 is the perfect tool for controlling one’s devices, and is only enhanced with the new value pack update.

Users can now manage their compatible Samsung IoT-enabled devices right from their Gear S3 with Samsung Connect. The smartwatch also functions as a remote control for PowerPoint presentations and Samsung Gear VR, adding an element of convenience to both work and play.

The Gear S3 value pack update is now available for download via the Samsung Gear app.

* To activate these new features, the Samsung Health app must first be updated on the smartphone synced to the Gear S3.

** The Reminder function only works with the Gear S3 if the Reminder app is downloaded on the synced smartphone, which is limited to the Galaxy S8, Galaxy S8+ and Galaxy Note8.

“This year, UHD became the most decisive factor for television purchases for the very first time, according to gfu¹. And yet for Samsung, better television is not just about brilliant picture quality, but a better TV experience in every respect.

“With QLED, we have introduced a TV category that convinces thanks to Quantum dot technology, UHD, HDR, and a peak brightness of up to 2,000 nits. And where ease of use is concerned, Samsung sets standards with the Smart Hub and Premium Smart remote. Viewers can access any content they want in just three clicks – even from external players. QLED TVs are literally more beautiful televisions, with their clever wall mounts, cable solutions and stands.

“With The Frame, we are transforming the television into a canvas for digital art. The designer TV combines interior design with current smart TV technology, and evokes the aesthetic reserve of a picture frame.”

Kai Hillebrandt, Vice President of Consumer Electronics, Samsung Electronics GmbH

Clear User Menus – The Comprehensive Samsung Interface

“Technology is meant to make life easier. But while the capabilities of smartphones, PCs, refrigerators and washing machines continue to increase in the Internet of Things era, their operation is also becoming ever more complex.

“With Samsung, the technology adapts to the person, and not the other way around. To simplify the daily lives of consumers and enterprises, we carry out trend studies on consumer behaviors and apply the findings when developing the next smartphones, televisions and home appliances.

“We are thus continuously improving how users interact with our products – be it via gesture, touch, gaze or voice. The result is an all-embracing design language for Samsung’s Smart TVs, the Smart View app, smartphones, tablets, our Family Hub 2.0 refrigerators, and many other appliances.”

Kai Hillebrandt, Vice President of Consumer Electronics, Samsung Electronics GmbH

Perfect Sound to Match the Picture – Samsung Soundbars Bring Cinema Sound to the Living Room

“Connectivity and immersive listening are the big audio trends of 2017. This because a successful home cinema experience not only calls for a brilliant picture, but also luscious sound.

“Samsung’s QLED TVs revolutionize picture quality with UHD and HDR. MPEG-H stands for a new sound experience. The new technology permits every audio track to be individually modified and purposefully adjusted in live broadcasts.

“Easy and fast access to music from anywhere in the house is also becoming ever more important for consumers. Two thirds of German consumers, for example, desire clean TV setups² – a clear rejection of complex 7.1 systems and loudspeaker cables.

“With the HW-MS750 Flat Soundbar Sound+, Samsung has already combined a soundbar and subwoofer in a single slim soundbar casing – without any additional speakers or external cables. The Samsung HW-MS950 soundbar, powered by Dolby Atmos, makes sound even more flexible while placing the viewer at the center of the sound experience. The sound can be precisely moved and placed in three-dimensional space, also above the viewer’s head. Dolby Atmos makes home cinema entertainment come alive, and turns it into an intense and emotional experience with a clear and profoundly detailed soundscape.”

Kai Hillebrandt, Vice President of Consumer Electronics, Samsung Electronics GmbH

Untethered Music – The Galaxy S8 with UHQ Audio

“Music is also enjoyed on the go these days. Be it in the fitness studio, on the train, in the kitchen or garden – users always have their soundtrack with them, on their smartphone or streamed from the web. “With its Ultra High Quality (UHQ) audio technology, Samsung takes music enjoyment to a new level. It also enables high-quality sound on the road and supports digital recording at up to 32 bit/384 kHz. The audio files are not compressed, and can even be extrapolated.

“This way, music lovers can enjoy the entire sound spectrum of music sources in CD quality – or even higher, for example, with FLAC files or high-quality streaming. The technology is deployed in Bluetooth speakers, high-quality AKG headphones, ultra-light headsets, and even smartphones – the Galaxy S8 and S8+.”

Martin Börner, Deputy President, Samsung Electronics GmbH

UHD and HDR – QLED TV Creates a Visual Experience That’s Ready for the Big Screen

“UHD is conquering the mass market, as more and more consumers have become captivated by the ultra-realistic visual experiences enabled by UHD and HDR. High resolution is the most decisive factor for television buyers today³.

“A still larger leap is provided by HDR technology, helping today’s televisions achieve pictures that are extremely rich in contrast. The expanded color space becomes even more apparent in a direct comparison. Thanks to its unique suitability for HDR10 content, Samsung’s QLED technology represents the TV experience of the future.

“What’s especially impressive is the brightness of the Quantum dot displays. QLED TVs are extremely bright, with peak values of up to 2,000 nits, and offer the user intensively radiant, lifelike colors even in bright daylight. In doing so, QLED TVs follow the standards for digital cinema, and are able to cover 100 percent of the DCI-P3 cinema color space. That is a decisive point for consumers, as HDR will change the TV experience forever. It is thus not without reason that we are talking about a new product category when referring to QLED TV.”

Kai Hillebrandt, Vice President of Consumer Electronics, Samsung Electronics GmbH

Virtual Reality – Gear VR Makes the New Media Age Accessible for All

“Virtual reality and 360-degree video have introduced a completely new media experience to the mass market, and Samsung is a pioneer in these areas. Take social VR, for example. The technology is tangibly affecting our behavior on social networks. Today, we take our followers along in 360 degrees when we go to a concert or climb a mountain. They can then share in the adventure live with their VR headset or on a Samsung smart TV.

“Samsung is one of the first companies to have made these fascinating new experiences broadly available to the public, with its Gear VR headsets and Gear 360 cameras, and is a pioneer for this new media age.

“We have sold over 1.1 million VR devices in Europe since 2015, and already more than 5 million worldwide. This clearly shows that the interest in this technology is huge. It will fundamentally change the way we tell and experience visual stories.”

Martin Börner, Deputy President, Samsung Electronics GmbH

Benefitting Your Health – A Fitter Lifestyle with Samsung Gear

“Fitness wearables have become the norm in the shortest space of time, providing a perfect example of how quickly technologies can transform our lives. This is exactly what our motto for this year’s IFA expresses: “the new normal”. We have long since stopped talking about the measurement of the self instead of a new relationship with our body.

“Wearables change our awareness for a healthy life through their ability to monitor the wearer’s fitness activities, and optimize their efforts with the help of apps.

Samsung has been actively working to shape this trend for five years now with new innovations such as our Samsung Gear smartwatches. We will be experiencing this kind of rapid societal development brought on by technologies more often in the future, as trends spread with ever greater speed these days, not least of all thanks to social media.”

Alexander Zeeh, Director Home Appliances, Samsung Electronics GmbH

Networking in the Household – The Family Hub 2.0 Refrigerator as a Family Manager

“The market for household appliances is growing, and we see ourselves in a very good position to benefit from this growth. Samsung is banking on brilliant, dependable innovations that let us make household chores easier for our customers, and often help them reclaim some time. The industry-wide trend towards connected home appliances has an important part to play in this. We always take a close look at what people need in their day-to-day life, and develop products that meet their needs.

“With Family Hub, a smart refrigerator with an integrated LCD display, we have pooled our know-how in screen technologies, networking, and ease of use in the area of cooling to turn the kitchen into a modern communication center with the fridge as family manager. This is where food is organized, messages are exchanged, and schedules are compared.

“The fridge’s next generation, Family Hub 2.0, caters to the needs of every family member even more individually. Using personal user profiles, the entire family can now also exchange to-do lists or send messages to the refrigerator display on the go.

“The Smart Home App can also be used to control other compatible household appliances, such as a washing machine for example, by way of the user’s smartphone or the refrigerator screen.”

Martin Börner, Deputy President, Samsung Electronics GmbH

¹ gfu, Motive, Einstellungen und Kaufkriterien. Konsumtrends der Consumer und Home Electronics, May 2017.

² Data collected at the behest of Samsung by Kantar TNS in an online multi-subject survey based on the iBus method. This involved surveying 1,017 Germans aged 16 to 64 from June 1 to 4, 2017.

³ gfu, Motive, Einstellungen und Kaufkriterien. Konsumtrends der Consumer und Home Electronics, May 2017.

Check out the results of Samsung’s high-flying initiatives below.

The First Smartwatch Trusted by Aviators

The world of aviation has historically inspired exceptional examples of watchmaking. Samsung’s Gear S3 frontier Special Edition, the first smartwatch to be associated with military aeronautics, is the latest product of this innovative history.

The Gear S3’s IP68 dust and water resistance and military-grade durability distinguish the device as capable of adapting to the requirements of military missions. The PoAF’s special edition enhances that utility with an exclusive watch face – one that combines exceptional functionality with aesthetic cues that celebrate the tradition and innovation of the Portuguese Air Force.

The watch face features a design based on specifications provided by pilots across PoAF divisions. The black dial displays the time, date, day of the week and month, and includes a display for UTC/Zulu time, the worldwide reference time zone for pilots, at 9 o’clock.

The numerals are written in the same font that the PoAF has historically used for the tail numbers of its aircraft. In addition, to honor the anniversary, the 6 and 5 are highlighted either in gold or in the colors of the Portuguese flag, and may be customized to suit the user’s preference. At the top of the dial, in place of the 12, are the PoAF’s symbol – a stylized eagle – and the inscription, “Portuguese Air Force”.

Although it was originally designed exclusively for use by PoAF pilots, the watch face is currently available to download via the Gear App Store.*

Taking Flight with the Gear VR

Over the course of several months, Samsung Electronics Portugal, the Portuguese Air Force and Impresa Media Group shot a series of virtual reality films that allow viewers to experience the sheer exhilaration that comes with piloting a state-of-the-art aircraft.

The films were recorded with Samsung Gear 360 cameras and showcased at the PoAF’s 65th anniversary exhibit in Castelo Branco, two hours’ drive from the Portuguese capital, Lisbon. Upon strapping on Samsung’s Gear VR headset, attendees at the event were transported into the cockpits of Alpha-Jet instruction fighters, Aérospatiale Alouette III helicopters and F-16 AM fighter jets.

By creating an experience that’s as close as can be to actually stepping into the cockpit of a supersonic aircraft, the immersive footage allowed attendees to experience the thrill and beauty of flying for themselves.

*Availability may vary depending on market

With these market expansions, Samsung Pay continues to both bring mobile payments to new regions of the world and expand to new markets in regions where the service is already available. Launches in the UAE and Sweden showcase Samsung Pay’s first markets in the Middle East and the Nordics respectively, while Hong Kong and Switzerland demonstrate continued commitment and strength in Asia and Europe.

“Less than two years ago, Samsung Pay came to life in Korea with a simple mission: To empower customers with mobile payments that are simple, secure and available almost anywhere,” said Thomas Ko, VP and Global General Manager of Samsung Pay. “Today, Samsung Pay is so much more. Our launches in different parts of the world demonstrate governments’ and consumers’ changing attitudes towards progressing to a cashless society. It is through the interest and support of our partners that we are able to answer their needs by offering Samsung Pay in these markets. We are incredibly proud of our rapid expansion and growth in such a short period of time, and look forward to bringing the most comprehensive digital wallet to all our users around the world.”

Samsung Pay on the Galaxy S8, S8+ and Gear S3

With the availability of the Galaxy S8 and S8+, users will be able to exclusively take advantage of several new features for an enhanced experience with Samsung Pay.

In addition to the existing authentication methods, Galaxy S8/S8+ users can make use of iris scanning as a new form of biometric authentication to access Samsung Pay, enabling a secure, yet more convenient way to pay.

To continue the evolution to a digital wallet, Samsung Pay continues to expand its availability beyond smartphones by introducing Samsung Pay on the Gear S3 in three additional markets. Beginning in April, Samsung Pay is newly supported on the Gear S3 in Russia, Sweden and the UAE, in addition to the US, Singapore and Australia, enabling an even more convenient way for users to pay with their smartwatches. Details on additional Gear S3 support elsewhere will be available soon.

Attaining the Vision of a Digital Wallet

Since the initial launch of Samsung Pay, Samsung has remained committed to the vision of building more than just a mobile payment solution through the introduction of value-added services tailored to local audience preferences.

Samsung Pay continues to enhance and add even more value-added services worldwide, bringing custom solutions and partnerships to users wherever they are.

With the latest launches, Samsung Pay now also integrates loyalty and membership cards in Sweden and the UAE, which can be added to users’ mobile wallets without requiring physical cards. In Switzerland, pre-paid cards will also be supported, allowing users to pay from their preferred cards outside of the normal credit and debit options.

Value-added services continue to be a critical differentiator for Samsung Pay in the mobile payments market. More custom services for users around the world will be made available in respective markets shortly.

About Samsung Pay

Samsung Pay, a mobile payment service from Samsung Electronics, is simple, safe and available almost anywhere you can swipe or tap your card. Combining NFC (Near Field Communication) with Samsung’s proprietary MST (Magnetic Secure Transmission) technologies, Samsung Pay provides consumers a way to pay almost anywhere you can swipe or tap a card at merchant locations. Samsung continues to strategically expand its partnership ecosystem for Samsung Pay to provide greater flexibility, access, and choice for customers while enabling an easy and safe payment experience. Samsung Pay is now available in 14 markets, including South Korea, the United States, China, Spain, Singapore, Australia, Puerto Rico, Brazil, Russia, Thailand, Malaysia, India, Sweden and the UAE.

The response, quite simply, was overwhelming.

The panel of judges – which included world-renowned watch designer Yvan Arpa, aBlogtoWatch founder Ariel Adams and Ariel Vardi, Co-founder of Little Labs, the team behind Facer – combed through over 2,000 submissions that encompassed a wide range of aesthetics, from more traditional designs to incredibly creative and even outlandish entries.

Each was evaluated based on its quality, creativity and innovative use of the smartwatch platform. After much deliberation, the judges narrowed the list down to these five finalists:

• MbM-Aileron 2 Gold by John Morga
• Muro by JC Dalisay
• Green Army by Jimmy Cheung
• Black Revolutions by HarpoCrate
• HUD by TIKTOK

And now, Samsung is pleased to announce that the Gear S3 watchface design contest’s grand prize-winning entry is: MbM–Aileron 2 Gold, by John Morga! John’s aviation-inspired entry garnered the most votes in the final round, and was also the only design to be universally nominated by each of the judges in the contest’s early stages.

For winning, John Morga will receive cash rewards, as well as the array of prizes awarded to each finalist. These include:

• A Samsung Gear S3 smartwatch
• Design featured on aBlogtoWatch.com, as well as on the Facer platform and Samsung’s social media channels
• Design turned into a functional watchface, available to hundreds of thousands of smartwatch users on the Facer platform
• Enrollment in Facer’s Premium Designer Program, which includes royalties on revenue generated by their designs

Samsung would like to thank all those who participated in the contest and congratulate each of the finalists. Winning designs will be available to download soon via the Galaxy Apps store.

Featuring a sturdy, IP68-certified design, GPS capability and advanced fitness features, the Gear S3 was designed to cater to the active and adventurous. Now, with the release of the three highly functional, activity-focused watchfaces outlined below, Samsung has made it even easier for Gear S3 users to streamline travel, training and trekking the great outdoors.

To illustrate their handy functions, Samsung teamed up with a world-famous adventurer, travel photographer and daredevil – three inspiring individuals who embody the spirit of adventure at the heart of the new watchfaces’ designs.

For Outdoor Adventures

The new Samsung Outdoor Watchface presents a selection of Gear S3 functions that can assist users when they’re out enjoying the weather – whether they’re conquering a hike or simply going for a stroll.

The watchface includes an altimeter at three o’clock, a barometer at nine, a date and weather indication at six, and a sunrise/sunset display that arches over the screen. Tapping an indication once will access its app, while double-tapping will allow you to customize various display-related settings. For instance, the watchface allows users to preset altitude and atmospheric figures that, if exceeded, will cause the screen to flash red.

The Outdoor edition also features a dedicated night mode, and, like the other watchfaces on this list, is offered in multiple colors, so users may customize their screen to their liking.

For the Outdoor Watchface’s release, Samsung collaborated with British explorer Bear Grylls on a series of short videos that immerse viewers in his daily adventures and offer tips on how to use the watchface when trekking through the wilderness.

For World Travelers

The Samsung Travel Watchface combines a host of handy Gear S3 functions that can help business travelers and tourists better manage their trips.

The watchface’s customizable dual-time indications allow you to easily monitor the time and temperature back home as well as in your current location, while the currency display at 12 o’clock offers easy access to the exchange rate.

The My Journey indication rounding out the screen at six o’clock allows you to keep track of distance traveled, and, when tapped, will open a detailed map to help you navigate a new city.

To demonstrate the watchface’s ability to support memorable journeys, Samsung collaborated with Russian travel photographer Murad Osmann and his wife Natalia, who created the captivating ‘Follow Me To’ photo series that’s become a social media phenomenon.

Filmed in reverse and featuring the same immersive angles and vivid color that made the photo series so spectacular, the video below follows Murad and Natalia’s journey from Moscow to Havana, Cuba. There, aided by their Gear S3s, they navigate the city’s streets, soak up its vibrant culture and snap shot after spectacular shot.

For Breaking a Sweat

The Samsung Sports Watchface assembles a variety of Gear S3 functions that can help users put their game face on when training or engaging in their favorite sports.

The Sports Watchface features a stopwatch at three o’clock and a speedometer at nine, beneath side-by-side displays for the user’s current heart rate and calories burned. The watchface also provides easy access to My Journey at the bottom of the screen, to help users map out runs and rides.

Moreover, like the Outdoor edition, the Sports Watchface features a built-in alert function, designed to help users keep an eye on their exertion and exercise safely. Should you exceed your preset activity level – a maximum heart rate, for instance – the screen will flash red to signal you to rein it in.

To illustrate the watchface’s competitive edge, Samsung produced a series of adrenaline-pumping videos following stunt biker extraordinaire Robbie Maddison, who uses the Gear S3 to help him train, smash records and break new ground in his sport.

The Gear S3’s new Outdoor, Travel and Sports watchfaces are currently available for download in the Gear App Store.

Speaking of lifting, exercising with the Gear S3’s Samsung Health app has also been enhanced, thanks to an improved user interface (UI) and new workout features. Now, when viewing workout results, users will be informed of how much time they spent in each heart rate zone via simple, color-classified graphs, and will also be kept abreast of their daily heart rate range. In addition, a newly added streamlined Stretching guide is activated after 50 minutes of inactivity and utilizes a counting sound to guide users through the activity.

Other Samsung Health enhancements include the abilities to auto-locate and record approximate location for detected running or walking, as well as sync pace-setter running targets from the Samsung Health app on your phone with the Gear S3.

Users who need a little reminder now and then to kick-start their workout routine can utilize the updated Reminder app, which now allows you to add specific dates for reminders delivered via S Voice.* This means that a command such as “Remind me to work out at 7:00pm this Sunday” will produce the desired alert on the desired day. The update also allows you to easily edit the titles of dictated reminders, and is compatible with the Gear S2.

The Gear S3’s Accessibility features have been enhanced to offer users more control over their device’s display. Now, after activating ‘Direct access’ in the Accessibility menu, users will be able to enable new, readability-focused screen options including ‘Dark screen’, ‘Greyscale’ and ‘Negative colors’.

Samsung has also made it easier for users to track down their Gear S3 in the event that it is misplaced. Now, under the Find My Gear section of the Gear Manager app, which allows users to lock their lost device remotely to prevent unauthorized use, users may add personal contact information, such as an email address or phone number, to display on the smartwatch’s lock screen.

Left: Accessibility, Right: Find My Gear

Other notable value pack additions include an auto-calibration option for the Alti/Barometer and a simplified Settings menu. Furthermore, with new complications for select watch faces**, users can control the music player (Play/ Pause) and check the date directly from the Gear S3’s watch face.

The News Briefing widget can also be more easily navigated, thanks to an enhanced up/down button interface. Finally, for added convenience, the Stopwatch counting time has been increased from one hour to three hours.

Left: News Briefing widget, Right: Stopwatch

Users may download the value pack update via the Samsung Gear app.***

* S voice supports the following languages: English (US), English (UK), Spanish (US), Spanish (ES), French (FR), Portuguese (BR), German, Italian, Russian, Chinese (Simplified), Korean and Japanese.

**The new Music complication is available on the Minimal, Blue Pop and Gear Dashboard watch faces, while the new Date complication is available on the Gear Dashboard watch face.

*** The user’s Gear S3 and smartphone must be synced in order to download the value pack update.

This year there’s a new player in town causing quite a stir: Samsung.  The tech leader is first with a significant presence at the show. It’s a historical milestone and a sign of change that the traditional watch industry must embrace.

For the past 500 years the Swiss have been focused on honing the craft of watchmaking. They have been dominant and really focused on competing against themselves. Other than a brief interim with the Quartz watch, the industry over the last thirty years has not made any drastic changes and rather focused on small refinements.  Now we are seeing a new era, that is requiring the industry to re-think the definition of “the watch”. Is the watch simply a timepiece, a masterpiece in design and a feat in craftsmanship? Or in todays connected age, should it offer its user the ability to do so much more?

Younger generations are less focused on traditional watches and are shifting the demand. They are looking to the lifestyle benefits of smartwatches. And at first these watches weren’t considered serious by the industry, but now they are taking notice – and many realizing there is a place for both tradition and innovation.

We are in very interesting times in the watch industry, where the two spheres of artistry and technology are moving closer together. Technology has shifted from being an industry associated purely for gamers and coders, to one that affects everyone – no matter profession or hobby. As the worlds of horology and technology converge, fresh ideas and prospects can be created, that both traditional watchmakers and newcomers can mutually benefit from.  The link between traditional watches and smartwatches is becoming stronger as technology and lifestyle become intertwined – and the Gear S3 is a perfect example of this. The Gear S3 speaks both languages: design that can easily be mistaken for a classic Swiss timepiece and technology such as GPS and music streaming enhancing various lifestyles of all users.

That’s why I am thrilled to collaborate with Samsung and to be with them here at Baselworld. It’s been an exciting journey to collaborate with a company that is committed to delivering a product that draws on craftsmanship and blends it with innovation. To me it’s just one part of how the industry can, and really must adapt.  If you stick to the same thing, the industry will be left behind.
A watch creates a sense of a tribe, a community, a badge, an identity – it’s about the emotional connection.

I think that feeling can come from a classic timepiece or smartwatch. That’s the beauty of a watch collection – there is room for both. And as tradition and digital innovation continue to marry, the watch industry has a fantastic opportunity to evolve and progress towards a smart future.

Samsung held a press event at Baselworld 2017 in Switzerland with 50 global media. (From left to right): Moderator Anish Bhatt; Younghee Lee, Executive Vice President of Mobile Communications Business, Samsung Electronics; Artist and Industrial Designer Arik Levy, and Watch Designer Yvan Arpa.

Samsung’s Baselworld 2017 press event panel poses for photos. (From left to right): Moderator Anish Bhatt; Younghee Lee, Executive Vice President of Mobile Communications Business, Samsung Electronics; Artist and Industrial Designer Arik Levy, and Watch Designer Yvan Arpa.

Samsung’s Galaxy Studio at Baselworld 2017 displays its latest smartwatch, the Samsung Gear S3, as well as concept watches and other innovative variations of the device.

Samsung press event participants examine the selection of products displayed in the Samsung Galaxy Studio.

A participant observes different variations of the Samsung Gear S3 in the Samsung Galaxy Studio at Baselworld 2017.

A participant examines a selection of Gear S3 concept watches, which combine the smartwatch’s aesthetic with Swiss-made movements and detail.

A visitor to Samsung’s Galaxy Studio at Baselworld 2017 gets up close and personal with the hybrid pocket watch version of the Gear S3, the third concept watch developed by esteemed luxury watch designer Yvan Arpa.

A participant examines the Gear S3’s wide selection of available straps, which allow wearers to customize the smartwatch to suit their personal style.

New custom watch straps, additional color variations of Gear S3, and exciting concept designs will be on display, in addition to the Gear smartwatch line with a focus on Samsung’s recently launched Gear S3. Inspired by the art of watchmaking, the Gear S3 combines the meticulous details and premium design elements found on a traditional watch with the smart technology innovations demanded in a smartwatch. The user benefits match the quality design – from water resistance and military-level durability, to a built-in speaker for calls, voice messaging and music streaming and standalone GPS to track fitness activities. The Gear S3 is designed to complement any watch collection and draws from the luxury timepieces on display at Baselworld.

“We understand that a watch is more than just a time keeper, it caters to personal style and interests. The Gear S3 takes convenience, style and innovation to the next level, while retaining a commitment to quality craftsmanship,” said Younghee Lee, Executive Vice President of Global Marketing, Mobile Communications Business at Samsung Electronics. “The Gear S3 is more than just a smartwatch, it is a beautifully designed watch that puts a timeless spin on the smartwatch category, crafted for both watch aficionados and tech enthusiasts.”

Switzerland-based luxury watch designer, Yvan Arpa, will join Samsung at Baselworld to showcase three concept watches based on the Gear S3. The three concepts include a watch which may look like the Gear S3 at first glance, but is a traditional watch with Swiss-made movement and detail; an updated take on the Gear S3, taking premium finishes up a notch; and finally, a hybrid pocket concept watch version of the Gear S3. The partnership is a testament to Samsung’s ongoing focus to push traditional boundaries and deliver meaningful innovations.

“Samsung’s presence at Baselworld demonstrates the evolving world of technology and horology,” said watch designer, Yvan Arpa who was involved in the original design process of the Samsung Gear S3. “Samsung is committed to delivering quality craftsmanship in all of its products to reflect the heritage and evolution of the watch industry.”

In connection with Samsung’s presence at Baselworld, the company will also start rolling out a Value Pack during Baselworld 2017 for Gear S2 and Gear S3 customers. The update delivers even more content and lets users get more done with partner apps from top brands including Spotify and NEST. In addition, the update improves features like the Alti/Barometer, Reminder capabilities, and S Health.

Since Samsung premiered its first wearable device with the Galaxy Gear smartwatch in 2013, it has upheld its leadership position in the wearable space and continues to push boundaries by expanding its portfolio of diverse and innovative solutions that bring technology, services and convenience together. Samsung also offers various watch faces and straps for the Gear S2 and Gear S3, providing users with easy and stylish ways to customize their smartwatches for any lifestyle or daily activities.

As the world of technology and watches continues to evolve, Samsung will hold a press conference on March, 23, 2017. Located at the Samsung booth, it will feature Samsung Mobile’s Executive Vice President Younghee Lee, along with industrial designer Arik Levy and acclaimed watch designer and Gear S3 collaborator, Yvan Arpa.

Samsung with renowned watch designer, Yvan Arpa, displayed three concept watches based on the Gear S3 at Baselword 2017.

This concept has the aesthetic of the Gear S3, but features a Swiss-made movement and detail.

This concept is an updated approach to the Gear S3, with the same innovative technology and a fresh take on the design of the bezel and shape.

This concept, a hybrid pocket watch, really blends the world of traditional timepieces with today’s leading smartwatch technology.

(From left) A hybrid pocket watch, a watch that resembles the Gear S3 but features a Swiss-made movement, updated takes on the Gear S3 with new designs and finishes, and another Gear S3 featuring a Swiss-made movement.

New color variations of the smartwatch that also showcase new materials and finishes.

For Workout Warriors

At CES 2017, Samsung and Under Armour announced a collaboration that would combine Samsung’s industry-leading mobile technology with the performance athletic brand’s Connected Fitness expertise to offer Gear device users a best-in-class fitness experience.

As a result of the partnership, the Gear S3 now supports the Under Armour Connected Fitness® suite, which includes popular apps such as UA Record, the world’s first 24/7 connected health and fitness network; MapMyRun®, a leading exercise tracking app; Endomondo, a social fitness app that offers personal training tips and tracks exercise; and the nutrition-tracking MyFitnessPal®, which hosts the world’s largest nutritional database. The combined digital community counts more than 200 million members worldwide.

Each app includes unique features available exclusively to Samsung Gear device users, including the ability to quick-add calories and log water consumption in MyFitnessPal®, engage in fun Challenges*, enjoy untethered GPS tracking, and view maps and routes in UA Record, Endomondo and MapMyRun®. Furthermore, with the purchase of a new Gear S3, users will also enjoy 12 months of complimentary access to each of the apps’ premium services.

For Music Lovers

The Gear S3’s new Spotify app brings the world’s number one music streaming service to users’ wrists, allowing them to stream their favorite music directly through the smartwatch via Wi-Fi or LTE** and effortlessly browse through charts, scroll through playlists and search for tracks.

To offer users more freedom to comfortably enjoy their favorite tunes, the Gear S3’s Spotify app will soon support offline caching, which will provide Spotify Premium users access to saved playlists even when not connected to Wi-Fi or LTE. This convenient capability is expected to make its debut in April.

For On-the-Go Convenience

The Gear S3 also offers users with compatible BMW vehicles*** access to convenient functions designed to help them go about their day. After downloading the BMW Connected app, users will be able to lock and unlock their doors, check their fuel status, view details of their next trip, and more – all via the Gear S3’s screen.

When out and about, users whose homes feature the popular Nest Learning Thermostat, which provides intelligent, automated and energy efficient temperature controls, may utilize the Gear S3’s new Gear for Nest app to monitor their home’s temperature, set the device’s status to ‘home’ or ‘away’, and easily adjust the heat using the smartwatch’s bezel.

To Get You Where You’re Going

The Gear S3’s HERE WeGo app offers users a seamless city navigation tool, delivering turn-by-turn directions and allowing you to conveniently download maps for offline use.  The app’s recent update has made it even easier for users to get around, incorporating real-time updates on public transportation options including trains, buses, trams and ferries, and adding a convenient ‘companion mode,’ which allows users who download the HERE WeGo Android app to send directions created on their Gear S3 to their Samsung Galaxy smartphone’s screen.

The new, Gear S3-optimized NYC Transit app, meanwhile, offers users a handy and intuitive road map for navigating New York’s bustling public transportation system. The standalone app allows users to easily scan complete bus, rail and subway schedules; pinpoint their location and find nearby stations; view rundowns of each station’s available transit options, with up-to-date arrival times and delays; and set reminders to head out the door at the most convenient time to catch the bus or train.

*This feature applies to the Samsung-exclusive Endomondo and MapMyRun® apps

**Standalone 3G/LTE connectivity is available exclusively on Gear S3 LTE models

***Optimized for 2014 or later vehicles. An active BMW ConnectedDrive subscription is required for use.

Samsung Electronics announced that it won 49 iF Design Awards, including one Gold award, at the world-renowned International Forum Design Awards 2017. Thirty-five of the awards were given for superior product design, four for professional concept design, seven for communication design, and three for packaging design.

“Upgrading a product is easy but upgrading consumer lifestyle is difficult. We will continue to strive for design that entertains and fulfills the lives of our consumers through consumer-focused innovation,” said BK Yoon, President and CEO of Samsung Electronics and the Head of the Corporate Design Center at Samsung.

Samsung received the Gold award for the ArtPC Pulse, a premium desktop computer with advanced expandable modules. The ArtPC Pulse integrates a high-performance PC into a refined cylinder form. It can expand its function with extended modules for HDD storage and a 360-degree speaker in a detachable rotary structure. The award-winning design of the ArtPC Pulse includes minimalist styling on its fully metal body as the buttons and port are all located at the rear of the product.

In addition to the Gold award, Samsung won 34 other iF Design Awards in the product category:

• Galaxy S7 Series, flagship smartphone designed with 3D forming glass technology to enhance grip
• Gear S3, smartwatch with an innovative round bezel and spinning UI
• Galaxy C9 Pro, 6.9mm thickness smartphone with full-metal unibody design, available in China and India
• SUHD TV KS9500, premium TV with beautiful 360 design, including a floating screen in the front and a delicate real metal line on the back
• RB38K7998S4, Smart Family Hub refrigerator features a 21.5” LCD touch screen allowing users to manage and see the food in the fridge without having to open the door
• Activewash series, touch controls located on the top back, it allows users to look inside the drum from a better viewing angle

Organized by the International Forum Design, the iF Design Awards began in Germany in 1953. Product submissions are based on a comprehensive evaluation of design, material suitability, innovativeness and seven additional categories: Product, Packaging, Communication, Interior Architecture, Professional Concept, Service Design, and Architecture.

Built for the Great Outdoors

While well-fitting boots, goggles and a stylish jacket are all important components of slope wear, the Gear S3 is the ideal addition to one’s gear.

The Gear S3 Frontier, in particular, was made for the outdoors and adds a touch of sophistication to an otherwise sporty look.  But it doesn’t just look good. With military-level durability and IP68 water and dust resistance, it is also able to stand up to low temperatures, strong winds and even snow, should you happen to take a few spills.

Ultimate Functionality, Right from Your Wrist

The Gear S3 makes it easy to check the weather, even before walking outside. Detailed weather information including the current conditions and temperature, daily highs and lows, rainfall probability and UV index are available at a glance, right from your wrist.

Once on the slopes, you don’t even have to take off your gloves to check the altitude and air pressure. Simply rotate the bezel to navigate between widgets.

Thanks to its embedded sensors, the Gear S3 can accurately measure these conditions, and track changes over the previous six hours. This information is especially useful in the case that the weather becomes inclement, and can help you adjust your plans as needed.

As exhilarating and exciting as skiing can be, it’s sometimes necessary to stay connected. Fortunately, with the Gear S3, you can take calls, check messages and send quick replies with a twist of the bezel, without ever taking your smartphone out of your pocket. The Gear S3 LTE model, meanwhile, will allow you to connect even without your smartphone, so you can leave it back at the ski lodge.

Safety Features You Can Count On

Getting caught in bad weather is a big concern for winter sportsmen and women. The Gear S3 is equipped with an SOS feature that can be used in the case of a snowstorm or other emergency.

All it takes to activate the feature is a triple push of the button on the bottom right corner of the smartwatch. Once an SOS is triggered, the Gear S3 sends a call to your pre-programmed contact. Location tracking functionality then lets responders pinpoint your position in real time.

Whether you’re skiing, snowboarding or just along for the ride, enjoy winter sports with the Gear S3!

The enhanced solution was implemented just in time for the league’s semi-finals, and will help referees officiate January 29’s championship match, which will decide which squad will take home the 2016 CTT Cup and be crowned Winter Champion.

In the first stage of the e-Liga project, Samsung designed an app for the Galaxy Tab S and Tab S2 tablets that eliminated the need for paper when filing match reports. As of this writing, more than 2,500 referees have utilized the app to streamline reports for some 419 matches.

The e-Liga app for the Gear S3 allows referees to easily report a match’s pertinent data as it unfolds through an intuitive touch interface designed specifically for the project.

Once the final whistle blows, rather than spend upwards of an hour working on completing and faxing paperwork, referees may simply pair their Gear S3 with the Tab S2, transfer and review that match’s data, and wirelessly submit their official match report to Liga Portugal, all in a matter of seconds.

Before e-Liga’s introduction, referees were required to hand-write game reports after each match, in what was quite an anachronistic and time-consuming practice. Samsung Electronics, as an official technological partner of Liga Portugal, accepted the challenge of transforming this reality.

For Frederico Paiva, Director of Samsung Electronics Portugal’s Sales and Marketing Division, this latest digitized mobile app solution is “part of Samsung’s continuous efforts to link our technology with differentiating experiences, bringing football closer to fans of all ages.”

Samsung has launched several digital campaigns to showcase the unique experiences of Gear S3 users around the world, demonstrating the smartwatch’s innovative design and technology in both everyday settings and life-changing terrains.

Watch the videos below to see the exciting places and moments people have experienced with the Gear S3.

Extreme Unboxing in the Andes

As part of its Extreme Unboxing campaign for the Gear S3, Samsung Brazil followed Brazilian journalist Pedro Andrade and actress Mel Fronckowiak on a three-day journey to Macchu Picchu, Peru. Set against a background of magnificent mountains towering 4,600 meters high, the film shows how the Gear S3 endures through challenging terrains while guiding the adventurers with its resourceful features such as its alti-barometer, GPS and heart rate sensor. It’s easy to see why the Gear S3 is the perfect partner for explorers.

Combining Style with Technology

In France, Samsung introduced the many ways the Gear S3 can be customized for your own individual style with a video that shows more than 30 styles in less than a minute. With a wide range of interchangeable wristband options and faces, coordinating your smartwatch with any type of look is effortless. Whether wearing a suit, streetwear or even ski wear, you can match your Gear S3 to any outfit and still have access to its incredible features.

Free to Do What You Want

For a more personal perspective, British actor and singer Raleigh Ritchie illustrates where a day with the Gear S3 can lead you. Raleigh shows how Samsung’s latest smartwatch enhances all aspects of one’s life—fitness, career, and social interactions—to keep users on track and in style. See how the Gear S3’s S Health features, standalone music player and messaging functions enable you to be free to do and get what you want.

From Macchu Picchu right to the comfort of your own home, the Gear S3 goes wherever you go, demonstrating its true versatility. It’s functional for both everyday activities and once-in-a-lifetime adventures, but sleek and modern enough for even style enthusiasts to enjoy.

* The videos included in this article were created for marketing purposes.

Starting today, users can download the Samsung Gear S app for the Gear S2 and Gear S3 or the Samsung Gear Fit app for the Gear Fit2 on compatible iOS devices* from the Apple App Store. Once the appropriate app is downloaded, users will be guided through steps to complete pairing with the user’s compatible Samsung wearable device.

“We’re constantly looking for ways to enhance our offerings and we do this in part by listening to what our customers want – and that includes greater access to our cutting-edge wearable technologies with iOS support,” said Younghee Lee, Executive Vice President of Global Marketing, Mobile Communications at Samsung Electronics. “By offering Android and iOS compatibility with our latest Gear devices, we’re giving users more ways to optimize their wearable experiences and connect to Samsung’s Galaxy of possibilities.”

While features and functions will vary by device, iOS users will be able to enjoy the Samsung Gear S3’s timeless and stylish design, IP68 water and dust resistance, as well as the built-in GPS, Alti/barometer and Speedometer apps. It is available in two bold models – the Gear S3 frontier, which takes inspiration from the active explorer with a rugged design, as well as the Gear S3 classic, featuring an elegant style with the balance found on luxury timepieces. Users will also be able to track their fitness by monitoring distance and route traveled, running pace, calories burned and heart rate.

Samsung wearable devices with iOS compatibility are currently available in markets where Samsung Gear devices are sold. The services and features of Samsung Gear devices may be limited for certain iOS devices and their applications. For additional product information, please visit http://www.samsungmobilepress.com.

* Compatible devices: iPhone 5, iPhone 5S, iPhone 5C, iPhone 6, iPhone 6+, iPhone 6S, iPhone 6S+, iPhone 7, iPhone 7+ and iPhone SE (iOS 9.0 and above).

** Functions and features may vary depending on the region or service provider. All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation.

Samsung Electronics  today unveiled a collaboration with Under Armour, the innovative and revolutionary sports apparel brand, to offer authentic fitness experience across a suite of Samsung wearable devices by combining Samsung’s industry-leading mobile technology with Under Armour’s connected fitness expertise. Whether users are tracking nutrition, daily workouts, running routes or simply seeking a digital personal trainer for added motivation, this best-in-class collaboration will keep users on top of their personal goals.

“This collaboration brings together the very best of Samsung wearable technology with the unmatched sports performance of the Under Armour brand,” said, Younghee Lee, Executive Vice President of Global Marketing and Wearable Business, Mobile Communications at Samsung Electronics. “Fitness enthusiasts will have a thrilling experience when it comes to the integration of practical design and intelligent applications for sports related activities.”

Mike Lee, Chief Digital Officer at Under Armour said, “We’re excited to work with one of the most recognized brands in the world to continue to bring value to our global digital community of more than 190 million users. Samsung is renowned for its innovative, stylish yet practical devices. This new collaboration will provide additional opportunities to further integrate personal nutrition and activity tracking technologies, allowing all athletes to meet their goals and perform their best.”

Under Armour will develop four of its globally renowned health and fitness apps for the Samsung Gear Fit2, Gear S2 and Gear S3, providing fitness enthusiasts with a seamless and convenient sports experience, as well as access to Under Amour’s digital community. The fitness apps will be available as part of the Under Armour Connected Fitness® suite including UA Record, MyFitnessPal®, MapMyRun® and Endomondo. Along with the integration, Samsung will offer unique functionalities to users of the Gear Fit2, Gear S2 and Gear S3.

Samsung Gear Fit2 customers will have access to the UA Record, MapMyRun®, and MyFitnessPal® apps starting January 4, 2017 and the Endomondo app will also be available for Gear Fit2 in January. Samsung Gear S2 and Gear S3 customers will also be able to download the suite of apps in early 2017 with complete features.*

For additional product information, please visit http://www.samsungmobilepress.com.

*Service availability and scope may vary by each region and market condition. All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation.

About Under Armour, Inc.
Under Armour, the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand’s innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness® platform powers the world’s largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness®, Endomondo and MyFitnessPal®. The Under Armour global headquarters is in Baltimore, Maryland. For further information, please visit the Company’s website at www.uabiz.com.

Under Armour has two classes of publicly traded common stock listed on the New York Stock Exchange: Class C stock trades under the ticker symbol “UA” and Class A stock trades under the ticker symbol “UAA”.  For more information about Under Armour’s stock, please visit the Company’s Investor Relations website at http://www.uabiz.com/investors.cfm.

Image Source: SATS

Samsung Electronics Singapore recently worked with SATS Ltd. (SATS), Asia’s leading provider of gateway services and food solutions, to provide Samsung Gear S3 smartwatches for use in technical ramp operations – a world first.

With all 130 of SATS’ technical ramp-handling staff receiving a Gear S3 smartwatch, productivity and workplace safety have been enhanced via the Internet of Things (IoT), helping to streamline on-ground processes and enhance communication, allowing SATS to reallocate resources for greater efficiency.

“It is heartening to see organizations like SATS embracing technology to enhance operation efficiency,” said Eugene Goh, Vice President, IT & Mobile, Samsung Electronics Singapore. “The Samsung Gear S3 offers mobile connectivity with the added benefit of facilitating hands-free operations. Our engineers worked in close collaboration with SATS to understand their requirements, and we were able to ensure optimum deployment of the Gear S3’s functionalities and features for SATS.”

By pairing the smartwatch with their Bluetooth bone-conductor headsets, the technical-ramp staff can make and receive hands-free calls using their Gear S3. These headsets also allow staff to communicate even when wearing protective ear-defenders in an extremely noisy work environment.

The SATS technical-ramp staff will also receive their work duty schedules and instructions in real-time via their Gear S3 smartwatch, enabling hands-free communication as well as greater airside safety and productivity. Previously, work orders had been printed out, and the digitization of this process has helped streamline efficiency, allowing staff to receive their work instructions in a timely and safe manner.

While wearable payments are just beginning to gain recognition among the masses, many industry experts believe that wearables will match smartphones as a strong payment modality within the next few years, thanks to their convenience in on-the-go situations.

Samsung has been at the forefront of this trend and has now made making mobile payments by wearable even more convenient through its inclusion, in select countries, of Samsung Pay on the Gear S3 smartwatch. Thanks to the Gear S3’s Magnetic Secure Transmission (MST) and Near Field Communication (NFC) support, consumers may now utilize Samsung Pay, the company’s simple and secure service that can be used virtually anywhere, to make purchases without a smartphone.

Tapping Into Solutions

While making a Samsung Pay transaction is fast and easy, developing the technology to make it work was not.

To incorporate MST technology on a wearable for the first time, developers had to find a way to embed both MST and NFC antennas in the Gear S3’s small body, which proved to be a challenge on early prototypes. Furthermore, developers also had to ensure that the smartwatch’s battery was powerful enough to drive the service. After much trial and error, they finally found the optimal design.

In regards to usability, the hardware team wanted to ensure that Samsung Pay could be used intuitively on the Gear S3. But the sheer number of existing POS styles, combined with fact that each user has a different way of positioning the smartwatch on the terminal, made arranging the internal hardware components a big challenge.

After spending countless hours collecting data at various shops, the team was eventually able to create a design that enabled the Gear S3 to connect to the terminal regardless of the angle in which the user positions the smartwatch. Nevertheless, some sales clerks are still surprised to see the technology in use.

“I was recently purchasing a soft drink at LAX,” Shankar Narayan, Senior Manager, Samsung Electronics’ Payment Biz Group, begins his story. “After the cashier told me the price, I activated Samsung Pay on my Gear S3 and tapped it on the credit card terminal.”

“‘What are you doing!?’ the cashier enquired surprisingly. By the time he finished his sentence, the receipt was already printing.”

Simple and Easy to Use

To start using the service, users must first download Samsung Pay, which is accessible via the Gear Manager app, onto their Gear S3 and set up the companion app on their mobile device. Once a user registers their cards on their Gear S3, they will no longer require their smartphone to make payments. The user simply needs to long press the side button, enter their PIN, select the card they wish to use and tap the device on any point-of-sale (POS) terminal.

“Samsung Pay is known for being easy to use on a smartphone because of its swipe feature,” notes Jungyouel Bang, Senior Engineer, Samsung Electronics’ Wearable H/W R&D Group. “We wanted to replicate that simplicity on the Gear S3, so we added a button specifically for the pay service.”

Another benefit of Samsung Pay on the Gear S3 is that the service is compatible not only with Samsung devices, but other Android-running smartphones as well*.

Safe and Secure

One of the biggest concerns consumers have when it comes to making mobile payments is security. Just like Samsung Pay on mobile devices, Samsung Pay on Gear S3 uses the same trusted Samsung Knox security to protect personal payment information.

To enhance usability and convenience, developers made it so that a user only has to enter their PIN once to activate Samsung Pay. However, the service is locked when sensors embedded in the Gear S3 detect that the device has been removed from the wrist. As a result, the user must reenter their PIN each time the smartwatch is removed. This ensures that a user’s card information is protected in case the device is lost. Furthermore, Samsung Pay information can easily be deleted via the Find My Mobile website.

Additionally, Samsung Pay works on the Gear S3 in the same way it works on a smartphone—each service transaction uses an encrypted digital token to replace a user’s payment information. For added security, a transaction can only be made by long pressing the dedicated button on the side of the Gear S3. Because a transaction cannot be simulated by software alone, digital pickpockets cannot hack one’s information by way of RFID skimming.

“Nowadays, people are increasingly concerned about security, especially when it comes to mobile payments,” explains Sochang Sohn, Senior Engineer of Samsung Electronics’ Tizen R&D Team. “But when we describe our security architecture to someone who asks about it, their concerns are generally alleviated pretty quickly.”

Going Forward

As noted by Youngjin Choi, Senior Engineer, Samsung Electronics’ Payment Service Group, Samsung remains committed to developing intuitive innovations like the Gear S3 and Samsung Pay, which have the potential to add new facets of convenience to users’ daily lives.

“Samsung Pay on the Gear S3 is ideal for those small, on-the-go payments, when it’s inconvenient to carry a phone or wallet, as a smartwatch is something you can wear every day,” says Choi. “We feel that this is what sets our service apart, and we’re optimistic about its growing adoption and acceptance in the years ahead.”

* Compatible with select devices using Android 4.4 and later in select markets.

Samsung Electronics today announced a partnership with Lonely Planet to enable travelers to discover new destinations whilst on the go using the Samsung Gear S3.

Through the partnership, Samsung and Lonely Planet will create a set of unique travel solutions that take advantage of the innovative features available on the Samsung Gear S3, and combine them with Lonely Planet’s world famous travel tips and guides. In addition, Lonely Planet will leverage the Samsung Galaxy S7 and Gear 360 to create immersive content for its renowned flagship marketing campaign, “Best in Travel.”

“We’re excited to offer Gear S3 users with travel tips and location-based advice from Lonely Planet’s on-the-ground experts,” said Hee-Sun Kim, Vice President of Global Marketing, Mobile Communications Business at Samsung Electronics. “By partnering with Lonely Planet, we hope to enrich our customers’ lives by inspiring them to explore the world with ease.”

Guides by Lonely Planet Guides for Samsung Gear S3

The Lonely Planet smartwatch app for Samsung Gear S3 will be a companion app for Guides, Lonely Planet’s mobile app for travelers. The smartwatch app will offer travelers access to Lonely Planet’s award-winning content spanning over 50 cities around the world. It will not only list the top places that are relevant to the user’s location, but it will also enable users to bookmark or route directions to destinations of interest.

The Samsung Gear S3 smartwatch is the optimal device for travelers as it is IP68 water and dust resistance and has military-level durability to suit any type of environment or situation. With a built-in GPS, Alti/barometer and Speedometer apps, the Samsung Gear S3 allows users to track everything from altitude and atmospheric pressure to sudden changes in weather, distance travelled and even speed.

Lonely Planet’s team have designed four exclusive travel-themed watch faces for the Samsung Gear S3, and include added features such as destination details, weather information and a world clock. These themes are available for download now in Samsung Galaxy Apps.

Availability for the Samsung Gear S3 Guides by Lonely Planet will start in December.

Lonely Planet Best in Travel 2017

Lonely Planet sent its dedicated video team to Canada, which was selected as the Best in Travel 2017 destination, to record a series of 360-degree videos, using the Gear 360 for the brand’s flagship marketing campaign.

The 360-degree videos showcased experiences for travelers in select destinations including Urban Exploring in Vancouver and Driving the Icefield Parkway. The Samsung Gear 360 is equipped with dual fisheye lenses with 15-megapixel image sensors, offering the ability to capture high-resolution (3840×1920) 360-degree videos, as well as 30-megapixel still images.

“We are pleased to announce that we have partnered with Samsung to collaborate in diverse activities, including on our biggest marketing campaign of the year, Best in Travel. Samsung is the ideal partner for us to deliver this fully integrated partnership, one that our Client Solutions business is striving to offer our clients,” said Tim Daugherty, VP of Client Solutions, Lonely Planet. “It is vital that we partner with brands that align with Lonely Planet’s campaigns and our consumers, as well as our clients. This type of partnership enables Lonely Planet’s activity to simultaneously benefit both the client and the consumer. Coupling Samsung’s world-class video and photography technology with our highly visual campaign of 40 destinations around the world, is the ideal opportunity for Best in Travel to become a really immersive experience for the traveler, inspiring them to get out and explore the world in 2017.”

About Lonely Planet

Travel media company and the world’s leading guidebook publisher, Lonely Planet, supplies inspiring and trustworthy information for those planning a trip, on the road or browsing as an armchair traveler.  Over the past four decades, Lonely Planet has cultivated a dedicated traveler community. More than 130 million Lonely Planet books – to almost every destination on the planet – have now been printed in 14 different languages. The brand offers compelling travel content across various channels, including an award-winning website, guidebooks, illustrated reference books, children’s titles, 12 international magazines, mobile apps, video and more. Visit us at lonelyplanet.com, and join us on Facebook (facebook.com/lonelyplanet), Twitter (@lonelyplanet and #lp) and Instagram (instagram.com/lonelyplanet).

* For optimal viewing, use the YouTube application to watch 360˚ videos on your mobile device.

To incorporate these functions and features, designers and engineers had to embed numerous pieces and parts into the elegant 46mm x 49mm x 12.9mm body of the Gear S3. Here’s a closer look at some of the major components that make Samsung’s latest smartwatch “tick”.

1) Bezel and Front Case

• To navigate the Gear S3’s circular UX, users manipulate its two-way rotating bezel. This component consists of a bezel guide—located between the bezel and the front case—as well as ceramic balls and springs that enable its 24 detent bezel interface.

• Stainless steel 316L, the most commonly used material for analog watches, was selected as a primary material for the Gear S3. Simple modification molding and tempering finishes enhance the device’s ruggedness and reliability, while the front case’s accentuated Home and Back keys facilitate access and control of the Gear S3’s features.

• The entire front case of the Gear S3 functions as a radio frequency (RF) antenna, a component necessary for standalone 3G/LTE connectivity.*

2) Display

• The Gear S3 is the first model of the Gear S collection to feature Corning® Gorilla® Glass SR+, a material specifically designed for wearable devices to provide a tougher, more scratch-resistant display.

• The device’s 3-inch circular Super AMOLED display has a resolution of 360 x 360. Its 16 million colors, full color Always On Watch continuously shows the time rather than fading to black. The ambient light sensor helps to adjust the brightness of displayed information and works to automatically disable the Always On Watch when users can’t see the screen, such as when the watch is in a pocket or a bag. Users can opt to personalize their Always On Watch with customizable, interactive watch faces.

• Embedded Magnetic Secure Transmission (MST) technology, which uses “magnetic” signals to establish a connection between the Gear S3 and a payment terminal, lets users make mobile payments through Samsung Pay.

3) Bracket

• The bracket, which protects the Gear S3’s components from shocks and impacts, contains a built-in speaker. This, along with the microphone on the mainboard, allows users to make calls, activate voice messaging and listen to their favorite music without earphones.

• Bluetooth and Wi-Fi technologies allow for multiple connectivity options to make it easier for users to listen to music, transfer health data or sync to other devices

• Equipped with a linear motor, the Gear S3 is capable of producing a variety of patterns and rhythms of vibrations for ultimate mobile customization.

4) Mainboard

• The Gear S3’s mainboard houses a number of sensors that enable the device’s fitness features. The built-in GPS permits users to accurately monitor their daily fitness activities while the barometer sensor allows them to measure altitude and atmospheric pressure, and detect sudden changes in weather. The heart rate monitor (HRM) sensor, meanwhile, ensures that users stay at their target rate for an optimized workout.

• The GPS also enables the device’s SOS feature. Once SOS is triggered, the Gear S3 sends a call to the user’s pre-programmed contact. Location tracking functionality then lets responders pinpoint the user’s position in real time.

• Standalone 3G/LTE connectivity, which allows users to make a call or stream music directly from the Gear S3, requires SIM card support. With the device’s One Number Service, the call recipient always sees the same phone number, whether the call is made from the Gear S3 or the user’s smartphone.*

• In addition to MST compatibility, the Gear S3 also supports Near Field Communication (NFC). Together, MST and NFC technologies allow consumers to make mobile payments simply and virtually anywhere.

• The Gear S3 is equipped with a dual core 1.0 GHz application processor (AP). Additionally, the device features 768MB of RAM and 4GB of internal memory.

• A larger, longer-lasting 380mAh Li-ion battery, which has a typical usage of three to four days on a single charge, ensures that the Gear S3 works whenever users need it to. And, when it does need a battery boost, a 15-minute charge in its wireless charging cradle is all it takes to get around ten hours of wear time.**

5) Rear Case

• Fitted with a protective, anticorrosive material, the Gear S3 offers military grade durability and has an IP68 dust and water resistance rating, which means the device is protected from dust and immersion in fresh water up to 1.5 meters for 30 minutes.

6) Band

• The Gear S3 frontier is outfitted with a silicon band while the Gear S3 classic model comes with a leather band. The Gear S3 also supports standard 22mm watch bands so that consumers can personalize their device to better fit their own style.

* Standalone 3G/LTE connectivity will be available exclusively on the Gear S3 LTE models.

** Battery performance may vary depending on network conditions and configuration, and device usage.

All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation.

Samsung Electronics today announced the official launch of the striking and innovative Samsung Gear S3 smartwatch. At initial launch, the Gear S3 will be available in South Korea and will roll out in additional markets worldwide including Australia, Dubai, France, Germany, Singapore, U.K., and U.S. starting on November 18. The cutting-edge timepiece combines timeless design with the latest in mobile technology, and will be available in two designs – the rugged Gear S3 frontier and the modern, sleek Gear S3 classic.

“A significant addition to our smartwatch portfolio, we drew inspiration from classic watch manufacturers to offer consumers a premium timepiece,” said Younghee Lee, Executive Vice President of Global Marketing and Wearable Business, Mobile Communications Business at Samsung Electronics. “The immensely intelligent Gear S3 is a testament to our focus on evolving and leading the wearables category and ultimately delivering a smartwatch unlike any other on the market.”

Timeless Design and Enhanced Standalone Convenience

Both the Gear S3 frontier and Gear S3 classic take inspiration from traditional watchmakers, offering refinements in design, including Samsung’s trademark sleek circular bezel and carefully-crafted details on the watch face. Consumers can customize the watch face and switch the changeable 22mm watch band to fit their personal style. It also supports Always On Watch so the watch face always shows the time instead of automatically fading to black.

Delivering the latest in mobile technology, the Gear S3 is IP68 water and dust resistant, and offers military grade durability. Equipped with a built-in GPS, as well as the S Health, Alti/barometer and Speedometer apps, users can track daily fitness activities and outdoor conditions from altitude and atmospheric pressure to sudden changes in weather, distance traveled and speed. Additionally, the long-lasting battery can last up to four days on a single charge.

Samsung Pay on the Gear S3

The Gear S3 features Samsung Pay and is the first wearable with MST payment capabilities, meaning consumers can tap or swipe their credit or debit card and make secure mobile payments from their wrist. At launch, Samsung Pay on the Gear S3 will be available in the U.S., Australia and Singapore.*

LTE Connectivity

Providing ultimate convenience and superior functionality, Samsung will introduce LTE support on the Gear S3 frontier in South Korea, U.S., and select countries. With wireless network connectivity, users will be able to receive texts, emails and alerts even when their phone isn’t nearby.

To celebrate the Gear S3 launch, Samsung will roll out changeable watch band promotions across the globe.**

To learn more about the product, please visit,

1. How to explore the world with Samsung Gear S3
2. How to stay organized with Samsung Gear S3
3. How to be Super Dad with Samsung Gear S3
4. How to tune your ride with Samsung Gear S3
5. Samsung Mobile Press

Gear S3 Product Specification

* Service availability and scope may vary by each region and market condition.

** Promotions may vary by each region and are subject to change without notice or obligation.

All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation.

Battery performance may vary depending on network conditions and configuration, and device usage.

The Gear S3 offers two bold, refined designs with sophisticated features such as standalone wireless network connectivity*, a built-in GPS, MST technology and IP68 dust and water resistance. Furthermore, enhanced personalization features, such as customizable watchfaces and interchangeable bands, allow users to make the device their own.

So, whether you’re an adventurer, an on-the-go professional, Superdad or a gearhead, the Gear S3 adds both convenience and fun to your everyday life. See how in the videos below.

*LTE support will be available on the Gear S3 frontier in the U.S. and select countries.

**All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability and capabilities of the product are subject to change without notice or obligation.

And what an incredible year it’s been.

We’ve transformed an idea into the most widely accepted mobile payment service globally. We now have more than four million membership cards registered in the United States and South Korea, we expanded our global partner ecosystem and, soon, we’ll be bringing several exciting new features to our customers in the U.S.

While there are many successes to celebrate, the mobile payment industry continues to move forward. Here at Samsung, we’re committed to driving the evolution  by looking at more than just mobile payments.

Combining Technology with a Fundamental Challenge

Samsung Pay was born from the need to solve a simple problem: Payments are too complex. Between cash, credit and debit cards, loyalty cards, gift cards, coupons and receipts, there are too many things to squeeze into our wallets.

At the same time, smartphones have changed the way we live, work and interact with one another. We saw an opportunity to upgrade the wallet as we have traditionally known it by combining it with advanced technology solutions.

From Mind to Market – Turning Ideas Into Reality

Our mission for Samsung Pay goes beyond simply developing technology – we’re driven to create a holistic digital wallet experience. To do this, we need to change the way people think about making purchases.

It’s a hard task but I believe we’re on the right track. As we move forward, we’ll continue to improve our solution and bring more benefits to users, including new value-added services from our expanding partner ecosystem.

New Samsung Pay Features…

Value-added services are critical to making sure we’re upgrading the wallet and making users’ lives more convenient. With this, we’re incredibly excited to announce new features for our U.S. customers.

Knowing that our customers are already enjoying our membership, gift and loyalty cards and more, we are launching a location-based Deals feature. With this new feature, Samsung Pay users will be able to locate discounts and coupons for nearby stores and restaurants within the app and redeem these deals instantly. What I love about this feature is that it’s available to all Samsung Pay users across the country. With the introduction of Deals, we are refreshing the look of the app by making enhancements to the user experience and design.

We’re embarking on a global partnership with Mastercard to offer a seamless online payment and express checkout solution through its digital payment service Masterpass. With this partnership, Samsung Pay will simplify the online transaction experience in the U.S. by taking away the need for users to fill out tedious online checkout forms, remember long passwords or fumble for their wallets.

Soon, users will be able to make in-app payments by choosing Samsung Pay as their payment option when they shop on select merchant apps. It’s really simple and easy to use. All you have to do is select Samsung Pay during checkout and choose from the cards on file to make an in-app payment. We already have some fantastic partners for our U.S. customers to try out this feature, including Velocity,  Raise, Fancy, Hello Vino, Wish, and Touch of Modern, and we will continue to add additional partners in the future.

All you have to do is select Samsung Pay during checkout and choose from the cards on file to make an in-app payment. We already have some fantastic partners for our U.S. customers to try out this feature, including Velocity, Raise, Fancy, Hello Vino, Wish and Touch of Modern, and we will continue to add additional partners in the future.

…And New Ways to Make Use of Them

To achieve our vision for mobile payments, we must constantly improve our solution to meet the evolving needs of our users. That’s why we’re expanding Samsung Pay onto other devices, including the Samsung Gear S3 with both NFC and MST technologies.

Bringing Samsung Pay to wearable devices opens mobile payments up to more people, while simultaneously making it more convenient to make payments.

These features bring us closer than ever to a true digital wallet, and I hope that you agree after trying them out!

Global Expansion and Building Upon our Partnership Ecosystem

Something we always look toward at Samsung is bringing Samsung Pay to as many users as we can worldwide.

In line with this, I’m thrilled to share that by the end of 2016, we will expand the service to three new markets: Malaysia, Thailand and Russia. This will bring Samsung Pay to 10 countries by the end of the year and expansion will only continue in the years to come.

Our growing partnership ecosystem provides an increasingly ubiquitous payment experience. With both Capital One and USAA on board in the United States, we now support from more than 500 banks and credit unions, representing over 85 percent of the U.S. debit and credit card market.

A Wonderful, Exciting Year

We have great ambitions for Samsung Pay, as a tool and a solution that shapes our future mindsets and how we make every day transactions.

So, to our customers and partners around the world, thank you for joining us on this journey. We’re excited for what’s to come.

Samsung’s Gear S3 and Gear S2, with their sleek designs and wide-ranging features, merge fashion and functionality to keep you continuously connected and on-trend. Whether you rock the sporty chic look or prefer more refined attire, there’s a Gear S smartwatch to match your style.

Plug into this season’s most energetic pieces and decide which #OOTD (Outfit Of The Day) fits you.

Samsung C&T Corporation
All clothing images were provided by Samsung C&T Corporation. These items can be found on Samsung C&T Fashion Group’s online store: en.ssfshop.com/main.
For more information about Samsung C&T Corporation, please visit http://www.samsungcnt.com/eng/index.do.

The circular UX of the Samsung Gear S2 and S3 represents a new chapter in user experience, as it takes its start from the form of a conventional watch face.

The circular UX utilizes both the physical control of the bezel and touch screen capability to present an intuitive interface for the devices. The 24 detent rotation of the bezel allows the user to access the app or controls he or she needs without covering the screen. Truly a new experience for the user, as well as the designers who developed this unique innovation.

To achieve this new direction in UX design, the designers at Samsung Electronics had to literally think outside the box. Find out what challenges they had to overcome to create this new and unique UX.

Challenge #1: UX Optimized for a Circular Display

Breaking away from the conventional square-screen format was a major challenge. The four corners, where crucial controls are often placed, would simply not work in a circular environment. The entire design had to be reworked from scratch.

To do this, we had to think outside of the physical confines of the circular screen. To think beyond, if you will, by imagining how buttons, apps and controls would enter the corner-free display for a user’s interaction. We also utilized a sense of depth to differentiate between the content in the center and that in the periphery.

Without any corners, the result is a user interface that actively displays content for a more focused screen that is optimized for the wearable smart device experience.

Challenge #2: Continuous UX by Utilizing the Bezel

To optimize navigation on the circular displays, we made the bezels on the Gear S2 and S3 intuitive controls. They allow users to interact with their devices quickly and accurately without obstructing their view of the screen, and even without looking.

To further streamline the user experience, we performed numerous interface and motion design tests to identify the bezel’s most appropriate applications. Together with the touch screen interface, this physical control completes an entirely new UX.

For example, in Apps, it’s easy for users to find the applications they need simply by turning the bezel. Also, selecting a song in the music player or switching the watch face setting is as easy as a flick of the wrist.

Challenge #3: Precise Control for a Compact Display

In a successful marriage of form and interface, the Gear S2 and S3 applications have all undergone a new UX makeover.

Although the physical size of the device has decreased compared to smartphones, the bezel interface counters such limitations to effectively allow apps a wider range of control and functions in the new user environment.

Specifically, the Timer or Alarm apps can be set with more ease and accuracy than before, as they are optimized for a circular screen. S Health’s 24-hour logs are also easily accessible with the bezel controls, allowing users to view their daily fitness activities and records.

Perhaps changing a screen from a square to a circle may not seem so innovative.

However, the circular UX is not merely a form change but a totally new way of combining product and UX design for an optimized user experience in smart wearable devices. No easy task there.

As this new direction in innovation shows, the circular UX of the Gear S2 and S3 is testament to Samsung Electronics’ dedication to go forward with new chapters in wearable technology.

Exploring Collection: Gear S3 frontier and Gear S3 classic

Outdoors or in a board room, the Gear S3 frontier performs in any environment. Nevertheless, it looks and acts the way it should—as a workhorse that is equally elegant in a three piece as it is rugged in the great wilderness of nature.

The Gear S3 classic is aimed at stylish 20-30 somethings who value function and practicality. A hipper, younger design with no frills was the approach for this version of the device. Added to that is the diverse range of wristbands that let trendsetters express themselves in their own unique way.

Exploring Details: From Size and Materials to an Always On Display

Recently, consumers are seeing smartwatches not as smart devices but as multi-purpose timepieces. As such, refinement was the key concept for the design of the Gear S3. The company undertook an exhaustive study of timepieces, surveyed a wide range of users and attempted to define the size and form factor of a watch that makes it just that, a watch.

Stainless steel 316L, the most commonly used material for watches, was selected for the Gear S3. Adding to its durable surface are simple modification molding and tempering finishes that enable for a device that is not only sophisticated but sturdy and reliable.

The circular UX, first introduced in the Gear S2, was once again applied to the Gear S3, showcasing a new direction in wearable UX design.

Like a master watchmaker carefully placing the hour and minute hands in place, the watch face of the Samsung Gear S3 has been carefully set in place. The near microscopic details of a watch piece have been painstakingly recreated digitally in the Gear S3 with added function that can only be realized in a digital environment such as weather updates, schedule reminders and a heart rate monitor.

The new Samsung Gear S3 is not just a new smart device but a wearable one that complements your way of life. That’s why the Always On Display has been improved upon. With a newly structured low energy setting, the watch face is always on, with more vibrant color and detail, like its active second hand.

Going beyond the basic functions of a smart device by innovating your way of life, the Samsung Gear S3 begins your journey of Meaningful Innovation as a new vision in wearable technology.

Although best known for his sculptures, Paris-based Levy, is a technician, photographer, designer and filmmaker. Despite his diverse background, the artist’s collaboration with Samsung was his first experience designing for a smartwatch. The project wasn’t without its challenges, but it excited Levy nonetheless.

“Artwork represents freedom of the mind, vision, future… the ability to do things we’ve never done before; technology is what helps us realize that dream,” Levy noted in an interview ahead of the Gear S3 Launch Event. “So when this project came along, I thought it was a great opportunity to bridge artwork and technology.”

Levy believes that the Gear S3 is a device that goes beyond a watch. One that, thanks to the innovations of Samsung, lets users do more, like listen to music and track their location. But Levy desired to take the product to a new place by creating four unique watch faces and bands that stayed true to his design philosophy. As such, he aimed not to create just another graphic, but instead to produce something entirely new.

“I wanted to change the band and give it a different aesthetic to complement not only my work but also the remarkable features of the Gear S3,” Levy said.

The artist accomplished this by injecting into his designs what Levy refers to as “generative evolution”—an element that enables something to be new and unique every time one interacts with it.

Drawing on inspiration from four of the major artwork typologies he practices, he was able to convey in each design a sense of life experience. “Eclipse,” for example, was inspired by Levy’s “Iris Black Hole” paintings and exemplifies the depth of human beings, while “Vortex,” a take on the “Rock Growth” series illustrates the development each individual experiences. “Facets” embodies the essence of his “Rock” sculptures and questions the validity of perception.

Levy’s watch faces in particular distinctly incorporate generative evolution. “Fractal,” which was inspired by his light series of the same name, demonstrates the concept of an object that has no beginning or end. This is exemplified through animated effects that create a constantly changing depth, energy and speed to mimic the rhythm of our lives. Users can adjust the speed of which the figures move across the display based on how they want to encounter the effect. In this way, each user can experience Levy’s designs differently.

The Gear S3’s customizability, Levy explains, sets it apart from other devices. “This is the first time that this sort of product adapts to who we are,” he noted. “You can see it from across the room and know instantly that it’s a Gear S3.”

Being able to add his unique touch to the Gear S3, Levy explained, was one of the best things about collaborating with Samsung. “The artwork draws the attention to micronic details that make the fundamental differences in everyday life,” he said. “To give people the chance to play with that—I think it’s a revolution.”

Samsung Gear S3 is a product that takes after the heart of artisan watchmakers and their highly detailed craft while expanding further with the latest in digital technology. It is a watch that is cutting edge, yet traditional all the same. A device that was refined with the user in mind to not only feel right on the wrist, but also to add convenience to one’s daily life.

To create such a smartwatch experience, Samsung put a great deal of effort into making the Gear S3 as close to a real watch as possible, down to the tiniest details. The company sought the advice of some of the world’s greatest watchmakers, including Yvan Arpa, one of the most audacious and avant–garde watch creators of today. In doing so, the company was able to gather valuable insight into their skills and the age-old craft of assembling a classic timepiece.

Swiss watch designer, Yvan Arpa

“With every great iconic watch design, it’s all about three factors: proportion, tactile experience and choice,” Arpa noted. “These three things are what we focused on to create a smartwatch that looks and feels like a real watch.”

With Arpa’s help, Samsung was able to create a device that marries traditional professionalism and digital innovation. This rings true for both versions of the new smartwatch: the Gear S3 frontier, a rugged wearable that can withstand nature’s elements, and the Gear S3 classic, a luxurious digital timepiece.

Gear S3 frontier — A Smartwatch for Any Environment

The Gear S3 frontier was developed to fit into any environment, be it the wilderness or the boardroom. Its large bezel, hefty body and accentuated buttons convey both refinement and sturdiness. Small elevations around the face, and the screen’s slope and depression, for example, protect it from exterior shock.

Samsung also took care to ensure that each function of the new version could be easily accessed. Specially designed bezel knurlings and buttons make it easy to use, even when wearing ski gloves. Furthermore, in place of time markers, numerals were used to create a sportier aesthetic.

To resist the dust, mud and perspiration that often come along with outdoor activities, Samsung designers adopted a soft, lightweight strap that provides durability but also comfort.

Gear S3 classic—Enhanced Luxury

The Gear S3 classic boasts a more luxurious aesthetic, raising the bar in terms of detail and quality.

Taking a no-frills approach, Samsung designers paid great attention to the smallest of details, from the laser-marking techniques for the indices, to the watch crown to the minimalistic design of the in-body strap.

Many renditions, and numerous shapes and sizes were considered to achieve the perfect balance and proportion of a well-crafted watch. Samsung hid the stitches and selected more natural colors—olive green and navy blue—to make the device more gender neutral. Finally, the leather was tempered to look sophisticated yet reliable; the material is one that makes a statement without being ostentatious.

All-Around Refined Design and Craftsmanship

Refinement was a key concept for the designs of both versions of the Gear S3. Most prominent in its enhancements are the physical dimensions of the device itself—ones that were crafted to ensure that the product actually looked like a real watch.

After completing a survey of a wide range of users to whittle down the ideal proportions of a wristwatch, Samsung incorporated a larger watch face to better fit the wrists and preferences of users.

The Gear S3’s bezel interface was inspired by outdoor and dive watches. Adding a tactical experience to what is primarily a digital function, the new bezel has 24 steps that cover the spectrum of the Gear S3’s functions.

The rounded sharp edges of the case, the sunray brush finish on the bezel and the intricacies of the watch’s crown further demonstrate Samsung’s commitment to quality.

To better accommodate the circular face of the smartwatch, the interface was totally redesigned for the Gear S3. Added to this was the revision of the app sync engine to provide a more seamless integration of applications to the device.

The material of the device, a component that Arpa believes greatly contributes to the overall tactile experience, was also carefully considered. “In this specific case, I’m very proud to say we used 316L stainless steel, which is the same material used for the finest luxury watches in Switzerland,” he stated.

New materials, along with simple modification molding and tempering finishes, result in a design that is not only classic, but also reliable.

A Well-“Rounded” UX

The circular UX, which was well received by the masses when it was first introduced with the Gear S2, has undoubtedly become the distinguishing identity of the Gear series, redefining the user experience.

The new Gear S3 builds upon this foundation and takes advantage of its circular display and rotating bezel to provide advanced usability. Content on the Gear S3 scrolls around the periphery of the circular display while transitions between screens are smoother and more natural than before.

Also, the nearly microscopic details of an analog timepiece have been recreated and applied to the Gear S3’s watch face, along with added digital functions that offer unsurpassed convenience. Depth has been added to improve aesthetics, while widgets on both sides of the face connect seamlessly with the watch face itself. A wide variety of watch face options also enables ultimate personalization.

But the new Gear S3 isn’t just a smart device. It’s a wearable that complements a user’s lifestyle. After all, Arpa noted, “More important than any design or project is the human being that will interact with it.”

That’s why the device’s Always On Display has been improved upon. With a low energy setting, the smartwatch can now be on at all times, with more vibrancy and detail. Thanks to this new added function, a vast array of Always On Display designs are available so users can make their device truly their own.

The new Gear S3 is a device with a design that speaks to the user, and a watch that looks and fits as it’s supposed to. It’s a timepiece that merges the perfected craftsmanship of the past with Samsung’s meaningful innovation for a future of possibilities.

The design of the Gear S3 is a result of the collaborative efforts of Swiss watch designer Yvan Arpa and Samsung designers. (Pictured from left to right: Principal Designer Yongseok Bang, Designer Yvan Arpa, Vice President Jinsoo Kim and Senior Designer Tommy Choi)

Tizen’s SDK will be making a new start as Tizen Studio 1.0 on September 1, 2016.

Installing the new Tizen Studio allows developers to select necessary platforms and profiles. It will also allow developers to experience a fast and stable development environment, as well as a new UX and UI.

Applications for the recently released Gear S3 can be developed using Tizen Studio 1.0.

The existing Tizen SDK was released in accordance with the Tizen platform. Since there was an SDK program for each platform, this meant developers had to install several SDK programs if they wished to develop for several platforms. Therefore, it was often difficult for some to maintain, and managing related updates was also time-consuming.

Accordingly, following the release of the Tizen 2.4 SDK, attempts were made to integrate the whole process. Starting with Tizen Studio 1.0, users can select and install necessary platforms and profiles with a one-time installation. In addition, Tizen Studio has been made stable and lightweight through a platform version-up, and its usability has been improved through the overall improvement of both its UX and its UI.

From now on, version control will be used separately for the Tizen platform and Tizen SDK, and Tizen Studio can be downloaded from the Tizen Developer site (developer.tizen.org).

Improved Development Environment in Tizen Studio 1.0

1. Launching tools: Installer, Uninstaller, and Package Manager

While the old Tizen SDK involved a lot of unnecessary information and difficult error handling, the new Tizen Studio environment only conveys information necessary for easy development.

The information structure that made it difficult (beginning with the installation process) has been simplified, and heavy graphics have been scaled down.

2. Developing tools: IDE perspective theme, Project Wizard, Certificate Manager, and Menu and tool icons

Before the improvement, application development and testing were possible only after a seven-step certification process. After this, developers also needed to go through an additional Samsung certification process. With the new Tizen Studio, however, applications can be developed and tested without additional certification. A Samsung Certificate menu has also been integrated in the Certificate Manager section.

3. UI tools: UI Builder, Component Designer, and EDC Editor

 Before the new improvements, usability was low since each UI tool had a different UX. With the new Tizen Studio, however, consistent UX and GUI have now been applied. Features have also been rearranged in order of common usage, allowing UI applications be developed easily, based on WYSIWYG.

4. Testing tools: Emulator

 Before Tizen Studio, complex menu names and screen layouts in the previous SDK incarnation made it difficult for users to understand the emulator environment. In the new Tizen Studio, a consistent UX has been applied, a device template feature has been added and the filter feature for each profile has been improved.

5. Testing tools: Dynamic Analyzer

The layout of each feature has been improved and the graphic elements have been redefined. In addition, the layout scalability has been secured for new features (such as memory profiling and CLI).

Other improvements in Tizen application development environment

With the release of Tizen Studio 1.0, Tizen has reinforced its developer site content, improved its search engine, added 50 new improved-quality sample applications and enhanced its existing sample applications.

Tizen continues to strive to provide an application development environment that satisfies the needs of developers as the platform continues to evolve.

Samsung introduced two new additions to its widely acclaimed smartwatch line at the Gear S3 Launch Event on August 31 at Berlin’s Tempodrom just ahead of IFA 2016.

The rugged Gear S3 frontier and the luxurious yet minimal Gear S3 classic redefine the smartwatch experience by injecting “real watch” value, both through designs firmly grounded in timeless watch aesthetics as well as new features powered by Samsung’s latest technological innovations.

The Samsung Gear S3 Launch Event was more experience-focused than ever before. It featured a new presentation format which saw some of the watch industry’s most distinguished experts engage in an interactive discussion to illustrate the new device, and the lengths Samsung went to combine cutting-edge technology with the looks, durability and functionality of a premium watch.

The conversation was kicked off by Younghee Lee, Samsung’s Executive Vice President of Global Marketing, Mobile Communications Business, who emphasized the company’s drive to add new value to the smartwatch experience by creating pieces that are watches, first and foremost. Her speech was followed by a stellar holographic sequence in which beams of light painted a galaxy of stars above the circular stage that shifted and danced before coalescing to form a textured depiction of Samsung’s new flagship smartwatch.

The industry-spanning partnerships that yielded the Gear S3’s design were a major focus of the showcase, as explained by the event’s facilitator, Ariel Adams, editor-in-chief of aBlogtoWatch, the world’s leading luxury watch blog.

Adams introduced famed Swiss watch designer Yvan Arpa, who collaborated closely with Samsung to create the new pieces and elaborated on some of the refinements that were introduced. Prominent artist and industrial designer Arik Levy, who contributed watch face and band designs for the device, also appeared on stage, where he summed up the Gear S3 as a form of highly functional art.

Mark Notton, Head of Product Management of Samsung Electronics Europe, discussed some of the technological innovations introduced in the Gear S3, including an Always On Display, which greatly adds to the device’s “real watch” aesthetic. Other functions he touched on were its enhanced Samsung Pay functionality, standalone GPS and sensors that allow for improved usability, and expanded ecosystem of compatible apps. Also mentioned were the Gear S3’s bigger, longer-lasting battery which can provide three to four days of use on a single charge.

Upon the conclusion of the event, guests were invited to try on the new watches for themselves in the Experience Zone.

In case you missed it, here’s a photo recap of the Gear S3’s launch.

Samsung’s Executive Vice President of Global Marketing, Mobile Communications Business, Younghee Lee, opens the event with a speech outlining Samsung’s goal for the Gear S3—to redefine the smartwatch experience by adding traditional, real-watch value. With the Gear S3, she noted, Samsung was able to “complete and perfect the Gear S series even further.”

The Gear S3’s gala evening was emceed by Ariel Adams, owner and editor-in-chief of aBlogtoWatch, the world’s leading luxury watch blog.

Adam Fors, Head of Marketing Samsung Electronics Nordic AB, discusses the company’s desire to design the Gear S3 not as a gadget, but as a “true watch.”

World-renowned watch designer Yvan Arpa (right), who collaborated with Samsung to craft the Gear S3, speaks on the traditional-watch cues informing its aesthetic, calling it “the first smartwatch to look like a nice, premium watch.”

As Head of Product Management, Samsung Electronics Europe, Mark Notton discusses the new technical marvels of the Gear S3, such as its Always On Display, long-lasting battery and standalone connectivity.

Mark Notton explains how Samsung’s broad range of watch faces—which was displayed as an eye-catching hologram around the stage—lets users express their own personal style.

Prominent artist and industrial designer Arik Levy explains how he applied the motives of his renowned artworks to his watch face and strap designs for the Gear S3.

Product experts make a grand entrance to open the Experience Zone.

Event attendees get hands-on with the Gear S3 in the Experience Zone.

Event attendees get hands-on with the Gear S3 in the Experience Zone.

Event attendees get hands-on with the Gear S3 in the Experience Zone.

Event attendees get hands-on with the Gear S3 in the Experience Zone.

Event attendees gather in the Experience Zone to get a closer look at the brand new Gear S3.

The new device is available in two versions: the Gear S3 frontier and the Gear S3 classic. Inspired by the active explorer, the Gear S3 frontier exudes a rugged outdoor look with durable materials that fuse form and function. The Gear S3 classic, meanwhile, pays homage to the minimalist, elegant styles embodied by traditional timepieces.

Gorilla Glass SR+ and IP68 certification enable the smartwatch to function in extreme environments, while a Full Color Always On Watch complements its analog aesthetic. Embedded MST technology lets users use Samsung Pay just about anywhere, making wallets a thing of the past.

Check out the Samsung Gear S series in the infographic below. Which one is your favorite?

**All functionality features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability and capabilities of the product are subject to change without notice or obligation.

A Real Watch Design

Both versions of Samsung’s newest smartwatch—the Gear S3 frontier, a well-built wearable that can withstand tough conditions, and the Gear S3 classic, a luxurious yet minimal timepiece—were designed to emulate the look and feel of a traditional premium watch down to the smallest details.

Following the trends of the latest watch designs, most prominent in the enhancements of the Gear S3 are the physical dimensions of the watch itself.

The bezel, buttons and overall hardware of the Gear S3 were accentuated to give the device a sturdier, more refined look, and to ensure that its functions and features are easier to access and control.

In addition to a new fit that allows for maximized comfort, everything from the angle and slope of the screen, slight elevations around the face and the way the bezel feels when turned have been fine-tuned. The knurling process (how watchmakers texturize the bezel, crowns and buttons to make the device more tactile and rugged) was also perfected. Even the Gear S3’s material—stainless steel 316L—adds to the device’s analog aesthetic.

The rounded sharp edges of the case and the sunray brush finish on the bezel illustrate the attention to detail and quality put into the form of the device. Extra care was taken in designing the crown of the watch to realize the ideal of a traditional timepiece.

Likewise, the Gear S3’s 16 million colors full-color Always On Display function gives the smartwatch a more traditional look, allowing for more realistic watch faces, dials and hands, including the new active second hand. Samsung also integrated standard 22 millimeter bands, so users can interchange them to personalize the Gear S3 to their liking.

But not all of the design enhancements were made strictly for aesthetic purposes. The bezel, for example, was improved to allow for better control of the Gear S3. Users can now quickly respond to calls or alarms with a simple twist, or rotate the bezel to set simple voice reminders.

Standalone Freedom

While the Gear S3 is the perfect partner for the Galaxy S7 or Galaxy Note7, its ability to function as a standalone device makes it even more powerful.

The Gear S2 helped paved the way for smartwatches to have standalone 3G connectivity, but the Gear S3 now supports LTE. Along with a built-in speaker and microphone, the smartwatch makes placing calls easy, and possible right from the wrist. And, whether users call from their smartphone or Gear S3, the receiver will see the same number, eliminating confusion on the other end of the line.

The Gear S3 also houses various sensors that work together to enhance users’ lifestyles. Included among them is the built-in GPS, which doesn’t require a phone to function. An altimeter, barometer and speedometer make the Gear S3 the ideal companion for those who enjoy the great outdoors or leisure activities.

With these features, users can measure the altitude on a mountain hike, predict changes in the weather, check out how fast they’re cycling down a hill, or even send a notification to family members with their exact location.

In addition, Gear S3 users can also take advantage of the device’s connectivity to stream music from apps like Spotify. Or, they can simply enjoy their own playlists, thanks to the device’s standalone music player.

Enhanced fitness features on the S Health app let users track a wider variety of activities on the Gear S3, such as workouts on a rowing machine or elliptical trainer. Social features like the 1:1 Steps challenge and Steps leaderboard add a fun, competitive element.

Other new features function to make the little things in life more convenient. Reminders lets users keep track of small tasks and to-dos such as picking up the dry cleaning by recording a simple voice input and setting the reminder time via the bezel.

Users can also download Samsung-recommended apps and watch faces* directly from the Gear S3 via a Wi-Fi or LTE connection, meaning they can now personalize their device faster, easier and without a smartphone connection.

On the Safe Side

To ensure that users remain out of harm’s way while taking advantage of all the features of the Gear S3, Samsung made sure to life proof the device to the max.

Because users wear it on their wrist, the Gear S3 can help them in emergencies more efficiently than a smartphone, which is usually in a bag or pocket when a crisis situation arises. When activated, a triple tap on the home key immediately sends a clear SOS call to the user’s contact of choice—either a friend or one of Samsung’s security partners such as ADT (US) or S1 (Korea). Location tracking then enables responders to locate the user’s position in real time via the Glympse solution.

Such security functions, paired with the Gear S3’s durability features, help to protect users no matter where they are—whether in the middle of a city, or the middle of the ocean. That’s because the Gear S3 is IP68 certified, meaning it is water and dust resistant. Furthermore, the display of the Gear S3 is made of Gorilla Glass SP+ to provide ultimate scratch resistance, not to mention a sharper, clearer screen.

A larger, longer-lasting battery (380mAh), which has a typical usage of three to four days, ensures that the Gear S3 is working when users need it to. And, when it does need a battery boost, a 15-minute charge in its cradle amounts to around ten hours of wear time. Even in the most extreme case, the device will work as a digital watch for up to ten hours with less than five percent battery life when the Power off Watch is activated.

An Expanded Ecosystem

With an improved battery life, users can now do even more with the Gear S3, like make a contactless payment.

Samsung Pay has been greatly improved with the Gear S3, as now, both NFC and MST technology are embedded into the device. This means that anywhere a credit card is accepted, the Gear S3 can be used, too, so users can leave their wallets behind when out for a jog or a coffee break.

In addition to Samsung Pay, more than 10,000 apps are now compatible with the Gear S3 and its Tizen operating system. From utilizing IoT services to car sharing to music streaming, users can do more than ever, right from their wrist.

Good for Business

With so many useful and convenient features, the Gear S3 is also an ideal device for the work environment, especially for jobs that require hands-free work, such as airport task management or handling real-time inventory.

Should an enterprise want to utilize the Gear S3 as a device in the workplace, they can do so safely and securely, as all messages and communication are protected by Samsung’s KNOX security platform.

*Selected apps and watch faces are available with this function.

**All functionality features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability and capabilities of the product are subject to change without notice or obligation.

Samsung Electronics today unveiled the Gear S3, a striking and innovative smartwatch that further solidifies Samsung’s leadership in the wearables category. Inspired by traditional timepieces and the art of watchmaking, the Gear S3 combines timeless design with the latest in mobile technology, including IP68 water resistance, mobile payments*, LTE connectivity* and built-in GPS, making it the ideal addition to any watch collection.

Samsung Gear S3 is available in two bold designs to suit different users’ lifestyles: frontier and classic. Inspired by the active explorer, the Gear S3 frontier evokes a rugged outdoor look with an enduring style that blends form and function. The frontier was designed to perform in any setting or environment – whether business or leisure. The Gear S3 classic pays homage to the minimalist, elegant style found in the most iconic timepieces. The classic was designed with meticulous attention to detail – with its size and shape chosen to attain the same consistency and balance of a well-crafted luxury watch.

“With the Gear S3, we continue to build on our wearables heritage of offering diverse choices to enhance consumers’ unique lifestyles,” said Younghee Lee, Executive Vice President of Global Marketing, Mobile Communications Business at Samsung Electronics. “Samsung Gear S2 achieved meaningful progress in the smartwatch category with a personalized watch face and a versatile rotating bezel that provided an intuitive smartwatch experience. Now with the new Gear S3, we expand our Gear collection and introduce not only a great smartwatch, but a great watch. With smart capabilities and sophisticated, elegant design, the Gear S3 marks a significant addition to our smartwatch portfolio.”

Speaking from the Gear S3 Showcase at IFA in Berlin, Ariel Adams, of ‘aBlogtoWatch’ commented: “I’ve always had a fascination with the intricate details found on luxury watches. With the Gear S3, Samsung is honing in on the level of craftsmanship that helps define fine watches – from the intuitive rotating bezel to the contrast surface finishing. The Gear S3 is a smartwatch that gives watch lovers a compelling reason to consider a device that marries traditional design and digital technology.”

In a quest to uncover what truly defines a watch, Samsung drew inspiration from manufacturers around the globe, paying particular attention to the skills and craft of assembling a delicate, yet highly complex timepiece. Influenced by the craftsmanship of traditional watches, the Gear S3 was created based on intensive research and surveys from consumers, industry leaders and watch experts all around the world. Every feature, from the circular bezel to the premium finishing and buckles, has been reimagined to elicit the look of a classic timepiece. In addition, the Gear S3 is compatible with 22mm watch bands so consumers can easily personalize their watch to match any outfit or special occasion.

“With the Gear S3, we sought to integrate tradition and technology, bringing to the forefront an immensely intelligent smartwatch. The large watch face was inspired by styles emerging from the world’s most premium watch brands. A classic timepiece combined with the latest innovations in technology, the Gear S3 is bound to withstand the test of time,” said Yvan Arpa, the Switzerland-based luxury watch designer, who was involved in the Gear S3 design process.

In addition to its sleek look, the Gear S3 meets IP68 standards for water resistance so consumers can get through their day, regardless of weather conditions. For the first time on the Gear series, the Gear S3 features Corning® Gorilla® Glass SR+, which is specifically designed for wearable devices to provide a tougher, more scratch resistant and crisp display.

The 16 million colors full-color Always On Watch and Super AMOLED technology further differentiates the Gear S3 from other smartwatches. The AOD always shows the time rather than automatically fading to black, embodying a sophisticated watch face that mimics the look and feel of luxury analog watch.

The Gear S3’s signature rotating bezel has been enhanced with new features. Without touching the screen, users can accept or reject a call or snooze an alarm. In addition, by writing or drawing on the display, messages will automatically convert to texts and emojis. Users can also create short reminders and to-do lists to manage even the most hectic schedules with the Reminders application.

The Gear S3 puts convenience at the flick of the wrist, allowing users to leave their smartphone behind when they don’t need it on-hand. The built-in GPS functionality enables users to accurately monitor their daily fitness activities while the Alti/barometer and Speedometer allow users to track everything from altitude and atmospheric pressure to sudden changes in weather, distance traveled and speed.

Never miss another phone call with LTE connection* making its smartwatch debut on the Gear S3 frontier. Additionally, with the built-in speaker, users can activate voice messaging and listen to their favorite tunes. With a battery that lasts up to four days on a single charge, users can enjoy their music, make calls and show off their stylish smartwatch longer.

Now Gear S3 users in select markets can use their smartwatch to make a purchase almost anywhere they can swipe or tap a card with Samsung Pay for Gear S3.* Samsung Pay, with Magnetic Secure Transmission (MST) and Near Field Communication (NFC) support, means users can easily register a credit or debit card and use it to make mobile payments. Samsung Pay slims down users’ wallets and makes payments accessible on their wrist.

The Gear S3 was designed with consumers’ safety in mind. In case of an emergency, users can activate the SOS and location tracking capabilities to alert family, friends and emergency professionals about crisis situations, even when their phone isn’t in-hand.

Consumers can access a diverse range of apps, including fitness, music, news, sports and travel apps – all optimized for the Gear lineup of devices including the Gear S2 and the Gear S3. With a variety of customizable watch faces available for download, users can personalize the circular UI to fit their lifestyle. Select apps and watch faces will be available for download directly from the Gear S3 without the need to first download on a smartphone. Through an open collaboration with developers and partners, Samsung continues to enrich its wearables ecosystem and provide users with a unique smartwatch experience.

Thanks to a special partnership with Arik Levy, renowned artist and industrial designer, Samsung will introduce artistic watch faces and strap designs. Arik Levy is best known for his sculptures – such as his signature Rock pieces, unique installations and limited-edition designs, all of which are rooted in his belief that “the world is about people, not objects.”

Arik Levy commented: “It was interesting and fun to collaborate with Samsung on creating unique and evolving watch face concepts and watch bands for the Gear S3. Inspired by my artwork, installations and sculptures, we created features that not only technology-savvy consumers will love but also those who place a high value on art, design, freedom of the mind and aesthetics.”

The modern watch faces and bands designed by Arik Levy will be introduced later this year through select channels.

Adding to the Tizen ecosystem, Samsung introduces the integration of BMW’s personal mobility companion with the new Gear S3 – helping users stay on time, in touch, and in control while further enhancing the connected automobile experience. With the BMW Connected app, users can get alerts when it’s time to leave for their next trip, check their fuel level, unlock their BMW and more – all directly from the Gear S3 watch face.

For the first time ever on a smartwatch, the Samsung Knox Tizen Wearable SDK will be available to third-parties, enabling management capabilities and the development of customized applications for Samsung’s wearable ecosystem. With the Samsung Knox security platform, the Gear S3 will enable broader enterprise business opportunities.

Furthermore, with the launch of the Gear S3, Samsung will continue to roll out software updates and support to provide Gear S2 customers with access to select Gear S3 features.*

Gear S3 Product Specification

For additional product information, please visit http://www.samsungmobilepress.com.

*Service availability and scope may vary by each region and market condition.

**All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation.

The countdown’s on! Only 24 hours to go until the new Gear is finally revealed. Those who won’t be present at Berlin’s Tempodrom arena for tomorrow night’s big event, don’t fret. You can still get a front-row view of the new Gear’s unveiling from the comfort of your mobile or computer by tuning in to the official livestream, presented on www.samsung.com/galaxy and Samsung Newsroom on August 31 at 6 p.m. (CET).

Catch a glimpse of what else we have in store for the big trade show by tuning in to Samsung’s IFA 2016 press conference, streaming live from Messe Berlin’s CityCube (Hall B, Level 2) on September 1 at 11 a.m. (CET).