Ahead of this year’s International Day of the Girl Child, Samsung Newsroom highlights the impact of these programs and spotlights young women forging meaningful careers in technology.

India: From Beginner to Hackathon Winner

Growing up in Bangalore, Vaishnavi Kambar had no exposure to coding and never imagined joining a hackathon. After developing her skills at SIC and gaining experience as an intern, she went on to win HackToFuture 3.0. How does someone go from knowing little about programming to claiming victory so quickly? For Kambar, the answer wasn’t a single breakthrough but steady support and collaboration at SIC. There, she advanced her technical abilities and gained the confidence to perform at a high level.

Early in the program, Kambar worried her mentor might grow frustrated with her questions. Instead, she found patience and guidance. She credits this empathy as the foundation that encouraged her to keep learning and to speak up when in doubt.

For Kambar, SIC was a turning point. She learned to present ideas, work in teams and solve problems under pressure — experiences that reshaped how she sees herself. Now, she urges other young women interested in technology or innovation to approach the journey with courage and an open mind.

“Just take the plunge, even if you feel like you don’t belong. I started with no coding knowledge and a biology background,” said Kambar. “At times I felt like an outsider, but I kept going, one step at a time. Each time I pushed through the fear, I grew stronger.”

Armenia: From Learner to Leader

In Armenia, Hasmik Kettsyan discovered SIC as a place to grow. Although she already had coding experience, she often felt isolated in tech settings as the only girl in the room. At SIC, encouragement and trust created an environment where she could apply coding theory to real-world problems — a key step in finding purpose in her work.

“Different perspectives lead to better solutions, and the field gets stronger when more people are involved,” said Kettsyan, now a tech professional who encourages more young women to enter the field. “Find people who support you and keep pushing yourself. Your ideas matter more than you might realize.”

Inspired by her time at SIC, Kettsyan is now paying it forward. Soon after completing the program, she organized a technology summer camp for younger students in her community and began writing a book on innovation that she hopes to publish. For her, inspiring others has become one of the most rewarding parts of the SIC experience — and it continues to drive her to give back.

China: Learning Through Challenge

Ziyun Xu, a recent graduate of New York University Shanghai, is headed to Yale University to pursue her dream of protecting the environment. As a high school freshman in 2019, she wasn’t sure how to begin research. That changed when she joined Samsung Solve for Tomorrow, where she quickly learned the rigors of the process and advanced rapidly as a young scientist.

At one point, Xu revised her project seven times in just three days — each requiring a complete rethink of her approach — while also reviewing 280 sources to strengthen her paper. The experience laid the foundation for more advanced work that later took her research beyond the lab.

In Guangxi, Xu and her teammates worked in the countryside to design better-ventilated cattle sheds for local families, improve silage feed and use fermented cow dung to raise earthworms. Although farmers were initially skeptical, they grew to appreciate the team’s efforts. “The owner of the cattle farm sincerely thanked us for everything we had done,” she recalled.

Xu credits Solve for Tomorrow as the stepping stone to her dream, providing girls an outlet to explore science while serving their communities. She has since carried that spirit forward — mentoring younger students and presenting her findings at global conferences. “Every girl should believe that an idea from her youth might change some corner of the world,” she said.

Germany: Expanding Opportunities for Girls in STEM Around the World

For girls interested in STEM careers worldwide, Solve for Tomorrow and SIC have built a legacy of empowerment and community impact. As a global leader in youth education, Samsung also runs initiatives such as Girls’DAI. At the April 2025 event hosted by Samsung Electronics Germany, 36 girls toured the Samsung Space at the company’s headquarters in Eschborn — exploring three levels of AI technology, experiencing Galaxy AI firsthand and learning about responsible and creative uses of AI.

“Our Girls’DAI has shown how much potential lies in the next generation — bold questions, creative ideas and an open view of technology. Anyone who wants to shape AI needs these perspectives,” said Katharina Strohmeier, Project Manager of Corporate Citizenship at Samsung Electronics Germany. “Girls bring these perspectives, and that makes the future smarter, fairer and more diverse.”

Whether by supporting girls to become accomplished researchers or by offering hands-on exposure to the latest technology, Samsung is committed to opening educational opportunities for the next generation worldwide.

Learn more about Samsung’s CSR initiatives in the links below.

Samsung Solve for Tomorrow is a global STEM competition that empowers students to develop creative, real-world solutions to community challenges while building skills, confidence and connections that prepare them to lead and inspire change.

Samsung Innovation Campus is a global education program that equips youth — including underrepresented groups — with advanced IT skills in areas like AI, big data and IoT, along with hands-on training and mentorship to pursue careers, startups and social impact in the digital era.

To celebrate International Day of the Girl Child, observed annually on October 11, Samsung Electronics is showcasing the remarkable achievements of young women who participated in Samsung Innovation Campus — the company’s global initiative to equip young students with 4IR knowledge and hands-on technical experience.

By pursuing research and work in STEM fields, these young women are breaking down societal barriers and showing how anyone can become leaders and innovators of tomorrow. Read on to learn more about these graduates and their inspiring stories.

USA: Amplifying the Voices of All

Impassioned by her interest in AI and robotics, Natia Lollie from Texas found herself motivated to enroll in Samsung Innovation Campus to take her knowledge and skills further. After completing the rigorous seven-month program, Lollie emerged with a greater understanding of neural networks and deep learning, recognizing their potential to revolutionize robotics as well as solve highly complex challenges.

As Samsung Innovation Campus provides students from all backgrounds the opportunity to learn and grow, Lollie explains how the program acts as a crucial step in the journey towards true inclusivity, diversity and gender visibility within tech. “Encouraging women to participate and discover their places in the development and governance of the AI industry will both reduce bias and ensure that there is a diversity of perspectives. It will also promote greater representation by amplifying all voices and making sure they’re heard,” Lollie said.

Leveraging the knowledge acquired from Samsung Innovation Campus, Lollie aspires to be a Computer Vision specialist in the future and is actively working towards this goal. “My initial goal when I set out to take the course was to find the intersection between AI, machine learning and robotics and I successfully accomplished this. With the knowledge I gained, I now have a better understanding of how to utilize these skills to achieve my dream,” she added.

INDIA: A Community of Women in STEM

Samsung Innovation Campus alumna Medapati Vijaya is currently an undergraduate student pursuing civil engineering at the Dr. Lankapalli Bullayya College of Engineering. As an avid math enthusiast, Vijaya found herself curious to learn more about the role math plays in AI and machine learning — leading her to enroll in Samsung Innovation Campus in 2022.

Vijaya’s experiences at Samsung Innovation Campus led to both academic and personal growth. “The field of STEM is traditionally male dominated. However, with the support of the Samsung Innovation Campus community and the program’s resources, I was able to connect with other like-minded women in STEM and succeed,” Vijaya explained.

Samsung Innovation Campus’ curriculum covered a variety of topics related to AI, including data analytics — which Vijaya had a personal interest in due to her aspiration to become a data analyst. The program also enabled Vijaya to strengthen her organizational and analytical thinking skills as it seamlessly bridged theoretical knowledge and practice, which she claims is essential within the tech industry.

“You may encounter some difficulties but don’t let this discourage you! Believe in your potential, embrace your curiosity and don’t be afraid to ask questions. Surrounding yourself with a supportive community, such as the one I experienced in Samsung Innovation Campus, can make all the difference,” Vijaya expressed.

Vijaya explained how the all-female educational environment had a profound effect on her confidence, as she was able to connect with her peers and step outside of her comfort zone. “My experience at Samsung Innovation Campus helped me develop my confidence in many ways,” said Vijaya.

SPAIN: A Path Forward for Women in Tech

Valencia natives Carmen Llopis and Daniela Georgieva both began their tech journeys at Samsung Innovation Campus in Spain — a unique program to boost women’s participation in the AI field through courses designed specifically for local universities.

Llopis, who attends the Polytechnic University of Valencia, was not initially interested in AI and other technologies. After enrolling in Samsung Innovation Campus, her perspective shifted dramatically and she discovered an interest she did not know she had. “AI is my newfound passion and it’s an exciting field to be involved in. I am now advancing my studies and actively engaging in the tech industry as a woman, and I hope young girls in Spain can be inspired to pursue their passions for technology,” said Llopis.

Originally a graphic design student, Georgieva gradually became interested in programming and decided to explore this curiosity. Despite her limited knowledge of AI, she was warmly welcomed into the AI training program at Samsung Innovation Campus. The program also actively encouraged women such as Georgieva to participate in the courses, nurturing their talents and allowing them to thrive.

Likewise, Samsung is committed to focus on raising women up through education. Stay tuned to Samsung Newsroom for more inspiring stories about how Samsung Innovation Campus is creating a new generation of diverse leaders in tech around the world.

The World Economic Forum’s 2023 Future of Jobs Report¹ underscores the growing prominence of technology in the job market. As approximately 75% of companies intend to integrate technologies such as big data, cloud computing and artificial intelligence (AI) within the next five years, it’s important for young individuals to familiarize themselves with these tools to stay competitive. What’s more, widespread digitalization significantly impacted commerce and trade, with 86% of companies considering platforms and app adoption. Now more than ever, technology skills are necessary for young job seekers to succeed in today’s evolving business landscape.

Through its global corporate social responsibility programs, Samsung Electronics remains committed to empowering, engaging and nurturing the creativity of young minds who aspire to be the problem solvers of tomorrow. One such program, Samsung Innovation Campus, plays a crucial role in shaping and honing the capabilities of young individuals by providing comprehensive training in information and communications technology (ICT). To date, this initiative has expanded its reach to 35 countries worldwide — successfully impacting 119 thousand talented participants.

Samsung Newsroom takes a deep dive into this global initiative, highlighting how Samsung fulfills its corporate social responsibilities and celebrates the empowerment of youth around the world.

Türkiye: Unlocking the Future With Samsung Innovation Campus — Özge Özkaya

“Through Samsung Innovation Campus, you can find solutions and apply them to areas where they are most needed in society.”

“Draw your future with Samsung Innovation Campus to become an AI engineer, big data analyst or AI researcher — like I did!”

Türkiye is among several nations with a growing demand for ICT specialists in its job market — approximately 18% of Turkish businesses hired an ICT specialist in 2022 compared to 12% in 2020.² Turkish students have an opportunity to stand out from other job applicants through the technical education and hands-on experience offered by Samsung Innovation Campus.

One of these students is Özge Özkaya, whose life took a transformative turn when she participated in Samsung Innovation Campus to fulfill her passion for AI and big data. Now, working at an AI Lab under the United Nations Development Programme, Özge attributes her achievements to the invaluable knowledge gained from the program. By collaborating with her friends, Hale Afra İriş and Gözde Gözütok, Özge developed an AI solution capable of predicting forest fires, an essential asset for building sustainable cities and communities. The team meticulously worked on web scraping, API calls, data cleaning and feature engineering to develop an advanced machine-learning model with an impressive 80% accuracy rate in forecasting potential fires.

This success showcases the real-world impact that Samsung Innovation Campus strives to deliver — offering a beacon of hope to young minds, such as Özge, who aspire to make a positive impact on the world.

“Through Samsung Innovation Campus, you can find solutions and apply them to areas where they are most needed in society,” said Özge. “It’s a worthwhile experience. Draw your future with Samsung Innovation Campus to become an AI engineer, big data analyst or AI researcher — like I did!”

South Africa: Fueling the Dreams of a Young Technologist — Katlego Magoro

“Students now have the necessary skills to make meaningful contributions to society one day.”

“Technology can be a powerful tool for ending social divides, promoting greater equality and extending opportunities to all South Africans.”

Katlego Magoro is one of the recent graduates of Samsung Innovation Campus at Walter Sisulu University in the Eastern Cape of South Africa. After losing his parents at a young age, Katlego was raised by his grandparents. He credits his seamstress grandmother for instilling the value of hard work and attention to detail. Although his lifelong dream was to become a lawyer and fight for underserved communities like his own, fate had other plans for Katlego. When he missed the chance to enroll in law school, he found himself studying Information Technology (IT) at Walter Sisulu University. This is where Katlego discovered his passion for coding and programming despite his initial hesitation.

With the support of university lecturers and Samsung’s program, Katlego excelled in IT and became a skilled software developer. “Samsung Innovation Campus focused on applying our theoretical knowledge to solve real-world problems. This practice equipped us with the relevant tools to stand out as aspiring software developers, data analysts and scientists in this highly competitive industry,” said Katlego. “Thanks to Samsung and the university, students now have the necessary skills to make meaningful contributions to society one day.”

Katlego’s passion for bringing digital strength to South Africa is stronger than ever — where only 22% of households have a computer and a mere 10% have internet access.³ Katlego strives to build the foundation for a brighter future by supporting marginalized communities in his country and granting them access to big data analytics. “Technology can be a powerful tool for ending social divides, promoting greater equality and extending opportunities to all South Africans,” he explained.

Fueled by the belief in technology’s potential for positive change, Katlego and other Samsung Innovation Campus students are determined to pave the way for a more inclusive and connected future.

Greece: From Student to Samsung’s AI Linguist — Georgia Maniati

“The program’s excellent curriculum surpassed my expectations. Exposure to real-world scenarios and collaboration with like-minded individuals were the most valuable parts for me.”

“We can actively contribute to bridging the gap between skills supply and demand while fostering innovation and driving the industry forward.”

Greece’s tech sector has surged recently, driven by an increase in government and foreign investments around innovation. Thanks to heightened demand, Greece is now actively seeking tech-savvy individuals.⁴

One such example is Georgia Maniati, a language engineer from Greece, who deepened her passion for AI at Samsung Innovation Campus. Following her linguistics and AI studies in the U.K., she returned to Athens to dive deeper into data analytics.

She credits Samsung Innovation Campus for expanding her horizons. “Despite my experience in AI, I had no background in big data or e-commerce,” said Georgia. “The program’s excellent curriculum surpassed my expectations. Exposure to real-world scenarios and collaboration with like-minded individuals were the most valuable parts for me.”

Now, as an AI speech and language research scientist at Samsung, Georgia works on projects like Samsung’s Bixby digital assistant, product launches and updates, and global language endeavors. “As part of the Samsung family, I take pride in the company’s commitment to equipping recent graduates with AI and data analytics skills,” she said. “We can actively contribute to bridging the gap between skills supply and demand while fostering innovation and driving the industry forward.”

Thailand: Clearer Vision Ahead — Sirithorn Pinthong & Jitchaya Phuwanatum

“Samsung Innovation Campus provided me with step-by-step guidance starting from the basics and unwavering support from teachers and mentors.”

“Now, I have a clearer vision of my engineering career path!”

Over the past decade, Thailand has transformed into a tech-driven economy, fostering innovation and attracting funding for new technologies. With a target to invest 2% of its gross domestic product in research and development by 2027, the country is enhancing its appeal as an investment hub and emphasizing education that cultivates innovation, moving beyond traditional industries.⁵

Samsung Innovation Campus plays a pivotal role in line with Thailand’s shift towards innovation. Two high school students from Thailand embarked on their tech journey through the program and built a foundation for their education and careers: Sirithorn Pinthong from Suankularb Wittayalai Rangsit School and Jitchaya Phuwanatum from Princess Chulabhorn Science High School Pathumthani. Both students share a deep interest in data science and had wonderful experiences with the program.

“I lacked solid Python skills and felt unsure about developing them,” Sirithorn explained. “However, Samsung Innovation Campus provided me with step-by-step guidance starting from the basics and unwavering support from teachers and mentors. Now, I have a clearer vision of my engineering career path.”

Jitchaya recommended the program to fellow students who share her interest in data science, emphasizing the increasing relevance of new technologies across all industries. “I am grateful for the opportunity to explore new concepts and subjects through Samsung Innovation Campus,” she said. “The program was rich in knowledge and hands-on activities, greatly enhancing our learning experience.”

Spain: Deeper Into the World of Data Science — Yana Gizdova

“Through immersive training, access to the latest technologies and guidance from industry experts, Samsung Innovation Campus equipped me with the skills I needed for the real world.”

“Samsung Innovation Campus has been a driving force for my growth, leaving me well-prepared and enthusiastic to embrace the exciting challenges of the data-driven world.”

In Spain, companies face challenges in filling job vacancies, particularly in ICT and STEM fields. Data analysts, computer engineers, big data experts, IT security technicians and other renewable energy, business intelligence and data mining roles have become increasingly difficult to fill, especially in 2022.⁶

Amidst this demand for skilled talent, Yana Gizdova, a STEM student from Bulgaria studying computer engineering and business administration in Spain, plans to make a positive impact through data-driven solutions. Discovering Samsung Innovation Campus in 2022 became a game changer for her career.

“Through immersive training, access to the latest technologies and guidance from industry experts, Samsung Innovation Campus equipped me with the skills I needed for the real world,” said Yana.

She had a rewarding experience with Samsung Innovation Campus, working on a capstone project that involved analyzing false social media content by detecting and studying programmed bot users. This opportunity not only improved her data science skills but also emphasized the importance of ethical data handling.

Thanks to the program’s unwavering support, Yana secured an internship in the data field, further preparing her for a promising future in data science. “My goal is to become a skilled data scientist, crafting captivating stories and empowering individuals and organizations to make informed decisions,” described Yana. “Samsung Innovation Campus has been a driving force for my growth, leaving me well-prepared and enthusiastic to embrace the exciting challenges of the data-driven world.”

Samsung is committed to empowering bright young minds worldwide through educational programs that nurture their talents and help them become leaders in their communities. For more inspiring stories about how Samsung is encouraging the problem solvers of tomorrow, stay tuned to Samsung Newsroom.

¹ World Economic Forum, The Future of Jobs Report 2023, May 2023
² Turkish Statistical Institute, Survey on Information and Communication Technology (ICT) Usage in Enterprises, September 2022
³ Africa.com, The Digital Divide: Barriers To The Realization Of Digital Rights For Learners In South Africa, March 2023
⁴ Bloomberg, Greece Goes All In On Tech — Now It Needs Skilled Workers, December 2022
⁵ Office of National Higher Education Science Research and Innovation Policy Council, Public Policies and Measures Aim at Boosting R&D Expenditure to 2% GDP by 2027, June 2023
⁶ EURES, Labor Market Information: Spain, March 2023

Samsung Electronics has announced that it ranked seventh out of 200 companies in the World Benchmarking Alliance (WBA)’s 2023 Digital Inclusion Benchmark.

The WBA represents an alliance forged among more than 200 global, regional and local organizations to shape the private sector’s contributions to achieve the UN’s Sustainable Development Goals (SDGs). The WBA examines companies with a focus on seven key categories, including human rights, the environment and digital inclusion. The WBA launched its first Digital Inclusion Benchmark in 2020, which evaluated companies’ progress in improving access to technology, enhancing digital skills, fostering trustworthy use and innovating both openly and ethically.

Samsung was recognized, in part, for its ongoing efforts to promote access. The company follows leading practice for supporting accessibility by incorporating accessibility features into its products. Samsung’s latest TVs also include an avatar-based Sign Language Guide¹ that provides sign language-based descriptions of menus for greater accessibility. The company also discloses data on how the economic value it generates is distributed among stakeholders and calculates its sustainable value creation.

Samsung also provides support to various programs that are advancing digital skills at all levels and increasing school connectivity. The company demonstrates best practices by administering its programs through its local offices, often in partnership with local governments and non-governmental organizations. It also reports participation metrics for its programs. The company’s flagship programs, the “Samsung Innovation Campus,” which has provided technological training programs for adolescents and unemployed youth since 2013, and the “Samsung SW Academy for Youth,” a yearlong, Korea-based program that has been providing theoretical and practical training to help youth nurture their capabilities and competitiveness as professional software developers since 2018, offer support in the form of job opportunities in future technology fields.

Samsung has continued its commitment to open innovation by participating in several standards organizations and having open-source projects. The company contributes to the tech innovation ecosystem through its Samsung NEXT and C-Lab Outside programs in Korea, which help foster the startup ecosystem through accelerators and incubators. The company also has an AI ethics council and commits to ethical AI principles.

Samsung is committed to promoting digital responsibility as a company that develops products and technologies that enhance users’ lives. Going forward, the company will continue to explore ways to make it easier for people to access and utilize a wide range of convenient and meaningful digital technologies.

¹ Features provided may vary by model and country.

With its global corporate social responsibility (CSR) programs, Samsung Electronics empowers, engages and stimulates the imaginations of the young people striving to become the problem solvers of tomorrow. Samsung Solve for Tomorrow provides education opportunities and solutions implementation based on Science, Technology, Engineering and Mathematics (STEM). The Samsung Innovation Campus (SIC), meanwhile, helps design and nurture innovation capabilities in young people by training them in core information & communications technology (ICT) skills.

The programs have expanded to 33 countries around the world and have included 2.1 million talented participants so far. Today, the Samsung Newsroom is taking a closer look at these different global initiatives to see how Samsung Electronics is fulfilling its corporate social responsibilities across the world and to celebrate the young people participating in International Youth Day.

▲ Together for Tomorrow! Enabling People is Samsung Electronics’ vision for empowering tomorrow’s thinkers and leaders.

Malaysia: Innovating Plastic Alternatives for a Healthier Ocean

In Malaysia, three students learned how ocean pollution from plastic waste threatens the lives of coastal and marine species. They conducted a study to develop plastic alternatives using one of the most easily accessible materials in a country with a long coastline: seaweed. After joining Samsung Solve for Tomorrow, the students learned that STEM is a critical tool in approaching problems and realizing their solutions to them. Building on what they learned throughout the program, they are continuing their study on reducing marine pollution with the hope of contributing to a sustainable future.

Germany: Cutting-Edge Technology Paving the Way for Tomorrow’s Start-ups

Nada Seada, who participated in Samsung Solve for Tomorrow in Germany, designed a new gadget called Ingrid which gives older people more opportunities to connect with others and each other. Exacerbated by the pandemic Loneliness and social isolation are serious problems for our aging society. Ingrid was devised by upcycling an old VR device.

“Samsung Solve for Tomorrow helped me to grow my ideas from seed to fruit and provided me with opportunities to get valuable feedback from mentors and friends,” said Nada.

Katharina Porenta Elisabeth Scholz developed something called an EP-Checkup, which facilitates communication between healthcare professionals and the families of patients. Katharina’s invention was motivated by an experience she had when her grandfather was hospitalized with heart disease. She recalled the anxious hours she spent waiting for updates on his condition. Drawing on this nervousness — and hoping other people might be able to avoid it in the future — was what inspired her efforts.

“I participated in bootcamps, coaching sessions and seminars, and was lucky enough to learn cutting-edge technologies from expert mentors. Now I want to make my own start-up,” she said.

Peru: Innovating for the Benefit of Communities in Different Regions

In Peru, the top Samsung Solve for Tomorrow 2021 prize went to a team that developed an insulated thermal box that could heat water using solar energy. The thermal box heats water then keeps it warm, which is useful in the cool regions where the yearly average temperature ranges from 5 to 15°C. The young innovators’ hope was that the box might be produced by combining traditional Peruvian organic methods with modern scientific approaches and that their invention might serve regions all over Peru.

Brazil: New Methodologies for the Purification of Water

The Federal Institute of Education, Science and Technology, located in the northeastern area of Brazil, is an excellent model of how STEM-based approaches can prove invaluable in public education. A team from this institution committed itself to developing a water purifying system using solar radiation and, thanks to both the social utility and the sheer originality of the idea, the team won second prize at the 8^th Brazil Samsung Solve for Tomorrow.

“STEM is a very effective way to explore technologies that students are not given as much exposure to in the conventional education system,” said Mr. Raymond Lima Júnior, the team’s coach and chemistry teacher. “The program has the capacity to bring positive changes to public institutional education by showing the communities it is involved with the important values it holds.”

Canada: Environmental Innovation Unlocked Through Unexpected Materials

Students from Mount Allison University won the Samsung Solve for Tomorrow challenge hosted by Samsung Canada. The team tried to address the orange peel waste problem in their university’s local area. Over the course of Project Enviroot, as they called it, the students developed an environmentally-conscious, non-toxic alternative adhesive product made using orange peels dried in Samsung ovens. The adhesive alternative is now widely used in soft boards across the campus.

“It was such a meaningful opportunity to interact with other student environmentalists and community activists,” the young environmental enthusiasts said.

Indonesia: Harnessing Technology To Help the Visually Impaired

The SIC held in Indonesia was not exclusive to students majoring in STEM.

“I am not a programming major, so SIC was a great challenge for me,” said a student who learned how to develop independent IT solutions at SIC.

This student developed something they called Eyeroom solutions. This technology — implemented through theories picked up during the bootcamp – enables the elderly and the visually impaired to distinguish between their prescription drugs.

“I learned so many things from my mentors and friends at SIC. I studied things that I had never encountered before and now my dream is to someday develop solutions to achieve a better future.”

Armenia: Climbing the Programming Ladder

SIC Armenia delivered lectures to students from all around Armenia at United World College (UWC) Dilijan, one of 18 such colleges worldwide. The SIC program included lessons in ICT skills and capacity building classes for students searching for jobs.

“After taking classes at SIC, I am determined to begin my career in the programming sector,” said Narek, an undergraduate student who participated in the program. “I hope I will be able to contribute to the future of our country by designing drone software or artificial intelligence negotiation systems for the industry. SIC is an excellent opportunity for both improving your technical ability and sampling a variety of new classes and practices.”

Korea: Samsung Smart Schools Helping Dreams Come True

A school of only 50 students in Chungyang, Korea, makes up for its small size in its digital capabilities: Samsung Smart School is an active tool for the school in providing digital classrooms. Teachers and parents of Chungsong Elementary School have long been thinking of ways to maximize the potential of the children and minimize the educational gap between urban and rural districts. Together they found the answer to this important yet complex question with Samsung Smart School.

“I got interested in rockets and how they work when I happened to see them in action on my tablet PC,” said Myung-Gu Kang, a 6^th grader from Chungsong Elementary School. “Now I am interested in other areas of science too and I study these other subjects diligently,” Myung-Gu explained that he can search for information using the tablet PC any time he runs into a question, and that the bigger display size of Samsung Flip makes study more fun and enjoyable than ever.

India: Samsung Smart Schools Closing the Gap in Marginalized Communities

Since January this year, Samsung India has been supporting 10 schools with Samsung Smart School, which provides state-of-the-art educational environments utilizing digital devices and technologies. Aarohi Kumari, a student from one of these 10 schools — Jawahar Navodaya Vidyalaya — dreams of becoming a doctor. Aarohi’s father makes living as a driver in Varanasi.

“My background gives me no advantages over the other students, but my father always gives me hope,” Aarohi said. “Samsung Smart School let me experience digital education and helped my studying of my favorite subject become more enjoyable. I hope to qualify as a doctor in the future and make my father proud.”

“I was delighted to see scenes of young people unleashing their full potential through this cutting-edge educational environment,” said Shilaja Pathania, who is in charge of Samsung India’s CSR activities. “We intend to create more educational opportunities for young people who have been marginalized in education and care, so that they can acquire knowledge and cultivate the skills they need to become the next generation of leaders.”

▲ Samsung Electronics regional offices are spreading their efforts in CSR to young people around the world.

Samsung Electronics’ Together for Tomorrow! Enabling People vision is committed to providing education to young people around the world to empower the leaders of tomorrow. More stories on Samsung Electronics’ CSR efforts are available at Samsung Electronics’ CSR webpage (csr.samsung.com).

Samsung Electronics today announced that the company ranked fourth out of 150 companies in the World Benchmarking Alliance (WBA)’s Digital Inclusion Benchmark in 2021. Samsung’s consistent, multifaceted efforts to be digitally responsible have earned the achievement from global tenth place in 2020 to fourth in this year.

The WBA represents an alliance forged among more than 200 global, regional and local organizations to shape the private sector’s contributions to achieve the UN’s Sustainable Development Goals. The WBA examines companies with a focus on seven key categories, including human rights, the environment and digital inclusion. The WBA launched its very first Digital Inclusion Benchmark last year, which evaluated companies’ progress in improving access to technology, enhancing digital skills, fostering trustworthy use and innovating both openly and ethically.

Samsung was recognized for its efforts on digital responsibility as the company had established its artificial intelligence (AI) ethics principles. Having recognized the importance of emphasizing social and ethical responsibility in technology development, Samsung established a set of AI ethics principles to put into practice.

Samsung strives for accessibility in its products, enhancing them with technologies that make it easier for all users to utilize them. WBA recognized Samsung’s SeeColors app¹ that makes color adjustments to aid those with color vision deficiency (CVD) and helps them enjoy a better viewing experience with optimized colors on Samsung TVs.

The company’s C-lab Outside program in Korea that is designed to foster the startup ecosystem was singled out for its social contribution activities, while Samsung’s devotion to support digital education also garnered recognition. With its vision of ‘Together for Tomorrow! Enabling People’, Samsung has been and will continue to operate social contribution activities focusing on youth education and growth for their sustainable development. Samsung operates its global Corporate Citizenship Program, the Samsung Innovation Campus (SIC) to provide support in the form of job opportunities in future technology fields.

As a company that develops products and technologies that enhance users’ lives, Samsung is committed to promoting digital responsibility. Going forward, the company will continue to explore ways to make it easier for people to access and utilize a wide range of convenient and meaningful digital technologies.

¹ This app is not intended for use in the diagnosis of disease or other conditions, or in the cure, mitigation, treatment or prevention of disease or medical problem. Any information found, acquired or accessed through this app is made available for your convenience and should not be treated as medical advice.

Samsung Solve for Tomorrow and the Samsung Innovation Campus not only help students across the world – including in the U.K., Vietnam and Turkey – gain more advantages in terms of job opportunities and career paths, but they also combine the efforts of participants in order to harness their skills and solve social issues. Samsung Newsroom heard from some of the young people who are creating a better future through Samsung’s programs.

Alec Conway’s Project Dignity Digital Lockers Help the Homeless Reintegrate Into Society

Samsung Solve for Tomorrow is an education program in which young people utilize their knowledge of science, technology, engineering and math to solve regional issues and further develop their problem-solving skills. The program, which began in the U.S. in 2010, is now present in more than 30 countries. It is comprised of three steps: identifying an issue, coming up with a solution and making that idea a reality. Samsung employees act as mentors for participating teams, providing them with support throughout the process. The winning team is chosen based on contestants’ presentations and the final products.

Through Samsung Solve for Tomorrow, Alec Conway from the U.K. not only developed a novel idea, but also grew his idea into a business proposition. While traveling around Europe, he observed many homeless people carrying their possessions around. He realized that having a place to store their possessions would offer them more independence and opportunities. With this idea, he created Project Dignity and entered the Samsung Solve for Tomorrow program.

Alec designed a type of digital locker that not only offers a secure storage solution for homeless people, but also provides them with vital information such as maps, accommodations and details on food accessibility through a digital screen that’s built into the locker. Each locker also works as a PO box, providing the user with a permanent address with which they can receive support regarding employment, healthcare and tasks like opening a bank account. While participating in Samsung Solve for Tomorrow, Alec received advice from Samsung employee mentors, and eventually took home the top prize. Alec is now working closely with Digital Catapult, a technology innovation center in the U.K., and is exploring partnerships to develop a functioning prototype of his digital locker.

Vietnamese Students’ IoT Device Trap Pests Using Solar Energy

Samsung Solve for Tomorrow offers an opportunity for students like Le Hang, Tuong Vy and Tuyet Nhi of Vietnam to unleash their potential and creativity using science and technology. The trio won Vietnam’s second edition of Samsung Solve for Tomorrow by developing equipment that allows local farmers to enhance productivity by streamlining how they trap pests.

The idea came to the students after they noticed just how often farmers have to enter hazardous zones to eliminate pests. They thought that if a device could take over pest control, the farmers would be able to work under much safer conditions. This led the students to start developing an IoT device that could trap pests in organic vegetable fields using solar energy.

Receiving robust mentoring and support from Samsung Solve for Tomorrow’s online sessions, they designed what they called “Equipment for trapping pests in organic vegetable fields using solar energy.” The team integrated IoT to ensure that the device would operate seamlessly even when it was far away. They credit Samsung Solve for Tomorrow for helping them overcome various obstacles and for teaching them a lot about the importance of teamwork during the problem-solving process, and about thinking critically.

Meet Batuhan, Who Grew Thanks to the Samsung Innovation Campus While Also Participating in the UN Sustainable Development Goals Project

The Samsung Innovation Campus offers various types of ICT (Information and Communication Technologies) education to help unemployed young people competitiveness in the job market. The program offers a total of 240 hours of education in key ICT areas. Students can not only learn about technologies such as AI and IoT, but they can also develop crucial employability skills to help create better opportunities for themselves. As of 2020, approximately 160,000 students have graduated from the Samsung Innovation Campus, and the program is available in 20 regions around the world.

In the face of a job crisis that has left 25 percent of Turkish youth unemployed, Batuhan successfully landed a job in the IT industry after finding his dream at the Samsung Innovation Campus. A 2019 graduate of Istanbul Technical University, Batuhan had been interested in IT, but didn’t stand out in the field. Participating in the Samsung Innovation Campus program offered an opportunity for him to learn practical skills and know-how from field experts, and receive helpful career advice from his mentors.

In particular, Batuhan worked with other participants to plan and execute an environmental project in line with the UN’s Sustainable Development Goals (SDGs). He utilized everything he had learned in the program, which ultimately helped him broaden his perspective. “The Samsung Innovation Campus was an opportunity for me to challenge myself in a new way,” said Batuhan. “I learned that the hours of learning and hard work were all worth it in the end. If you wish to work in this field, I recommend the Samsung Innovation Campus.”

‘I Should Pay Forward What I’ve Learned’: Meet Passakorn, the Mentee Who Became a Mentor

Graduates of Samsung Innovation Campus often return to the program as mentors in order to pay forward the help they had received. Passakorn is one of those students. Having participated in SIC during its first year in Thailand, he has returned to serve as a mentor. He first got into programming to develop computer games, and received systematic education at the Samsung Innovation Campus. He and his teammates successfully completed the SIC program with their AI-based smart home solutions project.

By utilizing what he learned at the Samsung Innovation Campus, Passakorn was accepted into the robotics and AI engineering program at King Mongkut’s Institute of Technology Ladkrabang. He became a mentor himself to share the special experience that he enjoyed at the Samsung Innovation Campus with more people. He wants students to go through education and training just like he did, and create solutions by collaborating with one another. “Thank you, Samsung Innovation Campus, for opening the door for me to come with my own innovative smart home solutions,” said Passakorn. “I hope to become a driving force for the new generation – the leaders of the future – to achieve innovative and creative feats.”

Technology for All: Meet Carmen, Who’s Lowering Barriers to Medical Support

Technology can create something novel that didn’t exist before, but it can also lower barriers for marginalized communities to access essential services. The idea of helping communities in need is what inspired Carmen, from Italy, to harness technology to make medical support accessible to all.

While in high school, Carmen spent some time teaching English at a rural primary school in Thailand. While there, she noticed that some people with disabilities were not able to receive the medical care that they required. This sparked an interest in robotic medical technology and in building prosthetic limbs and artificial organs.

Carmen joined the Samsung Innovation Campus while majoring in electronic engineering in college. SIC has not only allowed Carmen to acquire technical skills in areas such as AI, IoT and machine learning, but has also helped her strengthen her resilience and emotional intelligence, which are attributes that can separate an extraordinary engineer from the pack.

Carmen is especially interested in IoT, and was thrilled to study applications for IoT in the medical field and learn about the latest smart biosensors. Coming from an engineering background, understanding computer science topics was sometimes a challenge for Carmen. SIC participants, however, tend to come from a diverse range of academic fields and routinely help one another out when it comes to their area of expertise.

“The Samsung Innovation Campus has empowered the world’s youth by providing them with education and technical skills to develop capabilities that will be needed to solve important social issues,” said Carmen. “What I’ve learned here is helping me achieve my goal of creating prosthetic limbs and artificial organs for the disadvantaged. I will keep pushing myself forward to realize my dream and apply my skills and knowledge to make an impact.”

Guided by its CSR vision, “Together for Tomorrow! Enabling People,” Samsung Electronics provides educational opportunities to nurture the talent that will be needed to create a brighter future. Head to Samsung’s corporate citizenship website for more stories on how the company’s programs are helping bright young minds build a better tomorrow.

Well aware of the great importance of education, Samsung Electronics works to equip young people with the skills and knowledge they will need to build a better world. Firm in its belief that every young person deserves a quality education regardless of their background, gender, ability, or personal circumstances, Samsung has empowered a countless number of young people to slowly but steadily contribute to positive changes in their societies.

To celebrate the United Nations’ International Youth Day on August 12, Samsung has gathered stories of young students from different countries who are creating a better future for all by participating in Samsung’s corporate citizenship programs. Read on to hear about their experiences.

But what exactly does this look like? In order to provide a sneak peek into these global citizenship efforts, Samsung has recently released its ‘Journey to a Better Future’ video series, which features the stories of Samsung employees across the globe in charge of the company’s corporate citizenship programs that focus on providing education for future generations.

Turning Dreams Into Reality to Find Solutions for Society

The Journey to a Better Future series presents experiences from Samsung’s corporate citizenship managers around the world, as well as real testimonies from the students who have participated in their programs.

From Samsung Russia, Sergey Pevnev and Anna Kolganova share their favorite memories from throughout their citizenship careers; Pevnev reminisces about the amazement in the young students’ eyes during the live-streamed lesson he organized featuring Russian astronauts in space, while Kolganova shares her story of launching Samsung Innovation Campus with the same determined mindset of the athletes competing in the Sochi Winter Olympics being held at the same time.

Additionally, students from Samsung Innovation Campus (SIC) in Italy share how much closer they are to realizing their dreams of becoming tech experts following the Artificial Intelligence (AI), Internet of Things (IoT) and programming education they received through the program, and students from the U.K. who participated in Samsung Solve for Tomorrow discuss with their mentors how they developed creative problem-solving skills in the process of realizing their solutions for society during the program.

The stories of the students of Samsung’s education-focused corporate citizenship programs around the world, as well as the managers and mentors who are helping them realize their dreams, will continue to be shared on Samsung’s corporate citizenship website, Samsung Global Newsroom and across social media.

Take a look at some of those stories in the video below.

Enabling People for a Better Future

Under the CSR vision “Together for Tomorrow! Enabling People”, Samsung operates a range of educational programs around the world to create more inclusive, quality learning experiences for young people from all walks of life and to empower future generations to achieve their full potential.

Samsung’s leading global corporate citizenship programs for youth education include Samsung Solve for Tomorrow and Samsung Innovation Campus. Samsung Solve for Tomorrow encourages students to use their STEM (science, technology, engineering, and math) knowledge to create solutions that can solve societal problems and fosters their creative problem-solving skills.

Furthermore, Samsung Innovation Campus concentrates on developing the young generation’s employment capabilities through ICT education. From 2012 through 2020, Samsung’s global employees have devoted a total of 9.07 million hours to corporate citizenship activities, and around 21.5 million people have participated in Samsung’s youth education programs.

Samsung’s corporate citizenship programs are aligned with Goal 4 of the United Nations’ Sustainable Development Goals (SDGs), “Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all”. Samsung cooperates closely with the world’s governments, policy makers and institutions to provide diverse and equal opportunities for young people. Samsung will continue to devote both the technologies and the resources in order to bring high-quality educational experiences to young people in every corner of the world.

SIC provides 240 hours of education on key information and communications technologies (ICT) for young people aged between 18 to 25, as well as young people who are currently jobseekers. The program offers practical skills that can help young people improve their capabilities and subsequently find a job suited to these capabilities.

SIC currently operates in 23 countries around the world, and approximately 160,000 students have gone through a SIC program as of 2020. Samsung Global Newsroom got to know some SIC program graduates from Russia, Turkey and Spain in order to learn more about the SIC experience and achievements it can entail.

Developing a Smart Pill Dispenser with IoT Technology: Vladimir from SIC in Russia

Since 2014, Samsung Electronics had offered Samsung IT School for high school students and Samsung IT Academy for college students in Russia. Building on the educational know-how and successful operation of these programs, SIC was established in 2019.

Vladimir, a graduate of SIC, has developed a pill dispenser called Autopill based on the knowledge he gained while studying at SIC. It is a smart device that automatically dispenses the right dosage of medicine according to a set schedule.

“I’ve believed for a long time how beneficial it would be if there was a device that automatically dispenses pills for everyday use, and I was also very interested in IoT solutions,” explained Vladimir. “After taking IoT classes at SIC, I developed Autopill by applying an IoT solution to a 3D printed prototype.”

SIC provided Vladimir with the right opportunities to be able to develop this smart device designed to solve an issue encountered often in everyday life. After building a foundation through the IoT education course at SIC, conducting consumer research and going through a trial and error process, his solution Autopill was born. Vladimir subsequently won the Samsung Innovation Campus Grand Prix in 2020 for his smart solution.

“I was able to develop technology that everyday users actually want thanks to SIC, and I learned to observe and understand technology from various perspectives,” noted Vladimir. Even though he has now finished his education program, he occasionally helps out students at SIC as a mentor and also continues to further develop Autopill. “My next goal is to upgrade the smart pill dispenser Autopill so that it can be part of the SmartThings Home Solution,” he said.

Solving the Water Shortage Issue with IoT Technology: The 3W Project of SIC Students in Turkey

In order to address the water shortage issue in Turkey, four university students came together to help solve the problem: Asli and Oğuzhan from Boğaziçi University, Bilge from Marmara University and Mert from Doğuş University.

These four university students learnt that the water usage of Turkish households accounts for 11% of the entire nation’s water usage, leading them to develop the Watch Water & World (3W) Project. The 3W Project is a system that lets users participate in the process of saving water by turning it into a game. The 3W Project also comes with a smart water meter feature that utilizes IoT technology, allowing users to track their water usage and easily access their water bill and payment history in order to motivate them to conserve their water usage.

Regarding the establishment of the 3W project, SIC played a big role in getting it started. “I was able to gain information regarding IoT technology in a short amount of time thanks to the classes I took at SIC,” said Asli. “Although I majored in computer science, the reason we could develop the IoT prototype in such a short amount of time was the growth of our capabilities granted by SIC,” she added. “It was very rewarding because all of us in the team were able to think deeply about the issues in our community while working on this project.”

Starting a New Life by Establishing an IT Startup: Araya from SIC in Spain

Some of the SIC courses offered in Spain focus on fostering female IT talent. As a result, a total of 2,300 female graduates of SIC have become IT experts as of 2020.

Araya is one of the entrepreneurs who established her career in ICT field after going through the SIC program. Having previously worked at a consulting firm as a financial manager, Araya came to SIC with simply a desire to learn more about the IT and communications industry. Although she began her course with no background knowledge of software, she managed to successfully complete a challenging 9-month program through dedicated effort and perseverance and subsequently made the decision to change her career path and established an AI startup.

“SIC was an opportunity to jump into the field of ICT and a shortcut for developing practical skills,” said Araya. She is currently involved in actively supporting other aspiring female IT experts as a coordinator at SIC. “The unique advantage of SIC is that it provides you with so much knowledge that can be applied across various fields including design, marketing, and finance even if you are not a developer,” she added. “As long as you don’t limit yourself in terms of how much you can achieve, then SIC is the program where you can realize what you want.”

Samsung is continuing to grow SIC so that more young people from even more countries around the world can develop their ICT capabilities. This year, SIC is set to provide education to over 30,000 students in 28 countries. SIC is also currently working on developing a big data curriculum, which is set to be available to students starting from 2022.

Under the company’s overarching CSR vision of “Together for Tomorrow! Enabling People”, Samsung will continue to support their future generation to unleash their full potential and pioneer positive changes for all through education, support and more.

Along with the expansion of its youth education programs to an increasing number of nations worldwide, Samsung has been launching initiatives, including a range of Samsung Innovation Campus (SIC) programs, dedicated to nurturing young talent around the world – even in the face of a global pandemic.

Introducing Samsung Innovation Campus Saudi Arabia

This year, Samsung launched its latest Samsung Innovation Campus initiative in Saudi Arabia, a program dedicated to supporting and nurturing young Saudi talent. The program, which this year has a particular focus on Internet of Things (IoT) and AI, aims to help young people find long-term success by equipping them with advanced and professional skills.

In November 2019, representatives from Samsung Electronics and Misk Academy sign a Memorandum of Understanding (MoU) to nurture young Saudi talent

The Campus was launched in collaboration with Misk Academy, a non-profit founded by Crown Prince Mohammed bin Salman with a vision in line with Samsung’s focus on helping young people thrive. “The SIC program aligns perfectly with Misk Academy’s mission to accelerate learners’ careers with industry-relevant skills that are in high demand in the Saudi job market,” said Dr. Bandar Al-Hejin, Director of Programs at Misk Academy.

Even amidst the closure of in-person schooling brought on by the pandemic, the program still offers its students 240 hours of comprehensive and practical eLearning lectures, exercises and a capstone project over 12 weeks.

Students of Samsung Innovation Campus Saudi Arabia participate in this year’s online program

Evolving Youth Education Programs to Bridge Educational Divides

In line with the company’s mission of empowering and equipping future generations with the skills and resources they need, Samsung has not just been launching online programs but has also been shifting existing programs from in-person to online to ensure that students’ education can prosper.

In 2019, Samsung successfully launched its Samsung Innovation Campus in Turkey in partnership with United Nations Development Program (UNDP) Turkey, the Turkish Informatics Foundation (TBV) and Istanbul Technical University. The Samsung Innovation Campus in Turkey was launched in order to equip young Turks with critical technical skills and bridge educational divides to enhance the employment opportunities of all students, an objective that the initiative continues to pursue even as classes moved online in 2020. From February to June this year, the program held a course titled ‘Internet of Things’ that saw an application rate of 175 applications per available place, and while the course was not conducted in-person, experts from the UNDP’s Sustainable Development Goals program and Samsung Electronics employees were still able to mentor, motivate and keep students on track through distance learning tools.

“SIC offered me the opportunity to create my own project out of my own software, hardware and ideas,” affirmed Ebrar Omer, a student of the Samsung Innovation Campus in Turkey’s program. “The experience really refreshed my self-confidence and strengthened my belief that I can actually achieve something.” Fellow student Naime Akgun expressed her appreciation for the program’s focus on IoT; “As my software knowledge grew at SIC, so did my interest in the field. I firmly believe that, in the future, we can develop effective solutions to the world’s problems using IoT.”

A student of the Samsung Innovation Campus in Thailand’s program takes part in an online class

Elsewhere around the world, 2020 saw the expansion of the Samsung Innovation Campus in Thailand’s program. Established in 2019, the initiative was launched to bridge educational divides in order to equip young Thai individuals with basic coding, programming and technology-oriented skills. This year’s expanded iteration of the program, which took place online over a total of 75 dedicated learning hours, involved the inclusion of new modules to help equip the students with even more skills. The new ‘Understanding of Technology’ module helped introduce the importance of technological skills within the modern job market, while the ‘Innovator’s Toolbox’ module helped showcase to students how they could put their new-found skills into practice.

“SIC makes me confident in being able to prepare myself for the many new innovations the future will bring,” affirmed Chanudom Tassanawitoonkrit, one of the Samsung Innovation Campus in Thailand’s 2020 program graduates whose dream is to become a computer engineer. Fellow student Kittisak Suedee found the program’s comprehensive introduction to technology-oriented skills most useful; “SIC has provided me with new knowledge and experiences of coding and programming, something I have never studied before.”

Adopting New Modes of Education to Keep Young People Motivated

In South Korea, the Samsung Software Academy for Youth (SSAFY)’s 4th program had its entrance ceremony, which celebrates the beginning of its trainees’ journey towards becoming leading software experts, take place online this July. Samsung DreamClass, a program that has been supporting South Korean middle-school students with their after-school learning since 2012, also began the first of their online classes to support students week-round.

In order to ensure educational continuity and safeguard the dreams and aspirations of young people everywhere, Samsung has been and will continue working towards providing young individuals with the resources and skills they need, even during the heavily-disrupted learning circumstances of late.

Samsung believes that young people have the power to navigate the world through the crises it currently faces using their own creative potential, and will continue to empower young people around the world to pioneer positive social change and build a better world for all.

For more information on Samsung’s corporate citizenship, visit csr.samsung.com.

Kusum, a Nepalese student, recites a poem she wrote to her friends about overcoming difficulties and pursuing your dreams. She says her experience at the Samsung Employee Volunteer Program-run design school opened up paths that she “had never dreamed of”

The Journey to Better Educational Opportunities

‘People’ have always been central to Samsung’s philosophy. Alongside the priority that is ‘people’, nurturing talent and harnessing innovation and collaboration to build a better world are other values that Samsung holds dear.

Samsung understands the importance of economic development for emerging nations. However, it also knows that once a country starts benefitting from that development, it is important to ensure that as many people as possible benefit from the new opportunities that are generated as a result.

Since the 1990s, Samsung has been investing in programs to support children from low income families through the Samsung Welfare Foundation. This foundation supports youths – the leaders of tomorrow – while establishing an environment in which women can continue to work, safe in the knowledge that their children are being taken care of. It has facilitated access to quality education for children, and provided young people in need of financial support with self-reliance funds to allow them to focus on their education.

Samsung, which promotes organizational public welfare programs through the Samsung Welfare Foundation and Samsung Life Public Welfare Foundation, created an organization dedicated to Corporate Citizenship in October 1994 to help it invest more in CSR activities. Since then, Samsung has implemented a range of programs to promote social welfare in domestic and international communities, and brought social welfare experts onboard to help streamline its efforts. In 2007, Samsung established ‘Happy Together’ as the objective statement for its CSR activities, with ‘hope’, ‘harmony’ and ‘humanity’ as the main keywords for its vision. It proceeded to launch a number of activities to instill hope in young people, such as its financial support program for children, study room program, and scholarship program.

Visual Identities of some of Samsung’s CSR initiatives: ‘Light of Love, Sharing Star’ (1995) and ‘Together for Tomorrow! Enabling People’ (2019)

Based on its enthusiasm for social responsibility, Samsung has devoted itself to nurturing the technology leaders of tomorrow by sponsoring apprenticeship contests both domestically and internationally. In 2012, Samsung launched its Dream Class program, an extracurricular academic program for middle school students, and in the process demonstrated its will to focus more on youth education.

Samsung has also been launching educational programs around the world that take the diverse range of environments seen in different communities into account. For example, Samsung supported Vietnamese schools by replacing their old desks and chairs and provided Thai, Indian, Filipino and other Southeast Asian youths the opportunity to experience advanced digital technology via the ‘Samsung Digital Hope’ program. The company has also nurtured potential track and field athletes in Kenya through the ‘Dream Tree’ project.

Realizing Potential – From Elementary Students to Job Seekers

In February 2019, Samsung announced its new CSR vision, ‘Together for Tomorrow! Enabling People’, the goal of which is to empower future generations to achieve their full potential, pioneer positive social change and build a better world for all. Samsung understands that it has a responsibility to foster the development of the future leaders who will help their communities overcome the challenges brought about in the rapidly changing 21st century.

To build a future where all young people can realize their full potential, regardless of their circumstances, Samsung launched its Corporate Citizenship website and took action on its goals by shifting its Corporate Citizenship focus towards domestic and overseas youth education programs. Let’s look at how Samsung’s Corporate Citizenship activities are aiming to provide youth with the chances to receive quality education and benefit from new experiences.

Participants in the 2019 US Samsung Solve for Tomorrow program (Above). The Samsung Solve for Tomorrow US online program for 2020 (Below)

Watching your own original idea being realized is a priceless experience. Thus, ‘Samsung Solve for Tomorrow’, a creativity contest in which young people come up with their own creative solutions to address real life issues, allows young people to do just this. This program aims to enhance the problem-solving abilities of youths to induce positive social transformation.

The ‘Samsung Innovation Campus’ program offers training to young people seeking employment. Based on the success of the previously run ‘Samsung Tech Institute’ initiative, Innovation Campus was launched in October 2019 to provide young people with opportunities to learn about core technologies and help them advance into high-potential industries via global ICT training programs. Domestic programs that play a similar role exist in select markets as well.

Seema, who got a job as an engineer after attending the Samsung Technical School, has become a beacon of hope for others in India, where many women still do not receive an education

‘Samsung Smart School’ is a series of initiatives that utilize Samsung devices and content to provide quality digital education to students around the world with insufficient educational prospects and poor information accessibility. As of the end of 2019, more than 3.8 million students have benefited from the program.

By harnessing a wide range of channels and means, Samsung is constantly providing precious learning opportunities to the young people of the world through its diverse array of Corporate Citizenship programs.

Together for Tomorrow! Enabling People

The future will only be bright as long as the young people of today are equipped to lead us into it. Thus, Samsung dreams of a future in which the youth of the world are empowered to build a better world where we can all thrive together.

Today, on United Nations International Youth Day, let’s all reflect on the reasons for this day and unite under Samsung’s vision of ‘Together for Tomorrow!’