Founded in 1953 as Die Gute Industrieform e.V., the iF Design Award conducts comprehensive evaluations of factors including differentiation and impact across a total of nine categories: Product, Packaging, Communication, Professional Concept, Interior Architecture, Architecture, Service Design, User Experience (UX) and User Interface (UI).

“It is important to design meaningful experiences that integrate shifting customer values with innovative technologies,” said TM Roh, President and Head of Corporate Design Center at Samsung Electronics. “We will continue to contribute to our customers’ lives and our society with designs that cater to all needs.”

Gold Award Recognizes Design That Offers Customized Experiences for Different Lifestyles

The Bespoke Infinite Line is a premium built-in look refrigerator that is available in a choice of fridge, freezer or wine cellar models and features a timelessly contemporary modular design that seamlessly blends into any interior[2]. With simple lines, high-quality natural materials and features that maximize convenience and streamline food storage, the Bespoke Infinite Line adds lasting value to consumers’ kitchens.

The refrigerator’s exterior is made from premium aluminum that is more dent- and scratch-resistant and allows marks and stains to be easily wiped away. The interior is bright and refined with its Black Metal Cooling and Tunnel Lighting — two features that epitomize the refrigerator’s elegant balance of form and function.

Total of 80 Awards, From Product to UX Design, Including TVs, Home Appliances and Smartphones

Samsung Electronics’ 80 wins across all design categories, including Product and UX, were the most of any nominee at this year’s awards.

In addition to the Bespoke Infinite Line’s Gold Award, Samsung received awards in the Product category for the Odyssey Ark, the world’s first 55-inch 1000R curved gaming screen; the Bespoke Jet, a cordless stick vacuum with an all-in-one Clean Station; and the Galaxy Z Flip4 Bespoke edition, a smartphone that offers an exclusive customization experience by allowing users to design a device that is uniquely theirs.

Samsung’s accessibility-enhanced TV UX, which includes an avatar-based Sign Language Guide that provides explanations of TV menus in sign language, and Samsung Space Tycoon, a virtual space and management simulation game on the Roblox metaverse platform where users can create and play games and share experiences using Samsung products, were also recognized for design excellence.

[1] Availability may vary by region.

[2] The refrigerator is available globally, and availability of other products may vary by region.

Founded in 1953 as Die Gute Industrieform e.V., the iF Design Award conducts comprehensive evaluations of differentiation and impact, among others, in a total of nine categories – Product, Packaging, Communication, Professional Concept, Interior Architecture, Architecture, Service Design, User Experience (UX), and User Interface (UI).

“It is important for a design to connect the changing values with innovative technologies,” said Jinsoo Kim, Executive Vice President at Corporate Design Center in Samsung Electronics. “We are committed to offering a meaningful experience that both meets the various demands of customers and improves the quality of our lives.”

Three Gold Award Winning Products Recognized for Designs That Offer Customized Experiences to Different Lifestyles

The Freestyle is a portable screen that can display as large as 254cm in diagonal length depending on the environment where it is used, be it on the wall, the ceiling or the floor as it rotates 180 degrees.

Thanks to its lightweight and minimal design, The Freestyle is highly portable, allowing the user to hold it in one hand, and can be used with ease both indoors and outside such as on camping sites. Depending on each individual lifestyle, it can also be used as a Bluetooth speaker or as an ambient lamp that can glow light in various colors.

The Galaxy Z Flip3 was honored for its iconic and compact design that comes with premium features and exclusive foldable experiences providing a truly personalized smartphone experience. With Galaxy Z Flip3’s unique form factor, users are able to enjoy the full smartphone experience when unfolded and pocketable design when folded in half. Not only is the design refined by providing a large Cover Screen, but it also maximizes the usability by allowing users to view notifications and capture a quick photo even when folded.

The vacuum cleaner The Bespoke Slim[1] also won the Gold Award for its simple design that blends well with the surrounding living space. The Bespoke concept, which brings customized products to fit lifestyles and tastes, was applied to the product, improving the experience throughout the entire cleaning process from product storage to dust emptying.

Total of 71 Awards, From Product to UX design, Including TVs, Home appliances and Smartphones

With its designs being recognized in all categories at the iF Design Award 2022 including Product and User Interface (UI), Samsung Electronics won the most number of awards totaling 71.

In addition to the three Gold Awards, the Neo QLED 8K, the Bespoke French Door Refrigerator, and the Galaxy Buds2 also won awards in the Product category.

The One UI 4, new interface of Galaxy smartphones that enables users to customize their devices, and the Galaxy Upcycling at Home, which allows users to build a smart home by recycling unused Galaxy phones into Home IoT devices were also recognized for the design excellence.

[1] Product availability may vary by country

Unveiled at CES 2020, Samsung’s latest ultra-wide curved gaming monitor combines unparalleled depth with HDR 1000 and premium design, all to offer gamers an incomparable experience. Several leading consumer technology publications and design awards across the U.S. and Europe have subsequently awarded the Odyssey G9 some of their top distinctions, highlighting the monitor’s standout picture quality, 1ms response time, 240Hz refresh rate, and design innovation.

“Our 2020 Odyssey G9 monitor is an example of Samsung’s industry expertise in providing unbeatable image quality for gamers,” said Hyesung Ha, Senior Vice President of Visual Display Business at Samsung Electronics. “These awards are testament to our hard work in delivering the world’s best monitors for consumers, which continue to innovate and entertain.”

Read on to learn the reasons why the Odyssey G9 continues to win awards.

For more information on Samsung’s award-winning Odyssey G9 gaming monitor, please visit: https://displaysolutions.samsung.com/monitor/detail/1644/C49G95T

Organized by the iF International Forum Design GmbH, the iF Design Award contest started in Germany in 1953. Product submissions are based on a comprehensive evaluation of design, material suitability, innovativeness and seven additional categories including product, packaging, communication and professional concept.

This year’s achievement of 55 awards, including the gold award for the Modernist Column Refrigerator, CHG90 QLED gaming monitor, the Odyssey gaming PC set, and Samsung Power, is Samsung’s greatest yet, since first participating in the iF Design Award in 1996. Samsung has now won more prizes than any other company in the last three years of the iF Design Award.

“Through a deep understanding of what people really want, we will continue to strive for designs that enrich our customers’ lives through human-focused innovation,” said Dontae Lee, Executive Vice President and the Head of the Corporate Design Center at Samsung Electronics.

The Modernist Column Refrigerator is a super-premium built-in column-type refrigerator leading change in modern design in the U.S. built-in market. It features 3DLighting, which illuminates the elegant all-stainless-steel interiors, and intuitive functions such as the dual door-mounted cameras, Push-To-Open Door assist, and waist-high Hidden Touch Control Panel. An internal water dispenser provides fresh filtered water, while Dual Icemakers serve both traditional and Cocktail Ice.  Precise Cooling technology with two evaporators also ensures the freshest ingredients.

The CHG90 QLED gaming monitor, a super ultra-wide 49-inch 32:9 screen with 1800R curvature, is equivalent to two 16:9 monitors side by side, generates an exceptionally engaging gaming experience. The monitor frame and stand embody robustness, solidness and durability, while the monitor can be tilted up and down or adjusted left or right for optimal usability. Gamer-friendly features, such as shortcut keys that can save personal settings in each of the gaming screens, ensure smoother gameplay for the winning edge in onscreen contests.

The Odyssey is a compact, powerful gaming desktop offering a clean and fresh approach to gaming with a keyboard and mouse. With a unique, bold sitting position and optimized cooling, the Odyssey slim is the flagship gaming desktop. The Odyssey mechanical keyboard* is designed for serious gamers, with ideally angled cherry keys for optimum quick-fire responsiveness. The Odyssey gaming mouse* includes ambidextrous detachable wings catering to various gaming styles, and to the size of hand by each user.

Lastly, the Samsung Power, a wireless charger convertible and battery pack designed as a companion device for the Galaxy smartphone, can function as a stand with both horizontal and vertical positions for watching multimedia or making video calls. It can also be folded into a slim pad for easy carrying and storage. The cushion pad safeguards the phone from external shocks or phone vibrations and maintains a stable charging position. The leather-like texture and compact design enhance the complete look of the design. The battery pack is designed for ultimate portability, thanks to its optimal size, curved sides, and non-slip surface coating. Also, the rubber strap on top makes it easy to carry and reduces the risk of dropping.

In addition to the four gold awards, 50 other iF Design Award recognized Samsung’s products including Galaxy S8 & S8+, Galaxy Note8,  The Frame TV, QLED TV Q9, 36-inch French Door Built-in Refrigerator, and POWERstick PRO.

For more information, please visit https://ifworlddesignguide.com/design-excellence.

*The Odyssey mechanical keyboard and gaming mouse are not commercially available products.