The latest generation of foldables were recently unveiled in London where media and content creators from Southeast Asia and Oceania were among the first to experience the new devices.

Tracing a route through the city’s most photographed corners, they explored new perspectives with the Samsung Galaxy Z8 series, capturing everything from historic riverside landmarks to bustling local markets. And here’s how they did it.

Create Like a Pro: The Galaxy Z Fold8 Ultra Flagship Camera System

Whether it was an artistic shot of the Thames or eye-catching street-side architecture, the Galaxy Z Fold8 Ultra made it easier to capture, refine and share everyday moments with greater clarity and control

Shot by Johnboy Iype John from The Straits Times, Singapore: The Lloyd’s Building meets the Walkie-Talkie in a portrait of modern London, captured with the Galaxy Z Fold8 Ultra.

Want the highest resolution photos from the Galaxy Z Fold8 Ultra?
Introducing the 200MP main camera[1] which captures rich details and clarity, now enhanced with High Dynamic Range (HDR) capability for more true-to-life images.

Shot by Mary Bautista (@marybautistayt) from the Philippines: An after-work crowd framed against the Victorian grandeur of Leadenhall Market, captured on the Galaxy Z Fold8 Ultra.

What’s the best way to get close-up details with the Galaxy Z Fold8 Ultra?
Use the all-new 50 MP ultra-wide camera to get greater detail and clarity across wider scenes and macro shots. This will give you the flexibility for snapping shots of sweeping landscapes, intricate interiors, or close-up details.

Shot by Lee Khai Sin (@l_khaisin) from Malaysia: Heritage meets innovation in this photograph of The Gherkin’s texture and detail, shot on the Galaxy Z Fold8 Ultra.

Does the Galaxy Z Fold8 Ultra take good photos in low light?
Yes. Improved Nightography[2] helps photos and videos look brighter and clearer in low light, so users can capture standout moments even when lighting isn’t ideal.

A Versatile Camera, Built for the Way Creators Shoot

The Tower Bridge has been a historic landmark of London on the River Thames since 1894, making it a natural first test for the Galaxy Z Fold8’s camera system. Its iconic twin towers, Victorian architecture and riverside setting offer photographers plenty to frame.

Shooting from a low angle against an open sky, Nguyễn Hữu Đan Anh (@dananh0112) from Vietnam framed the bridge on the expansive main display and turned it into social-ready photos and video with all-in-one capture, editing and sharing on the Galaxy Z Fold8.

How does the Galaxy Z Fold8 help you turn group footage into more focused video content for socials?

With My FanCam[3], users can select a subject that the Galaxy Z Fold8 should track. With this feature, footage can be automatically reframed into a preferred aspect ratio — making polished edits faster and easier with less manual effort.

Shot by Nguyễn Hữu Đan Anh (@dananh0112) from Vietnam: Two sides of one moment – capturing reactions from both the storyteller and the scene in front of them, taken with Dual Recording on the Galaxy Z Fold8.

How can I shoot reaction videos with just my Galaxy Z Fold8?

Dual Recording does it for you: the front and rear cameras work together at the same time, and you can use the cover screen to help you stay in frame while you shoot what’s in front.

Shot by Mohamad Fahmi from Droidlime, Indonesia: This low-angle street scene captures the depth and character of Central London with striking clarity, brought to life by the Galaxy Z Fold8.

With the Galaxy Z Fold8, creativity doesn’t need to wait for the perfect setup. Its advanced dual camera system gives creators like Fahmi greater freedom to capture every angle with clarity, ease, and imagination.

What gives the Galaxy Z Fold8 the ability to shoot from different angles?

The Galaxy Z Fold8’s Dual 50 MP cameras[4] deliver high resolution detail across wide and ultra-wide shots, preserving image quality for different scenes and shooting conditions.

Redefining Mobile Imaging for Power Users

Against London’s backdrop of vibrant streetscapes and stunning architecture, the Samsung Galaxy Z Fold8 Ultra redefined how moments were preserved, edited, and experienced. With the new Galaxy Z8 series, the city of London was a canvas of fleeting moments, unexpected angles, and stories waiting to be captured by the media and creators.

 [1] Compared to previous Galaxy Z Fold models

[2] Compared to previous Galaxy Z Fold models

[3] My FanCam feature requires a Samsung Account login. Availability may vary by video. Not supported if there is no subject to track. Accuracy of results is not guaranteed.

[4] Results may vary depending on lighting conditions and/or shooting conditions including multiple subjects, being out of focus or moving subjects.

Samsung West Lake store in Hanoi city

Samsung Electronics officially launches the new Galaxy Z series and Galaxy Watch line-up in Southeast Asia and Oceania, with the devices available across the region from 14 August 2026 onwards. Before the start of official sales, the region achieved a record high volume of foldables pre-order sales in Southeast Asia and Oceania with the launch of the Galaxy Z8 series. Total sales of the Galaxy Z Fold8 and Fold8 Ultra devices were almost 60% higher compared to the Galaxy Z Fold7.

Since its unveiling, the Galaxy Z8 series has seen positive consumer response across the globe – with pre-orders for the new lineup increasing by more than 30% compared with the previous generation. Demand for the new devices in Southeast Asia and Oceania has also been robust. The Galaxy Z Fold8 has emerged as the most popular option in the region, accounting for almost six in every ten Galaxy Z8 devices ordered.

In the Philippines, the Galaxy Z Fold8 has emerged as Samsung’s best-selling foldable ever within pre-order period and accounts for almost 60% of Z8 orders since July 22. At its peak, nearly one Z8 series unit was sold every minute within pre-order period.

Samsung Experience Store in Taguig City, Philippines

Built on seven generations of accumulated foldable technology and expertise, the new Galaxy Z series introduced an even more powerful foldable lineup and drew significant attention from the outset. The new line-up also resonated with the younger audience in Southeast Asia and Oceania, with consumers in their teens through 30s making up almost 60% of Galaxy Z8 series customers who placed their orders through Samsung.com.

By color, Graphite and Lavender were the most popular among Southeast Asia and Oceania consumers who went for the Galaxy Z Fold8, while Violet Shadow and Graphite were preferred for the Galaxy Z Fold8 Ultra. Pink was the top color for the Galaxy Z Flip8.

The Galaxy Z Fold8, optimized for immersive viewing of content popular among younger consumers — including short-form videos, webtoons, games and e-books — led demand. This fresh form factor supports immersive viewing, reading and gaming on the 4:3 main display and at just 201g, it is Samsung’s lightest Galaxy Z Fold.

Meanwhile, the Galaxy Z Fold8 Ultra, appealed to consumers who prioritize productivity with its large-screen experience. Its expansive 8-inch main display offers more room for multitasking and an upgraded camera system helps users capture richer detail, color, and clarity. The Galaxy Z Flip8 is designed for those who value maximum portability – it is Samsung’s sleekest Flip ever released – and self-expression. With a reimagined FlexWindow, users can access apps, insights, actions and assistance directly on the cover screen.

Alongside the Galaxy Z8 series, Samsung also launched the Galaxy Watch Ultra2 and Galaxy Watch9 which have both been enthusiastically welcomed by consumers in Southeast Asia and Oceania.

Built for outdoor adventures, the Galaxy Watch Ultra2 is built for users looking for long-lasting endurance while the Galaxy Watch9 is designed to be an everyday health companion. Together with the new Galaxy Z series, the latest Watch line-up strengthens Samsung’s AI ecosystem, delivering more connected experiences across phone and wrist.

Customers at Galaxy Z8 Series Pop-Up Event in Malaysia

A suite of attractive benefits encouraged consumers in Southeast Asia and Oceania to take action during the pre-order period, with early purchases being rewarded as they can double their storage and save up to PHP 7,000, receive up to PHP 14,000 through eligible trade-ins, and enjoy Samsung Care+ free for three months (worth PHP 3,297) for added peace of mind. Every eligible Galaxy Z Fold8 Ultra, Galaxy Z Fold8, and Galaxy Z Flip8 purchase also includes a six-month trial of Google AI Pro, unlocking even more advanced AI-powered experiences.

The new foldable devices also support Smart Switch, which enables wireless data transfer through a QR code without requiring a separate app installation. With new compatibility between Quick Share and AirDrop, users can also share files seamlessly between iOS and Galaxy devices in both directions.

Customers who have submitted pre-orders can look forward to receiving their new devices beginning from August 7 onwards.

Consumers who wish to purchase the new Galaxy Z8 series and Watch devices can visit:

Galaxy Z Fold8 Ultra – https://www.samsung.com/ph/smartphones/galaxy-z-fold8-ultra/buy/

Galaxy Z Fold8 – https://www.samsung.com/ph/smartphones/galaxy-z-fold8/buy/

Galaxy Z Flip8 – https://www.samsung.com/ph/smartphones/galaxy-z-flip8/buy/

2025 has proven that we have become natural storytellers of our own journeys. There is a unique mix of emotions while revisiting the things you did throughout the year, and it is from there that sparks excitement to start anew.

This 2026, Samsung invites you to manifest your goals into reality with the Galaxy Z Series, powered by Galaxy AI, as your partner while on-the-move in creating the life you’ve always imagined.

From capturing your travels and quiet aesthetic moments, these Galaxy devices are built with the strength to withstand the demands of everyday life. Find out how they keep up with your world through a powerful, premium fusion of design and durability.

Unfold Your Vision

Your most ambitious goals deserve a screen that is built to last as long as your vision. The Galaxy Z Fold7 is engineered to be your most reliable creative companion with its New Armor FlexHinge and a Titanium plate layer that significantly boosts toughness. The internal Ultra-Thin Glass is now 50% thicker for a smoother, stronger feel, while the cover display is shielded by Gorilla Glass Ceramic 2. Wrapped in a reinforced Armor Aluminum frame, it is a powerhouse built for your biggest goals while elevating every aesthetic moment. 

Flip Through Every Plot Twist

For the moments that require you to be quick on your feet, the Galaxy Z Flip7 offers premium protection in the palm of your hand. Both the cover and back are armored with Corning® Gorilla® Glass Victus® 2, ensuring your aesthetic stays scratch-free from day one. The restructured Armor FlexHinge is even thinner than before, utilizing high-strength materials for a smoother fold and long-lasting durability. Supported by a robust Armor Aluminum Frame, the Flip7 provides the tough exterior you need to live your fantasy without worry.

Nothing will hold you back with the Galaxy Z Flip7 FE. Compact yet powerful, it features a 6.7-inch immersive display designed to help you stream, create, and connect as you own the beginning of the year. With Galaxy AI guiding every interaction, it helps you flip into your most productive self, turning every new memory into a standout that is built to withstand any challenge. It is ready to explore, conquer, and grow with you.

Curate with the Strength of Galaxy AI

From turning rough drafts into illustrations with Sketch-to-Image to cleaning up your soundtracks with Audio Eraser, Galaxy AI features ensure every moment in your archive is a masterpiece. Don’t just live your 2026 fantasy—preserve it with the unrivaled durability and style of the Galaxy Z and Galaxy S Series. Your journey deserves a partner as unbreakable as your spirit.

Turn your dreams into reality this year with these limited-time offers to help you own the future of Galaxy with ease. Until February 28, enjoy 0% interest for up to 36 months via bank and credit card partners. You can own the Galaxy S25 FE and Galaxy Z Series starting at just ₱866.39/month with extended 0% terms. Home Credit users can also avail of flexible 0% installments for up to 24 months for the Galaxy S25 FE.

Level up your old device! From January 1 to February 28, trade in your old device to purchase a new Galaxy S25 FE, Galaxy Z Fold7, or Galaxy Z Flip7 and receive your device’s appraised value as an instant discount. This offer can be combined with Token and Instant Discount promotions, ensuring you get the absolute best value for your 2026 upgrade.

The Ultimate Ecosystem Flex For those upgrading via carrier, purchase a Galaxy Z Fold7 (256GB) or Galaxy Z Flip7 (256GB) from Globe or Smart between January 1 and January 31 to receive a ₱8,000 Samsung.com eVoucher. Use your voucher on Samsung.com or the Samsung Shop App to discount flagship smartphones, Galaxy S tablets, or the latest wearables and hearables. Vouchers are valid until March 31, 2026, and can be used alongside existing bundle offers and cashback for maximum impact.

DTI Permit Nos. FTEB -245565, 245575, 245573, and 243999

“Samsung’s relentless pursuit of new possibilities continues to shape the future of mobile experiences,” said TM Roh, Chief Executive Officer, President and Head of Device eXperience (DX) Division at Samsung Electronics. “Through years of innovation in foldable form factors, Galaxy Z TriFold solves one of the mobile industry’s longest-standing challenges — delivering the perfect balance between portability, premium performance and productivity all in one device. Galaxy Z TriFold now expands the boundaries of what’s possible for mobile work, creativity and connection.”­­

Shaping the Future With Decades of Mobile Expertise

Samsung has long led the mobile industry, pioneering new categories and experiences such as large screen devices, foldable form factors and the use of AI on a mobile device, with each of these innovations created with the user in mind. Backed by state-of-the-art R&D, end-to-end manufacturing and rigorous quality control, Galaxy Z TriFold showcases how Samsung continues to set new benchmarks for a phone that maximizes output while remaining portable.

In Samsung’s research and design process, innovation is driven by understanding how people use devices. The company’s decade-long experience in foldable category innovation inspired Galaxy Z TriFold’s unique multi-folding form factor, which uses an inward-folding design to protect the main display. The folding mechanism has been precisely engineered for easy opening and closing, with an auto-alarm alerting the user of incorrect folding through a series of on-screen alerts and vibrations. Every detail is crafted with precision and purpose to deliver an intuitive, user-friendly experience.

Measuring just 3.9 mm at its thinnest point,² Galaxy Z TriFold delivers flagship-level performance powered by the customized Snapdragon® 8 Elite Mobile Platform for Galaxy,³ a 200 MP camera⁴ and the biggest battery Samsung has ever had in a foldable phone. The 5,600 mAh three-cell battery system⁵ has been placed in each of 3 panels of the device for balanced power delivery and all-day endurance. Combined with 45 W super-fast charging,⁶ Galaxy Z TriFold lets users stream, create and work without limits.

To balance the power of an ultra-quality device in a thin, portable frame, a re-optimization of the core foldable technology had been applied. Every part of the device was crafted with deep attention to structural innovation and product assurance:

• Samsung’s Most Advanced Hinges Yet: Drawing on its heritage in foldable phone innovation, Samsung refined the Armor FlexHinge to meet the unique demands of Galaxy Z TriFold. Two differently sized hinges with a dual-rail structure work in harmony, creating a smoother, more stable fold despite varying weight and components across the device. The hinge structure also allows the screen panels to meet securely with a minimal gap, enabling a thinner, more portable device.
• Restructured Foldable Display: Galaxy Z TriFold introduces new display technology made for the 10-inch screen that folds twice into a pocketable phone. A reinforced overcoat has been added to a shock-absorbing display layer for better resistance across the dual-folding device.
• Advanced Materials on the Exterior: The titanium hinge housing introduces a thin piece of metal that protects the folding mechanism and resists wear over time. The frame of the device is supported by Advanced Armor Aluminum,⁷ a high-strength alloy that adds rigidity without increasing bulk. The frame helps ensure that the screens don’t make contact with each other, and a ceramic-glass fiber-reinforced polymer back panel keeps the design thin yet resistant to cracks.
• High-Quality Inspection, on Each Device: Every unit goes through a series of strict quality checks to achieve every small requirement. For instance, CT scanning of the flexible printed circuit board verifies that it has been correctly manufactured according to the design, ensuring accuracy and reliability before bonding it together with the other internal display components. Laser scanning verifies that all internal components are mounted precisely at their intended height, securing surface quality.

Through design innovation, engineering excellence and high-quality standards, every device has been built to deliver the best user experience possible.

Samsung’s Most Versatile AI Phone, Powered by the Largest Screen

Productivity on Galaxy Z TriFold is heightened with powerful experiences, customized for the 10-inch display — the largest screen ever on a Galaxy phone. Like the users who inspired its dynamic design, Galaxy Z TriFold is powerful, versatile and ready for the modern AI era.

When Galaxy Z TriFold opens, the screen performs similarly to three 6.5-inch smartphones across the 10-inch display, giving users more room to multitask during their day. Users can use the screen with endless versatility — they can create across three different portrait-sized apps side-by-side without interruption, resize apps in multi-window to view the most important information clearly, or hold it in a vertical orientation when reviewing documents for improved focus. For example, an architect drafting design plans for a new home can use the large screen to operate three applications at the same time, to review blueprints, write a proposal, and calculate measurements in a single, multi-window workspace. If a call comes in unexpectedly, they can answer without disrupting their layout or losing their momentum. When it’s time to jump back into work, the Taskbar at the bottom right of the display instantly resurfaces recently used apps, bringing the full setup back into view with a single tap. Familiar apps and features, such as My Files and Samsung Health have also been optimized for a large screen, allowing users to organize and understand insights at a glance.

To match the powerful capabilities a screen of this size can provide, Galaxy Z TriFold is the first mobile phone to have standalone Samsung DeX⁸ available, meaning users can set up a full working environment from virtually anywhere. By going to the Quick Settings panel and selecting DeX for Galaxy’s most advanced work setup, users can access up to four workspaces that can each run five apps simultaneously. From there, they can review and edit a meeting presentation in one workspace and then quickly navigate to another to chat with friends and shop online. For even more productivity, users can add a secondary screen in Extended Mode, which enables a seamless dual-screen experience with an external monitor. Users can easily drag and drop apps across screens and work across both screens with desktop efficiency. Users can also add a Bluetooth mouse and keyboard, instantly creating the ultimate portable workstation for complex projects or creative designs.

Every detail of Galaxy Z TriFold is designed for excellence — and with Galaxy AI,⁹ those capabilities elevate the device by making every feature more intuitive on a large screen. Features like Photo Assist, including Generative Edit and Sketch to Image, adapt to Galaxy AI flexibly with impressive scale, enabling users to capture and create with Samsung’s most versatile creative platform. Users can also easily compare before and after edits side by side. Browsing Assist can simplify how Samsung Internet is used as it can provide instant summaries or translations as needed.

Gemini Live on Galaxy Z TriFold is enhanced with multimodal AI that understands what users see, say and do. Users can seamlessly speak contextual questions and get answers without having to switch between apps for high level multitasking. The bigger screen provides design advice — when a user shows it a room, a shopping site and paint swatches, it will provide a custom recommendation. With screen or camera sharing on Gemini Live, users can simply ask questions about what they are viewing to get real-time assistance and insights — all on one device.

A Pocket-Sized, Cinematic Viewing Experience

Galaxy Z TriFold’s unique form factor unlocks not only increased possibilities for creating and working, but also provides a perfect canvas for high-quality viewing of photo and video content.

Designed for maximum viewing with greater portability, Galaxy Z TriFold’s expansive 10-inch main screen is perfect for getting lost in movies or shows. For an extended YouTube experience, users can now watch a video and read the comments side-by-side. Minimized creasing on the device keeps content seamless and uninterrupted, and once closed, its slim profile allows it to easily slide back into any pocket.

Drawing on Samsung’s expertise in visual display, the device provides silky-smooth visuals on a Dynamic 2X AMOLED¹⁰ cover screen with a refresh rate of up to 120 Hz. Galaxy Z TriFold features a bright display both opened and closed, with up to 2600 nits on the cover display and 1600 nits on the main screen. With Vision Booster optimizing color and contrast in any lighting, every image and frame comes to life in vivid detail, creating a truly immersive experience.

Availability & Offers

Galaxy Z TriFold is expected to be available for purchase in Korea on Dec. 12, 2025, followed by other markets including China, Taiwan, Singapore, the UAE and the U.S. At launch, Galaxy Z TriFold will be offered at select retail stores in respective launch countries for hands-on discovery of this exciting new device and in-store assistance. For more information, please visit: Samsung Newsroom, samsungmobilepress.com, or samsung.com.

Customers who purchase Galaxy Z TriFold can get a 6-month trial on Google AI Pro, with access to powerful features in the Gemini app like video generation powered by Veo3, plus 2TB of secure cloud storage.¹¹ To provide exceptional value to our esteemed Galaxy Z TriFold customers, Samsung is introducing an exclusive display repair benefit for Galaxy Z TriFold customers. As part of this program, every Galaxy Z TriFold purchaser will be eligible for a one-time 50 percent discount on display repair costs.

Specifications

1. Measured diagonally, Galaxy Z TriFold’s Cover Screen size is 10.0 inches in a full rectangle and 9.9 inches accounting for the rounded corners. The actual viewable area is smaller due to the rounded corners and camera hole. ︎
2. Thickness measured from top to bottom of the device at the thinnest point, excluding the camera and the pre-installed protective film. Approximately 3.9 mm (screen with the SIM tray), 4.2 mm (center screen), 4.0 mm (screen with side button). ︎
3. Snapdragon is a product of Qualcomm Technologies, Inc. and/or its subsidiaries. Snapdragon is a trademark or registered trademark of Qualcomm Incorporated. ︎
4. Optical quality zoom is enabled by the Adaptive Pixel Sensor. The 2x distance is optical quality zoom. ︎
5. Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated capacity is 5437 mAh for Galaxy Z TriFold. Actual battery life may vary depending on network environment, usage patterns and other factors. ︎
6. Wired charging compatible with QC2.0 and AFC. Results from internal Samsung lab tests, conducted with 45 W Travel Adapter while it has 0 percent of power remaining, with all the services, features and screen turned off. Actual charging speed may vary depending on the actual usage, charging conditions and other factors. ︎
7. Frame does not include volume and side keys, SIM tray or camera lens barrel. ︎
8. Certain apps may not run or require a separate license (for purchase) on Samsung DeX. The following features require Android 16 or higher: launching Samsung DeX with drag and drop, Multi desktops and Extended mode. Samsung DeX wireless connection is supported with TVs that support Android smartphone screen mirroring (Miracast) only. There may be a difference in performance depending on TV’s specifications and Wi-Fi environment. Recommended to use Samsung Smart TVs launched after ’19. ︎
9. Samsung Account login may be required to use certain AI features. Samsung does not make any promises, assurances or guarantees as to the accuracy, completeness or reliability of the output provided by AI features. Availability of Galaxy AI features may vary depending on the region/country, OS/One UI version, device model and phone carrier. ︎
10. The Dynamic AMOLED 2X display on Galaxy Z TriFold based on Samsung internal testing for 100 percent Mobile Color Volume in the DCI-P3 Color range, which means your images aren’t washed out and you’ll get unbelievably vivid colors regardless of differing levels of brightness. ︎
11. Gemini is a trademark of Google LLC. Terms apply. By subscribing, you agree to terms for Google One, AI Credits and offers. The offer ends on July 20, 2026, at 11:59 p.m. Pacific Time in the U.S. Please note that the deadline may vary by country. Only available for ages over 18. Unless canceled earlier, Google One will charge $19.99 per month after the trial ends (the prices are based on U.S. standards and may vary by country). Cancel anytime. Return of purchased device may result in cancellation of subscription. China, where Google services are not supported, is excluded. 

MANILA, Philippines – It’s no secret that Filipinos love Christmas. There’s a lot of things to be excited for: spending time with family, fun parties and of course, the gifts! That’s why a Christmas shopping strategy is important, now made easier with Samsung’s exclusive deals for Galaxy devices that make this Yuletide season even more special.

Beat the Rush, Beat the Stress

Starting your Christmas shopping in November is your first step in getting a stress-free and merrier Christmas. It means avoiding the chaotic December crowds at malls and online stores. You’ll have more time to browse, compare prices, and make thoughtful choices instead of panic-buying at the last minute. Plus, items are more likely to be in stock, so you won’t settle for second-choice gifts or worry about late deliveries.

And speaking of smart shopping, now’s the perfect time to explore exclusive offers on Galaxy devices. Whether you’re eyeing the Galaxy S series or the Galaxy Z series, take advantage of flexible payments, trade-in bonuses, and discounts on Galaxy Watch or Buds—available through December 31, 2025.

With their stellar cameras with AI Pro-Visual Engine, advanced AI capabilities of Galaxy AI, powerful performance, and sleek design, Galaxy devices are the perfect gift for everyone on your list.

Maximize Your Budget with Early Order Deals

November is when big discounts and best deals open their doors. But with Samsung, your premium gifting is guaranteed and made accessible with its 0% Credit Card Installment Offers with longer terms with options extending up to 36 months for eligible credit card holders until the end of the year. This means you can give the gift of cutting-edge technology without the immediate financial burden – simply spread your payments over time while enjoying zero interest. (Per DTI Fair Trade Permit No. FTEB-237872 Series of 2025)

Give the gift of a flagship experience with Samsung’s Trade-In/Trade-Up Program, available until December 31, 2025. Just trade in an old device—including non-Samsung smartphones, tablets, watches and buds—and receive its appraised value plus a Guaranteed Trade-In Bonus of ₱10,000. Select models also come with exclusive Upgrade and Switching Offers, making your transition smoother and more rewarding.

The Trade-In/Trade-Up Program also applies to purchases of the Galaxy S and Z Flagship Series, as well as the Galaxy Tab S Series. By trading, you significantly reduce the cost of upgrading—making it easier than ever to step into the latest Samsung innovations. (Per DTI Fair Trade Permit No. FTEB-238565 Series of 2025)

Galaxy Gifts for Every Loved One

Designed to bring harmony, convenience, and innovation into everyday life, the Galaxy ecosystem offers a convenient and seamless experience — a perfect expression of thoughtful gifting.

With Samsung’s exclusive cross-sell offers, you can create the ultimate Galaxy gift bundle—perfectly tailored to your loved ones or even as a well-deserved treat for yourself. These offers apply to purchases of any new Galaxy Flagship Smartphone or Galaxy Tab S series, when paired with select Galaxy Watch and Buds such as the latest Galaxy Watch8 series or the Galaxy Buds3 FE, among other Buds options. Valid until December 31, 2025, this promotion makes it easier to give a complete, connected experience.

Customers who purchase a Galaxy Flagship Smartphone or Tablet can enjoy up to 30% off on select Galaxy Watch and Buds. More than just a device, this offer delivers a fully integrated Galaxy ecosystem—designed to support wellness, boost productivity, and keep you effortlessly connected. It’s a gift that goes beyond the box, creating lasting impact through innovation and thoughtful design. (Per DTI Fair Trade Permit No. FTEB-240117 Series of 2025)

The difference between a stressful holiday and a truly joyful Christmas? Timing. By starting now, you’re not just buying gifts – you’re buying peace of mind, better deals, and the satisfaction of knowing you’re giving an unforgettable gift that goes even beyond the Yuletide season.

Don’t walk, run and visit authorized Samsung Experience Stores nationwide, authorized dealers, or shop online at Samsung.com/ph  and explore the complete range of Galaxy devices and claim your exclusive holiday deals.

Terms and conditions apply.

*Per DTI Fair Trade Permit No. FTEB-240117 Series of 2025

*Per DTI Fair Trade Permit No. FTEB-237872 Series of 2025

*Per DTI Fair Trade Permit No. FTEB-238565 Series of 2025

With its advanced camera technology, Galaxy devices are perfect for capturing festive moments and making a powerful statement at holiday gatherings. From the Galaxy S series to the Galaxy Z series, Samsung delivers stunning photos and videos that turn fleeting celebrations into stunning, timeless keepsakes.

Through these exclusive deals, gifting a Galaxy device is made easier than ever! Whether for your loved ones or for yourself, make your holidays merrier with the Galaxy ecosystem’s seamless connectivity, powerful performance, and unmatched status.

Fulfill Flagship Dreams with 0% Credit Card Installment Offers

Samsung is making premium gifting more accessible than ever with 0% Credit Card Installment Offers running up to the end of the year. No need to worry about your holiday gifting budget as you can spread the cost of your desired device over convenient, longer terms, with options extending up to 36 months for eligible credit card holders purchasing flagship smartphones and tablets. (Per DTI Fair Trade Permit No. FTEB-237872 Series of 2025)

Maximize Savings with the Trade-In/Trade-Up Program

If you’re looking for maximum value, the Trade-In/Trade-Up Program offers the simplest path to a flagship upgrade available until December 31, 2025. Trade in your old device including non-Samsung smartphones, tablets, and even wearables to receive its appraised value plus an added Guaranteed Trade-In Value (₱10,000) and an Upgrade/Switching Offer for select models.

The program supports trade-ins towards the purchase of the Galaxy S and Z Flagship Series, as well as the Galaxy Tab S series. This dramatically lowers the cost of entry, enabling customers to easily transition to the newest technology and experience the Galaxy Level Up without compromise. (Per DTI Fair Trade Permit No. FTEB-238565 Series of 2025)

Unlock the Full Ecosystem with Wearable Cross Sell Discounts

Achieve the ultimate holiday “Level Up” by discovering the Galaxy Ecosystem, powered with Galaxy AI. Complete the Galaxy family through enchanting cross-sell offers with their wearables. 

This promotion is available for customers purchasing a new Galaxy Flagship Smartphone or Galaxy Tab S-series with select Galaxy Watch including the latest Galaxy Watch8 series or the Galaxy Buds3 FE among other Buds and is valid until December 31, 2025.

Customers buying a Flagship Smartphone or Tablet can enjoy discounts of up to 30% off on select wearables. This promotion ensures the gift is not just a single device, but a fully integrated ecosystem designed for health, productivity, and connectivity, making the complete package truly unforgettable. (Per DTI Fair Trade Permit No. FTEB-240117 Series of 2025)

Give the gift of a Galaxy  this holiday season and get ready to level up your yuletide celebrations! Samsung’s full range of flagship smartphones, tablets, wearables, and audio devices are now available at authorized Samsung Experience Stores, major carrier outlets for trade-in, credit card, and wearable cross sell offers and online at Samsung.com/ph for the wearable cross sell offers. 

Terms and conditions apply.

*Per DTI Fair Trade Permit No. FTEB-240117 Series of 2025

*Per DTI Fair Trade Permit No. FTEB-237872 Series of 2025

*Per DTI Fair Trade Permit No. FTEB-238565 Series of 2025

As AI evolves from text-based prompts to multimodal understanding, Galaxy devices are becoming smarter — able to get what you’re looking at and respond to situations. The camera is at the heart of this transformation. More than just a tool for capturing images, coupled with enhanced AI-powered features, the Galaxy camera is now part of the intuitive interface that turns what users see into understanding and action.

When paired with the flexible, expansive screen of a foldable, this experience becomes even more powerful, dynamic and immersive. Because innovation means nothing without trust, privacy is built into every layer helping to ensure that data is protected at all times.

Stay tuned. The camera will only get smarter — helping users capture life’s moments more vividly and make everyday experiences more seamless, personal and impactful.

The Ultra experience is ready to unfold.

Introduced in 2019, the first Galaxy Fold was a completely new form factor that combined the portability of a smartphone with the extensive productivity of a tablet — challenging conventional perceptions of what a smartphone could be. Driven by the bold vision that foldable phones could reconcile two seemingly conflicting demands — large screens and true portability — Samsung looked to other industries for inspiration, engineering a durable hinge and proving that smartphone displays, too, could fold. It was a synthesis of creativity and productivity that unlocked new possibilities — from seamless multitasking on the go to immersive content creation.

But smartphones are constant companions that we tuck into our pockets, use with one hand and take everywhere we go. So it’s only natural that users desire a foldable device that is as easy to carry as it is to use. To that end,  Samsung engineers and designers are refining each generation of the Galaxy Z series to be thinner, lighter and more durable than the last.

This year, that journey reaches a new milestone. The newest Galaxy Z series is the thinnest, lightest and most advanced foldable yet — meticulously crafted and built to last.

The Ultra experience is ready to unfold.

Learn more about these new features that will help you get work done faster, powered by Galaxy AI.

Unfold Galaxy AI for optimal brainstorming

With Galaxy AI on the Galaxy Z Fold6, host brainstorming sessions and meetings with confidence that you won’t miss a single detail.

Use Transcript Assist to automatically record spoken instructions during your meeting. Galaxy AI can summarize, translate and even recognize different speakers. To use this feature, go on to the Voice Recorder App, press Record and once you’re done, select a language you want the transcriptions to display. Then, you can view the main points of the conversation by tapping on the Summary tab and even change the language. You can even use this feature straight from the Notes App while you note down valuable ideas.

For meetings with friends and co-workers from other countries, language barriers are now a thing of the past!  Interpreter’s Dual Screen Mode not only translates the discussion, it also uses the Galaxy Z Fold6’s screen to help make the conversation flow more naturally.

To use this feature, open the Interpreter App and select Dual Screen Mode. After this, tap on the microphone icon as you speak and translations will appear on the cover screen for the other person to see. This goes both ways when the person you are talking to speaks. Live Translations also work on Listening Mode translating long discussions and audio hands-free and worry-free.

Galaxy AI features we know and love such as Circle to Search with Google and Notes Assist are also on the Galaxy Z Fold6, ready to help with research needs and to keep you organized. The Galaxy Z Fold6 is also equipped with a 7.6” full rectangle main screen to give you more space for multiple apps or screens and an ergonomic matte feel that makes using it for hours a pleasure. It also has a peak brightness of 2,600 nits on both the main screen and cover screen so you can jot down ideas wherever and whenever they strike.

Time to Bring your Ideas to Life

The Galaxy Z Fold6 also has Galaxy AI creativity features ready for you to use whenever you need to visualize your ideas.

Sketch to image is a brand-new feature on the device that allows you to unlock your inner artist. Simply open the Notes App, draw a base image and select the Galaxy AI icon on the menu bar on top of the screen. Then, wait a little and let your ideas come to life. You can also use this feature on your photos to accessorize yourself and even strategize placing furniture in a room. For the full experience, Samsung also offers the Galaxy Z Fold6 S Pen Case, so you can have your device protected and your pen always at the ready!

Chat Assist is also upgraded with the new Composer. This tool helps you create messages, emails and even poems and stories. Simply open any application that prompts the Samsung Keyboard. Then once the keyboard appears on screen, tap the Galaxy AI icon. After that, select Composer. You will then type in your prompt and allow Composer to generate text based on your request. For instance, you can ask Composer to write a brief thank you email to a colleague to start you off, then you can simply tweak the email it generates to your taste.

Productivity unleashed, anytime, anywhere

Galaxy Z Fold6 is the most portable Fold ever as it is the lightest and thinnest fold yet, at 5.66mm from top to bottom of the glass when unfolded. It is also designed to withstand long hours of use  while running smoothly with its powerful processor, the Snapdragon® 8 Gen 3. It is also built to last with an enhanced Armor Aluminum 2 and Corning® Gorilla® Glass Victus® 2 and an IP48 water resistance rating.

Grab your Galaxy Z Fold6 today and get enhanced trade-in-offers value when you trade in your old device for the Galaxy Z Fold6. You can also get a free Galaxy Watch6 Classic when you buy the Galaxy Z Fold6 this September or complete your new era with the Galaxy Watch7 and Galaxy Watch Ultra at 30% off when you bundle any one of these wearables with the new foldables. These offers are available until September 30, 2024.

DTI Fair Trade Permit No. FTEB-201232 Series of 2024

DTI Fair Trade Permit No. FTEB-198741 Series of 2024

Read on to discover how the Galaxy Z Flip6 is helping #TeamGalaxy explore creativity, stay connected with fans and unfold endless possibilities as they enter their new eras.

Unfolding a new era of Creativity

The Galaxy Z Flip6 offers a range of new customization and creativity features to help unfold your creativity.

The cameras feature amazing updates as the Galaxy Z Flip6 now sports new 50MP Wide and 12MP Ultra-wide sensors for an upgraded camera experience with clear and crisp details in pictures. The new 50MP sensor supports 2x optical zoom for noise-free photos, while offering AI zoom for an advanced shooting experience with up to 10x zoom. Nightography, enhanced with video HDR allows you to capture more brilliant videos — even in dim lighting.

Galaxy AI also opens up new possibilities to create fun content – just ask AC Bonifacio, who loves the Galaxy Z Flip6’s cameras and Instant Slo-Mo feature. “I already love the Flip5 so much, but they told me that the Flip6 has the S24 camera which is so super, super trending all the time. So I’m glad now, both of my loves are combining into one phone, and it’s just making everything easier for everyone,” shared AC.

“For the Instant Slow-Mo, one thing’s for sure, I love that I can make my own glambot shots. You can easily just press it to make it slo-mo whenever you want it to be slo-mo, you don’t need to edit,” she added.

The AI-powered ProVisual Engine on the Galaxy Z Fold6 enables Instant Slow-mo, which allows you to instantly slow a video by generating additional frames while maintaining a smooth viewing experience.

The flip’s iconic FlexMode has always made it easy to get topnotch selfies, hands-free but with Galaxy AI, getting the right framing is easier than ever. With the new Auto Zoom, FlexCam automatically finds the best framing for your shot by detecting the subject and zooming in and out before making any necessary adjustments.

juan karlos, who is entering his Creative Director era, loves the ease of using FlexMode. “One thing that I really love about the Flip is just the fact that you can put it on any surface and it can take videos and photos and different footages. You can just be fully creative and just put it anywhere and then you know you can shoot your content.”

Lexi Mendiola in her jetsetter era also agrees that the Galaxy Z Flip6 is perfect for making travel content. “I feel super confident to travel anywhere I want now. The way that it flips into kind of like a tripod, the possibilities are endless, traveling and content creating. I can literally be a one-man show, and it’s just as amazing.”

The 3.4-inch Super AMOLED FlexWindow of the Galaxy Z Flip6 has also been enhanced, enabling AI-assisted functions without needing to open the device and giving access to Samsung Health updates and a variety of widgets. You can also customize your device with the AI-powered Photo Ambient, a wallpaper that can change in real-time based on the time and weather.

Using all the creative and customizable features of Galaxy Z Flip6 without worrying about battery life either, with longer usage time made possible by hardware and software optimization.

Unfolding a new era in style and durability

Samsung’s continued innovation for foldables has created the slimmest and lightest Galaxy Z series ever and also features updates to the look of the devices with an ergonomic squared-off symmetrical straight edge design and a matte finish. Both Fold and Flip are also equipped with Armor Aluminum and Corning® Gorilla® Glass Victus® 2, and an improved hinge, making it the most durable Galaxy Z series yet. The Galaxy Z Flip6 also comes in stylish hues like Silver Shadow, Yellow, Blue and Mint, plus online exclusives like Peach.

Style and durability all in one pocketable phone? The Galaxy Z Flip6 has definitely convinced style setters Angelina Cruz and Patricia Prieto.

“I’ve made the switch to the Galaxy Era because of how personalized it is, and how stylish it is. I also love how it’s very compact, and the thing is, I’m very into small bags nowadays and I love how it aligns with that. My new era is also about really stepping out of my comfort zone when it comes to fashion. And I feel like the Galaxy Flip really applies to that as well,” shared Angelina.

“The new Z Flip6 will allow me to be even more independent, because other than getting to shoot myself on my own, it’s also more powerful. I’m entering this new edgy era, like it really makes me feel like I can conquer the world. So just like my phone, I can do so many things. There’s so much levels, so much layers to me, just like this new Z Flip 6!” Patricia said.

Like #TeamGalaxy, you can enter a new era in creativity and style with the Galaxy Z Flip6! Pre-order the Galaxy Z Flip6 and stay worry-free with a FREE Samsung Care +1 year or delight in 47% off with 2-year Samsung Care+ coverage for only ₱7,899 from the ₱14,799 original price. You can also enjoy 10% off via 0% installment & up to 50% off with Trade-in. Seize the moment and get a 10% discount when you bundle Galaxy Z Flip6 with any two of the Galaxy Watch Ultra, Galaxy Watch7 series, and Galaxy Buds3 series. Then, show off your style with accessories at 50% off. Pre-offers are valid until July 30, 2024.

You can also experience the Galaxy Z Flip6 at the Galaxy Voyage Experience Space at One Bonifacio Park until August 10, 2024, and at any Samsung Experience Store or try the Galaxy ecosystem.

Keep up with the latest Samsung news by visiting the Samsung Philippines website and following Samsung on Facebook, Instagram, and X (Twitter).