Held from August 20-24 at Koelnmesse in Cologne, Germany, this year’s Gamescom drew more than 350,000 fans from around the world eager to see the latest innovations in gaming. Celebrating its 10^th year showcasing gaming monitors at the event, Samsung gave attendees a firsthand look at how Odyssey monitors provide the ultimate way to experience their favorite games, whether battling in competitive tournaments, exploring massive open worlds or diving into glasses-free 3D.

▲ Crowds gather at Samsung’s booth at Gamescom 2025 to watch a 5v5 tournament on Samsung’s recently launched Odyssey OLED G6.

Jump to your topic of interest:

• Gaming on New 37” and 40” Odyssey Monitors
• Odyssey 3D Partnership Expansions
• Stunning Visuals on OLED S95F TV
• From WoW to Crimson Desert: Odyssey OLED at Partner Booths
• The World of #PlayGalaxy Event

Fans of Genshin Impact Enjoy the Experience of Gaming on the 37” and 40” New Large Odyssey Monitors

The centerpiece of Samsung’s booth was its full Odyssey OLED lineup (27”, 32” and 49”), along with the new large gaming monitors — the 37” and 40” Odyssey G7 (G75F). These large-screen displays deliver superb resolution and smooth, stutter-free gameplay with HDR10+ Gaming, AMD FreeSync Premium Pro and CoreSync backlight color-matching.

Fans were delighted by HoYoverse’s Genshin Impact on the new monitors, praising the sharp visuals and expansive field of view. “It’s definitely the perfect gadget to play Genshin Impact. It brings the characters and all the fighting to life,” said character cosplayer Anne Gerbest(@the.lunatic.ghost). Another fan who played Genshin Impact with the Odyssey G7 pointed out its standout advantage as “the size”. He said, “because you get so much from the picture on one monitor. I would recommend it to every gamer. G7 is my all-day gaming experience.”

▲ Cosplayer Leila Langenfeld (@sakiichi) dressed as Genshin Impact’s Mualani meets her in-game character on the Odyssey G7 at the Samsung booth¹ . She said, “The graphics are so good, and I feel like I’m inside the game. It’s so much more fun to play my character because you really get to experience the whole world.

Odyssey 3D Excites Players With New Partnership Expansions

Samsung also expanded its glasses-free Odyssey 3D gaming ecosystem with new content and partnerships. For the first time ever, attendees could play SHIFT UP’s Stellar Blade and Netmarble’s upcoming title, MONGIL: STAR DIVE² , in 3D at the Samsung booth.¹

With Eye Tracking and View Mapping technology, Odyssey 3D adjusts depth effects for each character, background and scene. “This is definitely a brand-new gaming experience for me. The 3D makes the colors pop, and it pulls me into the scene,” said a fan after trying Stellar Blade.

Visitors also praised the immersive quality of Odyssey 3D while playing MONGIL: STAR DIVE. “I think it’s one of the best PC monitors I’ve played on,” said fan George Osborn. “It’s just so in-depth, during the battles, they come out of the monitor. It’s just incredible.”

Samsung also announced that the Odyssey 3D Hub will double its library from 28 to over 50 optimized 3D games by the end of the year, including Lies of P: Overture, Stellar Blade and MONGIL: STAR DIVE.²

▲ Visitors test out Samsung’s Odyssey 3D monitor with Stellar Blade and MONGIL: STAR DIVE in 3D at Gamescom 2025.

Stunning Visuals Across Every Genre — Experience It All on OLED S95F TV

Gamers at the booth also had the opportunity to experience the wide variety of games available on the Samsung Gaming Hub with the OLED S95F Vision AI TV. Available in 55”, 65”, 77”, and 83” sizes, the lineup is designed as the ultimate gaming screen with a 165Hz Motion Xcelerator, NVIDIA G-SYNC compatibility, AMD FreeSync Premium Pro, and Samsung’s QD-OLED³  and Glare-free screen technology.

The bold contrast and ultra-smooth performance made game titles shine at the event. One player, Hendrick Schons, described it as “the ultimate entertainment TV, perfect for my favorite games and the action-packed movies I love to watch.”

From WoW to Crimson Desert: Odyssey OLED Captured Fan Imagination at Partner Booths

Samsung’s largest partnership to date stretched across the show floor. Gamescom 2025 hosted the reveal of World of Warcraft: Midnight, with a new cinematic trailer and developer panels that unveiled more about the story and systems of the game’s 11th expansion.

At the World of Warcraft booth, fans were able to get their hands on the game’s new House system on more than 80 stations equipped with Odyssey OLED G6. Fans also watched live esports tournaments and showcases, powered by 500Hz ultra-high refresh rate Odyssey OLED G6 monitors directly from the booth’s Community Stage. “It was my first time playing on the Samsung OLED. I’ve been playing World of Warcraft for fifteen years, and it’s a really nice [new] feature, and the graphics are really great. I really liked it,” noted Jenny Degreef, a World of Warcraft fan.

▲ Fans experienced the brand new WoW housing system on Samsung’s 500Hz Odyssey OLED G6 at Blizzard’s World of Warcraft booth.

 

Meanwhile, Pearl Abyss previewed its highly anticipated title, Crimson Desert, on approximately 180 Samsung 500Hz Odyssey OLED G6 and 4K 240Hz OLED G8 monitors.

After enjoying Crimson Desert on the Odyssey OLED G6, one gaming fan said, “I was amazed by how clear the graphics were. The environment looked so bright and colorful, and the saturation was amazing.” She added, “I really felt pulled into the game, and it was so much fun to play. I was amazed by the technology and everything about Samsung OLED G6.”

▲ Pearl Abyss’s Hyun Bae Kong explained how Samsung Odyssey OLED monitors bring the Crimson Desert quest to life at the Pearl Abyss booth.

Hyun Bae Kong, Head of Business Development at Pearl Abyss, said: “At Gamescom 2025, we showcased a questline demo of Crimson Desert that really captured the feeling of being on an actual battlefield. With the incredible quality of Samsung OLED monitors, we were able to bring users a realistic and immersive open world. That means a lot to us.”

▲ Pearl Abyss previewed Crimson Desert at Gamescom 2025, powered by Samsung’s Odyssey OLED monitors.

Fans Dive Into The Odyssey 3D Experience at The World of #PlayGalaxy Event

Beyond the main show floor, Samsung hosted The World of #PlayGalaxy at Dock² in downtown Cologne, featuring the Odyssey 3D and Galaxy Z Fold7. Visitors experienced MONGIL: STAR DIVE through mobile platforms, Odyssey’s immersive 3D gameplay and even rode shuttle buses wrapped as if transporting fans directly into the world of gaming.

▲ Creator, Jakub Destro experiencing Odyssey 3D and MONGIL: STAR DIVE for the first time.

Fans were delighted with the immersive 3D gameplay. Gamer, Thomas ‘Blysk’ Kopankiewicz added, “I just tried the MONGIL: STAR DIVE demo, and I really enjoyed it. The fight animations are amazing, and the battle scenes and dynamics are great too. I’m curious to see more of it.”

▲ Influencer Borys Ryskala (@borysryskala) enjoyed MONGIL: STAR DIVE on the Odyssey 3D monitor.

Samsung Sets the Stage for the Future of Gaming Displays

Gamescom 2025 cemented Samsung’s position as the global leader in gaming monitors. For the sixth consecutive year, Samsung ranked No. 1 worldwide, with 18.9% global market share in the first quarter of 2025 and is poised to continue its leadership for seven years straight, according to the latest data from the International Data Corporation (IDC).⁴ 
From 37” and 40” large-screen debuts to glasses-free 3D, from live esports battles to partner premieres, Samsung showed that its Odyssey lineup is redefining how people play and experience the games they love.

▲ A cosplayer strikes a pose at Samsung’s booth at Gamescom 2025.

¹  The release timing and 3D availability for each game title may vary. To check the updated list of new 3D-supported games, users can update the ‘Odyssey 3D Hub’ on the Microsoft Store or Samsung.com.
²  Subject to game availability in local regions.
³  Excluding 83” model
⁴ DC Worldwide Gaming Tracker Q1 2025, Gaming monitor classification is based on IDC criteria: monitors with refresh rates over 144Hz (since Q2 2023) or over 100Hz (prior to Q2 2023). Rankings are based on value amount.

Start the year with all new gear and appliances at the Samsung’s Happy New Gear Sale, running from December 30, 2024, to February 2, 2025! Enjoy amazing deals on the latest tech, from sleek new phones to appliances that make life easier.

It’s the perfect time to treat yourself or loved ones to upgrades at unbeatable prices. Shop now on Samsung.com, the Samsung Mobile Shop App, Shopee, and Lazada — don’t miss out on the best deals to kickstart your year!

Upgrade Your Gear with these Exclusive Smartphone & Tech Deals

Start the year with the latest tech and enjoy up to P8,000 extra on eligible trade-ins from December 30 to February 28.

If you’ve been eyeing Samsung’s flagship models, now’s the time to trade in your old device for the  Galaxy Z Fold6, Z Flip6, and Galaxy S24 series as it comes with a trade in value (on top of the appraised value and all other discounts) of up to P10,000. Meanwhile, the Galaxy S24 FE (512GB) also comes with a 10% discount and a free Galaxy Fit3.

The savings don’t stop there. Enjoy 5% off a wide range of Galaxy A-series models, including the A06, A16, A35, A25, and A55. These limited-time offers in December and January are perfect for gifting or treating yourself after the holidays.

For those looking to upgrade their tech and focus on wellness, enjoy 15% off the Galaxy Watch Ultra, Watch7 Series, and Buds3, which are all equipped with advanced Galaxy AI features. You can also get great freebies with the Galaxy Tab S10 + | Ultra, which comes with a free random tab accessory with your purchase.

These exclusive offers are available on Samsung.com and the Samsung Online Shop App, making it easier than ever to shop the latest tech.

Your Upgraded 2025 Viewing and Gaming Experience Starts Here

Level up your gaming setup in 2025 with up to 30% off select Samsung monitors, including the 27″ Odyssey OLED G6 G60SD QHD 360Hz Gaming Monitor and the 27″ Smart Monitor M5 M50D FHD.

Bond with family and friends by watching your favorite K-dramas or hosting movie nights with a new Samsung TV. Get up to 34% off select models, plus a free 1-year Disney+ premium plan (P4,190 value).

Experience stunning visuals with Samsung, the global #1 TV brand. Enjoy lifelike picture quality and free access to exciting shows with Samsung TV Plus. Whether binge-watching the latest series or rewatching holiday classics, your viewing experience will never be the same.

Fresh Start, Fresh Appliances—Save While You Upgrade

Celebrate the New Year with amazing deals on Samsung home appliances! Enjoy great discounts or freebies with your purchase, like getting a free Galaxy Watch Ultra (worth P40,990) when you buy the 25+15 kg Bespoke AI Laundry Front-load Washer Dryer Combo. It’s the perfect time to upgrade and simplify your post-holiday laundry.

Cool off with great offers on air conditioners! From Jan. 13-17 and Jan. 28 – Feb. 2, 2025, get a 5% voucher on selected Samsung wall-mounted split-type ACs, available on Samsung.com, Shopee, and Lazada.

Then be among the first 100 customers to purchase a Samsung WindFree Wall-Mounted Split-Type AC between December 30, 2024, and January 31, 2025, on Samsung.com and get a free microwave. These energy-efficient models, powered by AI, feature ECO Mode and SmartThings integration for effortless cooling.

Looking to eat healthier? Enjoy fantastic deals on kitchen appliances like Samsung refrigerators and smart ovens. Check out the Samsung Smart Oven 35L with HotBlast Technology, which is now at 19% off, as it comes with air fry and steamer options for healthier food preparation. You can also get an additional 5% discount when you purchase selected home appliances using easy installment plans from Samsung.com or on the Samsung Shop app.

#NewYearNewGear with Samsung

As the year ends, don’t miss out on Samsung’s Happy New Gear Sale, offering amazing discounts on smartphones, tech, and appliances to kickstart 2025.

For Metrobank cardholders, you’re in luck with the Metrobank exclusive offer available from December 30, 2024  to January 21, 2025, with 5% off and an extra 1 month’s worth of free cashback for selected Galaxy devices.

For more information on Samsung’s Happy New Gear sale,  visit https://www.samsung.com/ph/offer/new-year/.

Terms and conditions apply.

DTI Fair Trade Permit Nos. FTEB- 210137, 210128, 210145, 210159, 210140 Series of 2024

Smart features powered by AI bring enhanced entertainment to Smart Monitor M8 and Odyssey OLED G8, while new ViewFinity models enable more efficient workplaces

MANILA, Philippines – Jun 6, 2024 – Samsung Electronics Co., Ltd. today announced the global launch of its 2024 Odyssey OLED gaming monitor, Smart Monitor and ViewFinity monitor lineups.

These new and updated models bring features that people want — as well as some they don’t expect — to deliver new experiences, no matter how they use their monitors. The Odyssey lineup brings a next-level OLED experience and new AI capabilities¹ to the Odyssey OLED G8; the Smart Monitor lineup heightens joy with more enhanced entertainment features, plus the Smart Monitor M8 powered by AI; and the ViewFinity lineup boosts connectivity to create a complete workstation. 

“Our latest monitor lineups deliver a breadth of options to users globally and create better experiences, no matter how people use them,” said Hoon Chung, Executive Vice President of Visual Display Business at Samsung Electronics. “From the groundbreaking AI-powered Odyssey OLED gaming monitor to multi-device experiences in the Smart Monitor and ViewFinity lineups, Samsung remains committed to redefining the market and delivering cutting-edge technologies to users everywhere.”

Odyssey OLED Series: Visual Excellence With New Burn-In Prevention Features

The 2024 Odyssey OLED models expand Samsung’s offerings of next-generation OLED performance with the new Odyssey OLED G8 (G80SD model) and Odyssey OLED G6 (G60SD model). 

The Odyssey OLED G8 is the first flat 32” Samsung OLED gaming monitor with 4K UHD (3840 x 2160) resolution and a 16:9 aspect ratio. It has a 240Hz refresh rate and 0.03ms gray-to-gray (GtG) response time for ultra smooth and responsive gameplay. The Odyssey OLED G6 is a 27” QHD (2560 x 1440) resolution monitor, supporting a 16:9 aspect ratio. Its 360Hz refresh rate and 0.03ms GtG response time make it easy for gamers to keep up with fast-moving gameplay.

The new Odyssey OLED G8 is Samsung’s first OLED gaming monitor powered by AI. The NQ8 AI Gen3 processor, which is the same processor Samsung uses in its 2024 8K TV, upscales content to nearly 4K when using Samsung Gaming Hub² and the monitor’s native Smart TV apps for higher resolution in gaming and entertainment.³ 

Both new OLED models feature Samsung OLED Safeguard+, a new proprietary burn-in protection technology. This technology is the first in the world to prevent burn-in by applying a pulsating heat pipe to the monitor. Additionally, the Dynamic Cooling System evaporates and condenses a coolant to diffuse heat five times more effectively than the older graphite sheet method, which prevents burn-in by reducing temperature at the core. The monitor also detects static images like logos and taskbars, automatically reducing their brightness to provide another means of burn-in prevention.⁴

The Odyssey OLED G8 and OLED G6 both deliver unmatched OLED picture quality with a brightness of 250 nits (Typ.), while FreeSync Premium Pro keeps the GPU and display panel synced up to eliminate choppiness, screen lag and, screen tearing. 

Samsung’s new OLED Glare Free technology⁵ also preserves color accuracy and reduces reflections while maintaining image sharpness to ensure an immersive viewing experience, even in daylight. The OLED-optimized, low-reflection coating overcomes the trade-off between gloss and reflection thanks to a new, specialized hard-coating layer and surface coating pattern.

Both monitors feature a super slim metal design that gives them a distinct identity, while Core Lighting+ enhances entertainment and gaming experiences with ambient lighting that synchronizes with the screen. The ergonomic stand also makes long sessions more comfortable with adjustable height, plus tilt and swivel support.

The new Odyssey OLED monitors are the next entry to expand Samsung’s OLED monitor market leadership. Their release comes after Samsung achieved the top position in global sales in the OLED monitor market within only one year of launching its first OLED model.⁶ This achievement underscores Samsung’s rapid ascent in the competitive landscape of OLED monitors while reinforcing its commitment to diversifying its gaming monitor lineup with models that leverage the company’s proprietary OLED technology. 

Smart Monitor M8: AI Processing for Crystal Clear Video and Audio

The updated Smart Monitor lineup brings together a complete multi-device experience into one hub for smarter entertainment and greater productivity. The upgraded 2024 models include the M8 (M80D model), M7 (M70D model), and the M5 (M50D model).

The upgraded 32” 4K UHD Smart Monitor M8 introduces new features powered by AI with the NQM AI processor, taking entertainment experiences to the next level. AI upscaling brings lower resolution content up to nearly 4K,⁷ and Active Voice Amplifier Pro uses AI to analyze background noise in the user’s environment to optimize dialogue in the user’s content.⁸ 360 Audio Mode⁹ is available on the M8, which pairs with Galaxy Buds to create an immersive sound environment. The built-in SlimFit Camera also makes it easy to conduct video calls through mobile applications with Samsung Dex.¹⁰

New to the entire line of Smart Monitors is a Workout Tracker,¹¹ which pairs with a Galaxy Watch to enable real-time health data on the screen, even while streaming content. This makes it easier to track workout goals and can make working out more enjoyable.

These new features enhance the already impressive Smart Monitor functionality. Smart TV apps and Samsung TV Plus¹² provide instant access to a wide range of streaming services and live content, without needing to boot up a PC or connect to other devices.¹³

The M7 is available in 32” and 43” with 4K UHD (3840 x 2160) resolution, a brightness of 300 nits (Typ.) and a gray to gray (GtG) response time of 4ms. The M5 is available in 27” and 32”, with FHD resolution (1920 x 1080), a brightness of 250 nits (Typ.) and a GtG response time of 4ms.

ViewFinity Series: Maximizing Creativity and Ease of Use 

Optimized for creatives and professionals, and built with responsible practices, the latest ViewFinity lineup includes the ViewFinity S8 (S80UD and S80D models), ViewFinity S7 (S70D model) and the ViewFinity S6 (S60UD and S60D models).

The updated 2024 ViewFinity monitors¹⁴ help recycling efforts by being made with a minimum of 10% recycled plastic and not applying chemical sprays to the plastic components.¹⁵ The packaging also uses glue instead of staples for easier disassembly.

The Easy Setup Stand is put together with one quick click, requiring no tools or screws, making it fast and easy to set up and enjoy the ViewFinity’s vibrant display. Every 2024 ViewFinity monitor supports HDR10 and the display of 1 billion colors, ensuring accurate color representation, while also integrating TÜV-Rheinland-certified Intelligent Eye Care features to alleviate eye strain during prolonged work periods.

The ViewFinity S80UD offers 27” and 32” screen options, each with up to 4K UHD (3840 x 2160) resolution, a refresh rate of 60Hz and a brightness of 350 nits (Typ.). They also feature a USB hub for easy connectivity and a height-adjustable stand. The S60UD model includes a new KVM switch for easy connection and switching between two different input devices, as well as a USB-C port that allows users to charge devices with up to 90W of power. 

The ViewFinity S7 is available in 27” and 32” options, each with UHD 4K (3840 x 2160) resolution, a brightness of 350 nits (Typ.) and a refresh rate of 60Hz. The ViewFinity S6 is available in 24”, 27” and 32” options, each with QHD (2560 x 1440) resolution, a refresh rate of 100Hz and a brightness of 350 nits (Typ.), including a USB hub and height-adjustable stand. The S60UD model also includes a built-in KVM switch and a USB-C port (up to 90W charging).

For more information on Samsung’s 2024 monitor lineups, please visit www.samsung.com. 

Specifications

¹ AI features available in G80SD, M80D only.
² Gaming Hub is available in limited countries, with app availability differing by country.
³ AI upscaling works only when using the built-in Smart TV apps and Samsung Gaming Hub (PQ priority mode).
⁴ Logo detection is active in AV mode only.
⁵ UL’s verification validates the ‘OLED Glare Free’ claim by assessing the products against Unified Glare Rating (UGR) testing standard set by the International Commission on Illumination (CIE) and testing standard set by the International Organization for Standardization.
⁶ IDC Q4 2023 Worldwide Quarterly Gaming Tracker
⁷ AI upscaling works only when using the built-in Smart TV apps and Samsung Gaming Hub (PQ priority mode).
⁸ Active Voice Amplifier Pro is only available in the built-in Smart TV apps.
⁹ 360 Audio and head tracking support may vary depending on the application and content. Supported devices include the Galaxy Buds 2 Pro / 2 / Pro / Live and can be updated without notice.
¹⁰ SlimFit Camera compatibility with Samsung DeX requires a USB-C connection to a Galaxy S23 or later, Fold 5, or Tab S9 with One UI 6.1.1 or above.
¹¹ Supported devices include Galaxy Watch 4 or later with Galaxy Mobile (One UI 4.1.1 and above) with latest software version. Devices must be logged into the same Samsung account. Place your watch and mobile device near your screen to use Workout Tracker.
¹² Samsung account required for Samsung TV Plus. Supported Samsung devices and channels may vary by region and are subject to change without prior notice. Additional settings may be required to use these functions. Ads may appear on Samsung TV Plus.
¹³ Internet access is required.
¹⁴ S60UD, S60D, S70D, S80UD, S80D only.
¹⁵ The percentage of recycled material, which may vary by component, is calculated based on the total weight of the plastic used on the product. (weight of recycled materials/total weight of plastic).

Company maintains leadership in overall global gaming monitor market for fifth consecutive year, based on total revenue

MANILA, Philippines – May 29, 2024 – Samsung Electronics Co., Ltd., a global leader in the display industry, has secured the top position in global sales of OLED monitors just one year after launching its first OLED model —  the 34″ Odyssey OLED G8 (G85SB model), a gaming monitor. 

According to the International Data Corporation (IDC), Samsung Electronics has taken the top position in the global OLED monitor market by capturing 34.7% of market share based on total revenue, and the top position in market share based on sales volume with 28.3% of OLED monitors sold in 2023.^[1]

“The OLED monitor market is highly competitive, so reaching the top spot requires unparalleled innovation and product quality,” said Hoon Chung, Executive Vice President of Visual Display Business at Samsung Electronics. “This achievement speaks to our drive for excellence and understanding of consumer needs, the key factors in producing outstanding OLED monitors for performance-demanding gamers around the globe.”

Samsung has also maintained its leadership in the overall global gaming monitor market for the fifth consecutive year, recording a market share of 20.8% in terms of total revenue.^[2]

Since entering the OLED market, Samsung has continued to innovate and receive praise for new monitors, including the Odyssey OLED G9 (G95SC model), which received widespread acclaim from experts and reviewers worldwide. 

At CES 2024, Samsung announced an expansion of its OLED monitor lineup, unveiling three new products:

• The Odyssey OLED G8 (G80SD model), with a 32” 4K UHD resolution, a 16:9 aspect ratio, 240Hz refresh rate and 0.03ms response time (GtG^[3])
• The Odyssey OLED G6 (G60SD model), with a 27” QHD resolution, a 16:9 aspect ratio, 360Hz refresh rate and 0.03ms response time (GtG)
• An updated Odyssey OLED G9 (G95SD model), with 49” dual QHD resolution in a 32:9 aspect ratio, a 240Hz refresh rate and 0.03ms response time (GtG) and new features

The new OLED offerings have impressed early reviewers, and have already won awards. At CES — the most powerful tech event in the world — the Odyssey OLED G9 was named a CES® 2024 Innovation Awards Honoree.^[4] 

Samsung will continue to diversify its gaming monitor lineup by introducing new Odyssey OLED models, each of which will leverage Samsung’s proprietary OLED technology. This innovation follows the success of the Odyssey Neo series with Quantum Mini LED technology, as well as the Odyssey Ark, which showcased a groundbreaking interface and form factor. 

For more information on Samsung’s industry-leading monitor lineups, please visit www.samsung.com.

^[1] IDC Q4 2023 Worldwide Quarterly Gaming Tracker

^[2] IDC Q4 2023 Worldwide Quarterly Gaming Tracker, Gaming monitor classification is based on IDC criteria (over 144Hz since 2023 2Q, over 100Hz prior to that), Value Based.

^[3] Gray to gray, a unit of measurement for how long it takes for a pixel to go from one gray level to the next.

^[4] The CES Innovation Awards are based upon descriptive materials submitted to the judges. The Consumer Technology Association (CTA) did not verify the accuracy of any submission or of any claims made and did not test the item to which the award was given.