Introducing Samsung Galaxy S20+ 5G, S20+ and Galaxy Buds+ BTS Editions

on June 15, 2020
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A new iconic purple heart design for the Galaxy S20+ 5G, Galaxy S20+, and Galaxy Buds+ reflecting the strong connection between BTS and their global fans


LONDON, UK, June 15, 2020 – Samsung Electronics Co. Ltd., in collaboration with global pop music and cultural sensation, BTS, today revealed the Galaxy S20+ and Galaxy Buds+ BTS Edition, giving an exclusive opportunity for fans worldwide to connect with their favourite band.


The new design of the Galaxy S20+ BTS Edition features a purple glass and metal exterior. The Galaxy Buds+ BTS Edition and Buds+ charging case, also available in purple, carry the band’s logo and purple heart iconography, allowing fans all over the world to show their devotion to the band.


Available in both 5G and LTE variants, the Galaxy S20+ BTS Edition comes with pre-installed BTS-inspired themes and a fan community platform, Weverse. Right in the box, the device comes with decorative stickers to allow fans to further personalise their devices, and photo cards featuring pictures of the band members for fans to keep. Featuring the same great pro-grade camera of the original Galaxy S20+, the device provides new ways for BTS and their global fans to feel more connected than ever before, and share their creative content with each other.



The Galaxy Buds+ BTS Edition bring fans even closer to their music, not just through the device’s design, but through sound quality. With sound by AKG, Samsung’s Galaxy Buds+ deliver balanced, detailed and spacious sound, with an industry-leading two-way speaker to fully immerse fans in the layers of BTS’s music. The Galaxy Buds+ BTS Edition also comes with the photo cards of the band right in the box as a keepsake.


“We’re excited to be teaming up with global superstars BTS, to launch the Galaxy S20+ and Galaxy Buds+ BTS Edition here in the UK,” said Sharon Hegarty, IM Marketing Director of Samsung Electronics UK. “The iconic purple heart Edition will add to our growing S20 and Buds+ family, and we hope it will bring joy and entertainment for BTS fans around the world.”


From June 19th, fans can pre-order Galaxy S20+ 5G BTS Edition, Galaxy S20+ BTS Edition and Galaxy Buds+ BTS which will be available from The devices will become widely available from July 9th, which marks the seventh anniversary of the BTS fan collective.

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