RM of BTS Premieres Short Film With Samsung, Highlighting the Joy of Art at Home With Samsung Art TVs

Showcasing The Frame Pro and Neo QLED 8K, a new short film featuring RM of BTS demonstrates how Samsung’s advanced Art TV displays and exclusive content give access to world-class art at home

RM of 21^st  century pop icons BTS premiered a new global digital feature as part of its ongoing collaboration with Samsung Electronics Co., Ltd. and his continuing his role as global ambassador for Samsung Art TVs. The short film, released during the week of Art Basel Paris (Oct. 24-26), offers an intimate look at RM’s personal connection to art and shows how Samsung Art TVs bring museum-quality visuals into everyday spaces.

Building on his conversations from Art Basel in Basel 2025, where Samsung served as the Official Art TV Partner, RM shares how art can bring joy and meaning into daily life. The short film highlights how he curates artworks that reflect emotion and seasonality, celebrating the expressive energy and optimism of Keith Haring’s “Dancing Dog,” and introducing autumnal selections such as Lee Shinja’s “Spirit of Mountain” and Natasha Durley’s “Super Moon,” which evoke the serenity and lyricism of the fall landscape.

RM of BTS shares a selection of artworks to enjoy during the fall in a new short film. You can find it on his Instagram @rkive.

“Art has always been a way for me to reflect, to connect, and to find meaning in everyday moments,” said RM. “It’s exciting that the artworks that inspire me can now be enjoyed by anyone, right at home. With Samsung Art TV, I can bring a world of creativity into my space—and I hope everyone will be inspired to explore art in theirs, too.”

Samsung’s Art TV line-up combines advanced display innovation with aesthetic design to bring each work to life in true-to-artist detail. The Frame’s matte display^[1] minimises glare to replicate the texture of real canvas, while Neo QLEDs deliver stunning contrast, depth and colour through Quantum Dot and Mini LED technology, capturing every nuance of brushstroke and light.

▲ Lee Shinja’s “Spirit of Mountain” displayed on 2025 Samsung The Frame Pro.

Through Samsung Art Store^[2], available on The Frame and other Art TV models, users can access a growing collection of more than 4,000 artworks from world-renowned museums, galleries and artists. With intuitive curation features, they can easily transform their homes into personal galleries and experience art in new ways.

“Samsung Art TVs make it possible for anyone to live with art and be inspired by it every day,” said Hun Lee, Executive Vice President of the Visual Display (VD) Business at Samsung Electronics. “RM’s continued ambassadorship reflects our shared belief that art becomes most meaningful when it’s part of everyday life.”

▲ Natasha Durley’s “Super Moon” displayed on 2025 Samsung The Frame Pro.

This collaboration alongside being BAFTA’s Official Screen Partner, Samsung continues to expand how people experience both art and technology at home — building on its legacy as the world’s leading TV brand for 19 consecutive years ^[3] and reaffirming its commitment to making culture more accessible through innovation.

To learn more, visit www.samsung.com/uk/.

▲ Keith Haring’s “Dancing Dog” displayed on 2025 Samsung Neo QLED 8K.

[1]Measured against Unified Glare Rating (UGR) testing standard, certified as glare-free (reflection, discomfort and disability glare) by UL.

[2]Samsung Art Store is an art subscription service available on Samsung Art TVs, including MICRO LED, Micro RGB, The Frame, NEO QLEDs and QLEDs. Currently available in 117 countries around the world, Samsung Art Store offers over 80 partners and 4,000 artworks in 4K quality. Through Samsung Art Store, subscribers can enjoy artwork from world-class galleries and masters at home and use it to create new interior designs every day.

[3]Omdia, Feb-2025. (Results are not an endorsement of Samsung)