Samsung Announces New Neo QLED, Lifestyle and OLED Models

March 17, 2022
Share open/close
URL copied.

2022 Line-Up Offers More Cutting-Edge Screen Technologies, Features and Designs for the Ultimate Personalised Viewing Experience



London, UK – 17 March 2022 – Samsung Electronics UK Ltd introduces its much-anticipated 2022 TV line-up comprising its flagship Neo QLED 8K series, Lifestyle TVs and the new Samsung OLED. Central to Samsung’s “Screens Everywhere, Screens For All” philosophy, its latest screen innovations enhance the entertainment experience with more choices in cutting-edge technologies and design than ever, so viewers can enjoy the personalised experiences they desire.


“Samsung aims to inspire people to tailor their tech to complement their passions, preferences and lifestyle – and today’s viewer is looking for that customised experience more than ever. This year, we are truly redefining the role of the TV in the home with more choices of groundbreaking screen technologies, features and designs” said Craig Cunningham, Head of TV/AV Product at Samsung Electronics Europe. “Whether you want your screen to subtly blend into your home décor, immerse you in a stunning 8K cinematic experience, or provide multi-view options for the latest workout, there’s a Samsung screen for you.”




The pinnacle of Samsung’s premium portfolio and next frontier in colour and contrast, the Neo QLED 8K series delivers a dynamic viewing experience with breakthrough screen technology and features for Samsung’s most lifelike picture yet.


Viewers can immerse themselves in the stunning detail of 8K regardless of the content quality thanks to its Neural Quantum Processor 8K with AI. With Samsung’s growing 8K Eco system, users can simply pair Samsung’s new Galaxy S22 to playback the content captured in native 8K resolution on any Samsung Neo QLED 8K screen.


  • Powerful Processing: Whether viewing the slow cinematic excellence of the latest blockbuster or the pulse-pounding action of a sporting event, Samsung’s Neural Quantum Processor 8K transports viewers with immersive, 8K-upscaled resolution to deliver a more lifelike image than ever before.


  • Superlative Contrast and Brightness with MiniLED’s that are 1/40th in size smaller than standard LEDs for greater density, and dramatically improved contrast when combined with the Neural Quantum Processor 8K. Enhancing performance further is a new 14-bit processing and anti-reflective layer to reduce glare and distractions.


  • Form factors designed to impress with the unique Infinity One Design featuring a razor-thin panel with depth ranging from 15.2mm to 18.1mmsecured-core PC[1] requirements. finished off with stainless-steel.


  • Audio experiences with a 90W 6.2.4-channel experience, the QN900B helps viewers feel the sound. Take it to the next level by perfectly pairing with a Samsung soundbar – the world’s first built-in wireless Smart TV-to-Soundbar Dolby Atmos connection.


The 2022 Samsung Neo QLED 8K line features three new series – QN900, QN800 and QN700 – and will be available in 55”, 65”, 75” and 85” screen sizes.


Lifestyle TVs


TVs are playing an ever-greater role within the home with an increasing demand for customisation and personalisation. Samsung’s stylish Lifestyle TV portfolio offers a whole host of exciting advancements to enrich the viewing experience and home aesthetic.


In 2022, The Frame takes art to the next level. Samsung’s new Matte Display goes well beyond reducing glare and reflections to improve the viewing experience. Matte Display diffuses light in various angles and directions by introducing an embossed surface to prevent perceived image quality from declining due to daylight or reflection of ambient lighting in the evening.


The Frame offers an updated Art Store that makes content easier to browse, allowing subscribers access to more than 1,600 pieces of art from renowned institutions. For the 2022 Frame, consumers can now enjoy a 2-month free trial, extended from the previous 1-month trial.


The Serif comes with a matte finish body to blend seamlessly with the Matte Display, elevating the iconic design to give the most premium look and feel.


The Sero, also part of Samsung’s Lifestyle TV portfolio, comes with a range of upgraded features. Matte Display and new smart features are adopted for an optimised vertical screen experience.


The 2022 Lifestyle TVs’ Matte Display is also verified as ‘Glare-Free’ by underwriters laboratories (UL), a leading independent safety science company. UL’s verification validates the ‘Glare-Free’ (Reflection Glare Free/Discomfort Glare Free / Disability Glare Free) claim by assessing the products against Unified Glare Rating (UGR) testing standard set by the International Commission on illumination (CIE).


The 2022 Frame will be available in 32”, 43”, 50”, 55”, 65”, 75” and 85”, The Serif in 43”, 50”, 55” and 65” screen sizes, and The Sero in 43”.





Samsung OLED


Furthering the concept behind “screens everywhere, screens for all,” Samsung expands its 2022 portfolio with the introduction of Samsung OLED (S95B), giving viewers even more flexibility to choose the technology suited to their needs and preferences.


Samsung OLED brings together the cutting edge performance of the Neural Quantum Processor 4K, the intelligent experiences of the Tizen platform with the incredible sound experiences of Samsung Object Tracking Sound and Q-Symphony with Dolby Atmos. All wrapped up in a thin LaserSlim design.


Powered by the Neural Quantum Processor that is built into Samsung’s flagship Neo QLED models, the S95 also features an OLED brightness booster and perceptional colour mapping to deliver brighter, more accurate highlights and more realistic, lifelike colours.


The new Samsung OLED goes beyond just panel technology for a screen experience well beyond what has been available from OLED TVs to date and offers yet another option for consumers.


The Samsung S95B will be available in 55” and 65” sizes from April.


For more information on Samsung’s TV products, please visit


[1] Depths vary by model and screen size

Press Resources > Press Release

Products > TVs & Displays


  • Samsung-TV-S95B-Lifestyle-Image.jpg

  • Samsung-TV-QN900B-Lifestyle-Image.jpg

For any issues related to customer service, please go to for assistance.
For media inquiries, please contact

Check out the latest stories about Samsung

Learn More

Manage your cookies

We use cookies to improve your experience on our website. Manage your settings for our cookies below.

Strictly necessary cookies (essential)

These cookies are essential as they enable you to move around the website. This category cannot be disabled.

Cookie Domain Purpose
AWSALBCORS AWS Application Load Balancer Cookie. Load Balancing Cookie: Used to map the session to the instance. Same value as AWSALB.
AWSALB Application AWS load balancer first receives a request from a client, it routes the request to a target, generates a cookie named AWSALB that encodes information about the selected target, encrypts the cookie, and includes the cookie in the response to the client.
PHPSESSID The PHPSESSID cookie is native to PHP and enables websites to store serialised state data. On the Action website it is used to establish a user session and to pass state data via a temporary cookie, which is commonly referred to as a session cookie. As the PHPSESSID cookie has no timed expiry, it disappears when the client is closed.
COOKIECONSENT Used to store the cookie consent status of the user.

Analytical or performance cookies (optional)

These cookies collect information about how you use our website, for example which pages you visit most often. All information these cookies collect is used to improve how the website works.

Cookie Domain Purpose Expiration Time
_ga Used to distinguish visitors to site. It registers a unique identification in order to gather statistical data about how a visitor uses the Website. 1 year
_ga_94BEG50BVX Used to persist session state. 1 year