Samsung Launches Smart All-In-One Microwaves That Include Air Fry Function

The lineup, featuring Samsung’s largest capacity microwave yet and multi-function models which can bake, roast, air fry, grill, steam, and even ferment food, arrives today in the UK

LONDON, United Kingdom – Monday July 8, 2024 – Samsung Electronics Co., Ltd today launches the latest microwave oven range. Starting at £149 RRP, the line-up includes five new models including multi-functional smart microwaves that you can control with your voice and large-capacity solo microwaves.

The all-in-one microwaves offer the convenience and flexibility of five types of cooking in a single microwave oven. Cook, grill, steam, air fry and heat food without the need for multiple appliances. The Combi Smart Microwave Oven with Air Fry & Steam (MC32DB7746KCE3) and Combi Smart Microwave Oven with Air Fry (MC32DG7646CKE3) can even ferment ingredients, like proofing dough and making homemade yoghurt. The built-in air fry function enables customers to enjoy healthier versions of their favourite fried foods, without the need for a deep fat fryer or a separate appliance.

Equipped with Wi-Fi, these smart microwaves provide enhanced convenience and peace of mind. Using a voice assistant^[1], the microwave can be controlled verbally, such as selecting settings, allowing adjustments to prepping such as cooking time and mode or turning it off. What’s more, the Samsung mobile app, SmartThings, recommends optimal cooking settings for each dish, shows recipes and even suggests personalised recipes by understanding specific dietary needs.

The new combi range is offered in two timeless colours – Black Glass and Charcoal.

The solo microwave range consisting of three models comes with the largest Samsung capacity to date, offering up to 39% more space.^[2] That’s enough room for an extra 5kg bag of potatoes^[3] to be cooked – making it the perfect choice for families and hosting. Thanks to ceramic enamel interior they are highly resistant to scratches and rust, 99.9% bacteria-free and easy to clean^[4]. This not only keeps the microwave hygienic but also durable for longer.

The innovative Triple Distribution System ensures everything is cooked thoroughly and evenly using a special antenna, which distributes the heat in three directions instead of one.

Coming in a neat and seamless design in two colours – Stainless Steel and Black – the solo microwaves have a minimalist stainless steel flat door and hidden handles for a sleek and modern look.

• Solo Microwave Oven with Quick Defrost (MS23DG4504ATE3) £149 RRP
• Large Capacity Solo Microwave Oven (MS32DG4504ATE3) – £169 RRP
• Large Capacity Solo Microwave Oven with Steam (MS32DG4504GGE3) – £179 RRP

Dan Barfield, Director – Head of Digital Appliances Division, Samsung UK & Ireland, said:

“Health-conscious choices are reshaping people’s lifestyles, which has led to us getting more creative in the kitchen. Though this has led to more delicious and healthier meals, the need for different appliances to accommodate the various cooking methods, are taking up precious kitchen space.

“With the new all-in-one microwave range, Samsung provides smart, space-saving solutions to support a variety of meals. With the added connectivity and voice activation you can go about other activities without constantly checking your food knowing that your food will be prepped to perfection.”

[1] Requires SmartThings App available on Android and iOS devices. Only available when the Smart Control button on the microwave oven is turned on. A Wi-Fi connection is required.

[2] Compared to previous Samsung microwave models.

[3] Based on suggested portion sizes in England (2023) – 200g of potato per person from a 5kg bag of potatoes: https://www.gov.uk/government/publications/school-food-standards-resources-for-schools/portion-sizes-and-food-groups#:~:text=or%20sweet%20potato-,This%20includes%3A,potatoes%3A%20Raw%2C%20200g%20to%20280g

[4] Based on internal testing in accordance with the ISO 22196 standard. Prevents the growth of 99.9% of Staphylococcus aureus and Escherichia coli bacteria. Results may vary depending on the actual usage conditions.